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dental marketing new patients: Fully Booked Carolyn S. Dean, 2015-10-01 Dental professionals face challenging times when it comes to running and marketing their practices. The business of dentistry is more competitive than ever and it is critical for dental professionals to make informed marketing choices. - In this book you will learn how best to: - Attract new patients to your dental practice - Retain existing patients and grow referrals - Use marketing in a well thought out and consistent way to grow your practice revenue. Fully Booked explains all the major aspects of traditional and online dental marketing, allowing dental professionals to put these learnings to immediate use in their practice. Dental marketing expert Carolyn S. Dean presents a proven nine-step process, delivering valuable insights, useful tactics, and essential dental marketing knowledge. This material is presented with examples, case studies, and checklists, informed by her extensive experience in the industry and sector-specific research. Dental professionals will gain a keen understanding of how to vastly improve their dental practice's marketing strategy, online visibility, reputation, and, ultimately, revenue. Carolyn S. Dean is a highly acclaimed dental marketing specialist, dynamic seminar speaker, engaging trainer, and the founder and director of My Dental Marketing and Wellsites. She is passionate about helping dental practices deliver great marketing, build relationships with their patients, and grow their revenue. |
dental marketing new patients: Grow Your Practice Online - Proven Strategies to Attract and Convert New Dental Patients Adam Zilko, 2018-03-26 One of the biggest challenges facing dental professionals today is how to develop and scale a comprehensive digital marketing strategy. Sadly, many dentists, periodontists, orthodontists, and periodontal surgeons struggle to maintain their footholds offline. With resources stretched thin, coming up with the budget and developing the strategies to gain prominence on Google and elsewhere online becomes a constant struggle. Wouldn't it be great if there was a complete guide to digital marketing that was written strictly for those working in dentistry? That book is here. In this fourth edition of an Amazon Best Seller, Adam Zilko has compiled a digital strategy that can be customized for any practice, regardless of size or equity. With completely updated strategies that reflect what's working today for many top practices, The Ultimate Guide to Digital Marketing for Your Dental Practice contains proven strategies for attracting and converting new dental patients. A Focus on Digital Excellence The only way to attract a healthy stream of new, quality dental patients is to have a web presence that demands respect and attention. This book helps dental professionals get into the mindset of making their web presences patient-centric and targeted to quality patients who see the value in good dentistry. A Success Mindset Adam takes a unique approach that he takes with his Firegang Dental Marketing clients, and that's to get them into the proper mindset. Adam dispels common myths and helps dental professionals establish clear-cut goals and realistic expectations for building upon their dreams of dental practice success. A Fully-Customizable Digital Marketing Treatment Plan What follows in Grow Your Practice Online is a digital marketing strategy that can be used by new practices, those who have gone stagnant, and those intent on maximizing success. The book details the prospect's online journey and the many complicated paths prospects can take before they become an actual patient. The strategies are broken down so they are easy to learn and implement. SEO, Google & Facebook Marketing Another challenge dental professionals face is keeping up with the latest Google algorithm changes, how to optimize for Google safely so that you don't get penalized, as well as how to advertise on Google, Facebook, and other paid digital ad platforms. Adam has managed to make these facets of digital marketing easy to understand and gives plenty of advice for maximizing clicks, conversions, and return on investment. Testing & Optimizing for Maximum Leads & Growth The key to proper digital marketing is the study of the metrics and how to use those numbers and figures to maximize your efforts online. Dental professionals will learn how to make sense of all the noise and how to glean useful information from Google Analytics and other digital analysis platforms, as well has how to tweak campaigns over time to make them even more powerful. With an added digital marketing checklist for dental professionals and a full page of book bonuses, The Ultimate Guide to Digital Marketing for Your Dental Practice by Adam Zilko is a must buy. |
dental marketing new patients: Raving Patients Len Tau, 2020-03-27 In Raving Patients, Dr. Len Tau, a practicing dentist in Philadelphia and online reputation specialist, shares simple tips and best practices to become visible and demonstrate credibility online. Dental practices waste thousands of dollars and hundreds of hours trying to find new patients using methods that may have worked decades ago but no longer work today. Raving Patients teaches dentists how to get exponentially better marketing results for a fraction of the time and money using a simple combination of online and offline reputation marketing strategies that take only minutes to implement. The strategies within Raving Patients help dental practices rise up search engine results when patients in their area search for new dentists. Dr. Tau also presents proven methodologies that help dental practices stand out as the practice of choice in their area. This generates a steady flow of patients who are more likely to move forward with treatment recommendations than other dental marketing strategies. |
