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| artificial intelligence in event management: Impact of ICTs on Event Management and Marketing Birdir, Kemal, Birdir, Sevda, Dalgic, Ali, Toksoz, Derya, 2020-12-04 Conferences, symposiums, and other large events that take place at far away hotels require many hours of preparation to plan and need a capable event staff to market. Without the innovative technologies that have changed the face of the tourism industry, many destinations would be unequipped to handle such a task. Impact of ICTs on Event Management and Marketing is a collection of innovative research on the methods and applications of information and communications technologies on almost all facets of hospitality and tourism-related businesses including hotels, restaurants, and other tourism areas. While highlighting topics including digital marketing, artificial intelligence, and event tourism, this book is ideally designed for business managers, event planners, and marketing professionals. |
| artificial intelligence in event management: How Artificial Intelligence Is Revolutionizing The Events Industry Mario Pereira, 2021-06-02 Are you into events management and often wonder whether it is possible to adopt cutting edge technology like artificial intelligence (AI) to enhance efficiency and give your customers and their guests experiences like no other? Or are you someone that hosts events frequently and wish to take them to the next level by adopting artificial intelligence? If you have answered YES, Let This Book Usher You Into The World Of Tech-Driven Artificial Intelligence Where You Will Learn How AI Can Solve Problems You May Have Experienced Holding Events In Ways You Never Thought Was Possible! While the mention of AI evokes images of complex computer algorithms and futuristic robots as seen in Sci Fi films, the truth is that you can adopt artificial intelligence in your everyday life, whether you are an events manager, student or a business executive looking to leverage the power of technology to make your events better, enhance the experience, set yourself apart and more! When you are done reading this book you will have gained a lifetime of experience in just a few short hours. The stories are interesting to follow and the tough concepts have been made easy to understand. So get ready to broaden your horizons and adjust your expectations because you are in for one hell of a ride! Are you ready? |
| artificial intelligence in event management: Creating Futures Michel Godet, 2006 |
| artificial intelligence in event management: Virtual Events Management Tim Brown, Claire Drakeley, 2023-08-30 The COVID-19 pandemic and resulting lockdowns has seen a boom in the occurrence of virtual events. Virtual Events Management is a unique text as it looks at events from both a live event, virtual event and hybrid perspective. |
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| artificial intelligence in event management: Robots, Artificial Intelligence and Service Automation in Travel, Tourism and Hospitality Stanislav Ivanov, Craig Webster, 2019-10-14 Using a combination of theoretical discussion and real-world case studies, this book focuses on current and future use of RAISA technologies in the tourism economy, including examples from the hotel, restaurant, travel agency, museum, and events industries. |
| artificial intelligence in event management: Integrating Artificial Intelligence with DevOps Sumanth Tatineni, 2024-03-15 Unlock the future of software development with Integrating Artificial Intelligence with DevOps: Advanced Techniques, Predictive Analytics, and Automation for Real-Time Optimization and Security in Modern Software Development. This comprehensive monograph is a must-read for professionals seeking to revolutionize their DevOps workflows through the power of AI. Dive deep into the intricate integration of Artificial Intelligence within DevOps practices and discover advanced methodologies that enhance every stage of the software development lifecycle. From predictive analytics and intelligent automation to real-time optimization and robust security measures, this book offers a wealth of knowledge for optimizing software delivery. Explore practical applications, in-depth case studies, and best practices that illustrate the transformative potential of AI in DevOps. Each chapter builds on the previous, providing a seamless and cohesive narrative that guides readers through foundational concepts to advanced implementations. Whether you're looking to improve CI/CD pipelines, automate testing and monitoring, manage infrastructure more efficiently, or enhance security with AI-driven techniques, this book equips you with the tools and insights needed to ensure high-quality, secure, and efficient software delivery. Join the vanguard of modern software development with Integrating Artificial Intelligence with DevOps, and harness AI to achieve real-time optimization and unparalleled security in your DevOps processes. |
| artificial intelligence in event management: Building AI Driven Marketing Capabilities Neha Zaidi, |
| artificial intelligence in event management: MICAI 2002: Advances in Artificial Intelligence Carlos Coello Coello, Alvaro de Albornoz, Luis E. Sucar, Osvaldo C. Battistutti, 2003-08-01 This book constitutes the refereed proceedings of the Second Mexican International Conference on Artificial Intelligence, MICAI 2002, held in Mérida, Yucatán, Mexico in April 2002. The 56 revised full papers presented were carefully reviewed and selected from more than 85 submissions from 17 countries. The papers are organized in topical sections on robotics and computer vision, heuristic search and optimization, speech recognition and natural language processing, logic, neural networks, machine learning, multi-agent systems, uncertainty management, and AI tools and applications. |
