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| dove reverse selfie campaign analysis: Consumer Behaviour International Edition 1/e David Mothersbaugh, Susan Bardi Kleiser, Wendy Hein, Yusuf Oc, 2023-09-01 Consumer Behavior: Building Marketing Strategy International Edition builds on theory to provide students with a usable, strategic understanding of consumer behaviour that acknowledges recent changes in internet, mobile and social media marketing, ethnic subcultures, internal and external influences, global marketing environments, and other emerging trends. Updated with strategy-based examples from an author team with a deep understanding of each principle's business applications, the international edition contains current and classic examples of both text and visual advertisements throughout to engage students and bring the material to life and four chapters written specifically to focus on the European context. Topics such as ethics and social issues in marketing as well as consumer insights are integrated throughout the text and cases. |
| dove reverse selfie campaign analysis: Ads to Icons Paul Springer, 2009-08-03 The second edition of Ads to Icons examines current and future trends in advertising. Through 50 updated international case studies of new and iconic advertising campaigns, author Paul Springer identifies why they were successful and analyses their contribution to the continued development of advertising. New digital formats analysed include Google's AdSense and AdWords, which reworked their search facility as a revenue-generating advertising service. The growing potential of the Internet as an advertising vehicle is illustrated. This updated new edition includes an online campaign entitled Non Stop Fernando, a campaign that exploits the potential of online film. It also features the new Nike+ case study, which details Nike's third party association with Apple iPod through Nike+ and brought together Apple's digital know-how and music expertise with Nike's industry sector experience. The author shows how traditional media have been revitalised by the adoption of revolutionary approaches to their use, making the resulting adverts more creative and impactful than before. Other campaigns have extended beyond conventional formats, including the first personal SMS text messaging campaign for Cadbury chocolate and Levi's creation of a brand character, Flat Eric, to drive viral communication before the television commercials aired. Finally, the impact on the structure of agencies and job functions is discussed, illustrated by profiles of industry professionals. |
| dove reverse selfie campaign analysis: Historical Painting Techniques, Materials, and Studio Practice Arie Wallert, Erma Hermens, Marja Peek, 1995-08-24 Bridging the fields of conservation, art history, and museum curating, this volume contains the principal papers from an international symposium titled Historical Painting Techniques, Materials, and Studio Practice at the University of Leiden in Amsterdam, Netherlands, from June 26 to 29, 1995. The symposium—designed for art historians, conservators, conservation scientists, and museum curators worldwide—was organized by the Department of Art History at the University of Leiden and the Art History Department of the Central Research Laboratory for Objects of Art and Science in Amsterdam. Twenty-five contributors representing museums and conservation institutions throughout the world provide recent research on historical painting techniques, including wall painting and polychrome sculpture. Topics cover the latest art historical research and scientific analyses of original techniques and materials, as well as historical sources, such as medieval treatises and descriptions of painting techniques in historical literature. Chapters include the painting methods of Rembrandt and Vermeer, Dutch 17th-century landscape painting, wall paintings in English churches, Chinese paintings on paper and canvas, and Tibetan thangkas. Color plates and black-and-white photographs illustrate works from the Middle Ages to the 20th century. |
| dove reverse selfie campaign analysis: Everyone Is Beautiful Katherine Center, 2021-05-04 A hugely entertaining, poignant, and charming novel about what happens after happily ever after—from the New York Timesbestselling author of How to Walk Away and Things You Save in a Fire “Everyone Is Beautiful is for every woman who has ever struggled to find, hold on to, and nurture authenticity in the midst of that wild, messy, wonderful thing called motherhood.”—Brené Brown Lanie Coates’s life is spinning out of control. She’s piled everything she owns into a U-Haul and driven with her husband, Peter, and their three little boys from their cozy Texas home to a multiflight walkup in Boston. She’s left behind family and friends—all so her husband can realize his dream of becoming a professional musician. But somewhere in the eye of her personal hurricane, it hits Lanie that she once had dreams too . . . if only she could remember what they were. These days, Lanie always seems to prioritize herself last—and when another mom accidentally assumes she’s pregnant, it’s the final straw. Fifteen years, three babies, and more pounds than she’s willing to count since the day she said “I do,” Lanie longs desperately to feel like her old self again. It’s time to rise up, fish her moxie out of the diaper pail, and find the woman she was before motherhood consumed her entire existence. Lanie sets change in motion—joining a gym, signing up for photography classes, and finding a new best friend. But she also creates waves that come to threaten her whole life. Balancing motherhood and me-time, marriage and independence, and supporting loved ones while also realizing her own dreams, Lanie must figure out once and for all how to find herself without losing everything else in the process. |
