Advertisement
| b j fogg persuasive technology: Persuasive Technology B.J. Fogg, 2003 B.J. Fogg proposes conceptual examples of possible new technologies, discusses ethical implications of persuasive computing and offers theoretical insights into persuasion processes. |
| b j fogg persuasive technology: Tiny Habits B. J. Fogg, 2020 The world's leading expert on habit formation shows how you can have a happier, healthier life: by starting small. Myth: Change is hard. Reality: Change can be easy if you know the simple steps of Behavior Design. Myth: It's all about willpower. Reality: Willpower is fickle and finite, and exactly the wrong way to create habits. Myth: You have to make a plan and stick to it. Reality: You transform your life by starting small and being flexible. BJ FOGG is here to change your life--and revolutionize how we think about human behavior. Based on twenty years of research and Fogg's experience coaching more than 40,000 people, Tiny Habits cracks the code of habit formation. With breakthrough discoveries in every chapter, you'll learn the simplest proven ways to transform your life. Fogg shows you how to feel good about your successes instead of bad about your failures. Whether you want to lose weight, de-stress, sleep better, or be more productive each day, Tiny Habits makes it easy to achieve. Already the habit guru to companies around the world, Fogg brings his proven method to a global audience for the first time. Whether you want to lose weight, de-stress, sleep better, or exercise more, Tiny Habits makes it easy to achieve. |
| b j fogg persuasive technology: Proceedings of the 4th International Conference on Persuasive Technology Association for Computing Machinery, ACM Digital Library, 2009-04-26 Persuasive 2009; 4th International Conference on Persuasive Technology Apr 26, 2009-Apr 29, 2009 Claremont, USA. You can view more information about this proceeding and all of ACMs other published conference proceedings from the ACM Digital Library: http://www.acm.org/dl. |
| b j fogg persuasive technology: Persuasive Technology Harri Oinas-Kukkonen, Per Hasle, Marja Harjumaa, Katarina Segerståhl, Peter Øhrstrøm, 2008-06-29 This book constitutes the refereed proceedings of the Third International Conference on Persuasive Technology, PERSUASIVE 2008, held in Oulu, Finland, in June 2008. The 17 revised full papers and 12 revised short papers presented together with 3 keynote papers were carefully reviewed and selected from 63 submissions. The papers are organized in topical sections on social network systems, knowledge management, applications, conceptual frameworks, perspectives on persuasive technology, peer-to-peer and social networks, self-persuasion and timing, well-being applications, and theoretical considerations. |
| b j fogg persuasive technology: Persuasive Technology Yvonne de Kort, Wijnand IJsselsteijn, Cees Midden, Berry Eggen, B.J. Fogg, 2007-11-24 This book constitutes the thoroughly refereed post-proceedings of the Second International Conference on Persuasive Technology for Human Well-Being, PERSUASIVE 2007, held in Palo Alto, CA, USA, in April 2007. The 37 revised full papers presented were carefully reviewed and selected from numerous submissions for inclusion in the book. The papers are organized in topical sections and cover a broad range of subjects. |
| b j fogg persuasive technology: Zucked Roger McNamee, 2019-02-05 One of the Financial Times' Best Business Books of 2019 The New York Times bestseller about a noted tech venture capitalist, early mentor to Mark Zuckerberg, and Facebook investor, who wakes up to the serious damage Facebook is doing to our society—and sets out to try to stop it. If you had told Roger McNamee even three years ago that he would soon be devoting himself to stopping Facebook from destroying our democracy, he would have howled with laughter. He had mentored many tech leaders in his illustrious career as an investor, but few things had made him prouder, or been better for his fund's bottom line, than his early service to Mark Zuckerberg. Still a large shareholder in Facebook, he had every good reason to stay on the bright side. Until he simply couldn't. Zucked is McNamee's intimate reckoning with the catastrophic failure of the head of one of the world's most powerful companies to face up to the damage he is doing. It's a story that begins with a series of rude awakenings. First there is the author's dawning realization that the platform is being manipulated by some very bad actors. Then there is the even more unsettling realization that Zuckerberg and Sheryl Sandberg are unable or unwilling to share his concerns, polite as they may be to his face. And then comes the election of Donald Trump, and the emergence of one horrific piece of news after another about the malign ends to which the Facebook platform has been put. To McNamee's shock, even still Facebook's leaders duck and dissemble, viewing the matter as a public relations problem. Now thoroughly alienated, McNamee digs into the issue, and fortuitously meets up with some fellow travelers who share his concern, and help him sharpen its focus. Soon he and a dream team of Silicon Valley technologists are charging into the fray, to raise consciousness about the existential threat of Facebook, and the persuasion architecture of the attention economy more broadly—to our public health and to our political order. Zucked is both an enthralling personal narrative and a masterful explication of the forces that have conspired to place us all on the horns of this dilemma. This is the story of a company and its leadership, but it's also a larger tale of a business sector unmoored from normal constraints, just at a moment of political and cultural crisis, the worst possible time to be given new tools for summoning the darker angels of our nature and whipping them into a frenzy. Like Jimmy Stewart in Rear Window, Roger McNamee happened to be in the right place to witness a crime, and it took him some time to make sense of what he was seeing and what we ought to do about it. The result of that effort is a wise, hard-hitting, and urgently necessary account that crystallizes the issue definitively for the rest of us. |
| b j fogg persuasive technology: Webs of Influence Nathalie Nahai, 2012-12-14 As legions of businesses scramble to set up virtual-shop, we face an unprecedented level of competition to win over and keep new customers online. At the forefront of this battleground is your ability to connect with your customers, nurture your relationships and understand the psychology behind what makes them click. In this book The Web Psychologist, Nathalie Nahai, expertly draws from the worlds of psychology, neuroscience and behavioural economics to bring you the latest developments, cutting edge techniques and fascinating insights that will lead to online success. Webs of Influence delivers the tools you need to develop a compelling, influential and profitable online strategy which will catapult your business to the next level – with dazzling results. |
| b j fogg persuasive technology: Mobile Persuasion B. J. Fogg, 2007 |
