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| doctor of marketing degree: The Doctor of Nursing Practice Lisa Astalos Chism, 2013 This book is written specifically for Doctor of Nursing Practice (DNP) graduate students by a DNP graduate. This book explores the roles and professional issues DNP students will encounter in their studies and their career. The book covers:*A description of the DNP degree, including discussion of the evolution of doctoral education in nursing and the development of the DNP.*Rationale for the development of the DNP degree, including relevant discussion of the American Association of Colleges of Nurses (AACN) Essentials of Doctoral Education for Advanced Practice Nursing, the AACNs Position Paper on the DNP, and the Institute of Medicines Report calling for higher education among health care professionals*Discussion of the various roles of the DNP prepared advanced practice nurse, including role transition issues. *Other professional issues that DNP graduate students/new graduates are encountering, such as the use of the title doctor and educating others about the DNP degree |
| doctor of marketing degree: Compelling Storytelling Narratives for Sustainable Branding Rodrigues, Paula, Borges, Ana Pinto, Vieira, Elvira, Tavares, Victor, 2024-07-16 Consumers are applying more pressure on companies to embrace sustainable practices and tell purposeful stories to win their approval. They are increasingly critical of brands for their environmental and social impact, demanding authenticity and accountability. However, many businesses need help navigating this complex terrain, unsure of how to effectively integrate sustainability into their branding strategies. The lack of comprehensive resources that bridge the gap between theory and practice in sustainable branding is a significant challenge that needs immediate attention. Compelling Storytelling Narratives for Sustainable Branding solves this pressing problem through a collection of insightful chapters contributed by esteemed academics, researchers, and practitioners. This book offers a roadmap for businesses seeking to align their brand narratives with sustainability principles. By delving into the psychology of storytelling, analyzing successful case studies, and providing practical guidance, this compendium equips readers with the tools and strategies to integrate sustainability into their branding efforts authentically. |
| doctor of marketing degree: State and Federal Marketing Activities and Other Economic Work United States. Bureau of Agricultural Economics, 1926 |
| doctor of marketing degree: Marketing in Finland Maryanne B. Lyons, 1981 |
| doctor of marketing degree: Marketing Ambulatory Care Services William J. Winston, 1985 |
| doctor of marketing degree: Great Books Written by Africans across the Academic Disciplines Emmanuel D. Babatunde, Abdul Karim Bangura, 2022-07-04 This volume is the first text to provide a comprehensive account of the great books across the academic disciplines written by Africans born in the continent and those who became naturalized citizens of African countries. These great books are those that have had a powerful, important or affecting influence on the author of a chapter in this book, as an individual, and on society. The books included here are mostly of the storytelling type and, thus, not representative of most of the academic disciplines. This volume allows each contributor to write a chapter on a discipline showcasing five great books written by African authors. Each selection is appraised and suggestions made by other experts in a discipline, while every chapter entails an introduction to the topic, a conceptual discussion of the discipline, a book-by-book review of the five books, and a conclusion and recommendations for research using the selected books. |
| doctor of marketing degree: Handbook of Research on Consumerism in Business and Marketing: Concepts and Practices Kaufmann, Hans-Ruediger, 2014-03-31 The modern era of business has prompted an increased focus on the consumer and the responsibility of corporations to consider their ethical and social obligations to their customers. The rise of the consumerist movement has encouraged further research and development on the topic of consumerism, enabling business to succeed in a consumer-driven market. Handbook of Research on Consumerism in Business and Marketing: Concepts and Practices features research on diverse topics on consumerism in the global marketplace, focusing on the ways in which businesses can improve their relationships with customers as well as analyze and influence purchasing behavior. As a comprehensive reference source on topics pertaining to consumer management, identity, and behavior, this publication is intended for use by marketing professionals, business managers, students, and academicians. |
