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| as the number of communication media has increased: Digital and Social Media Marketing Nripendra P. Rana, Emma L. Slade, Ganesh P. Sahu, Hatice Kizgin, Nitish Singh, Bidit Dey, Anabel Gutierrez, Yogesh K. Dwivedi, 2019-11-11 This book examines issues and implications of digital and social media marketing for emerging markets. These markets necessitate substantial adaptations of developed theories and approaches employed in the Western world. The book investigates problems specific to emerging markets, while identifying new theoretical constructs and practical applications of digital marketing. It addresses topics such as electronic word of mouth (eWOM), demographic differences in digital marketing, mobile marketing, search engine advertising, among others. A radical increase in both temporal and geographical reach is empowering consumers to exert influence on brands, products, and services. Information and Communication Technologies (ICTs) and digital media are having a significant impact on the way people communicate and fulfil their socio-economic, emotional and material needs. These technologies are also being harnessed by businesses for various purposes including distribution and selling of goods, retailing of consumer services, customer relationship management, and influencing consumer behaviour by employing digital marketing practices. This book considers this, as it examines the practice and research related to digital and social media marketing. |
| as the number of communication media has increased: Marketing Management: Text and Cases Indian Context Tapan K. Panda, 2009 |
| as the number of communication media has increased: Religious Education in a Mediatized World Ilona Nord, Hanna Zipernovszky, 2017-05-10 In religious education, digitization and mediatization processes result in the transformation of conventional media formats. This leads to the development of new media formats, which in turn necessitates a redefinition of the relationship between religious education and the media. Keeping this in mind, this volume first examines the importance of media for specific theological disciplines, and then discusses current media-pedagogical and media-didactic approaches. Later in the book, the authors develop didactic perspectives on various methods; these include internet-based archive work and the use of digital teaching materials. They also deal with current questions regarding religious education, such as inclusion and cyber bullying, etc. Finally, they identify some of the main didactic challenges for religious instruction in a mediatized world. This volume is a plea for a wider understanding of education, and is based in part on a German-Swedish teaching and research cooperation. Following this example, it focuses on a future-oriented networking of plural forms of education. This resource is designed for students of theology and religious sciences as well as for religious education teachers. |
| as the number of communication media has increased: Communication Media P. N. MALHAN, 2017-06-01 The book provides a quick look at the Indian scenario in the field of mass communication and the state of the media, their functioning, development, programmes and professionalism. Illustrative, intutive and innovative communication strategies have been highlighted in the book. |
| as the number of communication media has increased: Understanding Media Psychology Gayle S. Stever, David C. Giles, J. David Cohen, Mary E. Myers, 2021-09-28 Understanding Media Psychology is the perfect introductory textbook to the growing field of media psychology and its importance in society, summarizing key concepts and theories to provide an overview of topics in the field. Media is present in almost every area of life today, and is an area of study that will only increase in importance as the world becomes ever more interconnected. Written by a team of expert authors, this book will help readers to understand the structures, influences, and theories around media psychology. Covering core areas such as positive media psychology, the effects of gaming, violence, advertising, and pornography, the authors critically engage with contemporary discussions around propaganda, fake news, deepfakes, and the ways media have informed the COVID-19 pandemic. Particular care is also given to addressing the interaction between issues of social justice and the media, as well as the effects media has on both the members of marginalized groups and the way those groups are perceived. A final chapter addresses the nature of the field moving forward, and how it will continue to interact with closely related areas of study. Containing a range of pedagogical features throughout to aid teaching and student learning, including vocabulary and key terms, discussion questions, and boxed examples, this is an essential resource for media psychology courses at the undergraduate and introductory master’s level globally. |
