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| benefits of content management system: XML-based Content Management Ricardo Eito-Brun, 2017-11-14 XML-based Content Management: Integration, Methodologies and Tools covers the design and deployment of XML-based solutions and how to manage content and metadata, a practice that requires a more methodological approach than those traditionally applied to the design and deployment of document and content management solutions. The extensive use of XML implies the need of adding additional activities, quality controls, and tools to the established document-management and web-application design processes. The book describes a methodology that covers the different phases of the content and metadata management lifecycle, from generation, to archiving, to compliance with existing content management and archiving standards. In addition, the book reviews the key characteristics of the tools necessary for storage, retrieval and delivery. - Focuses on methodologies for the design and deployment of XML-based content management solutions based on standards like BMPN and SPEM - Provides an updated view of consolidated technologies for structured data management - Explains the link between technologies for content storage and distribution - Presents the conceptual knowledge to understand and relate the strategic view provided by OAIS with the management of daily operations focused on content collection, aggregation and publishing |
| benefits of content management system: Content Management Bible Bob Boiko, 2005-11-14 Written by one of the leading experts in content management systems (CMS), this newly revised bestseller guides readers through the confusing-and often intimidating-task of building, implementing, running, and managing a CMS Updated to cover recent developments in online delivery systems, as well as XML and related technologies Reflects valuable input from CMS users who attended the author's workshops, conferences, and courses An essential reference showing anyone involved in information delivery systems how to plan and implement a system that can handle large amounts of information and help achieve an organization's overall goals |
| benefits of content management system: Enterprise Content Management in Information Systems Research Jan vom Brocke, Alexander Simons, 2013-11-04 This book collects ECM research from the academic discipline of Information Systems and related fields to support academics and practitioners who are interested in understanding the design, use and impact of ECM systems. It also provides a valuable resource for students and lecturers in the field. “Enterprise content management in Information Systems research – Foundations, methods and cases” consolidates our current knowledge on how today’s organizations can manage their digital information assets. The business challenges related to organizational information management include reducing search times, maintaining information quality, and complying with reporting obligations and standards. Many of these challenges are well-known in information management, but because of the vast quantities of information being generated today, they are more difficult to deal with than ever. Many companies use the term “enterprise content management” (ECM) to refer to the management of all forms of information, especially unstructured information. While ECM systems promise to increase and maintain information quality, to streamline content-related business processes, and to track the lifecycle of information, their implementation poses several questions and challenges: Which content objects should be put under the control of the ECM system? Which processes are affected by the implementation? How should outdated technology be replaced? Research is challenged to support practitioners in answering these questions. |
| benefits of content management system: Advances in Production Management Systems: Innovative and Knowledge-Based Production Management in a Global-Local World Bernard Grabot, Bruno Vallespir, Gomes Samuel, Abdelaziz Bouras, Dimitris Kiritsis, 2014-08-26 The three volumes IFIP AICT 438, 439, and 440 constitute the refereed proceedings of the International IFIP WG 5.7 Conference on Advances in Production Management Systems, APMS 2014, held in Ajaccio, France, in September 2014. The 233 revised full papers were carefully reviewed and selected from 271 submissions. They are organized in 6 parts: knowledge discovery and sharing; knowledge-based planning and scheduling; knowledge-based sustainability; knowledge-based services; knowledge-based performance improvement, and case studies. |
| benefits of content management system: They Ask, You Answer Marcus Sheridan, 2019-08-06 The revolutionary guide that challenged businesses around the world to stop selling to their buyers and start answering their questions to get results; revised and updated to address new technology, trends, the continuous evolution of the digital consumer, and much more In today’s digital age, the traditional sales funnel—marketing at the top, sales in the middle, customer service at the bottom—is no longer effective. To be successful, businesses must obsess over the questions, concerns, and problems their buyers have, and address them as honestly and as thoroughly as possible. Every day, buyers turn to search engines to ask billions of questions. Having the answers they need can attract thousands of potential buyers to your company—but only if your content strategy puts your answers at the top of those search results. It’s a simple and powerful equation that produces growth and success: They Ask, You Answer. Using these principles, author Marcus Sheridan led his struggling pool company from the bleak depths of the housing crash of 2008 to become one of the largest pool installers in the United States. Discover how his proven strategy can work for your business and master the principles of inbound and content marketing that have empowered thousands of companies to achieve exceptional growth. They Ask, You Answer is a straightforward guide filled with practical tactics and insights for transforming your marketing strategy. This new edition has been fully revised and updated to reflect the evolution of content marketing and the increasing demands of today’s internet-savvy buyers. New chapters explore the impact of technology, conversational marketing, the essential elements every business website should possess, the rise of video, and new stories from companies that have achieved remarkable results with They Ask, You Answer. Upon reading this book, you will know: How to build trust with buyers through content and video. How to turn your web presence into a magnet for qualified buyers. What works and what doesn’t through new case studies, featuring real-world results from companies that have embraced these principles. Why you need to think of your business as a media company, instead of relying on more traditional (and ineffective) ways of advertising and marketing. How to achieve buy-in at your company and truly embrace a culture of content and video. How to transform your current customer base into loyal brand advocates for your company. They Ask, You Answer is a must-have resource for companies that want a fresh approach to marketing and sales that is proven to generate more traffic, leads, and sales. |
