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| dental search engine marketing: SEO for Growth John Jantsch, Phil Singleton, 2016-09-11 Search Engine Optimization, also known as SEO, is how people search and find your website on the Internet. ... SEO is a key growth channel for your business, but the rules of SEO have changed dramatically in recent years. To grow your business in today's economy, you need a strong online presence. But what does that entail exactly? Marketing is no longer about mass-market advertising and outbound sales; it's about capturing demand -- grabbing the attention of people already looking to make a purchase or acquire specific knowledge. To do that, your content needs to be at the top of Internet search results--Amazon.com. |
| dental search engine marketing: SEO Made Simple for Dentists: Search Engine Optimization Secrets for Growing Your Practice Michael Fleischner, 2020-04-27 SEO Made Simple for Dentists is the most popular search engine optimization guide for improving website rankings. This step-by-step guide has been created to help dentists improve online rankings and reputation. Grow your practice with insider secrets for getting your website, local listings, and other digital assets to appear at the top of search result pages. Whether starting a new practice or looking to expand your current one, SEO Made Simple for Dentists has been designed to improve online exposure and generate new patients. Add to your current marketing efforts with the help of search engine optimization - driving free traffic to your website and business. You already know that most new patients will only travel within a 20-mile radius to reach your dental practice. So how can you make sure your practice comes out on top? How do you optimize your site to appear at the top of local search results? SEO Made Simple for Dentists has been updated with all of the latest strategies and techniques for taking advantage of local search. Driving the majority of new patients to any practice, local search continues to evolve. Until now only a few insiders knew what was driving top placements, but now all is revealed in this definitive search engine optimization guide. Additional changes to the Google algorithm such as mobile-first, BERT, and other updates are explained in detail. No experience is needed as author Michael Fleischner explains the intricacies of search engine optimization in plain, easy-to-understand language. SEO Made Simple for Dentists is ideal for anyone seeking to improve rankings - no experience necessary. In this guide, you'll gain a full understanding of the current Google algorithm, what matters most when trying to improve website ranking, how Google My Business works. And, most importantly, how to optimize your site and other digital assets to achieve top rankings. Save money and reach your target audience organically. With SEO Made Simple, you can start to reap the benefits of a well optimized website by implementing just a few small changes that Google will notice and reward you for. Although SEO strategies continue to evolve, the fundamental building blocks are still the same. Build on your success with this powerful guide, SEO Made Simple for Dentists. |
| dental search engine marketing: Dentistry's Business Secrets Edward M. Logan Dds, Edward M. Logan, 2011 Whether you are a new dentist opening your first practice or an experienced dentist looking to take your current practice to the next level, Dr. Edward Logan's new book on dental practice growth will help you achieve your goals. Written by a dentist for dentists, Dentistry's Business Secrets reveals the vital business truths Dr. Logan perfected while growing three successful dental practices from scratch. |
| dental search engine marketing: Marketing Implant Dentistry Marcus Hines, 2015-08-24 A large percentage of skilled dental professionals lack the tools and comfort level required to market themselves and their dental implant practices effectively As a consequence, these dental professionals miss several opportunities to help patients and grow their business. Even those who recognize the need for marketing often don’t have the experience or training to do so effectively. Marketing Implant Dentistry meets this need by giving dentists the tools to better market and promote their practices and to gain case acceptance. Marketing Implant Dentistry presents proven approaches for attracting dental implant patients and demonstrates the use of successful communication skills, including verbal and visual aids. This book details multiple examples of patient friendly and professional letters for use in targeting both new implant patients and professional referral sources. Readers will learn the benefits of adopting non-traditional approaches such as hosting patient education seminars, as well as cultivating professional relationships with the medical community (physicians) for the purposes of generating untapped referral relationships. Best practices in internet and social media marketing, specific to implant dentistry, are also demonstrated so practices can make the most out of these low-cost opportunities. |
| dental search engine marketing: Search Engine Marketing, Inc. Mike Moran, Bill Hunt, 2014-12-09 The #1 Step-by-Step Guide to Search Marketing Success...Now Updated and Reorganized to Help You Drive Even More Value For years, Search Engine Marketing, Inc. has been the definitive practical guide to driving value from search. Now, Mike Moran and Bill Hunt have completely rewritten their best-seller to present valuable new strategies, best practices, and lessons from experience. Their revamped and reorganized Third Edition introduces a holistic approach that integrates organic and paid search, and complements them both with social media. This new approach can transform the way you think about search, plan it, and profit from it. Moran and Hunt address every business, writing, and technical element of successful search engine marketing. Whatever your background, they help you fill your skills gaps and leverage the experience you already have. You’ll learn how search engines and search marketing work today, and how to segment searchers based on their behavior, successfully anticipating what they’re looking for. You’ll walk through formulating your custom program: identifying goals, assessing where you stand, estimating costs, choosing strategy, and gaining buy-in. Next, you’ll focus on execution: identifying challenges, diagnosing and fixing problems, measuring performance, and continually improving your program. You’ll learn how to Focus relentlessly on business value, not tactics Overcome the obstacles that make search marketing so challenging Get into your searcher’s mind, and discover how her behavior may change based on situation or device Understand what happens technically when a user searches—and make the most of that knowledge Create a focused program that can earn the support it will need to succeed Clarify your goals and link them to specific measurements Craft search terms and copy that attracts your best prospects and customers Optimize content by getting writers and tech people working together Address the critical challenges of quality in both paid and organic search Avoid overly clever tricks that can destroy your effectiveness Identify and resolve problems as soon as they emerge Redesign day-to-day operating procedures to optimize search performance Whether you’re a marketer, tech professional, product manager, or content specialist, this guide will help you define realistic goals, craft a best-practices program for achieving them, and implement it flawlessly. NEW COMPANION WEBSITE PACKED WITH TOOLS AND RESOURCES SEMincBook.com includes exclusive tools, deeper explorations of key search management techniques, and updates on emerging trends in the field mikemoran.com whunt.com SEMincBook.com |