| b j fogg persuasive technology: Design for the Mind Victor Yocco, 2016-06-13 Summary Design for the Mind: Seven Psychological Principles of Persuasive Design teaches web designers and developers how to create sites and applications that appeal to our innate natural responses as humans. Author Victor Yocco, a researcher on psychology and communication, introduces the most immediately relevant and applicable psychological concepts, breaks down each theory into easily-digested principles, then shows how they can be used to inform better design. Purchase of the print book includes a free eBook in PDF, Kindle, and ePub formats from Manning Publications. About the Technology Designers and design team members need to think about more than just aesthetics. How do you handle short attention spans. How does your design encourage users to engage, browse, or buy? Fortunately, there are psychological principles that you can use in your design to anticipate and benefit from how humans think, behave, and react. About the Book Design for the Mind: Seven Psychological Principles of Persuasive Design teaches you to recognize how websites and applications can benefit from an awareness of our innate, natural responses as humans, and to apply the same principles to your own designs. This approachable book introduces the psychological principles, deconstructs each into easily digestible concepts, and then shows how you can apply them. The idea is to deepen your understanding of why people react in the ways they do. After reading the book, you'll be ready to make your work more psychologically friendly, engaging, and persuasive. What's Inside Making design persuasive Encouraging visitors to take action Creating enduring messages Meeting the needs of both engaged and disengaged visitors Becoming a strategic influencer Applying theory, with case studies and real-world examples About the Reader This book is for web and UX designers and developers as well as anyone involved in customer-facing digital products. About the Author Victor Yocco, PhD, is a research director at a Philadelphia-based digital design firm. He received his PhD from The Ohio State University, where his research focused on psychology and communication in informal learning settings. Victor regularly writes and speaks on topics related to the application of psychology to design and addressing the culture of alcohol use in design and technology. He can be found at www.victoryocco.com or @victoryocco on Twitter. Table of Contents PART 1 INTRODUCING THE APPLICATION OF PSYCHOLOGY TO DESIGN Meeting users' needs: including psychology in design PART 2 WHY DO FOLKS ACT LIKE THAT? PRINCIPLES OF BEHAVIOR Designing for regular use: addressing planned behavior Risky decisions and mental shortcuts Motivation, ability, and trigger-boom! PART 3 PRINCIPLES OF INFLUENCE AND PERSUASION: NOT AS EVIL AS YOU'D THINK Influence: getting people to like and use your design Using family, friends, and social networks to influence users It's not what you say; it's how you say it! Persuasion: the deadliest art PART 4 USER EXPERIENCE DESIGN: PUTTING IT ALL TOGETHER Case study: KidTech Design Co.'s Good Choice app The next step: getting up and running |
| b j fogg persuasive technology: Human-Computer Interaction I. Scott MacKenzie, 2012-12-31 Human-Computer Interaction: An Empirical Research Perspective is the definitive guide to empirical research in HCI. The book begins with foundational topics including historical context, the human factor, interaction elements, and the fundamentals of science and research. From there, you'll progress to learning about the methods for conducting an experiment to evaluate a new computer interface or interaction technique. There are detailed discussions and how-to analyses on models of interaction, focusing on descriptive models and predictive models. Writing and publishing a research paper is explored with helpful tips for success. Throughout the book, you'll find hands-on exercises, checklists, and real-world examples. This is your must-have, comprehensive guide to empirical and experimental research in HCI—an essential addition to your HCI library. - Master empirical and experimental research with this comprehensive, A-to-Z guide in a concise, hands-on reference - Discover the practical and theoretical ins-and-outs of user studies - Find exercises, takeaway points, and case studies throughout |
| b j fogg persuasive technology: Environmental Psychology Linda Steg, 2019-01-22 The updated edition of the essential guide to environmental psychology Thoroughly revised and updated, the second edition, Environmental Psychology: An Introduction offers an overview of the interplay between humans and their environments. The text examines the influence of the environment on human experiences, behaviour and well-being and explores the factors influencing environmental behaviour, and ways to encourage pro-environmental behaviour. The revised edition is a state-of-the art review of relevant theories and research on each of these topics. With contributions from an international panel of noted experts, the text addresses a wealth of topics including the main research methods in environmental psychology; effects of environmental stress; emotional impacts and meanings of natural environment experience; aesthetic appraisals of architecture; how to measure environmental behaviour; cognitive, emotional and social factors explaining environmental behaviour; effects and acceptability of strategies to promote pro-environmental factors; and much more. This important book: Discusses the environmental factors that threaten and promote human wellbeing Explores a wide range of factors influencing actions that affect environmental conditions Discusses the effects and acceptability of approaches that aim to encourage pro-environmental behavior Presents research results conducted in different regions in the world Contains contributions from noted experts Written for scholars and practitioners in the field, the revised edition of Environmental Psychology offers a comprehensive review of the most recent research available in environmental psychology. |
| b j fogg persuasive technology: Evil by Design Chris Nodder, 2013-06-05 How to make customers feel good about doing what you want Learn how companies make us feel good about doing what they want. Approaching persuasive design from the dark side, this book melds psychology, marketing, and design concepts to show why we’re susceptible to certain persuasive techniques. Packed with examples from every nook and cranny of the web, it provides easily digestible and applicable patterns for putting these design techniques to work. Organized by the seven deadly sins, it includes: Pride — use social proof to position your product in line with your visitors’ values Sloth — build a path of least resistance that leads users where you want them to go Gluttony — escalate customers’ commitment and use loss aversion to keep them there Anger — understand the power of metaphysical arguments and anonymity Envy — create a culture of status around your product and feed aspirational desires Lust — turn desire into commitment by using emotion to defeat rational behavior Greed — keep customers engaged by reinforcing the behaviors you desire Now you too can leverage human fallibility to create powerful persuasive interfaces that people will love to use — but will you use your new knowledge for good or evil? Learn more on the companion website, evilbydesign.info. |
| b j fogg persuasive technology: Persuasive Technology Thomas MacTavish, Santosh Basapur, 2015-06-09 This book constitutes the refereed proceedings of the 10th International Conference on Persuasive Technology, PERSUASIVE 2015, held in Chicago, IL, USA in June 2015. The 19 revised full papers and 5 revised short papers presented were carefully reviewed and selected from 41 submissions. The papers are grouped in topical sections on understanding individuals, empowering individuals and understanding and empowering communities. |
