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| beginners guide to data analytics: Data Analytics for Absolute Beginners: a Deconstructed Guide to Data Literacy Oliver Theobald, 2019-07-21 While exposure to data has become more or less a daily ritual for the rank-and-file knowledge worker, true understanding-treated in this book as data literacy-resides in knowing what lies behind the data. Everything from the data's source to the specific choice of input variables, algorithmic transformations, and visual representation shape the accuracy, relevance, and value of the data and mark its journey from raw data to business insight. It's also important to grasp the terminology and basic concepts of data analytics as much as it is to have the financial literacy to be successful as a decisionmaker in the business world. In this book, we make sense of data analytics without the assumption that you understand specific data science terminology or advanced programming languages to set you on your path. Topics covered in this book: Data Mining Big Data Machine Learning Alternative Data Data Management Web Scraping Regression Analysis Clustering Analysis Association Analysis Data Visualization Business Intelligence |
| beginners guide to data analytics: HBR Guide to Data Analytics Basics for Managers (HBR Guide Series) Harvard Business Review, 2018-03-13 Don't let a fear of numbers hold you back. Today's business environment brings with it an onslaught of data. Now more than ever, managers must know how to tease insight from data--to understand where the numbers come from, make sense of them, and use them to inform tough decisions. How do you get started? Whether you're working with data experts or running your own tests, you'll find answers in the HBR Guide to Data Analytics Basics for Managers. This book describes three key steps in the data analysis process, so you can get the information you need, study the data, and communicate your findings to others. You'll learn how to: Identify the metrics you need to measure Run experiments and A/B tests Ask the right questions of your data experts Understand statistical terms and concepts Create effective charts and visualizations Avoid common mistakes |
| beginners guide to data analytics: SQL for Data Scientists Renee M. P. Teate, 2021-08-17 Jump-start your career as a data scientist—learn to develop datasets for exploration, analysis, and machine learning SQL for Data Scientists: A Beginner's Guide for Building Datasets for Analysis is a resource that’s dedicated to the Structured Query Language (SQL) and dataset design skills that data scientists use most. Aspiring data scientists will learn how to how to construct datasets for exploration, analysis, and machine learning. You can also discover how to approach query design and develop SQL code to extract data insights while avoiding common pitfalls. You may be one of many people who are entering the field of Data Science from a range of professions and educational backgrounds, such as business analytics, social science, physics, economics, and computer science. Like many of them, you may have conducted analyses using spreadsheets as data sources, but never retrieved and engineered datasets from a relational database using SQL, which is a programming language designed for managing databases and extracting data. This guide for data scientists differs from other instructional guides on the subject. It doesn’t cover SQL broadly. Instead, you’ll learn the subset of SQL skills that data analysts and data scientists use frequently. You’ll also gain practical advice and direction on how to think about constructing your dataset. Gain an understanding of relational database structure, query design, and SQL syntax Develop queries to construct datasets for use in applications like interactive reports and machine learning algorithms Review strategies and approaches so you can design analytical datasets Practice your techniques with the provided database and SQL code In this book, author Renee Teate shares knowledge gained during a 15-year career working with data, in roles ranging from database developer to data analyst to data scientist. She guides you through SQL code and dataset design concepts from an industry practitioner’s perspective, moving your data scientist career forward! |
| beginners guide to data analytics: Data Analytics for Beginners Paul Kinley, 2016-11-03 DATA ANALYTICS FOR BEGINNER: IN ORDER TO SUCEED IN TODAYS'Ss FAST PACE BUSINESS ENVIRONEMNT, YOU NEED TO MASTER DATA ANALYTICS. Data Analytics is the most powerful tool to analyze today's business environment and to predict future developments. Is it not the dream of every business owner to know exactly what the customer will buy in 6 months or what the new product hype will look like in your OWN industry? Data Analytics is the tool that will bring you answers to these questions. Here's why Data Analytics for Beginners will bring your business to a complete new level: How you can use data analytics to improve your business How to plan data analysis to know exactly what your target group wants How to implement descriptive analysis You will learn the exact techniques that are required to master Data Analytics Our customer's feedback I am the owner of a home supplies shop with 15 employees and this book improved the sales by 18,5% during the last 3 months. Richard S., Boston. Data Analytics for Beginners was a eye opener for me and my business. With this book I research all of my products on sale and my skills about the market I am in enhanced drastically. I can recommend this book to everyone that is planning to improve the business. Anamda R., Sacramento. During my IT studies this book supported me a lot with anaylsis about future business trends. This book has a easy to understand writing style without any expert language. In other words: every beginner can work with this book right away.Thomas E., Baltimore. Here's what you will get Planning a Study Surveys Experiments Gathering Data How to select useful samples Avoiding Bias in Data Sets Descriptive Analysis Mean Median Mode Variance Standard Deviation Coefficient of Variation Pie Charts How to create Pie Charts in Excel Bar Graphs How to Create Bar Charts in Excel Time Charts and Line Charts How to create a time chart in excel How to create a line chart in excel Histograms How to create a histogram in Excel Scatter Plots How to create a Scatter Chart in Excel Business Intelligence Data Analytics in Business and Industry |
| beginners guide to data analytics: Data Analytics Herbert Jones, 2020-01-25 This book has lots of valuable eye-opening information about data analytics, which will help you understand the concept of data mining, data collection, big data analytics for business and business intelligence concepts. |
| beginners guide to data analytics: Python for Data Science Erick Thompson, 2020-10-30 |