| as the number of communication media has increased: Information Systems Development William Wei Song, Shenghua Xu, Changxuan Wan, Yuansheng Zhong, Wita Wojtkowski, Gregory Wojtkowski, Henry Linger, 2010-11-18 Information Systems Development (ISD) progresses rapidly, continually creating new challenges for the professionals involved. New concepts, approaches and techniques of systems development emerge constantly in this field. Progress in ISD comes from research as well as from practice. This conference will discuss issues pertaining to information systems development (ISD) in the inter-networked digital economy. Participants will include researchers, both experienced and novice, from industry and academia, as well as students and practitioners. Themes will include methods and approaches for ISD; ISD education; philosophical, ethical, and sociological aspects of ISD; as well as specialized tracks such as: distributed software development, ISD and knowledge management, ISD and electronic business / electronic government, ISD in public sector organizations, IOS. |
| as the number of communication media has increased: Software Services for e-World Wojciech Cellary, Elsa Estevez, 2010-09-21 th I3E 2010 marked the 10 anniversary of the IFIP Conference on e-Business, e- Services, and e-Society, continuing a tradition that was invented in 1998 during the International Conference on Trends in Electronic Commerce, TrEC 1998, in Hamburg (Germany). Three years later the inaugural I3E 2001 conference was held in Zurich (Switzerland). Since then I3E has made its journey through the world: 2002 Lisbon (Portugal), 2003 Sao Paulo (Brazil), 2004 Toulouse (France), 2005 Poznan (Poland), 2006 Turku (Finland), 2007 Wuhan (China), 2008 Tokyo (Japan), and 2009 Nancy (France). I3E 2010 took place in Buenos Aires (Argentina) November 3–5, 2010. Known as “The Pearl” of South America, Buenos Aires is a cosmopolitan, colorful, and vibrant city, surprising its visitors with a vast variety of cultural and artistic performances, European architecture, and the passion for tango, coffee places, and football disc- sions. A cultural reference in Latin America, the city hosts 140 museums, 300 theaters, and 27 public libraries including the National Library. It is also the main educational center in Argentina and home of renowned universities including the U- versity of Buenos Aires, created in 1821. Besides location, the timing of I3E 2010 is th also significant––it coincided with the 200 anniversary celebration of the first local government in Argentina. |
| as the number of communication media has increased: A Taxonomy of Communication Media Rudy Bretz, 1971 This book defines and describes communication media; discusses the difference between information and instruction, instructional media and instructional aids; and proposes a set of criteria by means of which communication media may be distinguished from nonmedia, one medium distinguished from another, and a single medium distinguished from multimedia applications. A two-dimensional classification system for communication media is proposed: in one dimension, seven classes are defined, based on ways of representing information; in the other, communication media are divided into two groups, telemedia and recording media. Twenty-eight specific communication media are defined and described. This list includes the major available and soon-to-be-available media. |
| as the number of communication media has increased: Communication, Media, and Identity Robert S. Fortner, 2007 Communication, Media, and Identity: A Christian Theory of Communication is the first comprehensive theoretical look at the nature of communication from a biblical Christian perspective. This groundbreaking new work discusses the implications of such a theory for interpersonal relations, use of media, and the development of digital culture in the wake of the computer. It also draws widely from the literature of the secular world, critiquing perspectives where necessary and adopting perspectives that are in line with Christian anthropology, epistemology, and ontology. Through this unique lens, the reader is able to understand communication as an art, as a tool for evangelism, and as a unique human activity that allows people to have a stake in the creation. It covers both mediated and non-mediated forms of communication, is sensitive to theological differences within the Christian faith, and examines closely the problem of technology, and especially digital technology, for the practice of communication. As the newest book in the Communication, Culture, and Religion Series, Robert Fortner's work illuminates the theological aspects of communication. |
| as the number of communication media has increased: Malaysian Media Studies: Integrating Perspectives (UM Press) Azizah Hamzah, Amira Firdaus, 2016 This edited volume revisits developments in the field of media education and media studies at a time when society is experiencing a ubiquitous networked, digital media environment. Rapid advances in media and communication technologies and the accompanying developments in social, cultural, political, and economic realms pose unexpected challenges to the curricula of long-established media and communication schools. As opposed to rigidly structured nation-based mass media systems of the past century, the new global media sphere celebrates the breaking down of borders – whether spatial, cultural or social. Today, in the second half of the second decade of the 21st century, this problem translates into what, and how to teach students of media, who in all likelihood, are more adept media consumers and producers, than their teachers. In a region where educational institutions and educators don’t transform as fast as media technologies do, there is a need to problematize, and to reflect upon the situation. This edited volume examines critical issues related to media studies at local institutions of higher learning, and includes a sampling of research charting new directions in local media scholarship. Contributions to this edited volume reflect the shared concerns of media educators and researchers in Malaysia and two neighboring countries, Indonesia and Thailand. Three main themes underscore this volume, reflecting their importance to the evolution of media education, and to a certain extent, research as well: • Historical development of media education and training • Current developments and future trajectories of media education in a globalized digital media environment • Analysis of media and society |
