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The Air Jordan Style Guide: A Cultural Phenomenon and its Impact on the Sneaker Industry
By David Chen, PhD, Fashion History and Design, Parsons School of Design
Published by SneakerScholar, a leading online publication dedicated to sneaker culture, history, and design.
Edited by Anya Sharma, experienced editor with 10+ years in fashion and lifestyle journalism.
Introduction:
The Air Jordan style guide isn’t a formally published document like a company's style manual. Instead, it represents a collection of design principles, aesthetic choices, and cultural cues that have shaped the iconic Air Jordan brand since its inception in 1985. This “unwritten” Air Jordan style guide, however, exerts a profound influence on sneaker design, marketing, and even broader fashion trends. This article delves into the key elements of this influential guide, exploring its historical evolution and its lasting impact on the sneaker industry.
H1: Deconstructing the Air Jordan Style Guide: Key Elements
The Air Jordan style guide, while intangible, is characterized by several recurring themes. These aren’t rigid rules but rather stylistic cornerstones that have guided the design of every Air Jordan shoe since Michael Jordan first donned the AJ1.
Bold Color Blocking: From the iconic "Bred" colorway (black and red) of the Air Jordan 1 to the vibrant schemes of later models, bold and often unexpected color combinations have always been a hallmark of the Air Jordan aesthetic. The Air Jordan style guide champions a fearless approach to color, often using contrasting hues to create visually striking designs.
Innovative Design & Technology: The Air Jordan style guide places a strong emphasis on technological innovation. Each new iteration has typically introduced groundbreaking advancements in cushioning, support, and overall performance. This focus on technology is intrinsically linked to the brand's identity, reflecting its commitment to pushing boundaries.
High-End Materials: Premium materials such as leather, suede, and even exotic skins have consistently featured in Air Jordan releases. This commitment to quality reflects the brand's aspiration to create luxury athletic footwear. The Air Jordan style guide dictates that quality materials should translate into superior comfort and durability.
Cultural Relevance & Storytelling: Air Jordan designs often incorporate elements reflective of contemporary culture, often drawing inspiration from art, music, and social movements. The Air Jordan style guide effectively leverages storytelling, using designs to evoke specific moments in Jordan’s career and broader cultural narratives. This resonates deeply with consumers, fostering a strong sense of connection and community.
Limited Releases & Exclusivity: The deliberate use of limited releases and exclusive collaborations has played a crucial role in maintaining the Air Jordan brand's prestige and desirability. This is a key component of the Air Jordan style guide, contributing to the high resale value and fervent collector culture surrounding the shoes.
H2: The Air Jordan Style Guide's Impact on the Sneaker Industry
The influence of the Air Jordan style guide extends far beyond the brand itself. Its impact on the wider sneaker industry is undeniable:
Elevated Sneaker Culture: Air Jordans played a pivotal role in transforming sneakers from purely functional footwear to coveted fashion items and collector’s pieces. The Air Jordan style guide helped elevate the status of sneakers, influencing other brands to adopt similar strategies regarding design, marketing, and exclusivity.
The Rise of Sneakerhead Culture: The Air Jordan style guide, with its limited releases and coveted collaborations, fueled the growth of a passionate and influential sneakerhead culture. This community's devotion has driven sales, fostered innovation, and created a powerful marketing force.
Influence on Design Trends: The bold color blocking, innovative designs, and premium materials championed by the Air Jordan style guide have influenced countless other sneaker brands. Many contemporary designs owe a debt to the Air Jordan legacy, demonstrating its far-reaching impact on sneaker aesthetics.
Marketing & Branding Strategies: The Air Jordan brand’s success is a testament to effective marketing and branding strategies. The Air Jordan style guide’s emphasis on storytelling, limited releases, and cultural relevance offers a blueprint for other brands seeking to cultivate a loyal and passionate customer base.
H3: The Evolution of the Air Jordan Style Guide
The Air Jordan style guide isn't static; it has evolved alongside the brand itself, adapting to changing tastes and technologies. Early models were characterized by a more simplistic, basketball-focused design, while later iterations have incorporated more complex details and bolder aesthetics. However, the core principles of bold colorways, innovative design, and premium materials have remained consistent throughout the brand's history. The collaboration strategy has also evolved, moving from purely athlete-centric partnerships to collaborations with fashion designers, artists, and other prominent figures.
H4: The Future of the Air Jordan Style Guide
The Air Jordan style guide will undoubtedly continue to evolve, but its core principles are unlikely to be abandoned. As new technologies emerge and cultural trends shift, we can expect to see new and innovative designs that still maintain the brand's signature aesthetic. The future of the Air Jordan style guide will likely involve increased sustainability efforts and a focus on inclusivity, reflecting broader societal changes.
Conclusion:
The Air Jordan style guide, though unwritten, stands as a powerful force shaping the sneaker industry. Its influence extends beyond simply design, touching upon marketing, culture, and even the very definition of what a sneaker can be. Through its commitment to innovation, bold aesthetics, and storytelling, the Air Jordan style guide has not only created an iconic brand but also redefined the landscape of athletic footwear.
FAQs:
1. What makes Air Jordans so expensive? The combination of limited releases, premium materials, iconic status, and strong demand from collectors drives the high price of Air Jordans.
2. How can I tell if my Air Jordans are authentic? Look for specific details like stitching, materials, and branding elements. Checking reputable sellers and authentication services can also help.