| dental search engine marketing: Dental Content Marketing Hacks Alex Wong, Attract more patients and grow your dental practice with the ultimate dental marketing blueprint. Do you want to: Attract more patients? Boost your practice’s revenue? Ensure your dental practice stands out from the crowd? There's a lot of competition in the dental industry for new patients. Every day new websites appear, offering to make it attractive for potential customers to switch to their practice. So, what’s the secret to stand out from the crowd? The answer is compelling, engaging website content that makes you stand out from every other dental practice out there. In Dental Content Marketing Hacks, you get two books for the price of one with Dental Copywriting Hacks and Blogging Hacks For Dentistry, which will help you with: ✅ Understanding your market ✅ How to position practice in the marketplace ✅ Step-by-step action plans ✅ Developing a unique selling proposition ✅ Creating your homepage, team page, and service pages ✅ Keyword research ✅ Proven copywriting and blogging strategies ✅ Demonstrating your expertise ✅ Creating attention-grabbing headlines ✅ Optimizing your blog posts for Google ✅ How to make your blog posts go viral ✅ Plus, much more The first book focuses on how to create compelling content for your website, while the second book shows you how to create unique engaging blog posts that will attract the patients you need to make your practice a success. So, are you ready to take your dental practice to the next level? Get this audiobook now and start making a success of your dental business today! |
| dental search engine marketing: Practice Management for the Dental Team E-Book Betty Ladley Finkbeiner, Charles Allan Finkbeiner, 2019-08-21 - NEW! Content includes the latest information on alternative workforce models, dental insurance and reimbursement, production, and inventory planning - UPDATED! Art program with modern illustrations and photographs helps you to understand today's office environment, tools, and equipment. - EXPANDED and IMPROVED! Test Bank with cognitive leveling and mapping to the Dental Assisting National Board (DANB) test blueprint. |
| dental search engine marketing: Dental Marketing Hacks Alex Wong, ★★★Discover how you can kickstart your dental practice in 90 days or less!★★★ Are you a dentist, and you're struggling to get your business off the ground? Are you searching for the best ways to boost your client base, improve your profits, and market your dental clinic like a pro? Interested in learning from a seasoned dental marketing expert? Dentistry is an essential service, but far too many dentists struggle to get their clinics off the ground and stand out from the crowd. With ever-growing competition and new websites appearing left and right, how can you build an unforgettable online presence and master the art of dental advertising? Now, join best-selling author and dental marketing expert Alex Wong as he reveals the best ways to kickstart your dental business and start seeing results. As the head copywriter for a dental marketing agency for three years, Alex knows exactly what it takes to gain exposure and get your business off the ground. Inside this guide, you'll discover a powerful 90-day plan for identifying your target market, creating a killer dental marketing plan, building your online presence, and then scaling your business to the stars! Written in a concise, easy-to-digest way, you can follow along even if you're a complete beginner to the world of marketing. Plus, with a collection of simple action plans and worksheets to instantly kickstart your marketing skills, now you can build your dream dental practice in no time. Here's just a little of what you'll find inside: ☑ The Secret To Identifying Your Target Audience ☑ How To Create a Powerful USP and Define Your Dental Business Goals ☑ Simple Ways To Develop Your Lead Magnet and Build Your Online Presence (Even If You're Not a Tech-y Person) ☑ Top Tips For Writing Emails That Sell ☑ Practical Ways To Build Your Dental Website For Less Than $200! ☑ The Essential Differences Between Advertising and Marketing (and Why They Matter) ☑ Surprisingly Effective Advertising Strategies ☑ And Much More! So if you're stuck struggling to get your dental practice off the ground, or if you want to drive more clients to your clinic and master the art of online dental marketing, then Dental Marketing Hacks is for you. Discover from the expert how to define your goals, write emails that sell, and build an unforgettable online presence! ★Scroll up and buy now to kickstart your online dental marketing campaign today!★ |
| dental search engine marketing: Internet Marketing American Dental Association, 2014-10-21 Explains marketing options unique to dental practices. Covers SEO, keywords, and algorithms in digital marketing, choosing the right social media platforms including Facebook, Instagram, Tumblr, YouTube, Yelp, Google+ and other social media sites, managing positive and negative online reviews, developing social media content, and hiring a web designer or online marketing professional. |