| benefits of content management system: CMS Connection Larry Blint, 2022-03-09 CMS means content management system and this is a descriptive term for keeping the website up and running efficiently and smoothly. Planning a new website usually entails a lot of proper planning and thought. Therefore doing all the necessary research would definitely help to ensure all the right choices are made very early on in the exercise. Your research begins here. |
| benefits of content management system: Metadata for Content Management David Diamond, 2016 Metadata for Content Management helps digital content managers think in terms of organization and a practical application of metadata principles. Author David Diamond (DAM Survival Guide) avoids theoretical and academic discussions, instead providing real-world guidance to those designing or redesigning content management or digital asset management systems. Learn how taxonomy and metadata work within digital systems, and see how they affect policy, collaboration, workflow and user acceptance of digital content management systems. |
| benefits of content management system: Dam Survival Guide David Diamond, 2012-11-04 What Digital Asset Management Industry Pros say about DAM Survival Guide: If you are investing in DAM books to learn more about the subject, I can recommend this one. - Naresh Sarwan, Senior Editor, DigitalAssetManagementNews.org After you've read DAM Survival Guide, when you negotiate with a DAM vendor or try to evaluate the value of a system for your business, you won't have many blanks left for a vendor to fill in with marketing babble. It therefore is a book I warmly recommend. - Erik Vlietinck, Principle, IT Enquirer From newbies to experienced digital asset managers, DAM Survival Guide provides enough information that you can access what you need when you need it. - Marisa Peacock, Journalist, CMS Wire Digital Asset Management Vendors, Integrators, Analyst and Consultants be warned the DAM Survival Guide is packed full of insights, strategies and common sense guides for making DAM work for the end user. David Diamond, a seasoned DAM professional, shares his knowledge using wit, analogy, metaphor that cleaves the real meat on the bones of complexity that is Digital Asset Management. David nails it on every level: technology, human and insights. I would not hesitate in recommending DAM Survival Guide to anyone on or starting their DAM Journey. - Mark Davey, Founder, DAM Foundation _______________ ABOUT THE BOOK DAM Survival Guide is a digital asset management book that explains everything you need to know to design, plan, deploy, promote and maintain a successful DAM initiative at your organization. Written by a recognized DAM industry export in a friendly, easy-to-follow style, DAM Survival Guide is a must-have resource for those new to DAM, and it's great for those looking to increase their DAM knowledge too. DAM Survival Guide is everything you need to know about DAM in one book. Starting with an overview of what digital asset management is and isn't (including a section on why you might not need DAM at all), the book goes on to offer a detailed discussion of everything that's important for you to know before you get too far with your DAM planning: Learn the benefits of wrapping DAM into a corporate initiate you can better manage Know how to find and recruit others at your organization who can become great allies See how you can benefit from reliable professional help (cheap or even free!), so you can avoiding expensive time-wasters Fully understand the needs of your organization, so that you can exceed expectations Start thinking about DAM software at the right time, so you can avoid costly purchase mistakes Discover tricks to determine which DAM vendors are most favored by customers, most progressive, and most likely to stay in business Explore elements of human psychology that can help you overcome change-resistance and increase buy-in Including approximately 56,000 words, this book, first published in June, 2012, is packed with useful information the author, David Diamond, has acquired during his 12+ years as a professional in the Digital Asset Management industry. Note: The Digital Asset Management Survival Guide mentions no DAM software solutions or vendors by name. The book's contents are unbiased and applicable no matter which DAM solution you determine to be right for you. |
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| benefits of content management system: Content and Workflow Management for Library Web Sites Holly Yu, 2005-01-01 Using database-driven web pages or web content management (WCM) systems to manage increasingly diverse web content and to streamline workflows is a commonly practiced solution recognized in libraries to-day. However, limited library web content management models and funding constraints prevent many libraries from purchasing commercially available WCM systems. And, the lack of much needed technical expertise in building in-house WCM systems presents a great challenge for libraries of all types. Content and Workflow Management for Library Websites: Case Studies provides practical and applicable web content management solutions through case studies. It contains successful database-to-web applications as employed in a variety of academic libraries. The applications vary in scope and cover a range of practical how-to-do-it examples from database-driven web development, locally created web content management systems, systems for distributing content management responsibilities, dynamic content delivery, to open source tools, such as MySQL and PHP to manage the content. Issues and challenges associated with the development process are discussed. Authors will also discuss detours, sand traps, and missteps necessary to a real learning process. |
