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| anatomy of a perfect landing page: The Conversion Code Chris Smith, 2022-04-26 The new edition of the bestselling book for real estate agents, loan officers, SaaS and small businesses. In this revision, The Conversion Code: A Step-by-Step Guide to Marketing and Sales that Will Grow Your Business Faster, Second Edition, digital marketing and lead conversion expert Chris Smith delivers the ultimate exploration of the marketing and advertising tactics that are successfully generating higher quality leads that are easier for salespeople to convert. Smith researches and tests the latest and most popular platforms, including TikTok, YouTube and Instagram, while also studying the most effective sales techniques, tools, and scripts. In this book, you'll learn to: Increase your lead conversion rate, reduce your cost per lead and improve your overall ROI from marketing and sales Generate an endless supply of high-quality leads from social media that are easy to convert into closed sales Stop chasing leads and start attracting clients with amazing marketing and clever ads Adapt to the consumer privacy changes that have made targeting ads and getting leads to answer the phone harder than ever Differentiate your brand in a way that positions you as the authority and gets people contacting you who are already sold An invaluable reference and easy to follow guide for real estate agents, loan officers, SaaS and small businessescompeting in the hyper-competitive online environment. The Conversion Code, Second Edition, is also a fantastic resource for sales leaders, marketing managers, business owners and anyone else with a team who is responsible for growing revenue. |
| anatomy of a perfect landing page: The Complete Digital Marketing Course Checklist Amrish Kumar Singh, 2020-07-01 This is a Complete Course Checklist for Digital Marketing. This Complete Digital Marketing Course Checklist Only Include List of Possible Topics Related to Digital Marketing. Digital Marketing Basics Course Contents Lesson – Digital Marketing Basics The Complete SEO Course Contents Lesson 1 – Introduction to SEO Lesson 2- Technical SEO Lesson 3 – On-Page SEO Lesson 4 – Off-Page SEO Lesson 5 – Local SEO Lesson 6 – Mobile SEO Lesson 7 – Advanced SEO Lesson 8 – Conversion Optimization Lesson 9 – HTTPS and SSL Lesson 10- Website Security Lesson 11 – Website Speed Complete Digital Marketing Topics FAQ Introduction to Digital Marketing Website Design Guidelines WordPress Website Creation Introduction and Understanding of SEO? Keyword Research and Planning Content Writing Social Media Optimisation Google Algorithms Google Search Console Google Analytics Google AdSense Facebook Marketing Twitter Marketing LinkedIn Marketing Instagram Marketing Viral Marketing Quora Marketing TrueCaller Marketing Hotstar Marketing Pinterest Marketing YouTube Marketing Social Media Automation Google Ads Geo-Targeting Online Display Advertising E-commerce Marketing Email Marketing SMS Marketing Mobile Marketing App Store Optimization Remarketing Affiliate Marketing Growth Hacking Lead Generation Money-Making Secrets ORM Black Hat Techniques Video Marketing & Editing Photo Editing Interview Preparation Freelance Guidelines |
| anatomy of a perfect landing page: Digital Analytics for Marketing Gohar F. Khan, Marshall Sponder, 2017-10-05 This comprehensive book provides students with a grand tour of the tools needed to measure digital activity and implement best practices for using data to inform marketing strategy. It is the first text of its kind to introduce students to analytics platforms from a practical marketing perspective. Demonstrating how to integrate large amounts of data from web, digital, social, and search platforms, this helpful guide offers actionable insights into data analysis, explaining how to connect the dots and humanize information to make effective marketing decisions. The author covers timely topics, such as social media, web analytics, marketing analytics challenges, and dashboards, helping students to make sense of business measurement challenges, extract insights, and take effective actions. The book’s experiential approach, combined with chapter objectives, summaries, and review questions, will engage readers, deepening learning by helping them to think outside the box. Filled with engaging, interactive exercises, and interesting insights from an industry expert, this book will appeal to students of digital marketing, online marketing, and analytics. A companion website features an instructor’s manual, test bank, and PowerPoint slides. |
| anatomy of a perfect landing page: Landing Page Optimization Tim Ash, Maura Ginty, Rich Page, 2012-03-29 A fully updated guide to making your landing pages profitable Effective Internet marketing requires that you test and optimize your landing pages to maximize exposure and conversion rate. This second edition of a bestselling guide to landing page optimization includes case studies with before-and-after results as well as new information on web site usability. It covers how to prepare all types of content for testing, how to interpret results, recognize the seven common design mistakes, and much more. Included is a gift card for Google AdWords. Features fully updated information and case studies on landing page optimization Shows how to use Google's Website Optimizer tool, what to test and how to prepare your site for testing, the pros and cons of different test strategies, how to interpret results, and common site design mistakes Provides a step-by-step implementation plan and advice on getting support and resources Landing Page Optimization, Second Edition is a comprehensive guide to increasing conversions and improving profits. |
| anatomy of a perfect landing page: The Conversion Code Chris Smith, 2016-03-07 If you need more traffic, leads and sales, you need The Conversion Code. Neil Patel co-founder Crazy Egg We've helped 11,000+ businesses generate more than 31 million leads and consider The Conversion Code a must read. Oli Gardner co-founder Unbounce We'd been closing 55% of our qualified appointments. We increased that to 76% as a direct result of implementing The Conversion Code. Dan Stewart CEO Happy Grasshopper The strategies in The Conversion Code are highly effective and immediately helped our entire sales team. The book explains the science behind selling in a way that is simple to remember and easy to implement. Steve Pacinelli CMO BombBomb Capture and close more Internet leads with a new sales script and powerful marketing templates The Conversion Code provides a step-by-step blueprint for increasing sales in the modern, Internet-driven era. Today's consumers are savvy, and they have more options than ever before. Capturing their attention and turning it into revenue requires a whole new approach to marketing and sales. This book provides clear guidance toward conquering the new paradigm shift towards online lead generation and inside sales. You'll learn how to capture those invaluable Internet leads, convert them into appointments, and close more deals. Regardless of product or industry, this proven process will increase both the quantity and quality of leads and put your sales figures on the rise. Traditional sales and marketing advice is becoming less and less relevant as today's consumers are spending much more time online, and salespeople are calling, emailing, and texting leads instead of meeting them in person. This book shows you where to find them, how to engage them, and how to position your company as the ideal solution to their needs. Engage with consumers more effectively online Leverage the strengths of social media, apps, and blogs to capture more leads for less money Convert more Internet leads into real-world prospects and sales appointments Make connections on every call and learn the exact words that close more sales The business world is moving away from belly-to-belly interactions and traditional advertising. Companies are forced to engage with prospective customers first online—the vast majority through social media, mobile apps, blogs, and live chat—before ever meeting in person. Yesterday's marketing advice no longer applies to today's tech savvy, mobile-first, social media-addicted consumer, and the new sales environment demands that you meet consumers where they are and close them, quickly. The Conversion Code gives you an actionable blueprint for capturing Internet leads and turning them into customers. |
