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| are hoka shoes vegan: Essentials of Marketing David Brown, Alex Thompson, 2022-09-01 This comprehensive textbook introduces students to all the core principles of marketing practice using an employability-focused approach. Essentials of Marketing is underpinned by six pillars, which flow through each chapter: marketing ethics, sustainability, stakeholder engagement, globalisation, the power of new media, and measuring success. The book demystifies theory by placing it in contexts which are recognisable to a diverse readership, using real-life case studies and examples designed to engage today’s technologically savvy and internationally oriented students. The book includes a comprehensive running case study in which readers are invited to adopt the roles of marketing assistant, marketing manager, and marketing director within regional markets, applying the knowledge that they have learned in each chapter into modern, realistic contexts, which simulate a marketing career. Key features to aid learning and comprehension include case studies, chapter objectives and summaries, key learning points, and key questions. With a uniquely accessible and applied approach, Essentials of Marketing is designed as a core text for undergraduate and postgraduate students studying Introduction to marketing, marketing management, and principles of marketing modules. Digital learning resources include a comprehensive instructor’s manual to guide interaction with the applied case study, PowerPoint slides, and a test bank. |
| are hoka shoes vegan: Running Beyond Ian Corless, 2016-11-03 Ultra running is one of the world's fastest growing sports and in Ian Corless who runs the scene's most influential podcast, ultra-running has the perfect author to chronicle its rise. Running Beyond is a homage to the sport's legendary races, unique, commissioned photography, captures the diverse and striking terrain - from mountail peaks, to jungles and deserts. Through interviews with the legendary athletes of the sport, Running Beyond is the ultimate homage to the ultra-running world. Foreword by record-breaking, world number one, Kilian Jornet (Run or Die). |
| are hoka shoes vegan: Running with Purpose Jim Weber, 2022-04-26 Discover how Brooks Running Company CEO Jim Weber transformed a failing business into a billion-dollar brand in the ultracompetitive global running market. Running with Purpose is a leadership memoir with insights, inspirational stories, and tangible takeaways for current and aspiring leaders, entrepreneurs, and the 150+ million runners worldwide and those in the broader running community who continually invest in themselves. This leadership memoir starts with Jim Weber's seventh-grade dream to run a successful company that delivered something people passionately valued. Fast forward to 2001, Jim became the CEO of Brooks and, as the struggling brand's fourth CEO in two years, he faced strong headwinds. A lifelong competitor, Jim devised a one-page strategy that he believed would not only save the company but would also lay the foundation for Brooks to become a leading brand in the athletic, fitness, and outdoor categories. To succeed, he had to get his team to first believe it was possible and then employ the conviction, fortitude, and constancy of purpose to outperform larger brands. Brooks' success was validated when Warren Buffett made it a standalone Berkshire Hathaway subsidiary in 2012. In the pages of Running with Purpose, you will find: Brooks’ bold strategy and unique brand positioning that fueled its move from the back of the pack to lead. The key to building a purpose-driven brand that is oriented around customer obsession, building trust, competing with heart, and having fun along the way. The six clear leadership lessons Jim has learned along his path and applies at Brooks to develop staff into authentic leaders. How Berkshire Hathaway's support and influence provided a tailwind for Brooks' business and brand to surge. An inside look at the ups and downs of Jim's personal journey, which led to his conviction that life is too short not to enjoy what you do and the people by your side. |
| are hoka shoes vegan: No Meat Athlete Matt Frazier, Matt Ruscigno, 2013-10 Combining the winning elements of proven training approaches, motivational stories, and innovative recipes, No Meat Athlete is a unique guidebook, healthy-living cookbook, and nutrition primer for the beginner, every day, and serious athlete who wants to live a meatless lifestyle. Author and popular blogger, Matt Frazier, will show you that there are many benefits to embracing a meat-free athletic lifestyle, including: Weight loss, which often leads to increased speed; Easier digestion and faster recovery after workouts; Improved energy levels to help with not just athletic performance but your day-to-day life; Reduced impact on the planet. Whatever your motivation for choosing a meat-free lifestyle, this book will take you through everything you need to know to apply your lifestyle to your training. Matt Frazier provides practical advice and tips on how to transition to a plant-based diet while getting all the nutrition you need; uses the power of habit to make those changes last; and offers up menu plans for high performance, endurance, and recovery. Once you've mastered the basics, Matt delivers a training manual of his own design for runners of all abilities and ambitions. The manual provides training plans for common race distances and shows runners how to create healthy habits, improve performance, and avoid injuries. No Meat Athlete will take you from the start to finish line, giving you encouraging tips, tricks, and advice along the way-- |
| are hoka shoes vegan: BOSH! Ian Theasby, Henry David Firth, 2018-05-01 1 MILLION BOSH BOOKS SOLD WORLDWIDE Want to cook ridiculously good plant-based food from scratch but have no idea where to start? With over 100 incredibly easy and outrageously tasty all-plants meals, BOSH! will be your guide. Henry Firth and Ian Theasby, creators of the world’s biggest and fastest-growing plant-based platform, BOSH!, are the new faces of the food revolution. Their online channels have well over one million fans and constantly inspire people to cook ultra-tasty and super simple recipes at home. Always ensuring they stick to fresh, supermarket-friendly ingredients, BOSH! truly is plant-based food for everyone. In BOSH!, Ian and Henry share more than 100 of their favorite go-to breakfasts, crowd-pleasing party pieces, hearty dinners, sumptuous desserts, and incredible sharing cocktails. The book is jam-packed with fun, unpretentious and mega satisfying recipes, easy enough to be rustled up any night of the week. It's enough to convince the staunchest of carnivores to give plants a whirl. Whether you're already sold on the plant-based lifestyle or you simply want to incorporate more meat, dairy and egg-free meals into your week, BOSH! is your plant-based bible. |