dental marketing new patients: Magnetic Marketing for Dentists Dan S Kennedy, 2020-11-24 |
dental marketing new patients: Marketing to Women Marti Barletta, 2003 Marketing expert Martha Barletta presents a business case for why marketing professionals should focus their undivided attention on the largest untapped market in the world - women. She provides a detailed field guide for creating and executing a complete marketing plan that targets women. |
dental marketing new patients: Best Dental Marketing: How to Leverage AI, Video, Social Media, and more for New Patient Growth Brad Newman, 2023-07-18 In today's competitive landscape, Dental Practices need innovative and effective marketing strategies to attract new patients and achieve sustainable growth. Best Dental Marketing is the ultimate guide for Dental professionals looking to harness the power of AI, Video, Social Media and more to transform their marketing efforts and drive new patient growth. Inside this comprehensive guide, you'll discover: The latest AI-driven tools, including ChatGPT, to optimize your content generation, search engine optimization, and patient engagement. Proven video marketing techniques to showcase your expertise, engage with your audience, and create compelling patient testimonials. Strategies to make the most of Social Media platforms, from creating engaging content to managing your online presence and building rapport. SEO (Search Engine Optimization) and SEM (Search Engine Marketing) strategies for Dental Practices, to ensure your services are easily discovered online by prospective patients. Real-World examples, actionable insights, and expert tips to help you stay ahead of the competition and foster long-lasting relationships with your patients. Plus, insights on many more platforms and timely topics. https://bestdentalmarketing.com/ Best Dental Marketing is an invaluable resource for Dentists, Practice Managers, and marketing professionals seeking to revolutionize their Dental Marketing approach. Whether you're new to the world of digital marketing or an experienced marketer looking to stay ahead of the curve, this book will provide you with the knowledge and tools to supercharge your marketing efforts and propel your Dental Practice to new heights. Best Dental Marketing takes you on a journey through the rapidly evolving landscape of digital marketing. In this guide, you'll gain an understanding of key marketing concepts and the latest technologies reshaping the Dental industry. This book offers a practical, insightful, and indispensable roadmap for those looking to grow their practice and build a stronger, more engaging online presence. It provides both the big picture of how marketing is changing in the Dental industry and the specific strategies you need to take advantage of these trends. With this resource, you can rest assured that your marketing efforts will be at the cutting edge of industry practice, helping you achieve success in today's competitive Dental market. Let Brad Newman, Founder and Chief Buzz Officer at Dentainment, guide you on this journey of discovery and growth. Start reading Best Dental Marketing: How to Leverage AI, Video, Social Media, and more for New Patient Growth and set your practice on the path to marketing excellence for years to come. For additional resources at your Dental Practice, please visit https://bestdentalmarketing.com/ for a plethora of powerful marketing tips, ideas, and inspiration. Thank You for reading BEST DENTAL MARKETING! Keep up the truly inspiring work. https://bestdentalmarketing.com/ |
dental marketing new patients: Everything is Marketing Fred Joyal, 2009 |
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dental marketing new patients: Delivering WOW Anissa Holmes, 2018-08-07 Delivering WOW is a blueprint for running and growing a dental practice. Dr. Anissa Holmes was sick of working too much and earning too little, so she decided to do something about it. After years of learning and experimentation, she developed a simple, high-impact process to run and grow a dental practice that turned her office into a high-profit practice with over 50,000 raving Facebook fans and a reliable team she can trust to handle anything that comes their way. With this newly-updated and expanded version of a book that helped thousands of dentists build more profitable and enjoyable dental practices, Dr. Holmes walks dentists through building a winning team, maximizing profitability, and reliably growing patient numbers without having to waste time and money on expensive and ineffective advertising methods. If you’re tired of feeling guilty, stressed, and frustrated by your practice and want to build one that allows you to make more, work less, and have a meaningful impact in the world, Delivering WOW is the step-by-step plan for you! |
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dental marketing new patients: Standard Marketing Procedures for Dentists Gordon Burgett, 1997-06 |
dental marketing new patients: Unlimited New Patients William Howard Horrocks, 2004 |
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dental marketing new patients: High-Performance Practice: Management, Marketing and Leadership Justin Bhullar, 2019-10-18 This book will give you practical, tactical, and easily implementable strategies, systems, and blueprints that you can apply immediately to begin rapidly growing your practice. It will put you on the Fast-Track to high profitability and personal freedom. |
