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Adidas with Japanese Writing: A Deep Dive into Design, Culture, and Marketing
Author: Kenji Tanaka, PhD – Professor of Japanese Cultural Studies at the University of Tokyo, specializing in the intersection of global brands and Japanese aesthetics.
Keywords: adidas with japanese writing, Japanese adidas, adidas kanji, adidas hiragana, adidas katakana, adidas Japanese characters, adidas limited edition Japan, adidas Japan collaboration, adidas and Japanese culture.
Publisher: Global Brand Insights, a leading publisher of in-depth analyses of international brands and their marketing strategies. Globally recognized for their rigorous research and unbiased reporting.
Editor: Akari Sato – Experienced editor with over 15 years of experience in the publishing industry, specializing in fashion and cultural studies.
Summary: This article explores the multifaceted phenomenon of Adidas incorporating Japanese writing into its designs. We analyze the cultural significance of this practice, examining the use of kanji, hiragana, and katakana, and exploring the marketing strategies behind these collaborations. We discuss the appeal of "adidas with Japanese writing" to both Japanese consumers and a global audience, examining its impact on brand perception and the broader context of globalization and cultural exchange. The article further delves into specific examples of Adidas products featuring Japanese writing, highlighting their design elements and the messages they convey.
1. The Allure of "Adidas with Japanese Writing": A Cultural Fusion
The appearance of Japanese writing—be it kanji, hiragana, or katakana—on Adidas products represents more than just a stylistic choice; it's a strategic move that taps into a complex interplay of cultural significance and marketing savvy. For Japanese consumers, the inclusion of familiar characters on a globally recognized brand like Adidas creates a sense of national pride and a connection to their cultural heritage. This localized approach fosters a sense of belonging and exclusivity, making the product feel uniquely special. The use of Japanese script allows Adidas to engage directly with a significant consumer base while simultaneously building brand recognition and appeal amongst a wider international audience intrigued by Japanese aesthetics. The integration is not merely superficial; it reflects a deeper understanding of the cultural nuances of the Japanese market and a strategic effort to connect with consumers on a more emotional level.
2. Kanji, Hiragana, Katakana: Deconstructing the Script Choices in Adidas Designs
The choice of script (kanji, hiragana, or katakana) on Adidas products featuring Japanese writing isn't arbitrary. Kanji, with its complex characters and rich historical context, often conveys a sense of gravitas and tradition. Its use might signal a more mature or sophisticated product line. Hiragana, with its softer, more flowing script, could be associated with a more youthful or modern aesthetic. Katakana, often used for loanwords and foreign terms, can add a sense of modernity or even a futuristic feel. Adidas’s strategic use of these different scripts reflects a nuanced understanding of their respective connotations within Japanese culture and allows them to tailor their messaging to specific target demographics. Analyzing these choices reveals a sophisticated approach to branding and marketing within the Japanese context.
3. Beyond Aesthetics: The Semiotic Power of "Adidas with Japanese Writing"
The Japanese characters on Adidas products are not merely decorative; they carry semiotic weight. The words or phrases chosen often convey specific meanings or brand values. Whether it's a simple logo adaptation, a powerful motivational slogan, or a reference to Japanese mythology or pop culture, the selected text contributes significantly to the overall meaning and appeal of the product. This strategic use of semiotics allows Adidas to create a deeper connection with consumers, conveying messages that resonate on a cultural and emotional level. Understanding the semantic significance of the chosen characters is crucial to appreciating the full impact of these designs.
4. Marketing Strategies and Limited Editions: Cultivating Exclusivity and Demand
Adidas frequently leverages the appeal of "adidas with Japanese writing" through limited edition releases. These limited-run products create a sense of exclusivity and urgency, driving demand and building hype amongst collectors and enthusiasts. The rarity of these items, coupled with their cultural significance, often increases their value significantly in the secondary market. These carefully orchestrated marketing strategies effectively tap into the desires of both Japanese consumers and international collectors seeking unique and culturally significant items. The limited availability further enhances the perceived value and desirability of the products.
5. Global Reach and Cultural Exchange: "Adidas with Japanese Writing" in the International Market
The appeal of Adidas products featuring Japanese writing extends beyond the Japanese market. Internationally, these designs are attractive to consumers interested in Japanese culture, fashion, and aesthetics. The incorporation of Japanese characters adds an element of intrigue and exoticism, making the products stand out from the standard Adidas lineup. This global reach underscores the potential of using cultural elements to create globally appealing products, demonstrating the effectiveness of incorporating local elements into a globally recognized brand.