| are hoka shoes vegan: Run to the Finish Amanda Brooks, 2020-03-03 Inspiration and practical tips for runners who prioritize enjoyment over pace and embrace their place as an average runner In her first book, popular runner blogger Amanda Brooks lays out the path to finding greater fulfillment in running for those who consider themselves middle of the pack runners -- they're not trying to win Boston (or even qualify for Boston); they just want to get strong and stay injury-free so they can continue to enjoy running. Run to the Finish is not your typical running book. While it is filled with useful strategic training advice throughout, at its core, it is about embracing your place in the middle of the pack with humor and learning to love the run you've got without comparing yourself to other runners. Mixing practical advice like understanding the discomfort vs. pain, the mental side of running, and movements to treat the most common injuries with more playful elements such as Favorite hilarious marathon signs and Weird Thoughts We all Have at the Start Line, Brooks is the down-to-earth, inspiring guide for everyone who wants to be happier with their run. |
| are hoka shoes vegan: Reborn on the Run Catra Corbett, 2018-05-15 This is a story you’ll love and never forget.—Christopher McDougall, author, Born to Run and Natural Born Heroes Aside from her rock star looks, Catra Corbett is a standout in the running world on her accomplishments alone. Catra is the first American woman to run over one hundred miles or more on more than one hundred occasions and the first to run one hundred and two hundred miles in the Ohlone Wilderness, and she holds the fastest known double time for the 425-miles long John Muir Trail, completing it in twelve days, four hours, and fifty-seven minutes. And, unbelievably, she's also a former meth addict. After two years of addiction, Catra is busted while selling, and a night in jail is enough to set her straight. She gives up drugs and moves back home with her mother, abandoning her friends, her boyfriend, and the lifestyle that she came to depend on. Her only clean friend pushes her to train for a 10K with him, and surprisingly, she likes it—and decides to run her first marathon after that. In Reborn on the Run, the reader keeps pace with Catra as she runs through difficult terrain and extreme weather, is stalked by animals in the wilderness, and nearly dies on a training run but continues on, smashing running records and becoming one of the world's best ultrarunners. Along the way she attempts suicide, loses loved ones, falls in love, has her heartbroken, meets lifelong friends including her running partner and dachshund TruMan, and finally faces the past that led to her addiction. |
| are hoka shoes vegan: Fit2Fat2Fit Drew Manning, 2012-06-12 Drawing from the lessons and insights of his breakout website, Fit2Fat2Fit.com, personal trainer Drew Manning delivers the story of his quest to go from fit to fat to fit again in one year in order to better understand the weight-loss struggles of his clients and the online community. Drew embarked on this journey to prove to clients, website followers, and people across the country that it is possible to get back into shape—and his bottomless desire to kindle a new hope for his readers comes through on every page of Fit2Fat2Fit. With before and after (and after...) photos to that tell their own striking story, and intimate reflections from Drew’s wife Lynn, Fit2Fat2Fit is more than a spectacle or a gimmick; it’s an inspiring story, and sound proof that anyone can reach the level of fitness they desire to make themselves happy. |
| are hoka shoes vegan: Eat and Run Scott Jurek, Steve Friedman, 2013-01-01 An inspirational memoir by Scott Jurek, one of the finest ultrarunners in the world. |
| are hoka shoes vegan: Cook, Eat, Run Charlie Watson, 2019-12-26 Cook, Eat, Run offers a no-nonsense approach to eating for runners and athletes of all levels. From filling breakfasts and high-protein snacks to post-run energy fixes and speedy suppers, it’s an essential companion for anyone looking to seize control of their fitness regime. Featuring 70+ simple recipes suitable for eating solo or for dining with friends, Cook, Eat, Run provides meals that work with your lifestyle rather than against it, whether you’re a ‘Couch-to-5K’ newbie or a pro-runner. There’s a section dedicated to on-the-go fuel including homemade energy gels, hydration drinks and energy bars, alongside recipes from elite runners including Sara Hall, Kara Goucher and Molly Huddle, making it a must-read for anyone totting up their miles. No fads. No calorie counting. Just real food for real runners. |
| are hoka shoes vegan: The Trail is the Teacher Clay Bonnyman Evans, 2020-08-15 An account of the author's 2016 thru-hike of the 2,190-mile Appalachian Trail. |
| are hoka shoes vegan: Running the Dream Matt Fitzgerald, 2020-05-05 The bestselling author of 80/20 Running and How Bad Do You Want It? reveals his inspiring and surprising journey to see just how fast he can go. Matt Fitzgerald has been running (and writing about running) for most of his adult life. But, like many passionate amateur runners, he never felt he was quite fulfilling his potential. If he follows the training, nutrition, and lifestyle of an elite runner, just how fast could he go? In his mid-forties, Matt at last has the freedom to do nothing but train, if only for the span of one summer. The time is now. He convinces the coach of Northern Arizona Elite, one of the country's premier professional running teams, to let him train with a roster of national champions and Olympic hopefuls in the running mecca of Flagstaff, Arizona, leading in to the Chicago Marathon. The results completely redefined Matt’s notion of what is possible, not only for himself but for any runner. Filled with a vibrant cast of characters, rigorous and quad-torching training, and a large dose of self-deprecating humor, Matt’s gripping account of his “fake pro runner” experience allows us to partake in the dream of having the chance to go all the way. Yet for the gifted young runners Matt trains with, it’s not a dream but concrete reality, and their individual stories enrich this inspiring narrative. Running the Dream pulls us into the rarified world of professional running in a way we can all relate to, regardless of speed, and to take away pieces of one man’s amazing journey to try to achieve our own potential. |