| dove reverse selfie campaign analysis: The Art of Being Human Michael Wesch, 2018-08-07 Anthropology is the study of all humans in all times in all places. But it is so much more than that. Anthropology requires strength, valor, and courage, Nancy Scheper-Hughes noted. Pierre Bourdieu called anthropology a combat sport, an extreme sport as well as a tough and rigorous discipline. ... It teaches students not to be afraid of getting one's hands dirty, to get down in the dirt, and to commit yourself, body and mind. Susan Sontag called anthropology a heroic profession. What is the payoff for this heroic journey? You will find ideas that can carry you across rivers of doubt and over mountains of fear to find the the light and life of places forgotten. Real anthropology cannot be contained in a book. You have to go out and feel the world's jagged edges, wipe its dust from your brow, and at times, leave your blood in its soil. In this unique book, Dr. Michael Wesch shares many of his own adventures of being an anthropologist and what the science of human beings can tell us about the art of being human. This special first draft edition is a loose framework for more and more complete future chapters and writings. It serves as a companion to anth101.com, a free and open resource for instructors of cultural anthropology. This 2018 text is a revision of the first draft edition from 2017 and includes 7 new chapters. |
| dove reverse selfie campaign analysis: "We Are All Fast-Food Workers Now" Annelise Orleck, 2018-02-27 The story of low-wage workers rising up around the world to demand respect and a living wage. Tracing a new labor movement sparked and sustained by low-wage workers from across the globe, “We Are All Fast-Food Workers Now” is an urgent, illuminating look at globalization as seen through the eyes of workers-activists: small farmers, fast-food servers, retail workers, hotel housekeepers, home-healthcare aides, airport workers, and adjunct professors who are fighting for respect, safety, and a living wage. With original photographs by Liz Cooke and drawing on interviews with activists in many US cities and countries around the world, including Bangladesh, Cambodia, Mexico, South Africa, and the Philippines, it features stories of resistance and rebellion, as well as reflections on hope and change as it rises from the bottom up. |
| dove reverse selfie campaign analysis: The Love Dove Generation Billy "Daniel". Bunter, Andrew Woods, 2015 |
| dove reverse selfie campaign analysis: Corcoran Gallery of Art Corcoran Gallery of Art, Sarah Cash, Emily Dana Shapiro, Jennifer Carson, 2011 This authoritative catalogue of the Corcoran Gallery of Art's renowned collection of pre-1945 American paintings will greatly enhance scholarly and public understanding of one of the finest and most important collections of historic American art in the world. Composed of more than 600 objects dating from 1740 to 1945. |
| dove reverse selfie campaign analysis: How's Life in the Digital Age? Opportunities and Risks of the Digital Transformation for People's Well-being OECD, 2019-02-26 This report documents how the ongoing digital transformation is affecting people’s lives across the 11 key dimensions that make up the How’s Life? Well-being Framework (Income and wealth, Jobs and earnings, Housing, Health status, Education and skills, Work-life balance, Civic engagement and ... |
| dove reverse selfie campaign analysis: Advertising and Promotion Chris Hackley, Rungpaka Amy Hackley, 2021-01-27 Now in its fifth edition, this popular textbook continues to provide a comprehensive insight into the world of advertising and promotional communications. Unique in its approach, the authors situate the key concepts of marketing communications from the perspective of advertising agencies and provide insight into what a career within an ad agency might be like. Their critical approach grounded in up-to-date research allows the reader to develop an interdisciplinary understanding of marketing and advertising, including business, socio-cultural, media studies and consumer culture theory perspectives. Along with striking full colour visual advertisements and illustrations, new examples and case studies, this fifth edition has been fully updated to include: Two brand new chapters on Social Media Advertising and Digital Advertising Commentary on how the COVID-19 pandemic has and will impact advertising The evolving role of advertising agencies in the post digital era Emerging forms of advertising and promotion, including the role of influencers |
| dove reverse selfie campaign analysis: Social Content Marketing for Entrepreneurs James M. Barry, 2014-12-30 This book will provide a practical overview of how digital content, social media, and search engine optimization work together in driving website traf c and sales leads. The goal is to educate readers on the new mindset and social tech-nologies required to drive this traffic in a timely and non-intrusive way. Readers will benefit from a comprehensive but succinct overview of how social networking, search friendly blogging, trustworthy content, contextually-targeted online campaigns, and mobile marketing techniques are trans-forming companies that embrace inbound marketing. Unlike books that cover social media one platform or technology at a time, Social Content Marketing for Entrepreneurs is organized for readers to master elements of strategy in the order of their implementation. In so doing, it will help order the steps of professionals in the midst of launching new digital marketing initiatives as well as students tasked with completing social media marketing plans. |
