Advertisement
| bachelor of science in mass communication: Careers in Information Science Louise Schultz, 1963 Presents copy for use as a reference brochure and a giveaway sheet to be distributed to guidance counselors to help them direct young people into the growing field of Information Science. Sets forth that Information Science is concerned with the properties, behavior, and flow of information. Describes how it is used, both by individuals and in large systems. Discusses the opportunities in Information Science and outlines three relatively different career areas: (1) Special Librarianship; (2) Literature Analysis; and (3) Information System Design. Details an educational program appropriate for participation in these career areas. Concludes that Information Science is a new but rapidly growing field pushing the frontiers of human knowledge and, thus, contributing to human well-being and progress. (Author). |
| bachelor of science in mass communication: Media Law and Ethics,, Third Edition Roy L. Moore, Michael D. Murray, 2007-11-27 The third edition of Media Law and Ethics features a complete updating of all major U.S. Supreme Court cases and lower court decisions through 1998; more discussion throughout the book on media ethics and the role of ethics in media law; and an updated appendix that now features a copy of the U.S. Constitution, new sample copyright and trademark registration forms, and the current versions of major media codes of ethics, including the new code of the Society of Professional Journalists. Extensively updated and expanded chapters provide: *more detailed explanations of the legal system, the judicial process, and the relationship between media ethics and media law; *new cases in this developing area of the law that has attracted renewed attention from the U.S. Supreme Court; *the new Telecommunications Act and the Communications Decency Act; *a discussion of telecommunications and the Internet; *new developments in access to courts, records, and meetings such as recent court decisions and statutory changes; and *more information about trademark and trade secret laws and recent changes in copyright laws, as well as major court decisions on intellectual property. The book has also been updated to include new developments in obscenity and indecency laws, such as the Communications Decency Act, and the U.S. Supreme Court decision in Reno vs. ACLU. In addition, the instructor's manual includes a listing of electronic sources of information about media law, sample exams, and a sample syllabus. |
| bachelor of science in mass communication: Comparative Media Systems Bogus?awa Dobek-Ostrowska, 2010-01-01 Compares models of media and politics in Central and Eastern Europe. |
| bachelor of science in mass communication: Effective Writing Claire B. May, Claire Arevalo May, Gordon S. May, 2012 A useful guide to all the stages of the writing process. Effective Writing guides the writer through all the stages of the writing process: planning, critical thinking, generating and organizing ideas, writing the draft, revising, and designing for presentation. Throughout the text, Effective Writing stresses coherence, conciseness, and clarity as the most important qualities of the writing done by accountants. This edition includes many new and revised assignments that reinforce the concepts covered in the text, as well as coverage on ethics in communication. |
| bachelor of science in mass communication: Media Hot and Cold Nicole Starosielski, 2021-10-04 In Media Hot and Cold Nicole Starosielski examines the cultural dimensions of temperature to theorize the ways heat and cold can be used as a means of communication, subjugation, and control. Diving into the history of thermal media, from infrared cameras to thermostats to torture sweatboxes, Starosielski explores the many meanings and messages of temperature. During the twentieth century, heat and cold were broadcast through mass thermal media. Today, digital thermal media such as bodily air conditioners offer personalized forms of thermal communication and comfort. Although these new media promise to help mitigate the uneven effects of climate change, Starosielski shows how they can operate as a form of biopower by determining who has the ability to control their own thermal environment. In this way, thermal media can enact thermal violence in ways that reinforce racialized, colonial, gendered, and sexualized hierarchies. By outlining how the control of temperature reveals power relations, Starosielski offers a framework to better understand the dramatic transformations of hot and cold media in the twenty-first century. |
| bachelor of science in mass communication: Handbook of Journalism and Mass Communication Vir Bala Aggarwal, V. S. Gupta, 2001 In Indian context. |
| bachelor of science in mass communication: Hidden Girl Shyima Hall, Lisa Wysocky, 2014-01-21 Memoirs from a young woman who was sold into slavery at the age of eight by her parents in Egypt to repay a debt. |
| bachelor of science in mass communication: Story-Based Inquiry: A Manual for Investigative Journalists Mark Lee Hunter, gratuit, Unesco, 2011 Investigative Journalism means the unveiling of matters that are concealed either deliberately by someone in a position of power, or accidentally, behind a chaotic mass of facts and circumstances - and the analysis and exposure of all relevant facts to the public. In this way investigative journalism crucially contributes to freedom of expression and freedom of information, which are at the heart of UNESCO's mandate. The role media can play as a watchdog is indispensable for democracy and it is for this reason that UNESCO fully supports initiatives to strengthen investigative journalism throughout the world. I believe this publication makes a significant contribution to promoting investigative journalism and I hope it will be a valuable resource for journalists and media professionals, as well as for journalism trainers and educators. -- Jānis Kārklinš, Assistant Director-General for Communication and Information, UNESCO, Preface, page 1. |
| bachelor of science in mass communication: The Routledge Companion to Media Technology and Obsolescence Mark Wolf, 2018-11-21 While so many books on technology look at new advances and digital technologies, The Routledge Companion to Media Technology and Obsolescence looks back at analog technologies that are disappearing, considering their demise and what it says about media history, pop culture, and the nature of nostalgia. From card catalogs and typewriters to stock tickers and cathode ray tubes, contributors examine the legacy of analog technologies, including those, like vinyl records, that may be experiencing a resurgency. Each essay includes a brief history of the technology leading up to its peak, an analysis of the reasons for its decline, and a discussion of its influence on newer technologies. |