| artificial intelligence in event management: Future Tourism Trends Volume 2 Canan Tanrisever, Hüseyin Pamukçu, Anukrati Sharma, 2024-02-01 The world is entering a new technological age in which great changes are expected in all areas of human interest, life, and activity. These changes have been brought on by past and present man-made events, which have had both positive and negative consequences. Learn how AI, service robots, and voice control will affect tourism. |
| artificial intelligence in event management: International Case Studies in Event Management Judith Mair, Gürhan Atkaş, Metin Kozak, 2024-02-01 This international case study book provides 27 expertly curated case studies on the topic of events management, each with detailed implementation instructions for the instructor in order to maximise student participation and learning. Embellished with questions, diagrams and data throughout, these case studies have been developed by industry experts and practitioners with the aim of creating a more interactive teaching experience focused on ‘real world’ scenarios within the events industry. Each case study is logically structured and includes an aim and objectives, expected learning outcomes, required background knowledge, steps of implementation in class or online, as well as suggestions for further reading resources. Topics covered range from macro impacts of events on destinations to success criteria in event operations, with the aim of preparing future professionals and equipping them with the necessary skills and competencies to succeed within the events industry. Easy to use and international in scope, this volume is an ideal study resource for use in higher and vocational education, and its unique, teaching-led approach positions it as a vital study tool for instructors and students alike. |
| artificial intelligence in event management: International Best Practice in Event Management David W G Hind, Maria Arlene Disimulacion, Karen Fernandez, Kuan-Wen Eric Lin, Anukrati Sharma, Peni Zulandari Suroto, 2019-09-02 If you want to uplift your career as an event manager in the global events industry, this book will be a trusted friend and a powerful tool in helping your work to meet the international best practice standard. Written as a practical book on event management with a writing style that is as reader-friendly as possible, this book covers all aspects of staging an event--preparing, planning, developing a business plan, designing the concept, selecting the venue, managing health, safety, security and emergencies at the event, managing people at the event, and evaluating the success of the event. The contents of this book have been aligned to the national occupational standards for the United Kingdom's events industry. Thus, this book offers the reader not only a relevant best practice book, but also the current one for their professional reference. |
| artificial intelligence in event management: Artificial Intelligence and Machine Learning for Business for Non-Engineers Stephan S. Jones, Frank M. Groom, 2019-11-22 The next big area within the information and communication technology field is Artificial Intelligence (AI). The industry is moving to automate networks, cloud-based systems (e.g., Salesforce), databases (e.g., Oracle), AWS machine learning (e.g., Amazon Lex), and creating infrastructure that has the ability to adapt in real-time to changes and learn what to anticipate in the future. It is an area of technology that is coming faster and penetrating more areas of business than any other in our history. AI will be used from the C-suite to the distribution warehouse floor. Replete with case studies, this book provides a working knowledge of AI’s current and future capabilities and the impact it will have on every business. It covers everything from healthcare to warehousing, banking, finance and education. It is essential reading for anyone involved in industry. |
| artificial intelligence in event management: Dictionary of Event Studies, Event Management and Event Tourism Emma Abson, Vladimir Antchak, Joe Goldblatt, William O’Toole, Stephen Page, Raphaela Stadler, Vassilios Ziakas, 2021-03-31 A complete and thorough ontology of the study of planned events and the professional practice of event management and event tourism. Contains user friendly explanations and language to explain and contextualise jargon and technical terms within this wide and varied field. |
| artificial intelligence in event management: Artificial Intelligence for Autonomous Networks Mazin Gilbert, 2018-09-25 Artificial Intelligence for Autonomous Networks introduces the autonomous network by juxtaposing two unique technologies and communities: Networking and AI. The book reviews the technologies behind AI and software-defined network/network function virtualization, highlighting the exciting opportunities to integrate those two worlds. Outlining the new frontiers for autonomous networks, this book highlights their impact and benefits to consumers and enterprise customers. It also explores the potential of the autonomous network for transforming network operation, cyber security, enterprise services, 5G and IoT, infrastructure monitoring and traffic optimization, and finally, customer experience and care. With contributions from leading experts, this book will provide an invaluable resource for network engineers, software engineers, artificial intelligence, and machine learning researchers. |
