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bachelor of science communications: Public Communication Campaigns Ronald E. Rice, Charles K. Atkin, 1989-06 In this new, fully revised and expanded Third Edition, Rice and Katz provide readers with a comprehensive, up-to-date look into the field of public communication campaigns. Largely rewritten to reflect the latest theories and research, this text continues in the tradition of ongoing improvement and expansion into new areas. This Third Edition contains several new features. First, an expanded sampler section including more recent, intriguing and controversial campaigns has been added. Second, more attention is given to specific practical implications and evaluation of campaigns, using examples from both AIDS and anti-drug campaigns. Third, the book's final section introduces a variety of recent campaign dimensions including community-oriented campaigns, entertainment-education campaigns, and Internet/Web-based campaigns.This volume will be a valuable resource for both students and researchers in the fields of communication, journalism, public relations, mass media, advertising, and public health programs. Copyright © Libri GmbH. All rights reserved. |
bachelor of science communications: Race, Gender, and Stereotypes in the Media Amiso George, Tommy Thomason, 2012-04-13 Whether you're a seasoned mass communications professional or a student new to the field, you've likely come across stories, images, and ads where the personal stereotypes of reporters or copywriters resulted in unfair portrayals of individuals or groups. Stereotypes play out in the media before our eyes every day. This book is designed to help media professionals and students detect and address these stereotypes and hidden prejudices. Looking at current issues and practices within the field, Race, Gender, and Stereotypes in the Media illustrates how the media can reduce a richness of differences to simplistic categorizations by providing a wealth of real-life examples. In addition to creating awareness about the use of stereotypes, this book also gives readers some key tools that will help them approach every group with fairness. This anthology brings together essays from a variety of prominent scholars and experts in all fields of mass communications, as well as commentators and bloggers. These perspectives give readers access to a range of views and create an engaging and thought-provoking reading experience. Amiso M. George is an associate professor of strategic communication at Texas Christian University. She is a former director of the Strategic Communication graduate program at Schieffer School of Journalism (Texas Christian University), as well as a former director of the Public Relations program at the Reynolds School of Journalism (University of Nevada, Reno). Before entering academia, George worked as a journalist and freelance broadcaster in radio and television at Nigerian Television Authority and Voice of America (Africa Service). She also served as a consultant for C-SPAN. She holds a Ph.D. from Ohio University and is Accredited in Public Relations (APR) and a PRSA Fellow. |
bachelor of science communications: Communicating Science Effectively National Academies of Sciences, Engineering, and Medicine, Division of Behavioral and Social Sciences and Education, Committee on the Science of Science Communication: A Research Agenda, 2017-03-08 Science and technology are embedded in virtually every aspect of modern life. As a result, people face an increasing need to integrate information from science with their personal values and other considerations as they make important life decisions about medical care, the safety of foods, what to do about climate change, and many other issues. Communicating science effectively, however, is a complex task and an acquired skill. Moreover, the approaches to communicating science that will be most effective for specific audiences and circumstances are not obvious. Fortunately, there is an expanding science base from diverse disciplines that can support science communicators in making these determinations. Communicating Science Effectively offers a research agenda for science communicators and researchers seeking to apply this research and fill gaps in knowledge about how to communicate effectively about science, focusing in particular on issues that are contentious in the public sphere. To inform this research agenda, this publication identifies important influences †psychological, economic, political, social, cultural, and media-related †on how science related to such issues is understood, perceived, and used. |
bachelor of science communications: Careers in Information Science Louise Schultz, 1963 Presents copy for use as a reference brochure and a giveaway sheet to be distributed to guidance counselors to help them direct young people into the growing field of Information Science. Sets forth that Information Science is concerned with the properties, behavior, and flow of information. Describes how it is used, both by individuals and in large systems. Discusses the opportunities in Information Science and outlines three relatively different career areas: (1) Special Librarianship; (2) Literature Analysis; and (3) Information System Design. Details an educational program appropriate for participation in these career areas. Concludes that Information Science is a new but rapidly growing field pushing the frontiers of human knowledge and, thus, contributing to human well-being and progress. (Author). |