| bachelor of science in mass communication: Internationalizing the Communication Curriculum in an Age of Globalization Paaige Turner, Soumia Bardhan, Tracey Quigley Holden, Eddah Mutua, 2019-12-09 Globalization and the resulting internationalization of universities is driving change in teaching, learning, and what it means to be educated. This book provides exemplars of how the Communication discipline and curriculum are responding to the demands of globalization and contributing to the internationalization of higher education. Communication as a discipline provides a strong theoretical and methodological framework for exploring the benefits, challenges and meanings of globalization. The goal of this book, therefore, is to facilitate internationalization of the communication discipline in an era of globalization. Section one discusses the theoretical perspectives of globalism, internationalization, and the current state of the Communication discipline and curriculum. Section two offers a comprehensive understanding of the role, ways, and impact of internationalizing teaching, learning, and research in diverse areas of study in Communication, including travel programs and initiatives to bring internationalization to the classroom. The pieces in this section will include research-based articles, case studies, analytical reviews that exam key questions about the field, and themed pieces for dialogue/debate on current and future teaching and learning issues related to internationalizing the Communication discipline/curriculum. Section three provides an extensive sampling of materials and resources for immediate use in internationalization in communication studies; sample syllabi, activities, examples, and readings will be included. In sum, our book is designed to enable communication curriculum and communication courses in other disciplines to be internationalized and to offer different approaches to enable faculty, students, and administrators to incorporate and experience an internationalized curriculum regardless of time and financial limitations. This book is notable as a professional development resource for individuals both inside and outside the communication discipline who wish to incorporate a global perspective into their research and classrooms. |
| bachelor of science in mass communication: Media and Religion Stewart M. Hoover, Nabil Echchaibi, 2021-07-05 The series Religion and Society (RS) contributes to the exploration of religions as social systems- both in Western and non-Western societies; in particular, it examines religions in their differentiation from, and intersection with, other cultural systems, such as art, economy, law and politics. Due attention is given to paradigmatic case or comparative studies that exhibit a clear theoretical orientation with the empirical and historical data of religion and such aspects of religion as ritual, the religious imagination, constructions of tradition, iconography, or media. In addition, the formation of religious communities, their construction of identity, and their relation to society and the wider public are key issues of this series. |
| bachelor of science in mass communication: Race, Gender, and Stereotypes in the Media Amiso George, Tommy Thomason, 2012-04-13 Whether you're a seasoned mass communications professional or a student new to the field, you've likely come across stories, images, and ads where the personal stereotypes of reporters or copywriters resulted in unfair portrayals of individuals or groups. Stereotypes play out in the media before our eyes every day. This book is designed to help media professionals and students detect and address these stereotypes and hidden prejudices. Looking at current issues and practices within the field, Race, Gender, and Stereotypes in the Media illustrates how the media can reduce a richness of differences to simplistic categorizations by providing a wealth of real-life examples. In addition to creating awareness about the use of stereotypes, this book also gives readers some key tools that will help them approach every group with fairness. This anthology brings together essays from a variety of prominent scholars and experts in all fields of mass communications, as well as commentators and bloggers. These perspectives give readers access to a range of views and create an engaging and thought-provoking reading experience. Amiso M. George is an associate professor of strategic communication at Texas Christian University. She is a former director of the Strategic Communication graduate program at Schieffer School of Journalism (Texas Christian University), as well as a former director of the Public Relations program at the Reynolds School of Journalism (University of Nevada, Reno). Before entering academia, George worked as a journalist and freelance broadcaster in radio and television at Nigerian Television Authority and Voice of America (Africa Service). She also served as a consultant for C-SPAN. She holds a Ph.D. from Ohio University and is Accredited in Public Relations (APR) and a PRSA Fellow. |
| bachelor of science in mass communication: Introduction to Public Affairs IntroBooks Team, Each and every organization needs to develop a good strategy for public affairs. Public affairs have received such kind of importance in today's world because no organization can survive in isolation. Every institution requires other institutions as well as the public that act as the customer, the decision-maker as well as the employees that can make or break the image of an organization. With the advent of technology, this task has become easier for managers. The information could be disseminated at a very low cost with the use of mass media and socializing websites. Creating a good image for an institution has become relatively much easier, but this comes with the negative fact that the dissolution of the image has also become an easy task. Public affairs have been increasingly given importance in the corporate world as increased competition has resulted in excess marketing and advertising campaigns that are used to create a Goodwill for the company. There are various tools under public affairs that are used by various organizations in order to fulfill their objectives and goals in the long run. |