3. What's the best way to clean Air Jordans? Use specialized sneaker cleaning products and follow instructions carefully to avoid damaging the materials.
4. Where can I buy authentic Air Jordans? Purchase from authorized retailers like Nike's website or official stockists to avoid counterfeit products.
5. Are Air Jordans good for basketball? While some models are designed for performance, others are primarily lifestyle shoes. Check the specifications before purchasing for basketball use.
6. What are some popular Air Jordan colorways? "Bred," "Chicago," "Royal," and "Shadow" are iconic and consistently sought-after colorways.
7. How do I find the right size Air Jordans? Use Nike's size chart and consider factors like foot width and personal preference.
8. How do I protect my Air Jordans? Use shoe trees and protective sprays to extend the life of your Air Jordans and keep them in good condition.
9. What is the resale value of Air Jordans? The resale value varies greatly depending on the model, condition, and current market demand.
Related Articles:
1. The History of Air Jordan: A Decade-by-Decade Analysis: Traces the evolution of Air Jordan design and cultural impact over the decades.
2. The Air Jordan 1: A Deep Dive into its Iconic Design: Examines the design elements and cultural significance of the original Air Jordan model.
3. The Business of Air Jordans: A Look at the Brand's Financial Success: Analyzes the financial success of the Air Jordan brand and its marketing strategies.
4. The Cultural Impact of Air Jordan: Beyond the Sneaker: Explores the broader cultural influence of the Air Jordan brand on fashion, music, and society.
5. Air Jordan Collaborations: A History of Iconic Partnerships: Examines the brand's most significant collaborations and their impact on design and culture.
6. Investing in Air Jordans: A Guide for Sneakerheads: Provides guidance on buying, selling, and investing in Air Jordans for resale value.
7. Authenticating Air Jordans: Tips and Tricks for Avoiding Counterfeits: Offers practical tips for identifying genuine Air Jordans and avoiding counterfeit products.
8. The Air Jordan Legacy: How Michael Jordan Shaped Sneaker Culture: Explores the connection between Michael Jordan's career and the enduring popularity of the Air Jordan brand.
9. Sustainable Sneakers: The Future of Air Jordan Design: Explores the growing demand for sustainable materials and practices in the design and production of Air Jordans.
| air jordan style guide: A Pocket Guide to Nike Josh Sims, 2024-09-26 Discover the legendary story of Nike, where innovation and a signature swoosh took the world by storm. In this illustrated guide, style writer Josh Sims explores the rise of the world's biggest sportswear company from its humble beginnings in Oregon to global fashion monolith. Featuring all of Nike's most iconic designs, highlighting their industry-defining innovations and pop-culture influence, A Pocket Guide to Nike is an essential read for all style seekers and sneakerheads. |
| air jordan style guide: The Diversity Style Guide Rachele Kanigel, 2018-10-15 New diversity style guide helps journalists write with authority and accuracy about a complex, multicultural world A companion to the online resource of the same name, The Diversity Style Guide raises the consciousness of journalists who strive to be accurate. Based on studies, news reports and style guides, as well as interviews with more than 50 journalists and experts, it offers the best, most up-to-date advice on writing about underrepresented and often misrepresented groups. Addressing such thorny questions as whether the words Black and White should be capitalized when referring to race and which pronouns to use for people who don't identify as male or female, the book helps readers navigate the minefield of names, terms, labels and colloquialisms that come with living in a diverse society. The Diversity Style Guide comes in two parts. Part One offers enlightening chapters on Why is Diversity So Important; Implicit Bias; Black Americans; Native People; Hispanics and Latinos; Asian Americans and Pacific Islanders; Arab Americans and Muslim Americans; Immigrants and Immigration; Gender Identity and Sexual Orientation; People with Disabilities; Gender Equality in the News Media; Mental Illness, Substance Abuse and Suicide; and Diversity and Inclusion in a Changing Industry. Part Two includes Diversity and Inclusion Activities and an A-Z Guide with more than 500 terms. This guide: Helps journalists, journalism students, and other media writers better understand the context behind hot-button words so they can report with confidence and sensitivity Explores the subtle and not-so-subtle ways that certain words can alienate a source or infuriate a reader Provides writers with an understanding that diversity in journalism is about accuracy and truth, not political correctness. Brings together guidance from more than 20 organizations and style guides into a single handy reference book The Diversity Style Guide is first and foremost a guide for journalists, but it is also an important resource for journalism and writing instructors, as well as other media professionals. In addition, it will appeal to those in other fields looking to make informed choices in their word usage and their personal interactions. |
| air jordan style guide: The Complete Sneaker Reseller Guide Sole Masterson, 2016-05-11 The hottest growing eBay business today is reselling high-demand sneakers, clothing, and cosmetics. And no wonder: A properly-guided newbie with less than $2,000 working capital can realistically create a part-time business that within 2-3 months’ time is netting $50,000 annually from 4-6 hours per week “work” (which most participants actually find to be a heck of a lot of fun). You don’t need a secret supply source for this – you only need to know what to buy and when/how to buy it, because we’re purchasing product at retail and reselling it to hungry, hyped-up buyers for a 50% to 300%+ profit margin ...yes, you read that right, and we do it all day long, baby. The stuff we target sells out within minutes of release time and then flies off eBay all month long, often for double+ retail. The Sole Master’s new 24,000+ word training manual will eliminate the normally-long learning curve for becoming a successful sneaker aftermarket seller. He’ll teach you all the tricks of the trade that no one else