| doctor of marketing degree: Rural Marketing: Text And Cases, 2/E Krishnamacharyulu C. S. G., 2011-09 |
| doctor of marketing degree: How to Market Books Alison Baverstock, 2008 How to Market Books, now in its fourth edition, has for many years been the place to turn for professionals in the industry charged with maximizing revenues and minimizing costs. In recent years the selling and marketing of books has come under more and more pressure. The industry has become dominated by the larger chains, by new channels to market, by new players such as supermarkets, and by consumer demand for different product formats. This book provides the answers for the marketer whose job it is to sell and market books in today's increasingly competitive bookselling environment. Whether you are a marketing or sales director, manager or executive, How to Market Books shows you best-practice ways to maximize marketing ROIs and deliver top-line growth for your publishing company. Written by Alison Baverstock, Senior Lecturer in Publishing Studies at Kingston University, the new edition has been brought right up to date to include: digital and online marketing; professional and STM publishing; leveraging international sales; and low-cost guerrilla marketing. Used throughout the industry, the new edition will ensure that the book maintains its well-earned status as the bible of book marketing. |
| doctor of marketing degree: Pharmaceutical Marketing Ross Mullner, 2005 The purpose of this title is to address some of the complex and controversial issues posed by pharmaceutical marketing. Specifically, articles in this work will address the impact of direct-to-consumer advertising of drugs, the marketing of drugs over the Internet, pharmaceutical companies' marketing policies, and the marketing of herbal products, which are not regulated by the United States Food and Drug Administration (FDA). Hopefully, it will provide many new insights into the benefits and pitfalls of pharmaceutical marketing. Originally published as Journal of Consumer Marketing (2005, Vol.22, No.7) |
| doctor of marketing degree: American Universities and Colleges Praeger Publishers, 2010-04-16 For well over a half century, American Universities and Colleges has been the most comprehensive and highly respected directory of four-year institutions of higher education in the United States. A two-volume set that Choice magazine hailed as a most important resource in its November 2006 issue, this revised edition features the most up-to-date statistical data available to guide students in making a smart yet practical decision in choosing the university or college of their dreams. In addition, the set serves as an indispensable reference source for parents, college advisors, educators, and public, academic, and high school librarians. These two volumes provide extensive information on 1,900 institutions of higher education, including all accredited colleges and universities that offer at least the baccalaureate degree. This essential resource offers pertinent, statistical data on such topics as tuition, room and board; admission requirements; financial aid; enrollments; student life; library holdings; accelerated and study abroad programs; departments and teaching staff; buildings and grounds; and degrees conferred. Volume two of the set provides four indexes, including an institutional Index, a subject accreditation index, a levels of degrees offered index, and a tabular index of summary data by state. These helpful indexes allow readers to find information easily and to make comparisons among institutions effectively. Also contained within the text are charts and tables that provide easy access to comparative data on relevant topics. |
| doctor of marketing degree: MBA Programs 2010 Peterson's, 2010-06-15 Peterson's MBA Programs provides comprehensive profiles of up-to-date information on full-time, part-time, joint-degree, Executive MBA, and online graduate programs at more than 1,000 institutions, including degrees comparable or equivalent to an MBA. A wealth of facts and figures on admission and degree requirements, entrance difficulty, postgraduate hiring rates, financial aid, and contact information for approximately 4,000 graduate-level business programs are all available within Peterson's guide. It contains informative articles such as how an MBA can advance a career, how to choose the right program and pay for it, the advantages of getting your advanced business degree abroad, information on the latest hiring and salary trends, and application tips, including guidance on how to write a winning essay. Profiles of institutions are listed alphabetically within state, province, or country, with all the fast facts an applicant needs-plus two-page narrative descriptions which contain even more in-depth information on schools. |