dental marketing new patients: 365 Days of Social Posts for Dentistry Rachel Mele, 2017-05-03 365 Days of Social Posts for Dentistry is a daily guide for dental practices to create funny, informative, educational and engaging social media posts centered around getting and keeping patients. Each day of the year includes examples of what to say and how to say it with links to live examples. No Dental Office Marketer should be without this valuable tool! - Ed Zuckerberg. Every dental practice should have a copy of '365 Days of Social Posts for Dentistry.' It's the perfect gift for study clubs and dental companies to give as thank you gifts to referring practices and to dental companies' customer bases. - Linda Miles. No more guessing about what to post on social media. This book is packed full of great ideas. Thanks, Rachel. - Dr. David Fantarella. An essential for your social media tool box! Excellent launch pad ideas you can personalize for your practice. Keep this book handy, and you'll never be at a loss for words - Rita Zamora. I never knew there were so many dental 'holidays.' 'Love Your Teeth Day' is my new favorite.- Amy Pelchat, Granby Dental Center. When done right, social media is a sure fire way to get new dental patients. This book will ensure you do just that.- Naomi Cooper. 100% of the proceeds from 365 Days of Social Posts for Dentistry are being donated to Oral Cancer Cause. OCC provides financial support to improve the quality of life for oral cancer patients. To learn more visit, www.oralcancercause.org. |
dental marketing new patients: Dentistry's Business Secrets Edward M. Logan Dds, Edward M. Logan, 2011 Whether you are a new dentist opening your first practice or an experienced dentist looking to take your current practice to the next level, Dr. Edward Logan's new book on dental practice growth will help you achieve your goals. Written by a dentist for dentists, Dentistry's Business Secrets reveals the vital business truths Dr. Logan perfected while growing three successful dental practices from scratch. |
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dental marketing new patients: Dental Disruption Jackie Ulasewich, 2019-02-26 Learn how you can achieve the practice of your dreams by embracing change and implementing the new dental marketing paradigm. |
dental marketing new patients: Dental Practice Hacks Alex Wong, Master the world of dental marketing with this cutting-edge collection! Do you want to discover the best strategies for kickstarting your dental marketing efforts? Looking for ways to build your client base, attract new patients, and master the online sphere? Want to learn first-hand from an expert copywriter and experienced dentist? Then this bundle is for you! Inside this brilliant 3-in-1 book collection, you'll join best-selling author and dental marketing expert Alex Wong as he shares his years of dental marketing expertise. Breaking down the principal strategies for creating an unforgettable online presence, driving traffic with a top-notch website, and writing viral blog content, this bundle is perfect for any orthodontist, endodontist, periodontist, or anyone in the oral health field looking to expand their dental clinic and build their business. Inside Dental Marketing Hacks, you'll uncover a powerful formula for mastering the art of online dental marketing, including: ✔ The Secret To Identifying Your Perfect Target Audience ✔ Step-By-Step Instructions For Building Your Online Presence (Even If You're Not a Tech-Y Person) ✔ Practical Ways To Get Your Dental Website Off The Ground For Less Than $200! ✔ Top Tips For Writing Emails That Sell ✔ And Ingenious Advertising Strategies To Kickstart Your Dental Practice! Inside Dental Copywriting Hacks, you'll find a complete blueprint for crafting engaging, effective content to help you stand out from the crowd, including: ✔ How To Build Your Action Plan and Position Yourself In The Market ✔ Surprisingly Simple Ways To Create Your Homepage, Team Page, Contact Page and More ✔ How To Do Keyword Research Like a Pro ✔ Proven Copywriting Techniques To Hook Readers and Demonstrate Your Expertise ✔ And Much More... And inside Blogging Hacks For Dentistry, you'll learn the essential steps for creating viral, must-read blog content to find more patients and grow your practice, including: ✔ Tips and Tricks For Finding - and Engaging With - Your Target Readership ✔ Simple Ways To Generate an Entire Year's Worth of Topics (So You Can Focus Less On Brainstorming and More On Dentistry) ✔ The Secret To Creating Attention-Grabbing Headlines ✔ Easy-To-Use Tools For Creating Profitable Keywords ✔ And How To Make Optimized, Shareable, and Viral Dental Blog Content! Whether you're setting up your brand-new dental office for the first time, or if you're a seasoned professional looking to expand your skillsets and find more patients, the ingenious lessons inside this bundle are specially designed to help you master your online presence, create compelling blog content, and build an unforgettable website. Ready to supercharge your dental practice? Scroll up and buy now to get started! |
dental marketing new patients: Web Design for ROI Lance Loveday, Sandra Niehaus, 2007-10-17 Your web site is a business—design it like one. Billions of dollars in spending decisions are influenced by web sites. So why aren't businesses laser-focused on designing their sites to maximize their Return on Investment (ROI)? Web design can do more than make a site look good—it can be a powerful strategic weapon that enhances financial returns and creates competitive advantage. It's time to make web sites accountable. It's time to make design decisions based on metrics and business goals. It's time for Web Design for ROI. In this book you'll learn: Why so many organizations think about web design the wrong way How small design changes can have a big impact on your bottom line Simple tips to increase web sales/leads by 10% – 50% (or more) Concrete design guidelines for: Landing pages Home pages Category pages Detail pages Forms Checkout processes Packed with helpful examples from a wide variety of sites! |
