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| digital asset management for retail: Digital and Marketing Asset Management Theresa Regli, 2016-08-02 The digital world is transitioning from text to media: photos, audio files, video clips, animations, games, and more. Enterprises of all kinds struggle with how to manage those media assets. Digital professionals who want to master the life cycles behind creating, storing, and reusing media need the inside scoop on how digital and media asset management technology really works. |
| digital asset management for retail: Digital Asset Management in Theory and Practice Mark Hedges, 2014-10 This practical handbook provides information professionals with everything they need to know to effectively manage digital content and information. The book addresses digital asset management (DAM) from a practitioner's point of view but also introduces readers to the theoretical background to the subject. It will thus equip readers with a range of essential strategic, technical and practical skills required to direct digital asset management activities within their area of business, while also providing them a well-rounded and critical understanding of the issues across domains. Digital Asset Management in Theory and Practice includes an evolving case study that serves to illustrate the topics and issues addressed in each chapter, as well as a sequence of practical exercises using freely available DAM software. Readership: Information professionals who work (or aim to work) in the digital content industries and managers of digital assets of various forms. Cultural and memory institutions, digital archives, and any areas of science, government and business organisation where there is a need to curate digital assets. Students taking LIS graduate courses worldwide. |
| digital asset management for retail: Digital Asset Management David Austerberry, 2012-07-26 The second edition focuses on the media and entertainment sector (M&E), with more information relevant to encompass broadcasters migration to file-based production. New technology and new products are also included and there is more detail on systems integration and product examples, plus extra case studies. New content includes: - Storage management where several products have been designed for the special needs of the media business. - XML and web services. - New case studies. |
| digital asset management for retail: The DAM Book Peter Krogh, 2009-04-27 One of the main concerns for digital photographers today is asset management: how to file, find, protect, and re-use their photos. The best solutions can be found in The DAM Book, our bestselling guide to managing digital images efficiently and effectively. Anyone who shoots, scans, or stores digital photographs is practicing digital asset management (DAM), but few people do it in a way that makes sense. In this second edition, photographer Peter Krogh -- the leading expert on DAM -- provides new tools and techniques to help professionals, amateurs, and students: Understand the image file lifecycle: from shooting to editing, output, and permanent storage Learn new ways to use metadata and key words to track photo files Create a digital archive and name files clearly Determine a strategy for backing up and validating image data Learn a catalog workflow strategy, using Adobe Bridge, Camera Raw, Adobe Lightroom, Microsoft Expression Media, and Photoshop CS4 together Migrate images from one file format to another, from one storage medium to another, and from film to digital Learn how to copyright images To identify and protect your images in the marketplace, having a solid asset management system is essential. The DAM Book offers the best approach. |
| digital asset management for retail: Implementing a Digital Asset Management System Jens Jacobsen, Tilman Schlenker, Lisa Edwards, 2012-08-21 Learn how the top CG film, computer game and web development companies have saved significant time and money on their projects by optimizing digital asset management systems and streamlining production processes. Also included is a product overview with 28 detailed descriptions of software solutions, including screenshots and prices, as well as a practical assessment of their suitability for different industries & project sizes. |
| digital asset management for retail: Digital Asset Management Elizabeth Keathley, 2014-03-31 Digital Asset Management: Content Architectures, Project Management, and Creating Order out of Media Chaos is for those who are planning a digital asset management system or interested in becoming digital asset managers. This book explains both the purpose of digital asset management systems and why an organization might need one. The text then walks readers step-by-step through the concerns involved in selecting, staffing, and maintaining a DAM. This book is dedicated to providing you with a solid base in the common concerns, both legal and technical, in launching a complex DAM capable of providing visual search results and workflow options. Containing sample job models, case studies, return on investment models, and quotes from many top digital asset managers, this book provides a detailed resource for the vocabulary and procedures associated with digital asset management. It can even serve as a field guide for system and implementation requirements you may need to consider. This book is not dedicated to the purchase or launch of a DAM; instead it is filled with the information you need in order to examine digital asset management and the challenges presented by the management of visual assets, user rights, and branded materials. It will guide you through justifying the cost for deploying a DAM and how to plan for growth of the system in the future. This book provides the most useful information