| b j fogg persuasive technology: Innovations in Instructional Technology J. Michael Spector, Celestia Ohrazda, Andrew Van Schaack, David A. Wiley, 2006-04-21 M. David Merrill has been active in the field of instructional technology for almost 40 years. His contributions range from basic instructional principles and instructional design theory to development and implementation of learning environments. Innovations in Instructional Technology is a collection of original essays written by leading scholars and practitioners who have worked with and been inspired by Professor Merrill. The chapters in this book represent a sampling of key innovations in the instructional technology field and include knowledge of how people learn, how people solve problems, how designers conceptualize learning spaces, how teachers implement learning activities, and how evaluators assess outcomes. This volume is divided into five basic areas of research in instructional technology, mirroring the diverse contributions of Dr. Merrill's work: *four chapters on learning objects and the notion of reusable components; *three chapters that discuss fundamental aspects of learning and the design of instruction; *three chapters that address innovations in the area of assessment, evaluation, and model validation; *three chapters that concern theories of learning and instruction; and *three chapters on instructional design practice. The book concludes with a chapter outlining Dr. Merrill's responses to challenges, comments, and questions on the future of the field--ranging from the notion of initial passions with regard to instructional technology to connections between theory and practice to questions of conscience--from an expert panel comprised of many of the contributors to the book. As Dave Merrill's work will continue to be required reading for students of instructional technology, Innovations in Instructional Technology is a book that will appeal to students, researchers, and practitioners in the field. |
| b j fogg persuasive technology: Designing in Ethics Jeroen van den Hoven, Seumas Miller, Thomas Pogge, 2017-10-26 This book shows how an emphasis on design can help us usefully apply ethics to a world built on institutions and technology. |
| b j fogg persuasive technology: Design for How People Think John Whalen Ph.D., 2019-04-05 User experience doesn’t happen on a screen; it happens in the mind, and the experience is multidimensional and multisensory. This practical book will help you uncover critical insights about how your customers think so you can create products or services with an exceptional experience. Corporate leaders, marketers, product owners, and designers will learn how cognitive processes from different brain regions form what we perceive as a singular experience. Author John Whalen shows you how anyone on your team can conduct contextual interviews to unlock insights. You’ll then learn how to apply that knowledge to design brilliant experiences for your customers. Learn about the six minds of user experience and how each contributes to the perception of a singular experience Find out how your team—without any specialized training in psychology—can uncover critical insights about your customers’ conscious and unconscious processes Learn how to immediately apply what you’ve learned to improve your products and services Explore practical examples of how the Fortune 100 used this system to build highly successful experiences |
| b j fogg persuasive technology: Persuasive Technology - Persuasive, Motivating, Empowering Videogames Anna Spagnolli, Luca Chittaro, Luciano Gamberini, 2014-05-21 This book constitutes the refereed proceedings of the 9th International Conference on Persuasive Technology, PERSUASIVE 2014, held in Padua, Italy, in May 2014. The 27 revised full papers and 12 revised short papers presented were carefully reviewed and selected from 58 submissions. In addition to the themes of persuasive technology dealt with in the previous editions of the conference, this edition highlighted a special theme, i.e. persuasive, motivating, empowering videogames. |
| b j fogg persuasive technology: Persuasive Technology B J Fogg, 2002-12-16 Can computers change what you think and do? Can they motivate you to stop smoking, persuade you to buy insurance, or convince you to join the Army? Yes, they can, says Dr. B.J. Fogg, director of the Persuasive Technology Lab at Stanford University. Fogg has coined the phrase Captology(an acronym for computers as persuasive technologies) to capture the domain of research, design, and applications of persuasive computers.In this thought-provoking book, based on nine years of research in captology, Dr. Fogg reveals how Web sites, software applications, and mobile devices can be used to change people's attitudes and behavior. Technology designers, marketers, researchers, consumers anyone who wants to leverage or simply understand the persuasive power of interactive technology will appreciate the compelling insights and illuminating examples found inside. Persuasive technology can be controversial and it should be. Who will wield this power of digital influence? And to what end? Now is the time to survey the issues and explore the principles of persuasive technology, and B.J. Fogg has written this book to be your guide. * Filled with key term definitions in persuasive computing *Provides frameworks for understanding this domain *Describes real examples of persuasive technologies |
| b j fogg persuasive technology: The Power of Habit: by Charles Duhigg | Summary & Analysis Elite Summaries, Detailed summary and analysis of The Power of Habit. |
| b j fogg persuasive technology: Unlearn: Let Go of Past Success to Achieve Extraordinary Results Barry O'Reilly, 2018-11-27 A transformative system that shows leaders how to rethink their strategies, retool their capabilities, and revitalize their businesses for stronger, longer-lasting success.There’s a learning curve to running any successful business. But when leaders begin to rely on past achievements or get stuck in old thinking and practices that no longer work, they need to take a step back—and unlearn. This innovative and actionable framework from executive coach Barry O’Reilly shows leaders how to break the cycle and move away from once-useful mindsets and behaviors that were effective in the past but are no longer relevant in the current business climate and may now stand in the way of success.With this simple but powerful three-step system, leaders can: 1. Unlearn the behaviors and mindsets that keep them and their businesses from moving forward. 2. Relearn the skills, strategies, and innovations that are transforming the world every day. 3. Break through old habits and thinking by opening up to new ideas, perspectives, and resources. Good leaders know they need to continuously learn. But great leaders know when to unlearn the past to succeed in the future. This book shows them the way. |
| b j fogg persuasive technology: Neuro Web Design Susan Weinschenk, 2009-03-30 “While you’re reading Neuro Web Design, you’ll probably find yourself thinking ‘I already knew that…’ a lot. But when you’re finished, you’ll discover that your ability to create effective web sites has mysteriously improved. A brilliant idea for a book, and very nicely done.” – Steve Krug, author of Don’t Make Me Think! A Common Sense Approach to Web Usability Why do people decide to buy a product online? Register at your Web site? Trust the information you provide? Neuro Web Design applies the research on motivation, decision making, and neuroscience to the design of Web sites. You will learn the unconscious reasons for people’s actions, how emotions affect decisions, and how to apply the principles of persuasion to design Web sites that encourage users to click. Neuro Web Design employs “neuro-marketing” concepts, which are at the intersection of psychology and user experience. It’s scientific, yet you’ll find it accessible, easy to read, and easy to understand. By applying the concepts and examples in this book, you’ll be able to dramatically increase the effectiveness and conversion rates of your own Web site. |
| b j fogg persuasive technology: Design with Intent Dan Lockton, 2010 |