dental marketing new patients: Marketing Implant Dentistry Marcus Hines, 2015-08-24 A large percentage of skilled dental professionals lack the tools and comfort level required to market themselves and their dental implant practices effectively As a consequence, these dental professionals miss several opportunities to help patients and grow their business. Even those who recognize the need for marketing often don’t have the experience or training to do so effectively. Marketing Implant Dentistry meets this need by giving dentists the tools to better market and promote their practices and to gain case acceptance. Marketing Implant Dentistry presents proven approaches for attracting dental implant patients and demonstrates the use of successful communication skills, including verbal and visual aids. This book details multiple examples of patient friendly and professional letters for use in targeting both new implant patients and professional referral sources. Readers will learn the benefits of adopting non-traditional approaches such as hosting patient education seminars, as well as cultivating professional relationships with the medical community (physicians) for the purposes of generating untapped referral relationships. Best practices in internet and social media marketing, specific to implant dentistry, are also demonstrated so practices can make the most out of these low-cost opportunities. |
dental marketing new patients: Mastering Practice Growth Ian McNickle, 2019-11-05 In today's crowded marketplace, WHAT DOES IT TAKE TO GROW your existing dental practice or group? In Mastering Practice Growth, author Ian McNickle shares the tips and resources that you need to... - create a culture that supports operational excellence - develop a highly effective marketing program to generate new patient leads and convert those leads into new patients - increase your Google rankings, improve your online reputation, and optimize your social media performance - accurately track results and optimize ROI - scale up to multiple locations or even a DSO |
dental marketing new patients: Get Found, Get Liked, Get Patients Rita Zamora, 2018-08-27 In her work with dental professionals as an international speaker and social media marketing consultant, Rita Zamora helps dentists and specialists overcome their social media challenges to Get Found, Get Liked and Get Patients: We have social media accounts set up, but can't keep it going consistently Facebook? Instagram? Google Reviews? Where should we focus? How much and how often should we be posting? We don't know where or even how to start Is it worth paying for Facebook advertising? How much fun content should we post compared to dental or clinical stuff? Even dentists who enjoy social media personally may feel overwhelmed by the planning, posting, and campaign management involved in social media marketing. Rita's book shows you how to establish or integrate social media into your practice, so it isn't seen as a waste of time, but results in a variety of benefits, including: Stronger online reputation Expanded visibility Word of mouth New patients This book shares the insight Rita has gained in working with dental professionals through her own agency, Rita Zamora Connections, as well as hearing from countless attendees she encounters through speaking engagements across the country. While there is no magic bullet to make any marketing strategy work-success does leave clues... In this book you'll find examples of: The healthcare provider research processes Tips and ideas for optimal content/what to post and how to help ensure your practice is found and liked Statistics to guide you to the best social media platforms for your practice How social media can help you grow trust with your patients before they've even met you Systems to make your social media marketing more efficient and effective Whether you decide to manage social media internally, or work with an external vendor, this book outlines how to get started, what systems to set up, or will simply help confirm you indeed need outside help. Included with your book purchase are several bonus PDF downloads, including guides and worksheets to help with a variety of social media challenges. |
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dental marketing new patients: Business Basics for Dentists James L. Harrison, David O. Willis, Charles K. Thieman, 2023-09-21 Business Basics for Dentists Concise yet comprehensive overview of business management principles tailored for dental practices, with strategies to apply the core concepts to achieve success Rather than presenting a rote checklist of steps for success, Business Basics for Dentists, Second Edition describes business, economic, marketing, and management principles and explains how to apply them to dental practice. Now fully updated throughout, this book provides the essential elements of a business course—management principles, economics, business finance, and financial analysis—without getting bogged down in too much detail. Dental students and new practitioners will learn how to use the core strategic and operational business philosophies to develop an effective dental practice. The business management principles are related to various aspects of running and managing a dental practice, including office communications, billing, inventory, and marketing. All aspects of practice transition are approached, including career opportunities, buying a practice, starting a new practice, multi-practitioner arrangements, practice valuation, and planning and developing a practice. The book also covers personal financial planning to ensure that the dentist is also planning for their finances and retirement beyond the bounds of the practice. Business Basics for Dentists, Second Edition covers: Personal money management and insurance needs, reducing the personal tax burden, estate planning, and securing financing Business entities, basic economics, the legal environment of the dental practice, financial statements, and business taxes and tax planning Management principles, planning the dental practice, financial analysis, and control in the dental office, maintaining production and collections, and gaining case acceptance Generating patients for the practice, controlling costs, promoting staff effectiveness, and maintaining daily operations Focusing on the transition period from a dental student, through corporate employee, to ownership, Business Basics for Dentists is a valuable tool for dental students and professionals seeking to further their career path through actionable advice from experts in the field. |