| artificial intelligence in event management: Tourism and ICTs: Advances in Data Science, Artificial Intelligence and Sustainability Antonio J. Guevara Plaza, |
| artificial intelligence in event management: Managing Sport Events T. Christopher Greenwell, Leigh Ann Danzey-Bussell, David J. Shonk, 2024-06-26 Running a sport event—whether it’s an international competition or local youth tournament—requires acute knowledge and the ability to plan, organize, promote, lead, and communicate effectively. And no other text prepares students for the task as effectively as Managing Sport Events, Third Edition With HKPropel Access. While other texts in this space stray into the area of facility management, Managing Sport Events keeps its focus where it should be by providing a thorough grounding of the entire event management process. Beginning with an overview of event conception and development, the text then moves into the principal planning areas of budgeting, marketing, promotion, sponsorships, and legal and risk management. Later chapters focus on key operational areas such as staffing, event services and logistics, and event-day management, and it closes with postevent details and evaluation. The third edition includes new and updated content that incorporates plenty of contemporary real-life examples: Insights into how event management has been affected by COVID-19 and by the emergence of social media, sustainability efforts, and diversity, equity, and inclusion (DEI) initiatives All-new content addressing the role of brand ambassadors, social media influencers, and nontraditional media in promoting events and encouraging fan engagement An updated discussion of event sponsorships and how sport organizations are implementing creative activation strategies, pre-event and game-day deliverables, and the latest technologies to maximize exposure and measure effectiveness An expanded discussion of contracts and other legal considerations such as compliance with the Americans with Disabilities Act (ADA) An expanded section outlining how principles of project management can be used to effectively plan events New industry profiles that provide insights into key players and noteworthy happenings in event management Related online activities, delivered through HKPropel, provide robust learning opportunities for students: A brand-new semester-long project in which students plan, prepare, produce, and evaluate a fictional pickleball tournament as well as compile a formal event management plan handbook Scenario-based activities in which students make a decision and then see the implications of their choice Mini case studies for each chapter with questions to test comprehension Sample contracts that represent common agreements encountered in event management Practicing and aspiring professionals working in parks and recreation, tourism, hospitality, and sport organizations at all levels—youth, high school, college, amateur, minor league, professional, and international—will find this book a valuable reference in their roles as event managers. Blending traditional business tenets of sport management with the distinct aspects of event management, Managing Sport Events, Third Edition, prepares readers to manage events with efficiency and ease so that fans and participants alike have lasting game-day memories. Note: A code for accessing HKPropel is not included with this ebook but may be purchased separately. |
| artificial intelligence in event management: Advanced Intelligence Systems and Innovation in Entrepreneurship Misra, Sanjay, Jain, Amit, Kaushik, Manju, Banerjee, Chitresh, Singh, Yudhveer, 2024-05-16 The foundation of any successful enterprise lies in a well-crafted IT strategy. In today's volatile economic climate, it is necessary to harmonize the exigencies of daily operations with the demands of future growth and development. As information technology continues to permeate every facet of our lives and industries, the nexus between entrepreneurship and innovation remains pivotal. Advanced Intelligence Systems and Innovation in Entrepreneurship delves deep into the intricate web that binds information technology (IT) strategy, advanced intelligence systems, and the dynamic landscape of entrepreneurship. Within these pages, experts dissect the anatomy of IT strategies, deciphering their critical role in achieving IT and business objectives. This book discusses intelligence systems, the very embodiment of artificial intelligence's transformative potential. These systems possess the capacity to perform tasks once reserved for human intelligence, making decisions, solving complex problems, and learning from data. Yet, the book does not shy away from addressing the thorny issues of employment, privacy, and security that accompany such profound technological shifts. This book underscores how futuristic technologies empower entrepreneurs to innovate sustainably, fostering business growth while safeguarding our environment. Entrepreneurs, in their quest for new and inventive products and services, wield information technology as a transformative tool. The need for organizational restructuring, aligned with the demands of these technologies, becomes evident, with case studies showcasing the impact of IT on entrepreneurial activities.This book is deal for scholars, researchers, students, industry professionals, entrepreneurs, intrapreneurs, educators, technologists, policymakers, and innovators. |