| beginners guide to data analytics: Data Analytics for Beginners Robert J. Woz, 2017-10 If you are convinced that the world today is producing more data than the previous decades, then you understand that processing yesterday's data for today's use at times is not enough. The level of data analysis that is needed in highly competitive business environment needs to be processed, analyzed and used immediately for businesses to be ahead of their competition. Having this in mind, you need to understand from the ground up, what data is, the different types of data and how you should identify the right data for your business. To help you understand the simple basics of data and how it needs to be analyzed, then Data Analytics for Beginners is the book that you have been waiting for. The size and type of business you are running doesn't matter because after all, it will depend on your ability to understand the data that your business is exposed to so as to make better business decisions for the current working environment and the future. Are there patterns in your business that you cannot see? Do you want to make sense of the shopping trends of your clients to better enrich their experience? Do you want to know your target market even more? Do you want to better derive insights from the feedback your clients give you? These questions can only be answered when you perform a data analysis for your business. Collecting the data is one thing, analyzing them is another matter entirely as it is not something that can be done haphazardly by just looking at the data. If you hope to understand your data well, you need to understand the data you are collecting, the methods to use and the right tools to use when analyzing the data. Inside you will find valuable steps and tools that will help make your information work for you. Do not let yourself get complacent, stop looking at the data that you collect each day and start analyzing your data to move your business up. Get started by buying this book today! Inside you will find How data should be understood? Terms and concepts used in data analysis. Data mining and the different kinds of databases used to store data. How information can be retrieved and manipulated in the database to create a visual representation of what you want to know? The life cycle of data analysis. And more... |
| beginners guide to data analytics: Python Machine Learning for Beginners Leonard Deep, 2019-05-13 Are you interested to get into the programming world? Do you want to learn and understand Python and Machine Learning? Python Machine Learning for Beginners is the guide for you. Python Machine Learning for Beginners is the ultimate guide for beginners looking to learn and understand how Python programming works. Python Machine Learning for Beginners is split up into easy to learn chapters that will help guide the readers through the early stages of Python programming. It's this thought out and systematic approach to learning which makes Python Machine Learning for Beginners such a sought-after resource for those that want to learn about Python programming and about Machine Learning using an object-oriented programming approach. Inside Python Machine Learning for Beginners you will discover: An introduction to Machine Learning The main concepts of Machine Learning The basics of Python for beginners Machine Learning with Python Data Processing, Analysis, and Visualizations Case studies and much more! Throughout the book, you will learn the basic concepts behind Python programming which is designed to introduce you to Python programming. You will learn about getting started, the keywords and statements, data types and type conversion. Along with different examples, there are also exercises to help ensure that the information sinks in. You will find this book an invaluable tool for starting and mastering Machine Learning using Python. Once you complete Python Machine Learning for Beginners, you will be more than prepared to take on any Python programming. Scroll back up to the top of this page and hit BUY IT NOW to get your copy of Python Machine Learning for Beginners! You won't regret it! |
| beginners guide to data analytics: Data Analytics Basics Simplilearn, 2020-12-14 Data analytics is increasingly becoming a key element in shaping a company’s business strategy. Today, data influences every decision made by an organization, and this is driving the wide-scale adoption of data analytics, including machine learning technologies and artificial intelligence solutions. The heightened focus is propelling a surge in data analytics spending, reflected in various studies conducted by leading market research firms. The field of data analytics offers some amazing salaries and is not only the hottest IT job, but it is also one of the best-paying jobs in the world. This guide aims at providing the readers with everything they need to know about the data analytics field, basic terminologies, key concepts, real-life use cases, skills you must master in order to scale up your career, and training and certifications you might need to reach your dream job. |
| beginners guide to data analytics: Data Analytics Benjamin Smith, 2020-04-26 Advancement in technology and the resulting shifts in everyday practice have brought about a fast-growing parallel world with new material, new data, and new sources. Irrespective of how anyone describes it, the data trend is becoming increasingly real, increasingly prevalent, and far more significant. Collating and gathering data is one thing while processing it is an entirely separate issue. It is not something that can be accomplished carelessly by merely staring at the data. If you are hoping to derive reasonable insights from the data generated, you must understand the data you are gathering, the approaches that are required, and the appropriate techniques to use when analyzing this data. How exactly can all this be achieved - well, this is exactly where this book comes in. The book presents the A-Z on the realms of data analytics. It is a beginner's friendly guide. Hence, if you are totally new in the world of data analytics, we've got you covered! In this book, you'll find useful strategies and resources that can be used to derive reasonable insight on the data generated. Hey! Data analytics is not the scary jargon you've probably have heard about. Why not start by buying this book today and uncover those simple yet comprehensive strategies employed in the world of data analytics!What to expect in this book: -Uncover the nitty-gritty of data and big data-The two common data structures employed in data analytics-The essentials of machine learning and how it relates to data analytics-The data analytics life cycle-Unraveling probability distributions and inferential statistics processes-Some machine learning approaches to data analytics-How to clean your data for analysis-Data visualization tools and strategies-Some common analytical and statistical packages in R, -And much more!Let me work with you side by side as we discover the realms of data analytics! Grab your copy now! |