dental marketing new patients: Dental Practice Transition David G. Dunning, Brian M. Lange, 2013-05-13 Practice management is one of the key elements in the career of a dentist. Most dentists own their own practices and even associateships carry with them the prospect of management, accounting and dealing with health insurance providers. Dental Practice Transition: A Practical Guide to Management helps readers navigate through options such as starting a practice, associateships, and buying an existing practice with helpful information on business systems, marketing, staffing, and money management. With topics applicable to both recently graduated as well as established professionals, Dental Practice Transition is a comprehensive exposition of practice management from a dentist's perspective. |
dental marketing new patients: Esthetic Dentistry Kenneth W. Aschheim, 2014-11-26 Help your patients look better and improve their self-esteem with this complete, user-friendly guide to all of the latest esthetic dentistry procedures that are in high demand. Thoroughly updated by the most renowned leaders in the field, the new third edition of Esthetic Dentistry: A Clinical Approach to Techniques and Materials offers clearly highlighted techniques in step-by-step fashion, with unmistakable delineation of armamentarium, for the treatment of esthetic problems. Hundreds of clinical tips are included throughout the book to help alert you to potential problems, variations on techniques, and other treatment considerations. Plus, an invaluable troubleshooting guide covers the different types of esthetic problems (such as size, discoloration, and spacing issues), potential solutions, and references to chapters where the specific problem is discussed in detail. With this expert reference in hand, you will have all you need to master the latest esthetic procedures that your patients want! - Troubleshooting guide at the beginning of the book features tabled information containing a quick snapshot of the problem, the solution, and where in the text it can be found. - Hundreds of clinical tips throughout the book alert you to potential problems, variations on techniques, and other treatment considerations. - Short narratives utilize a user-friendly format that works as a dependable reference, as well as a quick, at-a-glance guide. - Part 2: Principles of Esthetics provides a detailed discussion of the fundamentals of esthetics and its relevancy to dentistry. - Part 3: Esthetic Materials and Techniques assists you in selecting the correct materials for a specific clinical situation. - Part 4: Esthetics and Other Clinical Applications offers an overview of how esthetics relates to other clinical specialties including, periodontics, orthodontics, implants, oral surgery, pediatrics, occlusion, laser surgery, oral photography, CAD/CAM technology, dermatological pharmaceuticals, and plastic surgery. |
dental marketing new patients: Cash-Pay Healthcare Stewart Gandolf Mba, Mark J Tager, 2018-11-13 This is a book for every healthcare practitioner-from every discipline-who is seeking to create a more meaningful, direct, and satisfying type of interaction with patients. At its foundation lies cash-pay healthcare and a return to the basic principles of commerce. You deliver services and products, and an experience that patients feel good about paying for with their hard-earned cash. This may involve a new payment structure, such as membership, concierge, hybrid, or direct pay; or it may be augmenting your business by adding new profit streams. It's simple, but not easy.In this breakthrough book, Dr. Mark Tager and Stewart Gandolf provide a practitioner's step-by-step guide to starting, growing and profiting from cash-pay healthcare. You'll find checklists, bulleted lists, helpful examples, and a guide to the best resources to help you along the way. No matter where you are along the continuum of generating additional revenue, you'll come away more confident and committed to growing your practice and serving your patients. |
dental marketing new patients: Dental Office Administration Geraldine S Irlbacher, Guy S. Girtel, 2020-03-18 Dental Office Administration is a comprehensive resource that details the responsibilities of the dental office professional, providing practical communication techniques and tips for problem solving. It also provides the necessary clinical background information every dental office professional needs for a successful practice. Hands-on activities within the text require students to practice common tasks, such as dental charting, writing a memo, or conducting a mock telephone call with another student. A free bonus DVD-ROM for Windows includes practice management software called 'DENTRIXG4 practice management' to give students 'real world' experience managing patient data and filing electronic claims. A companion Website includes the full text and a quiz bank. |