| are hoka shoes vegan: Where the Road Ends Meghan M. Hicks, Bryon Powell, 2016-04-05 Every year, countless runners, endurance athletes, and outdoor enthusiasts discover the sport of trail running. Whether they run for peace of mind, appreciation of nature, or competition, they find a sport unlike any other. Where the Road Ends: A Guide to Trail Running captures the excitement, intensity, and appeal of the outdoors. From training and preparation to overcoming nature’s obstacles, it’s all here, accompanied by detailed instruction, expert insights, and stunning color photography. Inside you’ll find these features: • Techniques for running over dirt, sand, roots, and rock • Equipment recommendations based on terrain, distance, and conditions • Safety guidelines for navigation, injury, and water crossings • Conditioning programs for all levels of runners • Strategies for improving race-day performance Whether you are an experienced road runner looking for new challenges or an extreme athlete pushing your physical limits, look no further than Where the Road Ends, the authoritative guide for conquering the trails, terrain, and conditions of the great outdoors. |
| are hoka shoes vegan: The VegNews Guide to Being a Fabulous Vegan Jasmin Singer, VegNews Magazine, 2020-12-15 Go vegan the fabulous way with this helpful guide from an editor of VegNews, an award-winning vegan media outlet. Maybe you're interested in it for the food, maybe it's the animals, or maybe climate change has got you thinking. Whatever your reason, maybe you don't quite know where to start. After all, doesn't going vegan mean you have to give up tasty snacks, cool shoes, a sense of humor, and your leather couch? (Nope, nope, no way, well . . . eventually.) Covering everything from nutrition (you will get enough protein, promise) to dating (vegans have better sex. It's true) to fitness (you want to lift a car over your head? Sure), Jasmin Singer and the team at VegNews bust all the myths and give you all the facts about a plant-based lifestyle. With 30 easy recipes to get you started, The VegNews Guide to Being a Fabulous Vegan will help you adopt a lifestyle that's better for you, the animals, and the planet. And what's more fabulous than that? |
| are hoka shoes vegan: Butter My Butt and Call Me a Biscuit Allan Zullo, Gene Cheek, 2009-10 A collection of hundreds of endearing, truthful, and amusing homespun adages and turns of phrases, and dozens of countrified jokes that will appeal to anyone who wants a change of pace in our pop culture--infused life. These down-home truths and insights lighten the mood, dispense some great advice, and make more than a few clever observations about the world--Cover p. 4. |
| are hoka shoes vegan: The Plant Based Runner Jonathan Cairns, 2019-02-17 Quit Stalling and Losing Steam with This Personal Health Guide Have you suffered from lethargy every time you try to cultivate a healthy habit? Do you start out strong with new diets, but ultimately return to your old habits within weeks or months? Are you frustrated by your lack of forward momentum? Are you tired of starting full on but then ultimately fizzling out? Then you need the help of Jonathan Cairns, author of The Plant Based Runner: A Personal Guide to Running, Healthy Eating, and Discovering a New You. This book isn't like any other running manual you've read. It's a hard-hitting, no-nonsense but compassionate look at how to finally break through to a healthier version of yourself and cultivate a diet that makes you look and feel better long-term. Woven from Cairns' personal story, the guide explores how to get from a path of subtle destruction to a path of health and wellness. It shows you how to take your first steps, and how to keep moving forward. It offers tips on how to become a better you, mentally and physically. Specifically, this book will teach you: Where motivation comes from and how you can get more of it The power of habit and how you can build ones that actually stick How gratitude plays into your daily routines The best place to start (it isn't where you think!) How to get your head in the game for real How to resolve the cognitive dissonance that comes with making real change Which recipes will help you feel healthy and well every hour of the day What runs Cairns has completed, and what you can learn from each The best resources and training plans to turn when in doubt Why it's so important that you make meaningful change now At the end of the day, Cairns simply used running as his favorite tool to fitness and made a conscious decision to eat only what made him feel well - following rules that apply to almost any human. He sticks by the principle that food is either healing or harming us, and we need a guide to make better decisions, which is why all his recipes and running plans are enclosed. Everything is tried and tested by Cairns, from the simplest breakfast to the most elaborate post-workout meal. If you're tired of breaking down, stalling out and losing steam, it's time to make a better decision. It's time to implement simple changes that add up to incredible results. You deserve it. So don't wait. Buy this book NOW to change your life - quite literally step by step. Pick up your copy today by clicking the BUY NOW button at the top of this page! |
| are hoka shoes vegan: Relentless Forward Progress Bryon Powell, 2013-10-04 Ready to Run an Ultramarathon? When you consider marathons, do you think, been there, done that? Like so many others, do you believe that humans were born to run? Do you seek a new challenge that tests your mental and physical limits? If you answered yes to any of these questions, then it’s time to read Relentless Forward Progress and give ultramarathons a try! Veteran ultramarathoner and coach Bryon Powell shares insider know-ledge about training, racing, fueling, hydration, and much more. In this guide, you’ll find: --Daily training plans for races from 50k to 100 miles --A crash course in how to trail run --Advice from some of the world’s top ultrarunners --Proven strategies for race day success --Useful approaches for running uphill and downhill --What to look for in ultramarathon gear --Practical wisdom on speed work --Cross training ideas for running fitness and recovery --Tips on running barefoot --Inspiration to go farther than you’ve ever gone before |