| benefits of content management system: The Power of One Nirmal Pal, Arvind Rangaswamy, 2003 Customer satisfaction, employee productivity, and overall business efficiency are exponentially increased when companies exploit the tremendous customization potential of Internet applications. The Power of One brings together some of the greatest minds in e-business, marketing, and information technology. The all-star roster represents corporate giants like IBM, Xerox, and AT&T Wireless as well as world-renowned academic institutions including Penn State, Georgia Tech, University of Texas, and Carnegie Mellon. Their combined work is the first and last word on value delivery through personalized products and services, taking the reader through every component of customerization, including: * The business benefits and impact * Implementing and managing technology * Personalization in mobile commerce * Maximizing fulfillment and customer service * Ensuring security and privacy * Much more. Businesses thrive by reaching as many customers as possible. The Power of One is about reaching all of them -- one at a time. |
| benefits of content management system: Management Information Systems Bagchi Nirmalya, 2010 Management Information Systems covers the basic concepts of management and the various interlinked concepts of information technology that are generally considered essential for prudent and reasonable business decisions. The book offers the most effective coverage in terms of content and case studies. It matches the syllabi of all major Indian universities and technical institutions. |
| benefits of content management system: Real World ASP.NET Stephen R.G. Fraser, 2008-01-01 This is the complete hands-on guide to mastering the art of Content Management Systems (CMS) and Web site development using the .NET Framework. |
| benefits of content management system: The Digital Crown Ahava Leibtag, 2013-09-17 In 1997, Bill Gates famously said Content is king. Since then, the digital marketing world has been scrambling to fulfill this promise, as we finally shift our focus to what consumers really want from our brands: a conversation.The Digital Crown walks you through the essentials of crafting great content: the fundamentals of branding, messaging, business goal alignment, and creating portable, mobile content that is future-ready. Systems create freedom, and within this book you'll learn the seven critical rules to align your internal and external content processes, including putting your audience first, involving stakeholders early and often, and creating multidisciplinary content teams. Complete with case studies and experience drawn directly from global content projects, you are invited to observe the inner workings of successful content engagements. You'll learn how to juggle the demands of IT, design, and content teams, while acquiring all the practical tools you need to devise a roadmap for connecting and engaging with your customers. This is your next step on the journey to creating and managing winning content to engage your audience and keep them coming back for more. - Discover easy-to-follow, simple breakdowns of the major ideas behind engaging with your customer - Learn both the theoretical and practical applications of content and communication on-line - Maximize on the case studies and real-world examples, enabling you to find the best fit for your own business |
| benefits of content management system: Beginning Joomla! Dan Rahmel, 2009-05-29 Joomla! is one of the most searched–for and hired–for open source content management systems in the world. Since 2007, the combination of Joomla! and Dan Rahmel's bestselling Beginning Joomla!, From Novice to Professional have made it so that all you have to do is read a single book to learn how to build sites that take community–authored content and turn it instantly into published web pages with features like rich templating, content management, forums, photo management, and article commenting. Now revised and updated for Joomla! 1.5, this second edition “job–in–a–book” provides the solid core of know–how that you'll need to get the most out of your Joomla! deployment, written to fully exploit the features of latest version of Joomla! More than just a simple “build a toy web site” guide, Beginning Joomla!, Second Edition will give you a wealth of life–saving tips, tricks, tools, and fixes that experienced Joomla! developers use to build powerful, popular web sites while avoiding major headaches. This book covers How to use add and create extensions Access management and how documents, photos, and other content are managed in Joomla! 1.5 E–commerce integration and search engine optimization Dan Rahmel explores the updates to Joomla! 1.5 that you'll need if you already use Joomla! and explains, using the latest terms, how to build a web site from scratch if you don't already use Joomla! An update to the best–selling Joomla! title on the market, this is the Joomla! book to get. |
| benefits of content management system: Experiencing MIS David Kroenke, Deborah Bunker, David Wilson, 2013-09-20 Real-World Lessons + Excellent Support Whatever you do in business, you will experience MIS. What kind of experience will you have with MIS? Will you understand how businesses use--and need--information systems to accomplish their goals and objectives, and develop their competitive strategy? By presenting real-world cases Experiencing MIS helps you to experience MIS right now at university, where you can exercise your enquiring mind and unlock the potential of information systems for business. With an approachable, easy-to-use and sometimes humorous attitude this text shows you how to become a better problem-solver and a valued business professional. |