| as the number of communication media has increased: Research Handbook on Information Policy Duff, Alistair S., 2021-10-12 This comprehensive and innovative Research Handbook tackles the pressing issues confronting us at the dawn of the global network society, including freedom of speech, government transparency and the digital divide. Engaging with controversial problems of public policy including freedom of expression, copyright and information inequality, the Research Handbook on Information Policy offers a well-rounded exploration of the history and future of this vital field. |
| as the number of communication media has increased: The Kpim of Social Order George Uzoma Ukagba, Des O. Obi, Iks J. Nwankwor, 2013-02-08 Frequently overlooked in the search of knowing and acting wisely are some important philosophical and cultural ideas and questions. The kpim of Social Order boldly captures such ideas and questions for awareness through critical thinking. The current volume in the Kpim Book Series makes the point that for a systematic analysis and significance of Social Order to be attained, we need to ask, What is the kpim or central core of Social Order of things? Where does the deepest layer, notion, symbolism, reality and application of social order, programs, human rights, institutions, communities, diplomacy, uprising, social asset, social power, policy action, inter-culturalism, global forces and all else lie? How can we reach and understand the innermost part of Social Order in the modern world? By gathering articles from seasoned, experienced, and emerged scholars from various backgrounds, the book explores deep-rooted questions touching on African context and related societies. The refreshing perspectives, analyses, deep reflections, vigorous arguments, and representations shown by the essays are distinctive and have been referred to as a comprehensive reader in the season of inquiry, meaning and significance of social order in the contemporary time. This is a book no one should ignore. Students, scholars, researchers, universities, colleges, educationists, institutions, policy makers, governments, legislatures, agencies, labour unions, civil society organizations, occupy movements, religious groups, entrepreneurs and the general public will find this book as an asset and a must read. The kpim of Social Order is therefore written out of the critical need to fill the gap for a decisive knowledge society in the modern world. |
| as the number of communication media has increased: MH-SET Paper 1 Guide for Assistant Professor with Past Questions Disha Experts, 2020-02-29 |
| as the number of communication media has increased: Research Anthology on Social Media Advertising and Building Consumer Relationships Management Association, Information Resources, 2022-05-13 Social media has become a key tool that businesses must utilize in all areas of their practices to build relationships with their customer base and promote their products. This technology is no longer optional as those who do not take advantage of the many benefits it offers continue to struggle with outdated practices. In order for businesses to flourish, further study on the advantages social media provides in the areas of marketing and developing consumer relationships is required. The Research Anthology on Social Media Advertising and Building Consumer Relationships considers best practices and strategies of utilizing social media successfully throughout various business fields to promote products, build relationships, and maintain relevancy. This book also discusses common pitfalls and challenges companies face as they attempt to create a name for themselves in the online world. Covering topics such as marketing, human aspects of business, and branding, this major reference work is crucial for managers, business owners, entrepreneurs, researchers, scholars, academicians, practitioners, instructors, and students. |
| as the number of communication media has increased: Social Constructionisms Titus Hjelm, 2014-05-22 Social constructionism is one of the key ideas in the social sciences, offering different frameworks for understanding the human world. But what does it mean when we say that something is 'socially constructed'? What exactly do we construct in our social interaction? And what actually 'does' the constructing? This dynamic text invites critical reflection on these questions and more, outlining the various ways that social constructionist theory has been utilised in the social sciences. Hjelm introduces the basic assumptions of social constructionism - before examining the differences between various constructionist traditions and perspectives - from Berger and Luckmann's sociology of knowledge, to constructionist approaches in social psychology and discourse analysis. Through a diverse range of case studies on religion, crime, gender and the media, the chapters demonstrate how to apply constructionist ideas in empirical social research. Social Constructionisms is thus an invaluable source for students and scholars across the social sciences. |