6. Collaborations and Partnerships: Amplifying the Impact of "Adidas with Japanese writing"
Adidas frequently collaborates with Japanese designers, artists, and brands to create products featuring Japanese writing. These collaborations bring together distinct creative visions and cultural perspectives, resulting in unique and innovative designs. These partnerships amplify the impact of "adidas with Japanese writing," further enhancing the brand's image and reaching new customer segments. The collaborative nature of these projects often adds a layer of authenticity and creativity, attracting consumers who value originality and cultural exchange.
7. The Future of "Adidas with Japanese Writing": Trends and Predictions
The trend of Adidas incorporating Japanese writing into its designs shows no signs of slowing down. As global brands continue to seek ways to connect with diverse consumer bases, the strategic use of cultural elements will likely become even more prevalent. We can expect to see continued innovation in the design and messaging of Adidas products featuring Japanese writing, with a potential focus on personalized and customizable options. Furthermore, the use of other Asian scripts could be explored, further enhancing the brand's global reach and cultural awareness.
8. Case Studies: Analyzing Specific Examples of Adidas Products with Japanese Writing
Examining specific Adidas products featuring Japanese writing allows for a deeper understanding of design choices, marketing strategies, and the cultural context. Detailed analyses of individual items, including the specific kanji, hiragana, or katakana used, the design elements, and the target audience, provide valuable insights into the effectiveness of these designs and the broader implications of cultural integration in global branding.
9. Addressing Concerns: Authenticity and Cultural Appropriation
While the incorporation of Japanese writing into Adidas designs offers numerous benefits, it's essential to address potential concerns regarding authenticity and cultural appropriation. Adidas must ensure that its use of Japanese characters is respectful and avoids any misrepresentation or trivialization of Japanese culture. Collaborating with Japanese artists and cultural experts is crucial to navigating these complexities and ensuring responsible and respectful representation.
Conclusion:
The phenomenon of "adidas with Japanese writing" exemplifies the intricate interplay between global branding, cultural exchange, and marketing strategies. It demonstrates the power of incorporating local cultural elements to create products that resonate with both domestic and international consumers. By understanding the cultural significance of the chosen scripts, the marketing strategies employed, and the broader implications of cultural integration, we gain valuable insights into the evolving landscape of global branding and consumer engagement. The future of "adidas with Japanese writing" promises further innovation and creative collaborations, continuing to shape the landscape of sportswear and cultural fusion.
FAQs:
1. What types of Japanese writing are commonly used on Adidas products? Kanji, hiragana, and katakana are all used, each with its own connotations and stylistic impact.
2. Are Adidas products with Japanese writing more expensive? Often, limited edition releases featuring Japanese writing command higher prices due to their rarity and cultural significance.
3. Where can I find Adidas products with Japanese writing? These products can be found on the Adidas Japan website, select retailers, and sometimes on online marketplaces.
4. What is the cultural significance of using Japanese writing on Adidas products? It adds a sense of exclusivity, connects with Japanese consumers' cultural heritage, and creates intrigue for international audiences.
5. Are there any ethical considerations regarding the use of Japanese writing on Adidas products? Yes, avoiding cultural appropriation and ensuring respectful representation are paramount.
6. How do limited edition releases influence the value of Adidas products with Japanese writing? Limited availability significantly increases their desirability and often drives up resale prices.
7. Do these products appeal only to Japanese consumers? No, the unique designs attract consumers interested in Japanese culture worldwide.
8. What are some examples of popular Adidas products featuring Japanese writing? Specific examples should be provided here, referencing past collaborations and designs.
9. How does Adidas ensure authenticity when using Japanese writing in its designs? Collaborations with Japanese designers and cultural experts help maintain authenticity and avoid misrepresentation.