to those who find themselves in the bewildering position of formulating access control lists, auditing metadata, and consolidating information silos into a very new sort of workplace management tool – the DAM. The author, Elizabeth Ferguson Keathley, is a board member of the DAM Foundation and has chaired both the Human Resources and Education committees. Currently Elizabeth is working with the University of British Columbia and the DAM Foundation to establish the first official certificate program for Digital Asset Managers. She has written, taught, and been actively a part of conferences related to the arrangement, description, preservation and access of information for over ten years. Her ongoing exploration of digital asset management and its relationship to user needs can be followed at her homepage for Atlanta Metadata Authority : atlantametadata.com. |
| digital asset management for retail: Digital Asset Management Unknown Author, 2012-10-12 Content and media asset management systems are core back office applications of the modern day broadcaster, yet there is little information available on the control and management of these systems and how content can be delivered over a variety of different channels: television, iTV, internet, webcasting, mobile phones and wireless PDAs. This book explains the potential for applying asset management systems to content creation models for distribution over a variety of outlets and the benefits gained from increased efficiency and lowering of costs. Taking an unbiased view and focusing on core principles rather than specific systems, David Austerberry presents the business case for digital asset management systems, demystifies some assumptions regarding the technology and provides a thorough introduction to the system components required, such as indexing, searching, middleware, database and rightsmanagement and web portals. |
| digital asset management for retail: Metadata Matters John Horodyski, 2022-04-03 In what is certain to be a seminal work on metadata, John Horodyski masterfully affirms the value of metadata while providing practical examples of its role in our personal and professional lives. He does more than tell us that metadata matters—he vividly illustrates why it matters. —Patricia C. Franks, PhD, CA, CRM, IGP, CIGO, FAI, President, NAGARA, Professor Emerita, San José State University, USA If data is the language upon which our modern society will be built, then metadata will be its grammar, the construction of its meaning, the building for its content, and the ability to understand what data can be for us all. We are just starting to bring change into the management of the data that connects our experiences. Metadata Matters explains how metadata is the foundation of digital strategy. If digital assets are to be discovered, they want to be found. The path to good metadata design begins with the realization that digital assets need to be identified, organized, and made available for discovery. This book explains how metadata will help ensure that an organization is building the right system for the right users at the right time. Metadata matters and is the best chance for a return on investment on digital assets and is also a line of defense against lost opportunities. It matters to the digital experience of users. It helps organizations ensure that users can identify, discover, and experience their brands in the ways organizations intend. It is a necessary defense, which this book shows how to build. |
| digital asset management for retail: Digital Asset Valuation and Cyber Risk Measurement Keyun Ruan, 2019-05-29 Digital Asset Valuation and Cyber Risk Measurement: Principles of Cybernomics is a book about the future of risk and the future of value. It examines the indispensable role of economic modeling in the future of digitization, thus providing industry professionals with the tools they need to optimize the management of financial risks associated with this megatrend. The book addresses three problem areas: the valuation of digital assets, measurement of risk exposures of digital valuables, and economic modeling for the management of such risks. Employing a pair of novel cyber risk measurement units, bitmort and hekla, the book covers areas of value, risk, control, and return, each of which are viewed from the perspective of entity (e.g., individual, organization, business), portfolio (e.g., industry sector, nation-state), and global ramifications. Establishing adequate, holistic, and statistically robust data points on the entity, portfolio, and global levels for the development of a cybernomics databank is essential for the resilience of our shared digital future. This book also argues existing economic value theories no longer apply to the digital era due to the unique characteristics of digital assets. It introduces six laws of digital theory of value, with the aim to adapt economic value theories to the digital and machine era. - Comprehensive literature review on existing digital asset valuation models, cyber risk management methods, security control frameworks, and economics of information security - Discusses the implication of classical economic theories under the context of digitization, as well as the impact of rapid digitization on the future of value - Analyzes the fundamental attributes and measurable characteristics of digital assets as economic goods - Discusses the scope and measurement of digital economy - Highlights cutting-edge risk measurement practices regarding cybersecurity risk management - Introduces novel concepts, models, and theories, including opportunity value, Digital Valuation Model, six laws of digital theory of value, Cyber Risk Quadrant, and most importantly, cyber risk measures hekla and bitmort - Introduces cybernomics, that is, the integration of cyber risk management and economics to study the requirements of a databank in order to improve risk analytics solutions for (1) the valuation of digital assets, (2) the measurement of risk exposure of digital assets, and (3) the capital optimization for managing residual cyber risK - Provides a case study on cyber insurance |