dental marketing new patients: Modern Dental Assisting - E-Book Doni L. Bird, Debbie S. Robinson, 2020-03-13 Easily master all aspects of dental assisting with the most up-to-date and most trusted text available. For more than 40 years, students and practitioners alike have relied on Modern Dental Assisting for its cutting-edge content, easy-to-grasp writing style, step-by-step procedures, and top-notch visuals. And the new 13th edition is no exception. With updated content — including the latest technological advancements, clinical photographs, and new coverage on cultural diversity and how it relates to patient care — this new edition will guide you from your first day of class all the way to your first job in dental assisting. - UNIQUE! Trusted expert authors Doni Bird and Debbie Robinson present information and procedures in a way that makes it easy for students to understand and apply the material. - Comprehensive, cutting-edge content is presented in approachable writing style. - Step-by-step procedures for general and expanded functions use color coding and clinical photos to demonstrate key dental assisting competencies. - 70 procedural videos include questions and answers correlated to the chapter procedures with closed-captioning in English and Spanish and audio narration in English. - UNIQUE! Interactive Dental Office program provides in-depth case studies integrated with periodontal charting, radiographic mounting, and more. - Dentrix practice management software on Evolve enables students to work with patient data much like they will in the office environment. - Recall and Critical Thinking questions in each chapter provide opportunities for practice and application. - Feature boxes on infection control and CDC practice, patient education, and law and ethics summarize recommendations and key applications in practice. - Key terminology list helps students better comprehend the chapter and how the information applies to dentistry practice. - Learning and performance outcomes set goals for what students will accomplish and serve as checkpoints for comprehension and skills mastery. - NEW! Information on cultural diversity grounds students in this important topic and how it relates to patient care and patient communication. - UPDATED! art program provides vivid original renderings of dental anatomy tooth morphology and dental imaging, along with improved photos of the latest products, equipment, and instruments. - NEW! Coverage of the latest advances in general and specialty dental care covers technological advancements, public health and access to care, teledentistry, infection control guidelines, the Zika virus, Ebola, the oral-systemic health connection, and more. - NEW! Updated critical thinking and recall questions challenge students and provide recollection skills. |
dental marketing new patients: Dental Practice Health Check Lesley Bailey, Suzanne Mitchell, 2018-05-08 Dental Practice Health Check helps dental practice owners improve their business. It is concise, practical and ideal for day-to-day reference. Sound, evidence-based principles are offered to assist practice owners in becoming better people managers, drive revenue and profitability through marketing and customer service, and ensure the business has robust systems and procedures to support its operation. By encouraging practice owners to step back and review their current business practices, the book examines ways of making the dental business more rewarding in the long run - maximising opportunities, and supporting revenue and profitability.Dental Practice Health Check is highly recommended for principal dentists and dental practice managers, including those undertaking training. Associate dentists interested in purchasing or starting their own practice will find the information enlightening, as will accountants and legal firms with dental clients, as well as banks and other financial institutions. |
dental marketing new patients: Modern Dental Assisting - E-Book Debbie S. Robinson, 2023-04-12 **Selected for Doody's Core Titles® 2024 in Dental Hygiene & Auxiliaries** Easily master all aspects of dental assisting with the most up-to-date and trusted text available. For more than 45 years, students and practitioners alike have relied on Modern Dental Assisting for its cutting-edge content, easy-to-grasp writing style, step-by-step procedures, and top-notch visuals. And the new 14th edition is no exception. With updated content — including the latest technological advancements, clinical photographs, and coverage of cultural diversity and how it relates to patient care — this new edition will guide you from your first day of class all the way to your first job in dental assisting. - Comprehensive, cutting-edge content presented in an approachable writing style aids comprehension. - Step-by-step procedures for general and expanded functions include helpful color-coding and photos. - Chapter features include recall questions throughout; boxes on infection control and CDC practices; and end-of-chapter elements regarding patient education, law and ethics, future trends, and critical thinking. - Key terminology list offers definitions, visual highlights within chapter discussions, and an alphabetized list in the glossary with cross-references to chapter locations. - Learning and performance outcomes address didactic knowledge and clinical skills mastery. - NEW! Expanded coverage of digital technology topics in general dentistry and dental specialties prepares you to work in modern dental settings. - NEW! Additional illustrations enhance an already stellar art program, with more than 1,700 images. - NEW! Consistent chapter organization with modernized learning outcomes help you understand important topics more easily. - UPDATED! Dentrix Learning Edition based on Dentrix G7.3, available for download on the companion Evolve website, gives you experience working with practice management software. - UPDATED! Revised Dentrix exercises on the Evolve companion website correlate with the updated Dentrix Learning Edition software. |