| dove reverse selfie campaign analysis: The Photomontages of Hannah Höch Hannah Höch, Peter W. Boswell, Maria Martha Makela, Carolyn Lanchner, Kristin Makholm, 1996 Here, in the first comprehensive survey of her work by an American museum, authors Peter Boswell, Maria Makela, and Carolyn Lanchner survey the full scope of Hoch's half-century of experimentation in photomontage - from her politically charged early works and intimate psychological portraits of the Weimar era to her later forays into surrealism and abstraction. |
| dove reverse selfie campaign analysis: Ducks, Newburyport Lucy Ellmann, 2019-08-20 WINNER OF THE 2019 GOLDSMITHS PRIZE • SHORTLISTED FOR THE 2019 BOOKER PRIZE • A NEW YORKER BEST BOOK OF 2019 • A NEW YORK TIMES NOTABLE BOOK OF 2019 • A TIME MUST-READ BOOK OF 2019 This book has its face pressed up against the pane of the present; its form mimics the way our minds move now toggling between tabs, between the needs of small children and aging parents, between news of ecological collapse and school shootings while somehow remembering to pay taxes and fold the laundry.—Parul Sehgal, New York Times Baking a multitude of tartes tatins for local restaurants, an Ohio housewife contemplates her four kids, husband, cats and chickens. Also, America's ignoble past, and her own regrets. She is surrounded by dead lakes, fake facts, Open Carry maniacs, and oodles of online advice about survivalism, veil toss duties, and how to be more like Jane Fonda. But what do you do when you keep stepping on your son's toy tractors, your life depends on stolen land and broken treaties, and nobody helps you when you get a flat tire on the interstate, not even the Abominable Snowman? When are you allowed to start swearing? With a torrent of consciousness and an intoxicating coziness, Ducks, Newburyport lays out a whole world for you to tramp around in, by turns frightening and funny. A heart-rending indictment of America's barbarity, and a lament for the way we are blundering into environmental disaster, this book is both heresy―and a revolution in the novel. |
| dove reverse selfie campaign analysis: Aesthetic Labour Ana Sofia Elias, Rosalind Gill, Christina Scharff, 2017-01-18 This volume approaches questions about gender and the politics of appearance from a new perspective by developing the notion of aesthetic labour. Bringing together feminist writing regarding the ‘beauty myth’ with recent scholarship about new forms of work, the book suggests that in this moment of ubiquitous photography, social media, and 360 degree surveillance, women are increasingly required to be 'aesthetic entrepreneurs’, maintaining a constant state of vigilance about their appearance. The collection shows that this work is not just on the surface of bodies, but requires a transformation of subjectivity itself, characterised by notions of personal choice, risk-taking, self-management, and individual responsibility. The book includes analyses of online media, beauty service work, female genital cosmetic surgery, academic fashion, self-help literature and the seduction community, from a range of countries. Discussing beauty politics, postfeminism, neoliberalism, labour and subjectivity, the book will be of interest to scholars and students with an interest in Gender, Media Studies, Cultural Studies, Sociology, Social Psychology and Management Studies. “This highly engaging, smart, and wide-ranging collection analyzes how, under the self-governing mandates of neoliberalism, the demands that girls and women regulate and control their bodies and appearance have escalated to new, unforgiving levels. A special strength of the book is its emphasis on the rise of ‘aesthetic labour’ as a global, transnational and ever-colonizing phenomenon that seeks to sweep up women of all races, ages and locales into its disciplinary grip. Highly recommended.” -Susan J Douglas, University of Michigan, USA the inherited responsibility that remains women’s particular burden to manage.” -Melissa Gregg, Intel Corporation, USA “This book incisively conceptualizes how neo-liberalist and postfeminist tendencies are ramping up pressures for glamour, aesthetic, fashion, and body work in the general public. In a moment when YouTube ‘makeup how to’ videos receive millions of hits; what to wear and how to wear it blogs clock massive followings; and staying ‘on brand’ is sold to us as the key to personal and financial success, ‘aesthetic entrepreneurship’ is bound to become a go-to concept for anyone seeking to understand the profound shifts shaping labor and life in the 21st century.” -Elizabeth Wissinger, City University of New York, USA |
| dove reverse selfie campaign analysis: Read Me Gyles Lingwood, Roger Horberry, 2014-09-22 If you've ever struggled to craft a powerful message that really hits the spot, you'll know it's harder than it looks. Wouldn't it be helpful to have an expert on hand to explain how the professionals really do it? Better still, how about a whole range of writers ready to pass on their trade secrets? Well that's exactly what you'll find in the pages of this book. Think of it as a rocket-assisted launch for your writing career, structured over ten distinct lessons and illustrated with classic and contemporary international examples of the best copywriting. Designed to help anyone who works with words improve their writing, this book is packed with practical techniques and features effective exercises to pump up your persuasive powers. Includes inspiring contributions from professional writers, an in-depth look at the challenges involved in writing copy for brands and worked examples that cover writing for digital, brand storytelling and packaging copy. |
| dove reverse selfie campaign analysis: Tourism in National Parks and Protected Areas Paul F. J. Eagles, Stephen F. McCool, 2002 This book describes the state of the art of tourism planning and management in national parks and protected areas. It also provides guidelines for best practice in tourism operations. Other objectives are to: Describe case studies and guidelines that contribute to conservation of biological diversity; consider the role of local communities within or near these areas; outline the development of tourism infrastructure and services; discuss visitor management; provide guidelines to enhance the quality of the tourism experience. The focus is global and the book will appeal to both academics and practitioners. |