| dental search engine marketing: Grow Your Practice Online - Proven Strategies to Attract and Convert New Dental Patients Adam Zilko, 2018-03-26 One of the biggest challenges facing dental professionals today is how to develop and scale a comprehensive digital marketing strategy. Sadly, many dentists, periodontists, orthodontists, and periodontal surgeons struggle to maintain their footholds offline. With resources stretched thin, coming up with the budget and developing the strategies to gain prominence on Google and elsewhere online becomes a constant struggle. Wouldn't it be great if there was a complete guide to digital marketing that was written strictly for those working in dentistry? That book is here. In this fourth edition of an Amazon Best Seller, Adam Zilko has compiled a digital strategy that can be customized for any practice, regardless of size or equity. With completely updated strategies that reflect what's working today for many top practices, The Ultimate Guide to Digital Marketing for Your Dental Practice contains proven strategies for attracting and converting new dental patients. A Focus on Digital Excellence The only way to attract a healthy stream of new, quality dental patients is to have a web presence that demands respect and attention. This book helps dental professionals get into the mindset of making their web presences patient-centric and targeted to quality patients who see the value in good dentistry. A Success Mindset Adam takes a unique approach that he takes with his Firegang Dental Marketing clients, and that's to get them into the proper mindset. Adam dispels common myths and helps dental professionals establish clear-cut goals and realistic expectations for building upon their dreams of dental practice success. A Fully-Customizable Digital Marketing Treatment Plan What follows in Grow Your Practice Online is a digital marketing strategy that can be used by new practices, those who have gone stagnant, and those intent on maximizing success. The book details the prospect's online journey and the many complicated paths prospects can take before they become an actual patient. The strategies are broken down so they are easy to learn and implement. SEO, Google & Facebook Marketing Another challenge dental professionals face is keeping up with the latest Google algorithm changes, how to optimize for Google safely so that you don't get penalized, as well as how to advertise on Google, Facebook, and other paid digital ad platforms. Adam has managed to make these facets of digital marketing easy to understand and gives plenty of advice for maximizing clicks, conversions, and return on investment. Testing & Optimizing for Maximum Leads & Growth The key to proper digital marketing is the study of the metrics and how to use those numbers and figures to maximize your efforts online. Dental professionals will learn how to make sense of all the noise and how to glean useful information from Google Analytics and other digital analysis platforms, as well has how to tweak campaigns over time to make them even more powerful. With an added digital marketing checklist for dental professionals and a full page of book bonuses, The Ultimate Guide to Digital Marketing for Your Dental Practice by Adam Zilko is a must buy. |
| dental search engine marketing: Esthetic Dentistry Kenneth W. Aschheim, 2014-11-26 Help your patients look better and improve their self-esteem with this complete, user-friendly guide to all of the latest esthetic dentistry procedures that are in high demand. Thoroughly updated by the most renowned leaders in the field, the new third edition of Esthetic Dentistry: A Clinical Approach to Techniques and Materials offers clearly highlighted techniques in step-by-step fashion, with unmistakable delineation of armamentarium, for the treatment of esthetic problems. Hundreds of clinical tips are included throughout the book to help alert you to potential problems, variations on techniques, and other treatment considerations. Plus, an invaluable troubleshooting guide covers the different types of esthetic problems (such as size, discoloration, and spacing issues), potential solutions, and references to chapters where the specific problem is discussed in detail. With this expert reference in hand, you will have all you need to master the latest esthetic procedures that your patients want! - Troubleshooting guide at the beginning of the book features tabled information containing a quick snapshot of the problem, the solution, and where in the text it can be found. - Hundreds of clinical tips throughout the book alert you to potential problems, variations on techniques, and other treatment considerations. - Short narratives utilize a user-friendly format that works as a dependable reference, as well as a quick, at-a-glance guide. - Part 2: Principles of Esthetics provides a detailed discussion of the fundamentals of esthetics and its relevancy to dentistry. - Part 3: Esthetic Materials and Techniques assists you in selecting the correct materials for a specific clinical situation. - Part 4: Esthetics and Other Clinical Applications offers an overview of how esthetics relates to other clinical specialties including, periodontics, orthodontics, implants, oral surgery, pediatrics, occlusion, laser surgery, oral photography, CAD/CAM technology, dermatological pharmaceuticals, and plastic surgery. |
| dental search engine marketing: Mastering Practice Growth Ian McNickle, 2019-11-05 In today's crowded marketplace, WHAT DOES IT TAKE TO GROW your existing dental practice or group? In Mastering Practice Growth, author Ian McNickle shares the tips and resources that you need to... - create a culture that supports operational excellence - develop a highly effective marketing program to generate new patient leads and convert those leads into new patients - increase your Google rankings, improve your online reputation, and optimize your social media performance - accurately track results and optimize ROI - scale up to multiple locations or even a DSO |
| dental search engine marketing: FROM DENTIST TO PROFITABLE ENTERPRISE Enrique Galindo Martens, 2023-09-28 Have you ever wondered how much you'd be willing to invest if you knew the secret to tripling your profits was within your grasp? This book not only offers a significant return on investment, but it's also the key to a more prosperous and technologically advanced future for your dental clinic or practice. In the age of digitalization, the medical sector must be at the forefront, not just to maximize operational efficiency, but to redefine every patient's experience. However, navigating this vast universe of opportunities might seem daunting. That's where this book becomes your most valuable ally, guiding you step by step towards a transformation that could boost your income by an astounding 300%. We're not talking about simple tweaks or marginal improvements; this is a call to revolutionize the way your clinic operates and interacts with patients. With astonishing secrets and easily implementable strategies, you'll discover how to thrive in today's competitive medical world. Give your clinic the chance to achieve excellence in the digital era. Within these pages, you'll uncover the path and the untapped potential waiting for you. Don't miss out on the opportunity to transform and flourish! |