is willing to show you, including: – Which products to target, and why – Where to get early release info, drop dates, and links – How to properly analyze the aftermarket before pulling the trigger – The proper banking setup so your orders always check-out without problems – How to cop multiples on limited “one per customer” releases – A list of the best “sneaker bot” software programs and a detailed tutorial on how to use them – Web browser tricks that will have you manually copping just as many items as your bots grab – How to nab the sudden restock alerts with a high success rate – Where, when, and how to resell your inventory quickly for the best prices – A complete business plan that will have you netting $3500+ from your 2nd month forward – Personal help if you need it Looking for a fun side business that can make your house and car payments? This is it. Copping high-demand sneakers is a blast, my friends, and satisfyingly profitable to boot. If you sit in front of a computer every day and can squeeze in a few minutes of side-activity here and there, the sneaker reseller business is for you. So let’s get started... |
| air jordan style guide: The Rough Guide to Jordan Matthew Teller, Rough Guides, 2009-09-01 The Rough Guide to Jordan is the essential guide to the Middle East’s most enticing destination. Detailed accounts of the best attractions Jordan has to offer, along with the clearest Jordan maps and plans, lift the lid on this fascinatingly diverse country. With expert advice and background, explore the world wonder that is Petra, an ancient city carved from rose-red mountain cliffs, roam the sands of Wadi Rum in the footsteps of Lawrence of Arabia, and then relax on golden beaches at Aqaba, Jordan’s beautiful Red Sea resort hideaway. You’ll find detailed guidance on getting the best out of a visit to Amman, the buzzing Jordanian capital, as well as Crusader castles and stunningly well preserved Roman cities. Float your cares away on the Dead Sea, the lowest point on Earth, or take in spectacular views over the Dana biosphere reserve. At every point, the Rough Guide steers you in the right direction to find the best hotels in Jordan, recommended Jordan restaurants, cafes and shops across every price range, giving you clear, balanced reviews and honest, first-hand opinions. Explore all corners of Jordan with authoritative background on Jordan’s culture and history, the clearest maps of any guide and practical language tips. Make the most of your holiday with The Rough Guide to Jordan. |
| air jordan style guide: Complex Presents: Sneaker of the Year Complex Media, Inc., 2020-10-20 In 1985, Nike released Michael Jordan’s first sneaker, the Air Jordan 1, and sneaker culture was born. Now thousands of people wait in line at Supreme, and companies throw millions of dollars at LeBron James to keep him in their marketing plans. The trend that saw steady growth for decades with the emergence of sports, hip-hop, and sportswear advertising has exploded into a phenomenon. And no one has watched that phenomenon more closely than Complex. Sneaker of the Year explores the past 35 years of sneaker culture with the expertise, authority, and passion that only Complex can offer. With vibrant photographs and illustrations throughout, as well as input from some of the sneaker world’s most important voices, this compilation is a must-have for hypebeasts and sneakerheads everywhere. |
| air jordan style guide: The New York Times Manual of Style and Usage, 5th Edition Allan M. Siegal, William Connolly, 2015-02-24 The premier source for journalists, now revised and updated for 2015. Does the White House tweet? Or does the White House post on Twitter? Can text be a verb and also a noun? When should you link? For anyone who writes--short stories or business plans, book reports or news articles--knotty choices of spelling, grammar, punctuation and meaning lurk in every line: Lay or lie? Who or whom? That or which? Is Band-Aid still a trademark? It's enough to send you in search of a Martini. (Or is that a martini?) Now everyone can find answers to these and thousands of other questions in the handy alphabetical guide used by the writers and editors of the world's most authoritative news organization. The guidelines to hyphenation, punctuation, capitalization and spelling are crisp and compact, created for instant reference in the rush of daily deadlines. The 2015 edition is a revised and condensed version of the classic guide, updated with solutions to problems that plague writers in the Internet age: · How to cite links and blogs · How to handle tweets, hashtags and other social-media content · How to use current terms like “transgender,” or to choose thoughtfully between same-sex marriage and gay marriage With wry wit, the authors have created an essential and entertaining reference tool. |
| air jordan style guide: It's More Than Just Buying Sneakers Jelani Evans, 2015-01-30 A book about Sneakerheads, written by a Sneakerhead, for the advancement of Sneakerheads and the enlightenment of those who are not Sneakerheads. Most people have never heard the term Sneakerhead. They do not have an idea of what a Sneakerhead is, what Sneakerheads are about or what it is that a Sneakerhead does. This book is a guide on how to talk the talk, walk the walk and broaden not only your knowledge of Sneakerheads, but your personal sneaker collection as well. For the average person you will find a new awareness and understanding about the sneaker community and those within it. Whether new, old or continuing your passion for sneakers. Break open the book and break into the world of Sneakerheads. |