bachelor of science communications: You Got Into Where? Joi Wade, 2016-06-17 You Got Into Where? is the first college admissions guide written by a student who is fresh out of the college admissions process. Learn how I was admitted to schools like the University of Southern California and New York University with full tuition scholarships. The guide features copies of my admissions essay, writing supplement, and activities resume that I used to apply to college the fall of my senior year. Get advice on all the secrets of the admissions process from start to finish. I can't believe that a 17 year-old has written a college admissions books that is so well-written, clear and accurate. No wonder USC jumped at the chance to have her become their student. My sense of things is that mostly parents read college admissions books; high school students just don't want to take the time. Given what she says and how she says it, I truly believe that teens will rush to read You Got Into Where? It is well worth their time. -Marjorie Hansen Shaevitz Author, adMISSION POSSIBLE |
bachelor of science communications: Online Credibility and Digital Ethos: Evaluating Computer-Mediated Communication Folk, Moe, 2012-12-31 Digital technology plays a vital role in today's need for instant information access. The simplicity of acquiring and publishing online information presents new challenges in establishing and evaluating online credibility. Online Credibility and Digital Ethos: Evaluating Computer-Mediated Communication highlights important approaches to evaluating the credibility of digital sources and techniques used for various digital fields. This book brings together research in computer mediated communication along with the affects digital culture and online credibility. |
bachelor of science communications: Science Communication: An Introduction Frans Van Dam, Liesbeth De Bakker, Anne M Dijkstra, Eric Allen Jensen, 2020-03-05 'The book provides a concise, informative, comprehensive, and current overview of key issues in the field of science communication, the background of science communication, its theoretical bases, and its links to science communication practice. Especially the link between theory / research and practice is very well developed in the book and in the individual chapters. I think that is valuable for both readers new to the field of science communication, but also for those who identify with only one of these sides … it is indeed a comprehensive and concise overview, convincing in its aim to link theory, research, and practice and I will definitely use it for my lectures on science communication.'JCOM - Journal of Science CommunicationA concise, coherent and easily readable textbook about the field of science communication, connecting the practice of science communicators with theory. In the book, recent trends and shifts in the field resonate, such as the transition from telling about science to interacting with the public and the importance of science communication in health and environmental communication. The chapters have been written by experts in their disciplines, coming from philosophy of science and communication studies to health communication and science journalism. Cases from around the world illustrate science communication in practice. The book provides a broad, up-to-date and coherent introduction to science communication for both, students of science communication and related fields, as well as professionals.Related Link(s) |
bachelor of science communications: Media Law and Ethics,, Third Edition Roy L. Moore, Michael D. Murray, 2007-11-27 The third edition of Media Law and Ethics features a complete updating of all major U.S. Supreme Court cases and lower court decisions through 1998; more discussion throughout the book on media ethics and the role of ethics in media law; and an updated appendix that now features a copy of the U.S. Constitution, new sample copyright and trademark registration forms, and the current versions of major media codes of ethics, including the new code of the Society of Professional Journalists. Extensively updated and expanded chapters provide: *more detailed explanations of the legal system, the judicial process, and the relationship between media ethics and media law; *new cases in this developing area of the law that has attracted renewed attention from the U.S. Supreme Court; *the new Telecommunications Act and the Communications Decency Act; *a discussion of telecommunications and the Internet; *new developments in access to courts, records, and meetings such as recent court decisions and statutory changes; and *more information about trademark and trade secret laws and recent changes in copyright laws, as well as major court decisions on intellectual property. The book has also been updated to include new developments in obscenity and indecency laws, such as the Communications Decency Act, and the U.S. Supreme Court decision in Reno vs. ACLU. In addition, the instructor's manual includes a listing of electronic sources of information about media law, sample exams, and a sample syllabus. |
