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bachelor of business administration marketing: The Right Way to Win Robert Zafft, 2020-09-11 The Right Way to Win shows you how to do well while doing good. It gives readers the tools and techniques for fixing and enforcing ethical behavior. These same methods drive long-term business success. Short, practical, and fun-to-read, the bookshows readers how to: Make defensible ethical decisions, build consensus, and counter adversaries; Implement and sustain ethical decisions by driving individual accountability; and Navigate crises and cutting-edge issues where reputational risk soars. The Right Way to Win appeals to general readers, business and professional-school students, employees and executives, and managers overseeing leadership development and corporate training. This title is also available as a digital curriculum. Click here to learn more! |
bachelor of business administration marketing: There Is Life After College Jeffrey J. Selingo, 2016-04-12 From the bestselling author of College Unbound comes a hopeful, inspiring blueprint to help alleviate parents’ anxiety and prepare their college-educated child to successfully land a good job after graduation. Saddled with thousands of dollars of debt, today’s college students are graduating into an uncertain job market that is leaving them financially dependent on their parents for years to come—a reality that has left moms and dads wondering: What did I pay all that money for? There Is Life After College offers students, parents, and even recent graduates the practical advice and insight they need to jumpstart their careers. Education expert Jeffrey Selingo answers key questions—Why is the transition to post-college life so difficult for many recent graduates? How can graduates market themselves to employers that are reluctant to provide on-the-job training? What can institutions and individuals do to end the current educational and economic stalemate?—and offers a practical step-by-step plan every young professional can follow. From the end of high school through college graduation, he lays out exactly what students need to do to acquire the skills companies want. Full of tips, advice, and insight, this wise, practical guide will help every student, no matter their major or degree, find real employment—and give their parents some peace of mind. |
bachelor of business administration marketing: Made to Stick Chip Heath, Dan Heath, 2007-01-02 NEW YORK TIMES BESTSELLER • The instant classic about why some ideas thrive, why others die, and how to make your ideas stick. “Anyone interested in influencing others—to buy, to vote, to learn, to diet, to give to charity or to start a revolution—can learn from this book.”—The Washington Post Mark Twain once observed, “A lie can get halfway around the world before the truth can even get its boots on.” His observation rings true: Urban legends, conspiracy theories, and bogus news stories circulate effortlessly. Meanwhile, people with important ideas—entrepreneurs, teachers, politicians, and journalists—struggle to make them “stick.” In Made to Stick, Chip and Dan Heath reveal the anatomy of ideas that stick and explain ways to make ideas stickier, such as applying the human scale principle, using the Velcro Theory of Memory, and creating curiosity gaps. Along the way, we discover that sticky messages of all kinds—from the infamous “kidney theft ring” hoax to a coach’s lessons on sportsmanship to a vision for a new product at Sony—draw their power from the same six traits. Made to Stick will transform the way you communicate. It’s a fast-paced tour of success stories (and failures): the Nobel Prize-winning scientist who drank a glass of bacteria to prove a point about stomach ulcers; the charities who make use of the Mother Teresa Effect; the elementary-school teacher whose simulation actually prevented racial prejudice. Provocative, eye-opening, and often surprisingly funny, Made to Stick shows us the vital principles of winning ideas—and tells us how we can apply these rules to making our own messages stick. |
bachelor of business administration marketing: Retailing Management Michael Levy, Barton A. Weitz, Dea Watson, 2014-03 |
bachelor of business administration marketing: Integrated Marketing Communication Jeanne M. Persuit, Christina L. McDowell Marinchak, 2016-09-22 Integrated Marketing Communication (IMC) is a holistic approach to the areas of advertising, public relations, branding, promotions, event and experiential marketing, and related fields of strategic communication. Integrated Marketing Communication: Creating Spaces for Engagement explores how IMC can open up spaces for engagement in our classrooms and our communities. The breadth of the contributors is in the spirit of IMC, examining public and private sector organizations that offer products and services while relying on various methodologies and theoretical approaches, with particular emphasis on rhetoric, philosophy of communication, qualitative research, and historical perspectives in IMC. Moreover, each chapter considers IMC from a different communicative perspective, including strategic communication, philosophy of communication, rhetorical theory, health communication, crisis and risk communication, communication theory, and mass communication. |
bachelor of business administration marketing: Spanish Surnamed American College Graduates United States. Cabinet Committee on Opportunities for Spanish-Speaking People, 1970 |