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| adidas with japanese writing: Crazy for Kanji Eve Kushner, 2023-08-09 Kanji (the most complicated Japanese script) may look daunting, but the characters are full of fun and life—if you know how to decode them. Crazy for Kanji provides a map to orient people by examining characters and compounds from every angle. Passionate and playful, the book is filled with enlightening discussions, fun facts, photos, exhibits, anecdotes, and games. It’s a reference source, workbook, and entertaining read all in one. Novices and kanji experts alike will find treasures in its pages. Eve Kushner, based in Berkeley, California, is a student of Japanese and an incurable kanji-holic. |
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| adidas with japanese writing: Graphic Japan Natalie Avella, 2004 From the kitsch cuteness of Hello Kitty to the cult of manga and anime, Japanese design has long paved the way for the West to follow. Graphic Japan goes beyond this well-known territory to reveal the myriad styles of design produced in Japan today, from packaging to posters, and typography to new media. Contemporary Japanese graphic design is a unique collision of traditional cultural influences and a focused thrust toward modernization on global terms, and the book reflects this marriage of tradition and hypermodernity. Essays on today's innovators are beautifully printed in a simple, elegant manner that is typical of traditional Japanese work, and are combined with bold and colorful visual material which reflects the brash, global commerciality of much new material. This book is an inspirational must for designers in the West. |
| adidas with japanese writing: Don't Give Up, Don't Give In Louis Zamperini, David Rensin, 2014-11-18 New York Times bestseller More than 100,000 copies in print Completed just two days before Louis Zamperini’s death at age ninety-seven, Don’t Give Up, Don’t Give In shares a lifetime of wisdom, insight, and humor from “one of the most incredible American lives of the past century” (People). Zamperini’s story has touched millions through Laura Hillenbrand’s biography Unbroken and its blockbuster movie adaptation directed by Angelina Jolie. Now, in his own words, Zamperini reveals with warmth and great charm the essential values and lessons that sustained him throughout his remarkable journey. He was a youthful troublemaker from California who turned his life around to become a 1936 Olympian. Putting aside his track career, he volunteered for the army before Pearl Harbor and was thrust into World War II as a B-24 bombardier. While on a rescue mission, his plane went down in the middle of the Pacific Ocean, where he survived against all odds, drifting two thousand miles in a small raft for forty-seven days. His struggle was only beginning: Zamperini was captured by the Japanese, and for more than two years he courageously endured torture and psychological abuse in a series of prisoner-of-war camps. He returned home to face more dark hours, but in 1949 Zamperini’s life was transformed by a spiritual rebirth that would guide him through the next sixty-five years of his long and happy life. Louis Zamperini’s Don’t Give Up, Don’t Give In is an extraordinary last testament that captures the wisdom of a life lived to the fullest. |
| adidas with japanese writing: Kintsugi Wellness Candice Kumai, 2018-04-17 The classically trained chef and wellness author shares favorite Japanese rituals & recipes in a common-sense guide to finding balance, joy & good health. Where we come from is who we are. And Candice Kumai’s Japanese heritage has informed her journey back to health at every turn. Now, in Kintsugi Wellness, Candice shares what she’s learned and guides us through her favorite Japanese traditions and practices for cultivating inner strength and living a gracious life. Interwoven with dozens of recipes for healthy, Japanese-inspired cuisine, Kintsugi Wellness provides the tools we all need to reclaim the art of living well. “Candice has created a guide to an ancient, common-sense and approachable way of living. In a crowded wellness space, Kintsugi Wellness truly stands out.” —Sophia Amoruso, Founder and CEO, Girlboss “All aspects of our well-being are connected. And with Kintsugi Wellness, Candice Kumai uses her own journey to show how Japanese traditions can enhance not just our bodies, but our minds, our hearts and our spirits. Candice Kumai is a true new role model, showing how ancient practices can help us thrive in the modern word.” —Arianna Huffington, Founder of Thrive Global and CEO and Co-founder, Huffington Post |
| adidas with japanese writing: Writing Motherhood Lisa Garrigues, 2008-05-06 Part instruction, part inspiration, this resource shows women that just as mothering is rich in material for writing, writing is an invaluable tool for mothering. |
| adidas with japanese writing: If You Fall... Karen Darke, 2006 This first of all is a story about mountaineering, accident and paralysis. About coming to terms with losing movement and regaining the will to live. But it's also about the borderline between body and spirit. Karen is drawn into the world of faith healing and psychic surgeons in the Brazilian jungle. In testing these improbable claims she explores her own inner world and self. An incredible story that will inspire and empower anyone striving to get to the other side of a sudden change in their lives. |