| as the number of communication media has increased: Public Interest and Private Rights in Social Media Cornelis Reiman, 2012-09-10 Social media has an increasing role in the public and private world. This raises socio-political and legal issues in the corporate and academic spheres.Public Interest and Private Rights in Social Media provides insight into the use, impact and future of social media. The contributors provide guidance on social media and society, particularly the use of social media in the corporate sector and academia, the rising influence of social media in public and political opinion making, and the legal implications of social media. The Editor brings together unusual perspectives on the use of social media, both in developed and developing countries.This title consists of twelve chapters, each covering a salient topic, including: social media in the context of global media; the First Amendment and online calls for action; social media and the rule of law; social networks and the self; social media strategy in the public sector; social media in humanitarian work; social media as a tool in business education; social media and the 'continuum of transparency'; business and social media; making a difference to customer service with social media; social analytics data and platforms; and altruism as a valuable dimension of the digital age. - Provides a guide to the key components of corporate and academic use of social media - Offers technological and non-technological, legal, and international perspectives - Considers socio-political impact and legal issues |
| as the number of communication media has increased: Communicating Science in Times of Crisis H. Dan O'Hair, Mary John O'Hair, 2021-07-06 Learn more about how people communicate during crises with this insightful collection of resources In Communicating Science in Times of Crisis: COVID-19 Pandemic, distinguished academics and editors H. Dan O’Hair and Mary John O’Hair have delivered an insightful collection of resources designed to shed light on the implications of attempting to communicate science to the public in times of crisis. Using the recent and ongoing coronavirus outbreak as a case study, the authors explain how to balance scientific findings with social and cultural issues, the ability of media to facilitate science and mitigate the impact of adverse events, and the ethical repercussions of communication during unpredictable, ongoing events. The first volume in a set of two, Communicating Science in Times of Crisis: COVID-19 Pandemic isolates a particular issue or concern in each chapter and exposes the difficult choices and processes facing communicators in times of crisis or upheaval. The book connects scientific issues with public policy and creates a coherent fabric across several communication studies and disciplines. The subjects addressed include: A detailed background discussion of historical medical crises and how they were handled by the scientific and political communities of the time Cognitive and emotional responses to communications during a crisis Social media communication during a crisis, and the use of social media by authority figures during crises Communications about health care-related subjects Data strategies undertaken by people in authority during the coronavirus crisis Perfect for communication scholars and researchers who focus on media and communication, Communicating Science in Times of Crisis: COVID-19 Pandemic also has a place on the bookshelves of those who specialize in particular aspects of the contexts raised in each of the chapters: social media communication, public policy, and health care. |
| as the number of communication media has increased: Routledge Handbook of Urban Public Space Karen A. Franck, Te-Sheng Huang, 2023-03-20 Is it truly the end of public space? This handbook presents evidence that the answer is no. In cities in different parts of the world, people still use public space to pursue activities of their choice. The book is divided into seven sections. The first section presents three emerging types of public space. Each of the subsequent five sections focuses on a type of activity: recreation, commerce, protest, living and celebration. These sections are international in scope, presenting cases of activities in Brazil, China, Colombia, DR Congo, Egypt, Finland, Germany, Libya, Taiwan, Turkey and the U.S. The closing section, composed of three chapters, presents research methods for studying public space. Graduate students, faculty members and researchers in social science, architecture, landscape architecture, geography and urban design will find the book useful for understanding, studying and designing urban public space. |