| anatomy of a perfect landing page: Building a StoryBrand Donald Miller, 2017-10-10 More than half-a-million business leaders have discovered the power of the StoryBrand Framework, created by New York Times best-selling author and marketing expert Donald Miller. And they are making millions. If you use the wrong words to talk about your product, nobody will buy it. Marketers and business owners struggle to effectively connect with their customers, costing them and their companies millions in lost revenue. In a world filled with constant, on-demand distractions, it has become near-impossible for business owners to effectively cut through the noise to reach their customers, something Donald Miller knows first-hand. In this book, he shares the proven system he has created to help you engage and truly influence customers. The StoryBrand process is a proven solution to the struggle business leaders face when talking about their companies. Without a clear, distinct message, customers will not understand what you can do for them and are unwilling to engage, causing you to lose potential sales, opportunities for customer engagement, and much more. In Building a StoryBrand, Donald Miller teaches marketers and business owners to use the seven universal elements of powerful stories to dramatically improve how they connect with customers and grow their businesses. His proven process has helped thousands of companies engage with their existing customers, giving them the ultimate competitive advantage. Building a StoryBrand does this by teaching you: The seven universal story points all humans respond to; The real reason customers make purchases; How to simplify a brand message so people understand it; and How to create the most effective messaging for websites, brochures, and social media. Whether you are the marketing director of a multibillion-dollar company, the owner of a small business, a politician running for office, or the lead singer of a rock band, Building a StoryBrand will forever transform the way you talk about who you are, what you do, and the unique value you bring to your customers. |
| anatomy of a perfect landing page: ABC del sito per il freelance Francesca Marano, 2016-11-18 Dieci anni fa, quando ci si metteva in proprio, si facevano subito i biglietti da visita. Oggi, invece, il primo pensiero è quello di aprire il sito. E, spesso, ci si butta un po' senza pensarci troppo. Eppure, per quanto aprire un sito sia relativamente semplice, le motivazioni e le considerazioni da fare prima lo sono meno e spesso vengono prese sotto gamba. Ce lo racconta Francesca Marano in ABC del sito per il freelance. Tutte le domande da farsi prima di affrontare questa impresa epica. Ok, non è che Francesca voglia smorzare il tuo incontenibile desiderio di aprire un sito. Vuole solo che tu ci arrivi bello pronto, consapevole e con tutte le informazioni che ti servono. Così, poi, apri un sito che spacca, che ti fa conoscere e che ti fa vendere di più. In questo manuale, scritto parla come mangi, ricchissimo di esempi e link di approfondimento, si parte ovviamente dal perché tu voglia aprire un sito. Che, anche se non sembra, non è una cosa scontata. E poi: ma è meglio un sito, un blog o tutti e due? (spoiler alert: tutti e due!) È vero che dobbiamo sempre tenere a mente il nostro lettore? Certo che sì, ma come si fa? E quali sono le pagine fondamentali da avere su un sito, specie se sto per partire e non ho ancora decine di contenuti? Che poi: ma 'sti contenuti come si producono? Scorrendo le pagine dell'ebook scoprirai come si imposta una buona about page, una sales page con tutto quello che serve a vendere e come si cura il proprio blog come un bell'orticello (ma di quelli che poi ti danno un sacco di pomodori a luglio!): si parla di tag, categorie, post, contenuti fotografici, calendario editoriale, idee utili quando si ha il blocco dello scrittore. Francesca Marano è una super cintura nera di WordPress e, ovviamente, te ne parla diffusamente nell'ebook, spiegandoti come si installa, come si sceglie un buon hosting e un tema che non ti annoia dopo 2 giorni e quali sono i plugin mai più senza. Il nostro nuovo manuale è perfetto per freelance, piccole ditte e chiunque voglia aprire o aggiornare il suo sito e voglia farlo con consapevolezza, perché crede davvero che un sito possa essere un enorme strumento di business. Questo ebook è realizzato in collaborazione con C+B - la casa + bottega delle imprenditrici creative italiane, fondata proprio da Francesca Marano. |
| anatomy of a perfect landing page: Scientific Advertising Claude C. Hopkins, 1968 |
| anatomy of a perfect landing page: The Professor Is In Karen Kelsky, 2015-08-04 The definitive career guide for grad students, adjuncts, post-docs and anyone else eager to get tenure or turn their Ph.D. into their ideal job Each year tens of thousands of students will, after years of hard work and enormous amounts of money, earn their Ph.D. And each year only a small percentage of them will land a job that justifies and rewards their investment. For every comfortably tenured professor or well-paid former academic, there are countless underpaid and overworked adjuncts, and many more who simply give up in frustration. Those who do make it share an important asset that separates them from the pack: they have a plan. They understand exactly what they need to do to set themselves up for success. They know what really moves the needle in academic job searches, how to avoid the all-too-common mistakes that sink so many of their peers, and how to decide when to point their Ph.D. toward other, non-academic options. Karen Kelsky has made it her mission to help readers join the select few who get the most out of their Ph.D. As a former tenured professor and department head who oversaw numerous academic job searches, she knows from experience exactly what gets an academic applicant a job. And as the creator of the popular and widely respected advice site The Professor is In, she has helped countless Ph.D.’s turn themselves into stronger applicants and land their dream careers. Now, for the first time ever, Karen has poured all her best advice into a single handy guide that addresses the most important issues facing any Ph.D., including: -When, where, and what to publish -Writing a foolproof grant application -Cultivating references and crafting the perfect CV -Acing the job talk and campus interview -Avoiding the adjunct trap -Making the leap to nonacademic work, when the time is right The Professor Is In addresses all of these issues, and many more. |