| air jordan style guide: Esquire The Handbook of Men's Style Esquire, Michael B. Dougherty, 2024-10-22 A completely revised edition of the essential manual for dressing—and feeling—your very best, featuring Esquire's signature wit and humor and 200+ photos and illustrations Expert menswear and grooming advice for young and experienced professionals—from building a wardrobe and discerning clothing quality to self-expression through fashion Style is a way of speaking to the world. Like it or not, what you wear and how you wear it matters. In this best-selling guide from the editors of Esquire, you’ll learn how to hone your personal style—and even have some fun while you’re at it. In this pocket-sized handbook, style-minded individuals will find expert advice on how to: Buy suits and other formal wear for their immediate and long-term needs Navigate an increasingly dressed-down world while still looking your absolute best Accessorize and style your clothes to level up your outfits Choose the right clothes for all shapes and sizes and how to make grooming choices to look your best Play with previously gendered pieces like pearl necklaces and embrace genderless dressing trends Define menswears trends like Gorpcore, Normcore and Stealth Wealth and decide if they are worth investing in Determine quality and identify different fabrics and materials Care for you clothes so they last Build a wardrobe and signature style with foundational pieces (a white tee is a must) and standout pieces you love Throughout readers will find style icons—including classics like Frank Sinatra and George Clooney, and new tastemakers like Donald Glover, Travis Kelce, Yahya Abdul-Mateen II, Harry Styles, and ASAP Rocky—who demonstrate great taste and original personal expression. Visually bold with hundreds of photos and illustrations, this sophisticated reference book is the ideal gift for fashion enthusiasts. |
| air jordan style guide: Ramshackle Glam Jordan Reid, 2014-04-08 Drawn from her blog of the same name, this entertaining guide, which is part memoir, part-commiseration, and part how-to, shows new moms how to care for themselves post-partum to feel a little more like their glam former selves, while still being the best mommy they can be. Original. |
| air jordan style guide: The Associated Press Stylebook 2016 The Associated Press,, 2016-08-01 The 2016 edition of The Associated Press Stylebook and Briefing on Media Law includes nearly 250 new or revised entries – including lowercasing internet and web. The AP Stylebook is widely used as a writing and editing reference in newsrooms, classrooms and corporate offices worldwide. Updated regularly since its initial publication in 1953, the AP Stylebook provides fundamental guidelines for spelling, language, punctuation, usage and journalistic style. It is the definitive resource for journalists. Changes in the 2016 Stylebook include: • 50 new and updated technology terms, including emoji, emoticon and metadata • 36 new and updated entries in the food chapter, from arctic char to whisky/whiskey, and eight new and updated entries in the fashion chapter, including normcore and Uniqlo • New entries discouraging the use of child prostitute and mistress; restricting spree to shopping or revelry, not killing; and using the number of firefighters or quantity of equipment sent to a fire, not the number of alarms • DJ is now allowed on first reference, and spokesperson is recognized, in addition to spokesman and spokeswoman • New guidance on the terms marijuana, cannabis and pot; cross dresser and transvestite; accident and crash; notorious and notoriety • A new entry on data journalism With invaluable additional sections on the unique guidelines for business and sports reporting and on how you can guard against libel and copyright infringement, The AP Stylebook is the one reference that all writers, editors and students cannot afford to be without. |
| air jordan style guide: The Rough Guide to Jordan Rough Guides, 2016-11-15 The Rough Guide to Jordan is the definitive guide to the most alluring corner of the Middle East. Detailed accounts of every attraction, along with crystal-clear maps and plans, lift the lid on this fascinatingly diverse country. Explore the world wonder that is Petra, an ancient city carved from rose-red mountain cliffs. Roam the sands of Wadi Rum in the footsteps of Lawrence of Arabia, then relax on golden beaches at Aqaba, Jordan's beautiful Red Sea resort. You'll find full-color pictures and maps throughout, alongside insider tips on getting the best out of a visit to Amman, the buzzing Jordanian capital, as well as Crusader castles and stunningly well-preserved Roman cities. Float your cares away on the Dead Sea, the lowest point on Earth, or take in spectacular views over the Dana Biosphere Reserve. At every point, The Rough Guide to Jordan steers you to the best hotels, cafes, restaurants, and shops across every price range, giving you clear, balanced reviews and honest, firsthand opinions. Make the most of your time with The Rough Guide to Jordan. |
| air jordan style guide: Air University Au-1 Style and Author Guide Air University Staff, 2005-04 The Style Guide, part one of this publication, provides guidance to Air University's community of writers. It offers a coherent, consistent stylistic base for writing and editing. The Author Guide part two of this publication, offers simple, concise instructions to writers who wish to submit a manuscript to AUPress for consideration. |
| air jordan style guide: Michael Jordan George W. Beahm, 1994 A companion book for his younger fans, this collection brings together a wealth of information on basketball great Michael Jordan. Profusely illustrated with photographs, many in full color, the book is uplifting and inspiring to help teenagers make their dreams come true. |
| air jordan style guide: Sneaker Freaker. The Ultimate Sneaker Book! Martin Holz, 2018-10 Every Sneaker Story Worth Telling! A 15-year anthology of cult magazine Sneaker Freaker When self-acclaimed Sneakerhead Simon Woody Wood decided to pursue his love of sneakers--and freebie footwear--with a publication, the mighty Sneaker Freaker was born. From its punk fanzine style first edition in 2002 to today's slick print and online operation, the independent magazine has remained at the fore of the global sneaker scene, documenting every collab, limited edition, retro reissue, Quickstrike, custom shoe and more, with raw, fastidious passion. This massive anthology celebrates 15 years of Sneaker Freaker, featuring the magazine's finest pages together with over 130 pages of expert sneaker content never seen before. As funny and serious, meaningful and pointless at the same time as the magazine's own ethos, the book packs in more than 650 pages of dense insider knowledge, hundreds of beautiful photos, as well as Woody's own obsessional observations. The book rollicks through some 100 years of sneaker history, documenting Air Max, Air Force, All Stars, Dapper Dan, Michael Jordan, Reebok Pump, and Nike Skateboarding, alongside more obscure treasures like Troop, SPX, and Vision Street Wear. All the major sneaker moments are all there, from Kanye to adidas Futurecraft, Nike Air Force 1 to New Balance, as well as landmark collabs, leading advertising campaigns, and crux talking points, not least Nike vs adidas. All Sneaker Freaker pages have been meticulously redesigned for this book edition, with fresh updates bringing every story up to speed, while preserving the charm of the original prose. Through all the limited editions, customs, retro reissues, and samples, this is the definitive source of sneaker knowledge you'll love as hard as your Beaters. The most definitive sneaker culture magazine on the planet! -- MTV |