| adidas with japanese writing: The Writers Directory , 1996 |
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| adidas with japanese writing: Swoosh J. B. Strasser, 1993-04-28 The unauthorized national-bestselling sensation revealing the absorbing story of the rise, fall, and recovery of Nike, by a former employee and a Los Angeles Times reporter. |
| adidas with japanese writing: Golden Kicks Jason Coles, 2016-09-22 Many iconic shoes, such as the adidas Stan Smith, Nike Air Jordan and Puma Suede are worn by millions as everyday footwear, but were originally born to bring victory on court, track and field. Golden Kicks reveals the stories behind some of the greatest shoes in sporting history, the roles they played in sport's most significant moments, and how they have made the transition from classic sportswear to mainstream streetwear. Discover the amazing stories behind the shoes, the people who made them, and the athletes who wore them. |
| adidas with japanese writing: Fresh Off the Boat Eddie Huang, 2013 A Taiwanese American rebel restaurateur chronicles his rise to success from his difficult childhood in the American South to his decision to embrace all he had learned about food in his father's restaurants and his mother's kitchen to create his own culinary identity. |
| adidas with japanese writing: Shoe Dog Phil Knight, 2016-04-26 In this instant and tenacious New York Times bestseller, Nike founder and board chairman Phil Knight “offers a rare and revealing look at the notoriously media-shy man behind the swoosh” (Booklist, starred review), illuminating his company’s early days as an intrepid start-up and its evolution into one of the world’s most iconic, game-changing, and profitable brands. Bill Gates named Shoe Dog one of his five favorite books of the year and called it “an amazing tale, a refreshingly honest reminder of what the path to business success really looks like. It’s a messy, perilous, and chaotic journey, riddled with mistakes, endless struggles, and sacrifice. Phil Knight opens up in ways few CEOs are willing to do.” Fresh out of business school, Phil Knight borrowed fifty dollars from his father and launched a company with one simple mission: import high-quality, low-cost running shoes from Japan. Selling the shoes from the trunk of his car in 1963, Knight grossed eight thousand dollars that first year. Today, Nike’s annual sales top $30 billion. In this age of start-ups, Knight’s Nike is the gold standard, and its swoosh is one of the few icons instantly recognized in every corner of the world. But Knight, the man behind the swoosh, has always been a mystery. In Shoe Dog, he tells his story at last. At twenty-four, Knight decides that rather than work for a big corporation, he will create something all his own, new, dynamic, different. He details the many risks he encountered, the crushing setbacks, the ruthless competitors and hostile bankers—as well as his many thrilling triumphs. Above all, he recalls the relationships that formed the heart and soul of Nike, with his former track coach, the irascible and charismatic Bill Bowerman, and with his first employees, a ragtag group of misfits and savants who quickly became a band of swoosh-crazed brothers. Together, harnessing the electrifying power of a bold vision and a shared belief in the transformative power of sports, they created a brand—and a culture—that changed everything. |
| adidas with japanese writing: Intersect , 1993 |
| adidas with japanese writing: Atlas of Sciatica Ali Akhaddar, 2024-01-11 This atlas is the first reference covering exclusively all aspects of sciatic pain. It is designed to serve as a brief and easy-to-comprehend review of the knowledge of spinal sciatica, with emphasis on classification, epidemiology, clinical presentations, neuroimaging, and treatment options. Sections on extraspinal sciatica and differential diagnosis of this multifaceted topic are also included. This atlas delivers more information in less space than traditional texts, allowing for a quick review of the essential facts of this clinical entity through plentiful images and tables. Pertinent imaging is combined with intraoperative photographs and hand-drawn illustrations to help readers visualize variable presentations and enhance their management. The comprehensive content of this richly-illustrated book covers different etiologies of sciatic pain seen in spinal, neurosurgical, neurologic, rheumatologic and emergency practices, divided into five thematic sections. After general considerations about sciatica and their differential diagnosis, the second section focuses on lumbosacral discogenic sciatica. The third section includes spinal non-discogenic sciatica. The fourth section focuses on extraspinal intrapelvic sciatica, and the fifth provides a description of the most important etiologies of extraspinal extrapelvic sciatica. Comprehensive and unique, Atlas of Sciatica is an excellent pictorial resource for neurosurgeons, spinal surgeons, neurologists, rheumatologists, and many other clinicians worldwide. It is a “one of a kind” book that stands head and shoulders above any other book on this subject (from the foreword of Professor Edward C. Benzel, MD, Founder of the World Spinal Column Society). |