| digital asset management for retail: Essentials of Modeling and Analytics David B. Speights, Daniel M. Downs, Adi Raz, 2017-09-11 Essentials of Modeling and Analytics illustrates how and why analytics can be used effectively by loss prevention staff. The book offers an in-depth overview of analytics, first illustrating how analytics are used to solve business problems, then exploring the tools and training that staff will need in order to engage solutions. The text also covers big data analytical tools and discusses if and when they are right for retail loss prevention professionals, and illustrates how to use analytics to test the effectiveness of loss prevention initiatives. Ideal for loss prevention personnel on all levels, this book can also be used for loss prevention analytics courses. Essentials of Modeling and Analytics was named one of the best Analytics books of all time by BookAuthority, one of the world's leading independent sites for nonfiction book recommendations. |
| digital asset management for retail: The Multichannel Retail Handbook 2016 Edition Chris Jones, 2015-11-10 The march of the internet into retail is relentless. Online is where customers spend their time and, increasingly, their money. The internet is also changing. The rise of mobile is giving web access to millions more developing nation consumers, while simultaneously resetting the expectations of customers in highly developed markets. No retailer, anywhere in the world, can afford to be without a response to these fundamental changes in the way their customers are shopping. This is a handbook for planning, implementing, operating and enhancing that response. Packed with statistics, case-studies and examples, The Multichannel Retail Handbook is above all a practical guide. It provides useable tools and decision-frameworks. It offers actionable advice and recommendations. It takes the retailer to from why-what-how through to when. The 2016 Edition has been fully revised and updated to reflect the changes that have taken place in this rapid-moving sector since the original edition was published. |
| digital asset management for retail: Billboard , 1999-04-03 In its 114th year, Billboard remains the world's premier weekly music publication and a diverse digital, events, brand, content and data licensing platform. Billboard publishes the most trusted charts and offers unrivaled reporting about the latest music, video, gaming, media, digital and mobile entertainment issues and trends. |
| digital asset management for retail: PC Mag , 2004-08-17 PCMag.com is a leading authority on technology, delivering Labs-based, independent reviews of the latest products and services. Our expert industry analysis and practical solutions help you make better buying decisions and get more from technology. |
| digital asset management for retail: Driving Traffic and Customer Activity Through Affiliate Marketing Singh, Surabhi, 2017-06-16 Technological developments have created new opportunities for contemporary businesses. Online stores can now utilize a specific branch of marketing in order to maximize the revenue of their business and increase website traffic. Driving Traffic and Customer Activity Through Affiliate Marketing is an essential reference publication highlighting the latest scholarly research on the method of increasing online business traffic and sales by external referrals. Featuring extensive coverage on a broad range of topics and perspectives such as networking, program management, and customer satisfaction, this book is ideally designed for academicians, practitioners, and students seeking current information on ways to increase customer activity. |
| digital asset management for retail: Bricks to Clicks David Feinleib, 2017-05-19 Learn how to sell online. Real-world case studies and market insights from the world's largest brands reveal what the best brands are doing right to win online. Gain knowledge of best practices that enable brands and retailers to survive and thrive in the dynamic, fast-paced, and highly competitive world of e-commerce. Leveraging his first-hand knowledge as founder and CEO of Content Analytics, serial entrepreneur and author David Feinleib examines the threats and immense opportunity facing today’s most valuable brands. He demonstrates how brands that want to succeed in the fiercely competitive environment of e-commerce must understand and embrace the four key elements that control how much is sold and by whom: algorithms, content, convenience, and execution. What You'll Learn Learn the best practices in e-commerce of the world's leading brands and how to: Make the transition from selling in-store to selling (and winning) online Conduct online brand audits to pinpoint opportunities for improvement Increase brand equity through high-quality content Maximize onine sales by understanding the key metrics you need to measure and optimize Who This Book Is For Brand managers, shopper marketing professionals, e-commerce managers, and sales professionals at brands and manufacturers; buyers, category managers, and merchants at retailers; and agency and search engine marketing professionals looking to develop expertise in e-commerce so they can expand the work they do with their brand and retailer clients |