| bachelor of science in mass communication: Exploring Imaginary Worlds Mark Wolf, 2020-10-08 From The Brothers Karamazov to Star Trek to Twin Peaks, this collection explores a variety of different imaginary worlds both historic and contemporary. Featuring contributions from an interdisciplinary and international group of scholars, each essay looks at a particular imaginary world in-depth, and world-building issues associated with that world. Together, the essays explore the relationship between the worlds and the media in which they appear as they examine imaginary worlds in literature, television, film, computer games, and theatre, with many existing across multiple media simultaneously. The book argues that the media incarnation of a world affects world structure and poses unique obstacles to the act of world-building. The worlds discussed include Nazar, Barsetshire, Skotopogonievsk, the Vorkosigan Universe, Grover’s Corners, Gormenghast, Collinsport, Daventry, Dune, the Death Gate Cycle universe, Twin Peaks, and the Star Trek galaxy. A follow-up to Mark J. P. Wolf ’s field-defining book Building Imaginary Worlds, this collection will be of critical interest to students and scholars of popular culture, subcreation studies, transmedia studies, literature, and beyond. |
| bachelor of science in mass communication: You Got Into Where? Joi Wade, 2016-06-17 You Got Into Where? is the first college admissions guide written by a student who is fresh out of the college admissions process. Learn how I was admitted to schools like the University of Southern California and New York University with full tuition scholarships. The guide features copies of my admissions essay, writing supplement, and activities resume that I used to apply to college the fall of my senior year. Get advice on all the secrets of the admissions process from start to finish. I can't believe that a 17 year-old has written a college admissions books that is so well-written, clear and accurate. No wonder USC jumped at the chance to have her become their student. My sense of things is that mostly parents read college admissions books; high school students just don't want to take the time. Given what she says and how she says it, I truly believe that teens will rush to read You Got Into Where? It is well worth their time. -Marjorie Hansen Shaevitz Author, adMISSION POSSIBLE |
| bachelor of science in mass communication: Phantasmal Media D. Fox Harrell, 2013-11-08 An argument that great expressive power of computational media arises from the construction of phantasms—blends of cultural ideas and sensory imagination. In Phantasmal Media, D. Fox Harrell considers the expressive power of computational media. He argues, forcefully and persuasively, that the great expressive potential of computational media comes from the ability to construct and reveal phantasms—blends of cultural ideas and sensory imagination. These ubiquitous and often-unseen phantasms—cognitive phenomena that include sense of self, metaphors, social categories, narrative, and poetic thinking—influence almost all our everyday experiences. Harrell offers an approach for understanding and designing computational systems that have the power to evoke these phantasms, paying special attention to the exposure of oppressive phantasms and the creation of empowering ones. He argues for the importance of cultural content, diverse worldviews, and social values in computing. The expressive power of phantasms is not purely aesthetic, he contends; phantasmal media can express and construct the types of meaning central to the human condition. Harrell discusses, among other topics, the phantasm as an orienting perspective for developers; expressive epistemologies, or data structures based on subjective human worldviews; morphic semiotics (building on the computer scientist Joseph Goguen's theory of algebraic semiotics); cultural phantasms that influence consensus and reveal other perspectives; computing systems based on cultural models; interaction and expression; and the ways that real-world information is mapped onto, and instantiated by, computational data structures. The concept of phantasmal media, Harrell argues, offers new possibilities for using the computer to understand and improve the human condition through the human capacity to imagine. |
| bachelor of science in mass communication: Alternative Media Meets Mainstream Politics Joshua D. Atkinson, Linda Kenix, 2019-05-20 This volume examines the rising role that alternative media play in contemporary mainstream political communication. The book focuses on three primary sites where such media have established growing influence in recent years: political parties, mainstream political news, and participatory media that allow for engagement. |
| bachelor of science in mass communication: Media, Sports, and Society Lawrence A. Wenner, 1989-08 Media, Sports and Society provides a foundation for research on the communication of sports. The volume is framed by a seminal article outlining the parameters of the communication of sports and pointing to major issues that need to be addressed in the relationship between sports and media. Contributors examine the theoretical, cultural and historical issues, the production of media sports programming, its content and its audience. Individual chapters include a discussion of the spectacle of media sports, a comparison of Super Bowl Football and World Cup Soccer, a consideration of the spectators' enjoyment of sports violence, the rhetoric of winning and the American dream, and a fascinating examination of gender harmony and sports in |
| bachelor of science in mass communication: Handbook of Research on Media Literacy in Higher Education Environments Cubbage, Jayne, 2018-05-11 Media is rapidly evolving, from social media to news channels, individuals are being bombarded with headlines, new technologies, and varying opinions. Teaching the next generation of communication professionals how to interact with varying forms of media is paramount as they will be the future distributors of news and information. The Handbook of Research on Media Literacy in Higher Education Environments provides emerging research on the role of journalism and mass communication education in the digital era. While highlighting topics such as community media labs, political cognition, and public engagement, this publication explores the impact of globalization and a changing and diversified world within the realm of higher education. This publication is an important resource for educators, academicians, professionals, and researchers seeking current research on applications and strategies in promoting media and digital studies in higher education. |