bachelor of science communications: To Improve the Academy James E. Groccia, Laura Cruz, 2012-08-31 An annual publication of the Professional and Organizational Development Network in Higher Education (POD), To Improve the Academy offers a resource for improvement in higher education to faculty and instructional development staff, department chairs, faculty, deans, student services staff, chief academic officers, and educational consultants. Contents include: Professional development for geographically dispersed faculty Implementing a learning consortium for communication and change Faculty engagement in program-level outcomes assessment What educational developers need to know about faculty-artists Exploring the spiritual roots of midcareer faculty Raising funds from faculty for faculty development centers Mentoring in higher education Tough-love consulting in order to effect change Research on the impact of educational development Examining effective faculty practice Insights on millennial students Contemplative pedagogy of teaching and learning centers Faculty and student perspectives on course evaluation terminology Questions about student ratings Small-group individual diagnosis to improve online instruction Supporting international faculty Complex ecologies of diversity, identity, teaching, and learning Organizational strategies for fostering faculty racial inclusion The truth about students' capacity for multitasking Tweeting: the 2011 POD HBCUFDN Conference Twitter backchannel Designing active learning with flexible technology |
bachelor of science communications: Southwestern Literature William Brannon, 2016 Presents a collection of original essays with a goal of providing an overview of scholarship regarding Southwestern literature. |
bachelor of science communications: Communicating Health Nova Corcoran, 2013-02-01 Communication skills are essential to effective health promotion and public health practice. This textbook bridges the gap between health communication theory and health promotion and public health practice. It provides students and practitioners with the knowledge and skills they need to design, plan, implement and evaluate programmes and campaigns. Now in its second edition, topics covered in the book include: - Mass media - Diverse audiences - Evaluation - Media analysis - Campaign monitoring Case studies and interactive activities in each chapter encourage critical thinking and creative campaign design practice. It will be a valuable resource for students, lecturers and practitioners working across health promotion, public health, communication, media, healthcare and nursing fields. Nova Corcoran works as a Senior Lecturer in public health and health promotion at the University of Glamorgan. |
bachelor of science communications: Introduction to Public Affairs IntroBooks Team, Each and every organization needs to develop a good strategy for public affairs. Public affairs have received such kind of importance in today's world because no organization can survive in isolation. Every institution requires other institutions as well as the public that act as the customer, the decision-maker as well as the employees that can make or break the image of an organization. With the advent of technology, this task has become easier for managers. The information could be disseminated at a very low cost with the use of mass media and socializing websites. Creating a good image for an institution has become relatively much easier, but this comes with the negative fact that the dissolution of the image has also become an easy task. Public affairs have been increasingly given importance in the corporate world as increased competition has resulted in excess marketing and advertising campaigns that are used to create a Goodwill for the company. There are various tools under public affairs that are used by various organizations in order to fulfill their objectives and goals in the long run. |
bachelor of science communications: White Awareness Judy H. Katz, 1978 Stage 1. |
bachelor of science communications: Media Hot and Cold Nicole Starosielski, 2021-10-04 In Media Hot and Cold Nicole Starosielski examines the cultural dimensions of temperature to theorize the ways heat and cold can be used as a means of communication, subjugation, and control. Diving into the history of thermal media, from infrared cameras to thermostats to torture sweatboxes, Starosielski explores the many meanings and messages of temperature. During the twentieth century, heat and cold were broadcast through mass thermal media. Today, digital thermal media such as bodily air conditioners offer personalized forms of thermal communication and comfort. Although these new media promise to help mitigate the uneven effects of climate change, Starosielski shows how they can operate as a form of biopower by determining who has the ability to control their own thermal environment. In this way, thermal media can enact thermal violence in ways that reinforce racialized, colonial, gendered, and sexualized hierarchies. By outlining how the control of temperature reveals power relations, Starosielski offers a framework to better understand the dramatic transformations of hot and cold media in the twenty-first century. |
bachelor of science communications: Communication Theory and Research Denis McQuail, Peter Golding, Els De Bens, 2005-12-15 This exciting collection of papers represents some of the finest communications research published over the last decade. To mark the 20th anniversary of the European Journal of Communication, a leading international journal, the editors have selected 21 papers, all of which make significant and valuable interventions in the field of media and communications. The volume is prefaced with an introduction by the editors and will be a central research text for scholars in this field. |
bachelor of science communications: Communication and Popular Culture Coursebook Colorado State University Comm Dept, 2021-07-13 |