| digital asset management for retail: The Metadata Handbook Renée Register, Thad McIlroy, 2016-02-01 For book publishers large and small: the #1 guide to creating and distributing metadata for maximum sales. The Metadata Handbook shows how metadata works, enhancing findability, discoverability, and, of course, book sales. It introduces industry standards (think ONIX!) and best practices, and outlines the essential components for successful metadata creation and distribution. This handbook is a must for every publisher, both for print books and for ebooks. The new second edition is fully updated and expanded to include the most recent information on metadata standards, practices, and use in the publishing industry. |
| digital asset management for retail: Encyclopedia of Information Science and Technology Mehdi Khosrow-Pour, Mehdi Khosrowpour, 2009 This set of books represents a detailed compendium of authoritative, research-based entries that define the contemporary state of knowledge on technology--Provided by publisher. |
| digital asset management for retail: Encyclopedia of New Media Steve Jones, 2002-12-10 Scholars and students finally have a reference work documenting the foundations of the digital revolution. Were it not the only reference book to cover this emergent field, Jones′s encyclopedia would still likely be the best. --CHOICE The articles are interesting, entertaining, well written, and reasonably long. . . . Highly recommended as a worthwhile and valuable addition to both science and technology and social science reference collections. --REFERENCE & USER SERVICES QUARTERLY, AMERICAN LIBRARY ASSOCIATION From Amazon.com to virtual communities, this single-volume encyclopedia presents more than 250 entries that explain communication technology, multimedia, entertainment, and e-commerce within their social context. Edited by Steve Jones, one of the leading scholars and founders of this emerging field, and with contributions from an international group of scholars as well as science and technology writers and editors, the Encyclopedia of New Media widens the boundaries of today′s information society through interdisciplinary, historical, and international coverage. With such topics as broadband, content filtering, cyberculture, cyberethics, digital divide, freenet, MP3, privacy, telemedicine, viruses, and wireless networks, the Encyclopedia will be an indispensable resource for anyone interested or working in this field. Unlike many encyclopedias that provide short, fragmented entries, the Encyclopedia of New Media examines each subject in depth in a single, coherent article. Many articles span several pages and are presented in a large, double-column format for easy reading. Each article also includes the following: A bibliography Suggestions for further reading Links to related topics in the Encyclopedia Selected works, where applicable Entries include: Pioneers, such as Marc Andreesen, Marshall McLuhan, and Steve Jobs Terms, from Access to Netiquette to Web-cam Technologies, including Bluetooth, MP3, and Linux Businesses, such as Amazon.com Key labs, research centers, and foundations Associations Laws, and much more The Encyclopedia of New Media includes a comprehensive index as well as a reader′s guide that facilitates browsing and easy access to information. Recommended Libraries Public, academic, government, special, and private/corporate |
| digital asset management for retail: Encyclopedia of Information Science and Technology, First Edition Khosrow-Pour, D.B.A., Mehdi, 2005-01-31 Comprehensive coverage of critical issues related to information science and technology. |
| digital asset management for retail: Fashion and Textiles: Breakthroughs in Research and Practice Management Association, Information Resources, 2017-08-11 Management technique and operation strategies vary depending on the particular industry. This allows businesses in that industry to thrive and increase competitive advantage. Fashion and Textiles: Breakthroughs in Research and Practice is a critical source of academic knowledge on the latest business and management perspectives within the fashion and textiles industry. Highlighting a range of pertinent topics such as marketing, consumer behavior, and value creation, this book is an ideal reference source for academics, professionals, researchers, students, and practitioners interested in emerging trends in global fashion and textile management. |
| digital asset management for retail: The WEALTHTECH Book Susanne Chishti, Thomas Puschmann, 2018-07-23 Get a handle on disruption, innovation and opportunity in investment technology The digital evolution is enabling the creation of sophisticated software solutions that make money management more accessible, affordable and eponymous. Full automation is attractive to investors at an early stage of wealth accumulation, but hybrid models are of interest to investors who control larger amounts of wealth, particularly those who have enough wealth to be able to efficiently diversify their holdings. Investors can now outperform their benchmarks more easily using the latest tech tools. The WEALTHTECH Book is the only comprehensive guide of its kind to the disruption, innovation and opportunity in technology in the investment management sector. It is an invaluable source of information for entrepreneurs, innovators, investors, insurers, analysts and consultants working in or interested in investing in this space. • Explains how the wealth management sector is being affected by competition from low-cost robo-advisors • Explores technology and start-up company disruption and how to delight customers while managing their assets • Explains how to achieve better returns using the latest fintech innovation • Includes inspirational success stories and new business models • Details overall market dynamics The WealthTech Book is essential reading for investment and fund managers, asset allocators, family offices, hedge, venture capital and private equity funds and entrepreneurs and start-ups. |