| are hoka shoes vegan: Hal Koerner's Field Guide to Ultrarunning Hal Koerner, 2014-08-01 Ultramarathons don’t leave much room for mistakes. Don’t learn the hard way: get a jump on training for an ultramarathon with Hal Koerner’s Field Guide to Ultrarunning, a comprehensive handbook to running 30 to 100 miles and beyond, written by one of the most experienced and recognized athletes in the sport. Hal Koerner is among America’s best ultrarunners with podium results in more than 90 ultramarathons. In his smart, down-to-earth handbook, Koerner shares hard-earned wisdom, field-tested habits, and insider tips to help you prepare for your ultra. You’ll find guidance on exactly what you need to know to prepare for ultramarathon, including: best gear for ultrarunning fueling and hydration guidelines choosing an ultra trail-running technique first-aid advice beating altitude, storms, and heat race-day game plans crew and pacer tips mental strategies to get you to the finish line The guide offers three detailed training plans to prepare for 50K, 50-mile to 100K, and 100-mile ultramarathons. Start your ultra with confidence and finish it strong with Hal Koerner’s Field Guide to Ultrarunning! |
| are hoka shoes vegan: First Steps Jeremy DeSilva, 2021-04-06 A Science News Best Science Book of the Year: “A brilliant, fun, and scientifically deep stroll through history, anatomy, and evolution.” —Agustín Fuentes, PhD, author of The Creative Spark: How Imagination Made Humans Exceptional Winner of the W.W. Howells Book Prize from the American Anthropological Association Blending history, science, and culture, this highly engaging evolutionary story explores how walking on two legs allowed humans to become the planet’s dominant species. Humans are the only mammals to walk on two rather than four legs—a locomotion known as bipedalism. We strive to be upstanding citizens, honor those who stand tall and proud, and take a stand against injustices. We follow in each other’s footsteps and celebrate a child’s beginning to walk. But why, and how, exactly, did we take our first steps? And at what cost? Bipedalism has its drawbacks: giving birth is more difficult and dangerous; our running speed is much slower than other animals; and we suffer a variety of ailments, from hernias to sinus problems. In First Steps, paleoanthropologist Jeremy DeSilva explores how unusual and extraordinary this seemingly ordinary ability is. A seven-million-year journey to the very origins of the human lineage, this book shows how upright walking was a gateway to many of the other attributes that make us human—from our technological abilities to our thirst for exploration and our use of language—and may have laid the foundation for our species’ traits of compassion, empathy, and altruism. Moving from developmental psychology labs to ancient fossil sites throughout Africa and Eurasia, DeSilva brings to life our adventure walking on two legs. Includes photographs “A book that strides confidently across this complex terrain, laying out what we know about how walking works, who started doing it, and when.” —The New York Times Book Review “DeSilva makes a solid scientific case with an expert history of human and ape evolution.” —Kirkus Reviews “A brisk jaunt through the history of bipedalism . . . will leave readers both informed and uplifted.” —Publishers Weekly “Breezy popular science at its best.” —Science News |
| are hoka shoes vegan: Aussie Grit: My Formula One Journey Mark Webber, 2015-09-10 In his trademark straight-talking, no-nonsense style Mark Webber reveals his amazing life on and off the Formula One race track in Aussie Grit. Mark Webber was at the centre of one of the most captivating chapters in the history of Formula One. In 2010, while racing for Red Bull, he and his team mate Sebastian Vettel went head to head for the World Championship. There could only be one winner. Since retiring from Formula One Mark has concentrated on endurance racing, including the legendary Le Mans 24 Hour race. He hit the front pages of newspapers around the world in December 2014 when he slammed into the barricades in the final round of the FIA World Endurance Championship in South America, and was lucky to escape with his life. But the controversy of his relationship on and off the track with Vettel, who went on to win multiple world titles, has never been far beneath the surface. Here, for the first time, Webber tells the inside story of one of Formula One's most intriguing battles – it is a story that goes to the heart of why the sport is loved by millions of fans around the world. From his first taste of karting to his F1 debut in 2002, scoring Minardi's first points in three years at the Australian Grand Prix, through to his first win with Red Bull at the 2009 German Grand Prix and the year he should have been crowned World Champion. Mark Webber's journey to the top of Formula One was every bit as determined and committed as his racing. Aussie Grit is his searingly honest story. Includes a foreword by Formula One legend Sir Jackie Stewart. |
| are hoka shoes vegan: The Barefoot Sisters Southbound Lucy Letcher, Susan Letcher, 2009 At the ages of 25 and 21, Lucy and Susan Letcher set out to thru-hike the entire 2,175 miles of the Appalachian Trail--barefoot. Quickly earning themselves the moniker of the Barefoot Sisters, the two begin their journey at Mount Katahdin and spend eight months making their way to Springer Mountain in Georgia. As they hike, they write about their adventures through the 100-mile Wilderness, the rocky terrain of Pennsylvania, and snowfall in the great Smoky Mountains. It's as close as one can get to hiking the Appalachian Trail without strapping on a pack--Back cover. |