| artificial intelligence in event management: Sustainable Events Management Razaq Raj, Kevin A. Griffin, 2024-05-14 This book introduces the reader to sustainable events management theory and practice, based on academic research and illustrated with empirical case studies. The book provides a comprehensive view of sustainable management and how it relates to the many sectors within the events industry. It emphasises the fundamental importance of local communities, businesses and stakeholders to events organisation in regional, national and international locations. It brings into focus international governing bodies, and national government strategic objectives as the corner stones for sustainable development in the events sector. The relationship between strategic objectives and on-the-ground operational responsibilities are presented using research by contributing authors and accredited organisations to add scope and depth. Best-practice case studies are used throughout the book to highlight and explain particular sustainable management issues and practices. The scope of the book is international and designed to educate undergraduate and postgraduate students and to support practitioners in their operational and administrative duties within their industry sectors. |
| artificial intelligence in event management: Innovative Technologies for Increasing Service Productivity Manohar, Sridhar, Mittal, Amit, Raju, Sekar, Nair, Arjun J., 2024-03-04 Service organizations are grappling with unprecedented challenges in maintaining and enhancing productivity. As the landscape evolves, traditional approaches to service operations become obsolete, necessitating a deep understanding of the intricate dynamics at play. Innovative Technologies for Increasing Service Productivity delves into this urgent issue, offering a comprehensive exploration of the trends and challenges confronting service industries. The book sheds light on the impact of digital transformation, emerging technologies, and disruptive business models, serving as a guide for navigating the complexities of service productivity in an ever-changing environment. As a groundbreaking solution, this book not only identifies challenges but provides various solutions for service organizations to thrive amidst technological disruption. Its unique selling points lie in the breadth of its coverage, spanning diverse service industries and dissecting the symbiotic relationship between technology and productivity. Offering practical strategies and tools, the book equips service professionals with the means to enhance productivity, quality, and customer experience. By connecting the gap between theoretical insights and practical implementation, it stands as a valuable resource for academics, researchers, and service managers seeking innovative solutions to the evolving landscape of service productivity. |
| artificial intelligence in event management: Casebook of Chinese Business Management Mingyue Fan, Limin Wang, Dragana Ostic, 2022-05-03 This book selects Chinese excellent enterprise management cases, integrating into the education system of business schools, sharing China's new story to readers, and boosting the process of national economic construction and enterprise transformation. Chinese enterprises face unprecedented opportunities and challenges under the circumstance of fast-changing technology, economy, and political environment. In the face of various uncertainties, they have risen to prominence and constantly summed up enterprise management concepts and practical experience suitable for their own development to reshape their competitive advantages and enhance their market value. Based on the investigation, this book covers the major theoretical aspects of management principles such as planning, organizing, leading, controlling, and innovation. The 17 selected cases from manufacturing, retailing, technology/big data service, agriculture, and other industries cover strategic management, entrepreneurial management, human-oriented management, information management, and organizational innovation management. We hope that readers can get some valuable practical experience and enlightenment from the practices in these fields. The book also includes two case study guides, which guide readers to form a case study's thinking. It also encourages readers to broaden their learning ideas on management. |
| artificial intelligence in event management: Advances in Intelligent Networking and Collaborative Systems Leonard Barolli, Hiroaki Nishino, Hiroyoshi Miwa, 2019-08-14 This book presents the latest innovative research findings, methods, and development techniques related to intelligent social networks and collaborative systems, intelligent networking systems, mobile collaborative systems, and secure intelligent cloud systems. Offering both theoretical and practical perspectives, it also reveals synergies among various paradigms in the multi-disciplinary field of intelligent collaborative systems. With the rapid development of the Internet, we are experiencing a shift from the traditional sharing of information and applications as the main purpose of the Web to an emergent paradigm that places people at the very centre of networks, making full use of their connections, relations, and collaboration. Social networks also play a major role in the dynamics and structure of intelligent Web-based networking and collaborative systems. Virtual campuses, communities and organizations strongly leverage intelligent networking and collaborative systems through a wide variety of formal and informal electronic relations, such as business-to-business, peer-to-peer, and many types of online collaborative learning interactions, including the emerging e-learning systems. This has resulted in entangled systems that need to be managed efficiently and autonomously. In addition, while the latest powerful technologies based on grid and wireless infrastructures as well as cloud computing are currently greatly enhancing collaborative and networking applications, they are also facing new challenges. The principal purpose of the research and development community is to stimulate research that will lead to the creation of responsive environments for networking and, in the long term, the development of adaptive, secure, mobile, and intuitive intelligent systems for collaborative work and learning. |