| beginners guide to data analytics: Data Analytics Vernon Barrett, 2017-05 Data Analytics - A Comprehensive Beginner's Guide The book is an unstructured data mining quest, which takes the reader through different features of unstructured data mining while unfolding the practical facets of Big Data. It emphasizes more on machine learning and mining methods required for processing and decision-making. The text begins with the introduction to the subject and explores the concept of data mining methods and models along with the applications. It then goes into detail on other aspects of Big Data analytics, such as clustering, incremental learning, multi-label association and knowledge representation. The readers are also made familiar with business analytics to create value. The book finally ends with a discussion on the areas where research can be explored. The book is designed for the senior level undergraduate, and postgraduate students of computer science and engineering. Here Is A Preview Of What Inside The Book: Big data Statistics in practice Descriptive and Inferential Statistics Parameters and Statistics Statistical data analysis Variables SUMMARY OF THE GENERAL METHOD OF DECISION ANALYSIS ANOTHER DECISION TREE MODEL AND ITS ANALYSIS Making Data Work for You Predictive Modeling Techniques Take Action Today and Learn Data Analytics in no time! Click the Buy now with 1-Click to the right and get this guide immediately. |
| beginners guide to data analytics: Python for Data Analytics Alex Root, 2019-09-06 Learn data analysis using Python with this easy to follow beginners guide. It covers all aspects of processing, manipulation, crunching, and cleaning data using Python programming language. It has been designed to prepare you for: analyzing data creating relevant data visualizations carrying out statistical analyses for large data estimating the upcoming future trends by using current data and lots more! This book will help you learn the various parts of Python programming language, its libraries, and scientific computation using Python. Learn to practically solve extensive sets of problems related to data analysis. Python is on par with other programming languages like MATLAB, Stata, R, SAS, and others when it comes to data analysis and data visualization. Python's rich set of libraries (mainly Pandas) has grown rapidly in recent years and is considered one of the best among its competitors for tasks related to data manipulation. When combined with Python's own internal solidity, as a general purpose programming language, we can say that it is an excellent choice to build data centric web applications. You will learn how to use the essential Python libraries required for data analysis like NumPy, Pandas, matplotlib, IPython, and SciPy. Each one of them performs a particular functionality for data analysis and you will be surprised at how easy it is. So what are you waiting for? Now is your chance to learn hands on Python with ease. Click the BUY NOW button to get started on your Python journey. |
| beginners guide to data analytics: R for Data Science Hadley Wickham, Garrett Grolemund, 2016-12-12 Learn how to use R to turn raw data into insight, knowledge, and understanding. This book introduces you to R, RStudio, and the tidyverse, a collection of R packages designed to work together to make data science fast, fluent, and fun. Suitable for readers with no previous programming experience, R for Data Science is designed to get you doing data science as quickly as possible. Authors Hadley Wickham and Garrett Grolemund guide you through the steps of importing, wrangling, exploring, and modeling your data and communicating the results. You'll get a complete, big-picture understanding of the data science cycle, along with basic tools you need to manage the details. Each section of the book is paired with exercises to help you practice what you've learned along the way. You'll learn how to: Wrangle—transform your datasets into a form convenient for analysis Program—learn powerful R tools for solving data problems with greater clarity and ease Explore—examine your data, generate hypotheses, and quickly test them Model—provide a low-dimensional summary that captures true signals in your dataset Communicate—learn R Markdown for integrating prose, code, and results |
| beginners guide to data analytics: How Smart Machines Think Sean Gerrish, 2018-10-30 Everything you've always wanted to know about self-driving cars, Netflix recommendations, IBM's Watson, and video game-playing computer programs. The future is here: Self-driving cars are on the streets, an algorithm gives you movie and TV recommendations, IBM's Watson triumphed on Jeopardy over puny human brains, computer programs can be trained to play Atari games. But how do all these things work? In this book, Sean Gerrish offers an engaging and accessible overview of the breakthroughs in artificial intelligence and machine learning that have made today's machines so smart. Gerrish outlines some of the key ideas that enable intelligent machines to perceive and interact with the world. He describes the software architecture that allows self-driving cars to stay on the road and to navigate crowded urban environments; the million-dollar Netflix competition for a better recommendation engine (which had an unexpected ending); and how programmers trained computers to perform certain behaviors by offering them treats, as if they were training a dog. He explains how artificial neural networks enable computers to perceive the world—and to play Atari video games better than humans. He explains Watson's famous victory on Jeopardy, and he looks at how computers play games, describing AlphaGo and Deep Blue, which beat reigning world champions at the strategy games of Go and chess. Computers have not yet mastered everything, however; Gerrish outlines the difficulties in creating intelligent agents that can successfully play video games like StarCraft that have evaded solution—at least for now. Gerrish weaves the stories behind these breakthroughs into the narrative, introducing readers to many of the researchers involved, and keeping technical details to a minimum. Science and technology buffs will find this book an essential guide to a future in which machines can outsmart people. |
| beginners guide to data analytics: Beginner's Guide for Data Analysis using R Programming Jeeva Jose, R programming is an efficient tool for statistical analysis of data. Data science has become critical to each field and the popularity of R is skyrocketing. Organization as large and diverse as Google, Facebook, Microsoft, Bank of America, Ford Motor Company, Mozilla, Thomas Cook, The New York Times, The National Weather Service, Twitter, ANZ Bank, Uber, Airbnb etc . have turned to R for reporting, analyzing and visualization of data, this book is for students and professionals of Mathematics, Statistics, Physics, Chemistry, Biology, Social Science and Medicine, Business, Engineering, Software, Information Technology, Sales, Bio Informatics, Pharmacy and any one, where data needs to be analyzed and represented graphically. |