| dove reverse selfie campaign analysis: Cosmetics Unmasked Stephen Antczak, Gina Mae Antczak, 2001 A fifth of the chemicals used by the cosmetics industry are known to cause harm. That's about 1000 commonly used substances. This guide does not set out to scare, but rather to provide information to help us make informed choices about toiletries and beauty products. |
| dove reverse selfie campaign analysis: The Hurried Child David Elkind, 2010-09-07 With the first edition of The Hurried Child, David Elkind emerged as the voice of parenting reason, calling our attention to the crippling effects of hurrying our children through life. He showed that by blurring the boundaries of what is age appropriate, by expecting--or imposing--too much too soon, we force our kids to grow up too fast, to mimic adult sophistication while secretly yearning for innocence. In the more than two decades since this book first appeared, new generations of parents have inadvertently stepped up the assault on childhood, in the media, in schools, and at home. In the third edition of this classic (2001), Dr. Elkind provided a detailed, up-to-the-minute look at the Internet, classroom culture, school violence, movies, television, and a growing societal incivility to show parents and teachers where hurrying occurs and why. And as before, he offered parents and teachers insight, advice, and hope for encouraging healthy development while protecting the joy and freedom of childhood. In this twenty-fifth anniversary edition of the book, Dr. Elkind delivers important new commentary to put a quarter century of trends and change into perspective for parents today. |
| dove reverse selfie campaign analysis: Designs for the Pluriverse Arturo Escobar, 2018-03-15 In Designs for the Pluriverse Arturo Escobar presents a new vision of design theory and practice aimed at channeling design's world-making capacity toward ways of being and doing that are deeply attuned to justice and the Earth. Noting that most design—from consumer goods and digital technologies to built environments—currently serves capitalist ends, Escobar argues for the development of an “autonomous design” that eschews commercial and modernizing aims in favor of more collaborative and placed-based approaches. Such design attends to questions of environment, experience, and politics while focusing on the production of human experience based on the radical interdependence of all beings. Mapping autonomous design’s principles to the history of decolonial efforts of indigenous and Afro-descended people in Latin America, Escobar shows how refiguring current design practices could lead to the creation of more just and sustainable social orders. |
| dove reverse selfie campaign analysis: A History of African American Autobiography Joycelyn Moody, 2021-07-22 This History explores innovations in African American autobiography since its inception, examining the literary and cultural history of Black self-representation amid life writing studies. By analyzing the different forms of autobiography, including pictorial and personal essays, editorials, oral histories, testimonials, diaries, personal and open letters, and even poetry performance media of autobiographies, this book extends the definition of African American autobiography, revealing how people of African descent have created and defined the Black self in diverse print cultures and literary genres since their arrival in the Americas. It illustrates ways African Americans use life writing and autobiography to address personal and collective Black experiences of identity, family, memory, fulfillment, racism and white supremacy. Individual chapters examine scrapbooks as a source of self-documentation, African American autobiography for children, readings of African American persona poems, mixed-race life writing after the Civil Rights Movement, and autobiographies by African American LGBTQ writers. |
| dove reverse selfie campaign analysis: The Road Away from God Jonathan Martin, 2022-06-07 It's no easy journey disentangling the good news of the gospel from the toxic theologies that have rendered Jesus unrecognizable. It's no wonder the church has sent many walking. In The Road Away from God, Jonathan Martin reimagines Luke's story of two disillusioned disciples walking the Emmaus road away from the holy city where they had watched their hope die a gruesome death right before their eyes. For anyone who is feeling their faith unravel, reckoning with religious trauma, or walking the long road of deconstruction, Martin speaks compassionate hope into the journey of today's disillusioned disciples, revealing that the resurrected Christ is profoundly present with them--even on what seems to be the road away from God. With a pastor's heart and poet's touch, as Rachel Held Evans once wrote of Martin, this is a book to help you feel seen in your spiritual journey and all its complexities, and to find resurrection even where you least expect it. |
| dove reverse selfie campaign analysis: Be Your Own Bodybuilding Coach Scott Walter Stevenson, 2018-08-20 This book is a strategic plan and resource manual covering bodybuilding from A-Z: In-depth perspective on goal setting, dietary manipulations, nutritional supplementation, posing/presentation, and dozens of other topics including peak week, metabolic damage, training after 40 and being a critical-thinking bodybuilder. >2000 scientific references. |