| digital asset management for retail: Illustrating Digital Innovations Towards Intelligent Fashion Pethuru Raj, |
| digital asset management for retail: Advertising Management in a Digital Environment Larry D. Kelley, Kim Bartel Sheehan, 2021-07-21 Advertising Management in a Digital Environment: Text and Cases blends the latest methods for digital communication and an understanding of the global landscape with the best practices of the functional areas of management. Divided into three core sections, the book provides a truly holistic approach to Advertising Management. The first part considers the fundamentals of advertising management, including leadership, ethics and corporate social responsibility, and finance and budgeting. The second part considers human capital management and managing across cultures, whilst the third part discusses strategic planning, decision making and brand strategy. To demonstrate how theory translates to practice in advertising, each chapter is illustrated with real-life case studies from a broad range of sectors, and practical exercises allow case analysis and further learning. This new textbook offers an integrated and global approach to Advertising Management and should be core or recommended reading for undergraduate and postgraduate students of Media Management, Advertising, Marketing Management and Strategy, Communications and Public Relations. The applied approach provided by case study analysis makes it equally suitable for those in executive education and studying for professional qualifications. |
| digital asset management for retail: Encyclopedia of Information Science and Technology, Third Edition Khosrow-Pour, Mehdi, 2014-07-31 This 10-volume compilation of authoritative, research-based articles contributed by thousands of researchers and experts from all over the world emphasized modern issues and the presentation of potential opportunities, prospective solutions, and future directions in the field of information science and technology--Provided by publisher. |
| digital asset management for retail: Network World , 2003-11-10 For more than 20 years, Network World has been the premier provider of information, intelligence and insight for network and IT executives responsible for the digital nervous systems of large organizations. Readers are responsible for designing, implementing and managing the voice, data and video systems their companies use to support everything from business critical applications to employee collaboration and electronic commerce. |
| digital asset management for retail: Computerworld , 2002-08-19 For more than 40 years, Computerworld has been the leading source of technology news and information for IT influencers worldwide. Computerworld's award-winning Web site (Computerworld.com), twice-monthly publication, focused conference series and custom research form the hub of the world's largest global IT media network. |
| digital asset management for retail: Corporate Real Estate Asset Management Barry Haynes, Nick Nunnington, 2010-10-28 It is important for those studying and practicing in real estate and property management to learn to manage property assets effectively, to be able to provide their companies with effective property and facilities solutions. This book raises the awareness of how real estate management can support business, transform the workplace and impact upon people and productivity, ensuring that costs are minimized and profit maximized. Written for advanced undergraduate students on property related courses, it provides them with a rounded understanding by aligning the subject with estates management, facilities management and business strategy. Case studies and action plans provide real insight and make this book an essential reference for those at the start of their careers in real estate and facilities management. |
| digital asset management for retail: Financial Management In The Digital Economy David Kuo Chuen Lee, Ding Ding, Chong Guan, 2021-12-02 Financial Management in the Digital Economy adopts an integrated approach to synthesize the various areas in finance into a consolidated framework and implements the theories and practices in the world of digital economy. The first part of this book extends the fundamentals of asset management to digital assets, and also covers topics like cryptocurrency and blockchain technology. The next part of the volume discusses the concept of financial inclusion, digital innovations and technology-enabled business model innovations in the financial sector.This book reviews the finance and FinTech ecosystem to provide insights into the most important technological developments in the financial services to better understand the future trends, challenges as well as opportunities for both the incumbents and the start-ups in the fast-changing finance world. |
| digital asset management for retail: Managing Business with Electronic Commerce: Issues and Trends Gangopadhyay, Aryya, 2001-07-01 This book addresses the importace of e-commerce from developing Web-based systems and pricing to payment systems and budgeting. |
| digital asset management for retail: Professional Content Management Systems Andreas Mauthe, Peter Thomas, 2005-08-05 Content and Content Management are core topics in the IT and broadcast industry. However these terms have not been clearly defined for those learning the field. The topic is complex and users from different industries have different backgrounds and a varied understanding of content issues. Multimedia Content Management helps to clarify the subject area, define problematic issues and establish a universal understanding of content and its management. * Provides clarity in the subject area * Defines potential problems and establishes a universal understanding * Builds an architectural framework upon this account and different aspects of the industry and solutions are reviewed * Comprehensively describes the different users working and accessing content, the applications and workflows Essential reading for students, engineers and technical managers, in the area of data, storage management and multimedia, requiring an overview of this complex topic. The topics discussed will also prove highly insightful for executive managers and media professionals with a technical understanding and broadcast executives in the field. |