| dental search engine marketing: Raving Patients Len Tau, 2020-03-27 In Raving Patients, Dr. Len Tau, a practicing dentist in Philadelphia and online reputation specialist, shares simple tips and best practices to become visible and demonstrate credibility online. Dental practices waste thousands of dollars and hundreds of hours trying to find new patients using methods that may have worked decades ago but no longer work today. Raving Patients teaches dentists how to get exponentially better marketing results for a fraction of the time and money using a simple combination of online and offline reputation marketing strategies that take only minutes to implement. The strategies within Raving Patients help dental practices rise up search engine results when patients in their area search for new dentists. Dr. Tau also presents proven methodologies that help dental practices stand out as the practice of choice in their area. This generates a steady flow of patients who are more likely to move forward with treatment recommendations than other dental marketing strategies. |
| dental search engine marketing: Ethics and Law in Dental Hygiene - E-Book Kristin Minihan-Anderson, 2023-04-07 **Selected for Doody's Core Titles® 2024 in Dental Hygiene & Auxiliaries** Learn professional, practical ways to handle ethical and legal issues in dental practice! Ethics and Law in Dental Hygiene, 4th Edition provides a solid foundation in ethical theory and laws relating to oral healthcare professionals, including ethical conduct and social responsibility. An ethical decision-making model helps you unpack and analyze ethical dilemmas, and case scenarios challenge you to apply concepts to the real world. Written by a team of experts led by educator Kristin Minihan-Anderson, this book helps Dental Hygiene students prepare for the NBDHE exam and also serves as an valuable reference for practitioners looking to continue their professional growth. - Dental hygiene-focused coverage highlights need-to-know concepts and information on ethics and law. - Logical organization of content includes separate sections on ethics, law, and simulations and applications of both, building a solid foundation for practical application. - Concepts with real-world relevance make it easier to apply your knowledge to everyday situations. - Six-step decision-making model provides a framework with which to tackle ethical situations. - Chapters on legal concepts include information on risk management and state dental practice legislation. - Key terms are defined in each chapter and in the glossary. - Key vocabulary helps you understand complex content. - NEW! Updated illustrations visually support key content. - NEW! Updated case studies include realistic scenarios, helping students explore a wide range of situations and practice making sound ethical and legal decisions. - NEW! Updated testlets use short clinical scenarios to help students develop skills in critical thinking and problem solving, and prepare for the case-based component of the National Board Dental Hygiene Examination (NBDHE). |
| dental search engine marketing: The Entrepreneur Dentist Dr. Jerry Lanier DDS, Exec. MBA, 2019-05-14 Your Niche Can Make You Rich! Make Your Dental Practice into a Multi-Million-Dollar Business. For years, Dr. Jerry Lanier, DDS, has wanted to write a book for dentists about exiting their dental businesses rich. And now that he has become an eminently successful entrepreneur, he has fulfilled that wish with the publication of The Entrepreneur Dentist. Dr. Lanier's book is for every dentist whose ideas of retirement have less to do with downsizing and more to do with travel and living the good life--with absolutely no concerns about money. Aspiring dental entrepreneurs will find Dr. Lanier's book thorough, accessible, and informative. The Entrepreneur Dentist contains everything successful dentists with big dreams need to know about building a dental business and exiting with wealth. Dr. Lanier shows how the future you've dreamed for yourself and your family can become reality--because you've planned for that future with advice from this exceptional entrepreneur. In 1994, Dr. Jerry Lanier opened his first Kids Dental Kare office, and by 2017, he had 14 offices, employed close to 150 employees, twenty-five associate dentists, and was generating $20 million per year in revenue. When he sold that business, he was on the way to living the life of his dreams. He wants to show you how to plan ahead so you can do the same with your dental practice. This strategy-and-tactics field manual shows future dental entrepreneurs how to take the right steps so you can carve out successful enterprises over the long term. Dr. Lanier covers the ins and outs of building a thriving dental business, both from macro and micro perspectives, and includes practical steps you should take and pitfalls you can avoid. This valuable book will take you from being an aspiring dental entrepreneur with a sole proprietorship to business ownership--and finally, to a lucrative exit to the life of your dreams. Major topics in the book include: • Defining the dental market and learning how to take advantage of opportunities in it • Breaking down the dental niche strategy • Choosing a location (markets, demographics, and other practical considerations • Marketing and messaging • Infrastructure (staffing, processes and procedures, systems) • Building a team (becoming the boss, hiring dentists, managers, and other key players) • Growth and expansion and getting ready to exit |
| dental search engine marketing: From Search to Smile Daniel Delmain, 2023-06-06 A must-read for every dentist who wants more patients! Are you frustrated by stagnant growth or uncertain about the future of your dental practice? If so, then this book is for you. Dental marketing expert Dan Delmain shares insights from his years of experience in the industry, outlining proven systems for booking more of the right patients through digital marketing and a modern website. From Search to Smile takes you on a journey through the eyes of your perfect patient, providing a unique perspective on how to tailor your marketing strategy to meet their needs. This easy-to-read dental marketing book is packed with actionable advice that will help your practice stop just surviving and start thriving, including: -How to identify your perfect patient -Setting your dental marketing budget -Organic marketing vs paid advertising -Dental marketing techniques that actually work -How to modernize your branding and website design -Tips for retaining patients and minimizing no-shows and cancellations -Measuring the success of your dental marketing efforts -The worst (but most common) marketing mistakes dentists make -> PLUS: Hear stories from real dentists that show exactly what's possible Dentists using these strategies have seen incredible success, including: -Increased year-over-year collections -Converting more website visitors to patients -Lower cost-per-lead for Google Ads -Growth in SEO keyword rankings -Improved social media marketing ROI From Search to Smile presents the topic of dental marketing in a concise, simple-to-digest format. You'll finish this book knowing how to create a proven marketing plan that drives a steady flow of high-quality new patients. Learn, apply the techniques in this book, and grow your practice with confidence. |