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| benefits of content management system: Intelligent Content: A Primer Ann Rockley, Charles Cooper, Scott Abel, 2015-09-25 Today, everything is marketing. All of the content we produce affects the customer experience. Therefore, all content is marketing and all content producers are marketers. Intelligent Content: A Primer introduces intelligent content: how it works, the benefits, the objectives, the challenges, and how to get started. Anyone who wants to understand intelligent content will get a clear introduction along with case studies and all the reference information you could ask for to make the case for intelligent content with your management. Intelligent Content: A Primer is written by three leaders in content strategy and content marketing. Ann Rockley is widely recognized as the mother of content strategy. Charles Cooper, co-author with Ann Rockley of Managing Enterprise Content, has been been involved in creating and testing digital content for more than 20 years. And Scott Abel, known as The Content Wrangler, is an internationally recognized global content strategist. Together, they have created the definitive introduction to intelligent content. |
| benefits of content management system: Content Marketing & Strategy Smriti Khanna, Dr. Elgin Alexander, Dr. Maninder Singh Gill, Dr. Veer P. Gangwar, 2023-02-14 Creating and sharing high-quality media content is at the heart of content marketing, which aims to increase traffic, leads, conversions, and repeat business. Content marketing, in contrast to traditional forms of advertising, focuses on fostering favourable brand associations by regularly publishing informative and entertaining material that is of genuine value to the target audience. Websites, podcasts, social media, blogs, applications, print publications, press releases, and a variety of other mediums all contribute to modern content marketing. With the help of the content marketing, your company may become recognized as an authority in your field. Your credibility as a subject matter expert will rise in direct proportion to the amount of useful information you provide to your audience. When people like what you've written, they're more likely to forward it along to others online, which ultimately increases site traffic. To a larger extent, your content's value will determine how many people visit your site. In the long run, this might help you attract more potential buyers who may become paying customers. Relationship development is just as important as sales when using content marketing. Customers will develop confidence and loyalty in you as a business partner if you consistently provide high-quality material that contributes to their success. This, in turn, will increase your sales. |
| benefits of content management system: Web Content Management Deane Barker, 2016-03-22 Looking to select a web content management system (CMS), but confused about the promises, terminology, and buzzwords? Do you want to understand content management without having to dive into the underlying programming? This book provides a clear, unbiased overview of the entire CMS ecosystem—from platforms to implementations—in a language- and platform-agnostic manner for project managers, executives, and new developers alike. Author Deane Barker, a CMS consultant with almost two decades of experience, helps you explore many different systems, technologies, and platforms. By the end of the book, you’ll have the knowledge necessary to make decisions about features, architectures, and implementation methods to ensure that your project solves the right problems. Learn what content is, how to compare different systems, and what the roles of a CMS team are Understand how a modern CMS models and aggregates content, coordinates workflow, and manages assets Explore the scope and structure of a CMS implementation project Learn the process and best practices for successfully running your CMS implementation Examine the practice of migrating web content, and learn how to work with an external CMS integrator |
| benefits of content management system: Azure Modern Data Architecture Anouar BEN ZAHRA, Key Features Discover the key drivers of successful Azure architecture Practical guidance Focus on scalability and performance Expert authorship Book Description This book presents a guide to design and implement scalable, secure, and efficient data solutions in the Azure cloud environment. It provides Data Architects, developers, and IT professionals who are responsible for designing and implementing data solutions in the Azure cloud environment with the knowledge and tools needed to design and implement data solutions using the latest Azure data services. It covers a wide range of topics, including data storage, data processing, data analysis, and data integration. In this book, you will learn how to select the appropriate Azure data services, design a data processing pipeline, implement real-time data processing, and implement advanced analytics using Azure Databricks and Azure Synapse Analytics. You will also learn how to implement data security and compliance, including data encryption, access control, and auditing. Whether you are building a new data architecture from scratch or migrating an existing on premises solution to Azure, the Azure Data Architecture Guidelines are an essential resource for any organization looking to harness the power of data in the cloud. With these guidelines, you will gain a deep understanding of the principles and best practices of Azure data architecture and be equipped to build data solutions that are highly scalable, secure, and cost effective. What You Need to Use this Book? To use this book, it is recommended that readers have a basic understanding of data architecture concepts and data management principles. Some familiarity with cloud computing and Azure services is also helpful. The book is designed for data architects, data engineers, data analysts, and anyone involved in designing, implementing, and managing data solutions on the Azure cloud platform. It is also suitable for students and professionals who want to learn about Azure data architecture and its best practices. |
| benefits of content management system: Media Firms Robert G. Picard, 2014-04-04 Media Firms presents studies applying the company level approach to media and communication firms. It explores differences among missions, strategies, organizational choices, and other business decisions. Reviewing economic factors and pressures on media and communications companies, this book seeks to improve understanding of how these elements affect market and company structures, operations, and performance of firms. The chapters, written by leading scholars worldwide, were selected from papers on the theme of media firms presented at the 5th World Media Economics Conference hosted by the Turku School of Economics and Business Administration and The Journal of Media Economics. The collected studies provide: *an overview of economic and related managerial issues affecting the structures of markets in which firms compete; *the operations of media and communications firms; and *their financial performance. As a result, it expands the discussion of economic issues traditionally associated with the field due to narrowed focus of initial books in media economics. It is hoped that this book will induce additional avenues of inquiry regarding such issues. |