| digital asset management for retail: From Hoodies to Suits Annelise Osborne, 2024-06-11 Learn how digital asset technologies can be applied to the regulated, traditional finance industry for improved performance and returns In From Hoodies to Suits: Innovating Digital Assets for Traditional Finance, leading finance innovator Annelise Osborne bridges the gap between the “hoodies” who invented the technology behind digital assets and the “suits” who run traditional financial markets, in an entertaining and insightful guide for implementing digital assets in an institutional environment. You’ll discover the possibilities unlocked by new technological advancements, including alternative investments, new marketplaces, interoperability between counterparties, and even improved forms of diversification. You’ll also find: Discussions of why the adoption of digital assets is so critical for the future of finance and the ways the industry’s largest players are implementing its technologies and concepts now Explorations of what we can learn from some of the crypto industry’s most infamous and well-known wins and losses, including the collapse of FTX Strategies for implementing institutional digital assets to realize opportunities in private markets, funds, debt, repo, alternative assets and back office transactions in this evolving and dynamic financial environment A fascinating new take on the future of finance, From Hoodies to Suits is a must-read guide for aspiring and practicing finance professionals, technology developers, fintech participants, and anyone else with an interest in the intersection of finance and technology. |
| digital asset management for retail: Computerworld , 1999-11-15 For more than 40 years, Computerworld has been the leading source of technology news and information for IT influencers worldwide. Computerworld's award-winning Web site (Computerworld.com), twice-monthly publication, focused conference series and custom research form the hub of the world's largest global IT media network. |
| digital asset management for retail: Hacking Marketing Scott Brinker, 2016-03-02 Apply software-inspired management concepts to accelerate modern marketing In many ways, modern marketing has more in common with the software profession than it does with classic marketing management. As surprising as that may sound, it's the natural result of the world going digital. Marketing must move faster, adapt more quickly to market feedback, and manage an increasingly complex set of customer experience touchpoints. All of these challenges are shaped by the dynamics of software—from the growing number of technologies in our own organizations to the global forces of the Internet at large. But you can turn that to your advantage. And you don't need to be technical to do it. Hacking Marketing will show you how to conquer those challenges by adapting successful management frameworks from the software industry to the practice of marketing for any business in a digital world. You'll learn about agile and lean management methodologies, innovation techniques used by high-growth technology companies that any organization can apply, pragmatic approaches for scaling up marketing in a fragmented and constantly shifting environment, and strategies to unleash the full potential of talent in a digital age. Marketing responsibilities and tactics have changed dramatically over the past decade. This book now updates marketing management to better serve this rapidly evolving discipline. Increase the tempo of marketing's responsiveness without chaos or burnout Design continuous marketing programs and campaigns that constantly evolve Drive growth with more marketing experiments while actually reducing risk Architect marketing capabilities in layers to better scale and adapt to change Balance strategic focus with the ability to harness emergent opportunities As a marketer and a manager, Hacking Marketing will expand your mental models for how to lead marketing in a digital world where everything—including marketing—flows with the speed and adaptability of software. |
| digital asset management for retail: Understanding IBM Workplace Strategy & Products Ron Sebastian, Douglas W. Spencer, 2005 IBM's vision for the future of collaborative computing is realized in this guide to implementing the IBM Workplace for IT managers. An overview of the key product lines that implement the IBM Workplace vision, including Lotus Workplace, WebSphere Portal, Lotus Notes and Domino, and WebSphere Everyplace is also provided. |
| digital asset management for retail: Handbook of Research on Interdisciplinary Reflections of Contemporary Experiential Marketing Practices Akel, Gökhan, 2022-06-24 Technology has brought many innovations and changes in experiential design and experiential products and services. The digital transformations brought about by technology have led to problem-solving, creative functioning, and unique improvements along with experiences. Human-digital experience interaction prevails in many areas of modern society, and in order to evaluate this interaction, a more balanced understanding of digital and experience processes is required. The Handbook of Research on Interdisciplinary Reflections of Contemporary Experiential Marketing Practices discusses innovative research on experiential marketing and evaluates the interdisciplinary reflections of practices from different perspectives. The book also explores how the concept of experience is developed, managed, and marketed according to current consumer needs and motivations. Covering critical topics such as experience economy and tourism experience management, this reference work is ideal for managers, marketers, hospitality professionals, academicians, practitioners, scholars, researchers, instructors, and students. |