| artificial intelligence in event management: Revolutionizing the AI-Digital Landscape Alex Khang, Pushan Kumar Dutta, Sachin Gupta, Nishu Ayedee, Sandeep Chatterjee, 2024-06-07 This book investigates the growing influence of artificial intelligence in the marketing sphere, providing insights into how AI can be harnessed for developing more effective and efficient marketing strategies. In addition, the book will also offer a comprehensive overview of the various digital marketing tools available to entrepreneurs, discussing their features, benefits, and potential drawbacks. This will help entrepreneurs make well-informed decisions when selecting the tools most suited to their needs and objectives. It is designed to help entrepreneurs develop and implement successful strategies, leveraging the latest tools and technologies to achieve their business goals. As the digital landscape continues to evolve rapidly, this book aims to serve as a valuable resource for entrepreneurs looking to stay ahead of the curve and capitalize on new opportunities. The book's scope encompasses a wide range of topics, including customer experience, content marketing, AI strategy, and digital marketing tools. |
| artificial intelligence in event management: New Technologies in Virtual and Hybrid Events Kulshreshtha, Sharad Kumar, Webster, Craig, 2024-08-12 In the wake of the COVID-19 pandemic, events have swiftly transitioned to virtual and hybrid formats. This rapid shift has posed numerous challenges for organizers who are now tasked with navigating the digital landscape. From planning logistics to engaging participants, virtual and hybrid events are intricate and demand innovative solutions. New Technologies in Virtual and Hybrid Events is a comprehensive guide that provides practical strategies and insights to make virtual and hybrid events successful, efficient, and profitable. The book offers a platform to publish research on the practical challenges of virtual and hybrid events. It explores key topics such as platform assessment, audience engagement tools, AI integration, and ethical considerations in event technologies. By offering a deep dive into these areas, the book empowers readers to navigate the complexities of virtual and hybrid events with confidence. |
| artificial intelligence in event management: Events Management Nicole Ferdinand, Paul Kitchin, 2012-04-05 Written by a team of high profile, international authors, this exciting new text successfully combines theory and practice, making it a must-have for all students of Events Management. Events Management: An International Approach provides comprehensive coverage of all the most common types of events, preparing students for a future career in Events Management. Covering key issues such as fundraising, sponsorship and globalization, this text addresses the challenges and examines the realities of events management in an international context. A wide range of case studies and examples look at sporting, music, catering and fundraising events across the UK, Europe, Asia, Australia and the Middle East. |
| artificial intelligence in event management: Security and Risk Assessment for Facility and Event Managers Stacey Hall, James M. McGee, Walter E. Cooper, 2022-12 Security and Risk Assessment for Facility and Event Managers introduces a risk assessment framework that helps readers identify and plan for potential security threats, develop countermeasures and emergency response strategies, and implement training programs to prepare staff. |
| artificial intelligence in event management: Advanced Marketing (Event Management) Dr. Mangesh P. Waghmare, 2023-08-01 Advanced Marketing in Event Management involves strategic planning, promotion, and execution of events to engage target audiences, build brand awareness, and achieve marketing objectives effectively. |
| artificial intelligence in event management: AI in Healthcare Robert Shimonski, 2021-01-27 The best source for cutting-edge insights into AI in healthcare operations AI in Healthcare: How Artificial Intelligence Is Changing IT Operations and Infrastructure Services collects, organizes and provides the latest, most up-to-date research on the emerging technology of artificial intelligence as it is applied to healthcare operations. Written by a world-leading technology executive specializing in healthcare IT, this book provides concrete examples and practical advice on how to deploy artificial intelligence solutions in your healthcare environment. AI in Healthcare reveals to readers how they can take advantage of connecting real-time event correlation and response automation to minimize IT disruptions in critical healthcare IT functions. This book provides in-depth coverage of all the most important and central topics in the healthcare applications of artificial intelligence, including: Healthcare IT AI Clinical Operations AI Operational Infrastructure Project Planning Metrics, Reporting, and Service Performance AIOps in Automation AIOps Cloud Operations Future of AI Written in an accessible and straightforward style, this book will be invaluable to IT managers, administrators, and engineers in healthcare settings, as well as anyone with an interest or stake in healthcare technology. |