| bachelor of science in mass communication: Communication Skills For Dummies Elizabeth Kuhnke, 2012-12-10 The key to perfecting your communication strategy Great communication skills can make all the difference in your personal and professional life, and expert author Elizabeth Kuhnke shares with you her top tips for successful communication in any situation. Packed with advice on active listening, building rapport with people, verbal and non-verbal communication, communicating using modern technology, and lots more, Communication Skills For Dummies is a comprehensive communication resource no professional should be without! Get ahead in the workplace Use effective communication skills to secure that new job offer Convince friends and family to support you on a new venture Utilising a core of simple skills, Communication Skills For Dummies will help you shine—in no time! |
| bachelor of science in mass communication: Youth Media Imaginaries from Around the World Sanjay Asthana, 2012 This book demonstrates how young people from around the world appropriate and reconfigure old and new media in the process of creating personal and social narratives. Five youth media initiatives from Palestine, Israel, India, South Africa, and the United States are examined as case studies to explore how media engagement is being carried out, especially among poor youth. Drawing upon, and combining a range of insights from postcolonial and feminist epistemologies, media and cultural studies, certain strands of media education scholarship, and philosophical writings of Paul Ricoeur, Sanjay Asthana probes these narratives through a set of inter-related questions including: What are the salient features of the youth media practices? What kinds of media narratives are produced and how do these relate to young people's notions of identity and selfhood? How do young people refashion the notions of the political, participation, and democratic engagement? What kinds of translocal connections and collaboration are being forged, and how do these relate to the global-local dialectic in youth media practices? The book reveals that young people produce media forms that are not only bracing critiques of adult-centered conceptions of citizenship, civil society, and public sphere, but present concrete practical elaborations of the various notions. |
| bachelor of science in mass communication: Identity and Communication Dominic L Lasorsa, America Rodriguez, 2013-04-12 Identity and Communication offers an innovative take on traditional topics of intercultural communication while promoting new ideas and progressive theories.With essays by emerging voices in identity communication, volume contributors discuss the ways that racial, cultural, and gender identities are perceived and relayed within those communities and the media. The text’s essays are structured into four parts, each highlighting different themes of identity communication, from general approaches to racial perceptions to female and adolescent identities. Originating from the University of Texas at Austin‘s New Agendas in Communication symposium, this volume represents some of the latest and most forward-looking scholarship currently available. |
| bachelor of science in mass communication: Naked Agency Naminata Diabate, 2020-03-06 Across Africa, mature women have for decades mobilized the power of their nakedness in political protest to shame and punish male adversaries. This insurrectionary nakedness, often called genital cursing, owes its cultural potency to the religious belief that spirits residing in women's bodies can be unleashed to cause misfortune in their targets, including impotence, disease, and death. In Naked Agency, Naminata Diabate analyzes these collective female naked protests in Africa and beyond to broaden understandings of agency and vulnerability. Drawing on myriad cultural texts from social media and film to journalism and fiction, Diabate uncovers how women create spaces of resistance during socio-political duress, including such events as the 2011 protests by Ivoirian women in Côte d’Ivoire and Paris as well as women's disrobing in Soweto to prevent the destruction of their homes. Through the concept of naked agency, Diabate explores fluctuating narratives of power and victimhood to challenge simplistic accounts of African women's helplessness and to show how they exercise political power in the biopolitical era. |
| bachelor of science in mass communication: World-Builders on World-Building Mark J.P. Wolf, 2020-05-12 With contributions from a distinguished group of world-builders, including academics, writers, and designers, this anthology of essays describes the process and discusses the nature of subcreation and the construction of worlds. From Oz to MUD, Walden to Rockall, all the worlds featured in this volume share one thing in common: they began in someone’s imagination, grew from there, and became worlds built with the assistance of multiple authors and a variety of different ideas and media, including designs, imagery, sound, music, stories, and more. The book examines this development, with examples and discussions pertaining to the process and the final product of the building of imaginary worlds, including some transmedial worlds. World-Builders on World-Building is a fascinating deep dive into the practical problems of world-building as well as its theoretical aspects. It is ideal for students, scholars, and even practitioners interested in media studies, game studies, subcreation studies, franchise studies, transmedia studies, and pop culture. |
| bachelor of science in mass communication: Online Credibility and Digital Ethos: Evaluating Computer-Mediated Communication Folk, Moe, 2012-12-31 Digital technology plays a vital role in today's need for instant information access. The simplicity of acquiring and publishing online information presents new challenges in establishing and evaluating online credibility. Online Credibility and Digital Ethos: Evaluating Computer-Mediated Communication highlights important approaches to evaluating the credibility of digital sources and techniques used for various digital fields. This book brings together research in computer mediated communication along with the affects digital culture and online credibility. |