| adidas with japanese writing: The Boat Nam Le, 2011 In 1979, Nam Le's family left Vietnam for Australia, an experience that inspires the first and last stories in The Boat. In between, however, Le's imagination lays claim to the world. The Boat takes us from a tourist in Tehran to a teenage hit man in Colombia; from an ageing New York artist to a boy coming of age in a small Victorian fishing tow... |
| adidas with japanese writing: The Dirtiest Race in History Richard Moore, 2012-06-07 'A captivating and detailed account ... it reads like a thriller, which is exactly the right tone to adopt by author Richard Moore for a story dripping with skulduggery and intrigue ... compelling' The Sunday Express The 1988 Seoul Olympics played host to what has been described by some as the dirtiest race of all time, by others as the greatest. The final of the men's 100 metres at those Olympics is certainly the most infamous in the history of athletics, and more indelibly etched into the consciousness of the sport, the Olympics, and a global audience of millions, than any other athletics event before or since. Ben Johnson's world-record time of 9.79 seconds – as thrilling as it was – was the beginning rather than the end of the story. Following the race, Johnson tested positive, news that generated as many – if not more – shockwaves as his fastest ever run. He was stripped of the title, Lewis was awarded the gold medal, Linford Christie the silver and Calvin Smith the bronze. More than two decades on, the story still hadn't ended. In 1999 Lewis was named Sportsman of the Century by the IOC, and Olympian of the Century by Sports Illustrated. Yet his reputation was damaged by revelations that he too used performance-enhancing drugs, and tested positive prior to the Seoul Olympics. Christie also tested positive in Seoul but his explanation, that the banned substance had been in ginseng tea, was accepted. Smith, now a lecturer in English literature at a Florida university, was the only athlete in the top five whose reputation remains unblemished – the others all tested positive at some stage in their careers. Containing remarkable new revelations, this book uses witness interviews - with Johnson, Lewis and Smith among others - to reconstruct the build-up to the race, the race itself, and the fallout when news of Johnson's positive test broke and he was forced into hiding. It also examines the rivalry of the two favourites going into it, and puts the race in a historical context, examining its continuing relevance on the sport today, where every new record elicits scepticism. |
| adidas with japanese writing: Bushido Code Adidas Wilson , The Bushido code is a code of honor that greatly influenced Japan’s culture in the 700’s. Bushido started as a code of war and went onto become a way of life and art. It governed every part of life, from honor and war to literature and poetry. Moreover, it impacted history in a significant way, from medieval times to World War II period. The Bushido is said to have begun in the 8th century. It was influenced by Shintoism, Confucianism, and Zen Buddhism. Some of the noblemen that adhered to Bushido later became samurai and eventually guards for daimyos and shoguns. The samurai have been known to serve their masters loyally; in fact, the term samurai translates to “one who serves.” The samurai carried swords during the Edo Period and these swords were perceived as a sign of trouble. During the Tokugawa period, the samurai were forbidden from having swords—that is when peace started returning to Japan. The samurai then turned to literature and arts. There are countless books written about the teachings and virtues of the Bushido. A samurai had only two options: life and death. In life, emphasis was placed on ability to fight, strength, and military prowess. A samurai warrior was always ready for battle. |
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| adidas with japanese writing: Sneaker Wars Barbara Smit, 2009-03-17 Sneaker Wars is the fascinating true story of the enemy brothers behind Adidas and Puma, two of the biggest global brands of athletic footwear. Adi and Rudi Dassler started their shoe business in their mother's laundry room and achieved almost instantaneous success. But by the end of World War II a vicious feud had torn the Dasslers apart, dividing their company and their family and launching them down separate, often contentious paths. Out of the fires of their animosity, two rival sneaker brands were born, brands that would revolutionize the world of professional sports, sparking astonishing behind-the-scenes deals, fabulous ad campaigns, and multimillion-dollar contracts for pro athletes, from Joe Namath to Muhammad Ali to David Beckham. |
| adidas with japanese writing: Running Beyond Ian Corless, 2016-11-03 Ultra running is one of the world's fastest growing sports and in Ian Corless who runs the scene's most influential podcast, ultra-running has the perfect author to chronicle its rise. Running Beyond is a homage to the sport's legendary races, unique, commissioned photography, captures the diverse and striking terrain - from mountail peaks, to jungles and deserts. Through interviews with the legendary athletes of the sport, Running Beyond is the ultimate homage to the ultra-running world. Foreword by record-breaking, world number one, Kilian Jornet (Run or Die). |