dental marketing new patients: The 7 Stages of a Dental Practice Life Cycle Michael Pincus, 2014-03-15 |
dental marketing new patients: Practice Management for the Dental Team E-Book Betty Ladley Finkbeiner, Charles Allan Finkbeiner, 2019-08-21 - NEW! Content includes the latest information on alternative workforce models, dental insurance and reimbursement, production, and inventory planning - UPDATED! Art program with modern illustrations and photographs helps you to understand today's office environment, tools, and equipment. - EXPANDED and IMPROVED! Test Bank with cognitive leveling and mapping to the Dental Assisting National Board (DANB) test blueprint. |
dental marketing new patients: Don’t Wait for the Tooth Fairy Ashley Latter, 2010-12-03 It makes no difference whether you are a National Health Dental Practice, or a top end Cosmetic Dental Practice, if you have a passion for providing excellent communication to your Patients, then you will love this book. You will discover; • How to turn patient enquires to your practice into an appointment • How to create the perfect consultation and patient journey • How to talk money with confidence and achieve the prices your services deserve • The secrets to becoming a true master of the art of persuasion • How to present solutions to patients, so they want to buy from you • How to work together as a team, so that you never drop the baton again • Help more of your patients say YES more often And more “I have known Ashley for a number of years and have attended many of his courses. I have always been impressed by his unique approach to a skill at which many dentists are poor- Sales & Communication. What makes this book different from the rest, is that it concentrates on the patient journey from initial enquiry to completion. With a mix of anecdotes and skills it highlights ways in which practices can move forward. A must for the whole practice team.” John Lewis Ghyllmount Dental |
dental marketing new patients: Dental Maverick Q and A Tuan Pham, 2018-02-02 Dental Maverick Q & A is the third book from Dr. Tuan Pham, the creator of the Dental Maverick program. Dental Maverick is a training program designed to teach dentists the principles of communication, leadership and management. The Dental Maverick program combined with his two other books: Success, Profitability & Destiny Begins with You and Dental Systems Manual, have helped many doctors around the world reach new levels of success. Both are available here on Amazon.This third book is a collection of popular questions with answers from Dr. Pham. You will find many practical and useful gems to integrate into your daily practice. Learn how to have your practice work WITH you instead of AGAINST you. |
dental marketing new patients: Making Sense of Dental Practice Management Raj Rattan, Kevin Lewis, 2017-09-29 Managing a dental practice has become increasingly complex in recent years, after changes within both the National Health Service and the private sector. Modern dental practice requires that dentists meet demanding business and management challenges as well as employing their clinical expertise. However, most dentists receive little or no formal training in practice management. In this book established management principles are applied specifically to dentistry. It shows how to best serve the interests of patients by effective management of staff, finances, premises and resources. It assumes no prior knowledge, is concise and offers clear, practical advice. It is the definitive guide for dentists, vocational trainees, dental students, practice managers and administrators, and a useful reference for those undertaking the DGDP and MGDS examinations. |
dental marketing new patients: Ronald E. Goldstein's Esthetics in Dentistry Ronald E. Goldstein, Stephen J. Chu, Ernesto A. Lee, Christian F.J. Stappert, 2018-08-07 Die dritte Auflage von Ronald E. Goldstein`s Esthetics in Dentistry stellt eine gründliche Aktualisierung und Erweiterung dieses maßgeblichen Referenzwerks dar. Behandelt werden sämtliche Aspekte der ästhetischen und kosmetischen Zahnheilkunde, von den Prinzipien und Behandlungsverfahren bis hin zu spezifischen Herausforderungen und Komplikationen. - Untersucht umfassend sämtliche Aspekte der ästhetischen und kosmetischen Zahnheilkunde. - Enthält 23 neue Kapitel internationaler Experten des Fachgebiets, vorhandene Kapitel wurde vollständig aktualisiert. - Mit mehr als 3700 hochwertigen Fotos und Illustrationen. - Präsentiert klinische Fallstudien und Behandlungsalgorithmen und macht dieses Buch für den Klinikalltag noch bedeutsamer. - Legt den Schwerpunkt auf klinische Szenarien. Alle Informationen sind umfassend wissenschaftlich belegt. |
dental marketing new patients: Practice Options for the New Dentist American Dental Association, 2005 |
dental marketing new patients: The Power of Internal Marketing: The Key to Dental Practice Success American Dental Association, 2007 |
Dental Marketing: Successful Strategies for Right Now
One of the first steps for successful marketing is to identify the type of patient you want to attract. Then think about the dental problem they want to solve. Does your ideal patient need to …
THE COMPLETE GUIDE TO DENTAL MARKETING - Form
Dental marketing strategy plays an enormous role in the success or failure of a lot of dental practices, and it’s power is only increasing as patients to continue to become savvier users of …
D e n ta l M a rk e tin g : A C o m p le te G u id e
But with consumer spending on dental services increasing by almost 300 percent per household in the past 15 years, there are significant opportunities to use marketing to boost your new …
Dental Marketing Guidebook - Denteractive
In Part I of Dental Practice Marketing, we will discuss approaches to the goal of improving the bottom line with fresh thinking and better management of prospecting and the patient experience.