bachelor of business administration marketing: Principles of Business, Marketing, and Finance Robert L. Dansby, Chris Gassen, Brenda Clark, 2021-12-20 Principles of Business, Marketing, and Finance offers pedagogical tools and hands-on activities that prepare students to become knowledgeable consumers, digital citizens, and successful employees or entrepreneurs, as they maximize their knowledge of business concepts. The basics of business, marketing, and finance―as well as personal finance and career management―are introduced in an easy-to-understand manner that helps students apply math, English Language Arts, technology, and soft skills to plan for a future career. The second edition has been updated to reflect recent changes in tax laws and procedures, and includes new coverage of workplace diversity and safety, understanding FAFSA for education and personal financial planning, and management challenges such as insider trading and legal procedures. |
bachelor of business administration marketing: Sustainable Entrepreneurship Christina Weidinger, Franz Fischler, René Schmidpeter, 2013-08-13 Sustainable Entrepreneurship stands for a business driven concept of sustainability which focusses on increasing both social as well as business value - so called Shared Value. This book shows why and how this unique concept has the potential to become the most recognised strategic management approach in our times. It aims to point out the opportunities that arise from putting sustainable entrepreneurship into practice. At the same time, this book is a wake-up call for all those companies and decision makers who underestimated Sustainable Entrepreneurship before or who are simply not aware of its greater dimension. Well structured chapters from different academic and business perspectives clearly outline how Sustainable Entrepreneurship contributes to solving the world's most challenging problems, such as Climate Change, Finance Crisis and Political Uncertainty, as well as to ensuring business success. The book provides a framework of orientation where the journey might go: What can a successful concept of SE look like? What are the key drivers for its realisation? What is the role of business in shaping the future of our society? The book also presents best practices and provides unique learnings as well as business insights from the international Sustainable Entrepreneurship Award (www.se-award.org). The Sustainable Entrepreneurship Award (short SEA) is an award for companies today who are thinking about tomorrow by making sustainable business practices an integral part of their corporate culture. Companies that receive the SEA are being recognised for the vision they have shown in combining economic and sustainable responsibility. |
bachelor of business administration marketing: Why Business Matters to God Jeff Van Duzer, 2010-09-07 This book explores the nature and meaning of doing business and finds it calls for much more than most think. Seattle Pacific School of Business Dean Jeff Van Duzer presents a robust Christian approach that integrates biblical studies with the disciplines of business and displays a vision of business that contributes to the very purposes of God. |
bachelor of business administration marketing: Making Your Major Decision Peterson's, 2013-09-30 Choosing a college major is one of the most important decisions students ever make, yet there is often confusion about picking the right discipline. Studies show that nearly two-thirds of all college freshman have not chosen a major, and nearly 60 percent of undergraduates change their major at least once resulting in lost time, money and productivity. To minimize the uncertainty in selecting the right major, Peterson's has partnered with industry leader, CPP the makers of the Myers-Briggs Type Indicator. The MBTI was developed in the 1940s to make Carl Jung's theory of personality type understandable and useful in everyday life. This book will include access to a personality assessment to determine likes/dislikes and strengths/weaknesses to aid them in making sound decisions. The MBTI assessment, now priced at $9.95, coupled with the descriptions of more than 800 college majors, including course requirements, related majors, and related careers, will provide students an invaluable resource for making The Major Decision. |
bachelor of business administration marketing: Daily Graphic Ransford Tetteh, 2014-04-07 |
bachelor of business administration marketing: Essentials of Marketing Edmund Jerome McCarthy, William D. Perreault, 1988 |
bachelor of business administration marketing: Contemporary Issues in Social Media Marketing Bikramjit Rishi, Subir Bandyopadhyay, 2017-07-28 In a short time span, social media has transformed communication, as well as the way consumers buy, live and utilize products and services. Understanding the perspectives of both consumers and marketers can help organizations to design, develop and implement better social media marketing strategies. However, academic research on social media marketing has not kept pace with the practical applications and this has led to a critical void in social media literature. This new text expertly bridges that void. Contemporary Issues in Social Media provides the most cutting edge findings in social media marketing, through original chapters from a range of the world’s leading specialists in the area. Topics include: • The consumer journey in a social media world • Social media and customer relationship management (CRM) • Social media marketing goals and objectives • Social media and recruitment • Microblogging strategy And many more. The book is ideal for students of social media marketing, social media marketing professionals, researchers and academicians who are interested in knowing more about social media marketing. The book will also become a reference resource for those organizations which want to use social media marketing for their brands. |