| beginners guide to data analytics: Data Science Herbert Jones, 2020-01-03 2 comprehensive manuscripts in 1 book Data Science: What the Best Data Scientists Know About Data Analytics, Data Mining, Statistics, Machine Learning, and Big Data - That You Don't Data Science for Business: Predictive Modeling, Data Mining, Data Analytics, Data Warehousing, Data Visualization, Regression Analysis, Database Querying |
| beginners guide to data analytics: A Beginner’s Guide to Learning Analytics Srinivasa K G, Muralidhar Kurni, 2021-04-19 This book A Beginner’s Guide to Learning Analytics is designed to meet modern educational trends’ needs. It is addressed to readers who have no prior knowledge of learning analytics and functions as an introductory text to learning analytics for those who want to do more with evaluation/assessment in their organizations. The book is useful to all who need to evaluate their learning and teaching strategies. It aims to bring greater efficiency and deeper engagement to individual students, learning communities, and educators. Covered here are the key concepts linked to learning analytics for researchers and practitioners interested in learning analytics. This book helps those who want to apply analytics to learning and development programs and helps educational institutions to identify learners who require support and provide a more personalized learning experience. Like chapters show diverse uses of learning analytics to enhance student and faculty performance. It presents a coherent framework for the effective translation of learning analytics research for educational practice to its practical application in different educational domains. This book provides educators and researchers with the tools and frameworks to effectively make sense of and use data and analytics in their everyday practice. This book will be a valuable addition to researchers’ bookshelves. |
| beginners guide to data analytics: Data Science from Scratch Joel Grus, 2015-04-14 Data science libraries, frameworks, modules, and toolkits are great for doing data science, but they’re also a good way to dive into the discipline without actually understanding data science. In this book, you’ll learn how many of the most fundamental data science tools and algorithms work by implementing them from scratch. If you have an aptitude for mathematics and some programming skills, author Joel Grus will help you get comfortable with the math and statistics at the core of data science, and with hacking skills you need to get started as a data scientist. Today’s messy glut of data holds answers to questions no one’s even thought to ask. This book provides you with the know-how to dig those answers out. Get a crash course in Python Learn the basics of linear algebra, statistics, and probability—and understand how and when they're used in data science Collect, explore, clean, munge, and manipulate data Dive into the fundamentals of machine learning Implement models such as k-nearest Neighbors, Naive Bayes, linear and logistic regression, decision trees, neural networks, and clustering Explore recommender systems, natural language processing, network analysis, MapReduce, and databases |
| beginners guide to data analytics: Data Analytics Lee Maxwell, 2017-01-02 The book is an unstructured data mining quest, which takes the reader through different features of unstructured data mining while unfolding the practical facets of Big Data. It emphasizes more on machine learning and mining methods required for processing and decision-making. The text begins with the introduction to the subject and explores the concept of data mining methods and models along with the applications. It then goes into detail on other aspects of Big Data analytics, such as clustering, incremental learning, multi-label association and knowledge representation. The readers are also made familiar with business analytics to create value. The book finally ends with a discussion on the areas where research can be explored. The book is designed for the senior level undergraduate, and postgraduate students of computer science and engineering. Here Is A Preview Of What Inside The Book: Big data Statistics in practice Descriptive and Inferential Statistics Parameters and Statistics Statistical data analysis Variables SUMMARY OF THE GENERAL METHOD OF DECISION ANALYSIS ANOTHER DECISION TREE MODEL AND ITS ANALYSIS Making Data Work for You Predictive Modeling Techniques Take Action Today and Learn Data Analytics in no time! Click the Buy now with 1-Click to the right and get this guide immediately. |
| beginners guide to data analytics: C++ and Data Analytics 2 Bundle Manuscript Essential Beginners Guide on Enriching Your C++ Programming Skills and Learn Practical Data Analytics, Data Science, and Predictive Analytics for Beginners Isaac D. Cody, 2017-03-07 This is a 2 book bundle related to C++ programming and Data Analytics! Two manuscripts for the price of one! Whats included in this 2 book bundle manuscript: C++: Learn C++ Like a Boss. A Beginners Guide in Coding Programming And Dominating C++. Novice to Expert Guide To Learn and Master C++ Fast Data Analytics: Practical Data Analysis and Statistical Guide to Transform and Evolve Any Business In C++ programming, you will learn the basics about: Compliers, syntax, class, objects, and variables Identifiers, trigraphs, data types, lines, and characters Boolean and functions Arrays, loops, and conditions Various types of operators Decision statements, if else statements Constants and literals Quick follow up quizzes and answers Guided examples and much more! In the Data Analytics portion of this bundle, you will learn: Why your business should be using data analytics Issues with using big data Effective data management Examples of data management in the real-world The different kinds of data analytics and their definitions How data management, data mining, data integration and data warehousing work together A step-by-step guide for conducting data analysis for your business An organizational guide to data analytics Tools for data visualization Get your copy today! Scroll up and learn how to program in both C++ and Data Analytics! |