| b j fogg persuasive technology: Team Human Douglas Rushkoff, 2019-01-22 Porchlight’s Management and Workplace Culture Book of The Year “[A] thoroughly fascinating exploration of the long interplay between power and the technologies of communication.” —Adam Frank, NPR Team Human is a manifesto—a fiery distillation of preeminent digital theorist Douglas Rushkoff’s most urgent thoughts on civilization and human nature. In one hundred lean and incisive statements, he argues that we are essentially social creatures, and that we achieve our greatest aspirations when we work together—not as individuals. Yet today society is threatened by a vast antihuman infrastructure that undermines our ability to connect. Money, once a means of exchange, is now a means of exploitation; education, conceived as way to elevate the working class, has become another assembly line; and the internet has only further divided us into increasingly atomized and radicalized groups. Team Human delivers a call to arms. If we are to resist and survive these destructive forces, we must recognize that being human is a team sport. In Rushkoff’s own words: “Being social may be the whole point.” Harnessing wide-ranging research on human evolution, biology, and psychology, Rushkoff shows that when we work together we realize greater happiness, productivity, and peace. If we can find the others who understand this fundamental truth and reassert our humanity—together—we can make the world a better place to be human. |
| b j fogg persuasive technology: Living in Information Jorge Arango, 2018-06-15 Websites and apps are places where critical parts of our lives happen. We shop, bank, learn, gossip, and select our leaders there. But many of these places weren’t intended to support these activities. Instead, they're designed to capture your attention and sell it to the highest bidder. Living in Information draws upon architecture as a way to design information environments that serve our humanity. |
| b j fogg persuasive technology: Computing Fundamentals with C++ Rick Mercer, 2000 Computing Fundamentals with C & & offers a gentle, objects-early approach to teaching C & & . In response to readers feedback, this book offers greater organizational flexibility and expanded topical coverage than many of its competitors. |
| b j fogg persuasive technology: Indistractable Nir Eyal, 2019-09-10 Indistractable provides a framework that will deliver the focus you need to get results. —James Clear, author of Atomic Habits If you value your time, your focus, or your relationships, this book is essential reading. I'm putting these ideas into practice. —Jonathan Haidt, author of The Righteous Mind National Bestseller Winner of the Outstanding Works of Literature (OWL) Award Included in the Top 5 Best Personal Development Books of the Year by Audible Included in the Top 20 Best Business and Leadership Books of the Year by Amazon Featured in The Amazon Book Review Newsletter, January 2020 Goodreads Best Science & Technology of 2019 Finalist You sit down at your desk to work on an important project, but a notification on your phone interrupts your morning. Later, as you're about to get back to work, a colleague taps you on the shoulder to chat. At home, screens get in the way of quality time with your family. Another day goes by, and once again, your most important personal and professional goals are put on hold. What would be possible if you followed through on your best intentions? What could you accomplish if you could stay focused? What if you had the power to become indistractable? International bestselling author, former Stanford lecturer, and behavioral design expert, Nir Eyal, wrote Silicon Valley's handbook for making technology habit-forming. Five years after publishing Hooked, Eyal reveals distraction's Achilles' heel in his groundbreaking new book. In Indistractable, Eyal reveals the hidden psychology driving us to distraction. He describes why solving the problem is not as simple as swearing off our devices: Abstinence is impractical and often makes us want more. Eyal lays bare the secret of finally doing what you say you will do with a four-step, research-backed model. Indistractable reveals the key to getting the best out of technology, without letting it get the best of us. Inside, Eyal overturns conventional wisdom and reveals: • Why distraction at work is a symptom of a dysfunctional company culture—and how to fix it • What really drives human behavior and why time management is pain management • Why your relationships (and your sex life) depend on you becoming indistractable • How to raise indistractable children in an increasingly distracting world Empowering and optimistic, Indistractable provides practical, novel techniques to control your time and attention—helping you live the life you really want. |
| b j fogg persuasive technology: Hooked Nir Eyal, 2014-11-04 Revised and Updated, Featuring a New Case Study How do successful companies create products people can’t put down? Why do some products capture widespread attention while others flop? What makes us engage with certain products out of sheer habit? Is there a pattern underlying how technologies hook us? Nir Eyal answers these questions (and many more) by explaining the Hook Model—a four-step process embedded into the products of many successful companies to subtly encourage customer behavior. Through consecutive “hook cycles,” these products reach their ultimate goal of bringing users back again and again without depending on costly advertising or aggressive messaging. Hooked is based on Eyal’s years of research, consulting, and practical experience. He wrote the book he wished had been available to him as a start-up founder—not abstract theory, but a how-to guide for building better products. Hooked is written for product managers, designers, marketers, start-up founders, and anyone who seeks to understand how products influence our behavior. Eyal provides readers with: • Practical insights to create user habits that stick. • Actionable steps for building products people love. • Fascinating examples from the iPhone to Twitter, Pinterest to the Bible App, and many other habit-forming products. |
| b j fogg persuasive technology: Share This Too CIPR (Chartered Institute of Public Relations), 2013-08-06 The follow up to Share This: The Social Media Handbook for PR Professionals. Share This is a practical handbook to the changes taking place in the media and was conceived and written by 24 public relations practitioners using many of the social tools and techniques that it addresses. The book covered the media and public relations industry, planning, social networks, online media relations, monitoring and measurement, skills, industry change and the future of the industry. Share This Too is also a pragmatic guide for anyone that wants to continue working in public relations. It is a larger book with more than 30 contributors, including all of those from the highly successful first book and many of whom are successful authors in their own right. It probes more deeply into the subject and is divided into seven sections: The future of public relations Audiences and online habits Conversations New channels, new connections Professional practice Business change and opportunities for the public relations industry Future proofing the public relations industry The content entirely complements the first book rather than merely updates it. It delves deeply into what is current in the theory, delivery and evaluation of 21st century public relations and organisational communication. |