| dove reverse selfie campaign analysis: How Not To Be Wrong James O'Brien, 2020-10-22 'Simply Brilliant' THE SECRET BARRISTER 'Passionate and brilliantly argued' DAVID OLUSOGA 'An admirably personal guide' MARINA HYDE 'Smart, analytical, self-aware and important' ALASTAIR CAMPBELL THE INTIMATE, REVEALING NEW BOOK FROM THE AUTHOR OF THE BESTSELLING, PRIZE-WINNING HOW TO BE RIGHT There's no point having a mind if you're not willing to change it James O'Brien has built well over a million loyal listeners to his radio show by dissecting the opinions of callers live on air, every day. But winning the argument doesn't necessarily mean you're right. In this deeply personal book, James turns the mirror on himself to reveal what he has changed his mind about and why, and explores how examining and changing our own views is our new civic duty in a world of outrage, disagreement and echo chambers. He writes candidly about the stiff upper lip attitudes and toxic masculinity that coloured his childhood, and the therapy and personal growth that have led him question his assumptions and explore new perspectives. Laying open his personal views on everything from racial prejudice to emotional vulnerability, from fat-shaming to tattoos, he then delves into the real reasons -- often irrational or unconscious -- he holds them. Unflinchingly honest, revealing and funny, How Not to Be Wrong is a tonic for a world more divided than ever and a personal manifesto for a better way of thinking and living. Because after all, if we can't change our own minds we'll never really be able to change anyone else's. |
| dove reverse selfie campaign analysis: The Predictive Retailer Andrew Pearson, 2017-10-23 The Predictive Retailer is a retail company that utilizes the latest technological developments to deliver an exceptional personalized experience to each and every customer. Today, technology such as AI, Machine Learning, Augmented Reality, IoT, Real-time stream processing, social media, and wearables are altering the Customer Experience (CX) landscape and retailers need to jump aboard this fast moving technology or run the risk of being left out in the cold. The Predictive Retailer reveals how these and other technologies can help shape the customer journey. The book details how the five types of analytics-descriptive, diagnostic, predictive, prescriptive, and edge analytics-affect not only the customer journey, but also just about every operating function of the retailer. An IoT connected retailer can make its operations smart. Connected devices can help with inventory optimization, supply chain management, labor management, waste management, as well as keep the retailer's data centers green and its energy use smart. Social media is no longer a vanity platform, but rather it is a place to both connect with current customers as well as court new ones. It is also a powerful branding channel that can be utilized to both understand a retailer's position in the market, as well as a place to benchmark its position against its competitors. Today, technology moves at break-neck speed and it can offer the potential of anticipatory capabilities, but it also comes with a confusing variety of technological terms--Big Data, Cognitive Computing, CX, Data Lakes, Hadoop, Kafka, Personalization, Spark, etc., etc. The Predictive Retailer will help make sense of it all, so that a retail executive can cut through the confusing technological jargon and understand why a Spark-based real-time stream processing data stream might be preferable to a TIBCO Streambase one, or an IBM Streaming Analytics one. This book will help retail executives break through the technological clutter so that they can deliver an unrivaled customer experience to each and every patron that comes through their doors. |
| dove reverse selfie campaign analysis: The Age of Walls Tim Marshall, 2019-10-15 Tim Marshall, the New York Times bestselling author of Prisoners of Geography, offers “a readable primer to many of the biggest problems facing the world” (Daily Express, UK) by examining the borders, walls, and boundaries that divide countries and their populations. The globe has always been a world of walls, from the Great Wall of China to Hadrian’s Wall to the Berlin Wall. But a new age of isolationism and economic nationalism is upon us, visible in Trump’s obsession with building a wall on the Mexico border, in Britain’s Brexit vote, and in many other places as well. China has the great Firewall, holding back Western culture. Europe’s countries are walling themselves against immigrants, terrorism, and currency issues. South Africa has heavily gated communities, and massive walls or fences separate people in the Middle East, Korea, Sudan, India, and other places around the world. In fact, more than a third of the world’s nation-states have barriers along their borders. Understanding what is behind these divisions is essential to understanding much of what’s going on in the world today. Written in Tim Marshall’s brisk, inimitable style, The Age of Walls is divided by geographic region. He provides an engaging context that is often missing from political discussion and draws on his real life experiences as a reporter from hotspots around the globe. He examines how walls, borders, and barriers have been shaping our political landscape for hundreds of years, and especially since 2001, and how they figure in the diplomatic relations and geo-political events of today. “Marshall is a skilled explainer of the world as it is, and geography buffs will be pleased by his latest” (Kirkus Reviews). “Accomplished, well researched, and pacey…The Age of Walls is for anyone who wants to look beyond the headlines and explore the context of some of the biggest challenges facing the world today, it is a fascinating and fast read” (City AM, UK). |