| as the number of communication media has increased: The Digital Origins of Dictatorship and Democracy Philip N. Howard, 2010-09-21 Around the developing world, political leaders face a dilemma: the very information and communication technologies that boost economic fortunes also undermine power structures. Globally, one in ten internet users is a Muslim living in a populous Muslim community. In these countries, young people are developing political identities online, and digital technologies are helping civil society build systems of political communication independent of the state and beyond easy manipulation by cultural or religious elites. With unique data on patterns of media ownership and technology use, The Digital Origins of Dictatorship and Democracy demonstrates how, since the mid-1990s, information technologies have had a role in political transformation. Democratic revolutions are not caused by new information technologies. But in the Muslim world, democratization is no longer possible without them. |
| as the number of communication media has increased: Emerging Information Technology Kenneth E. Kendall, 1999-06-14 PLEASE UPDATE SAGE UK AND SAGE INDIA ADDRESSES ON IMPRINT PAGE. |
| as the number of communication media has increased: Trends of Data Science and Applications Siddharth Swarup Rautaray, Phani Pemmaraju, Hrushikesha Mohanty, 2021-03-21 This book includes an extended version of selected papers presented at the 11th Industry Symposium 2021 held during January 7–10, 2021. The book covers contributions ranging from theoretical and foundation research, platforms, methods, applications, and tools in all areas. It provides theory and practices in the area of data science, which add a social, geographical, and temporal dimension to data science research. It also includes application-oriented papers that prepare and use data in discovery research. This book contains chapters from academia as well as practitioners on big data technologies, artificial intelligence, machine learning, deep learning, data representation and visualization, business analytics, healthcare analytics, bioinformatics, etc. This book is helpful for the students, practitioners, researchers as well as industry professional. |
| as the number of communication media has increased: Democratization in China, Korea and Southeast Asia? Kate Xiao Zhou, Shelley Rigger, Lynn T. White III, 2014-01-21 Rapid economic pluralization in East Asia has empowered local and medial groups, and with this change comes the need to rethink usual notions regarding ways in which democracies emerge or citizens gain more power. Careful examination of current developments in China, Korea, and Southeast Asia show a need for expansion of our understandings of democracy and democratization. This book challenges traditional ways in which political regimes in local as well as national polities are conceived and labeled. It shows from Asian experiences that democracy and its precursors come in more forms than most liberals have yet imagined. In reviewing recent experiences of countries across East Asia, these chapters show that actual democracies and ostensible democratizations there are less like those in the West than the surprisingly consensual and standard political science of democratization suggests. This book first examines the extreme variation of democracy’s meaning in many Asian states that hold contested elections (South Korea, Taiwan, Indonesia, Malaysia, the Philippines, and Thailand). Then it focuses on China. It analyzes a range of grassroots forces driving political change in the People’s Republic, and it finds both accelerators and brakes in China’s political reform process. The contributors show that models for China’s political future exist both within and outside the PRC, including in other East Asian states, in localities and sectors that already are pushing the limits of the powerful, but no longer all-powerful, Chinese party-state. With contributions from leading academics in the field, Democratization in China, Korea, and Southeast Asia? will be of interest to students and scholars of Asian politics, comparative politics, and democratization more broadly. |
| as the number of communication media has increased: Public Affairs and Administration: Concepts, Methodologies, Tools, and Applications Management Association, Information Resources, 2015-05-31 Effective administration of government and governmental organizations is a crucial part of achieving success in those organizations. To develop and implement best practices, policymakers and leaders must first understand the fundamental tenants and recent advances in public administration. Public Affairs and Administration: Concepts, Methodologies, Tools, and Applications explores the concept of governmental management, public policy, and politics at all levels of organizational governance. With chapters on topics ranging from privacy and surveillance to the impact of new media on political participation, this multi-volume reference work is an important resource for policymakers, government officials, and academicians and students of political science. |
| as the number of communication media has increased: Strategic Event Creation Liz Sharples, Philip Crowther, Daryl May, Chiara Orefice, 2014-09-30 The first text to move away from an older paradigm of simply ‘making events work’ and managing inputs, to show how to manage a sector that now needs to be: outcome obsessed, stakeholder centric, strategically focused and driven by strategically aware reflective professionals. |