| b j fogg persuasive technology: You Are Worth the Work Juni Felix, 2021-08-17 The First Book to Link the Science Behind Tiny Habits to Faith and Trauma Recovery “The heartache that you woke up with this morning, that pain in your soul that makes even the task of receiving hope for today exhausting, that heartache is not who you are. The abuses, losses, and betrayals you’ve experienced do not have to continue to cast a dark shadow over your life. Your journey is not over, and you are never alone. Your situation is not your destiny, and sorrow isn’t your permanent address.” Juni Felix is a triumph—a survivor of profound trauma, a Behavior Design Teaching Team member of renowned Stanford University professor Dr. B. J. Fogg’s Behavior Design Lab, and a Tiny Habits Coach. She begins her book with these words to encourage every recovering person to design a path toward hope, peace, and joy. By combining the science of Behavior Design with faith, she equips you with a proven method that works: Tiny Habits, a fun and surprisingly simple system that reprograms your mind toward faith that offers freedom from the wounds of your past. In this accessible book, she offers a vision of living faith by practicing Tiny Habits that build on each other and reward us with tiny victories and celebrations along the way. As one who has long used Tiny Habits and teaches about using them to transform lives and relationships, Juni teaches that because God is a Systems Guy, human behavior is not random and unpredictable; it’s systematic. Once you understand the system, you can design strategies that work to take back your life and stop the cycle of shame, blame, and self-condemnation for good. |
| b j fogg persuasive technology: Practical UX Design Scott Faranello, 2016-04-28 A foundational yet practical approach to UX that delivers more creative, collaborative, holistic, and mature design solutions, regardless of your background or experience About This Book Improve your UX design awareness and skills Gain greater confidence to know when you have delivered a “good” UX design Learn by example using a book designed by a UX mind for a UX mind Who This Book Is For This book is written for the beginner as well as the experienced UX practitioner, regardless of team size, company size, or job title. It is also intended for anyone with an interest in UX, engages with UX, is involved in any way in interactive problem solving and design, or simply wants to learn more about what we do, how we do it, and why those in the UX field are so passionate about wanting to do it better. What You Will Learn Awaken your UX mind and dispel the myths of non-UX thinkers Create the six optimal conditions for your best ideas to appear Identify and incorporate the ten design principles found in all good UX design Develop a broader understanding of Information Architecture (IA) to better engage, guide, and inform Develop a fundamental understanding of patterns and the properties that create them Raise your level of UX maturity with a strategy that transforms your approach to problem solving and helps others understand the true value of your work Utilize important tools of the UX trade that never go out of style Increase your knowledge of UX, incorporate valuable ideas and insights into your work, and look at design from a very unique perspective In Detail Written in an easy-to-read style, this book provides real-world examples, a historical perspective, and a holistic approach to design that will ground you in the fundamental essentials of interactive design, allow you to make more informed design decisions, and increase your understanding of UX in order to reach the highest levels of UX maturity. As you will see, UX is more than just delighting customers and users. It is also about thinking like a UX practitioner, making time for creativity, recognizing good design when you see it, understanding Information Architecture as more than just organizing and labeling websites, using design patterns to influence user behavior and decision making, approaching UX from a business perspective, transforming your client's and company's fundamental understanding of UX and its true value, and so much more. This book is an invaluable resource of knowledge, perspective, and inspiration for those seeking to become better UX designers, increase their confidence, become more mature design leaders, and deliver solutions that provide measurable value to stakeholders, customers, and users regardless of project type, size, and delivery method. Style and approach An in-depth, easy to read, and entertaining journey into and through the world of UX using real-world examples, thoughtful illustrations, and engaging quotes to inspire and explain fully the how and why of UX in a practical and impactful way and used immediately in your own work. |
| b j fogg persuasive technology: Time Smart Ashley Whillans, 2020-10-06 There's an 80 percent chance you're poor. Time poor, that is. Four out of five adults report feeling that they have too much to do and not enough time to do it. These time-poor people experience less joy each day. They laugh less. They are less healthy, less productive, and more likely to divorce. In one study, time stress produced a stronger negative effect on happiness than unemployment. How can we escape the time traps that make us feel this way and keep us from living our best lives? Time Smart is your playbook for taking back the time you lose to mindless tasks and unfulfilling chores. Author and Harvard Business School professor Ashley Whillans will give you proven strategies for improving your time affluence. The techniques Whillans provides will free up seconds, minutes, and hours that, over the long term, become weeks and months that you can reinvest in positive, healthy activities. Time Smart doesn't stop at telling you what to do. It also shows you how to do it, helping you achieve the mindset shift that will make these activities part of your everyday regimen through assessments, checklists, and activities you can use right away. The strategies Whillans presents will help you make the shift to time-smart living and, in the process, build a happier, more fulfilling life. |
| b j fogg persuasive technology: The Stress Solution Rangan Chatterjee, 2018-12-27 FROM THE SUNDAY TIMES BESTSELLING AUTHOR OF HAPPY MIND, HAPPY LIFE 'One of the most influential doctors in the UK (...) I could talk to Rangan all day (...) he's amazing'- Chris Evans Become a calmer, happier and healthier you with Dr Rangan Chatterjee's The Stress Solution. In this book, Dr Rangan Chatterjee, draws on two decades of practice to show you how to make easy-to-follow and sustainable health and lifestyle improvements to your everyday life. Top tips include: · How to breathe to feel happier · How to schedule in me time · How to become less addicted to your phone · How to find and ignite your passion At no extra cost, learn how to slow down and feel calmer and more in control of your life by investing in your long-term health. 'Small changes make a big difference - we can all benefit from reading this' - Jamie Oliver |
| b j fogg persuasive technology: The Media Equation Byron Reeves, Clifford Nass, 1996-09-13 According to popular wisdom, humans never relate to a computer or a television program in the same way they relate to another human being. Or do they? The psychological and sociological complexities of the relationship could be greater than you think. In an extraordinary revision of received wisdom, Byron Reeves and Clifford Nass demonstrate convincingly in The Media Equation that interactions with computers, television, and new communication technologies are identical to real social relationships and to the navigation of real physical spaces. Using everyday language, the authors explain their novel ideas in a way that will engage general readers with an interest in cutting-edge research at the intersection of psychology, communication and computer technology. The result is an accessible summary of exciting ideas for modern times. As Bill Gates says, '(they) ... have shown us some amazing things'. |