bachelor of science communications: Communication Studies Andrew Beck, Peter Bennett, Peter Wall, 2013-07-23 This book brings together a huge range of material including academic articles, film scripts and interplanetary messages adrift on space probes with supporting commentary to clarify their imporatance to the field. Communication Studies: The Essential Resource is a collection of essays and texts for all those studying communication at university and pre-university level. Individual sections address: * texts and meanings in communication * themes in personal communication * communication practice * culture, communication and context * debates and controversies in communication. Edited by the same teachers and examiners who brought us AS Communication Studies: The Essential Introduction, this volume will help communications students to engage with the subject successfully. Its key features include: * suggested further activities at the end of each chapter * a glossary of key terms * a comprehensive bibliography with web resources. |
bachelor of science communications: Soundbite Sara Harberson, 2021-04-06 Crack the code to college admissions and help students craft the ultimate statement of self-identity and get into their school of choice with this groundbreaking guide from America's College Counselor. On average, an admissions committee takes seconds to decide whether to admit a student. They must sum up the student in one sentence that will tell them if a student is going to be a good fit for their program. What is the best way to transform this admissions process from a stressful, pressure-cooker arms race into an empowering journey that paves the way to the best individual outcome? Written by a college admissions insider turned consultant, Soundbite guides parents and students through the admissions process from start to finish. Armed with her knowledge of how the system works, Sara Harberson shares tried-and-tested exercises that have helped thousands of students gain admission to their school of choice. The soundbite, her signature tool, presents an opportunity for students to take the reins to craft their ultimate statement of self-identity and formulate their own personal definition of what is best. With this soundbite in place as their foundation, students achieve maximum impact when they present themselves to colleges. In doing so, the tables are turned: the student's fate no longer rests on a soundbite composed by an admissions officer. Instead, the student employs their own soundbite to define themselves on their own terms. Soundbite shifts the way we talk about the admissions process—from Getting You In to Getting the Best You In. |
bachelor of science communications: Colleges That Create Futures Princeton Review, 2016-05-10 KICK-START YOUR CAREER WITH THE RIGHT ON-CAMPUS EXPERIENCE! When it comes to getting the most out of college, the experiences you have outside the classroom are just as important as what you study. Colleges That Create Futures looks beyond the usual “best of” college lists to highlight 50 schools that empower students to discover practical, real-world applications for their talents and interests. The schools in this book feature distinctive research, internship, and hands-on learning programs—all the info you need to help find a college where you can parlay your passion into a successful post-college career. Inside, You'll Find: • In-depth profiles covering career services, internship support, student group activity, alumni satisfaction, noteworthy facilities and programs, and more • Candid assessments of each school’s academics from students, current faculty, and alumni • Unique hands-on learning opportunities for students across majors • Testimonials on career prep from alumni in business, education, law, and much more *************************** What makes Colleges That Create Futures important? You've seen the headlines—lately the news has been full of horror stories about how the college educational system has failed many recent grads who leave school with huge debt, no job prospects, and no experience in the working world. Colleges That Create Futures identifies schools that don't fall into this trap but instead prepare students for successful careers! How are the colleges selected? Schools are selected based on survey results on career services, grad school matriculation, internship support, student group and government activity, alumni activity and salaries, and noteworthy facilities and programs. |
bachelor of science communications: Communication and Personal Relationships Kathryn Dindia, Steve Duck, 2000-09-11 Focusing particularly on communication processes in relationships, this text presents the different theories about personal relationships that have emerged from different traditions in communication studies. |
bachelor of science communications: Alternative Media Meets Mainstream Politics Joshua D. Atkinson, Linda Kenix, 2019-05-20 This volume examines the rising role that alternative media play in contemporary mainstream political communication. The book focuses on three primary sites where such media have established growing influence in recent years: political parties, mainstream political news, and participatory media that allow for engagement. |
bachelor of science communications: New Media Futures Daniel Faltesek, 2019 |
bachelor of science communications: War of the Worlds to Social Media Joy Elizabeth Hayes, Kathleen Battles, Wendy Hilton-Morrow, 2013 This collection takes War of the Worlds as a starting point for investigating key issues in twenty-first-century communication, including: the problem of misrepresentation in mediated communication; the importance of social context for interpreting communication; and the dynamic role of listeners, viewers and users in talking back to media producers and institutions. |