| are hoka shoes vegan: Dirty Vegan Matt Pritchard, One Tribe TV Limited, 2018-12-27 ** FROM THE BBC'S FIRST EVER VEGAN COOKERY PROGRAMME ** ** DIRTY VEGAN'S HOTLY ANTICIPATED FOLLOW-UP, DIRTY VEGAN: ANOTHER BITE, IS NOW AVAILABLE ** From the ex presenter of the cult TV show Dirty Sanchez, Matt Pritchard, comes the BBC's first ever (and long overdue) vegan cookery programme and accompanying book. In this television tie-in, Matt shows you just how easy and cheap it can be to go vegan and how the right nutrition can help you perform better in all aspects of life. Discover more than 80 cracking recipes for proper healthy vegan food - none of this Michelin Star sh*t - such as the Full vegan pile up, Squash & shroom momos with yuzu dip, Crispy bang-bang tofu, peanut & chilli stir-fry, Creamy peppercorn & mushroom pie and Maple, orange & chocolate baklava. In Dirty Vegan, Matt is set a challenge to create vegan food for certain groups of people with specific nutritional needs - a women's rugby team, OAPs, teenagers and emergency services (mountain rescue). He examines the science behind the ingredients, such as egg and meat alternatives, to create nutritious dishes to suit all ages, tastes and cravings. Chapters include: 1. Morning Kickstarters 2. Quick Hits & Gobfuls 3. Rabbit Food 4. Belly Warmers 5. Proper Main Munch 6. The Main's Best Mate 7. Sweet Stuff ** Praise for Dirty Vegan ** 'This book is packed with uncomplicated, delicious recipes' - BBC Good Food 'Dirty Vegan's hearty, casually presented and flavour-packed recipes should find universal appeal' - Waitrose Magazine 'Vegan food is far from boring and doesn't mean you have to sacrifice your favourite indulgent treats. Which is why we'll be whipping up some of the seriously tasty dishes in Dirty Vegan' - Heat Magazine |
| are hoka shoes vegan: Run Fast. Cook Fast. Eat Slow. Shalane Flanagan, Elyse Kopecky, 2018-08-14 NEW YORK TIMES BESTSELLER • IACP AWARD FINALIST • Cook the recipes that Shalane Flanagan ate while training for her historic TCS New York City Marathon win! Run Fast. Eat Slow. taught runners of all ages that healthy food could be both indulgent and incredibly nourishing. Now, Olympian Shalane Flanagan and chef Elyse Kopecky are back with a cookbook that’s full of recipes that are fast and easy without sacrificing flavor. Whether you are an athlete, training for a marathon, someone who barely has time to step in the kitchen, or feeding a hungry family, Run Fast. Cook Fast. Eat Slow. has wholesome meals to sustain you. Run Fast. Cook Fast. Eat Slow. is full of pre-run snacks, post-run recovery breakfasts, on-the-go lunches, and thirty-minutes-or-less dinner recipes. Each and every recipe—from Shalane and Elyse’s signature Superhero muffins to energizing smoothies, grain salads, veggie-loaded power bowls, homemade pizza, and race day bars—provides fuel and nutrition without sacrificing taste or time. |
| are hoka shoes vegan: Run with Power Jim Vance, 2016-05-01 RUN WITH POWER is the groundbreaking guide you need to tap the true potential of your running power meter. From 5K to ultramarathon, a power meter can make you fasterbut only if you know how to use it. Just viewing your numbers is not enough; you can only become a faster, stronger, more efficient runner when you know what your key numbers mean for your workouts, races, and your season-long training. In Run with Power, TrainingBible coach Jim Vance offers the comprehensive guide you need to find the speed you want. Run with Power demystifies the data and vocabulary so you can find and understand your most important numbers. You’ll set your Running Power Zones so you can begin training using 8 power-based training plans for 5K, 10K, half-marathon, and marathon. Vance shows you how you can compare wattage, heart rate, pace, and perceived exertion to gain the maximum insight into your performances, how you respond to training, and how you can train more effectively. Run with Power will revolutionize how you train and race. Armed with Vance’s guidance, you can train more specifically for races, smooth your running technique, accurately measure your fitness, predict a fitness plateau, monitor injuries, know exactly how hard you’re training, get more fitness from every workout, recover fully, perfect your tapers, warm up without wasting energy, pace your race on any terrain, know when to open the throttle, and create an unprecedented picture of yourself as an athlete. If you’re just glancing at the number on your wrist or computer monitor, you’ve got a lot more speed potential. Knowledge is power and understanding your power numbers can open the gate to new methods and new PRs. Run with Power introduces the use of power meters to the sport of running and will show you how to break through to all-new levels of performance. Key concepts explored in Run with Power: 3/9 Test, 30-minute Time Trial Test, Running Functional Threshold Power (rFTPw), Running Functional Threshold Pace (rFTPa), Averaged and Normalized Power (NP), Intensity Factor (IF), Peak Power, Variability Index, Efficiency Index (EI), speed per watt, Vance’s Power Zones for Running, Training Stress Score (TSS), and Periodization with Power. Includes 6 testing methods and 8 power-based training schedules and workouts for 5K, 10K, half-marathon, and marathon. |
| are hoka shoes vegan: Kicksology Brian Metzler, 2019-10-15 Kicksology is your all-access pass into the fascinating, colorful world of running shoesand what makes up a perfect pair of kicks. Sports journalist and veteran shoe tester Brian Metzler takes runners and kicksologists deep inside the $10 billion dollar running shoe industry with a behind-the-curtain look at what makes iconic running shoe brands tick. Kicksology follows a shoe from inspiration to store shelf to show how innovative ideas evolve into industry-wide trends and fads. Metzler tours shoe labs where scientists advance our understanding of shoes and running mechanics as well as the domestic and overseas shoe factories where the world’s favorite kicks are assembled. A dedicated shoe nerd and running junkie, Metzler shares his love of great shoes in this fascinating look at the intersections of shoe culture and history, science and storytelling, intel from the innovators with on-the-ground insight from top runners. Kicksology is filled with information as entertaining as it is surprising, tapping into the passion runners have for their kicks and feeding their curiosity about what makes a great shoe. |