bachelor of business administration marketing: Junior Graphic Mavis Kitcher (Mrs), 2014-12-03 |
bachelor of business administration marketing: Logistics and Supply Chain Management ePub eBook Martin Christopher, 2013-07-25 Effective development and management of a supply chain network is an invaluable source of sustainable advantage in today’s turbulent global marketplace, where demand is difficult to predict and supply chains need to be more flexible as a result. This updated 4th edition of the bestselling Logistics and Supply Chain Management is a clear-headed guide to all the key topics in an integrated approach to supply chains, including: • The link between logistics and customer value. • Logistics and the bottom line measuring costs and performance. • Creating a responsive supply chain. • Managing the global pipeline. • Managing supply chain relationships. • Managing risk in the supply chain. • Matching supply and demand. • Creating a sustainable supply chain. • Product design in the supply chain. |
bachelor of business administration marketing: Principles of Math 12 Castle Rock Research Corp, 2007-01-01 |
bachelor of business administration marketing: Managing Diversity in Organizations Barbara Beham, Caroline Straub, Joachim Schwalbach, 2013-07-10 Diversity management has recently attracted a lot of attention in both academia and practice. Globalization, migration, demographic changes, low fertility rates, a scarce pool of qualified labor, and women entering the workforce in large scales have led to an increasingly heterogeneous workforce in the past twenty years. In response to those ongoing changes, organizations have started to create work environments which address the needs and respond to the opportunities of a diverse workforce. The implementation of diversity policies and practices and the creation of an organizational culture that values heterogeneity have been the focus of recent organizational initiatives. This special issue aims at shedding light on some of open research questions by including both theoretical and empirical contributions. |
bachelor of business administration marketing: Need-to-Know Marketing Tim Ambler, 1992 |
bachelor of business administration marketing: The Nature of Historical Inquiry Leonard Mendes Marsak, 1977 |
bachelor of business administration marketing: Financial Risk Management Allan M. Malz, 2011-09-13 Financial risk has become a focus of financial and nonfinancial firms, individuals, and policy makers. But the study of risk remains a relatively new discipline in finance and continues to be refined. The financial market crisis that began in 2007 has highlighted the challenges of managing financial risk. Now, in Financial Risk Management, author Allan Malz addresses the essential issues surrounding this discipline, sharing his extensive career experiences as a risk researcher, risk manager, and central banker. The book includes standard risk measurement models as well as alternative models that address options, structured credit risks, and the real-world complexities or risk modeling, and provides the institutional and historical background on financial innovation, liquidity, leverage, and financial crises that is crucial to practitioners and students of finance for understanding the world today. Financial Risk Management is equally suitable for firm risk managers, economists, and policy makers seeking grounding in the subject. This timely guide skillfully surveys the landscape of financial risk and the financial developments of recent decades that culminated in the crisis. The book provides a comprehensive overview of the different types of financial risk we face, as well as the techniques used to measure and manage them. Topics covered include: Market risk, from Value-at-Risk (VaR) to risk models for options Credit risk, from portfolio credit risk to structured credit products Model risk and validation Risk capital and stress testing Liquidity risk, leverage, systemic risk, and the forms they take Financial crises, historical and current, their causes and characteristics Financial regulation and its evolution in the wake of the global crisis And much more Combining the more model-oriented approach of risk management-as it has evolved over the past two decades-with an economist's approach to the same issues, Financial Risk Management is the essential guide to the subject for today's complex world. |
bachelor of business administration marketing: Cybersecurity for Executives Gregory J. Touhill, C. Joseph Touhill, 2014-06-09 Practical guide that can be used by executives to make well-informed decisions on cybersecurity issues to better protect their business Emphasizes, in a direct and uncomplicated way, how executives can identify, understand, assess, and mitigate risks associated with cybersecurity issues Covers 'What to Do When You Get Hacked?' including Business Continuity and Disaster Recovery planning, Public Relations, Legal and Regulatory issues, and Notifications and Disclosures Provides steps for integrating cybersecurity into Strategy; Policy and Guidelines; Change Management and Personnel Management Identifies cybersecurity best practices that executives can and should use both in the office and at home to protect their vital information |