| anatomy of a perfect landing page: Batman (2011-2016) #5 Scott Snyder, Deep beneath Gotham City lies the Court of Owls' deadliest trap--and Batman has fallen right into it! Can he escape, or will he perish in a maze of nightmare? Enter the labyrinth, Batman--if you dare! |
| anatomy of a perfect landing page: Learning Web Design Jennifer Robbins, 2018-05-11 Do you want to build web pages but have no prior experience? This friendly guide is the perfect place to start. You’ll begin at square one, learning how the web and web pages work, and then steadily build from there. By the end of the book, you’ll have the skills to create a simple site with multicolumn pages that adapt for mobile devices. Each chapter provides exercises to help you learn various techniques and short quizzes to make sure you understand key concepts. This thoroughly revised edition is ideal for students and professionals of all backgrounds and skill levels. It is simple and clear enough for beginners, yet thorough enough to be a useful reference for experienced developers keeping their skills up to date. Build HTML pages with text, links, images, tables, and forms Use style sheets (CSS) for colors, backgrounds, formatting text, page layout, and even simple animation effects Learn how JavaScript works and why the language is so important in web design Create and optimize web images so they’ll download as quickly as possible NEW! Use CSS Flexbox and Grid for sophisticated and flexible page layout NEW! Learn the ins and outs of Responsive Web Design to make web pages look great on all devices NEW! Become familiar with the command line, Git, and other tools in the modern web developer’s toolkit NEW! Get to know the super-powers of SVG graphics |
| anatomy of a perfect landing page: Web Style Guide Patrick J. Lynch, Sarah Horton, 2002 This book demonstrates the step-by-step process involved in designing a Web site. Readers are assumed to be familiar with whatever Web publishing tool they are using. The guide gives few technical details but instead focuses on the usability, layout, and attractiveness of a Web site, with the goal being to make it as popular with the intended audience as possible. Considerations such as graphics, typography, and multimedia enhancements are discussed. |
| anatomy of a perfect landing page: Atomic Habits James Clear, 2018-10-16 The #1 New York Times bestseller. Over 20 million copies sold! Translated into 60+ languages! Tiny Changes, Remarkable Results No matter your goals, Atomic Habits offers a proven framework for improving--every day. James Clear, one of the world's leading experts on habit formation, reveals practical strategies that will teach you exactly how to form good habits, break bad ones, and master the tiny behaviors that lead to remarkable results. If you're having trouble changing your habits, the problem isn't you. The problem is your system. Bad habits repeat themselves again and again not because you don't want to change, but because you have the wrong system for change. You do not rise to the level of your goals. You fall to the level of your systems. Here, you'll get a proven system that can take you to new heights. Clear is known for his ability to distill complex topics into simple behaviors that can be easily applied to daily life and work. Here, he draws on the most proven ideas from biology, psychology, and neuroscience to create an easy-to-understand guide for making good habits inevitable and bad habits impossible. Along the way, readers will be inspired and entertained with true stories from Olympic gold medalists, award-winning artists, business leaders, life-saving physicians, and star comedians who have used the science of small habits to master their craft and vault to the top of their field. Learn how to: make time for new habits (even when life gets crazy); overcome a lack of motivation and willpower; design your environment to make success easier; get back on track when you fall off course; ...and much more. Atomic Habits will reshape the way you think about progress and success, and give you the tools and strategies you need to transform your habits--whether you are a team looking to win a championship, an organization hoping to redefine an industry, or simply an individual who wishes to quit smoking, lose weight, reduce stress, or achieve any other goal. |
| anatomy of a perfect landing page: Human Dimension and Interior Space Julius Panero, Martin Zelnik, 2014-01-21 The study of human body measurements on a comparative basis is known as anthropometrics. Its applicability to the design process is seen in the physical fit, or interface, between the human body and the various components of interior space. Human Dimension and Interior Space is the first major anthropometrically based reference book of design standards for use by all those involved with the physical planning and detailing of interiors, including interior designers, architects, furniture designers, builders, industrial designers, and students of design. The use of anthropometric data, although no substitute for good design or sound professional judgment should be viewed as one of the many tools required in the design process. This comprehensive overview of anthropometrics consists of three parts. The first part deals with the theory and application of anthropometrics and includes a special section dealing with physically disabled and elderly people. It provides the designer with the fundamentals of anthropometrics and a basic understanding of how interior design standards are established. The second part contains easy-to-read, illustrated anthropometric tables, which provide the most current data available on human body size, organized by age and percentile groupings. Also included is data relative to the range of joint motion and body sizes of children. The third part contains hundreds of dimensioned drawings, illustrating in plan and section the proper anthropometrically based relationship between user and space. The types of spaces range from residential and commercial to recreational and institutional, and all dimensions include metric conversions. In the Epilogue, the authors challenge the interior design profession, the building industry, and the furniture manufacturer to seriously explore the problem of adjustability in design. They expose the fallacy of designing to accommodate the so-called average man, who, in fact, does not exist. Using government data, including studies prepared by Dr. Howard Stoudt, Dr. Albert Damon, and Dr. Ross McFarland, formerly of the Harvard School of Public Health, and Jean Roberts of the U.S. Public Health Service, Panero and Zelnik have devised a system of interior design reference standards, easily understood through a series of charts and situation drawings. With Human Dimension and Interior Space, these standards are now accessible to all designers of interior environments. |
| anatomy of a perfect landing page: The Image of the City Kevin Lynch, 1964-06-15 The classic work on the evaluation of city form. What does the city's form actually mean to the people who live there? What can the city planner do to make the city's image more vivid and memorable to the city dweller? To answer these questions, Mr. Lynch, supported by studies of Los Angeles, Boston, and Jersey City, formulates a new criterion—imageability—and shows its potential value as a guide for the building and rebuilding of cities. The wide scope of this study leads to an original and vital method for the evaluation of city form. The architect, the planner, and certainly the city dweller will all want to read this book. |