| bachelor of science in mass communication: Dialectical Perspectives on Media, Health, and Culture in Modern Africa Akwala, Alfred O., Ngetich, Joel K., Theuri, Agnes Wanjiku Muchura, 2020-10-30 Communication plays a critical role in enhancing social, cultural, and business relations. Research on media, language, and cultural studies is fundamental in a globalized world because it illuminates the experiences of various populations. There is a need to develop effective communication strategies that will be able to address both health and cultural issues globally. Dialectical Perspectives on Media, Health, and Culture in Modern Africa is a collection of innovative research on the impact of media and especially new media on health and culture. While highlighting topics including civic engagement, gender stereotypes, and interpersonal communication, this book is ideally designed for university students, multinational organizations, diplomats, expatriates, and academicians seeking current research on how media, health, and culture can be appropriated to overcome the challenges that plague the world today. |
| bachelor of science in mass communication: MASS COMMUNICATN: PRINCIPLES CONCEPTS PB , 2015 |
| bachelor of science in mass communication: The Media Student's Book Gill Branston, Roy Stafford, 2010-05-28 The Media Student's Book is a comprehensive introduction for students of media studies. It covers all the key topics and provides a detailed, lively and accessible guide to concepts and debates. Now in its fifth edition, this bestselling textbook has been thoroughly revised, re-ordered and updated, with many very recent examples and expanded coverage of the most important issues currently facing media studies. It is structured in three main parts, addressing key concepts, debates, and research skills, methods and resources. Individual chapters include: approaching media texts narrative genres and other classifications representations globalisation ideologies and discourses the business of media new media in a new world? the future of television regulation now debating advertising, branding and celebrity news and its futures documentary and ‘reality’ debates from ‘audience’ to ‘users’ research: skills and methods. Each chapter includes a range of examples to work with, sometimes as short case studies. They are also supported by separate, longer case studies which include: Slumdog Millionaire online access for film and music CSI and detective fictions Let the Right One In and The Orphanage PBS, BBC and HBO images of migration The Age of Stupid and climate change politics. The authors are experienced in writing, researching and teaching across different levels of undergraduate study, with an awareness of the needs of students. The book is specially designed to be easy and stimulating to use, with: a Companion Website with popular chapters from previous editions, extra case studies and further resources for teaching and learning, at: www.mediastudentsbook.com margin terms, definitions, photos, references (and even jokes), allied to a comprehensive glossary follow-up activities in ‘Explore’ boxes suggestions for further reading and online research references and examples from a rich range of media and media forms, including advertising, cinema, games, the internet, magazines, newspapers, photography, radio, and television. |
| bachelor of science in mass communication: Mass Communication Education Michael D. Murray, Roy L. Moore, 2003-04-21 Mass Communication Education presents a definitive national overview of how mass communication and journalism are currently being taught in colleges and universities across America. Editors Murray and Moore and distinguished contributors offer comparative views on course content in various areas of mass media. This insightful book presents the design of courses and strategies employed, discusses what different instructors do with the same course, emphasizes new technology, and includes essays on the impact of well-known senior mentors in the field. With its emphasis on Internet and web-based material, this one-of-a-kind reference highlights important inroads and directions in each specialty. Whether they are developing new courses or reviving existing programs, instructors and administrators alike will find Mass Communication Education to be an invaluable, state-of-the-art resource |
| bachelor of science in mass communication: 101 Enigmatic Puzzles Mark J. P. Wolf, 2020-03 101 Enigmatic Puzzles: Fractal Mazes, Quantum Chess, Anagram Sudoku, and More is a book of gourmet, handcrafted puzzles is for the puzzle connoisseur who wants hearty meals, not just a series of snacks; unlike many puzzle books which feature large number of little puzzles each of which only take a few minutes, most of these puzzles are carefully constructed to provide a challenge that will last awhile, for the serious puzzler who enjoys being immersed in a puzzle for a time. Many of the puzzles here may take a couple of hours or perhaps even an entire afternoon; though the book is also designed so that one can browse and graze allowing casual puzzlers to explore and enjoy as well. In addition to small, sample puzzles provided when new puzzle forms are presented, there is an entire Hints Section provided, with hints for every puzzle, designed to make the solving easier, while still maintaining a challenge. Thus, the book should be of interest to both hardcore puzzlers and casual puzzlers alike, whether one is looking for brain exercise or an amusing diversion, one can find it here. Most of the puzzles here introduce new twists on older puzzle forms, and some introduce new forms of puzzles as well, that, in addition to needing solutions, require one to figure out how to go about solving them. As the range of puzzles is broad, so is the book's audience; whether one enjoys logic puzzles, mazes, chess puzzles, crossword puzzles, Sudoku, number puzzles, trivia puzzles, or word puzzles, one will find them here, and new varieties of each of them as well. As some of the puzzles combine existing puzzle forms, fans of one type of puzzle will be introduced to other types of puzzles, potentially broadening their areas of interest (for example, the Anagram Sudoku puzzles, which combine Sudoku with anagramming). |