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| benefits of content management system: Delivering Competitive Advantage Layna Fischer, 2012-10-01 Some organizations significantly outperform others in their industry. They become more agile by adopting smarter work practices and transforming their business processes to be more dynamic, collaborative, and connected. Often, the business processes themselves create competitive advantage. Increased revenue at reduced cost makes more money for a very effective business. Changing market opportunities, customer demands, new technology and calls for cost reduction can make it seem impossible to keep operational chaos at bay. Competitive advantage is gained when companies reduce operational risk by making sure that internal guidelines and external regulatory requirements are fulfilled. Companies thus offer customers a faster, more accurate and consistent service. To position your organization for success, you need the ability to continually optimize, streamline and align business processes to meet changing business needs for greater performance, competitive advantage and to drive growth. The companies whose award-winning case studies are featured in this book have proven excellence in their creative and successful deployment of advanced and business process management concepts. The positive impact to their corporations includes increased revenues, more productive and satisfied employees, product enhancements, better customer service and quality improvements. |
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| benefits of content management system: Image Optimization: The Humble img Element; I IMAGE QUALITY AND PERFORMANCE: 2 Optimizing Image Quality; 3 Comparing Image Formats; 4 Color Management; 5 Image Decoding Performance; 6 Measuring Image Performance; II CURRENTIMAGE FORMATS: 7 JPEG; 8 PNG; 9 WebP; 10 SVG; III IMAGES IN BROWSERS: 11 Responsive Images; 12 Progressive Rendering Techniques; 13 Caching image assets; 14 Lazy-Loading Images; 15 Replacing Animated GIFs; 16 Image Content Delivery Networks; III NEW AND EMERGING IMAGE FORMATS: 17 HEIF and HEIC; 18 AVIF; 19 JPEG XL; 20 Comparing New Image File Formats; V FURTHER OPTIMIZATION: 21 Data Saver; 22 Optimize Images for Core Web Vitals; 23 Case study: Twitter Addy Osmani, 2021 Provides a practical modern guide to delivering high-quality images on the web -- from formats and compression to delivery and maintenance. The book focuses on what matters: modern approaches to image compression and image delivery, practical tools and techniques to automate optimization, responsive images, current and emerging image formats, how browsers load, decode and render images, CDNs, lazy-loading, adaptive media loading and how to optimize for Core Web Vitals. |
| benefits of content management system: Teaching Content Management in Technical and Professional Communication Tracy Bridgeford, 2020-01-31 This collection offers a comprehensive overview of approaches to teaching the complex subject of content management. The 12 chapters define and explain content management and its accompanying competencies, providing teaching examples in areas including content strategy, topic-based writing, usability studies, and social media. The book covers tasks associated with content management such as analyzing audiences and using information architecture languages including XML and DITA. It highlights the communal aspects of content management, focusing on the work of writing stewardship and project management, and the characteristics of content management in global contexts. It concludes with a look to the future and the forces that shape content management today. The editor situates the collection within a pedagogical exigency, providing sound instructional approaches to teaching content management from a rhetorical perspective. The book is an essential resource for both instructors new to teaching technical and professional communication, and experienced instructors who are interested in upgrading their pedagogies to include content management. |
| benefits of content management system: Agile Machine Learning Eric Carter, Matthew Hurst, 2019-08-21 Build resilient applied machine learning teams that deliver better data products through adapting the guiding principles of the Agile Manifesto. Bringing together talented people to create a great applied machine learning team is no small feat. With developers and data scientists both contributing expertise in their respective fields, communication alone can be a challenge. Agile Machine Learning teaches you how to deliver superior data products through agile processes and to learn, by example, how to organize and manage a fast-paced team challenged with solving novel data problems at scale, in a production environment. The authors’ approach models the ground-breaking engineering principles described in the Agile Manifesto. The book provides further context, and contrasts the original principles with the requirements of systems that deliver a data product. What You'll Learn Effectively run a data engineering team that is metrics-focused, experiment-focused, and data-focused Make sound implementation and model exploration decisions based on the data and the metrics Know the importance of data wallowing: analyzing data in real time in a group setting Recognize the value of always being able to measure your current state objectively Understand data literacy, a key attribute of a reliable data engineer, from definitions to expectations Who This Book Is For Anyone who manages a machine learning team, or is responsible for creating production-ready inference components. Anyone responsible for data project workflow of sampling data; labeling, training, testing, improving, and maintaining models; and system and data metrics will also find this book useful. Readers should be familiar with software engineering and understand the basics of machine learning and working with data. |