| beginners guide to data analytics: A General Introduction to Data Analytics João Moreira, Andre Carvalho, Tomás Horvath, 2018-07-18 A guide to the principles and methods of data analysis that does not require knowledge of statistics or programming A General Introduction to Data Analytics is an essential guide to understand and use data analytics. This book is written using easy-to-understand terms and does not require familiarity with statistics or programming. The authors—noted experts in the field—highlight an explanation of the intuition behind the basic data analytics techniques. The text also contains exercises and illustrative examples. Thought to be easily accessible to non-experts, the book provides motivation to the necessity of analyzing data. It explains how to visualize and summarize data, and how to find natural groups and frequent patterns in a dataset. The book also explores predictive tasks, be them classification or regression. Finally, the book discusses popular data analytic applications, like mining the web, information retrieval, social network analysis, working with text, and recommender systems. The learning resources offer: A guide to the reasoning behind data mining techniques A unique illustrative example that extends throughout all the chapters Exercises at the end of each chapter and larger projects at the end of each of the text’s two main parts Together with these learning resources, the book can be used in a 13-week course guide, one chapter per course topic. The book was written in a format that allows the understanding of the main data analytics concepts by non-mathematicians, non-statisticians and non-computer scientists interested in getting an introduction to data science. A General Introduction to Data Analytics is a basic guide to data analytics written in highly accessible terms. |
| beginners guide to data analytics: Python for Data Science Ethan Williams, 2019-08-18 This book is a comprehensive guide for beginners to learn Python Programming, especially its application for Data Science. While the lessons in this book are targeted at the absolute beginner to programming, people at various levels of proficiency in Python, or any other programming languages can also learn some basics and concepts of data science. A few Python libraries are introduced, including NumPy, Pandas, Matplotlib, and Seaborn for data analysis and visualisation. To make the lessons more intuitive and relatable, practical examples and applications of each lesson are given. The reader is equally encouraged to practise the techniques via exercises, within and at the end of the relevant chapters. To help the reader get a full learning experience, there are references to relevant reading and practice materials, and the reader is encouraged to click these links and explore the possibilities they offer. It is expected that with consistency in learning and practicing the reader can master Python and the basics of its application in data science. The only limitation to the reader's progress, however, is themselves! |
| beginners guide to data analytics: Data Analysis for Business, Economics, and Policy Gábor Békés, Gábor Kézdi, 2021-05-06 A comprehensive textbook on data analysis for business, applied economics and public policy that uses case studies with real-world data. |
| beginners guide to data analytics: Data Analytics Daniel Jones, 2017-11-05 It doesn't matter if your business has three employees or three hundred, you are likely generating far more information that you may realize, and certainly far more than you are likely tracking effectively. Understanding what this data truly means starts with managing it successful which is where the process of data analytics comes into play. If you like the sound of putting your data to good use, but aren't quite sure what the ins and outs of data analytics entails then Data Analytics: A Comprehensive Beginners Guide to Learn and Understand Data Analytics and Its Functions is the book you have been waiting for. On average, there are roughly two quintillion bytes worth of new data created each and every day which means that knowing what to do with it is easily a full-time job. Luckily, there are a wide variety of options out there when it comes to focusing in on the data that you want to use and using it in the most effective way possible. Inside you will find all the tools you are going to need in order to do just that, regardless if you are part of multinational conglomerate or are running your own startup. Having the right data means being able to make the right decisions about your future because you know what your customers want, often before they do. Making the right decision in the moment means understanding the potential that this book is offering and making the choice to go ahead and click buy! Your future, more successful business will thank you. |
| beginners guide to data analytics: Essential PySpark for Scalable Data Analytics Sreeram Nudurupati, 2021-10-29 Get started with distributed computing using PySpark, a single unified framework to solve end-to-end data analytics at scale Key FeaturesDiscover how to convert huge amounts of raw data into meaningful and actionable insightsUse Spark's unified analytics engine for end-to-end analytics, from data preparation to predictive analyticsPerform data ingestion, cleansing, and integration for ML, data analytics, and data visualizationBook Description Apache Spark is a unified data analytics engine designed to process huge volumes of data quickly and efficiently. PySpark is Apache Spark's Python language API, which offers Python developers an easy-to-use scalable data analytics framework. Essential PySpark for Scalable Data Analytics starts by exploring the distributed computing paradigm and provides a high-level overview of Apache Spark. You'll begin your analytics journey with the data engineering process, learning how to perform data ingestion, cleansing, and integration at scale. This book helps you build real-time analytics pipelines that help you gain insights faster. You'll then discover methods for building cloud-based data lakes, and explore Delta Lake, which brings reliability to data lakes. The book also covers Data Lakehouse, an emerging paradigm, which combines the structure and performance of a data warehouse with the scalability of cloud-based data lakes. Later, you'll perform scalable data science and machine learning tasks using PySpark, such as data preparation, feature engineering, and model training and productionization. Finally, you'll learn ways to scale out standard Python ML libraries along with a new pandas API on top of PySpark called Koalas. By the end of this PySpark book, you'll be able to harness the power of PySpark to solve business problems. What you will learnUnderstand the role of distributed computing in the world of big dataGain an appreciation for Apache Spark as the de facto go-to for big data processingScale out your data analytics process using Apache SparkBuild data pipelines using data lakes, and perform data visualization with PySpark and Spark SQLLeverage the cloud to build truly scalable and real-time data analytics applicationsExplore the applications of data science and scalable machine learning with PySparkIntegrate your clean and curated data with BI and SQL analysis toolsWho this book is for This book is for practicing data engineers, data scientists, data analysts, and data enthusiasts who are already using data analytics to explore distributed and scalable data analytics. Basic to intermediate knowledge of the disciplines of data engineering, data science, and SQL analytics is expected. General proficiency in using any programming language, especially Python, and working knowledge of performing data analytics using frameworks such as pandas and SQL will help you to get the most out of this book. |