| bachelor of science in mass communication: Public Communication Campaigns Ronald E. Rice, Charles K. Atkin, 1989-06 In this new, fully revised and expanded Third Edition, Rice and Katz provide readers with a comprehensive, up-to-date look into the field of public communication campaigns. Largely rewritten to reflect the latest theories and research, this text continues in the tradition of ongoing improvement and expansion into new areas. This Third Edition contains several new features. First, an expanded sampler section including more recent, intriguing and controversial campaigns has been added. Second, more attention is given to specific practical implications and evaluation of campaigns, using examples from both AIDS and anti-drug campaigns. Third, the book's final section introduces a variety of recent campaign dimensions including community-oriented campaigns, entertainment-education campaigns, and Internet/Web-based campaigns.This volume will be a valuable resource for both students and researchers in the fields of communication, journalism, public relations, mass media, advertising, and public health programs. Copyright © Libri GmbH. All rights reserved. |
| bachelor of science in mass communication: Mass Media in India 1978 PUBLICATIONS DIVISION, 2017-11-03 |
| bachelor of science in mass communication: Presenting to Win Jerry Weissman, 2008-11-17 Thirty million presentations will be given today. Millions will fail. Millions more will be received with yawns. A rare few will establish the most profound connection, in which presenter and audience understand each other perfectly...discover common ground... and, together, decide to act. In this fully updated edition, Jerry Weissman, the world’s #1 presentation consultant, shows how to connect with even the toughest, most high-level audiences...and move them to action! He teaches presenters of all kinds how to dump those PowerPoint templates once and for all and tell compelling stories that focus on what’s in it for the audience. Weissman’s techniques have proven themselves with billions of dollars on the line. Thousands of his elite clients have already mastered them. Now it’s your turn! • What you must do to tell your story Focus before Flow: identifying your real goals and message • The power of the WIIFY: What’s In It For You Staying focused on what your audience really wants • Capture your audience in 90 seconds... and never let go! Opening Gambits and compelling linkages • Master the art of online Web conferencing Connecting with your invisible audience • From brainstorming through delivery Crafting the Power Presentation, one step at a time Named by FORTUNE Magazine as a Must-Read Jerry Weissman makes the challenge of producing and delivering effective presentations delightfully simple. Read it and benefit! Tim Koogle,Founding CEO, Yahoo! “A great read for all of us who have ever struggled with any aspect of our public speaking skills. Presenting to Win contains the same timeless techniques that helped me [18] years ago.” Jeff Raikes, former President, Microsoft Business Division, Microsoft Corporation, and CEO, Bill and Melinda Gates Foundation “Jerry is The Man when it comes to making great pitches. If your pitch doesn’t get a whole lot better after reading this book, something is wrong with you.” Guy Kawasaki, Managing Director and Chairman, Garage Technology Ventures, and bestselling author of The Art of the Start “Presenting to Win is the shortest path to applause for any presenter. It will be your bible for the PowerPoint Age. It’s loaded with easy actions and real examples that really work. I’ve used them. I know.” Scott Cook, Founder, Intuit |
| bachelor of science in mass communication: Multidisciplinary Perspectives on Media Fandom Dunn, Robert Andrew, 2020-05-08 Leisure time today is driven by fandom. Once viewed as a social pariah, the fan and associated fandom as a whole has transformed into a popularized social construct researchers are still attempting to understand. Popular culture in the modern era is defined and dominated by the fan, and the basis of fandom has established its own identity across several platforms of media. As some forms of fandom have remained constant, including sports and cinema, other structures of fandom are emerging as the mass following of video games and cosplay are becoming increasingly prominent. Fandom has been established as an important facet in today’s society, and necessary research is required for understanding how fandom is shaping society as a whole. Multidisciplinary Perspectives on Media Fandom is a pivotal reference source that provides vital research that reviews some of the most exigent facets of today’s fandom and highlights understudied cultures of fandom as well as emerging intricacies of established fandom. While promoting topics such as esports, influencer culture, and marketing trends, this publication explores both qualitative and quantitative approaches as well as the methods of social science and critical perspectives. This book is ideally designed for marketers, media strategists, brand managers, consumer behavior analysts, researchers, academics, and students. |
| bachelor of science in mass communication: Communication Studies Andrew Beck, Peter Bennett, Peter Wall, 2013-07-23 This book brings together a huge range of material including academic articles, film scripts and interplanetary messages adrift on space probes with supporting commentary to clarify their imporatance to the field. Communication Studies: The Essential Resource is a collection of essays and texts for all those studying communication at university and pre-university level. Individual sections address: * texts and meanings in communication * themes in personal communication * communication practice * culture, communication and context * debates and controversies in communication. Edited by the same teachers and examiners who brought us AS Communication Studies: The Essential Introduction, this volume will help communications students to engage with the subject successfully. Its key features include: * suggested further activities at the end of each chapter * a glossary of key terms * a comprehensive bibliography with web resources. |
| bachelor of science in mass communication: Radio and Television Journalism Meena Devi, 2009 |
| bachelor of science in mass communication: Newswriting and Reporting James M. Neal, Suzanne S. Brown, 1976 |
| bachelor of science in mass communication: Understanding Media Marshall McLuhan, 2016-09-04 When first published, Marshall McLuhan's Understanding Media made history with its radical view of the effects of electronic communications upon man and life in the twentieth century. |