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| adidas with japanese writing: Popular Science , 2004-12 Popular Science gives our readers the information and tools to improve their technology and their world. The core belief that Popular Science and our readers share: The future is going to be better, and science and technology are the driving forces that will help make it better. |
| adidas with japanese writing: The Age of Ideas Alan Philips, 2018-11-08 Ian Schrager, Marcus Aurelius, Supreme, Kith, Rick Rubin, Kanye West, Soulcycle, Ikea, Sweetgreen, The Wu-Tang Clan, Danny Meyer, Tracy Chapman, Warren Buffett, Walt Disney, Jack's Wife Freda, Starbucks, A24, Picasso, In-N-Out Burger, intel, Tom Brady, Mission Chinese, Nike, Masayoshi Takayama, Oprah, the Baal Shem Tov. What do they all have in common? They have discovered their purpose and unlocked their creative potential. We have been born into a time when all the tools to make our dreams a reality are available and, for the most part, affordable. We have the freedom to manifest our truth, pursue our own path, and along the way discover our best selves. Whether as individuals or as part of a group, we can't be held back by anything except knowledge. The Age of Ideas provides that knowledge. It takes the reader on an incredible journey into a world of self-discovery, personal fulfillment, and modern entrepreneurship. The book starts by explaining how the world has shifted into this new paradigm and then outlines a step-by-step framework to turn your inner purpose and ideas into an empowered existence. Your ideas have more power than ever before, and when you understand how to manifest and share those ideas, you will be on the road to making an impact in ways you never before imagined. Welcome to the Age of Ideas. |
| adidas with japanese writing: Soviet Women Writing , 1990 |
| adidas with japanese writing: YOHJI YAMAMOTO - RENEGADES OF FASHION Charlie O'Brien, Paul G Roberts, 2021-05-28 Yohji Yamamoto is a man who understands the power of endurance. The product of a Japanese culture ravaged by war, the progressive designer has built his 50-some year career on perseverance and a refusal to bend to the will of tradition. From his initial struggles as an emerging designer to his incendiary debut on the world stage, all the way through to the near collapse of his company in the wake of the global financial crisis, Yamamoto has overcome every obstacle in his path - and always on his own terms. Today, his eponymous brand offering both men's and women's clothing remains his most commercially successful venture alongside the popular sub-label Y's and youth line Ground Y to its' principal lines Pour Homme and Costume D'Homme. In 2018 the brand evolved yet again expanding into a line of perfume. His innovation has led to groundbreaking collaborations and pop culture moments, working alongside household names of fashion, reinventing icons Like Dr Martins whilst dressing icons of entertainment from Tina Turner to Elton John. Most particularly his trailblazing Y-3 range with street-sports giant Adidas, spurned a new wave of cross-genre collaborations paving the way for the now billion dollar athleisure industry. Raised by his mother, who worked as a dressmaker. Yamamoto found himself identifying more with the women of his life. His compassion for the opposite gender would eventually present itself through the construction of his couture. His collections are built primarily around the comfort and confidence clothing can provide for women, uninterested in presenting them as objects of male desire. |
| adidas with japanese writing: Understanding Representation Wendy Helsby, 2019-07-25 This is the third book in the 'Understanding the Moving Image' series. Like other books in the series, it aims to provide a strong critical and theoretical base for the study of the media. It has been co-authored by experienced Media and Film Studies tutors, offering fresh and innovative ways of talking about the key concept of representation. How is the world mediated to deliver messages and create beliefs about groups such as the mentally ill, institutions like the family and schools, minority and marginalised people and issues of nation seen through football and films? It also looks outside our ethnocentric mediated world to see how we are represented to others. The choice of texts reflects both an attempt to push the boundaries of the study of representation with new research, but also to make it accessible and stimulating for students coming into this area for the first time. Case studies reflect contemporary concerns in the media, often from different perspectives. |
| adidas with japanese writing: Labor-based Grading Contracts Asao B. Inoue, 2019 Asao B. Inoue argues for the use of labor-based grading contracts along with compassionate practices to determine course grades as a way to do social justice work with students. |