| as the number of communication media has increased: Consumer Psychology in a Social Media World Claudiu V. Dimofte, Curtis P. Haugtvedt, Richard F. Yalch, 2015-09-16 Consumer Psychology in a Social Media World seeks to illustrate the relevance of consumer psychology theory and research to understanding the social media world that has rapidly become a key component in the social and economic lives of most individuals. Despite the rapid and widespread adoption of social media by consumers, research focused on individuals’ use thereof and its implications for organizations and society has been limited and published in scattered outlets. This has made it difficult for those trying to get either a quick introduction or an in-depth understanding of the associated issues to locate relevant scientific-based information. The book is organized into five broad sections. The first presents a summary overview of social media, including a historical and cultural perspective. The second section is focused on social media as a modern form of word of mouth, always considered the most impactful on consumers. It also touches upon a motivational explanation for why social media has such a strong and broad appeal. Section three addresses the impact that consumers’ switch to social media as a preferred channel has had on marketers’ branding and promotional efforts, as well as the ways in which consumer involvement can be maintained through this process. Section four takes a methodological perspective on the topic of social media, assessing ways in which big data and consumer research are influenced by novel ways of gathering consumer feedback and gauging consumer sentiment. Finally, section five looks at some consumer welfare and public policy implications, including privacy and disadvantaged consumer concerns. Consumer Psychology in a Social Media World will appeal to those who are involved in creating, managing, and evaluating products used in social media communications. As seen in recent financial and business market successes (e.g., Facebook, Twitter, LinkedIn, Instagram, Pinterest, WhatsApp, etc.), businesses focused on facilitating social media are part of the fastest growing and most valuable sector of today’s economy. |
| as the number of communication media has increased: Indigeneity and Universality in Social Science Partha Nath Mukherji, Chandan Sengupta, 2004-08-19 Are social sciences that are indigenous to the West necessarily universal for other cultures? This collection of South Asian scholarship draws on the experiences of the region to discuss this question in depth. |
| as the number of communication media has increased: E-Collaboration in Modern Organizations: Initiating and Managing Distributed Projects Kock, Ned, 2007-11-30 E-Collaboration in Modern Organizations: Initiating and Managing Distributed Projects combines comprehensive research related to e-collaboration in modern organizations, emphasizing topics relevant to those involved in initiating and managing distributed projects. Providing authoritative content to scholars, researchers, and practitioners, this book specifically describes conceptual and theoretical issues that have implications for distributed project management, implications surrounding the use of e-collaborative environments for distributed projects, and emerging issues and debate related directly and indirectly to e-collaboration support for distributed project management. |
| as the number of communication media has increased: Zeolites and Catalysis Jiri Cejka, Avelino Corma, Stacey Zones, 2010-05-27 This indispensable two-volume handbook covers everything on this hot research field. The first part deals with the synthesis, modification, characterization and application of catalytic active zeolites, while the second focuses on such reaction types as cracking, hydrocracking, isomerization, reforming and other industrially important topics. Edited by a highly experienced and internationally renowned team with chapters written by the Who's Who of zeolite research. |
| as the number of communication media has increased: Virtual Team Leadership and Collaborative Engineering Advancements: Contemporary Issues and Implications Kock, Ned, 2009-02-28 Addresses a range of e-collaboration topics, with emphasis on virtual team leadership and collaborative engineering. Presents a blend of conceptual, theoretical, and applied chapters. |
| as the number of communication media has increased: New Media Martin Lister, 2003 Providing a comprehensive introduction to the culture, technologies, history and theories of new media, this book considers the ways in which they really are new, assesses whether a media and technological revolution is under way and formulates ways for media studies to respond to new technologies. |
| as the number of communication media has increased: Research Anthology on Improving Health Literacy Through Patient Communication and Mass Media Management Association, Information Resources, 2021-07-16 Increasing health literacy among patients is a difficult task as medical jargon and healthcare directions can be overwhelming and difficult to comprehend. In today’s digital world, people are more connected than ever before and have the ability to find healthcare information in a way that was not possible in recent years. Mass media and social media have become particularly influential in conveying health information to the public. With the amount of misinformation being spread, coupled with poor health literacy skills, it is imperative that new strategies and policies are undertaken to ensure that patients and the general public receive accurate information and are appropriately educated in order to provide them with the