| air jordan style guide: Women and Military Service Margaret Conrad Devilbiss, 1990 |
| air jordan style guide: The Rough Guide to Jordan: Travel Guide eBook Rough Guides, 2024-11-15 This Jordan guidebook is perfect for independent travellers planning a longer trip. It features all of the must-see sights and a wide range of off-the-beaten-track places. It also provides detailed practical information on preparing for a trip and what to do on the ground. This Jordan guidebook covers: Amman, the Dead Sea, Jerash and the north, the eastern desert, the King's Highway, Petra, Aqaba, the southern desert. Inside this Jordan travel book, you’ll find: A wide range of sights – Rough Guides experts have hand-picked places for travellers with different needs and desires: off-the-beaten-track adventures, family activities or chilled-out breaks Itinerary examples – created for different time frames or types of trip Practical information – how to get to Jordan, all about public transport, food and drink, shopping, travelling with children, sports and outdoor activities, tips for travellers with disabilities and more Author picks and things not to miss in Jordan – Red Sea diving and snorkelling, Wadi Rum, Jesus' Baptism Site, Petra, Mount Nebo, Dana Nature Reserve, the Dead Sea, Madaba market town, Jerash, desert castles, Amman, Ajloun castle, Wadi Mujib Insider recommendations – tips on how to beat the crowds, save time and money, and find the best local spots When to go to Jordan – high season, low season, climate information and festivals Where to go – a clear introduction to Jordan with key places and a handy overview Extensive coverage of regions, places and experiences – regional highlights, sights and places for different types of travellers, with experiences matching different needs Places to eat, drink and stay – hand-picked restaurants, cafes, bars and hotels Practical info at each site – hours of operation, websites, transit tips, charges Colour-coded mapping – with keys and legends listing sites categorised as highlights, eating, accommodation, shopping, drinking and nightlife Background information for connoisseurs – history, culture, art, architecture, film, books, religion, diversity Fully updated post-COVID-19 The guide provides a comprehensive and rich selection of places to see and things to do in Jordan, as well as great planning tools. It’s the perfect companion, both ahead of your trip and on the ground. |
| air jordan style guide: Michael Jordan Roland Lazenby, 2014-05-06 The definitive biography of a legendary athlete. The Shrug. The Shot. The Flu Game. Michael Jordan is responsible for sublime moments so ingrained in sports history that they have their own names. When most people think of him, they think of his beautiful shots with the game on the line, his body totally in sync with the ball -- hitting nothing but net. But for all his greatness, this scion of a complex family from North Carolina's Coastal Plain has a darker side: he's a ruthless competitor and a lover of high stakes. There's never been a biography that encompassed the dual nature of his character and looked so deeply at Jordan on and off the court -- until now. Basketball journalist Roland Lazenby spent almost thirty years covering Michael Jordan's career in college and the pros. He witnessed Jordan's growth from a skinny rookie to the instantly recognizable global ambassador for basketball whose business savvy and success have millions of kids still wanting to be just like Mike. Yet Lazenby also witnessed the Michael Jordan whose drive and appetite are more fearsome and more insatiable than any of his fans could begin to know. Michael Jordan: The Life explores both sides of his personality to reveal the fullest, most compelling story of the man who is Michael Jordan. Lazenby draws on his personal relationships with Jordan's coaches; countless interviews with Jordan's friends, teammates, and family members; and interviews with Jordan himself to provide the first truly definitive study of Michael Jordan: the player, the icon, and the man. |
| air jordan style guide: Getting the Hang of Fashion and Dress Codes Tom Streissguth, 2012-10 Read about the history of fashion, current fashion trends, and dress codes--Provided by publisher |
| air jordan style guide: Garner's Modern English Usage Bryan A. Garner, Distinguished Research Professor of Law Bryan A Garner, 2022-11-17 The most original and authoritative voice of today's English lexicography presents a fully revised new edition of his beloved usage dictionary When Bryan Garner published the first edition of A Dictionary of Modern American Usage in 1999, the book quickly became one of the most influential style guides ever written for the English language. After four previous editions and over twenty years, our language has evolved in many ways, and the powerful tool of big data has revolutionized lexicography. This extensively revised new edition fully captures these changes, featuring a thousand new entries and over two hundred replacement entries, thoroughly updated usage data and ratios on word frequency based on the Google Ngram Viewer, a more balanced coverage of World Englishes, not just American and British, and the inclusion of gender-neutral language. However, one thing has not changed: in no sense is this a regular dictionary but a masterpiece of lexicography written with wit and personality by one of the preeminent authorities on the English language. To put it in David Foster Wallace's words, Garner's discussion of rhetoric and style still borders on genius. From the (lost) battle between self-deprecating and self-depreciating to the misuse of it's for its, from the variant spelling patty-cake taking over pat-a-cake in American English to the singular uses of they, Garner explains the nuances of grammar and vocabulary and the linguistic blunders to which modern writers and speakers are prone, whether in word choice, syntax, phrasing, punctuation, or pronunciation. His empirical approach liberates English from two extremes: from the purists who maintain that split infinitives and sentence-ending prepositions are malfeasances and from the linguistic relativists who believe that whatever people say or write must necessarily be accepted. The purpose of Garner's dictionary is to help writers, editors, and speakers use the language effectively. And it does so in a playful and persuasive way that will help you sound grammatical but relaxed, refined but natural, correct but unpedantic. |