| doctor of marketing degree: Kellogg on Integrated Marketing Dawn Iacobucci, Bobby J. Calder, 2002-11-12 This cutting-edge book-with contributions by the star faculty of the Kellogg School of Management and the Medill School of Journalism's Integrated Marketing Communications department at Northwestern University-offers the latest thinking on the art and science of integrated marketing. A must for today's marketing professional, Kellogg on Integrated Marketing addresses the daily activities of marketing managers and helps them enhance brand equity with new techniques and strategies from the experts. You'll hear from: - Eric G. Berggren - Stephen Burnett - Bobby J. Calder - Tom Collinger - Adam Duhachek - Lisa Fortini-Campbell - Nigel Hopkins - Dawn Iacobucci - Richard I. Kolsky - Maria Flores Letelier - Edward C. Malthouse - Francis J. Mulhern - Lisa A. Petrison - Andrew Razeghi - Don E. Schultz - Charles Spinosa - Paul Wang |
| doctor of marketing degree: Pennsylvania Abstract , 2003 |
| doctor of marketing degree: American Women Leaders Carol Hooks Hawkins, 2009-01-02 This reference work contains entries on 1,560 women who have excelled in their careers to become well-known leaders in politics, business, education and culture. From Justice Cynthia Aaron to business executive Andrea Zoop, it includes women of many races, nations of origin, economic backgrounds, and fields of interest to present a wide-ranging group of leaders who can be considered positive role models of achievement. Each entry gives an informative biography, including up-to-date details of accomplishments. |
| doctor of marketing degree: Peterson's Annual Guides to Graduate Study Peterson's Guides, Inc, 1983 |
| doctor of marketing degree: Race/ethnicity Trends in Degrees Conferred by Institutions of Higher Education, 1980-81 Through 1989-90 Frank Morgan, 1992 This report presents data, collected from 3,532 institutions of higher education within the 50 states and the District of Columbia, concerning the number of degrees conferred by these accredited institutions over the 10-year period from 1980-81 to 1989-90. Primary data sources were the Higher Education General Information Survey (HEGIS) for 1980-81 through 1984-85 and the Integrated Postsecondary Education Data System (IPEDS) for 1986-87 through 1989-90. Tables of data, comprising 85 percent of the report, list the following information: (1) numbers and percentages of degrees conferred by level of degree and sex without regard to race/ethnicity; (2) numbers and percentages of degrees conferred by level of degree and race/ethnicity without regard to sex; (3) numbers of degrees conferred and average annual percentage change by level of degree and field of study without regard to sex or race/ethnicity; (4) numbers of degrees conferred by sex, race/ethnicity, and field of study. In addition, individual tables present the same type of data specific to each level of degree (i.e., associate's, bachelor's, master's, doctor's, and first professional). The appendix provides the total number of associate's, bachelor's, master's, and doctor's degrees conferred in 1989-90, by detailed program specialty and summarized to the discipline division. (GLR) |
| doctor of marketing degree: Degrees and other awards conferred by Title IV eligible, degree-granting institutions , |
| doctor of marketing degree: Digest of Education Statistics , 2008 Contains information on a variety of subjects within the field of education statistics, including the number of schools and colleges, enrollments, teachers, graduates, educational attainment, finances, Federal funds for education, libraries, international education, and research and development. |
| doctor of marketing degree: Competition in the Health Services Market United States. Congress. Senate. Committee on the Judiciary, 1974 |
| doctor of marketing degree: Chartbook of degrees conferred, 1969-70 to 1993-94 , |
| doctor of marketing degree: Competition in the Health Services Market United States. Congress. Senate. Committee on the Judiciary. Subcommittee on Antitrust and Monopoly, 1974 |