| are hoka shoes vegan: Run Fast. Eat Slow. Shalane Flanagan, Elyse Kopecky, 2016-08-09 NEW YORK TIMES BESTSELLER • Fuel up like New York City Marathon champion Shalane Flanagan. “Run Fast. Eat Slow. contains sound advice and delicious and nutritious recipes—finally a true runner's kitchen companion.”—Joan Benoit Samuelson, first-ever women’s Olympic marathon champion From world-class marathoner and four-time Olympian Shalane Flanagan and chef Elyse Kopecky comes a whole foods, flavor-forward cookbook that proves food can be indulgent and nourishing at the same time. Finally here’s a cookbook for runners that shows fat is essential for flavor and performance and that counting calories, obsessing over protein, and restrictive dieting does more harm than good. Packed with more than 100 recipes for every part of your day, mind-blowing nutritional wisdom, and inspiring stories from two fitness-crazed women that became fast friends over fifteen years ago, Run Fast. Eat Slow. has all the bases covered. You’ll find no shortage of delicious meals, satisfying snacks, thirst-quenching drinks, and wholesome treats—all made without refined sugar and flour. Fan favorites include Can’t Beet Me Smoothie, Arugula Cashew Pesto, High-Altitude Bison Meatballs, Superhero Muffins, Kale Radicchio Salad with Farro, and Double Chocolate Teff Cookies. |
| are hoka shoes vegan: Chloe's Vegan Italian Kitchen Chloe Coscarelli, 2014-09-23 Vegan chef Chloe Coscarelli creates more than 150 recipes inspired by Italian cuisine.-- |
| are hoka shoes vegan: Farmacy Kitchen Cookbook Camilla Fayed, 2018-06-28 'Farmacy food is what we have all been waiting for. Great tasting healthy food for an optimum mind and body means a better planet for us and the creatures we share it with' - Stella McCartney 'Since it opened, Farmacy has been the hottest table in town' - Vogue 'THE healthy eating place' - GQ 'An oasis of health and happiness' - Harper's Bazaar Interested in eating and living in a more conscious way? Want to eat well with nature's best ingredients while being aware of where our food comes from? Think taking better care of the land and people who grow these ingredients is important? Welcome to the Farmacy Kitchen, where you will find inspirational ideas for conscious living and delicious recipes for plant-based eating. The Farmacy ethos is about bringing attention back to nature, simplicity and balance. We love to follow the concept of 'simple abundance' in the food we create, using fresh, colourful and whole foods in inspired combinations for maximum taste, digestion and enjoyment. We know how good food tastes when it's made with love and intention. It's a creative process that brings care into the kitchen to make great-tasting food to nourish the body and energise the soul. A process that you can now bring to your own kitchen with the help of this book. |
| are hoka shoes vegan: Anatomy for Runners Jay Dicharry, 2012-12-12 Running has become more and more popular in recent years, with thousands of people entering marathons, buying new running shoes with the latest technology, and going for a daily jog, whether on the track or on a treadmill. Unfortunately, with running comes injuries, as a result of wrong information and improper training. Author Jay Dicharry was tired of getting the same treatments from doctors that didn’t heal his joint and muscle pain from running, so he decided to combine different fields of clinical care, biomechanical analysis, and coaching to help you avoid common injuries and become the best runner you can be. Along with clear and thorough explanations of how running influences the body, and how the body influences your running, this book answers many of the common questions that athletes have: Do runners need to stretch? What is the best way to run? What causes injuries? Which shoes are best for running? Is running barefoot beneficial? The mobility and stability tests will assess your form, and the corrective exercises, along with step-by-step photos, will improve your core and overall performance, so that you can train and run with confidence, knowing how to avoid injuries! |
| are hoka shoes vegan: Sneaker Mayhem Golden Lion Publications, 2021-02-16 Discover the Craziest, most expensive, glamorous and damn right outrageous sneakers of 2020 with the All New Sneaker Sneaker Mayhem: The Ultimate Sneaker Book for Sneakerheads 2021 Edition! Revisit the sneakers that made 2020 great (even though 2020 could have been better but let's not get into that...) A coffee table book is the easiest way to showcase your personality to guests and add some spice to your homes interior. What better way to express your fascination for sneakers than with a sneaker coffee table book. I bought the original Sneaker Mayhem book and decided to buy the 2021 Edition too. I did not expect the 2021 Edition to be so good. The selection of shoes is amazing and it's a great conversational piece when guests come over. This book will forever live on my living room table - Peter Howells Rediscover some of the world's most mind boggling shoes and greatest collaborations of 2020 and gain insights on your favorite sneakers including history about the sneaker as well as resell price inside this jam-packed book of sneaker goodness. Sneaker Mayhem 2021 Edition is the ultimate sneaker book for you. Find out the sneakers that took the world by storm and other that made us go what the f... From sneakers that came straight out of an LSD trip to Crocs made in collaboration with rapper Post Malone, you are guaranteed to find a sneaker that will blow your mind as well as your guests. My wife loves buying a bunch of coffee table books. I'm glad there's a coffee table book for us sneakerheads. - Berat Serrano (Sneakerhead) We have hand-picked over 30 insane sneakers released in 2020 including: Nike SB Dunk Low x Chunky Dunky Nike Air Jordan High Dark Mocha J Balvin x Air Jordan 1 Yeezy FoamRunner Joe Freshgoods x New Balance 992 'No Emotions Are Emotions' Grateful Dead x Nike SB Dunk Low New Balance 2002R x Salehe Bembury We can't put the whole list in an Amazon description, you will have to find out the rest for yourself No need to pay for some overpriced, outdated sneaker book. Sneaker Mayhem 2021 Edition has everything a sneaker head dreams about and it's the cheapest, most up-to-date sneaker coffee table book on Amazon. Since you are buying from Amazon, if you're not satisfied with it you can just return it and get your money back within a few days. You lose nothing. Scroll up and buy your copy of Sneaker Mayhem: The Ultimate Sneaker Book for Sneakerheads 2021 Edition today! |