| dental search engine marketing: RESUME SAMPLES 60 for IT & Others Gyan Shankar, 2024-07-24 This book contains sixty sample resumes for various IT and other job roles, which are distinct for freshers and seniors. This guidebook offers a new approach and a well-marked path to the construction of an effective résumé, in formats hiring managers prefer. The opening chapter provides the different formats of resumes, for freshers and seniors and explains each one and provides the information you need to ensure that you use the right format for your resume depending on your profile, overall work history and the type of job you're seeking. |
| dental search engine marketing: Dental Practice Hacks Alex Wong, Master the world of dental marketing with this cutting-edge collection! Do you want to discover the best strategies for kickstarting your dental marketing efforts? Looking for ways to build your client base, attract new patients, and master the online sphere? Want to learn first-hand from an expert copywriter and experienced dentist? Then this bundle is for you! Inside this brilliant 3-in-1 book collection, you'll join best-selling author and dental marketing expert Alex Wong as he shares his years of dental marketing expertise. Breaking down the principal strategies for creating an unforgettable online presence, driving traffic with a top-notch website, and writing viral blog content, this bundle is perfect for any orthodontist, endodontist, periodontist, or anyone in the oral health field looking to expand their dental clinic and build their business. Inside Dental Marketing Hacks, you'll uncover a powerful formula for mastering the art of online dental marketing, including: ✔ The Secret To Identifying Your Perfect Target Audience ✔ Step-By-Step Instructions For Building Your Online Presence (Even If You're Not a Tech-Y Person) ✔ Practical Ways To Get Your Dental Website Off The Ground For Less Than $200! ✔ Top Tips For Writing Emails That Sell ✔ And Ingenious Advertising Strategies To Kickstart Your Dental Practice! Inside Dental Copywriting Hacks, you'll find a complete blueprint for crafting engaging, effective content to help you stand out from the crowd, including: ✔ How To Build Your Action Plan and Position Yourself In The Market ✔ Surprisingly Simple Ways To Create Your Homepage, Team Page, Contact Page and More ✔ How To Do Keyword Research Like a Pro ✔ Proven Copywriting Techniques To Hook Readers and Demonstrate Your Expertise ✔ And Much More... And inside Blogging Hacks For Dentistry, you'll learn the essential steps for creating viral, must-read blog content to find more patients and grow your practice, including: ✔ Tips and Tricks For Finding - and Engaging With - Your Target Readership ✔ Simple Ways To Generate an Entire Year's Worth of Topics (So You Can Focus Less On Brainstorming and More On Dentistry) ✔ The Secret To Creating Attention-Grabbing Headlines ✔ Easy-To-Use Tools For Creating Profitable Keywords ✔ And How To Make Optimized, Shareable, and Viral Dental Blog Content! Whether you're setting up your brand-new dental office for the first time, or if you're a seasoned professional looking to expand your skillsets and find more patients, the ingenious lessons inside this bundle are specially designed to help you master your online presence, create compelling blog content, and build an unforgettable website. Ready to supercharge your dental practice? Scroll up and buy now to get started! |
| dental search engine marketing: Leveraging Digital Technology for Preventive Dentistry Asanza, Dachel Martínez, 2024-08-26 Even in the modern age, oral diseases have a substantial and negative impact on citizens all over the globe. Oral diseases affect nearly half of the global population and represent a significant economic and health burden. As a result, the promotion of oral health and disease prevention information has emerged as one of the most cost-effective strategies in limiting these maladies and treating them should they occur. Leveraging Digital Technology for Preventive Dentistry provides relevant theoretical frameworks and the latest empirical research findings in the area. It discusses the latest findings in digital technologies for health promotion and oral disease promotion, as well as the behavior of these health actions in the international context. Covering topics such as ethical and legal aspects, preventive dentistry, and biometric studies, this book is an excellent resource for librarians, dentists, dental students and educators, researchers, academicians, and more. |
| dental search engine marketing: Summary of Ultimate Guide to Local Business Marketing – [Review Keypoints and Take-aways] PenZen Summaries, 2022-11-27 The summary of Ultimate Guide to Local Business Marketing – How to master local online marketing presented here include a short review of the book at the start followed by quick overview of main points and a list of important take-aways at the end of the summary. The Summary of This updated and expanded edition of Ultimate Guide to Local Business Marketing walks you through how to bring the marketing strategy of your local company into the information age. In the following blinks, we will discuss how you can increase your customer base by utilising the power of intelligent keywords, search engines, and a website that is savvy and well-built. Ultimate Guide to Local Business Marketing summary includes the key points and important takeaways from the book Ultimate Guide to Local Business Marketing by Perry Marshall and Talor Zamir. Disclaimer: 1. This summary is meant to preview and not to substitute the original book. 2. We recommend, for in-depth study purchase the excellent original book. 3. In this summary key points are rewritten and recreated and no part/text is directly taken or copied from original book. 4. If original author/publisher wants us to remove this summary, please contact us at support@mocktime.com. |
| dental search engine marketing: Digital Dentistry Agam Ferry, 2023-05-19 In this book, we have explored the strategies, tools, and mindset required for dentists to thrive in the digital era. The digital revolution has brought about unprecedented opportunities for dental professionals to enhance patient care, streamline processes, and build a strong online presence. As we conclude this journey, let's reflect on the key takeaways and issue a call to action for dentists ready to embrace the digital transformation. The dental industry is rapidly evolving, driven by technological advancements and changing patient expectations. To remain competitive and provide exceptional care, it is crucial for dentists to adapt and harness the power of digital tools and strategies. Building a strong online presence, leveraging social media, optimizing websites for search engines, and embracing digital marketing are essential steps to reach and engage with today's digital-savvy patients. Furthermore, the digital revolution presents opportunities for dental professionals to enhance patient experiences, improve workflows, and stay at the forefront of the industry. Embracing innovations such as digital dentistry, electronic health records, and tele-dentistry can revolutionize the way dental practices operate and connect with patients. By adopting these advancements, dentists can deliver more precise treatments, streamline administrative tasks, and offer greater accessibility and convenience to their patients. |