bachelor of science communications: Free Stylin' Elena Romero, 2012-04-06 This book sources interviews with scholars, urban designers, music experts, financial analysts, retailers, and hip hop celebrities to chronicle the compelling story of how hip hop transformed the fashion world and exploded into a $3 billion clothing industry. For years, designers and manufacturers took cues from the streets to enhance their clothing lines, but before the 1980s the urban consumer was never recognized as a viable demographic. In a push to appeal to young customers, the fashion industry began hiring and backing talented African American designers and entrepreneurs. This seemingly unconventional union made business sense: seasoned fashion executives brought proven track records, while aspiring designers provided street credibility and a fresh perspective on design. The end result: a multi-billion dollar industry. This book traces the fascinating unfolding of hip hop fashion from its roots to the present day. It explores how hip hop transitioned from the hood to the runway; how race, ethnicity, and culture played into commercialism; how celebrities impacted the fashion industry; and what ultimately led major department stores to jump on the urban bandwagon. Utilizing the author's journalistic lens and based upon interviews with urban fashion designers, entrepreneurs, fashion veterans, trend forecasters, and hip hop celebrities, each chapter is akin to an oral history that provides not just facts but also invaluable analysis and historical perspective. |
bachelor of science communications: Media, Sports, and Society Lawrence A. Wenner, 1989-08 Media, Sports and Society provides a foundation for research on the communication of sports. The volume is framed by a seminal article outlining the parameters of the communication of sports and pointing to major issues that need to be addressed in the relationship between sports and media. Contributors examine the theoretical, cultural and historical issues, the production of media sports programming, its content and its audience. Individual chapters include a discussion of the spectacle of media sports, a comparison of Super Bowl Football and World Cup Soccer, a consideration of the spectators' enjoyment of sports violence, the rhetoric of winning and the American dream, and a fascinating examination of gender harmony and sports in |
bachelor of science communications: Higher Education Opportunity Act United States, 2008 |
bachelor of science communications: An Ecology of Communication William Homestead, 2021-04-20 An Ecology of Communication addresses an ecological and communicative dilemma: the universe, earth, and socio-cultural life world are resoundingly dialogic, yet we have created modern and postmodern cultures largely governed by monologue. This book is indispensable reading for scholars and students of communication, ecology, and social sciences, as it moves readers beyond the anthropocentric bias of communication study toward a listening-based model of communication, an essential move for discerning fitting responses and the call to responsibility in an age of ecocrisis. |
bachelor of science communications: Technology of the Oppressed David Nemer, 2022-02-15 How Brazilian favela residents engage with and appropriate technologies, both to fight the oppression in their lives and to represent themselves in the world. Brazilian favelas are impoverished settlements usually located on hillsides or the outskirts of a city. In Technology of the Oppressed, David Nemer draws on extensive ethnographic fieldwork to provide a rich account of how favela residents engage with technology in community technology centers and in their everyday lives. Their stories reveal the structural violence of the information age. But they also show how those oppressed by technology don’t just reject it, but consciously resist and appropriate it, and how their experiences with digital technologies enable them to navigate both digital and nondigital sources of oppression—and even, at times, to flourish. Nemer uses a decolonial and intersectional framework called Mundane Technology as an analytical tool to understand how digital technologies can simultaneously be sites of oppression and tools in the fight for freedom. Building on the work of the Brazilian educator and philosopher Paulo Freire, he shows how the favela residents appropriate everyday technologies—technological artifacts (cell phones, Facebook), operations (repair), and spaces (Telecenters and Lan Houses)—and use them to alleviate the oppression in their everyday lives. He also addresses the relationship of misinformation to radicalization and the rise of the new far right. Contrary to the simplistic techno-optimistic belief that technology will save the poor, even with access to technology these marginalized people face numerous sources of oppression, including technological biases, racism, classism, sexism, and censorship. Yet the spirit, love, community, resilience, and resistance of favela residents make possible their pursuit of freedom. |