| benefits of content management system: Alfresco Developer Guide Jeff Potts, 2008-10-31 Customizing Alfresco with actions, web scripts, web forms, workflows, and more |
| benefits of content management system: Designing Scalable .NET Applications Rickard Redler, Joachim Rossberg, 2008-01-01 * Describes the architecture of a scalable .NET application using various Microsoft technologies not only .NET but also SQL Server 2000. * Focuses the importance of correct design to avoid scalability problems in production. * Gives a thorough overview of scalability design suitable for IT Architects, system designers and developers. * Teaches the essential application frameworks to enhance scalability in a multi tiered application. |
| benefits of content management system: EvoPages Ron Legarski, Ned Hamzic, Aaron Jay Lev, 2024-10-01 EvoPages: A Comprehensive Guide to Website Development and Digital Innovation offers an in-depth look into the creation and evolution of the EvoPages platform, a revolutionary tool for building dynamic, scalable, and customizable websites. Authored by Ron Legarski, Ned Hamzic, and Aaron Jay Lev—the co-founders of EvoPages and WebSEOMaster—this book explores the platform's core features, from its modular design to its powerful SEO and content management capabilities. Readers will gain insights into the technical and strategic elements that make EvoPages a versatile solution for businesses, developers, and marketers. The book covers best practices for web development, API integration, performance optimization, and security, along with practical guides for leveraging EvoPages to enhance digital marketing efforts and website visibility. This resource is ideal for both beginners and seasoned professionals looking to streamline their web development processes, build SEO-friendly websites, and optimize their online presence. Through detailed case studies and step-by-step tutorials, EvoPages: A Comprehensive Guide is designed to empower users to take full control of their digital future. |
| benefits of content management system: Content Inc.: How Entrepreneurs Use Content to Build Massive Audiences and Create Radically Successful Businesses Joe Pulizzi, 2015-09-04 “Instead of throwing money away and sucking up to A-listers, now there is a better way to promote your business. It’s called content marketing, and this book is a great way to master this new technique.” -Guy Kawasaki, Chief evangelist of Canva and author of The Art of the Start 2.0 How do you take the maximum amount of risk out of starting a business? Joe Pulizzi shows us. Fascinate your audience, then turn them into loyal fans. Content Inc. shows you how. Use it as your roadmap to startup success.” -Sally Hogshead, New York Times and Wall Street Journal bestselling author, How the World Sees You If you're serious about turning content into a business, this is the most detailed, honest, and useful book ever written. -Jay Baer, New York Times bestselling author of Youtility The approach to business taught all over the world is to create a product and then spend a bunch of money to market and sell it. Joe outlines a radically new way to succeed in business: Develop your audience first by creating content that draws people in and then watch your business sell themselves! -David Meerman Scott bestselling author of ten books including The New Rules of Sales and Service The digital age has fundamentally reshaped the cost curve for entrepreneurs. Joe describes the formula for developing a purpose-driven business that connects with an engaged and loyal audience around content. With brand, voice and audience, building and monetizing a business is easy. -Julie Fleischer, Sr. Director, Data + Content + Media, Kraft Foods What if you launched a business with nothing to sell, and instead focused first on serving the needs of an audience, trusting that the 'selling' part would come later? Crazy? Or crazy-brilliant? I'd say the latter. Because in today's world, you should serve before selling. -Ann Handley, author of the Wall Street Journal bestseller Everybody Writes and Content Rules Today, anyone, anywhere with a passion and a focus on a content niche can build a multi-million dollar platform and business. I did it and so can you. Just follow Joe's plan and hisContent Inc. model. -John Lee Dumas, Founder, EntrepreneurOnFire The Internet doesn't need more content. It needs amazing content. Content Inc is the business blueprint on how to achieve that. If you're in business and are tired of hearing about the need for content marketing, but want the how and the proof, Content Inc is your blueprint. -Scott Stratten, bestselling author and President of UnMarketing Inc. Content marketing is by far the best marketing strategy for every company and Joe is by far the best guru on the topic. I wish this book was available when we started our content marketing initiative. It would have saved us a huge amount of time and effort! -Scott Maxwell, Managing Partner/Founder OpenView Venture Partners |
| benefits of content management system: Digital Asset Management David Austerberry, 2012-07-26 The second edition focuses on the media and entertainment sector (M&E), with more information relevant to encompass broadcasters migration to file-based production. New technology and new products are also included and there is more detail on systems integration and product examples, plus extra case studies. New content includes: - Storage management where several products have been designed for the special needs of the media business. - XML and web services. - New case studies. |
| benefits of content management system: Managing Enterprise Content Ann Rockley, Charles Cooper, 2012-02-14 Smartphones, eBook readers, and tablet computers like the Apple iPad have forever changed the way people access and interact with content. Your customers expect the content you provide them to be adaptive --responding to the device, their location, their situation, and their personalized needs. Authors Ann Rockley and Charles Cooper provide insights and guidelines that will help you develop a unified content strategy—a repeatable, systematic plan that can help you reach your customers, anytime, anywhere, on any device. This up-to-date new edition of Managing Enterprise Content helps you: Determine business requirements Build your vision Design content that adapts to any device Develop content models, metadata, and workflow Put content governance in place Adapt to new and changed roles Identify tools requirements With this book you’ll learn to design adaptable content that frees you from the tyranny of an ever increasing array of devices. |