| dental search engine marketing: Social Media Strategies for Professionals and Their Firms Michelle Golden, 2010-11-17 Expert advice on growing your professional service firm or individual practice through social media Showing professionals and their marketers how to accomplish familiar marketing tactics in newer, ways, Social Media for Professionals and Their Firms takes you step by step in putting social media to work for your professional practice. Whether you want to build your own on-line reputation, or are ready to explore new media for corporate marketing and communications, this book is the definitive guide for your strategic approach. Explores why the fastest and most leveragable way to expand relationships today is through the Internet Provides step-by-step approaches to successful professional blogging Discusses high-level strategies for effectively using Twitter, LinkedIn, Facebook, and bookmarking sites Includes pitfalls and success stories featuring notable social media trailblazers Timely and practical, this book shows you why new media is rapidly becoming the core way for professionals to reach their audiences. Whether your firm provides legal, accounting, financial planning, architecture, consultancy, or other services, Social Media Strategies for Professionals and Their Firms will show you ways to better reach and communicate with your customers. |
| dental search engine marketing: Practical Practice Solutions in Dentistry Sheri B. Doniger, DDS, 2018-05-16 Practical Practice Solutions in Dentistry: Building Your Successful Future provides a broad overview of how to start a business and be successful. With contributions from industry experts sharing real-life lessons learned in the management of dentistry offices, this volume delivers a comprehensive practice management resource. The editor, Dr. Sheri B. Doniger, set a course to collect expert advice on basic and complex concepts for dentists starting out as small business owners. The chapter contributors provide readers with dental industry voices sharing information from a first-hand viewpoint. Chapters offer strategies for business topics such as negotiating leases, hiring and team training, and billing and dental coding. |
| dental search engine marketing: Dental Practice Strategy Guide Dr. Randall M. LaFrom, 2018-03-26 Dental business strategy book for all phases of running a dental practice. |
| dental search engine marketing: Darby & Walsh Dental Hygiene - E-Book Jennifer A Pieren, Cynthia Gadbury-Amyot, 2024-01-19 **Selected for Doody's Core Titles® 2024 with Essential Purchase designation in Dental Hygiene & Auxiliaries** Darby & Walsh Dental Hygiene: Theory and Practice, 6th Edition offers everything you need to succeed in your coursework and clinical and professional practice. No other dental hygiene foundational text incorporates clinical competencies, theory, and evidence-based practice in such an approachable way. All discussions — from foundational concepts to diagnosis to pain management — are presented within the context of a unique person-centered model that takes the entire person into consideration. A veritable who's-who of dental hygiene educators, practitioners, and researchers cite the latest studies throughout the text to provide a framework to help you in your decision-making and problem-solving. New to this edition is an increased focus on new and emerging technologies, enhanced coverage of infection control in the time of COVID-19, and new chapters on telehealth and teledentistry and mental health and self-care. - Focus on research and evidence-based practice offers insights from expert chapter authors (educators, practitioners, and researchers) from across the United States and beyond. - Expansive art program features modern illustrations and updated clinical photos to visually reinforce key concepts. - Step-by-step procedure boxes highlight key points with accompanying illustrations, clinical photos, and rationales; online procedure videos are included with new text purchase. - Human Needs Conceptual Model/Oral Health Related Quality of Life frameworks, in which all discussions are presented within the context of a person-centered care model, take the entire person into consideration. - Learning aids in each chapter include professional development opportunities; learning competencies; patient education tips; critical thinking scenarios; and discussions of legal, ethical, and safety issues, which help your practical application and problem-solving skills and bring the profession to life. - NEW! Increased focus on new and emerging technologies keeps you up to date with the latest advances in the field. - NEW! Telehealth chapter explains how to practice telehealth and teledentistry in nontraditional and community-based settings. - NEW! Mental Health and Self-Care chapter provides timely content on safeguarding mental health and wellness for the practitioner and the patient. - UPDATED! Enhanced coverage of infection control prepares you to practice as a dental hygienist in the time of COVID-19 and potential future pandemic events. - UPDATED! Coverage of Caries Management by Risk Assessment (CAMBRA®) for integrating into the dental hygiene process of care. - EXPANDED! Further integration of the current American Academy of Periodontology periodontal classifications throughout the text. - Integration of theory throughout the book includes content on how to incorporate the use of theory in practice. |
| dental search engine marketing: International Conference on Advancements of Medicine and Health Care through Technology; 5th – 7th June 2014, Cluj-Napoca, Romania Simona Vlad, Radu V. Ciupa, 2014-05-15 This volume presents the contributions of the third International Conference on Advancements of Medicine and Health Care through Technology (Meditech 2014), held in in Cluj-Napoka, Romania. The papers of this Proceedings volume present new developments in - Health Care Technology, - Medical Devices, Measurement and Instrumentation, - Medical Imaging, Image and Signal Processing, - Modeling and Simulation, - Molecular Bioengineering, - Biomechanics. |