| bachelor of science in mass communication: MASS COMMUNICATION PRABHU TL, The process of developing, transmitting, receiving, and evaluating messages to large audiences via vocal and written media is known as mass communication (or communications). It's a broad field that takes into account not just how and why a message is developed, but also how and why it's delivered. Print, digital media and the Internet, social media, radio, and television are all examples of these mediums. Strategic communication, health communication, political communication, integrated marketing communications, journalism, and other related professions are all part of mass communication. There are various bachelor's and master's in mass communication programmes provided by colleges and universities throughout the world for students interested in working in the area or studying it as an academic field. Professionals in mass communication employ their understanding of rhetorical principles and strategic media tactics to create, distribute, and evaluate effective communications aimed at broad audiences. Mass communication strategies are used on a daily basis by public relations specialists, journalists, broadcast professionals, advertisers and marketers, content writers, graphic designers and illustrators, public health educators, corporate media managers, and other media professionals to craft and launch strategic communication plans — from broadcast news to online marketing campaigns and public health announcements — across nearly every industry. The variety of mass media formats and communication methods provides for profession choices that is both creative and flexible. Marketing and advertising, entertainment, healthcare, journalism, public relations, non-profit and government, communications consultancy, broadcast media, financial services, and foreign services are just a few of the fields where people with a degree in the discipline can work. Media and mass communication is a research subject within academia as well as an effective field of applied professional practise. Scholars in the discipline examine and research topics such as how media is utilised and the impact it has; the processes that go into producing media; regulatory, ethical, and legal issues in mass communication; mass media theory; and associated cultural and gender issues. Researchers could look into the long-term effects of how news outlets cover violent and tragic events, or how advances in information technology and emerging media are changing interpersonal communication and relationships. They could also look into the connection between social media and political voting trends, as well as the significance of social and mass media platforms in political and social justice activism. A bachelor's degree in mass communication can provide important foundational training to step into a role within one or more of these areas for current and prospective undergraduate students who know they want to work in large-scale media development, whether in journalism, marketing, public relations, or political and/or social justice communication. Core courses in mass communication theory and history, mass media writing, editing and publishing for mass audiences, and media law and ethics are common in bachelor's degree programmes in mass communication, as are electives in specific areas of mass communication, such as writing and research for journalists, public relations writing, digital advertising, video production, television broadcasting, and documentary production. |
| bachelor of science in mass communication: Public Relations and Participatory Culture Amber Hutchins, Natalie T.J. Tindall, 2016-03-10 While public relations practitioners have long focused on the relationship between organizations and their stakeholders, there has never been a time when that relationship was so dominated by public participation. The new model of multiple messages originating from multiple publics at varying levels of engagement is widely acknowledged, but not widely explored in scholarly texts. The established model of one-way communication and message control no longer exists. Social media and an increasingly participatory culture means that fans are taking a more active role in the production and co-creation of messages, communication, and meaning. These fans have significant power in the relationship dynamic between the message, the communicator, and the larger audience, yet they have not been defined using current theory and discourse. Our existing conceptions fail to identify these active and engaged publics, let alone understand virtual communities who are highly motivated to communicate with organizations and brands. This innovative and original research collection attempts to address this deficit by exploring these interactive, engaged publics, and open up the complexities of establishing and maintaining relationships in fan-created communities. |
Bachelor of Science-Mass Communication - catalog.tamut.edu
As a mass communication major, you will earn a Bachelor of Science in Mass Communication from a university system with a stellar national and international reputation. Your degree will …
DRC-CAS CURRICULUM - University of Negros Occidental
DRC-CAS CURRICULUM
Mass Communications - Southern Illinois University …
Mass Communications at SIUE The mass communications program at SIUE prepares students to succeed in careers in one of the fastest growing and most dynamic areas: the mass media. At …
Bachelor of Science in Journalism and Mass Communication …
Jun 12, 2017 · Bachelor of Science in Journalism and Mass Communication (Multimedia Journalism) Code: 0402 ... 1This course fulfills the University's general education requirement. …
Bachelor of Science in Mass Communications …
IV. Biological Science: BIOS 101-109 IV. Physical Science: ASTR 105,106; ENSC 200;GEOL 105, 106; PHSC 105, 106; PHYS 251,252; PHYS 261,262
Concord University Bachelor of Science –Mass Communication
Concord University Bachelor of Science –Mass Communication Registrar’s Office Official Document 3 *A Multimedia Communication Minor is available as well.
BACHELOR OF MASS COMMUNICATION
BACHELOR OF MASS COMMUNICATION Per CMO No.35, series of 2017
MASS COMMUNICATION - University of North Carolina at …
Students completing the B.S. in Mass Communication will recognize and comprehend the political framework of mass media in America and the First Amendment freedoms and will exercise …
Sample 4-year Degree Plan for Bachelor of Science in Mass …
Science in Mass Communication Ac. demic Catalog Requirements 2017-2018 This is ONLY a sample degree plan. Please meet with your academic advisor prior to registration to formulate …
COMMUNICATIONS, CONCENTRATION—MASS …
UNICATIONS, CONCENTRATION—MASS COMMUNICATION-‐-‐-‐FILM/TV PRODUCTION ACADEMIC MAP: DEGREE BA/BS (120 CREDIT HOURS) This d egree map is a semester-‐ …
Bachelor of Science - Media and Communication, Stephen F.