| dove reverse selfie campaign analysis: Public Relations in the Digital Age, 1Ce Tom Kelleher, Anne Marie Males, 2020-01-15 The new standard for public relations in CanadaThe most current coverage of social and new media strategiesPublic Relations in the Digital Age presents a clear, engaging, and contemporary picture of public relations principles while seamlessly integrating technical and cultural shifts. Examining classical foundations and the modern landscape, this Canadian edition approaches basic PR knowledge in a waythat reflects today's participatory communication environment. |
| dove reverse selfie campaign analysis: Multimodal Communication May Wong, 2019-04-29 This book draws on visual data, ranging from advertisements to postage stamps to digital personal photography, to offer a complex interpretation of the different social functions realised by these texts as semiotic artefacts. Framed within the media environment of the city of Hong Kong, the study demonstrates the importance of social context to meaning making and social semiotic multimodal analysis. This book will be of interest to readers in the arts, humanities and social sciences, particularly within the fields of semiotics, visual studies, design studies, media and cultural studies, anthropology and sociology. |
| dove reverse selfie campaign analysis: Past (Im)Perfect Continuous Alice Balestrino , 2021-06-25 Past (Im)perfect Continuous. Trans-Cultural Articulations of the Postmemory of WWII presents an international and interdisciplinary approach to the comprehension of the postmemory of WWII, accounting for a number of different intellectual trajectories that investigate WWII and the Holocaust as paradigms for other traumas within a global and multidirectional context. Indeed, by exceeding the geographical boundaries of nations and states and overcoming contextual specificities, postmemory foregrounds continuous, active, connective, transcultural, and always imperfect representations of violence that engage with the alterity of other histories and other subjects. 75 years after the end of WWII, this volume is primarily concerned with the convergence between postmemory and underexamined aspects of the history and aftermath of WWII, as well as with several sociopolitical anxieties and representational preoccupations. Drawing from different disciplines, the critical and visual works gathered in this volume interrogate the referential power of postmemory, considering its transcultural interplay with various forms, media, frames of reference, conceptual registers, and narrative structures. |
| dove reverse selfie campaign analysis: Influencer Marketing for Brands Aron Levin, 2019-11-30 In the next few years, brands are on track to spend billions of dollars on influencer marketing. This form of marketing—currently utilized with great success on Instagram and YouTube—is not a short-lived fad, but a tectonic shift for the future of digital advertising. It's the way of the future, and the responsibility is on business leaders to keep up. Modern marketing professionals looking to adopt influencer marketing for their brands face equally modern challenges. Like finding the right talent, tracking and measuring results and quantifying how this new marketing opportunity aligns with the overall strategy. Influencer Marketing for Brands is the field guide for the digital age. After working with hundreds of brands from across the globe, author Aron Levin shares his insider knowledge gained from research, strategy, and hands-on experience from more than 10,000 successful collaborations with influencers on Instagram and YouTube. He provides you with valuable insights that help you eliminate guesswork and avoid common mistakes. More importantly, he shows you how to turn influencer marketing into a scalable and sustainable marketing channel. The digital media landscape grows more complicated by the hour, and influencer marketing is no exception. Influencer Marketing for Brands breaks down the art and science of influencer marketing and helps you synthesize, contextualize and transform this new way of creating and distributing content with powerful formulas, proven strategies, and real-world examples. What You Will Learn Plan effective influencer marketing campaigns using a simple 3-step formulaCreate top performing YouTube videos that drive website traffic, app installs and salesUnderstand what to pay for influencer marketing and how much you should invest if you're just starting out Who This Book is For Marketing and agency professionals, influencers and content creators, marketing students, those who are looking for more effective forms of advertising and are generally interested in understanding the new and evolving digital media landscape. |
| dove reverse selfie campaign analysis: Parenting in the Screen Age Delaney Ruston, 2020-10 Does every conversation with your child or teen about screen time blow up into a fight? Or maybe you avoid bringing up the topic but silently harbor worry and frustration. How can you better understand what you're up against - and most importantly, ensure the healthiest screen time possible? In Parenting in the Screen Age, award-winning filmmaker, and mental health advocate Dr. Delaney Ruston distills more than a decade of communications research into a definitive guide for today's parents. Packed with evidence-based insights on screen time from researchers, input from kids and teens, and solutions drawn from Dr. Ruston's own messy parenting struggles, this guide shows you how to start - and sustain - productive family talks about technology. You'll learn how to: Bring up screen time without making your child or teen defensive Talk through difficult issues like online social cruelty, sexting, and mental health Engage your child in creating boundaries around Netflix, video gaming, and social media Have screen time limits that actually work - with less of the sneaking or arguing During the COVID pandemic or after, this book will help you lead your child to become more tech-wise and life balanced - empowering them to build a healthier relationship with our digital world, now and into their future. |