| air jordan style guide: Sneakers 2 U-dox International, 2014-04-01 A definitive guide to the rarest, most covetable, limited-edition sneaker designs Sneakers: The Complete Collectors’ Guide was a phenomenal success, setting trends in sneaker design and collecting that continue to this day. Brands have since reissued classic designs and started creating the shoes that have spurred a new wave of collecting: limited editions, often designed in collaboration with invited artists, designers, musicians, cultural icons, and co-brands. Sneakers: The Complete Limited Editions Guide brings you the very best limited edition and collaborative sneakers that have been released over the last ten years, a time when sneaker design has transcended its origins to explore new territories in global design culture, including fashion and art. Over 300 designs from fifteen brands have been carefully selected and photographed, with 100 outstanding examples showcasing the burgeoning trend for direct collaborations. From Nike working with New York graffiti artists Futura and Stash, to Reebok collaborating with superstar producer Pharrell Williams or Vans teaming up with Marc Jacobs, brands have used collaboration to build in exclusivity and desirability and to connect with new consumers. |
| air jordan style guide: Sneaker Century Amber J. Keyser, 2017-01-01 Whether you call them kicks or sneakers, runners or gutties, you probably have a pair of athletic shoes in your closet. The earliest sneakers debuted in the 1800s and weren't much more than a canvas upper and a flexible sole made of a crazy new material—rubber. The stuff might have been new to Americans then, but for thousands of years, the indigenous peoples of the Amazon Basin of South America had been using latex made from the milky sap of hevea trees to protect their feet from rocks, sticks, and biting insects. Once Charles Goodyear figured out how to make the stuff more durable, sneakers were here to stay. Early sneakers were initially designed for elite athletes, but kids and teens quickly adopted them. Some of the first brands included Converse, Brooks, and Saucony. German companies Adidas and Puma started up during World War II. The Nike shoe debuted in the 1970s (with a bit of inspiration from a waffle iron). As fitness crazes took off in the 1980s, people all over the world started buying the shoes for workouts and everyday wear. At about the same time, companies began hiring high-profile athletes and pop stars for big-dollar endorsements, and shoe sales soared into the stratosphere to the tune of billions of dollars each year. In Sneaker Century, follow sneaker fashions and the larger-than-life personalities behind the best known athletic shoe brands in history. Learn how teen sneakerheads became important style makers and drove the success of NIKE, Inc., and other shoe companies. Look behind the scenes at the labor-intensive process of manufacturing sneakers. Explore the sneaker frontier of the future—recycled shoes, earth-friendly initiatives, and high-fashion statements. Get ready to speed through the Sneaker Century! |
| air jordan style guide: Team Geek Brian W. Fitzpatrick, Ben Collins-Sussman, 2012-07-06 Annotation In this book, Brian Fitzpatrick and Ben Collins-Sussman cover basic patterns and anti-patterns for working with other people, teams and users while trying to develop software. |
| air jordan style guide: Garner's Modern American Usage Bryan Garner, 2009-08-27 Since first appearing in 1998, Garner's Modern American Usage has established itself as the preeminent guide to the effective use of the English language. Brimming with witty, erudite essays on troublesome words and phrases, this book authoritatively shows how to avoid the countless pitfalls that await unwary writers and speakers whether the issues relate to grammar, punctuation, word choice, or pronunciation. Now in the third edition, readers will find the Garner's Language-Change Index, which registers where each disputed usage in modern English falls on a five-stage continuum from nonacceptability (to the language community as a whole) to acceptability, giving the book a consistent standard throughout. Garner's Modern American Usage, 3e is the first usage guide ever to incorporate such a language-change index, and the judgments are based both on Garner's own original research in linguistic corpora and on his analysis of hundreds of earlier studies. Another first in this edition is the panel of critical readers: 120-plus commentators who have helped Garner reassess and update the text, so that every page has been improved. |
| air jordan style guide: Borneo Tamara Thiessen, 2012 Straddling the equator, Borneo is the third largest island in the world. Largely covered in rainforest, with a magnificent coastline, it is easy to see what attracts visitors. Comprised of Sabah, Sarawak and Brunei, Borneo's unique biodiversity and cultural kaleidoscope appeals to both adventurers and those looking for a unique cultural experience. Updated throughout, this revised guide caters for all with information on how to trek through one of the region's national parks, catch a glimpse of an orang-utan, spend the night in a longhouse, or shop in the bustling markets. From the highlands and islands of Sabah and Sarawak, to the mosques and mysticism of the Sultanate of Brunei, Borneo is a mesmerizing mix of cultures, endangered animals, tropical rainforest and carnivorous plants. This new edition of Borneo provides the most comprehensive information available on the island, from its ethnographic and natural history, to accommodation and tours. |
| air jordan style guide: Monthly Catalogue, United States Public Documents , 1992 |
| air jordan style guide: Monthly Catalog of United States Government Publications , 1990 |