| doctor of marketing degree: Comprehensive Guide to SBI Bank PO Preliminary & Main Exams with PYQs, 100+ Video Course (12th Edition) | 5 Online Tests | 5000+ MCQs | Fully Solved Disha Experts, The updated and revised 12th edition of the Book Comprehensive guide to SBI Bank PO Exam is now a more powerful preparatory material with the addition of 100+ Hours of Video Lectures & 5 Online Tests. # This new edition incorporates new chapters/ variety of questions as per latest SBI PO exams. # A 100+ Hours of Self-paced Video Course is also added with this book to provide preparatory lectures which can be attended from the comfort of your home. # The book covers all the sections of the Preliminary & Main PO Exams - English Language, Quantitative Aptitude, Data Analysis & Data Interpretation, Reasoning Ability, Computer Aptitude, and Banking knowledge & General Awareness and Current Updates. # The book provides well illustrated theory with exhaustive fully solved examples for learning. # This is followed with an exhaustive collection of solved questions in the form of Exercise. # The book incorporates last 9 years SBI PO Prelim & Main Question papers with solutions in the respective chapters. # A total of 5000+ MCQs with 100% explanations to quant, Reasoning & English sections. Study material for Banking/ economics financial Awareness with Past years’ Questions & Practice Questions is covered in the book. # Also cover high level questions on latest SBI PO Exam pattern. |
| doctor of marketing degree: Understanding Marketing Celia Phillips, Ad Pruyn, Marie-Paule Kestemont, 2000-04-07 Understanding Marketing A European Casebook Understanding Marketing has been written by marketing lecturers drawn from leading universities and business schools throughout Europe. This collection of case studies covers a broad range of marketing issues, including: strategic marketing; new products; branding; marketing communication and promotion; business-to-business marketing; and product pricing and distribution. * Includes 20 cases written by lecturers from universities in 14 different European countries belonging to the CEMS network * The cases cover a wide range of products: brewing, soft drinks, mobile telephones, banking,textiles, skin products and office furniture being only a selection of the products included * The cases are of ideal length for a two-hour seminar or lecture discussion * Small and not-for-profit organizations are discussed as well as multinational organizations Suitable for undergraduate, MBA and other graduate-level courses in marketing, marketing management, international marketing and European marketing. |
| doctor of marketing degree: Analysis of Doctor's Degrees Awarded to Men and to Women 1970-71 Through 1974-75 Mary Diederich Ott, 1977 |
| doctor of marketing degree: Health Care Marketing Plans Steven G. Hillestad, Eric N. Berkowitz, 1991 Health Care Marketing Plans offers health care managers & marketeers step-by-step advice on how to develop & implement a successful marketing strategy for their facility. |
| doctor of marketing degree: Digest of Education Statistics, 2008 Thomas D. Snyder, Sally A. Dillow, 2009-05 Statistical information on the whole range of American education is presented in this volume. Coverage ranges from kindergarten through graduate school, and is based upon data from both government and private sources. The main part of the book is composed of the following chapters: all levels of education, elementary and secondary education, federal programs for education and related activities, outcomes of education, international comparisons of education, and learning resources and technology. Supplemental sections on population trends, attitudes towards education, education characteristics of the labor force, government finances, and economic trends provide the background needed for evaluating education data. |
| doctor of marketing degree: New Challenges for Future Sustainability and Wellbeing Ercan Özen, Simon Grima, Rebecca E. Dalli Gonzi, 2021-05-21 New Challenges for Future Sustainability and Wellbeing is a collection of studies about sustainability and related challenges, such as income, wealth, the environment, education and regional equality that influence the pace of economic development and affects the well-being of people and organisations all over the world. |
| doctor of marketing degree: Marketing Management for Defence Procurement Frederick E. Webster, 1964 |
| doctor of marketing degree: Black Belt , 1995-04 The oldest and most respected martial arts title in the industry, this popular monthly magazine addresses the needs of martial artists of all levels by providing them with information about every style of self-defense in the world - including techniques and strategies. In addition, Black Belt produces and markets over 75 martial arts-oriented books and videos including many about the works of Bruce Lee, the best-known marital arts figure in the world. |
| doctor of marketing degree: Graduate Programs in the Humanities, Arts and Social Sciences 2008 Peterson's Guides Staff, Peterson's, 2007-11 The six volumes of Peterson's Annual Guides to Graduate Study, the only annually updated reference work of its kind, provide wide-ranging information on the graduate and professional programs offered by accredited colleges and universities in the United States and U.S. territories and those in Canada, Mexico, Europe, and Africa that are accredited by U.S. accrediting bodies. Books 2 through 6 are divided into sections that contain one or more directories devoted to individual programs in a particular field. Book 2 contains more than 12,500 programs of study in 152 disciplines of the humanities, arts, and social sciences. |