| dove reverse selfie campaign analysis: A Writer's Guide to Mindful Reading Ellen C. Carillo, 2017 Offering a comprehensive approach to literacy instruction by focusing on reading and writing, A Writer's Guide to Mindful Reading supports students as they become more reflective, deliberate, and mindful readers and writers by working within a metacognitive framework. |
| dove reverse selfie campaign analysis: MatchFit Andrew May, 2019-09-01 MatchFit is the complete guide to getting your body and brain in the best possible shape for work, and for life. This inspiring book is the culmination of Andrew May’s twenty years of experience as an elite athlete and fitness trainer for some of the world’s best athletes; studying the body (Exercise Physiology) and the brain (Coaching Psychology); working with a variety of clients including elite athletes, military, entrepreneurs, business leaders and entire organisations; and life experience. The Matchfit principles will help you better manage your diary and plan for what is important; build your ability to cope with pressure and have more resilience; support you in improving health and fitness levels; learn all about what’s new in nutrition; the importance of being connected and building in play; and freeing up time and energy to invest in family, fitness, and personal interests. Matchfit has the capacity to make a real difference to the way you CONNECT, FUEL, MOVE, THINK, RECHARGE and PLAY. And there is a process in the program to keep you accountable and support you along the way. MatchFit is a winning formula for any person wanting to get the best out of themselves, or their team. - Kieren Perkins, Olympic gold medallist Andrew’s enthusiasm and approach to living a healthy connected life is highly contagious. You need to read this book. - Lisa Messenger, Founder and Editor at Collective Hub Andrew has a fascinatingly nuanced and compassionate take on what it is to be human. His positivity is infectious. - Virginia Trioli, Presenter, ABC News Breakfast |
| dove reverse selfie campaign analysis: Visual Methodology in Migration Studies Karolina Nikielska-Sekula, Amandine Desille, 2021-07-29 This open access book explores the use of visual methods in migration studies through a combination of theoretical analyses and empirical studies. The first section looks at how various visual methods, including photography, film, and mental maps, may be used to analyse the spatial presence of migrants. The second section addresses the processual building of narratives around migration, thereby using formats such as film and visual essay, and reflecting upon the ways they become carriers and mediators of both story and theory within the subject of migration. Section three focuses on vulnerable communities and discusses how visual methods can empower these communities, thereby also focusing on the theoretical and ethical implications of migration. The fourth section addresses the issue of migrant representation in visual discourses. Based on these contributions, a concluding methodological chapter systematizes the use of visual methods in migration studies across disciplines, with regard to their empirical, theoretical, and ethical implications. Multidisciplinary in character, this book is an interesting read for students and migration scholars who engage with visual methodologies, as well as practitioners, journalists, filmmakers, photographers, curators of exhibitions who address the topic of migration visually. |
| dove reverse selfie campaign analysis: Self-Representation in an Expanded Field Ace Lehner, 2021-05-31 Defined as a self-image made with a hand-held mobile device and shared via social media platforms, the selfie has facilitated self-imaging becoming a ubiquitous part of globally networked contemporary life. Beyond this selfies have facilitated a diversity of image making practices and enabled otherwise representationally marginalized constituencies to insert self-representations into visual culture. In the Western European and North American art-historical context, self-portraiture has been somewhat rigidly albeit obliquely defined, and selfies have facilitated a shift regarding who literally holds the power to self-image. Like self-portraits, not all selfies are inherently aesthetically or conceptually rigorous or avant-guard. But, –as this project aims to do address via a variety of interdisciplinary approaches– selfies have irreversibly impacted visual culture, contemporary art, and portraiture in particular. Selfies propose new modes of self-imaging, forward emerging aesthetics and challenge established methods, they prove that as scholars and image-makers it is necessary to adapt and innovate in order to contend with the most current form of self-representation to date. The essays gathered herein will reveal that in our current moment it is necessary and advantageous to consider the merits and interventions of selfies and self-portraiture in an expanded field of self-representations. We invite authors to take interdisciplinary global perspectives, to investigate various sub-genres, aesthetic practices, and lineages in which selfies intervene to enrich the discourse on self-representation in the expanded field today. |