bachelor of business administration marketing: Leading With Awareness Joan Marques, 2021-07-07 Presenting the essentials of awakened leadership through 50 contemplative branches, this text is a revolutionary yet sensible leadership manual that takes the reader from self-reflection to interaction, touching on internal and external factors that influence business decision-making. This book is designed to expand awareness within those who lead at present or those who aspire to lead. One can only lead others responsibly having understood how to lead the self, becoming an “awakened leader.” Awakened leaders stay true to their values but are very much aware that life and business are continuous processes of growth and change—an awareness more critical than ever in today’s VUCA world. Awakened leaders recognize that these constant changes are calls to regular reflection, enabling greater empathy, understanding, and ultimately, improved decision-making. Postgraduate students and practicing leaders in the workplace will value this book, which tells them in a straightforward way how to undertake no-nonsense action with a compassionate and visionary foundation. |
bachelor of business administration marketing: Occupational Outlook Handbook , 2006 Describes 250 occupations which cover approximately 107 million jobs. |
bachelor of business administration marketing: Bulletin of the United States Bureau of Labor Statistics , 1913 |
bachelor of business administration marketing: Leadership after COVID-19 Satinder K. Dhiman, Joan F. Marques, 2022-03-05 The COVID-19 pandemic has permanently changed lives around the world and no dimension of life and leadership seems to have been spared from its wrath. It has also stirred us into thinking about novel approaches to lead organizations and societies toward a shared, sustainable future. This book offers novel perspectives on leadership and change management after the COVID-19 pandemic that take us beyond striving for thriving—perspectives that are grounded in emergent theory, research and practice. It highlights sustainable leadership and change management strategies to effectively deal with unpredictable and rapidly changing situations—particularly in a world that is increasingly volatile, uncertain, complex, and ambiguous (VUCA). This book also highlights engaging perspectives by specialists from different disciplines such as business, psychology, education, and health care. It serves as a practical guide in identifying and responding to leadership challenges and opportunities in each of the four VUCA categories of volatility, uncertainty, complexity, and ambiguity—and how they affect businesses, organizations, and societies as a whole. |
bachelor of business administration marketing: Urban Geoscience G. McCall, 1996-07-31 This volume looks at the increasing demand for geoscientific input to planning urban land use, rectifying problems of decay and poor prior procedures, rehabilitating land after the closure of extractive and other industries, designing new constructions, and environmental assessment. |
bachelor of business administration marketing: The College Success Cheat Sheet Jonathan Davidson, 2015-07-11 Do you want to get all A's and still have time to enjoy college? It's possible, but only by studying smarter, not harder. The College Success Cheat Sheet will show you how by helping you master the art and science of rapid, effective learning. Drawing from his journey of failing multiple classes in a community college to graduating with the President's Award from a private university and through interviews with top students from across the country, Jonathan Davidson shares the methods that great students use in order to stand out in college. Now, with this step-by-step guide, you can put these simple ideas into practice and learn how to: * Cut study time and boost long-term memory with the spacing effect, described by researchers as, [O]ne of the most remarkable phenomena to emerge from laboratory research on learning. * Use English to conquer math * Review textbook chapters in ten minutes or less * Crush even the hardest timed exams * Commit plagiarism to learn how to write stronger papers * Sleep your way to straight A's * Find work during and after college Four years is too much of your life to spend cramming and stressing over your studies. With this guide to college success, you can earn the grades you want and still have time to make the most of your college years. The College Success Cheat Sheet is efficient and effective while managing to be enjoyable at the same time. The witty, conversational style draws the reader in, and the techniques are based on solid science. I highly recommend it! -Leslie R. Martin, PhD, co-author of The Longevity Project Fun, witty, and full of priceless advice. I wish I'd had this book when I was a freshman. - Rachael Lang, college student |
bachelor of business administration marketing: Career Opportunities in the Energy Industry Allan Taylor, James Robert Parish, 2008 Presents one hundred and thirty job descriptions for careers within the energy industry, and includes positions dealing with coal, electric, nuclear energy, renewable energy, engineering, machine operation, science, and others. |
bachelor of business administration marketing: Business Strategy in the Artificial Intelligence Economy J. Mark Munoz, Al Naqvi, 2018-04-30 Technological breakthroughs relating to artificial intelligence has redefined business operations worldwide. For example, the ways in which data is captured, processed, and utilized to optimize customer interactions has grown by leaps and bounds. The change is redefining the structural dynamics of business strategy, economic theory, and management concepts. Leading technology companies around the world have expanded their research in artificial intelligence. With IBM’s launch of Watson, a new cognitive era has started. Investment firms have backed numerous emerging artificial intelligence companies. Meanwhile, there is paucity of academic and business research on the subject. This book project is a pioneering examination of how artificial intelligence is transforming the contemporary business strategy. |