| doctor of marketing degree: Marketing to the Mindset of Boomers and Their Elders Carol M. Morgan, Doran J. Levy, 2002 Based on massive, innovative, original and on-going research. Conducted since 1989 on 20,000 respondents to date, this research has gathered more than 50 million pieces of data and created nine separate psychographic segmentation strategies. These strategies offer a unique and deeper perspective on this highly diverse market, now our largest and most lucrative. The book's insights can be used by anyone attempting to identify, target, or influence persons 40 and older. |
| doctor of marketing degree: Training Higher Education Policy Makers and Leaders Michael T. Miller, Diane Wright, 2007-09-01 Higher Education is a vibrant, changing field of study. With roots in multiple disciplines, these degree programs prepare the administrators, faculty, and policy makers who direct the current and future higher education enterprise. At a time when higher education is changing rapidly, these programs are poised to frame the future of an educated society. This book examines all aspects of how Higher Education programs operate - from their marketing, focus on student affairs and community colleges, the emergence of online programs and core curricula. Authors from a broad and diverse spectrum of institutions map the current setting of Higher Education programs with an eye on future directions for their livelihood and survival. |
| doctor of marketing degree: Proceedings of the ... National Conference of the American Marketing Association American Marketing Association. National Conference, 1960 |
| doctor of marketing degree: C.S.T.A. review Canadian Society of Technical Agriculturalists, 1934 |
| doctor of marketing degree: Orange Coast Magazine , 1987-04 Orange Coast Magazine is the oldest continuously published lifestyle magazine in the region, bringing together Orange County¹s most affluent coastal communities through smart, fun, and timely editorial content, as well as compelling photographs and design. Each issue features an award-winning blend of celebrity and newsmaker profiles, service journalism, and authoritative articles on dining, fashion, home design, and travel. As Orange County¹s only paid subscription lifestyle magazine with circulation figures guaranteed by the Audit Bureau of Circulation, Orange Coast is the definitive guidebook into the county¹s luxe lifestyle. |
| doctor of marketing degree: Peterson's Graduate Programs in Business, Education, Health, Information Studies, Law and Social Work Peterson's (Firm : 2006- ), Peterson's Guides, Inc, 2006-12 Detailed program listings of accredited graduate programs in the physical sciences, math, and agricultural scienes. |
| doctor of marketing degree: Methods and Tools for Completing Doctor of Business Administration (DBA) Theses Jacques Digout, Charbel Salloum, Sylvain Senechal, 2019-06-17 This book offers complete and operational methodology guidelines for the entire process of the Doctor of Business Administration (DBA) thesis. It provides insights into theory and practice, both indispensable for the successful completion of the research project. The volume draws on the contributions of major reference works, and offers simplified, clear and applicable standards for DBA participants and supervisors. It illustrates a living experience, because completing a thesis is a human adventure. “Non-classic” students starting a doctoral project are facing an utterly new world with codes and methods they do not recognise. As such, this book brings together many testimonies from DBA scholars, which will help readers to find new formulations and valuable solutions in their own work. |
| doctor of marketing degree: Graduate School Catalog - Texas Tech University Texas Tech University, 1970 |
| doctor of marketing degree: 2002 Pennsylvania Abstract Michael DeFrank, 2002-07 |
为什么英语中，医生叫doctor，博士也叫doctor？ - 知乎
1、doctor的本意是“讲授者”。过去几乎所有的自然学科和人文学科都叫philosophy，所以学问最高者被称为doctor of philosophy，这bai也是博士Ph.D的来历。但是医学不属于刚才说 …
Prof. Dr. 与 Prof.有什么区别？ - 知乎
Dr.是doctor的简写，即博士（最高学位。且必须是取得该头衔后才能称呼。在读博士是 Doctoral Candidate）。 by the way：博士后不是学位的一种，只是在某处工作的博士的类职称而已。 …
为什么博士叫PhD？ - 知乎
博士（Doctor）学位意味着能独立完成研究任务。 （科学网-博士究竟和硕士有何不同——重申陈式兔子定理-陈安的博文） 如那张图和许多人所说，博士能够创造新的知识。 许多人没有博士 …
请问MD PhD PharmD 等等这些，各代表哪种医学学历? - 知乎
DO Doctor of Osteopathic 也是医学博士，美国开设医学院校中有部分是DO院校，比MD多学习一些正骨医学，鄙视链低于上面。 MBBS Bachelor of Medicine and Bachelor of Surgery我国（ …
研究生，硕士，博士，phd等这些学历分别是什么？ - 知乎
博士拿的是博士学位，硕士拿的是硕士学位。博士还可以分为PhD、DBA、DD等，国外分的正式一点，国内目前图一乐。“博士”或者“Doctor”这个头衔一般授予拥有博士学位的人。 所以每次有 …
为什么说一天一个苹果不生病，an apple a day, keep doctor away?