| digital asset management for retail: Information Superhighways Newsletter , |
| digital asset management for retail: Liability-Driven Investment Dan Tammas-Hastings, 2021-02-22 Understand the investment template that dominates the pension industry Liability-Driven Investment is the practitioner’s guide to this increasingly popular investment template. Already the dominant framework for pension schemes in Europe and the UK, the LDI market is expected to grow significantly with the shift from Defined Benefit to Defined Contribution, and then into Digital Asset Management — or Robo-Advice. With an aging population and significant under-saving globally, more and more finance professionals will need to know how to work within and around the LDI framework; this book provides clear explanations for the framework’s usefulness and growing popularity to help practitioners find their bearings in and around the LDI space. The ultimate goal of LDI is to move beyond simple asset value maximisation and ensure that investors have sufficient funds to pay liabilities. This informative guide digs into that basic premise to show the various mechanisms, guidelines and practices that make up the framework’s “working parts.” Discover the optimal investment strategies in multiple assets classes Understand the key characteristics of the instruments used, including bonds, interest rate derivatives, and inflation linked products Learn why pension companies and individual investors are moving toward LDI Explore the ways in which the explosive growth of Robo-Advice will change retail investment Finance professionals have long been accustomed to shifting landscapes — it is taken as a given that prevailing thought and attendant practices will change over time — but the rapid expansion of LDI has taken many by surprise. Having already been established as the dominant framework for pensions, it is clear that the emphasis on LDI will only continue to grow. Liability-Driven Investment tells you what you need to know in order to work effectively with LDI. |
| digital asset management for retail: Knowledge Seeker - Ontology Modelling for Information Search and Management Edward H. Y. Lim, James N. K. Liu, Raymond S.T. Lee, 2011-01-31 The Knowledge Seeker is a useful system to develop various intelligent applications such as ontology-based search engine, ontology-based text classification system, ontological agent system, and semantic web system etc. The Knowledge Seeker contains four different ontological components. First, it defines the knowledge representation model ¡V Ontology Graph. Second, an ontology learning process that based on chi-square statistics is proposed for automatic learning an Ontology Graph from texts for different domains. Third, it defines an ontology generation method that transforms the learning outcome to the Ontology Graph format for machine processing and also can be visualized for human validation. Fourth, it defines different ontological operations (such as similarity measurement and text classification) that can be carried out with the use of generated Ontology Graphs. The final goal of the KnowledgeSeeker system framework is that it can improve the traditional information system with higher efficiency. In particular, it can increase the accuracy of a text classification system, and also enhance the search intelligence in a search engine. This can be done by enhancing the system with machine processable ontology. |
| digital asset management for retail: Plunkett's Entertainment & Media Industry Almanac Jack W. Plunkett, 2009-01-22 Offers profiles on many of firms in film, radio, television, cable, media, and publishing of various types including books, magazines and newspapers. This book contains many contacts for business and industry leaders, industry associations, Internet sites and other resources. It provides profiles of nearly 400 of top entertainment and media firms. |
| digital asset management for retail: Dam Survival Guide David Diamond, 2012-11-04 What Digital Asset Management Industry Pros say about DAM Survival Guide: If you are investing in DAM books to learn more about the subject, I can recommend this one. - Naresh Sarwan, Senior Editor, DigitalAssetManagementNews.org After you've read DAM Survival Guide, when you negotiate with a DAM vendor or try to evaluate the value of a system for your business, you won't have many blanks left for a vendor to fill in with marketing babble. It therefore is a book I warmly recommend. - Erik Vlietinck, Principle, IT Enquirer From newbies to experienced digital asset managers, DAM Survival Guide provides enough information that you can access what you need when you need it. - Marisa Peacock, Journalist, CMS Wire Digital Asset Management Vendors, Integrators, Analyst and Consultants be warned the DAM Survival Guide is packed full of insights, strategies and common sense guides for making DAM work for the end user. David Diamond, a seasoned DAM professional, shares his knowledge using wit, analogy, metaphor that cleaves the real meat on the bones of complexity that is Digital Asset Management. David nails it on every level: technology, human and insights. I would not hesitate in recommending DAM Survival Guide to