bachelor of science communications: Handbook of Research on Media Literacy in Higher Education Environments Cubbage, Jayne, 2018-05-11 Media is rapidly evolving, from social media to news channels, individuals are being bombarded with headlines, new technologies, and varying opinions. Teaching the next generation of communication professionals how to interact with varying forms of media is paramount as they will be the future distributors of news and information. The Handbook of Research on Media Literacy in Higher Education Environments provides emerging research on the role of journalism and mass communication education in the digital era. While highlighting topics such as community media labs, political cognition, and public engagement, this publication explores the impact of globalization and a changing and diversified world within the realm of higher education. This publication is an important resource for educators, academicians, professionals, and researchers seeking current research on applications and strategies in promoting media and digital studies in higher education. |
bachelor of science communications: Practical RF System Design William F. Egan, 2004-03-15 The ultimate practical resource for today's RF system design professionals Radio frequency components and circuits form the backbone of today's mobile and satellite communications networks. Consequently, both practicing and aspiring industry professionals need to be able to solve ever more complex problems of RF design. Blending theoretical rigor with a wealth of practical expertise, Practical RF System Design addresses a variety of complex, real-world problems that system engineers are likely to encounter in today's burgeoning communications industry with solutions that are not easily available in the existing literature. The author, an expert in the field of RF module and system design, provides powerful techniques for analyzing real RF systems, with emphasis on some that are currently not well understood. Combining theoretical results and models with examples, he challenges readers to address such practical issues as: * How standing wave ratio affects system gain * How noise on a local oscillator will affect receiver noise figure and desensitization * How to determine the dynamic range of a cascade from module specifications * How phase noise affects system performance and where it comes from * How intermodulation products (IMs) predictably change with signal amplitude, and why they sometimes change differently An essential resource for today's RF system engineers, the text covers important topics in the areas of system noise and nonlinearity, frequency conversion, and phase noise. Along with a wealth of practical examples using MATLAB(r) and Excel, spreadsheets are available for download from an FTP Web site to help readers apply the methods outlined in this important resource. |
bachelor of science communications: Careers in Advertising and Public Relations , 2005-01 For anyone interested in advertising or PR, this book explains how to select the right agency; the forces and trends at work; how new ad and PR campaigns are developed; who the top-ranked agencies are; what industry professionals like and dislike about their jobs; typical pay, hours, and office culture; and how to shine in your interviews. |
bachelor of science communications: All in the Timing David Ives, 2010-11-10 The world according to David Ives is a very add place, and his plays constitute a virtual stress test of the English language -- and of the audience's capacity for disorientation and delight. Ives's characters plunge into black holes called Philadelphias, where the simplest desires are hilariously thwarted. Chimps named Milton, Swift, and Kafka are locked in a room and made to re-create Hamlet. And a con man peddles courses in a dubious language in which hello translates as velcro and fraud comes out as freud. At once enchanting and perplexing, incisively intelligent and side-splittingly funny, this original paperback edition of Ives's plays includes Sure Thing, Words, Words, Words, The Universal Language, Variations on the Death of Trotsky, The Philadelphia, Long Ago and Far Away, Foreplay, or The Art of the Fugue, Seven Menus, Mere Mortals, English Made Simple, A Singular Kinda Guy, Speed-the-Play, Ancient History, and Philip Glass Buys a Loaf of Bread. |
bachelor of science communications: Phantasmal Media D. Fox Harrell, 2013-11-08 An argument that great expressive power of computational media arises from the construction of phantasms—blends of cultural ideas and sensory imagination. In Phantasmal Media, D. Fox Harrell considers the expressive power of computational media. He argues, forcefully and persuasively, that the great expressive potential of computational media comes from the ability to construct and reveal phantasms—blends of cultural ideas and sensory imagination. These ubiquitous and often-unseen phantasms—cognitive phenomena that include sense of self, metaphors, social categories, narrative, and poetic thinking—influence almost all our everyday experiences. Harrell offers an approach for understanding and designing computational systems that have the power to evoke these phantasms, paying special attention to the exposure of oppressive phantasms and the creation of empowering ones. He argues for the importance of cultural content, diverse worldviews, and social values in computing. The expressive power of phantasms is not purely aesthetic, he contends; phantasmal media can express and construct the types of meaning central to the human condition. Harrell discusses, among other topics, the phantasm as an orienting perspective for developers; expressive epistemologies, or data structures based on subjective human worldviews; morphic semiotics (building on the computer scientist Joseph Goguen's theory of algebraic semiotics); cultural phantasms that influence consensus and reveal other perspectives; computing systems based on cultural models; interaction and expression; and the ways that real-world information is mapped onto, and instantiated by, computational data structures. The concept of phantasmal media, Harrell argues, offers new possibilities for using the computer to understand and improve the human condition through the human capacity to imagine. |