| anatomy of a perfect landing page: Functional Anatomy: Musculoskeletal Anatomy, Kinesiology, and Palpation for Manual Therapists Christy Cael, 2022-03-09 Cael's Functional Anatomy provides dynamic and clear regional coverage of the human body's muscle profile and surface anatomy, along with step-by-step kinesthetic exercises and palpation instructions, which helps readers to easily understand the body's structures, regions, and layers. 1. Superior art and photos make it easy to locate and palpate specific structures. 2. Each chapter's Putting It in Motion sections/animations and Synergist/Antagonist tables identify and explain specific muscles and the actions that contribute to motion. 3. Try This! activities and Chapter Review Questions provide key kinesthetic concepts and reinforce learning. 4. A digital Workbook in a new writable PDF format, along with new Flashcards, will provide additional activities, exercises, and self-testing opportunities, available via the new Navigate. 5. The new online Anatomy & Physiology Review Module serves as an interactive study tool that allows students to further explore the human body and test their knowledge-- |
| anatomy of a perfect landing page: オンラインで新規開拓リストを集める方法－4つのオプトインオファー 小谷川 拳次, 2021-10-01 オンラインで新規開拓リストを集める方法－4つのオプトインオファー （マーケティング戦略の教科書） --------------------------- ▲本書「はじめに」より抜粋 --------------------------- あなたが商品を販売するとき、どのようにして新規開拓リストを集めればよいか、その具体的な方法を知っていますか？ 特にインターネットが普及している現代では、オンラインで潤沢な見込み顧客リストを作れるかどうかが、企業の業績に大きな影響を及ぼすと言われています。 実は、そのためにネットマーケティングの世界で確立されている方法があります。 それが「オプトインオファー」です。 あなたがオプトインオファーの概念を正しく理解し、マーケティングに取り入れることができれば、効率的かつ最短で大量の見込み顧客リストを集められるようになるでしょう。 それはすなわち、あなたのビジネスをより効率的・効果的に運営できるようになることを意味します。 そこで本書では「オンラインで新規開拓リストを集める方法」として、オプトインオファーについて４つの成功事例をご紹介します。 また、オプトインの成約率を高めるためのヒントもお伝えします。 本書の内容をお読みいただければ、初心者の方でもオプトインオファーを使ったマーケティング戦略を構築し、ビジネスを成功させる方法が理解できるようになります。 また、実際に安定的な売上が手に入るようになるでしょう。 本書は特に、オンラインで新規開拓リストを集める方法がわからない方には、必ずお役に立てる内容になっています。 ぜひ、こちらでご紹介するオプトインオファーの方法を参考にしてみてください。 --------------------------- ▲目次（抜粋） --------------------------- はじめに 第１章 オンラインで新規開拓リストを集める方法 オプトインオファーの重要性 オプトインオファーを提供する２つのメリット 第２章 効果的なオプトインオファー４つの事例 事例１．QuickSprout（クイック・スプラウト） 【ウェブサイト無料診断によるオプトインオファー】 無料診断という魅力的なオファー 事例２．Get Response（ゲット・レスポンス） 【メール配信ＡＳＰの無料トライアルによるオプトインオファー】 無料トライアル＋プッシュ型ステップメールの組み合わせ 事例３．Rich Schefren（リッチ・シェフレン） 【業界標準となる高品質ＰＤＦによるオプトインオファー】 百万ダウンロードされたＰＤＦレポート イベント・ドリブン・マーケティングという最新手法 事例４．Copyblogger（コピーブロガー） 【圧倒的ボリュームによるオプトインオファー】 魅力的なｅＢｏｏｋオファー オプトインの成約率を高めるヒント 見込み顧客を集める２つの方法 ペニー・ギャップ オプトインの「５つの抵抗」を無くす １つ目の抵抗「複雑抵抗」 ２つ目の抵抗「情報抵抗」 ３つ目の抵抗「デザイン抵抗」 ４つ目の抵抗「時間抵抗」 ５つ目の抵抗「視覚抵抗」 人を説得する４つの要素 ポップアップフォームを表示させる まとめ --------------------------- ▲著者プロフィール --------------------------- 小谷川 拳次（こたにがわ・けんじ） 作家。投資家。起業家。 2009年、リードコンサルティング株式会社設立。 デジタルコンテンツを主軸としたインターネット集客、電子書籍マーケティング、サブスクリプションビジネスのコンサルティング及びコンテンツ販売システム、自動ウェビナー販促システムの提供によるマーケティングオートメーション（MA）の導入支援をおこなう。 ビジネス書作家としても活動。2018年からは投資事業を開始。 著書は『Facebookでお客様をどんどん増やす本』（中経出版/2011年）、『電子書籍を無名でも１００万部売る方法』（東洋経済/2012年）、『小さな会社がお金をかけずにお客さまをガンガン集める方法』（KADOKAWA/2013年）ほか多数。 --------------------------- ▲登録商標に関する記述 --------------------------- EVEREST PUBLISHING（エベレスト出版）はリードコンサルティング株式会社の登録商標です。 EVEREST PUBLISHING（エベレスト出版） 登録商標第5596050号 |
| anatomy of a perfect landing page: The Anatomy Lesson Nina Siegal, 2014-03-11 Set in one day in 1632, The Anatomy Lesson is a stunning portrayal of Golden Age Amsterdam and a brilliantly imagined back-story to Rembrandt's first great work of art. Told from several points of view, ranging from a curio dealer who collects bodies for the city’s chief anatomist to philosopher Rene Descartes, the novel opens on the morning of the medical dissection that is to be recorded by the twenty-six-year-old artist from Leiden who has yet to attach his famous signature to a painting. As the story builds to its dramatic and inevitable conclusion, the events that transpire throughout the day sway Rembrandt to make fundamental changes to his initial composition. These changes will remain mysteries for centuries until a young art historian closely examines the painting in the twenty-first century, and makes surprising discoveries about the painter, his process, and his genius for capturing enduring truths about human nature in a single moment. |
| anatomy of a perfect landing page: The Principles of Beautiful Web Design , |
| anatomy of a perfect landing page: Perfect People Peter James, 2013-09-01 In Peter James' Perfect People, when a young couple learn they are both carriers of a gene likely to give their children a rare genetic disease, they visit a secret clinic for a ‘designer baby.' But it does not all work out as planned... After the death of their four-year-old son from a rare genetic disorder, John and Naomi Klaesson learn that if they have another baby there's a high risk the same thing will happen. Desperate to avoid going through the pain of losing another child, the couple visit a clinic located on a converted cruise ship in international waters, free from any legal restraints, run by a maverick geneticist, Dr. Leo Dettore. For $400,000, they can choose all the genes of their child—literally have a designer baby. However, they don't want half the choices on offer, they just want a healthy child. Dettore tells them that if they don't do all they can, they will risk their child being born in a genetic underclass because so many parents will be enhancing theirs... On returning home to LA, their first shock is that instead of being pregnant with the son they wanted, Naomi finds she is having twins. When John, drunk, admits to a journalist they are having a designer baby, it gets into the press and they start to be hunted by a group of religious fanatics who are violently against tampering with nature or God's will.... They flee to the UK to get away, and John takes up a research post in Sussex. The kids are born a boy and girl, and very soon he and Naomi realise they are not just bright, they are unnervingly intelligent—even at a few years old already smarter than their parents in many ways. The teacher asks them to take them out of school as they frighten other children. One morning, John finds they have killed and postmortemed their pet guinea pigs, and they don't understand why he is angry at them. So far as they were concerned, they were doing research. |
| anatomy of a perfect landing page: Sophie's World Jostein Gaarder, 2007-03-20 A page-turning novel that is also an exploration of the great philosophical concepts of Western thought, Jostein Gaarder's Sophie's World has fired the imagination of readers all over the world, with more than twenty million copies in print. One day fourteen-year-old Sophie Amundsen comes home from school to find in her mailbox two notes, with one question on each: Who are you? and Where does the world come from? From that irresistible beginning, Sophie becomes obsessed with questions that take her far beyond what she knows of her Norwegian village. Through those letters, she enrolls in a kind of correspondence course, covering Socrates to Sartre, with a mysterious philosopher, while receiving letters addressed to another girl. Who is Hilde? And why does her mail keep turning up? To unravel this riddle, Sophie must use the philosophy she is learning—but the truth turns out to be far more complicated than she could have imagined. |