Bachelor of Science - Media and Communication, Advertising and Public Relations
Bachelor of Science Communication: Mass Communication …
Bachelor of Science Communication: Mass Communication CIP Code: 090101 Major Code CO06 Cr Hrs ... *Gen. Ed. Core 42 Area 2B met by COMM 100. ***See prerequisites
7/15/2021 Program: Bachelor of Science, Communication
2021-2022 Southeastern University - Unrestricted Education Catalog Southeastern University Bachelor of Science, Communication & Mass Media (Online) Bachelor of Science, …
Bachelor of Science in Journalism and Mass Communications
To earn the Bachelor of Science degree in Journalism and Mass Communications, students must complete a minimum required total of 48 hours in journalism and mass communications …
Bachelor of Mass Communication (Hons) - City
Bachelor of Mass Communication (Hons) (R/321/6/0058)(MQA/FA2054)01/2023 This programme allows students to specialise in a field that is relevant to their future job.
g Y H S DEPARTMENT OF JOURNALISM A MASS CO
Bachelor of Science in Journalism and Mass Communication (Mass Media Production) Major Code: MMPR ... Total Credit Hours: 120 niversity's general education requirement. If course is …
Mass Communications, Bachelor of Science (B.S.) with a …
The Richard T. Robertson School of Communication offers a Bachelor of Science in Mass Communications with concentrations in one of four areas: advertising, journalism, media …
Northwest Missouri State University School of …
Students majoring in mass media with an emphasis in broadcasting and production gain critical thinking and communication skills that aid in learning processes and techniques for pre- and …
Bachelor of Science in Mass Communication
The Bachelor of Science in Multimedia Communication degree prepares students for a variety of careers in the media markets throughout the country. Students gain experience in both radio …
Bachelor of Science in Mass Communications - General …
Bachelor of Science in Mass Communications - General Broadcast Concentration
Bachelor of Science-Mass Communication - catalog.tamut.edu
As a mass communication major, you will earn a Bachelor of Science in Mass Communication from a university system with a stellar national and international reputation. Your degree will …
DRC-CAS CURRICULUM - University of Negros Occidental
DRC-CAS CURRICULUM
Mass Communications - Southern Illinois University …
Mass Communications at SIUE The mass communications program at SIUE prepares students to succeed in careers in one of the fastest growing and most dynamic areas: the mass media. At …
Bachelor of Science in Journalism and Mass Communication …
Jun 12, 2017 · Bachelor of Science in Journalism and Mass Communication (Multimedia Journalism) Code: 0402 ... 1This course fulfills the University's general education requirement. …
Bachelor of Science in Mass Communications …
IV. Biological Science: BIOS 101-109 IV. Physical Science: ASTR 105,106; ENSC 200;GEOL 105, 106; PHSC 105, 106; PHYS 251,252; PHYS 261,262
Concord University Bachelor of Science –Mass Communication
Concord University Bachelor of Science –Mass Communication Registrar’s Office Official Document 3 *A Multimedia Communication Minor is available as well.
BACHELOR OF MASS COMMUNICATION
BACHELOR OF MASS COMMUNICATION Per CMO No.35, series of 2017
MASS COMMUNICATION - University of North Carolina at …
Students completing the B.S. in Mass Communication will recognize and comprehend the political framework of mass media in America and the First Amendment freedoms and will exercise …
Sample 4-year Degree Plan for Bachelor of Science in Mass …
Science in Mass Communication Ac. demic Catalog Requirements 2017-2018 This is ONLY a sample degree plan. Please meet with your academic advisor prior to registration to formulate …
COMMUNICATIONS, CONCENTRATION—MASS …
UNICATIONS, CONCENTRATION—MASS COMMUNICATION-‐-‐-‐FILM/TV PRODUCTION ACADEMIC MAP: DEGREE BA/BS (120 CREDIT HOURS) This d egree map is a semester-‐-‐-‐by-‐-‐ …
Bachelor of Science - Media and Communication, Stephen F.
Bachelor of Science - Media and Communication, Advertising and Public Relations
Bachelor of Science Communication: Mass Communication …
Bachelor of Science Communication: Mass Communication CIP Code: 090101 Major Code CO06 Cr Hrs ... *Gen. Ed. Core 42 Area 2B met by COMM 100. ***See prerequisites
7/15/2021 Program: Bachelor of Science, Communication
2021-2022 Southeastern University - Unrestricted Education Catalog Southeastern University Bachelor of Science, Communication & Mass Media (Online) Bachelor of Science, …
Bachelor of Science in Journalism and Mass Communications
To earn the Bachelor of Science degree in Journalism and Mass Communications, students must complete a minimum required total of 48 hours in journalism and mass communications …
Bachelor of Mass Communication (Hons) - City
Bachelor of Mass Communication (Hons) (R/321/6/0058)(MQA/FA2054)01/2023 This programme allows students to specialise in a field that is relevant to their future job.
g Y H S DEPARTMENT OF JOURNALISM A MASS CO
Bachelor of Science in Journalism and Mass Communication (Mass Media Production) Major Code: MMPR ... Total Credit Hours: 120 niversity's general education requirement. If course is …
Mass Communications, Bachelor of Science (B.S.) with a …
The Richard T. Robertson School of Communication offers a Bachelor of Science in Mass Communications with concentrations in one of four areas: advertising, journalism, media …
Northwest Missouri State University School of …
Students majoring in mass media with an emphasis in broadcasting and production gain critical thinking and communication skills that aid in learning processes and techniques for pre- and …
Bachelor of Science in Mass Communication
The Bachelor of Science in Multimedia Communication degree prepares students for a variety of careers in the media markets throughout the country. Students gain experience in both radio …
Bachelor of Science in Mass Communications - General …
Bachelor of Science in Mass Communications - General Broadcast Concentration