| b j fogg persuasive technology: Making Habits, Breaking Habits Jeremy Dean, 2012-06-12 Say you want to start going to the gym or practicing a musical instrument. How long should it take before you stop having to force it and start doing it automatically? The surprising answers are found in Making Habits, Breaking Habits, a psychologist's popular examination of one of the most powerful and under-appreciated processes in the mind. Although people like to think that they are in control, much of human behavior occurs without any decision-making or conscious thought. Drawing on hundreds of fascinating studies, psychologist Jeremy Dean busts the myths to finally explain why seemingly easy habits, like eating an apple a day, can be surprisingly difficult to form, and how to take charge of your brain's natural autopilot to make any change stick. Witty and intriguing, Making Habits, Breaking Habits shows how behavior is more than just a product of what you think. It is possible to bend your habits to your will -- and be happier, more creative, and more productive. |
| b j fogg persuasive technology: An Integrated Approach to Communication Theory and Research Don W. Stacks, Michael B. Salwen, 2014-04-08 This volume provides an overview of communication study, offering theoretical coverage of the broad scope of communication study as well as integrating theory with research. To explicate the integration process, the chapter contributors -- experts in their respective areas -- offer samples in the form of hypothetical studies, published studies, or unpublished research, showing how theory and research are integrated in their particular fields. The book will appeal to graduate students and faculty members who want a thorough overview of not only the field, but also sample research stemming from its various component parts. |
| b j fogg persuasive technology: Feel Better in 5 Dr Rangan Chatterjee, 2020-09-01 It only takes five minutes to start changing your life. For good. Everyone wants to be healthy. But thanks to the unceasing distractions in modern life, virtually everyone also struggles to maintain this priority. And thanks to a flood of conflicting opinions and complicated programs, figuring out how to be healthy can be overwhelming. But what if all it took to make a real difference was five minutes of your day? If you've ever struggled to prioritize your health, or started an intensive plan only to stop days, weeks, or months later, it's not your fault—behavioral science shows that most plans simply aren't built to last. Already a #1 bestseller in the UK, Feel Better in 5 outlines a daily five-minute plan that is easy to follow, easy to maintain, and requires minimum willpower. From Dr. Rangan Chatterjee, a pioneer in the emerging field of progressive medicine and star of BBC's Doctor in the House, Feel Better in 5 draws on his 20 years of experience, including real-life case studies from his medical practice, to identify simple, effective strategies that will help you become healthier, happier, and less stressed. Inside, discover: • A strength workout that you can do anywhere • Gut-boosting snacks you can eat on the go • Yoga moves to relax and stay supple • Breathing exercises to calm the mind To get healthy and stay that way, you need a program that doesn't force you to shape your life around its demands. Feel Better in 5 gives you a program that shapes itself around your life. It is your daily five-minute prescription for a happier, healthier you. |
| b j fogg persuasive technology: High Performance Habits Brendon Burchard, 2017-09-19 THESE HABITS WILL MAKE YOU EXTRAORDINARY. Twenty years ago, author Brendon Burchard became obsessed with answering three questions: 1. Why do some individuals and teams succeed more quickly than others and sustain that success over the long term? 2. Of those who pull it off, why are some miserable and others consistently happy on their journey? 3. What motivates people to reach for higher levels of success in the first place, and what practices help them improve the most After extensive original research and a decade as the world’s leading high performance coach, Burchard found the answers. It turns out that just six deliberate habits give you the edge. Anyone can practice these habits and, when they do, extraordinary things happen in their lives, relationships, and careers. Which habits can help you achieve long-term success and vibrant well-being no matter your age, career, strengths, or personality? To become a high performer, you must seek clarity, generate energy, raise necessity, increase productivity, develop influence, and demonstrate courage. The art and science of how to do all this is what this book is about. Whether you want to get more done, lead others better, develop skill faster, or dramatically increase your sense of joy and confidence, the habits in this book will help you achieve it faster. Each of the six habits is illustrated by powerful vignettes, cutting-edge science, thought-provoking exercises, and real-world daily practices you can implement right now. If you’ve ever wanted a science-backed, heart-centered plan to living a better quality of life, it’s in your hands. Best of all, you can measure your progress. A link to a free professional assessment is included in the book. |
| b j fogg persuasive technology: Influence Robert B. Cialdini, 1988 Influence: Science and Practice is an examination of the psychology of compliance (i.e. uncovering which factors cause a person to say yes to another's request) and is written in a narrative style combined with scholarly research. Cialdini combines evidence from experimental work with the techniques and strategies he gathered while working as a salesperson, fundraiser, advertiser, and other positions, inside organizations that commonly use compliance tactics to get us to say yes. Widely used in graduate and undergraduate psychology and management classes, as well as sold to people operating successfully in the business world, the eagerly awaited revision of Influence reminds the reader of the power of persuasion. Cialdini organizes compliance techniques into six categories based on psychological principles that direct human behavior: reciprocation, consistency, social proof, liking, authority, and scarcity. Copyright © Libri GmbH. All rights reserved. |
| b j fogg persuasive technology: Persuasion Timothy C. Brock, Melanie C. Green, 2005-01-04 Persuasion: Psychological Insights and Perspectives, Second Edition highlights important and influential views on persuasion and guides students through the important contemporary centers of basic and applied persuasion research. The renowned contributors to this volume apply cutting-edge knowledge from their current research across a variety of domains, including health, advertising, prejudice, political communication, group decision making, and the impact of narratives. This Second Edition has been revised and updated to reflect new research from the past decade. It includes entirely new chapters on prejudice, persuasiveness of narratives, mass media and political persuasion, small groups, and advertising. |
| b j fogg persuasive technology: The SAGE Handbook of Persuasion James Price Dillard, Lijiang Shen, 2013 The Second Edition of The SAGE Handbook of Persuasion: Developments in Theory and Practice provides readers with logical, comprehensive summaries of research in a wide range of areas related to persuasion. From a topical standpoint, this handbook takes an interdisciplinary approach, covering issues that will be of interest to interpersonal and mass communication researchers as well as to psychologists and public health practitioners. |
哔哩哔哩官网电脑版入口网址 - 百度知道
b站还有一个特色功能，即“弹幕”系统，允许用户在观看视频的同时发送实时评论，这些评论会以弹幕的形式悬浮在视频上方，为观众提供了一种独特的交互体验。 b站的电脑版网址是其主要的 …
www.baidu.com_百度知道
Aug 11, 2024 · www.baidu.com答案：www.baidu.com是百度公司的官方网站，即百度搜索引擎的网址。详细解释：一、百度公司概述百度是中国最大的互联网搜索引擎和技术公司之一，为用 …
知乎 - 有问题，就会有答案
知乎，中文互联网高质量的问答社区和创作者聚集的原创内容平台，于 2011 年 1 月正式上线，以「让人们更好的分享知识、经验和见解，找到自己的解答」为品牌使命。知乎凭借认真、专业 …
百度一下！你就知道！ - 百度知道
Jun 14, 2012 · 百度一下！你就知道！你好百度是全球最大的中文搜索引擎、致力于让网民更便捷地获取信息，找到所求。
百度一下首页 - 百度知道
Sep 5, 2024 · 百度一下首页百度一下首页一、答案百度首页是一个搜索引擎的入口页面，提供搜索、知识、资讯等多种服务。
百度网盘网页版登录入口_百度知道
Sep 30, 2024 · 百度网盘网页版登录入口及下载文件方法详解。
百度网盘官网网页版入口_百度知道
Feb 28, 2025 · 百度网盘官网网页版入口百度网盘官网网页版入口：https://pan.baidu.com/百度网盘是百度公司推出的一款云服务产品，用户可以 ...