| are hoka shoes vegan: Born to Run Christopher McDougall, 2010-12-09 A New York Times bestseller 'A sensation ... a rollicking tale well told' - The Times At the heart of Born to Run lies a mysterious tribe of Mexican Indians, the Tarahumara, who live quietly in canyons and are reputed to be the best distance runners in the world; in 1993, one of them, aged 57, came first in a prestigious 100-mile race wearing a toga and sandals. A small group of the world's top ultra-runners (and the awe-inspiring author) make the treacherous journey into the canyons to try to learn the tribe's secrets and then take them on over a course 50 miles long. With incredible energy and smart observation, McDougall tells this story while asking what the secrets are to being an incredible runner. Travelling to labs at Harvard, Nike, and elsewhere, he comes across an incredible cast of characters, including the woman who recently broke the world record for 100 miles and for her encore ran a 2:50 marathon in a bikini, pausing to down a beer at the 20 mile mark. |
| are hoka shoes vegan: Strength and Conditioning for Endurance Running Richard Blagrove, 2015-07-31 Endurance runners and coaches have tended to neglect weight training and conditioning techniques, often in the belief that they don't benefit performance, add unwanted muscle bulk, or cause excessive soreness. But as standards at elite level have improved, so coaches and runners have become increasingly keen on learning about the latest new training techniques or ways to stay injury free. No longer does the running community view strength and conditioning with scepticism, or as something that can only benefit elite runners. In Strength and Conditioning for Endurance Running, author Richard Blagrove shows how a strength and conditioning programme can directly improve running performance and reduce the risk of injury, as well as allowing an athlete to tolerate high volumes of running in the future. Fully illustrated with 312 colour images and diagrams. |
| are hoka shoes vegan: The Red Brendan Leader, 2019-10 A rock climbers guidebook to the Red River Gorge Kentucky US |
| are hoka shoes vegan: Running for the Hansons Sage Canaday, 2011-04-01 Running For The Hansons, offers the reader a glimpse of what it is like to be a professional distance runner, to run in a major sponsor's shoes, and to live a lifestyle structured around training and racing. It is a first-hand, exclusive account that delves into the elations, the disappointments and the re-discoveries of what it takes to be an elite, American distance runner. The story provides a framework of The Hansons-Brooks Distance Project, a post-collegiate marathon-focused training group based in Michigan that was made famous by the progression of 2008 US Olympian Brian Sell. Runners of all ages and abilities will quickly recognize that the thought processes of such athletes mentioned in the story can be applied to their own running. The mega-mileage, 140-mile weeks and puke-including workouts and races that are discussed in the book are relative extensions from the challenges that any high school team, college cross-country team or marathon-training group must learn to conquer together. As a collective whole, the sacrifice and commitment of each individual yields a camaraderie, synergy and motivation for the entire group to break through pre-conceived barriers (which are the very efforts demanded to achieve new personal bests!) This is a story about dreaming big, following your heart and taking risks. It is a story of triumphs, disappointments, and how one may find meaning and purpose in life through a simple passion for running. Included in the contents are informative sections about training, racing, and what it takes to become one of the best marathon runners in the country.The enclosed DVD features separate video clips on completing running specific drills, selecting proper training shoes, content relating to chapters within the book, as well as extra bonus footage of the Hansons-Brooks team. |
| are hoka shoes vegan: Sticky Fingers' Sweets Doron Petersan, 2012-02-16 A Food Network Cupcake Wars winner shares her scrumptious recipes in a new cookbook that has vegans and omnivores alike clamoring for more. When Sticky Fingers Sweets & Eats opened in 2002, it instantly became one of the most popular bakeries in D.C.-a bakery that just happens to be vegan. Soon, Sticky Fingers was voted D.C.'s best bakery by The Washington City Paper, and chef Doron Petersan found herself beating out traditional bakers on the Food Network's Cupcake Wars. Sticky Fingers' Sweets is packed with one hundred of her beloved recipes- from indulgent snacks like Fudgetastic Brownies and Oatmeal Raisin Cookies to breakfast treats like Pecan Spice Coffee Cake and Cranberry Ginger Scones, and from celebratory desserts like Chocolate Seltzer Cake and Red Velvet Cupcakes to Sticky Fingers' most popular sweets- Little Devils, Cowvins, and Sticky Buns. Petersan also includes love bite nutritional tips and valuable tricks-of-the- trade techniques that every home baker will appreciate. The number of people embracing a vegan lifestyle continues to grow. Like Erin McKenna's BabyCakes and Isa Chandra Moskowitz's bestselling cookbooks, Sticky Fingers' Sweets and Petersan's delectable-and secretly healthy-recipes will be greeted enthusiastically by anyone and everyone who loves to bake. |
| are hoka shoes vegan: The Story of the Human Body Daniel Lieberman, 2014-07-01 A landmark book of popular science that gives us a lucid and engaging account of how the human body evolved over millions of years—with charts and line drawings throughout. “Fascinating.... A readable introduction to the whole field and great on the making of our physicality.”—Nature In this book, Daniel E. Lieberman illuminates the major transformations that contributed to key adaptations to the body: the rise of bipedalism; the shift to a non-fruit-based diet; the advent of hunting and gathering; and how cultural changes like the Agricultural and Industrial Revolutions have impacted us physically. He shows how the increasing disparity between the jumble of adaptations in our Stone Age bodies and advancements in the modern world is occasioning a paradox: greater longevity but increased chronic disease. And finally—provocatively—he advocates the use of evolutionary information to help nudge, push, and sometimes even compel us to create a more salubrious environment and pursue better lifestyles. |