"An apple a day keeps the doctor away" 一天一个苹果，医生离你远 这句谚语出现在1913年杂志封面上 19世纪，疾病的治疗效果没有并没有现在好，对疾病的了解还停留在表面，当时普通人对 …
有哪些下载ed2k的软件？ - 知乎
都是一些无良的推荐，上面问可以下载ed2k的软件，你们回答问题之前都试了吗？推荐 BitComet 比特彗星、 Motrix 、qBittorrent、uTorrent、BitComet，文件蜈蚣
求《神秘博士》的官方观看顺序！？ - 知乎
我看完了第二季，rose和doctor分开了。所以我接下来得看剧场版,特别篇，还是什么？同时，能跟我解释下那…
请问专业博士和学术博士有什么区别？对以后的工作有什么影响？
专业/授课博士，英语名称professional/ taught doctorate，最后学位是doctor of+具体专业。 学术/哲学博士，英语名称research doctorate/doctor of philosophy，最后学位是doctor of …
“工学硕士”和“工程硕士”分别该如何翻译？ - 知乎
A Master of Science in Engineering can require completion of a thesis and qualifies the holder to apply for a program leading to a Doctor of Philosophy (PhD) in engineering. A Master of …
为什么英语中，医生叫doctor，博士也叫doctor？ - 知乎
1、doctor的本意是“讲授者”。过去几乎所有的自然学科和人文学科都叫philosophy，所以学问最高者被称为doctor of philosophy，这bai也是博士Ph.D的来历。但是医学不属于刚才说的philosophy，所 …
Prof. Dr. 与 Prof.有什么区别？ - 知乎
Dr.是doctor的简写，即博士（最高学位。且必须是取得该头衔后才能称呼。在读博士是 Doctoral Candidate）。 by the way：博士后不是学位的一种，只是在某处工作的博士的类职称而已。 德国 …
为什么博士叫PhD？ - 知乎
博士（Doctor）学位意味着能独立完成研究任务。 （科学网-博士究竟和硕士有何不同——重申陈式兔子定理-陈安的博文） 如那张图和许多人所说，博士能够创造新的知识。 许多人没有博士文凭也能创造 …
请问MD PhD PharmD 等等这些，各代表哪种医学学历? - 知乎
DO Doctor of Osteopathic 也是医学博士，美国开设医学院校中有部分是DO院校，比MD多学习一些正骨医学，鄙视链低于上面。 MBBS Bachelor of Medicine and Bachelor of Surgery我国（除上交和 …
研究生，硕士，博士，phd等这些学历分别是什么？ - 知乎
博士拿的是博士学位，硕士拿的是硕士学位。博士还可以分为PhD、DBA、DD等，国外分的正式一点，国内目前图一乐。“博士”或者“Doctor”这个头衔一般授予拥有博士学位的人。 所以每次有人学历 …
为什么说一天一个苹果不生病，an apple a day, keep doctor away?
"An apple a day keeps the doctor away" 一天一个苹果，医生离你远 这句谚语出现在1913年杂志封面上 19世纪，疾病的治疗效果没有并没有现在好，对疾病的了解还停留在表面，当时普通人对手术恐惧的 …
有哪些下载ed2k的软件？ - 知乎
都是一些无良的推荐，上面问可以下载ed2k的软件，你们回答问题之前都试了吗？推荐 BitComet 比特彗星、 Motrix 、qBittorrent、uTorrent、BitComet，文件蜈蚣
求《神秘博士》的官方观看顺序！？ - 知乎
我看完了第二季，rose和doctor分开了。所以我接下来得看剧场版,特别篇，还是什么？同时，能跟我解释下那…
请问专业博士和学术博士有什么区别？对以后的工作有什么影响？ …
专业/授课博士，英语名称professional/ taught doctorate，最后学位是doctor of+具体专业。 学术/哲学博士，英语名称research doctorate/doctor of philosophy，最后学位是doctor of philosophy in+具 …
“工学硕士”和“工程硕士”分别该如何翻译？ - 知乎
A Master of Science in Engineering can require completion of a thesis and qualifies the holder to apply for a program leading to a Doctor of Philosophy (PhD) in engineering. A Master of …