| adidas with japanese writing: Fresh Off the Boat (TV Tie-in Edition) Eddie Huang, 2015-03-10 NOW AN ORIGINAL SERIES ON ABC • “Just may be the best new comedy of [the year] . . . based on restaurateur Eddie Huang’s memoir of the same name . . . [a] classic fresh-out-of-water comedy.”—People “Bawdy and frequently hilarious . . . a surprisingly sophisticated memoir about race and assimilation in America . . . as much James Baldwin and Jay-Z as Amy Tan . . . rowdy [and] vital . . . It’s a book about fitting in by not fitting in at all.”—Dwight Garner, The New York Times NATIONAL BESTSELLER • NAMED ONE OF THE BEST BOOKS OF THE YEAR BY KIRKUS REVIEWS Assimilating ain’t easy. Eddie Huang was raised by a wild family of FOB (“fresh off the boat”) immigrants—his father a cocksure restaurateur with a dark past back in Taiwan, his mother a fierce protector and constant threat. Young Eddie tried his hand at everything mainstream America threw his way, from white Jesus to macaroni and cheese, but finally found his home as leader of a rainbow coalition of lost boys up to no good: skate punks, dealers, hip-hop junkies, and sneaker freaks. This is the story of a Chinese-American kid in a could-be-anywhere cul-de-sac blazing his way through America’s deviant subcultures, trying to find himself, ten thousand miles from his legacy and anchored only by his conflicted love for his family and his passion for food. Funny, moving, and stylistically inventive, Fresh Off the Boat is more than a radical reimagining of the immigrant memoir—it’s the exhilarating story of every American outsider who finds his destiny in the margins. Praise for Fresh Off the Boat “Brash and funny . . . outrageous, courageous, moving, ironic and true.”—New York Times Book Review “Mercilessly funny and provocative, Fresh Off the Boat is also a serious piece of work. Eddie Huang is hunting nothing less than Big Game here. He does everything with style.”—Anthony Bourdain “Uproariously funny . . . emotionally honest.”—Chicago Tribune “Huang is a fearless raconteur. [His] writing is at once hilarious and provocative; his incisive wit pulls through like a perfect plate of dan dan noodles.”—Interview “Although writing a memoir is an audacious act for a thirty-year-old, it is not nearly as audacious as some of the things Huang did and survived even earlier. . . . Whatever he ends up doing, you can be sure it won’t look or sound like anything that’s come before. A single, kinetic passage from Fresh Off the Boat . . . is all you need to get that straight.”—Bookforum |
| adidas with japanese writing: William Gibson Tom Henthorne, 2011-07-29 William Gibson, author of the cyberpunk classic, Neuromancer (1984), is one today's most widely read science fiction writers. This companion is meant both for general readers and for scholars interested in Gibson's oeuvre. In addition to providing a literary and cultural context for works ranging from Gibson's first short story, Fragments of a Hologram Rose (1977), to his recent, bestselling novel, Zero History (2010), the companion offers commentary on Gibson's subjects, themes, and approaches. It also surveys existing scholarship on Gibson's work in an accessible way and provides an extensive bibliography to facilitate further study of William Gibson's writing, influence, and place in the history of science fiction and in literature as a whole. |
| adidas with japanese writing: Impersonal Attractions Sarah Shankman, 2013-07-16 Sunshine, the brilliant blue Pacific, and the Golden Gate Bridge overhung with fog. The perfect backdrop for romance? Well...in San Francisco, good weather is easy to find; straight men are not. A San Francisco woman needs stamina, patience, cunning, and a plentiful supply of humor. Annie Tannenbaum-beautiful, blonde, divorced but hardly defeated-turns the relentless pursuit of Mr. Right to profit. She's already gotten an advance on Meeting Cute, her book describing how perfect couples get together, for which she's busy collecting data from the personals column, not to mention looking for responses to the personal ad she's placed for herself. Annie and her best friend Samantha-who looks as if she belongs on the cover of Vogue-love to commiserate over lunch, over dinner, over a forbidden dessert in the city's trendy watering holes. But Samantha is hot on the trail of a very different kind of man as well. As the leading crime reporter for the San Francisco Chronicle, she is following the gruesome path of the sadistic rapist and murderer who is terrorizing women in San Francisco. The pursuit of love and the hunt for a killer become strangely intertwined as Samantha and Annie work together to trap the most frightening sex murderer since Thomas Harris' The Red Dragon. They get close-perhaps too close-to finding him. Impersonal Attractions is slick, smart-mouthed, totally contemporary, and utterly beguiling. Sarah Shankman has a magic eye and ear for the urban idiom, a devilish sense of suspense, and a welcome gift for the absurd. Anne Rivers Siddons, author of Fox's Earth and The House Next Door Dynamite! A whirlwind thriller-more than just a page-turner. The pages turn themselves! [Impersonal Attractions] reads like the Grand Prix. Way to go, Sarah Shankman! William Diehl, author of Chameleon and Sharky's Machine |