bachelor of business administration marketing: Exploring Omnichannel Retailing Wojciech Piotrowicz, Richard Cuthbertson, 2018-12-05 This book compiles the current state of knowledge on omnichannel retailing, a new concept in which all sales and interaction channels are considered together, and which aims to deliver a seamless customer experience regardless of the channel. It highlights case studies and examples related to each of the many barriers to an omnichannel approach, demonstrating not just success stories, but also failures. While omnichannel has already been recognized as an emerging retail trend, the articles in this book fill an important gap in research on the topic. Providing readers with essential insights on the omnichannel strategy and its implementation, the book will also stimulate academic discussion on this emerging trend. |
bachelor of business administration marketing: Trends and Innovations in Marketing Information Systems Tsiakis, Theodosios, 2015-10-21 Information technology has helped to facilitate the development of various marketing techniques, thus enabling a more efficient distribution of the data that are essential to business success. These advances have equipped managers with superior tools to interpret available consumer and product data and use this information as part of their strategic planning. Trends and Innovations in Marketing Information Systems features the latest prevailing technological functions and procedures necessary to promote new developments in promotional tools and methods. Bringing together extensive discussions on the role of digital tools in customer relationship management, social media, and market performance, this book is an essential reference source for business professionals, managers, and researchers interested in the use of current technology to improve marketing practice. |
bachelor of business administration marketing: Postsecondary Sourcebook for Community Colleges, Technical, Trade, and Business Schools Northeast/Southeast Edition , 2010-12 |
bachelor of business administration marketing: Complete Book of Colleges, 2005 Edition Princeton Review (Firm), 2004-07-20 Up-to-date information on 1,780 colleges and universities. |
bachelor of business administration marketing: University of Texas Bulletin , 1927 |
bachelor of business administration marketing: The School of Business Administration Texas Technological College. School of Business Administration, 1961 |
bachelor of business administration marketing: Handbook of Universities , 2006 The Most Authentic Source Of Information On Higher Education In India The Handbook Of Universities, Deemed Universities, Colleges, Private Universities And Prominent Educational & Research Institutions Provides Much Needed Information On Degree And Diploma Awarding Universities And Institutions Of National Importance That Impart General, Technical And Professional Education In India. Although Another Directory Of Similar Nature Is Available In The Market, The Distinct Feature Of The Present Handbook, That Makes It One Of Its Kind, Is That It Also Includes Entries And Details Of The Private Universities Functioning Across The Country.In This Handbook, The Universities Have Been Listed In An Alphabetical Order. This Facilitates Easy Location Of Their Names. In Addition To The Brief History Of These Universities, The Present Handbook Provides The Names Of Their Vice-Chancellor, Professors And Readers As Well As Their Faculties And Departments. It Also Acquaints The Readers With The Various Courses Of Studies Offered By Each University.It Is Hoped That The Handbook In Its Present Form, Will Prove Immensely Helpful To The Aspiring Students In Choosing The Best Educational Institution For Their Career Enhancement. In Addition, It Will Also Prove Very Useful For The Publishers In Mailing Their Publicity Materials. Even The Suppliers Of Equipment And Services Required By These Educational Institutions Will Find It Highly Valuable. |
bachelor of business administration marketing: The National Council for Higher Education and the Growth of the University Sub-sector in Uganda, 20022012 A.B.K. Kasozi, 2016-12-29 The National Council for Higher Education (NCHE) and the Growth of the University Sub-sector in Uganda, 2002-2012, narrates the experience of the Ugandan NCHE in the establishment, development and regulation of higher education institutions in Uganda from 2002 to 2012. In this period, student numbers in higher education institutions increased from about 65,000 to some 200,000 and university institutions from about ten to more than triple the number. The book discusses the role of a regulatory agency in the delivery of higher education, the relations of universities and colleges with such an agency, its impact on developing university capacities, and leadership in creating and refining higher education ideas. The experience of Ugandas regulatory agency, the NCHE, in those ten years should help both the Ugandan and other African countries higher education stakeholders in sharing lessons learned from this one case study. The author sees the roles of regulatory agencies as vital in the initial stages of building a higher education sub-sector and in periods of system transitions such as the current journey from elite to mass systems but is of the view that the university remains the home of knowledge creation, dissemination, and its application in society. |
bachelor of business administration marketing: Register of the University of California University of California (1868-1952), 1945 |