bachelor of science communications: Global Media Studies Patrick Murphy, Marwan Kraidy, Marwan M. Kraidy, 2003 Emphasising the connection of globalisation to local culture, this collection considers the diversity of modes of reception, reception contexts, uses of media content, and the performative and creative relationships that audiences develop. |
bachelor of science communications: Culture and Rhetoric Ivo Strecker, Stephen Tyler, 2009-07-01 While some scholars have said that there is no such thing as culture and have urged to abandon the concept altogether, the contributors to this volume overcome this impasse by understanding cultures and their representations for what they ultimately are – rhetorical constructs. These senior, international scholars explore the complex relationships between culture and rhetoric arguing that just as rhetoric is founded in culture, culture is founded in rhetoric. This intersection constitutes the central theme of the first part of the book, while the second is dedicated to the study of figuration as a common ground of rhetoric and anthropology. The book offers a compelling range of theoretical reflections, historical vistas, and empirical investigations, which aim to show how people talk themselves and others into particular modalities of thought and action, and how rhetoric and culture, in this way, are co-emergent. It thus turns a new page in the history of academic discourse by bringing two disciplines – anthropology and rhetoric – together in a way that has never been done before. |
bachelor of science communications: Public Relations Jane Johnston, Mark Sheehan, 2014 The leading introduction to public relations has been thoroughly revised and updated to reflect best contemporary practice in this increasingly influential profession. |
bachelor of science communications: Communicating at Work Ronald B. Adler, Ronald Brian Adler, Jeanne Marquardt Elmhorst, Kristen Lucas, 2012-10 The 11th edition of Communicating at Work enhances the strategic approach, real-world practicality, and reader-friendly voice that have made this text the market leader for three decades. On every page, students learn how to communicate in ways that enhance their own career success and help their organization operate effectively. This edition retains the hallmark features that have been praised by faculty and students--a strong emphasis on ethical communication and cultural diversity, discussions of evolving communication technologies, and self-assessment tools--while incorporating important updates and ground-breaking digital teaching and learning tools to help students better connect to the course material and apply it to real world business situations. |
bachelor of science communications: Creating Conservatism Michael J. Lee, 2014-08-01 Creating Conservatism charts the vital role of canonical post–World War II (1945–1964) books in generating, guiding, and sustaining conservatism as a political force in the United States. Dedicated conservatives have argued for decades that the conservative movement was a product of print, rather than a march, a protest, or a pivotal moment of persecution. The Road to Serfdom, Ideas Have Consequences, Witness, The Conservative Mind, God and Man at Yale, The Conscience of a Conservative, and other mid-century texts became influential not only among conservative office-holders, office-seekers, and well-heeled donors but also at dinner tables, school board meetings, and neighborhood reading groups. These books are remarkable both because they enumerated conservative political positions and because their memorable language demonstrated how to take those positions—functioning, in essence, as debate handbooks. Taking an expansive approach, the author documents the wide influence of the conservative canon on traditionalist and libertarian conservatives. By exploring the varied uses to which each founding text has been put from the Cold War to the culture wars, Creating Conservatism generates original insights about the struggle over what it means to think and speak conservatively in America. |
bachelor of science communications: Newswriting and Reporting James M. Neal, Suzanne S. Brown, 1976 |
bachelor of science communications: Encyclopedia of Science and Technology Communication Susanna Hornig Priest, 2010-07-14 The explosion of scientific information is exacerbating the information gap between richer/poorer, educated/less-educated publics. The proliferation of media technology and the popularity of the Internet help some keep up with these developments but also make it more likely others fall further behind. This is taking place in a globalizing economy and society that further complicates the division between information haves and have-nots and compounds the challenge of communicating about emerging science and technology to increasingly diverse audiences. Journalism about science and technology must fill this gap, yet journalists and journalism students themselves struggle to keep abreast of contemporary scientific developments. Scientist - aided by public relations and public information professionals - must get their stories out, not only to other scientists but also to broader public audiences. Funding agencies increasingly expect their grantees to engage in outreach and education, and such activity can be seen as both a survival strategy and an ethical imperative for