| anatomy of a perfect landing page: What Shamu Taught Me About Life, Love, and Marriage Amy Sutherland, 2008-02-12 While observing exotic animal trainers for her acclaimed book Kicked, Bitten, and Scratched, journalist Amy Sutherland had an epiphany: What if she used these training techniques with the human animals in her own life–namely her dear husband, Scott? In this lively and perceptive book, Sutherland tells how she took the trainers’ lessons home. The next time her forgetful husband stomped through the house in search of his mislaid car keys, she asked herself, “What would a dolphin trainer do?” The answer was: nothing. Trainers reward the behavior they want and, just as important, ignore the behavior they don’t. Rather than appease her mate’s rising temper by joining in the search, or fuel his temper by nagging him to keep better track of his things in the first place, Sutherland kept her mouth shut and her eyes on the dishes she was washing. In short order, Scott found his keys and regained his cool. “I felt like I should throw him a mackerel,” she writes. In time, as she put more training principles into action, she noticed that she became more optimistic and less judgmental, and their twelve-year marriage was better than ever. What started as a goofy experiment had such good results that Sutherland began using the training techniques with all the people in her life, including her mother, her friends, her students, even the clerk at the post office. In the end, the biggest lesson she learned is that the only animal you can truly change is yourself. Full of fun facts, fascinating insights, hilarious anecdotes, and practical tips, What Shamu Taught Me About Life, Love, and Marriage describes Sutherland’s Alice-in-Wonderland experience of stumbling into a world where cheetahs walk nicely on leashes and elephants paint with watercolors, and of leaving a new, improved Homo sapiens. |
| anatomy of a perfect landing page: Apollo's Angels Jennifer Homans, 2010-11-02 NEW YORK TIMES BESTSELLER • NAMED ONE OF THE BEST BOOKS OF THE YEAR BY THE NEW YORK TIMES BOOK REVIEW, LOS ANGELES TIMES, SAN FRANCISCO CHRONICLE, AND PUBLISHERS WEEKLY For more than four hundred years, the art of ballet has stood at the center of Western civilization. Its traditions serve as a record of our past. Lavishly illustrated and beautifully told, Apollo’s Angels—the first cultural history of ballet ever written—is a groundbreaking work. From ballet’s origins in the Renaissance and the codification of its basic steps and positions under France’s Louis XIV (himself an avid dancer), the art form wound its way through the courts of Europe, from Paris and Milan to Vienna and St. Petersburg. In the twentieth century, émigré dancers taught their art to a generation in the United States and in Western Europe, setting off a new and radical transformation of dance. Jennifer Homans, a historian, critic, and former professional ballerina, wields a knowledge of dance born of dedicated practice. Her admiration and love for the ballet, as Entertainment Weekly notes, brings “a dancer’s grace and sure-footed agility to the page.” |
| anatomy of a perfect landing page: Saul Bass Jan-Christopher Horak, 2014-11-18 Iconic graphic designer and Academy Award–winning filmmaker Saul Bass (1920–1996) defined an innovative era in cinema. His title sequences for films such as Otto Preminger's The Man with the Golden Arm (1955) and Anatomy of a Murder (1959), Alfred Hitchcock's Vertigo (1958) and North by Northwest (1959), and Billy Wilder's The Seven Year Itch (1955) introduced the idea that opening credits could tell a story, setting the mood for the movie to follow. Bass's stylistic influence can be seen in popular Hollywood franchises from the Pink Panther to James Bond, as well as in more contemporary works such as Steven Spielberg's Catch Me If You Can (2002) and television's Mad Men. The first book to examine the life and work of this fascinating figure, Saul Bass: Anatomy of Film Design explores the designer's revolutionary career and his lasting impact on the entertainment and advertising industries. Jan-Christopher Horak traces Bass from his humble beginnings as a self-taught artist to his professional peak, when auteur directors like Stanley Kubrick, Robert Aldrich, and Martin Scorsese sought him as a collaborator. He also discusses how Bass incorporated aesthetic concepts borrowed from modern art in his work, presenting them in a new way that made them easily recognizable to the public. This long-overdue book sheds light on the creative process of the undisputed master of film title design—a man whose multidimensional talents and unique ability to blend high art and commercial imperatives profoundly influenced generations of filmmakers, designers, and advertisers. |
| anatomy of a perfect landing page: Ecommerce Evolved Tanner Larsson, 2016 Introduction -- The 12 core principles of ecommerce -- pt. I: Evolved strategy : Funnel-based ecommerce ; Recurring income core -- Think before you sell ; Conversion tricks, sales boosts, and profit maximizers -- pt. II: Evolved intelligence : Your target market ; Your competition ; Exploit your data -- pt. III: Evolved marketing : Advertising channels ; Front-end marketing ; Back-end marketing-- Final thoughts. |
| anatomy of a perfect landing page: The Black Heart T. Fuson, 2010-10-28 Mark Mac Macintyre is an Army helicopter pilot in Vietnam. He is also a wheeler-dealer of military equipment. But when he wins an Army helicopter in a poker game, he soon finds out that he has bitten off more than he can chew. He quickly realizes that others have their own plans for the helicopter and that they are willing to go to any length to keep it within their control. Mac isn't able to get rid of the helicopter before he unwillingly becomes trapped in a fight between the CIA and Russia; a fight for his life. He doesn't mind his relationship with CIA agent Sheila Hood, but the job they ask him to do is filled with danger - not only for him and Sheila, but for the whole world. How could things get so far out of hand over a simple game of poker? Blending fact with fiction, the story, which takes place during the Vietnam War era, is a thriller filled with twists, adventure, and espionage on a worldwide level. |
| anatomy of a perfect landing page: The Anatomy of a Calling Lissa Rankin, 2015-12-29 In The Anatomy of a Calling, Lissa Rankin, MD, makes a simple yet revolutionary claim: We are all, every single one of us, heroes. We are all on what Joseph Campbell calls a hero's journey; we are all on a mission to step into our true nature and fulfill the assignment our souls were sent to Earth to fulfill. Navigating the hero's journey, Dr. Rankin argues, is one of the cornerstones of living a meaningful, authentic, healthy life. In clear, engaging prose, Dr. Rankin describes her entire spiritual journey for the first time--beginning with what she calls her perfect storm of events--and recounts the many transformative experiences that led to a profound awakening of her soul. Through her father's death, her daughter's birth, career victories and failures, and an ongoing struggle to identify as both a doctor and a healer, Dr. Rankin discovers a powerful self-awareness. As she shares her story, she encourages you to find out where you are on your own journey and offers wisdom and inspiration in the form of Hero's Guideposts along the way. Dr. Rankin weaves in lessons on trusting intuition, surrendering to love, and learning to see adversity as an opportunity for soul growth. Much more than a memoir, The Anatomy of a Calling guides you to make a powerful shift in consciousness and reach your highest destiny. |