How To Build THE BEST DENTAL MARKETING PLAN
People internet for a new dentist? reach them (e.g. online, social media, email, direct mail). Identify how much time and money you can devote to developing your strategy. Use this guide …
The ULTIMATE - cdn2.hubspot.net
Many dentists rely on referral marketing (also called internal marketing) to bring in new patients. Which is great — referral marketing is affordable and, even better, it’s easy! You can probably …
GETTING NEW PATIENTS IN THE DOOR! - MGE: Management …
A study of over 10,000 new patient phone calls across the United States done by Viva Concepts, a dental marketing company out of Glendale, California found a rather alarming statistic: The …
A 12-Step Guide To Dental Marketing - Planet DDS
but leverage dental social media marketing techniques to build awareness. ACTION: Choose a cohesive delivery system to automate social media for steady drip exposure. Automate posting …
w DENTAL MARKETING SECRETS SEMINAR SERIES - Henry …
• How will you attract new patients? • How will you retain existing patients? • How will you achieve your growth practice growth goals? It is now more critical than ever for you to make informed …
Cracking The Online Dental Marketing Code - Firegang
Over the past 10+ years we’ve developed a full 360 degree dental marketing strategy that includes a conversion optimized website, Dental SEO, paid traffic campaigns on Google and …
The Ultimate Guide to Attracting More Patients
Paid-Per-Click Ads to Attract New Dental Patients One of the best ways to get new dental patients when they search online is via pay-per-click (PPC) search engine ads.
Creative Dental Marketing Ideas - Golden Proportions …
While there may be many different kinds of patients you seek to attract, let’s narrow our focus down to one or two types of patients we ultimately want to drive into the practice.
Marketing the dental practice - American Dental Association
In this article, we focus on marketing dental practices within a style that will help dentists build an enviable word-of-mouth marketing campaign. A focused word-of-mouth campaign takes time, …
Smile brighter: unleashing the power of dental marketing
Offer unique promotions and incentives, such as teeth whitening or free consultations for new customers, to encourage prospective patients to choose your dental clinic over the …
Introduction to Marketing for Dental Practices
marketing efforts result in an increased new patient flow. It is up to the doctor/owner to establish the marketing strategy to create the right voice and image for their practice, but the office …
Dental Practice Success Special Issue: Marketing Principles …
Mastering the three principles of practice marketing — web and online marketing, reputation management and patient relationship management — is key to succeeding in your marketing …
The 15 Marketing Tactics that Every Dental Practice Must Follow
Having managed the online marketing efforts of over 50 dental practices, we have learned exactly what needs to be done in order to stay competitive. That’s why we’re giving you an in-depth …
MASTERING DIGITAL MARKETING - assets3.digimax.dental
I quickly realised that marketing for dental practices was unlike marketing for any other non-dental business. Practices needed help promoting ‘outcomes’ instead of services. In this issue of …
Make the Most of Your 2021 Dental Marketing - Patient Prism
creating a new patient welcome packet, creating an external marketing plan using multiple media channels, creating an internal marketing plan to communicate with your patients and drive …
The Dental Practice Owners Guide to Digital Marketing
Digital marketing extends beyond attracting new patients—it also enhances the patient experience. Online scheduling, reminders via email or SMS, and patient portals for accessing …
REGISTRATION PATIENT INFORMATION M F S M D W CHILD
MEDICAL HISTORY Name: Patient Health problems that you may have, or medication that you may be taking, could have an important interrelationship with the dentistry that you
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