| benefits of content management system: Federated Content Management: Accessing Content from Disparate Repositories with IBM Content Federation Services and IBM Content Integrator Wei-Dong Zhu, Roger Bacalzo, Eric Edeen, Yong Jun, Daniel Ouimet, Jason D Schmitt, Bingrong Wang, Daniela Wersin, D Blake Werts, Martin Willingham, IBM Redbooks, 2010-04-21 Today, businesses have valuable operations data spread across multiple content management systems. To help discover, manage, and deliver this content, IBM® provides IBM Content Federation Services and IBM Content Integrator. This IBM Redbooks® publication introduces the concept of federated content management and describes the installation, configuration, and implementation of these product offerings. IBM Content Federation Services, available through IBM FileNet Content Manager, is a suite of three federated content management services based on the federation implementation strategy. We describe how to install and configure Content Federation Services for Image Services, Content Manager OnDemand, and IBM Content Integrator. Using an integration implementation strategy, IBM Content Integrator provides a repository neutral API that allows bidirectional, real-time access to a multitude of disparate content management system installations. We present connector configuration details to frequently encountered content management systems. We provide detailed instruction and sample implementations using the product's JavaTM and Web Services APIs to access content stored in repository systems. This book is intended for IT architects and specialists interested in understanding federated content management and is a hands-on technical guide for IT specialists to configure and implement federated content management solutions. |
| benefits of content management system: The Jamstack Book Raymond Camden, Brian Rinaldi, 2022-06-21 Jamstack = JavaScript, APIs, and Markup. Use established standard technologies to build super-fast static websites without sacrificing rich, dynamic features. In The Jamstack Book, you will learn how to: Use different static site generators to build websites Deploy Jamstack sites with 11ty, Next.js, Hugo, and Jekyll Add dynamic capabilities like form processing and eCommerce Enhance your Jamstack site with serverless capabilities Integrate a CMS with a Jamstack site Jamstack sites use JavaScript, APIs, and Markup to create fast, dynamic pages without the overhead of heavyweight frameworks. The Jamstack Book is your essential guide to this exciting new web architecture. Written by renowned Jamstack experts Raymond Camden and Brian Rinaldi, it’s filled with real-world projects to develop and hone your skills. You’ll learn how to lay out and generate a site, set up your own CMS, and add dynamic features like user logins and search functionality. Confusing jargon is demystified. Plus, you’ll get the chance to try out different static site generators and find the one that works best for you. Pick up this book today, and you’ll discover how the Jamstack answers your need for speed and simplicity. About the technology JavaScript, APIs, and pre-rendered Markup put the JAM in Jamstack. This modern web architecture delivers the quick load times of static sites along with the dynamic functionality you need for user-friendly interactive features. Built with lightweight standards and tools, Jamstack sites are fast, secure, easy to maintain, and naturally optimized for mobile and SEO. About the book The Jamstack Book teaches effectively by creating a portfolio of sites, ranging from a simple blog to an eCommerce store. Each new project introduces important skills, including cloud deployment, user logins, and search. You’ll get hands-on experience with tools like 11ty, Next.js, and Netlify. As your skills grow, the examples become more sophisticated, including serverless technology, dynamic forms, and an integrated CMS. What's inside Use different static site generators to build websites Add dynamic capabilities like form processing and eCommerce Enhance your Jamstack site with serverless capabilities Integrate a CMS with a Jamstack site About the reader For web developers and CMS site developers. About the author Raymond Camden is the author of multiple books on web development and has been blogging and presenting for almost twenty years. Brian Rinaldi has been involved in static site and Jamstack development since the early days. Table of Contents 1 Why Jamstack? 2 Building a basic Jamstack site 3 Building a blog 4 Building a documentation site 5 Building an e-commerce site 6 Deployment 7 Adding dynamic elements 8 Working with serverless computing 9 Adding a content management system 10 Migrating to the Jamstack |
| benefits of content management system: HTML, XHTML and CSS All-In-One For Dummies Andy Harris, 2010-10-26 A complete and fully updated reference for these key Web technologies HTML, XHTML, and CSS are essential tools for creating dynamic Web sites. This friendly, all-in-one guide covers what programmers need to know about each of the technologies and how to use them together. Like the bestselling first edition, HTML, XHTML, and CSS All-in-One For Dummies, 2nd Edition makes it easy to grasp the fundamentals and start building effective Web pages. With new information about Web 2.0 and Ajax, it's the perfect reference as well. HTML, XHTML, and CSS are the key technologies for building dynamic Web pages This friendly, all-in-one guide explains each technology, shows how to use them together, and examines quality Web design and layout Six self-contained minibooks cover HTML, CSS, design and layout, client-side JavaScript, Ajax and server-side, and putting it all together Covers new Web development advancements including new technologies and changes to the standards Includes a CD with additional valuable Web development programs and a companion Web site featuring the code used in the book Web programmers and designers will find what they most need to know in HTML, XHTML, and CSS All-in-One For Dummies, 2nd Edition, helping them create the type of Web sites that today's market demands. CD-ROM and other supplementary materials are not included as part of eBook file. These materials will be made available for download upon purchase of the digital edition |