| are hoka shoes vegan: Running Doc's Guide to Healthy Running Lewis G. Maharam, 2013-09-13 Running Doc's comprehensive book on running injuries can help you solve your aches and pains for years of healthy running. For a runner, injury is a terrible fate. Yet every year, nearly half of America's runners suffer an injury severe enough to bring them to a halt. Trust the Running Doc to get you back on your feet. Dr. Lewis G. Maharam, MD, is the most trusted authority on running health and running injuries, and his guide will help you avoid or fix nearly every common running-related injury. If you're already injured, Running Doc's book will help you diagnose, treat, and recover to run pain-free. From head to toenails, Running Doc's Guide to Healthy Running is the most comprehensive guide to running injuries and preventative care. Running Doc offers simple, effective treatments for every common running injury and also delivers easy-to-follow advice on the best way to prepare for and enjoy running events of all types and distances. Running Doc's Guide to Healthy Running addresses: How running is good for your health Healthy training programs for races and running events Choosing running shoes for your gait and feet Guidelines for running in cold weather, hot weather, and dry climates Safe and healthy marathon and half-marathon training Running with a cold, the flu, and aches and pains Feet and ankle injuries including plantar fasciitis, Lisfranc, sprains Legs and knee injuries including Runner's Knee, IT Band Syndrome, tendinitis Back pain from sciatica, piriformis syndrome, and related issues No matter your malady, Running Doc has got you covered. Get healthy and get back on your feet with Running Doc's Guide to Healthy Running. |
| are hoka shoes vegan: The Best Urban Hikes Chris Englert, 2017 Within Denver's C-470 loop, numerous trails and neighborhoods invite exploration. Includees 30 hikes throughout the urban core, including Golden, Aurora, Westminster, Arvada, Littleton, and Thornton. Special coverage of the 9 Creeks Loop, a 41-mile urban hike on Denver's best trails. -- Back cover. |
| are hoka shoes vegan: Older Yet Faster Keith Bateman, Heidi Jones, 2020-03-26 Older Yet Faster (English and French editions with illustrations and photos, and online lesson and exercise videos) is a manual for teaching runners how to transition to efficient running and to help them to avoid incurring almost all of the common running injuries as they do so. It is ideal for beginners to learn how to run well and for experienced runners to changeover to good technique. Coaches can also use this book as a reference on how to implement technique change for their clients, and we expect it to become the go-to manual for medical professionals, to help them deal with running related injuries caused by bad technique and footwear. After learning how injuries are caused and then gaining a good understanding of running technique in the early chapters you will be prepared to read about our technique-change system which we call OYF Running. This consists of Keith's Lessons used in combination with Heidi's Strengthening Exercises and forms the main body of the book. Keith shows you how to run efficiently in a simple, step-by-step guide both in the book and with videos. Each Lesson provides exercises set out in a format which is both easy to understand and implement. The first three lessons teach you the basics of running correctly and the last three help you put these into practice and help you to refine your technique over the period of your transition. This program is set up so that runners can teach themselves in conjunction with the online videos and forum.Heidi's Strengthening Exercises consists of a well-ordered series of exercises which will help your body safely adjust to the redistribution of the workload and are essential to rebuild parts of the body which have been neglected due to poor technique. It should be started as soon as possible, in order to build strength and to deal with the resultant muscle and tendon soreness that you will start to experience. We identify specific injuries and how they are caused and we show how by improving running technique, and re-strengthening these injuries are quickly cured. Podiatrists will find Heidi's experiences and advice particularly interesting, especially as they will almost certainly, be in conflict with what is still taught in universities. Chapters Twelve and Thirteen, 'Managing the changes' and 'Rehabilitation', explain what should happen during the transition and what to do should you get injured, or if you are currently injured. Chapter Fourteen is very important as you must have suitable footwear to run with good technique. There is then a chapter on how your body shape will change as you adopt your new technique and a chapter on general tips and traps a list of commonly used terms, a glossary and an index.Finally, we have included three appendices: For Coaches, For Podiatrists and a detailed look at Heidi's strengthening program. In Appendix A, Keith discusses how to implement his Lessons from a coach's point of view, in Appendix B, Heidi explains how she treats her patients who are suffering with specific injuries and in Appendix C she explains her Strengthening program in greater detail for medical professionals and interested runners. |
| are hoka shoes vegan: Shoe Material Design Guide Wade Motawi, 2018-03-12 Do you want to be a professional shoe designer? You must learn how to select and specify shoe materials correctly. The Shoe Material Design Guide details all the shoe materials you will need to make modern athletic, classic casual, and high fashion footwear. Each chapter covers a specific shoe material type. You will learn how each material is made, the options available to you, and how to specify the material correctly. Inside you will find chapters on leather, textiles, synthetics, laces, glue, reinforcements, hardware, logos, midsoles, outsoles, and more! See exactly how each material is used inside real production shoes. Annotated cross-sections of over 30 different shoe types. Look inside basketball shoes, running shoes, track spikes, hiking boots, work boots, high heels, cowboy boots, and many more! You will also find information on topics such as material testing, sustainable production, exotic materials, and more. Written as a companion to our best selling How Shoes Are Made, The Shoe Material Design Guide digs deeper into the world of footwear materials and design. 8.5 x 11 28 chapters, 195 pages with over 330 color photos. |
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