| beginners guide to data analytics: Doing Data Science Cathy O'Neil, Rachel Schutt, 2013-10-09 Now that people are aware that data can make the difference in an election or a business model, data science as an occupation is gaining ground. But how can you get started working in a wide-ranging, interdisciplinary field that’s so clouded in hype? This insightful book, based on Columbia University’s Introduction to Data Science class, tells you what you need to know. In many of these chapter-long lectures, data scientists from companies such as Google, Microsoft, and eBay share new algorithms, methods, and models by presenting case studies and the code they use. If you’re familiar with linear algebra, probability, and statistics, and have programming experience, this book is an ideal introduction to data science. Topics include: Statistical inference, exploratory data analysis, and the data science process Algorithms Spam filters, Naive Bayes, and data wrangling Logistic regression Financial modeling Recommendation engines and causality Data visualization Social networks and data journalism Data engineering, MapReduce, Pregel, and Hadoop Doing Data Science is collaboration between course instructor Rachel Schutt, Senior VP of Data Science at News Corp, and data science consultant Cathy O’Neil, a senior data scientist at Johnson Research Labs, who attended and blogged about the course. |
| beginners guide to data analytics: Data Science and Big Data Analytics EMC Education Services, 2014-12-19 Data Science and Big Data Analytics is about harnessing the power of data for new insights. The book covers the breadth of activities and methods and tools that Data Scientists use. The content focuses on concepts, principles and practical applications that are applicable to any industry and technology environment, and the learning is supported and explained with examples that you can replicate using open-source software. This book will help you: Become a contributor on a data science team Deploy a structured lifecycle approach to data analytics problems Apply appropriate analytic techniques and tools to analyzing big data Learn how to tell a compelling story with data to drive business action Prepare for EMC Proven Professional Data Science Certification Get started discovering, analyzing, visualizing, and presenting data in a meaningful way today! |
| beginners guide to data analytics: Data Analytics Edward Mize, 2019-07-16 Learn how to use data analytics to improve efficiencies, accelerate growth, and increase sales (even if you know NOTHING) What if you could leverage the power of data analytics in your job, in your business, or at school? Imagine being a master of data analytics; solving problems quicker and doing work faster than ever before Multi-time best selling information technology and mathematics author, Edward Mize, presents the perfect data analytics guide for any beginner. With books and a blog that receives tens of thousands of readers monthly, Edward has compiled the most practical data analytics book for a beginner. Well-known and incredibly popular for his ability to teach hard topics in an easy-to-understand way, you won't have any issues learning (and implementing everything you learn). Do you feel like your business or work doesn't benefit from the edge of IT, math, and technology? Do you wish you could quickly and easily fix holes in your execution (marketing, operations, sales, etc.)? Or if the idea of exploring data analytics that can benefit your work, business, or school sounds appealing... THEN THIS BOOK IS FOR YOU In this book, you will get: A comprehensive breakdown of everything you learn so that it is easy-to-understand and perfect for anyone who is a beginner. An understanding of the edge that business intelligence and data analytics plays in the real world today. An introduction to the different types of data analytics, what it means in the real world, and how you can apply it in your life for better quality and more powerful results. Edward's personal email address for unlimited customer support if you have any questions And much, much more... Well, what are you waiting for? Grab your copy today by clicking the BUY NOW button at the top of this page |
| beginners guide to data analytics: Introduction to Google Analytics Todd Kelsey, 2017-06-19 Develop your digital/online marketing skills and learn web analytics to understand the performance of websites and ad campaigns. Approaches covered will be immediately useful for business or nonprofit organizations. If you are completely new to Google Analytics and you want to learn the basics, this guide will introduce you to the content quickly. Web analytics is critical to online marketers as they seek to track return on investment and optimize their websites. Introduction to Google Analytics covers the basics of Google Analytics, starting with creating a blog, and monitoring the number of people who see the blog posts and where they come from. What You’ll Learn Understand basic techniques to generate traffic for a blog or website Review the performance of a website or campaign Set up a Shopify account to track ROI Create and maximize AdWords to track conversion Discover opportunities offered by Google, including the Google Individual Qualification Who This Book Is For Those who need to get up to speed on Google Analytics tools and techniques for business or personal use. This book is also suitable as a student reference. |
| beginners guide to data analytics: Data Analytics and Linux Operating System. Beginners Guide to Learn Data Analytics, Predictive Analytics and Data Science with Linux Operating System Isaac D. Cody, 2016-12-29 This is a 2 book bundle related to Data Analytics and beginning your quest to understand the Linux Command Line Operating System Two manuscripts for the price of one! What's included in this 2 book bundle manuscript: Data Analytics: Practical Data Analysis and Statistical Guide to Transform and Evolve Any Business, Leveraging the power of Data Analytics, Data Science, and Predictive Analytics for Beginners Hacking University: Senior Edition Optimal beginner's guide to precisely learn and conquer the Linux operating system. A complete step-by-step guide in how the Linux command line works In Data Analytics, you will learn: Why your business should be using data analytics Issues with using big data Effective data management Examples of data management in the real-world The different kinds of data analytics and their definitions How data management, data mining, data integration and data warehousing work together A step-by-step guide for conducting data analysis for your business An organizational guide to data analytics Tools for data visualization (with hyperlinks) In Hacking University Senior Edition, you will learn: What is Linux History and Benefits of Linux Ubuntu Basics and Installing Linux Managing Software and Hardware The Command Line Terminal Useful Applications Security Protocols Scripting, I/O Redirection, Managing Directories And a bunch more! Get your copy today! Scroll up and hit the buy button to download now! |