| anatomy of a perfect landing page: The Zero Hiccup Way To Building A Technology Company Ayush Jain, 2022-07-12 The objective of writing this book is simple- Fill you with enough knowledge to make you dangerous. With this book, I have tried to create one source that answers all questions that any founder would have when he/she embarks on his/her product journey. Working with founders, oftentimes I found that they needed to be educated about product development practices, guided about how they should get ready to be the CEO/CXO of their company and what things they should focus on to get the best chance for success. This book is the compilation of all such learnings and ideas that I shared with our customers and even learnt from them. Once you have finished the book you will have a solid understanding of how to manage product development using developers/ teams. You will know how to get the best out of the team. And keep your product journey predictable. By having the knowledge, you will mitigate your risk and make better decisions. This book will demystify the intimidating or mysterious aspects of building technology products and you will learn to ask the right questions and be dangerous in the right way. |
| anatomy of a perfect landing page: Biomechanical Basis of Human Movement Joseph Hamill, Kathleen Knutzen, Timothy R. Derrick, 2015 Focusing on the quantitative nature of biomechanics, this book integrates current literature, meaningful numerical examples, relevant applications, hands-on exercises, and functional anatomy, physics, calculus, and physiology to help students - regardless of their mathematical background - understand the full continuum of human movement potential. |
| anatomy of a perfect landing page: Stiff: The Curious Lives of Human Cadavers Mary Roach, 2004-05-17 Beloved, best-selling science writer Mary Roach’s “acutely entertaining, morbidly fascinating” (Susan Adams, Forbes) classic, now with a new epilogue. For two thousand years, cadavers – some willingly, some unwittingly – have been involved in science’s boldest strides and weirdest undertakings. They’ve tested France’s first guillotines, ridden the NASA Space Shuttle, been crucified in a Parisian laboratory to test the authenticity of the Shroud of Turin, and helped solve the mystery of TWA Flight 800. For every new surgical procedure, from heart transplants to gender confirmation surgery, cadavers have helped make history in their quiet way. “Delightful—though never disrespectful” (Les Simpson, Time Out New York), Stiff investigates the strange lives of our bodies postmortem and answers the question: What should we do after we die? “This quirky, funny read offers perspective and insight about life, death and the medical profession. . . . You can close this book with an appreciation of the miracle that the human body really is.” —Tara Parker-Pope, Wall Street Journal “Gross, educational, and unexpectedly sidesplitting.” —Entertainment Weekly |
| anatomy of a perfect landing page: Above the Fold, Revised Edition Brian D Miller, 2016-07-15 Above the Fold is a book about the fundamentals of clear graphic communication within the context of Web design. The book has three sections, which follow the cycle of a typical Web project: PLAN Section I focuses on the predesign phase of a Web project. From project planning and brief writing to information architecture and responsive grid creation. DESIGN The second section of Above the Fold explores the enduring principles of design and the nuances that are specific to the field of Web design. OPTIMIZE Finally, we close the loop and discover ways to enable your client to maximize the investment they've made in their Web site with marketing and analytics. |
| anatomy of a perfect landing page: A Human Error Approach to Aviation Accident Analysis Douglas A. Wiegmann, Scott A. Shappell, 2017-12-22 Human error is implicated in nearly all aviation accidents, yet most investigation and prevention programs are not designed around any theoretical framework of human error. Appropriate for all levels of expertise, the book provides the knowledge and tools required to conduct a human error analysis of accidents, regardless of operational setting (i.e. military, commercial, or general aviation). The book contains a complete description of the Human Factors Analysis and Classification System (HFACS), which incorporates James Reason's model of latent and active failures as a foundation. Widely disseminated among military and civilian organizations, HFACS encompasses all aspects of human error, including the conditions of operators and elements of supervisory and organizational failure. It attracts a very broad readership. Specifically, the book serves as the main textbook for a course in aviation accident investigation taught by one of the authors at the University of Illinois. This book will also be used in courses designed for military safety officers and flight surgeons in the U.S. Navy, Army and the Canadian Defense Force, who currently utilize the HFACS system during aviation accident investigations. Additionally, the book has been incorporated into the popular workshop on accident analysis and prevention provided by the authors at several professional conferences world-wide. The book is also targeted for students attending Embry-Riddle Aeronautical University which has satellite campuses throughout the world and offers a course in human factors accident investigation for many of its majors. In addition, the book will be incorporated into courses offered by Transportation Safety International and the Southern California Safety Institute. Finally, this book serves as an excellent reference guide for many safety professionals and investigators already in the field. |
| anatomy of a perfect landing page: Introduction to Sports Biomechanics Roger Bartlett, 2002-04-12 First published in 1996. Routledge is an imprint of Taylor & Francis, an informa company. |
| anatomy of a perfect landing page: Plain Kate Erin Bow, 2010-09-01 A debut novel that's as sharp as a knife's point. Plain Kate lives in a world of superstitions and curses, where a song can heal a wound and a shadow can work deep magic. As the wood-carver's daughter, Kate held a carving knife before a spoon, and her wooden charms are so fine that some even call her witch-blade -- a dangerous nickname in a town where witches are hunted and burned in the square. |
| anatomy of a perfect landing page: Designing Web Navigation James Kalbach, 2007-08-28 Thoroughly rewritten for today's web environment, this bestselling book offers a fresh look at a fundamental topic of web site development: navigation design. Amid all the changes to the Web in the past decade, and all the hype about Web 2.0 and various rich interactive technologies, the basic problems of creating a good web navigation system remain. Designing Web Navigation demonstrates that good navigation is not about technology-it's about the ways people find information, and how you guide them. Ideal for beginning to intermediate web designers, managers, other non-designers, and web development pros looking for another perspective, Designing Web Navigation offers basic design principles, development techniques and practical advice, with real-world examples and essential concepts seamlessly folded in. How does your web site serve your business objectives? How does it meet a user's needs? You'll learn that navigation design touches most other aspects of web site development. This book: Provides the foundations of web navigation and offers a framework for navigation design Paints a broad picture of web navigation and basic human information behavior Demonstrates how navigation reflects brand and affects site credibility Helps you understand the problem you're trying to solve before you set out to design Thoroughly reviews the mechanisms and different types of navigation Explores information scent and information shape Explains persuasive architecture and other design concepts Covers special contexts, such as navigation design for web applications Includes an entire chapter on tagging While Designing Web Navigation focuses on creating navigation systems for large, information-rich sites serving a business purpose, the principles and techniques in the book also apply to small sites. Well researched and cited, this book serves as an excellent reference on the topic, as well as a superb teaching guide. Each chapter ends with suggested reading and a set of questions that offer exercises for experiencing the concepts in action. |