百家号网页版登录入口 - 百度知道
Sep 9, 2024 · 百家号网页版登录入口百家号网页版登录入口是https://baijiahao.baidu.com/。要在电脑上登录百家号，用户可以直接在浏览器中输入 ...
α、β、γ、δ、ε、σ、ξ、ω怎么读？ - 百度知道
Aug 5, 2024 · 使用百度知道app，立即抢鲜体验。你的手机镜头里或许有别人想知道的答案。
百度知道 - 全球领先中文互动问答平台
可以自己在b站、小红书或是抖音搜索，就可以找到很多拉伸运动的视频，跟着做就可以。 下班后运动的好处1、改善睡眠质量：大多上班族回家后，尽管疲倦，却很难入眠。
Nynke Nynke Nynke Tromp, Tromp, Tromp, Paul Paul Paul …
affectbehavior.Foggin2003introducedtheterm"persuasive technology"inrelationtosoftware-based design that aims to alter behaviorand attitudesthroughpersuasion.10Since2006, a range of
Persuasive Technology B J Fogg [PDF] - cie …
Persuasive Technology B J Fogg As recognized, adventure as competently as experience more or less lesson, amusement, as competently as arrangement can be gotten by just checking out …
Research Framework of Persuasive Behavior Model of Older …
Research Framework of Persuasive Behavior Model of Older Adults Based on Fogg Behavior Model Byung Ju Kim1, A Ra Lee1, Yong Gu Ji1 1Department of Industrial Engineering, Yonsei …
Stanford-Makovsky Web Credibility Study 2002 - Stanford …
by the Stanford Persuasive Technology Lab and Makovsky & Company Spring 2002 Stanford Persuasive Technology Lab Makovsky & Company Cordura Hall 226, Stanford University …
Persuasive Technology B J Fogg (2024) - cie …
Persuasive Technology B J Fogg Decoding Persuasive Technology B J Fogg: Revealing the Captivating Potential of Verbal Expression In an era characterized by interconnectedness and …
The Behavior Chain for Online Participation: How Successful …
B.J. Fogg and Dean Eckles Persuasive Technology Lab Center for the Study of Language and Information Stanford University {bjfogg,eckles}@stanford.edu ... [9, 10]. Persuasive …
4. Captologia: computadores como tecnologia persuasiva
exemplo de aplicação de tecnologia persuasiva. B.J. Fogg, professor chefe do . Persuasive Technology Lab. da Universidade de Stanford, define como “tecnologia persuasiva” qualquer …
Persuasive Technology B J Fogg (Download Only)
Persuasive Technology B J Fogg Recognizing the exaggeration ways to get this ebook Persuasive Technology B J Fogg is additionally useful. You have remained in right site to …
EFFECT OF PERSUASIVE TECHNOLOGY EMBEDDED DIGITAL …
tool to modify human behavior is known as persuasive technology (PT). B.J. Fogg(2003) stated that Persuasive technology is all about computerized software or information systems …
Impact of Internet of Things (IoT) as Persuasive Technology
Persuasive technology can be explained as following: BJ Fogg defines the Persuasive Technology as "Any interactive computing system designed to change people’s attitudes or …
Lecture Notes in Computer Science 4744 - ResearchGate
Cees Midden Berry Eggen B.J. Fogg (Eds.) Persuasive Technology Second International Conference on Persuasive Technology, PERSUASIVE 2007 Palo Alto, CA, USA, April 26-27, …
Ethical Reflections on Persuasive Technology
THE SIGNIFICANCE OF PERSUASIVE TECHNOLOGY AND THE NECESSITY OF ITS ETHICAL EXAMINATION The concept “persuasive technology” was proposed in the 1990s by …
B J Fogg Persuasive Technology (Download Only)
B J Fogg Persuasive Technology Persuasive Technology B.J. Fogg,2003 B J Fogg proposes conceptual examples of possible new technologies discusses ethical implications of …
Persuasive Technology B J Fogg (book) - cie …
This book delves into Persuasive Technology B J Fogg. Persuasive Technology B J Fogg is a crucial topic that needs to be grasped by everyone, from students and scholars to the general …
Ethical Challenges in Emerging Applications of Persuasive …
Such efforts can be described as persuasive technologies, defined by B.J. Fogg [2] as a brand of technologies designed explicitly to influence and change people’s beha-vior or attitudes. …
Papers The Elements of Computer Credibility - Stanford …
BJ Fogg Persuasive Technology Lab CSLI / Stanford University Cordura Hall, Stanford, CA 94305 bjfogg@stanford.edu ABSTRACT Given the importance of credibility in computing products, …
Persuasive Technology B J Fogg (PDF) - cie …
Persuasive Technology B J Fogg Immerse yourself in heartwarming tales of love and emotion with Crafted by is touching creation, Experience Loveis Journey in Persuasive Technology B J …
Persuasive Design Techniques in the Attention Economy: …
Jun 6, 2018 · of the field of study of persuasive technology, the effects of digital technologies on cognition, the distinctions between modes of influence related to persuasion, the social …
Toward a Philosophy and Ethics of Persuasive Technology
As a distinct research discipline, persuasive technology (hereafter PT) originated in the 1990’s, with important roots in the field of human-computer interaction. B.J. Fogg is the most important …
The Case for Designing Tech for Social Cohesion: The Limits of …
Stanford Psychology professor BJ Fogg taught a generation of Silicon Valley innovators how to design tech products to harness psychological insights in his course based on his book …
El factor humà en el disseny d'intervencions TIC, febrer 2012
B. J. Fogg (2003). Persuasive Technology: Using Computers to Change What We Think and Do. San Francisco, CA: Morgan Kauffman. B. J. Fogg i R. Adler (2009). Texting 4 Health: A …
Propaganda by Design
captologie — technologie persuasive — réseaux sociaux — propagande numérique Abstract This article analyzes how B. J. Foggs’ captology — or persuasive technology — has been applied …
An Analysis of the Persuasive Technology Design Features
Fogg [3] established three criteria any technology must meet to be considered as a persuasive technology. Firstly, the persuasion needs to be a product of human-computer
PRELIMIN ARY SYLL ABUS - NYU Tandon School of Engineering
Persuasive Technology: Using Computers to Change What We Think and Do (2003) by B.J. Fogg ( Free through NYU Libraries) Course Requirements To facilitate the learning experience, …