anyone on or starting their DAM Journey. - Mark Davey, Founder, DAM Foundation _______________ ABOUT THE BOOK DAM Survival Guide is a digital asset management book that explains everything you need to know to design, plan, deploy, promote and maintain a successful DAM initiative at your organization. Written by a recognized DAM industry export in a friendly, easy-to-follow style, DAM Survival Guide is a must-have resource for those new to DAM, and it's great for those looking to increase their DAM knowledge too. DAM Survival Guide is everything you need to know about DAM in one book. Starting with an overview of what digital asset management is and isn't (including a section on why you might not need DAM at all), the book goes on to offer a detailed discussion of everything that's important for you to know before you get too far with your DAM planning: Learn the benefits of wrapping DAM into a corporate initiate you can better manage Know how to find and recruit others at your organization who can become great allies See how you can benefit from reliable professional help (cheap or even free!), so you can avoiding expensive time-wasters Fully understand the needs of your organization, so that you can exceed expectations Start thinking about DAM software at the right time, so you can avoid costly purchase mistakes Discover tricks to determine which DAM vendors are most favored by customers, most progressive, and most likely to stay in business Explore elements of human psychology that can help you overcome change-resistance and increase buy-in Including approximately 56,000 words, this book, first published in June, 2012, is packed with useful information the author, David Diamond, has acquired during his 12+ years as a professional in the Digital Asset Management industry. Note: The Digital Asset Management Survival Guide mentions no DAM software solutions or vendors by name. The book's contents are unbiased and applicable no matter which DAM solution you determine to be right for you. |
What Is Digital Transformation? - IBM
Digital transformation is a business strategy initiative that incorporates digital technology across all areas of an organization. It evaluates and modernizes an organization’s processes, …
What is Digital Identity? - IBM
Feb 20, 2025 · A human digital identity might include information such as age, driver’s license, Social Security number or biometric data such as fingerprints and facial recognition scans. …
The Ratings Thread (Part 76) — Digital Spy
Dec 31, 2024 · digital spy, part of the hearst uk entertainment network ©2024 Hearst UK is the trading name of the National Magazine Company Ltd, 30 Panton Street, Leicester Square, …
What is a Digital Worker? - IBM
Ocash is a digital cash application specialist, the latest recruit for the finance and accounting function. It’s often helpful to consider and position your digital workers in the roles that they …
Digital Transformation Examples, Applications & Use Cases - IBM
Jan 29, 2024 · The main goal of a digital transformation is to use new digital technologies throughout all aspects of a business and improve business processes. By using AI, …
Soaps — Digital Spy
6 days ago · digital spy, part of the hearst uk entertainment network ©2024 Hearst UK is the trading name of the National Magazine Company Ltd, 30 Panton Street, Leicester Square, …
What Is Digital Experience? - IBM
With an ever-expanding number of digital touchpoints, digital experience management has become a complex task, but one that can help engage new users, differentiate organizations …
What is digital forensics? - IBM
Feb 16, 2024 · Digital forensics has broad applications because it treats digital evidence like any other form of evidence. Just as officials use specific processes to gather physical evidence …
What is the Digital Operational Resilience Act (DORA)? - IBM
Apr 13, 2023 · The Digital Operational Resilience Act, or DORA, is a European Union (EU) regulation that creates a binding, comprehensive information and communication technology …
Apa itu Pemasaran Digital? - IBM
Evolusi pemasaran digital terjalin erat dengan perkembangan internet dan teknologi online. Ketika pemasaran tradisional sangat bergantung pada tenaga penjualan perorangan, praktik …
What Is Digital Transformation? - I…
Digital transformation is a business strategy initiative that incorporates digital technology across all areas of an organization. It …
What is Digital Identity? - IBM
Feb 20, 2025 · A human digital identity might include information such as age, driver’s license, Social Security number or …
The Ratings Thread (Part 76) — Digital …
Dec 31, 2024 · digital spy, part of the hearst uk entertainment network ©2024 Hearst UK is the trading name of the …
What is a Digital Worker? - IBM
Ocash is a digital cash application specialist, the latest recruit for the finance and accounting function. It’s often helpful to consider …
Digital Transformation Examples, Applicati…
Jan 29, 2024 · The main goal of a digital transformation is to use new digital technologies throughout all aspects of …
Soaps — Digital Spy
6 days ago · digital spy, part of the hearst uk entertainment network ©2024 Hearst UK is the trading name of the …
What Is Digital Experience? - IBM
With an ever-expanding number of digital touchpoints, digital experience management has become a complex …
What is digital forensics? - IBM
Feb 16, 2024 · Digital forensics has broad applications because it treats digital evidence like any other form of …
What is the Digital Operational Resilien…
Apr 13, 2023 · The Digital Operational Resilience Act, or DORA, is a European Union (EU) regulation that creates a binding, …
Apa itu Pemasaran Digital? - IBM
Evolusi pemasaran digital terjalin erat dengan perkembangan internet dan teknologi online. Ketika pemasaran tradisional …