| dental search engine marketing: Pet-Specific Care for the Veterinary Team Lowell Ackerman, 2021-03-11 A practical guide to identifying risks in veterinary patients and tailoring their care accordingly Pet-specific care refers to a practice philosophy that seeks to proactively provide veterinary care to animals throughout their lives, aiming to keep pets healthy and treat them effectively when disease occurs. Pet-Specific Care for the Veterinary Team offers a practical guide for putting the principles of pet-specific care into action. Using this approach, the veterinary team will identify risks to an individual animal, based on their particular circumstances, and respond to these risks with a program of prevention, early detection, and treatment to improve health outcomes in pets and the satisfaction of their owners. The book combines information on medicine and management, presenting specific guidelines for appropriate medical interventions and material on how to improve the financial health of a veterinary practice in the process. Comprehensive in scope, and with expert contributors from around the world, the book covers pet-specific care prospects, hereditary and non-hereditary considerations, customer service implications, hospital and hospital team roles, and practice management aspects of pet-specific care. It also reviews specific risk factors and explains how to use these factors to determine an action plan for veterinary care. This important book: Offers clinical guidance for accurately assessing risks for each patient Shows how to tailor veterinary care to address a patient’s specific risk factors Emphasizes prevention, early detection, and treatment Improves treatment outcomes and provides solutions to keep pets healthy and well Written for veterinarians, technicians and nurses, managers, and customer service representatives, Pet-Specific Care for the Veterinary Team offers a hands-on guide to taking a veterinary practice to the next level of care. |
| dental search engine marketing: Take Your Marketing Online! Bonnie Buol Ruszczyk, 2017-05-15 In this comprehensive guide, CPA firm marketing expert Bonnie Buol Ruszczyk teaches the art of growing a firm in the digital age, guiding the firm through exercises to help them uncover their unique value while sharing proven techniques for communicating that value through the most effective online channels. By following the steps provided, CPAs will be able to enhance their professional reputation and allow their firm to thrive in the digital age. |
| dental search engine marketing: Managing Marketing: Guidelines for Practice Success American Dental Association, 2016-06-01 Provides dental practices with guidelines on implenting a branding strategy, website development, print and digital marketing, referral generating techniques, and advertising. |
| dental search engine marketing: Big Data in Dental Research and Oral Healthcare Tim Joda, 2021-04-01 Progress in information technology has fostered a global explosion of data generation. Accumulated big data are now estimated to be 4.4 zettabytes in the digital universe; and trends predict an exponential increase in the future. Health data are gathered from professional routine care and other expanded sources including the social determinants of health, such as Internet of Things. Biomedical research has recently moved through three stages in digital healthcare: (1) data collection; (2) data sharing; and (3) data analytics. With the explosion of stored health data, dental medicine is edging into its fourth stage of digitization using new technologies including augmented and virtual reality, artificial intelligence, and blockchain. Big data collaborations involve interactions between a diverse range of stakeholders with analytical, technical and political focus. In oral healthcare, data technology has many areas of application: prognostic analysis and predictive modeling, the identification of unknown correlations of diseases, clinical decision support for novel treatment concepts, public health surveys and population-based clinical research, as well as the evaluation of healthcare systems. The objective of this Special Issue is to provide an update on the current knowledge with state-of-the-art theory and practical information on human and social perspectives that determine the uptake of technological innovations in big data science in the field of dental medicine. Moreover, it will focus on the identification of future research needs to manage the continuous increase in health data and to accomplish its clinical translation for patient-centered research and personalized dentistry. This Special Issue welcomes all types of studies and reviews considering the perspectives of different stakeholders on technological innovations for big data science in all dental disciplines. Kind regards, |
| dental search engine marketing: The New Rules of Lead Generation David Scott, 2013-03-13 From amidst the clutter of lead generation tactics, this strategic guide teaches marketers how to make the many available lead generation tactics work together to produce the maximum number of quality leads. Marketing expert David T. Scott identifies the seven most successful tactics--including email, direct mail, and search engine marketing; banner and social media advertising; cold calling; and trade shows--and reveals: when to use which tactics, how to use them cost-effectively, how each tactic has changed in recent years, and how lead generation tactics will continue to evolve in the future. Most importantly, he shares how marketers can achieve the best results--actionable leads for their products and services--and help their companies succeed. Featuring valuable tools for tracking costs and measuring results and indispensable advice that’s been thus-far absent from this emerging and in-demand field, The New Rules of Lead Generation takes a critical look at the most popular lead-generation strategies and shows marketers everywhere how to test new approaches on a limited budget, how to combine multiple tactics for a more powerful, integrated campaign, and how to capture the leads they need. |
| dental search engine marketing: The Celebrity CEO Ramon Ray, 2019-04-02 The Celebrity CEO is the complete guide to creating a strong personal brand. By developing your personal brand, you will set your business apart from your competitors and become known as the expert in your industry. The Celebrity CEO is the complete guide to creating a strong personal brand. By developing your personal brand, you will set your business apart from your competitors and become known as the expert in your industry. Written for entrepreneurs and small business owners who want to make a massive impact and build a loyal fan base, The Celebrity CEO is the source for celebrity status in business. Learn from the founder of Smart Hustle Media, Ramon Ray, the mind-set of a celebrity CEO and the tools to cultivate your tribe. |