| air jordan style guide: Book catalog of the Library and Information Services Division Environmental Science Information Center. Library and Information Services Division, 1977 |
| air jordan style guide: Book Catalog of the Library and Information Services Division: Author-title-series indexes Environmental Science Information Center. Library and Information Services Division, 1977 |
| air jordan style guide: The Rough Guide to the Philippines David Dalton, Rough Guides (Firm), 2007-09-06 Explore every corner of the Philippines using the clearest maps of any guide. Choose where to go and what to see, inspired by dozens of photos. Read expert background on everything from trekking through tribal villages to the country's premium dive spots. Rely on our selection of the best places to stay, eat and party, for every budget. It's like having a local friend help plan your trip. |
| air jordan style guide: The Rough Guide to Hong Kong & Macau Rough Guides, 2009-10-01 The Rough Guide to Hong Kong & Macau is the comprehensive guide to this region, taking into account the vast rate of change and giving a clear focus from both a Western and Chinese perspective. Packed with information and clear maps of old buildings and local historical sites, it also has detailed accounts of outdoor activities and revised restaurant listings, from world cuisine to local Chinese dim sum lunch. The guide caters to all visitors whatever their budget. For shopping, there are comprehensive listings on where to find clothing, jewellery, electronics, art or simply souvenirs, plus advice on how to avoid getting ripped off. For those on a budget, the guide is packed with tips on how to stay, travel, eat and enjoy yourself cheaply (including a list of all the free things to do in town). Anyone in Hong Kong with more time to explore will find coverage of everything from taking the Star Ferry Ride to shopping at Temple Street market, with in-depth coverage of downtown bars, remote villages, stunning mountains and the best beaches. Make the most of your holiday with The Rough Guide to Hong Kong & Macau. |
| air jordan style guide: World Clothing and Fashion Mary Ellen Snodgrass, 2015-03-17 Taking a global, multicultural, social, and economic perspective, this work explores the diverse and colourful history of human attire. From prehistoric times to the age of globalization, articles cover the evolution of clothing utility, style, production, and commerce, including accessories (shoes, hats, gloves, handbags, and jewellery) for men, women, and children. Dress for different climates, occupations, recreational activities, religious observances, rites of passages, and other human needs and purposes - from hunting and warfare to sports and space exploration - are examined in depth and detail. Fashion and design trends in diverse historical periods, regions and countries, and social and ethnic groups constitute a major area of coverage, as does the evolution of materials (from animal fur to textiles to synthetic fabrics) and production methods (from sewing and weaving to industrial manufacturing and computer-aided design). Dress as a reflection of social status, intellectual and artistic trends, economic conditions, cultural exchange, and modern media marketing are recurring themes. Influential figures and institutions in fashion design, industry and manufacturing, retail sales, production technologies, and related fields are also covered. |
| air jordan style guide: PreachersNSneakers Ben Kirby, 2021-04-27 Founder of the phenomenon social media account PreachersNSneakers tackles how faith, capitalism, consumerism, and (wannabe) celebrity have collided and asks both believers and nonbelievers alike: how much is too much? What started as a joke account on Instagram has turned into a movement. Through this provocative project, the founder of PreachersNSneakers is helping thousands of Jesus followers wrestle with the inevitable dilemmas created by our Western culture obsessed with image and entertainment. In PreachersNSneakers: Authenticity in an Age of For-Profit Faith and (Wannabe) Celebrities, Ben Kirby approaches many of the difficult questions plaguing countless Christians’ minds, presenting experiences and input from both sides of difficult questions, such as: Should pastors grow wealthy off of religion, and can their churches ever be too large? Do we really believe that divine blessings are monetary, or is that just religious wallpaper to hide our own greed? Is there space in Christendom for celebrities like Kanye and Bieber to exist without distorting the good news? What about this: Is it wrong for someone—even wrong for author Ben Kirby—to call out faith leaders online and leverage “cancel culture” to affect change? PreachersNSneakers will navigate these challenging questions and many more with humor, wit, candor, and a few never-before-published hijinks. Each chapter will explore the various sides of the debate, holding space for us to make up our own minds. This book is not about finding the perfect, “right” way to do something, but instead learning how to articulate what we believe, why we believe it, and what to do when we want to stand up against cultural norms. This book will doubtlessly become a staple for church small groups, college ministries, and book clubs, emboldening struggling believers who want to live a more genuine faith. After all, the Lord works in mysterious colorways. |
| air jordan style guide: Notes on Track Walter Mason Camp, 1903 |
| air jordan style guide: Garner's Modern English Usage Bryan Garner, 2016-03-11 With more than a thousand new entries and more than 2,300 word-frequency ratios, the magisterial fourth edition of this book-now renamed Garner's Modern English Usage (GMEU)-reflects usage lexicography at its finest. Garner explains the nuances of grammar and vocabulary with thoroughness, finesse, and wit. He discourages whatever is slovenly, pretentious, or pedantic. GMEU is the liveliest and most compulsively readable reference work for writers of our time. It delights while providing instruction on skillful, persuasive, and vivid writing. Garner liberates English from two extremes: both from the hidebound purists who mistakenly believe that split infinitives and sentence-ending prepositions are malfeasances and from the linguistic relativists who believe that whatever people say or write must necessarily be accepted. The judgments here are backed up not just by a lifetime of study but also by an empirical grounding in the largest linguistic corpus ever available. In this fourth edition, Garner has made extensive use of corpus linguistics to include ratios of standard terms as compared against variants in modern print sources. No other resource provides as comprehensive, reliable, and empirical a guide to current English usage. For all concerned with writing and editing, GMEU will prove invaluable as a desk reference. Garner illustrates with actual examples, cited with chapter and verse, all the linguistic blunders that modern writers and speakers are prone to, whether in word choice, syntax, phrasing, punctuation, or pronunciation. No matter how knowledgeable you may already be, you're sure to learn from every single page of this book. |