best possible knowledge and care. The Research Anthology on Improving Health Literacy Through Patient Communication and Mass Media provides an overview of the importance of health literacy and the various means to achieve health literacy for patients using several strategies and elements such as patient communication and mass media. The book covers health awareness challenges that have been faced recently and historically and pushes for better patient-provider communication. The book also examines the use of social media, virtual support groups, and technological tools that aid in the facilitation of health knowledge. Covering a range of key topics such as patient safety, health illiteracy, and eHealth, this anthology is crucial for healthcare professionals, researchers, academicians, students, and those interested in understanding the importance of health literacy and how it connects to media and communication. |
| as the number of communication media has increased: Encyclopedia of Policy Studies, Second Edition, Stuart Nagel, 2020-08-18 This entirely updated and enlarged Second Edition of a landmark reference/text continues to provide comprehensive coverage of every important aspect of policy studies--discussing concepts, methods, utilization, formation, and implementation both internationally and across each level of government. |
| as the number of communication media has increased: Communicating Science Effectively National Academies of Sciences, Engineering, and Medicine, Division of Behavioral and Social Sciences and Education, Committee on the Science of Science Communication: A Research Agenda, 2017-03-08 Science and technology are embedded in virtually every aspect of modern life. As a result, people face an increasing need to integrate information from science with their personal values and other considerations as they make important life decisions about medical care, the safety of foods, what to do about climate change, and many other issues. Communicating science effectively, however, is a complex task and an acquired skill. Moreover, the approaches to communicating science that will be most effective for specific audiences and circumstances are not obvious. Fortunately, there is an expanding science base from diverse disciplines that can support science communicators in making these determinations. Communicating Science Effectively offers a research agenda for science communicators and researchers seeking to apply this research and fill gaps in knowledge about how to communicate effectively about science, focusing in particular on issues that are contentious in the public sphere. To inform this research agenda, this publication identifies important influences †psychological, economic, political, social, cultural, and media-related †on how science related to such issues is understood, perceived, and used. |
| as the number of communication media has increased: The International Encyclopedia of Media Effects, 4 Volume Set Patrick Rössler, 2017-03-06 The International Encyclopedia of Media Effects presents a comprehensive collection of the most up-to-date research on the uses and impacts of media throughout the world. Provides the definitive resource on the most recent findings of media effects research Covers all aspects of the uses and impact of media, utilizing empirical, psychological, and critical research approaches to the field Features over 200 entries contributed by leading international scholars in their associated fields Offers invaluable insights to for students, scholars and professionals studying and working in related fields, and will stimulate new scholarship in emerging fields such as the Internet, Social Media and Mobile Communication Part of The Wiley Blackwell-ICA International Encyclopedias of Communication series, published in conjunction with the International Communication Association. Online version available at Wiley Online Library. |
| as the number of communication media has increased: The Economic Implications of Advertising (RLE Advertising) Otto John Firestone, 2013-05-02 Is advertising a factor that contributes to rising costs and prices? This study, commissioned to answer just that question by the Institute of Canadian Advertising, examines the effect of advertising on the Canadian economy, on business, the consumer, costs and prices, productivity, competition, employment, social welfare and economic growth. The Economic Implications of Advertising provides a valuable insight into a little-studied area of advertising, and will be of great interest to students of the industry everywhere. First published in 1967. |
| as the number of communication media has increased: Navigating Media’s Influence Through Childhood and Adolescence Kate S. Kurtin, Mary Ellen McCormick, 2022-08-30 Navigating Media’s Influence Through Childhood and Adolescence moves through research and questions that are relevant to practicing pediatricians and therapists in their everyday practice. As we navigate post-pandemic life where screen time was unrestricted in most homes, this book has never been more important. Written by a pediatrician and a professor of media effects, this book is a vital resource for practicing mental health clinicians, counselors, psychologists, physicians, and students studying in those areas. Grounded in developmental theory, mass communication theory, current research, and acumen gained from years of clinical and teaching experience, this book gives professionals what they need to understand the colossal effect media is having on their patients. An aid to practitioners, this book is organized by developmental stage and matches specific questions related to media’s effects with explicit research-based recommendations and explanations. It is intended to be a quick resource guide for the busy professional. |