taxpayer-supported, university-based research. Science communication, often in new forms, must expand to meet all these needs. Providing a comprehensive introduction to students, professionals and scholars in this area is a unique challenge because practitioners in these fields must grasp both the principles of science and the principles of science communication while understanding the social contexts of each. For this reason, science journalism and science communication are often addressed only in advanced undergraduate or graduate specialty courses rather than covered exhaustively in lower-division courses. Even so, those entering the field rarely will have a comprehensive background in both science and communication studies. This circumstance underscores the importance of compiling useful reference materials. The Encyclopedia of Science and Technology Communication presents resources and strategies for science communicators, including theoretical material and background on recent controversies and key institutional actors and sources. Science communicators need to understand more than how to interpret scientific facts and conclusions; they need to understand basic elements of the politics, sociology, and philosophy of science, as well as relevant media and communication theory, principles of risk communication, new trends, and how to evaluate the effectiveness of science communication programmes, to mention just a few of the major challenges. This work will help to develop and enhance such understanding as it addresses these challenges and more. Topics covered include: advocacy, policy, and research organizations environmental and health communication philosophy of science media theory and science communication informal science education science journalism as a profession risk communication theory public understanding of science pseudo-science in the news special problems in reporting science and technology science communication ethics. |
The Bachelor - Reddit
Oct 19, 2023 · We do not allow posts sharing your social media interactions with BN members. Examples include DMs between yourself and a Bachelor Nation member, comments made by …
Can I apply for a PhD program right after my Bachelors degr…
Mar 9, 2023 · Hello everyone, I have finished my bachelor in Engineering and I want to apply for a PhD program but I don't have any publications. So can anyone tell me is this a good …
Why is it called a “Bachelor’s” degree? : r/AskHistorians - Re…
Feb 19, 2019 · In Latin, “bachelor” is baccalaureus (or baccalarius).Flattering themselves, medieval scholars thought it came from the phrase bacca lauri, which means “laurel berry,” since …
Is a Bachelor’s degree in Information Technology wort…
Mar 1, 2023 · A Bachelor's degree in Information Technology can be a valuable asset in today's job market. You know what, a bachelor's degree in information technology can put you …
MUST Do’s? (& Dont’s) - Vegas Bachelor Party : r/vegas - Red…
May 26, 2023 · Best tip I can offer…. For the love god. Don’t try and cram a whole bachelor party in one room. Besides the cost of finding a suite big enough, it’s just going to be …
The Bachelor - Reddit
Oct 19, 2023 · We do not allow posts sharing your social media interactions with BN members. Examples include DMs between yourself and a Bachelor Nation member, comments made by …
Can I apply for a PhD program right after my Bachelors degree?
Mar 9, 2023 · Hello everyone, I have finished my bachelor in Engineering and I want to apply for a PhD program but I don't have any publications. So can anyone tell me is this a good idea or …
Why is it called a “Bachelor’s” degree? : r/AskHistorians - Reddit
Feb 19, 2019 · In Latin, “bachelor” is baccalaureus (or baccalarius).Flattering themselves, medieval scholars thought it came from the phrase bacca lauri, which means “laurel berry,” …
Is a Bachelor’s degree in Information Technology worth it ... - Reddit
Mar 1, 2023 · A Bachelor's degree in Information Technology can be a valuable asset in today's job market. You know what, a bachelor's degree in information technology can put you in a …
MUST Do’s? (& Dont’s) - Vegas Bachelor Party : r/vegas - Reddit
May 26, 2023 · Best tip I can offer…. For the love god. Don’t try and cram a whole bachelor party in one room. Besides the cost of finding a suite big enough, it’s just going to be uncomfortable. …
Game Changer 5.07 Episode Discussion: "The Bachelor (Part 2)"
Feb 21, 2023 · The next episode of Game Changer, "The Bachelor (Part 2)", is out NOW, starring Sam Reich and Grant O'Brien! What were your thoughts on this episode? Contestants: Abel …
Did the phrase “confirmed bachelor” always imply ... - Reddit
Apr 19, 2018 · Prior to the 1970s, the term "confirmed bachelor" was much more commonly used to apply to a (presumed heterosexual) man possessed of what The Nation (in 1913) termed a …
What types of jobs can I pursue with a Bachelor's Degree in
Hello, I (22F) just graduated from college with a Bachelor's degree in Psychology. I have decided to take a year off of school before going back to get my Master's. I had planned to start working …
What are the pros and cons of getting 2 bachelor degrees?
Dec 4, 2020 · Hi r/college, so I know that the obvious pros of getting 2 bachelor degrees are of course a wider breadth of knowledge, more skills, more opportunities, etc. However I'm also …
Is SNHU (online) actually as good of a college as it seems?
Oct 23, 2022 · I found SNHU to be equally as rigorous but studying online required me to become a better self-learner. The flexibility was certainly worth the switch and I saved tens of …