| air jordan style guide: Bradt Travel Guide - Borneo Tamara Thiessen, 2008 Borneo's biodiversity is among the richest in the world.The first guide to focus on Malaysian Borneo and Brunei, this book gives full details on where and how to see the island's colourful flora and fauna. Tropical rainforest and rivers cover over 70% ofMalaysian Borneo, and this lush habitat is home to hundreds of unique species, from the jelly green snake and bearded pig to the proboscis monkey. Trek through one of the region's national parks or catch a glimpse of an orang-utan. Traditional rural lifestyles,tribal influences and ethnic variety also offer the visitor a rewarding cultural experience; take part in island festivities, spend the night in a longhouse or shop in the bustling markets. Borneo can provide for adventure travellers, divers and even sunbathers.Over 27,000 UK visitors travelled to Borneo in 2007, up 10% on the previous year. |
| air jordan style guide: Fashion, New Edition DK, 2019-09-03 The definitive guide to the history of fashion. From Ancient Egypt and Marie Antionette to Alexander McQueen and Chanel, this visually stunning fashion design book charts the evolution of clothing and shows how every generation reinvents fashion! The perfect fashion coffee table book! Here’s what you’ll find inside: • Covers the most important fashion periods in vivid detail, from ancient times to the present day, in extensive catalog spreads • From a crinoline to a Givenchy gown, specially photographed “virtual tours” of classic pieces spotlight the details that make up a masterpiece • Profiles showcase the key styles and works of trailblazing designers, describing how they have influenced the clothes we wear • Beautiful double-page images from fashion archives show how people have embraced fashion in every era and place fashion in its cultural context The fashion industry is yours to explore! Packed with a dazzling combination of original fashion plates, archive images and commissioned photography, Fashion takes you on a fabulous tour across the centuries! It catalogs the history of what people wear — revealing how Western fashion has been influenced by design from around the world — and celebrating everything from costumes to haute couture. Now fully revised and updated, this lavishly illustrated book about fashion includes recent subjects of interest including the increased role of social media, fast fashion, sustainable fashion, and the drive for improved diversity and beauty ideals. The illustrated glossary of technical terms and a comprehensive index help make this page-turning fashion book an indispensable work of reference for any fashion student or fashionista’s shelf. Look out for more titles in The Definitive Visual Guide series from DK. Experience the power of art and take a guided tour of the world’s most influential paintings in Art, or celebrate the history and evolution of design movements in Design. |
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| air jordan style guide: The Sports Shoe Thomas Turner, 2019-02-21 Meticulously researched and beautifully produced. Times Literary Supplement A big and beautiful book. Journal of British Studies A definitive history of the sports shoe. Amber Butchart, fashion historian A necessary book [and] a great read. Samuel Smallidge, Archivist, Converse Both educational and entertaining. Scene Point Blank The story of the sneaker's rise from the first Victorian tennis shoes to the Nike Air Max and beyond. Moving from the athletic field to the shopping mall, Thomas Turner tells a fresh story of the evolution of the sports shoe against the changing landscape of society, sport, fashion, industry, and technology. The Sports Shoe takes us on a journey from the first Victorian tennis shoes to the sneaker of today, to the adidas Superstar and the innovative technologies of Nike Air Max. Featuring newly uncovered archival material and historic images showcasing key personalities, vintage marketing and common perceptions of this hugely desirable product, this book is a must-have for any sneaker collector, historian of popular culture, or anyone interested in the place of athletic footwear in our lives today. |
| air jordan style guide: The Unofficial Guide To Chicago Joe Surkiewicz, Bob Sehlinger, 1999-03-26 From the publishers of The Unofficial Guide® to Walt Disney World® A Tourist's Best Friend! —Chicago Sun-Times Indispensable —The New York Times The Top 10 Ways The Unofficial Guide® to Chicago Can Help You Have the Perfect Trip: Information that's candid, critical, and totally objective Hotels reviewed and ranked for value and quality of rooms—plus, proven strategies for getting the best rates More than 75 restaurants reviewed and rated A complete guide to Chicago's sights—museums, architecture, ethnic neighborhoods, and more Complete information on Chicago's lakefront beaches and parks The inside story on shopping—where to get the best for less, on and off the Magnificent Mile All the details on Chicago's nightlife—jazz and blues clubs, dance clubs, concerts, theater, and more The best places to play golf and tennis, ride a bike, go boating, and work out Tips on enjoying Chicago with your kids Advice on how to plan and how to get the most out of your business trip Get the unbiased truth on hundreds of hotels, restaurants, attractions, and more in The Unofficial Guide® to Chicago—the resource that helps you save money, save time, and make your trip the best it can be. Find us online at www.frommers.com |
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