Weight Loss Persuasive Technology and Eating Disorder
mobile communication has certainly changed the way people live, it is not a persuasive technology in and of itself. B.J. Fogg, director of the Stanford Persuasive Technology Lab, …
THE IMPACT OF PERSUASIVE TECHNIQUES ON THE BUYING …
that promote persuasive technologies. In 1996, Dr. B.J. Fogg, the director of the Stanford University Persuasive Technology Lab, derived the term in 1996 from an acronym. According …
Moralische Maschinen? – ‘Persuasive Technik’ als …
Der Begriff wurde ursprünglich von B.J. Fogg geprägt, um diejenigen Eigenschaften von Computerpro-grammen zu benennen, die über eine bloße Funktionalität hinausgehen und den …
Successful Persuasive Technology for Behavior Reduction: …
persuasive technology is mapped to Fogg’s Behavior Model factors, and Fogg’s persuasive strategies. Mapping across these three dimensions provides a synthesized understanding of …
劝导式技术的伦理审视 - East China Normal University
劝导式技术（persuasive technology）是由美国社会科学家和行为设计学的创始人福格（B. J. Fogg） 在20世纪90 年代提出的概念，意指能够影响乃至改变人的观念、态度、价值或行为的 …
中島 達夫 印
1.1 Persuasive Technology Persuasive technologyとは，行動・態度を変える，動機付けを 行う，世界観を変えるといったいわゆる広義の「説得」を社会 的影響や心理学の技術を用い強 …
LNCS 5726 - Can You Be Persuaded? Individual Differences in …
Keywords: Persuasion, Persuasive technologies, Individual differences. 1 Introduction Persuasive technologies are defined as a class of technologies that are intentionally designed to change a …
The Case for Designing Tech for Social Cohesion: The Limits of …
Fogg taught a generation of Silicon Valley innovators how to design tech products to harness psychological insights in his course based on his book Persuasive Technology.1 Digital …
A Study of Donation-Based Crowd Funding Platforms - IJMRA
Captology is the study of computers as devices that promote persuasive technologies. In the year 1996, Dr. B.J. Fogg, who is the director of the Stanford University Persuasive Technology Lab, …
Using Mobile Phones as a Persuasive Technology to Affect …
persuasive technology 4 technology that intentionally changes attitudes or behaviors through persuasion and social influence were interested in studying how mobile phones can be used …
Gender and Persuasive Technology: Examining the …
52 3. Fogg, B.J.: Persuasive Technology: Using Computers to Change What We Think and Do. Morgan Kaufmann (2003). 4. Halko, S., Kientz, J.: Personality and Persuasive ...
Persuasive Impact of Online Media - ResearchGate
When B.J. Fogg [1] suggested that the design trend should move toward persuasive design, there has been an increasing interest in investigating the power of persuasive technology as
Microsoft Word - p9-fogg.doc - Stanford University
BJ Fogg, Jonathan Marshall, Othman Laraki, Alex Osipovich, Chris Varma, Nicholas Fang, Jyoti Paul, Akshay Rangnekar, John Shon, Preeti Swani, Marissa Treinen Persuasive Technology …
Making Technology Less Manipulative [Entire Talk]
Does anybody here know the Persuasive Technology Lab? Some of you, okay, if you didn't know the Persuasive Technology Lab is basically taught by B.J.. Fogg, he's a psychology professor …
PAPERS Persuasive Computers: Perspectives and Research …
BJ Fogg Stanford University Box 8333, Stanford, CA 94309 USA bjfogg@stanford.edu, bjfogg@acm.org www.captology.org ABSTRACT The study of computers as persuasive …
Preface to the Adjunct Proceedings of the 19 International …
[1] K. Oyibo, “ComTech: Towards a unified taxonomy of persuasive techniques for persuasive technology design,” Computers in Human Behavior Reports, vol. 14, 2024, doi: …
Christine Alfano Curriculum Vitae - Stanford University
Christine Alfano Curriculum Vitae Program in Writing & Rhetoric 590 Escondido Mall Sweet Hall, Room 310 Stanford University Stanford, CA 94305-3069
Two ethical concerns about the use of persuasive …
Persuasive technology (hereafter PT) is a class of technolo‐ gies that are designed to change a person's attitude, behaviour, or both.2 What is important is that the standard definition of PT …
Scholarly and Creative Work from DePauw University
Mar 8, 2015 · “Persuasive Technology,” B.J. Fogg, of Stanford University, has laid the foundation for using technology as a tool for persuasion by outlining different persuasive strategies and …
Persuasive Technology for Human Well-Being: Setting the …
User-centred design of persuasive technology should explicitly include ethical guidelines [17], encouraging morally responsible design of persuasive technology and, of course, frowning …
Impact of Internet of Things (IoT) as Persuasive Technology
Persuasive technology can be explained as following: BJ Fogg defines the Persuasive Technology as "Any interactive computing system designed to change people’s attitudes or …
Persuasive Technologies and the Right to Mental Liberty
1 B. J. Fogg, Persuasive Technology: Using Computers to Change What We Think and Do (Amsterdam/Boston: Morgan Kaufmann Publishers, 2003), pp. 1, 15–16 and 38–39; J. Smids, …
中島 達夫 印 - CORE
1.1 Persuasive Technology Persuasive technologyとは，行動・態度を変える，動機付けを 行う，世界観を変えるといったいわゆる広義の「説得」を社会 的影響や心理学の技術を用い強 …
EDG 66 GH • February 2011 design Persuasive Design and
Persuasive Design This section presents the conceptual framework, which was developed in the Persuasive Technology Lab at Stanford University by B J Fogg (Fogg 2009a) as a tool for …
BIBLIOGRAPHY - JSTOR
sumption.” In Persuasive Technology: First International Conference on Persuasive Technology for Human Well-Being, edited by Wijnand IJsselsteijn, Yvonne de Kort, Cees J. H. Midden, …
Persuasive Games in Context: A Theoretical Model. - EUR
the conceptual framework of behavior scientist B.J. Fogg, who explained the three different roles interactive technology can play in the process of persuasion (i.e (1) as media, (2) as tools, and …