| artificial intelligence in event management: Events Management Razaq Raj, Tahir Rashid, 2022-03-20 Now in its Fourth Edition, this key text has been fully revised and updated and includes two new chapters on Evaluation and Impact of Events and The Future of the Events Industry. Packed with case studies, both in-text and online, it takes the reader through the whole process of events management. |
| artificial intelligence in event management: AI Innovations in Service and Tourism Marketing Nadda, Vipin, Tyagi, Pankaj Kumar, Singh, Amrik, Singh, Vipin, 2024-08-01 The use of artificial intelligence (AI) in service and tourism marketing has revolutionized the industry by personalizing customer experiences and optimizing operational efficiency. AI-driven tools analyze vast amounts of data to understand customer preferences, enabling businesses to offer tailored recommendations and promotions. AI-powered marketing campaigns can adapt in real-time, ensuring messages resonate with the right audience. AI Innovations in Service and Tourism Marketing discusses cutting-edge innovations in the use of AI technologies in service and tourism marketing. It explains how to harness these technologies to enhance customer experience and drive engagement. Covering topics such as automation, chatbots, and operational efficiency, this book is an excellent resource for managers, marketing professionals, business leaders, researchers, academicians, educators, and postgraduate students. |
| artificial intelligence in event management: Events Management Charles Bladen, James Kennell, Emma Abson, Nick Wilde, 2022-12-30 Contemporary events management is a diverse and challenging field. This introductory textbook fully explores the multidisciplinary nature of events management and provides the student with all the practical skills and professional knowledge they need to succeed in the events industry. It introduces every core functional area of events management, such as marketing, finance, project management, strategy, operations, event design and human resources, in a vast array of different event settings from sport to political events. This new edition has been updated to include: New and updated content on technological developments in events such as virtual/hybrid events, artificial intelligence, virtual/augmented reality, holograms in music events, software for event planning and projection mapping. New content on eSports, the sustainability sector, employability skills, policy changes, diversity and inclusion, ethics and responsibility in events, and contemporary event safety and security issues including the threat of terrorism. New and updated case studies that cover a wider range of regions. A fully updated and extended companion website that includes web and video links, quizzes and a case study archive for students, as well as PowerPoint slides for instructors and a brand-new instructor manual full of teaching strategy ideas. Every topic is brought to life through vivid case studies, personal biographies and examples of best practice from the real world of events management. Written by a team of authors with many years’ experience of working in the events industry, Events Management: An Introduction is the essential course text for any events management programme. |
| artificial intelligence in event management: Artificial Intelligence for Games Ian Millington, John Funge, 2018-12-14 Creating robust artificial intelligence is one of the greatest challenges for game developers, yet the commercial success of a game is often dependent upon the quality of the AI. In this book, Ian Millington brings extensive professional experience to the problem of improving the quality of AI in games. He describes numerous examples from real games and explores the underlying ideas through detailed case studies. He goes further to introduce many techniques little used by developers today. The book's associated web site contains a library of C++ source code and demonstration programs, and a complete commercial source code library of AI algorithms and techniques. Artificial Intelligence for Games - 2nd edition will be highly useful to academics teaching courses on game AI, in that it includes exercises with each chapter. It will also include new and expanded coverage of the following: AI-oriented gameplay; Behavior driven AI; Casual games (puzzle games). Key Features * The first comprehensive, professional tutorial and reference to implement true AI in games written by an engineer with extensive industry experience. * Walks through the entire development process from beginning to end. * Includes examples from over 100 real games, 10 in-depth case studies, and web site with sample code. |
| artificial intelligence in event management: Event Communication Barbara Mazza, 2024-02-02 Focuses attention on communication studies as applied to Event Management, through the whole event mamangment process. It pays particular attention to the latest technological innovations with the event industry including virtual events and digital technologies. |