| dental search engine marketing: Cash-Pay Healthcare Stewart Gandolf Mba, Mark J Tager, 2018-11-13 This is a book for every healthcare practitioner-from every discipline-who is seeking to create a more meaningful, direct, and satisfying type of interaction with patients. At its foundation lies cash-pay healthcare and a return to the basic principles of commerce. You deliver services and products, and an experience that patients feel good about paying for with their hard-earned cash. This may involve a new payment structure, such as membership, concierge, hybrid, or direct pay; or it may be augmenting your business by adding new profit streams. It's simple, but not easy.In this breakthrough book, Dr. Mark Tager and Stewart Gandolf provide a practitioner's step-by-step guide to starting, growing and profiting from cash-pay healthcare. You'll find checklists, bulleted lists, helpful examples, and a guide to the best resources to help you along the way. No matter where you are along the continuum of generating additional revenue, you'll come away more confident and committed to growing your practice and serving your patients. |
| dental search engine marketing: Encyclopedia of Healthcare Information Systems Wickramasinghe, Nilmini, Geisler, Eliezer, 2008-06-30 Healthcare, a vital industry that touches most of us in our lives, faces major challenges in demographics, technology, and finance. Longer life expectancy and an aging population, technological advancements that keep people younger and healthier, and financial issues area constant strain on healthcare organizations' resources and management. Focusing on the organization's ability to improve access, quality, and value of care to the patient may present possible solutions to these challenges. The Encyclopedia of Healthcare Information Systems provides an extensive and rich compilation of international research, discussing the use, adoption, design, and diffusion of information communication technologies (ICTs) in healthcare, including the role of ICTs in the future of healthcare delivery; access, quality, and value of healthcare; nature and evaluation of medical technologies; ethics and social implications; and medical information management. |
| dental search engine marketing: Summary of Ultimate Guide to Local Business Marketing by Perry Marshall and Talor Zamir QuickRead, Lea Schullery, Learn how to build a strong online ad strategy by maximizing Google Ads and creating a website that turns leads into conversions. Do you own a local business? Perhaps you own a boutique, a local repair shop, or a small café. If so, how do you bring business through your door? You likely do everything you can to get the word out about your company, including handing out business cards, working with other local businesses, utilizing the power of social media, and definitely building a website. You know the potential that online advertising can bring, you use Google to answer just about every question that you have, right? So how can you ensure that your business pops up when someone searches for a particular service? Throughout this summary, you’ll learn how to get your business in the top search results on Google as well as how to get more customers into your shop. You will learn the proven strategies that work in turning your online presence into strong lead conversions. Through the Ultimate Guide to Local Business Marketing, you’ll learn the difference between SEO and PPC, why landing pages are so important, and how to maximize your online ad strategy. Do you want more free book summaries like this? Download our app for free at https://www.QuickRead.com/App and get access to hundreds of free book and audiobook summaries. DISCLAIMER: This book summary is meant as a preview and not a replacement for the original work. If you like this summary please consider purchasing the original book to get the full experience as the original author intended it to be. If you are the original author of any book on QuickRead and want us to remove it, please contact us at hello@quickread.com. |
| dental search engine marketing: Expert Business Strategies: Advice from Top Dental Consultants American Dental Association, 2014-06-01 Ideal for dentists and dental practice managers. Provides guidance on evaluating and improving scheduling, internal controls, payment systems, patient satisfaction and retention, social media and your online reputation. |
| dental search engine marketing: Ultimate Guide to Search Engine Optimization: Drive Traffic, Boost Conversion Rates and Make Lots of Money Jon Rognerud, 2008-03-13 Turn Your Website into A Marketing Powerhouse! Author and search engine optimization (SEO) expert, Jon Rognerud unlocks the mystery of SEO and removes the fears of intimidating technology with this step-by-step guide to building a fully optimized web site and a successful, traffic-driving SEO campaign. Begin by learning how to lay the foundation of your SEO campaign, from building your web site to identifying your market and creating web-savvy content. Next, master the implementation of SEO tools and tactics, including keyword research, linking, and submitting to search engines. Then learn how to apply proven strategies, including using social media, pay-per-click, paid advertising, landing page conversions and much more. This is your guide to gaining exposure and creating a buzz big enough to put a lot of money in your pocket! Learn how to: Create an attractive website with SEO-enriched content Choose the right keywords and create an effective seed list Use effective tools to identify and attract quality traffic Safeguard your site from becoming spam Use cutting-edge tactics to gain exposure and land on page 1 of Google Create relationships with other sites through linking Use social media sites within your online marketing plan Turn traffic into sales Everything you ever needed to build a website and get results is right here-all in one place! |
| dental search engine marketing: Dental Practice Transitions Handbook Michael A. Njo, 2022-02-24 Dental Practice Transitions Handbook provides you with the answers to basic questions when considering any transition. This handbook prepares you to navigate through opportunities from being an associate, partnership, and different purchase/transition options. It is designed to guide you through one of the most important journeys of your life by: • initiating appropriate questions to consider and ask yourself before any transition • helping you avoid mistakes that can have long-lasting effects on any or all of the parties to a transition • shedding light on the mindsets of both sellers and buyers • showing you how to mitigate these differences Dental Practice Transitions Handbook provides a global understanding and defines key and common facts that will help facilitate a dream team to join you on a successful transition journey! |
| dental search engine marketing: Search Engine Pilihan Untuk Berbagai Kebutuhan Feri Sulianta, |
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