| anatomy of a perfect landing page: User Story Mapping Jeff Patton, Peter Economy, 2014-09-05 User story mapping is a valuable tool for software development, once you understand why and how to use it. This insightful book examines how this often misunderstood technique can help your team stay focused on users and their needs without getting lost in the enthusiasm for individual product features. Author Jeff Patton shows you how changeable story maps enable your team to hold better conversations about the project throughout the development process. Your team will learn to come away with a shared understanding of what you’re attempting to build and why. Get a high-level view of story mapping, with an exercise to learn key concepts quickly Understand how stories really work, and how they come to life in Agile and Lean projects Dive into a story’s lifecycle, starting with opportunities and moving deeper into discovery Prepare your stories, pay attention while they’re built, and learn from those you convert to working software |
| anatomy of a perfect landing page: ProBlogger Darren Rowse, Chris Garrett, 2010-04-23 A complete how-to from two of the world’s top bloggers Thousands of aspiring bloggers launch new blogs every day, hoping to boost their income. Without solid advice from experts, most will fail. This bestselling guide, now fully revised with new and updated tips and tricks from two of the world’s most successful bloggers, provides the step-by-step information bloggers need to turn their hobby into an income source or a fulltime career. Earning a solid income from blogging is possible, but tricky; this book details proven techniques and gives aspiring bloggers the tools to succeed Even novices will learn to choose a blog topic, analyze the market, set up a blog, promote it, and earn revenue Offers solid, step-by-step instruction on how bloggers make money, why niches matter, how to use essential blogging tools and take advantage of social media and content aggregators, what a successful blog post should include, how to optimize advertising, and much more Written by two fulltime professional bloggers, the updated edition of ProBlogger tells you exactly how to launch and maintain a blog that makes money. |
| anatomy of a perfect landing page: Building Micro-Frontends Luca Mezzalira, 2021-11-17 What's the answer to today's increasingly complex web applications? Micro-frontends. Inspired by the microservices model, this approach lets you break interfaces into separate features managed by different teams of developers. With this practical guide, Luca Mezzalira shows software architects, tech leads, and software developers how to build and deliver artifacts atomically rather than use a big bang deployment. You'll learn how micro-frontends enable your team to choose any library or framework. This gives your organization technical flexibility and allows you to hire and retain a broad spectrum of talent. Micro-frontends also support distributed or colocated teams more efficiently. Pick up this book and learn how to get started with this technological breakthrough right away. Explore available frontend development architectures Learn how microservice principles apply to frontend development Understand the four pillars for creating a successful micro-frontend architecture Examine the benefits and pitfalls of existing micro-frontend architectures Learn principles and best practices for creating successful automation strategies Discover patterns for integrating micro-frontend architectures using microservices or a monolith API layer |
| anatomy of a perfect landing page: Pocket Guide to the Operating Room Maxine A Goldman, 2019-09-10 This pocket guide presents more than 500 surgical procedures! State-of-the-art revisions familiarize the reader with new standards of excellence for care of the surgical patient in the perioperative environment. For each procedure, you’ll find a definition, discussion, description of the surgery, preparation of the patient, skin preparation, draping technique, instrumentation, supplies, and special notes pertinent to that surgery. |
| anatomy of a perfect landing page: Copywriting Secrets Jim Edwards, 2023-06-06 What if you could sell anything to anyone? Nobody is born knowing how to sell. But the truth is, you can learn how to sell more . . . a LOT more . . . when you discover the right words that make people buy. Copywriting is selling. Whether online, offline, in video, direct mail, on Facebook, or from the stage, copywriting is how you put words together that make people click, call, or pull out their wallets and buy from you. Whether you're a coach, author, funnel hacker, e-commerce seller, or real estate agent, your ability to create sales copy that drives people to buy determines your paycheck, your lifestyle, and your family's future. In the fast-paced, attention-starved, social media-driven world of business today, two facts about your ability to create sales messages (copywriting) stand out: Fact #1: Great Copywriting = Incredible lifestyle, plenty of money, and freedom! Fact #2: Poor Copywriting = Struggle forever and die poor! Putting The Right Words On Paper And Online Is The Single Most Profitable Skill Everyone Can Learn. This book teaches you street-smart copywriting, which means this book teaches youhow to get results today. (Because we all need to make more sales today . . . not tomorrow, not next week!) If you've tried to write ads, emails, and sales letters for your business before and failed, this book is for you. If you need to make more sales -- no matter what you sell or who you sell it to -- this book is for you. Bottom Line: If you want to make a lot more money, have a lot more time off, and enjoy a lot more freedom, this book is for you . . . especially if you're not making as many sales as you want to right now. |
Creating Landing Pages That Convert - Responsory
The guide touched earlier on the anatomy of a basic landing page, but great landing pages will have a few more elements in order to maximize conversion rates.
The Blueprint for a Perfectly Testable Landing Page - Neil Patel
Landing pages are composed of a group of definable elements. The building blocks presented below can be used as a guide when defining and creating a perfect landing page of your own! …
THE SECRETS TO A SUCCESSFUL LANDING PAGE - Roger West
A little background: the form landing page is quite possibly the most important part of your marketing strategy since it enables you to capture leads, track conversions and fill the sales …
How to Optimize Landing Pages for Lead Generation - HubSpot
THE ANATOMY OF A LANDING PAGE - info.smartbugmedia.com
WHAT IS A LANDING PAGE? A landing page is a page on your site that is designed to convert visitors into leads. A landing page is different from other pages in that it follows both of these …
Landing Page a Perfect How to Build
When you embark on designing your perfect landing page, you can intuitively choose between two types of landing page depending on your objectives and your business model.