| artificial intelligence in event management: Marketing Artificial Intelligence Paul Roetzer, Mike Kaput, 2022-06-28 Artificial intelligence is forecasted to have trillions of dollars of impact on businesses and the economy, yet many marketers struggle to understand what it is and how to apply it in their marketing efforts. The truth is, AI possesses the power to change everything. While AI-powered marketing technologies may never achieve the sci-fi vision of self-running, self-improving autonomous systems, a little bit of AI can go a long way toward dramatically increasing productivity, efficiency, and performance. Marketing AI Institute’s Founder & CEO, Paul Roetzer, and Chief Content Officer, Mike Kaput, join forces to show marketers how to embrace AI and make it their competitive advantage. Marketing Artificial Intelligence draws on years of research and dozens of interviews with AI marketers, executives, engineers, and entrepreneurs. Roetzer and Kaput present the current potential of AI, as well as a glimpse into a near future in which marketers and machines work seamlessly to run personalized campaigns of unprecedented complexity with unimaginable simplicity. As the amount of data exponentially increases, marketers’ abilities to filter through the noise and turn information into actionable intelligence remain limited. Roetzer and Kaput show you how to make breaking through that noise your superpower. So, come along on a journey of exploration and enlightenment. Marketing Artificial Intelligence is the blueprint for understanding and applying AI, giving you just the edge in your career you’ve been waiting for. |
| artificial intelligence in event management: A Research Agenda for Event Management John Armbrecht, Erik Lundberg, Tommy D. Andersson, 2019 This book explores and expands upon the core topics in the current academic debate within event management research. Emerging areas and innovative methodologies are organised into three themes: Events in Society, Event Consumers, and the Event Organization. |
| artificial intelligence in event management: Artificial Intelligence and Security Xingming Sun, Xiaorui Zhang, Zhihua Xia, Elisa Bertino, 2022-07-04 This three-volume set LNCS 13338-13340 constitutes the thoroughly refereed proceedings of the 8th International Conference on Artificial Intelligence and Security, ICAIS 2022, which was held in Qinghai, China, in July 2022. The total of 166 papers included in the 3 volumes were carefully reviewed and selected from 1124 submissions. The papers present research, development, and applications in the fields of artificial intelligence and information security |
| artificial intelligence in event management: Human Interaction & Emerging Technologies (IHIET-AI 2022): Artificial Intelligence & Future Applications Tareq Ahram and Redha Taiar, 2022-04-22 Human Interaction & Emerging Technologies: Artificial Intelligence & Future Applications Proceedings of the 7th International Conference on Human Interaction and Emerging Technologies, IHIET-AI 2022, April 21–23, 2022, Lausanne, Switzerland |
| artificial intelligence in event management: Event Project Management Mohamed Salama, 2021-01-27 This text provides a unique lens for studying event project management in the era of sustainability, digital transformation, smart cities and rapid development in technology. It discusses and explains how to manage events utilising the sustainable project management model adapted to the specific context of event management. |
| artificial intelligence in event management: Applications of Artificial Intelligence in Wireless Communication Systems Kumar, Karan, 2023-06-05 The application of artificial intelligence technology to 5G wireless communications is now appropriate to address the design of optimized physical layers, complicated decision-making, network management, and resource optimization tasks within networks. In exploring 5G wireless technologies and communication systems, artificial intelligence is a powerful tool and a research topic with numerous potential fields of application that require further study. Applications of Artificial Intelligence in Wireless Communication Systems explores the applications of artificial intelligence for the optimization of wireless communication systems, including channel models, channel state estimation, beamforming, codebook design, signal processing, and more. Covering key topics such as neural networks, deep learning, and wireless systems, this reference work is ideal for computer scientists, industry professionals, researchers, academicians, scholars, practitioners, instructors, and students. |
| artificial intelligence in event management: Festival and Events Management Ian Yeoman, Martin Robertson, Jane Ali-Knight, Siobhan Drummond, Una McMahon-Beattie, 2012-06-14 Festival and Events Management: an international perspective is a unique text looking at the central role of events management in the cultural, tourism and arts industries. With international contributions from industry and academia, the text looks at the following: * Events & cultural environments * Managing the arts & leisure experience * Marketing, policies and strategies of art and leisure management Chapters include exercises, and additional teaching materials and solutions to questions are provided as part of an accompanying online resource. |
The impact of artificial intelligence on event experiences
Digital technologies are transforming human relations, interactions and experiences in the business landscape. Whilst a great potential of artificial intelligence (AI) in the service industries is predicted, the concrete influence of AI on customer experiences remains little understood. Drawing upon the service-dominant … See more
AI-Driven Optimization in Event Management: Vendor …
Artificial Intelligence (AI) application in event planning has transformed the way conventional planning and resource allocation are conducted. The present article discusses AI-based …
The Transformative Role of Artificial Intelligence in the Event ...
By analysing six (6) current trends and four (4) critical reception of AI in the event industry, we aim to shed light on its transformative potential and its implications for the future of...