| benefits of content management system: Practical SharePoint 2013 Enterprise Content Management Steve Goodyear, 2013-11-25 Practical SharePoint 2013 Enterprise Content Management is the first book to guide you through planning and designing each phase of your information life cycle with SharePoint 2013. Author and SharePoint expert Steve Goodyear walks you through how to analyze and plan enterprise content management (ECM) solutions for an effective and end-to-end information design based on your organization’s needs and business requirements. Inside, you will develop a full understanding of how SharePoint 2013 manages content including identifying and understanding your organization’s information within SharePoint, collaborating on transitory content, and capturing and controlling your records. You'll get practical advice and best practice instruction for each phase of the information life cycle to guide you on designing your ECM strategy and implementing your own ECM solution. You learn how to: Apply a content life cycle model to analyze and understand your organization's information Design your file plan with content routing rules for your SharePoint records repository Plan and configure your eDiscovery portal and manage discovery cases Design solutions to interface and integrate with external records management systems Identify your organization's information security requirements Design content types and implement an enterprise content type hub to organize your information Practical SharePoint 2013 Enterprise Content Management is for you if you are a SharePoint architect, administrator, consultant, or project manager, and you implement SharePoint solutions that relate to one or more aspects of the information life cycle involved with ECM. What you’ll learn Apply a content life cycle model to analyze and understand your organization's information Plan and configure your SharePoint 2013 enterprise eDiscovery portal and manage discovery cases Design your file plan with content routing rules for your SharePoint records repository Design solutions to interface and integrate with external records management systems Design content types and implement an enterprise content type hub to categorize and organize your information Identify your organization's information security requirements Who this book is for Practical SharePoint 2013 Enterprise Content Management is for you if you are a SharePoint architect, administrator, consultant, or project manager, and you implement SharePoint solutions that relate to one or more aspects of the information life cycle involved with ECM. This book is also for you if you are an enterprise architect or a records manager and you want to learn how ECM fits in SharePoint. This book is definitely for you if you want to learn how to analyze, design, and implement an ECM solution on SharePoint 2013. Table of ContentsIntroduction Part I: Planning and Analyzing Your Information Lifecycle Chapter 1: Overview of Enterprise Content Management Chapter 2: SharePoint 2013 ECM Features Chapter 3: Analyzing Your Information Life Cycle Chapter 4: Designing Your Information Architecture Part II: Managing Your Transitory Content Chapter 5: Configuring SharePoint for Your Collaboration Content Chapter 6: Classifying and Organizing Your Content Chapter 7: Publishing Your Web Content Chapter 8: Designing Your Electronic Form Processes Part III: Designing Your Information Discovery Chapter 9: Implementing Enterprise Search Chapter 10: Planning Social Computing Chapter 11: Managing eDiscovery and Discovery Cases Chapter 12: Securing Your Content Part IV: Designating and Managing Your Records Chapter 13: Designing Your File Plan Chapter 14: Implementing Your Records Repository Chapter 15: Managing Content Retention and Disposition Chapter 16: Integrating with Other Records Repositories |
| benefits of content management system: Enterprise Content Management with Microsoft SharePoint Christopher Riley, Shadrach White, 2013-11-15 Solve your content management problems efficiently with Microsoft SharePoint Meet the challenges of Enterprise Content Management (ECM) head on, using rich ECM features in SharePoint 2013. Led by two ECM experts, you’ll learn how to build a solid information architecture (IA) for managing documents, knowledge, web content, digital assets, records, and user-generated content throughout your organization. With examples and case studies based on the authors’ real-world experience, this practical book is ideal for CIOs, marketing executives, project managers, and enterprise architects. Discover how to: Design a scalable, easy-to-use content management repository Build an ECM team with specific project governance roles Gain stakeholder support for project and change management Foster user adoption by clarifying general IA concepts Organize content using SharePoint records management tools Configure content types, managed metadata, and site settings Examine processes for managing paper-driven vs. digital content Apply best practices for deploying SharePoint ECM features Support risk management and compliance regulations |
| benefits of content management system: The Content Advantage (Clout 2.0) Colleen Jones, 2018-07-11 In The Content Advantage (Clout 2.0): The Science of Succeeding at Digital Business Through Effective Content, expert Colleen Jones argues that in the age of digital disruption, your company faces an important choice. The choice is not whether to do content. Every business function–from marketing to sales and from support to recruiting–demands content. The choice is whether to make your approach to content strategic and, consequently, an advantage. This book, which is the second edition of the pioneering content book Clout, offers a modernized and comprehensive approach for planning, creating, delivering, and optimizing content that will make your business thrive. Executives and practitioners alike will find value in this book as they face increasing pressure to deliver the right content to the right customers at the right time. Drawing on her in-the-trenches experience with organizations ranging from the Fortune 50 to small and medium businesses to government and nonprofits, Jones offers: Guidance on creating a content vision A primer on conducting content analysis Techniques for developing a competitive content strategy Elements and principles of effective, influential content A blueprint for developing content intelligence A maturity model for content operations Examples from diverse companies and contexts |
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