bachelor of business administration marketing: The Routledge Companion to International Management Education Denise Tsang, Hamid H. Kazeroony, Guy Ellis, 2013-06-19 Crises and scandals in the world of international management have brought a new spotlight onto how the subject is taught, studied and understood. There has been a plethora of literature on international management, but a lack of focus on how international management education (IME) can be shaped to respond to existing and future global business challenges. The Routledge Companion to International Management Education gathers together contributors from academia, industry and university administration involved in IME, to: introduce the domain of IME; describe the emerging state in new geographical areas; discuss the major issues and debates revolving around IME; explore the linkage of technology and international management, and shed light on the future of IME. The diverse background of the contributors provides a global perspective that challenges the dominant Anglo-American view, with up-to-date specific insights originating from their indigenous view points, which has often been neglected and inadequately covered. The volume answers important questions, such as: Do we need a vision in IME? What is the current state of IME? How has IME grown in emerging market segments? What roles does technology play in its recent development? The volume provides thought-provoking reading for educators, administrators, policy makers, human resources professionals and researchers. It will also give future international management students a glimpse of IME from a global inside-out perspective. |
bachelor of business administration marketing: Teaching Case Studies - Marketing and Branding Jan-Philipp Büchler, Jennifer Decker, 2017 In this case study book we present real teaching cases in branding and marketing which are suitable for Bachelor and Master Programs in International and Strategic Management. Case study learning and teaching offers students and lecturers a great opportunity for class discussions on prevailing topics. Case studies can be used for individual and group work. The structure of the cases allows lecturers to use it in different contexts regarding exercises and educational objectives. Case teaching provides an interactive and challenging environment, involving diverse perspectives and complex interdependencies that trigger thoughts and discussions about practical business challenges. |
Online Marketing Degree - Bachelor's of Science | WGU
Jul 1, 2015 · A bachelor’s degree in marketing will help you learn about business fundamentals, traditional and digital marketing, marketing strategy, social media, brand management, sales …
Marketing - University of Florida
Students take foundation courses in economics, mathematics, computing skills, and accounting; core courses that relate to the basic functions of a business, such as finance, management, …
Bachelor of Science in Business Administration, Marketing
Incorporate research based consumer psychology into marketing problem analysis and strategy. Critically evaluate marketing strategies. Describe, evaluate and apply a market orientation.
Bachelor of Business Administration in Marketing | FIU ...
With a Bachelor of Business Administration in Marketing, you’ll learn how to influence buyer behavior, analyze markets, develop marketing strategies, create marketing plans, calculate …
Bachelor of Business Administration in Marketing - Kennesaw ...
With a marketing degree from Kennesaw, you’ll gain the skills to define market segments, audiences, create digital campaigns and drive revenue and profit.
Bachelor of Business Administration - Marketing | UC Online
Earn your Bachelor of Business Administration in Marketing degree online with UC Online, offered by the nationally-ranked Carl H. Lindner College of Business. Study at your convenience, from …
Bachelor of Business Administration in Marketing Online
Explore our 100% online BBA in Marketing degree program. In the Bachelor of Business Administration in Marketing online degree program, you will study diverse topics such as …
Online Marketing Degree - Bachelor's of Science | WGU
Jul 1, 2015 · A bachelor’s degree in marketing will help you learn about business fundamentals, traditional and digital marketing, marketing strategy, social media, brand management, sales …
Marketing - University of Florida
Students take foundation courses in economics, mathematics, computing skills, and accounting; core courses that relate to the basic functions of a business, such as finance, management, …
Bachelor of Science in Business Administration, Marketing
Incorporate research based consumer psychology into marketing problem analysis and strategy. Critically evaluate marketing strategies. Describe, evaluate and apply a market orientation.
Bachelor of Business Administration in Marketing | FIU ...
With a Bachelor of Business Administration in Marketing, you’ll learn how to influence buyer behavior, analyze markets, develop marketing strategies, create marketing plans, calculate …
Bachelor of Business Administration in Marketing - Kennesaw ...
With a marketing degree from Kennesaw, you’ll gain the skills to define market segments, audiences, create digital campaigns and drive revenue and profit.
Bachelor of Business Administration - Marketing | UC Online
Earn your Bachelor of Business Administration in Marketing degree online with UC Online, offered by the nationally-ranked Carl H. Lindner College of Business. Study at your convenience, from …
Bachelor of Business Administration in Marketing Online
Explore our 100% online BBA in Marketing degree program. In the Bachelor of Business Administration in Marketing online degree program, you will study diverse topics such as …