| as the number of communication media has increased: The Dynamism of Stakeholder Engagement Robbert Kivits, Sukanlaya Sawang, 2021-03-31 Large infrastructure projects generally involve multiple stakeholders such as government parties, local communities, and private organizations. New projects can create tensions between different stakeholder groups because different groups naturally have different interests and opinions. This book offers a view of how stakeholders are able to influence the project management’s decision‐making process as the project proceeds from the investment preparation phase, to the project execution phase, and on to the operations phase through various methods such as protests, legal battles, and even illegal activities. This book provides multiple case studies in aviation industry reflecting how large projects create dynamic contexts for stakeholder management and stakeholder behaviour as the project moves through different phases of its lifecycle. |
| as the number of communication media has increased: The Transforming Spatial Organization in the Information Age Dadao Lu, |
| as the number of communication media has increased: Social Media for Educators Tanya Joosten, 2012-04-24 Praise for Social Media for Educators At last, a book that provides a straightforward discussion of the pedagogical reasons to use social media, and how to effectively use the tools to enhance learning experiences. A practical must-have! Rita-Marie Conrad, instructional strategist and technologist, Duke University School of Nursing; coauthor, Engaging the Online Learner and The Online Teaching Survival Guide This insightful and in-depth exploration effectively makes a case for embracing the best characteristics of social media to foster deeper learning experiences, promote collaboration, and provide timely feedback. This book is a can't-miss for educators. Amy M. Collier, associate director for technology and teaching, Center for Teaching and Learning, Stanford University Thought about using social media in your online courses but don't know where to begin? Joosten's comprehensive hands-on book describes step-by-step how social media can add richness to your course content and have a positive impact on student outcomes. Rosemary Lehman and Simone ConceiÇão, eInterface; coauthors, Creating a Sense of Presence in Online Teaching and Managing Online Instructor Workload Many faculty are hesitant to incorporate social media into their teaching for fear that it will be a distraction or too time consuming. Tanya Joosten has done a remarkable job outlining the benefits and considerations of doing so. Faculty who read this book will be able to make informed, educated decisions about the best approach to take. John Dolan, director, digital media and pedagogy, College of the Liberal Arts, Penn State University Social Media for Educators This is a down-to-earth resource filled with strategies for designing learning activities that work toward specific outcomes. It illustrates the ways in which social media will improve learning and contains case studies that clearly demonstrate social media's ability to: Increase communication and interactivity in a course Facilitate engaging learning activities Enhance students' satisfaction, learning, and performance |
| as the number of communication media has increased: Media/Society David Croteau, William Hoynes, Stefania Milan, 2011-05-24 In a society saturated by mass media, from newspapers and magazines, television and radio, to digital video projects and the Internet, iPods and TiVo, most students possess a great deal of media knowledge and experience before they ever enter the classroom. What they often lack, however, is a broader framework for understanding the relationship between media and society. Media/Society: Industries, Images, and Audiences provides that context and helps students develop skills for critically evaluating both conventional wisdom and onee(tm)s own assumptions about the social role of the media. Previous editions of Media/Society introduced thousands of students to a sociologically informed analysis of the media process. The Fourth Edition builds on this success with new material on students as producers (e.g., YouTube), revised Internet resources, the latest data on the media industry, new examples from the independent media sector, and updated discussions of media policy, online media, and independent media. Media/Society is unique among media texts in that it offers: e A sociological approach that examines overarching relationships between the various components of the media process - the industry, its products, audiences, technology - and the broader social world e An integrated study of mass media that looks at media technologies, collective influences, and connections between mass media issues that are often treated as separate e An examination of how economic and political constraints affect the media and how audiences actively construct their own interpretations of media messages |
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