| beginners guide to data analytics: Microsoft Power BI For Dummies Jack A. Hyman, 2022-02-08 Reveal the insights behind your company’s data with Microsoft Power BI Microsoft Power BI allows intuitive access to data that can power intelligent business decisions and insightful strategies. The question is, do you have the Power BI skills to make your organization’s numbers spill their secrets? In Microsoft Power BI For Dummies, expert lecturer, consultant, and author Jack Hyman delivers a start-to-finish guide to applying the Power BI platform to your own firm’s data. You’ll discover how to start exploring your data sources, build data models, visualize your results, and create compelling reports that motivate decisive action. Tackle the basics of Microsoft Power BI and, when you’re done with that, move on to advanced functions like accessing data with DAX and app integrations Guide your organization’s direction and decisions with rock-solid conclusions based on real-world data Impress your bosses and confidently lead your direct reports with exciting insights drawn from Power BI’s useful visualization tools It’s one thing for your company to have data at its disposal. It’s another thing entirely to know what to do with it. Microsoft Power BI For Dummies is the straightforward blueprint you need to apply one of the most powerful business intelligence tools on the market to your firm’s existing data. |
| beginners guide to data analytics: Data Science and Machine Learning Dirk P. Kroese, Zdravko Botev, Thomas Taimre, Radislav Vaisman, 2019-11-20 Focuses on mathematical understanding Presentation is self-contained, accessible, and comprehensive Full color throughout Extensive list of exercises and worked-out examples Many concrete algorithms with actual code |
| beginners guide to data analytics: An Introduction to Statistical Learning Gareth James, Daniela Witten, Trevor Hastie, Robert Tibshirani, Jonathan Taylor, 2023-08-01 An Introduction to Statistical Learning provides an accessible overview of the field of statistical learning, an essential toolset for making sense of the vast and complex data sets that have emerged in fields ranging from biology to finance, marketing, and astrophysics in the past twenty years. This book presents some of the most important modeling and prediction techniques, along with relevant applications. Topics include linear regression, classification, resampling methods, shrinkage approaches, tree-based methods, support vector machines, clustering, deep learning, survival analysis, multiple testing, and more. Color graphics and real-world examples are used to illustrate the methods presented. This book is targeted at statisticians and non-statisticians alike, who wish to use cutting-edge statistical learning techniques to analyze their data. Four of the authors co-wrote An Introduction to Statistical Learning, With Applications in R (ISLR), which has become a mainstay of undergraduate and graduate classrooms worldwide, as well as an important reference book for data scientists. One of the keys to its success was that each chapter contains a tutorial on implementing the analyses and methods presented in the R scientific computing environment. However, in recent years Python has become a popular language for data science, and there has been increasing demand for a Python-based alternative to ISLR. Hence, this book (ISLP) covers the same materials as ISLR but with labs implemented in Python. These labs will be useful both for Python novices, as well as experienced users. |
| beginners guide to data analytics: Data Science For Dummies Lillian Pierson, 2021-08-20 Monetize your company’s data and data science expertise without spending a fortune on hiring independent strategy consultants to help What if there was one simple, clear process for ensuring that all your company’s data science projects achieve a high a return on investment? What if you could validate your ideas for future data science projects, and select the one idea that’s most prime for achieving profitability while also moving your company closer to its business vision? There is. Industry-acclaimed data science consultant, Lillian Pierson, shares her proprietary STAR Framework – A simple, proven process for leading profit-forming data science projects. Not sure what data science is yet? Don’t worry! Parts 1 and 2 of Data Science For Dummies will get all the bases covered for you. And if you’re already a data science expert? Then you really won’t want to miss the data science strategy and data monetization gems that are shared in Part 3 onward throughout this book. Data Science For Dummies demonstrates: The only process you’ll ever need to lead profitable data science projects Secret, reverse-engineered data monetization tactics that no one’s talking about The shocking truth about how simple natural language processing can be How to beat the crowd of data professionals by cultivating your own unique blend of data science expertise Whether you’re new to the data science field or already a decade in, you’re sure to learn something new and incredibly valuable from Data Science For Dummies. Discover how to generate massive business wins from your company’s data by picking up your copy today. |
| beginners guide to data analytics: Head First Data Analysis Michael Milton, 2009-07-24 A guide for data managers and analyzers. It shares guidelines for identifying patterns, predicting future outcomes, and presenting findings to others. |
| beginners guide to data analytics: Python Data Science Handbook Jake VanderPlas, 2016-11-21 For many researchers, Python is a first-class tool mainly because of its libraries for storing, manipulating, and gaining insight from data. Several resources exist for individual pieces of this data science stack, but only with the Python Data Science Handbook do you get them all—IPython, NumPy, Pandas, Matplotlib, Scikit-Learn, and other related tools. Working scientists and data crunchers familiar with reading and writing Python code will find this comprehensive desk reference ideal for tackling day-to-day issues: manipulating, transforming, and cleaning data; visualizing different types of data; and using data to build statistical or machine learning models. Quite simply, this is the must-have reference for scientific computing in Python. With this handbook, you’ll learn how to use: IPython and Jupyter: provide computational environments for data scientists using Python NumPy: includes the ndarray for efficient storage and manipulation of dense data arrays in Python Pandas: features the DataFrame for efficient storage and manipulation of labeled/columnar data in Python Matplotlib: includes capabilities for a flexible range of data visualizations in Python Scikit-Learn: for efficient and clean Python implementations of the most important and established machine learning algorithms |