| adidas with japanese writing: Action Sports and the Olympic Games Belinda Wheaton, Holly Thorpe, 2021-11-04 Based on a decade of research by two leading action sports scholars, this book maps the relationship between action sports and the Olympic Movement, from the inclusion of the first action sports to those featuring for the first time in the Tokyo Olympic Games and beyond. In an effort to remain relevant to younger audiences, four new action sports, surfing, skateboarding, sport climbing, and BMX freestyle were included in the Tokyo Olympic program. Drawing upon interviews with Olympic insiders, as well as leaders, athletes, and participants in these action sports communities, the book details the impacts on the action sports industry and cultures, and offers national comparisons to show the uneven effects resulting from Olympic inclusion. It reveals the intricate workings of power and politics in contemporary sports organisations, and maps key trends in this changing sporting landscape. Action Sports and the Olympic Games is a fascinating read for anybody studying the Olympics, the sociology of sport, action sports, or sport policy. |
| adidas with japanese writing: The Expatriates Janice Y. K. Lee, 2016-10-11 The inspiration for Expats, a new series starring Nicole Kidman coming soon to Prime Video. “Devastating and heartwarming, and exquisite in every way, this is a book you’ll fall deeply in love with and never want to put down.” —Kevin Kwan, author of Crazy Rich Asians From the New York Times bestselling author of The Piano Teacher, a searing novel of marriage, motherhood, and the search for connection far from home. In the glittering city of Hong Kong, expats arrive daily for myriad reasons—to find or lose themselves in a foreign place, and to forget or remake themselves far from home. Amidst this hothouse atmosphere, a tragic incident causes three American women’s lives to collide in ways that will rewrite every assumption of their privileged world: Mercy, a young Korean American and recent Columbia graduate, once again finds herself compromised and adrift, trying to start her life anew; Hilary, a wealthy housewife, is haunted by her struggle to have a child, hoping to save her uncertain marriage; meanwhile, Margaret, once the enviable mother of three, tries to negotiate an existence that has become utterly unrecognizable after a catastrophic event. Faced with unthinkable choices, these three women form a profound connection that defies the norms of the sequestered community—finding in each other a strength borne of need, forgiveness, and ultimately hope. Atmospheric and utterly compelling, The Expatriates showcases Lee’s exceptional talent as one of our keenest observers of women’s inner lives. |
| adidas with japanese writing: The New York Times Book of Mathematics Gina Kolata, 2013-06-04 “Some of the pieces included here are important and some are curiosities, but all are absorbing . . . Recommended for casual and serious math enthusiasts.” —Library Journal From the archives of the world’s most famous newspaper comes a collection of its very best writing on mathematics. Big and informative, The New York Times Book of Mathematics gathers more than 110 articles written from 1892 to 2010 that cover statistics, coincidences, chaos theory, famous problems, cryptography, computers, and many other topics. Edited by Pulitzer Prize finalist and senior Times writer Gina Kolata, and featuring renowned contributors such as James Gleick, William L. Laurence, Malcolm W. Browne, George Johnson, and John Markoff, it’s a must-have for any math and science enthusiast. “Many fascinating problems are explained in language that the layperson will understand . . . This compilation of real-world applications will interest those with an inclination toward mathematics or problem-solving.” —Publishers Weekly |
| adidas with japanese writing: Japanese Farm Food Nancy Singleton Hachisu, 2012-09-04 Presents a collection of Japanese recipes; discusses the ingredients, techniques, and equipment required for home cooking; and relates the author's experiences living on a farm in Japan for the past twenty-three years. |
| adidas with japanese writing: New York Magazine , 1979-05-28 New York magazine was born in 1968 after a run as an insert of the New York Herald Tribune and quickly made a place for itself as the trusted resource for readers across the country. With award-winning writing and photography covering everything from politics and food to theater and fashion, the magazine's consistent mission has been to reflect back to its audience the energy and excitement of the city itself, while celebrating New York as both a place and an idea. |
| adidas with japanese writing: Orange Coast Magazine , 1986-04 Orange Coast Magazine is the oldest continuously published lifestyle magazine in the region, bringing together Orange County¹s most affluent coastal communities through smart, fun, and timely editorial content, as well as compelling photographs and design. Each issue features an award-winning blend of celebrity and newsmaker profiles, service journalism, and authoritative articles on dining, fashion, home design, and travel. As Orange County¹s only paid subscription lifestyle magazine with circulation figures guaranteed by the Audit Bureau of Circulation, Orange Coast is the definitive guidebook into the county¹s luxe lifestyle. |
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