| dove reverse selfie campaign analysis: Beauty and Misogyny Sheila Jeffreys, 2005-05-31 Should western beauty practices, ranging from lipstick to labiaplasty, be included within the United Nations understandings of harmful traditional/cultural practices? By examining the role of common beauty practices in damaging the health of women, creating sexual difference, and enforcing female deference, this book argues that they should. In the 1970s feminists criticized pervasive beauty regimes such as dieting and depilation, but some ‘new’ feminists argue that beauty practices are no longer oppressive now that women can ‘choose’ them. However, in the last two decades the brutality of western beauty practices seems to have become much more severe, requiring the breaking of skin, spilling of blood and rearrangement or amputation of body parts. Beauty and Misogyny seeks to make sense of why beauty practices are not only just as persistent, but in many ways more extreme. It examines the pervasive use of makeup, the misogyny of fashion and high-heeled shoes, and looks at the role of pornography in the creation of increasingly popular beauty practices such as breast implants, genital waxing and surgical alteration of the labia. It looks at the cosmetic surgery and body piercing/cutting industries as being forms of self-mutilation by proxy, in which the surgeons and piercers serve as proxies to harm women’s bodies, and concludes by considering how a culture of resistance to these practices can be created. This essential work will appeal to students and teachers of feminist psychology, gender studies, cultural studies, and feminist sociology at both undergraduate and postgraduate levels, and to anyone with an interest in feminism, women and beauty, and women’s health. |
| dove reverse selfie campaign analysis: The Ten Green Commandments of Laudato Si' Joshtrom Kureethadam, 2019-01-03 The publication of Laudato Si’—a papal encyclical on a defining issue of our times—was a moment of great importance for Catholics and for the world. Now Fr. Joshtrom Kureethadam, one of the church’s top experts on the document, provides a thoughtful, passionate, and highly accessible commentary on its key ideas and themes. Faithfully attentive to the outline of the six chapters of the encyclical, Fr. Joshtrom has also insightfully arranged the book according to the See-Judge-Act methodology that is increasingly used in spirituality, moral theology, and the social sciences. If Pope Francis is right when he insists that the solution to our environmental problems cannot be found only in technocratic approaches by governments and institutions, but by a wide and thoughtful embrace by all of us of our common responsibility, then Fr. Joshtrom’s book is precisely what we need at this time. |
| dove reverse selfie campaign analysis: Gender and Jewelry Rebecca Ross Russell, 2010-06-05 Jewelry responds to our most primitive urges, for control, honor, and sex. It is at once the most ancient and most immediate of art forms, one that is defined by its connection and interaction with the body. In this sense it is inescapably political, its meaning bound to the possibilities of the body it lies on. Indeed, the fate of the body is often bound to the jewelry. This study looks at gender and jewelry in order to gain some understanding into how jewelry is constructed by and constructs not just a single society, but human societies. It will explore how societal traditions that have sprung up around jewelry and ornamentation have affected the possibilities available to women across a broad spectrum of social and ethnic circumstances, determining which have served women well and which are constrictive and destructive. It also examines the possibilities for the intentional creation of feminist jewelry, including an overview of the author's own work. |
| dove reverse selfie campaign analysis: Hank Greenberg John Rosengren, 2014-03-04 Baseball during the Great Depression of the 1930s galvanized communities and provided a struggling country with heroes. Jewish player Hank Greenberg gave the people of Detroit—and America—a reason to be proud. But America was facing more than economic hardship. Hitler’s agenda heightened the persecution of Jews abroad while anti-Semitism intensified political and social tensions in the U.S. The six-foot-four-inch Greenberg, the nation’s most prominent Jew, became not only an iconic ball player, but also an important and sometimes controversial symbol of Jewish identity and the American immigrant experience. Throughout his twelve-year baseball career and four years of military service, he heard cheers wherever he went along with anti-Semitic taunts. The abuse drove him to legendary feats that put him in the company of the greatest sluggers of the day, including Babe Ruth, Jimmie Foxx, and Lou Gehrig. Hank’s iconic status made his personal dilemmas with religion versus team and ambition versus duty national debates. Hank Greenberg is an intimate account of his life—a story of integrity and triumph over adversity and a portrait of one of the greatest baseball players and most important Jews of the twentieth century. INCLUDES PHOTOS |
| dove reverse selfie campaign analysis: Signs of Life in the U.S.A. Sonia Maasik, 1997 |
| dove reverse selfie campaign analysis: Global Ethics Heather Widdows, 2014-12-05 Global ethics addresses some of the most pressing ethical concerns today, including rogue states, torture, scarce resources, poverty, migration, consumption, global trade, medical tourism, and humanitarian intervention. It is both topical and important. How we resolve (or fail to resolve) the dilemmas of global ethics shapes how we understand ourselves, our relationships with each other and the social and political frameworks of governance now and into the future. This is seen most clearly in the case of climate change, where our actions now determine the environment our grandchildren will inherit, but it is also the case in other areas as our decisions about what it is permissible for humans beings to do to each other determines the type of beings we are. This book, suitable for course use, introduces students to the theory and practice of global ethics, ranging over issues in global governance and citizenship, poverty and development, war and terrorism, bioethics, environmental and climate ethics and gender justice. |
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Join Dove in shaping the future of beauty in the AI age. Explore our …