| beginners guide to data analytics: Guide to Intelligent Data Science Michael R. Berthold, Christian Borgelt, Frank Höppner, Frank Klawonn, Rosaria Silipo, 2020-08-06 Making use of data is not anymore a niche project but central to almost every project. With access to massive compute resources and vast amounts of data, it seems at least in principle possible to solve any problem. However, successful data science projects result from the intelligent application of: human intuition in combination with computational power; sound background knowledge with computer-aided modelling; and critical reflection of the obtained insights and results. Substantially updating the previous edition, then entitled Guide to Intelligent Data Analysis, this core textbook continues to provide a hands-on instructional approach to many data science techniques, and explains how these are used to solve real world problems. The work balances the practical aspects of applying and using data science techniques with the theoretical and algorithmic underpinnings from mathematics and statistics. Major updates on techniques and subject coverage (including deep learning) are included. Topics and features: guides the reader through the process of data science, following the interdependent steps of project understanding, data understanding, data blending and transformation, modeling, as well as deployment and monitoring; includes numerous examples using the open source KNIME Analytics Platform, together with an introductory appendix; provides a review of the basics of classical statistics that support and justify many data analysis methods, and a glossary of statistical terms; integrates illustrations and case-study-style examples to support pedagogical exposition; supplies further tools and information at an associated website. This practical and systematic textbook/reference is a “need-to-have” tool for graduate and advanced undergraduate students and essential reading for all professionals who face data science problems. Moreover, it is a “need to use, need to keep” resource following one's exploration of the subject. |
| beginners guide to data analytics: Data Analysis Using SQL and Excel Gordon S. Linoff, 2010-09-16 Useful business analysis requires you to effectively transform data into actionable information. This book helps you use SQL and Excel to extract business information from relational databases and use that data to define business dimensions, store transactions about customers, produce results, and more. Each chapter explains when and why to perform a particular type of business analysis in order to obtain useful results, how to design and perform the analysis using SQL and Excel, and what the results should look like. |
| beginners guide to data analytics: Beginning Microsoft Power BI Dan Clark, 2020-02-21 Analyze company data quickly and easily using Microsoft’s powerful data tools. Learn to build scalable and robust data models, clean and combine different data sources effectively, and create compelling and professional visuals. Beginning Power BI is a hands-on, activity-based guide that takes you through the process of analyzing your data using the tools that that encompass the core of Microsoft’s self-service BI offering. Starting with Power Query, you will learn how to get data from a variety of sources, and see just how easy it is to clean and shape the data prior to importing it into a data model. Using Power BI tabular and the Data Analysis Expressions (DAX), you will learn to create robust scalable data models which will serve as the foundation of your data analysis. From there you will enter the world of compelling interactive visualizations to analyze and gain insight into your data. You will wrap up your Power BI journey by learning how to package and share your reports and dashboards with your colleagues. Author Dan Clark takes you through each topic using step-by-step activities and plenty of screen shots to help familiarize you with the tools. This third edition covers the new and evolving features in the Power BI platform and new chapters on data flows and composite models. This book is your hands-on guide to quick, reliable, and valuable data insight. What You Will Learn Simplify data discovery, association, and cleansingBuild solid analytical data models Create robust interactive data presentations Combine analytical and geographic data in map-based visualizations Publish and share dashboards and reports Who This Book Is For Business analysts, database administrators, developers, and other professionals looking to better understand and communicate with data |
| beginners guide to data analytics: Healthcare Analytics Made Simple Vikas (Vik) Kumar, 2018-07-31 Add a touch of data analytics to your healthcare systems and get insightful outcomes Key Features Perform healthcare analytics with Python and SQL Build predictive models on real healthcare data with pandas and scikit-learn Use analytics to improve healthcare performance Book Description In recent years, machine learning technologies and analytics have been widely utilized across the healthcare sector. Healthcare Analytics Made Simple bridges the gap between practising doctors and data scientists. It equips the data scientists’ work with healthcare data and allows them to gain better insight from this data in order to improve healthcare outcomes. This book is a complete overview of machine learning for healthcare analytics, briefly describing the current healthcare landscape, machine learning algorithms, and Python and SQL programming languages. The step-by-step instructions teach you how to obtain real healthcare data and perform descriptive, predictive, and prescriptive analytics using popular Python packages such as pandas and scikit-learn. The latest research results in disease detection and healthcare image analysis are reviewed. By the end of this book, you will understand how to use Python for healthcare data analysis, how to import, collect, clean, and refine data from electronic health record (EHR) surveys, and how to make predictive models with this data through real-world algorithms and code examples. What you will learn Gain valuable insight into healthcare incentives, finances, and legislation Discover the connection between machine learning and healthcare processes Use SQL and Python to analyze data Measure healthcare quality and provider performance Identify features and attributes to build successful healthcare models Build predictive models using real-world healthcare data Become an expert in predictive modeling with structured clinical data See what lies ahead for healthcare analytics Who this book is for Healthcare Analytics Made Simple is for you if you are a developer who has a working knowledge of Python or a related programming language, although you are new to healthcare or predictive modeling with healthcare data. Clinicians interested in analytics and healthcare computing will also benefit from this book. This book can also serve as a textbook for students enrolled in an introductory course on machine learning for healthcare. |
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