The Definitive Guide to Creating High Converting Landing …
For a high converting landing page, your headline must be creative, straight to the point, create urgency and solve a particular problem. Example: Pop Up Domination.
The anatomy of a Landing Page PDF - marketing.link
Summarize your unique value proposition. Add a form to collect customer contacts. Add an offer to get interested users to leave their contacts. Add a form to collect customer contacts. Collect …
HOW TO BUILD A PERFECT LANDING PAGE - digitxl.com.au
A landing page's primary function is to promote a single product or service. There is only one product on the page. Its goal is to convert that product into sales by attracting customers with …
HOW TO MAKE GREAT LANDING PAGES - WordStream
A landing page should offer all the necessary information, but not so much as to overwhelm (and as a result, drive away) the visitor. Provide the essential info that will interest your audience …
The Anatomy of High-Converting Landing Pages
The Anatomy of High-Converting Landing Pages A checklist of core components that convert customers Creating a landing page can cost over $3,000. Elastic Path CX Studio gives you the …
The Ultimate Guide to Landing Page Creation and Optimization
Technically, a landing page is the first page a visitor encounters when they get to your website. It can be your about page, your home page, or your blog page. Any page a visitor can “land” on.
The essential guide to landing page optimisation - Pure SEO
Avoid stuffing keywords unnaturally into your landing page content. Best practice is to use an average of three to five keywords per 500 words of body content. The landing page should be …
2. The anatomy of a Landing Page: Landing Page Fundamentals
Fundamentals: What is a Landing Page?ç A web page created specifically to drive targeted marketing campaign traffic in order to achieve one specific purpose, eg:
guide to landing pages by equinet academy
At this end of this guide, readers will understand the guidelines (industry and legal) to creating landing pages that generate better conversions. Most people scan through an entire article, …
The Anatomy of a Mobile Landing Page That Converts - Neil …
And, every time a user scrolls down a page, his limited working memory comes into play. Add to this that the average session on a mobile phone is merely 72 seconds. So, start with …
Strategy Blueprint The Ultimate PPC - The HOTH
Landing Pages One of the biggest mistakes isn’t even in Google ads and it’s costing conversions! It’s that with most accounts, people are sending their traffic to their home page. Home pages …
How to Create Landing Pages - Instapage
Study the landing page prerequisites before creating your page for maximum impact. Find out which core elements make up optimized landing pages by showing real landing page examples.
ANATOMY OF A GREAT PPC LANDING PAGE - chiromatrix.com
A great PPC landing page does not merely happen, it is carefully designed. Testing, research, and expert knowledge of design and copy are essential to an effective landing page. Why is a …
Creating Landing Pages That Convert - Responsory
The guide touched earlier on the anatomy of a basic landing page, but great landing pages will have a few more elements in order to maximize conversion rates.
The Blueprint for a Perfectly Testable Landing Page - Neil Patel
Landing pages are composed of a group of definable elements. The building blocks presented below can be used as a guide when defining and creating a perfect landing page of your own! …
L anding Page Design Best Practices - Instapage
Our previous guides have shown you how to optimize individual landing page elements and have showcased landing page examples to provide you with the right page inspiration. It’s now time …
THE SECRETS TO A SUCCESSFUL LANDING PAGE
A little background: the form landing page is quite possibly the most important part of your marketing strategy since it enables you to capture leads, track conversions and fill the sales …
How to Optimize Landing Pages for Lead Generation - HubSpot
What exactly is a landing page? A landing page is a dedicated website page specifically designed to convert visitors into leads. It allows you to earn a visitor’s information through a lead capture …
THE ANATOMY OF A LANDING PAGE
WHAT IS A LANDING PAGE? A landing page is a page on your site that is designed to convert visitors into leads. A landing page is different from other pages in that it follows both of these …
Landing Page a Perfect How to Build
When you embark on designing your perfect landing page, you can intuitively choose between two types of landing page depending on your objectives and your business model.
The Definitive Guide to Creating High Converting Landing …
For a high converting landing page, your headline must be creative, straight to the point, create urgency and solve a particular problem. Example: Pop Up Domination.
The anatomy of a Landing Page PDF - marketing.link
Summarize your unique value proposition. Add a form to collect customer contacts. Add an offer to get interested users to leave their contacts. Add a form to collect customer contacts. Collect …
HOW TO BUILD A PERFECT LANDING PAGE - digitxl.com.au
A landing page's primary function is to promote a single product or service. There is only one product on the page. Its goal is to convert that product into sales by attracting customers with …
HOW TO MAKE GREAT LANDING PAGES - WordStream
A landing page should offer all the necessary information, but not so much as to overwhelm (and as a result, drive away) the visitor. Provide the essential info that will interest your audience …
The Anatomy of High-Converting Landing Pages
The Anatomy of High-Converting Landing Pages A checklist of core components that convert customers Creating a landing page can cost over $3,000. Elastic Path CX Studio gives you the …
The Ultimate Guide to Landing Page Creation and Optimization
Technically, a landing page is the first page a visitor encounters when they get to your website. It can be your about page, your home page, or your blog page. Any page a visitor can “land” on.
The essential guide to landing page optimisation - Pure SEO
Avoid stuffing keywords unnaturally into your landing page content. Best practice is to use an average of three to five keywords per 500 words of body content. The landing page should be …
2. The anatomy of a Landing Page: Landing Page …
Fundamentals: What is a Landing Page?ç A web page created specifically to drive targeted marketing campaign traffic in order to achieve one specific purpose, eg:
guide to landing pages by equinet academy
At this end of this guide, readers will understand the guidelines (industry and legal) to creating landing pages that generate better conversions. Most people scan through an entire article, …
The Anatomy of a Mobile Landing Page That Converts - Neil …
And, every time a user scrolls down a page, his limited working memory comes into play. Add to this that the average session on a mobile phone is merely 72 seconds. So, start with …
Strategy Blueprint The Ultimate PPC - The HOTH
Landing Pages One of the biggest mistakes isn’t even in Google ads and it’s costing conversions! It’s that with most accounts, people are sending their traffic to their home page. Home pages …
How to Create Landing Pages - Instapage
Study the landing page prerequisites before creating your page for maximum impact. Find out which core elements make up optimized landing pages by showing real landing page examples.
ANATOMY OF A GREAT PPC LANDING PAGE
A great PPC landing page does not merely happen, it is carefully designed. Testing, research, and expert knowledge of design and copy are essential to an effective landing page. Why is a …