From Insight to Impact (An AI-Powered Model for Smart …
intelligence can elevate the experience of attendees, speakers, and partners alike. This research proposes the development of a smart application tailored specifically to manage GPMF 2025, …
The Ultimate Event Management Playbook - LeanData
In this comprehensive playbook, we’ve compiled the wisdom of experienced leaders to break down the pre-event, during-event, and post-event actions for each team. Managing an event …
Leveraging Artificial Intelligence in ServiceNow Incident and …
Explore the various AI-driven techniques and their specific applications in Incident and Event Management within the ServiceNow ecosystem. Discuss the benefits, challenges, and …
Artificial Intelligence based Security Information and Event …
In this study, we describe an artificial intelligence (AI) method based on artificial neural networks for detecting cyberthreats. The suggested solution uses a deep learning-based detection …
Clear Up Your Event Storms With Event Analytics - Splunk
the advantages of using Artificial Intelligence for IT Operations (AIOps) and what key capabilities you should look for in a solution. Learn about Splunk IT Service Intelligence (ITSI) for Event …
A Study on the Application of Digital Technology in Large …
Jun 1, 2023 · This paper uses WSR methodology to analyze the application effect of AI in physics, reason and human reason in event risk management, with this mechanism combined …
Designing a Sports Event Management Model with an …
Therefore, this study aims to identify the essential factors of social acceptance of artificial intelligence (AI) in the field of sports event management and to design a sports event …
EVENTS MANAGEMENT THEORY AND METHODS SERIES …
event management theory to the detail explication of the Sustainable Project management Model (SPMM); highlighting the challenges the sector needs to address transitioning towards …
ChatGPT in Practice: Increasing Event Planning Efficiency …
artificial intelligence can be applied to many experiential learning projects in sport management. The application of this paper focuses specifically on using ChatGPT to plan and execute an...
A Report On: Online Event Management System - IJRPR
Artificial intelligence (AI) will play a significant role in the future of online event management systems by enabling personalized experiences for attendees. AI algorithms can analyze …
Artificial Intelligence Tools for Failure Event Data …
As a follow-up of the above observation, we present in this paper (1) a new approach to periodic inspection of aging structures based on stochastic modeling, and (2) an application of a …
Artificial Intelligence - Project Management Institute
Artificial Intelligence and Project Management © 2024 Project Management Institute Sweden Chapter 2 About Project Management Institute PMI is the leading authority in project …
Monitoring and event management ITIL®4 Practice Guide
Monitoring and event management is used to manage events throughout their lifecycle to understand and optimize their impact on the organization and its services. Monitoring and …
Primjena umjetne inteligencije u planiranju događaja
innovative solutions. This thesis explores the role of AI in event management, highlighting how technological advancements can transform traditional methods. By automating key tasks such …
Using Splunk ITSI for Event Analytics
Use Smart Mode and Intelligent Correlation to employ built-in artificial intelligence algorithms to automatically group notable events based on their similarity. This reduces the burden to …
AI for Extreme Event Modeling and Understanding: …
This section reviews the main methods in all aspects of extreme event analysis (cf. Table1): data, modeling, understanding and trustworthiness, and the last mile on communication and …
ARTIFICIAL INTELLIGENCE AND LEADERSHIP: A REVOLUTION …
Artificial intelligence (AI) is radically transforming organisational structures, leadership approaches and workforce management in today's business world. This study examines the impact of AI …
The impact of artificial intelligence on event experience…
Drawing upon the service-dominant (SD) logic as a theoretical lens and a scenario technique approach, this study explores the impact of artificial intelligence as an operant resource …
AI-Driven Optimization in Event Management: Vendor Selection …
Artificial Intelligence (AI) application in event planning has transformed the way conventional planning and resource allocation are conducted. The present article …
The Transformative Role of Artificial Intelligence in the Even…
By analysing six (6) current trends and four (4) critical reception of AI in the event industry, we aim to shed light on its transformative potential and its implications for the future …
From Insight to Impact (An AI-Powered Model for Smart Event …
intelligence can elevate the experience of attendees, speakers, and partners alike. This research proposes the development of a smart application tailored specifically to manage …
The Ultimate Event Management Playbook - LeanData
In this comprehensive playbook, we’ve compiled the wisdom of experienced leaders to break down the pre-event, during-event, and post-event actions for each team. …
