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| forrester digital asset management: Seamless Peter D. Bayley, 2023-07-26 A unique guidebook to B2B marketing and sales for practicing and aspiring managers. In SEAMLESS: Successful B2B Marketing, Selling, and Account Management, the authors and 20 successful businesspeople share their practical experience and the valuable lessons they learned at the sharp end of branding, selling and marketing. This unique guide has expert opinion, academic theory, research, and practical advice, summarized with explanatory graphics and “Dos and Don’ts” lists throughout. Essential for students of business and the managers of any size or type of firm, it will educate and guide you through the marketing, sales and account management process to business success. Concise yet comprehensive, SEAMLESS delivers immediate benefit to aspiring and practicing managers. |
| forrester digital asset management: T-Bytes Digital Customer Experience V Gupta, 2020-01-02 This document brings together a set of latest data points and publicly available information relevant for Digital Customer Expierence. We are very excited to share this content and believe that readers will benefit immensely from this periodic publication immensely. |
| forrester digital asset management: T-Byte Digital Customer Experience V Gupta, 2020-01-01 This document brings together a set of latest data points and publicly available information relevant for Digital Customer Expierence. We are very excited to share this content and believe that readers will benefit immensely from this periodic publication immensely. |
| forrester digital asset management: T-Bytes IoT & AR Industry V Gupta, 2019-12-28 This document brings together a set of latest data points and publicly available information relevant for Digital Customer Expierence. We are very excited to share this content and believe that readers will benefit immensely from this periodic publication immensely. |
| forrester digital asset management: The Implementation of Dspace at the Intercontinental Hotels Group Michael A. King, 2008 |
| forrester digital asset management: Product Information Management Jorij Abraham, 2014-05-05 Product Information Management is the latest topic that companies across the world are deliberating upon. As companies sell online, they are confronted with the fact that not all information necessary to sell their products is available. Where marketing, sales and finance have been core processes of the corporate world for a long time, PIM is a new business process with its own unique implementation and management challenges. The book describes the core PIM processes; their strategic, tactical and operational benefits and implementation challenges. The book has been written for managers, business users as well as students, and illustrates the different concepts with practical cases from companies like Coca Cola, Nikon and Thomas Cook. |
| forrester digital asset management: Subject-Oriented Business Process Management. Models for Designing Digital Transformations Matthes Elstermann, |
| forrester digital asset management: Professional Alfresco David Caruana, John Newton, Michael Farman, Michael Uzquiano, Kevin Roast, 2010-12-13 A timely and authoritative guide, written by the Chief Architect and Founder of Alfresco Alfresco is considered the leading open source solution for Web and Content Management. What makes Alfresco unique is its services, which can be easily extended with web scripts via RESTful services. Written by an author team that includes the chief architect and the founder of Alfresco, this comprehensive guide provides in-depth coverage of the Alfresco architecture and services and shows how to extend them through Web scripts to meet real business needs. You'll learn how to use Alfresco services to create effective content management solutions while detailed code examples show you how to extend Alfresco with Web scripts using RESTful services to deliver custom solutions. Features detailed, working code examples that demonstrate how to extend Alfresco with Web scripts Written by the Chief Architect and other key Alfresco insiders, ensuring that this book is both authoritative and up-to-date Shows how to integrate Alfresco with Drupal and Joomla portal solutions Covers the upcoming Alfresco 3.2 release Includes real-world case examples of increasing levels of sophistication and complexity The companion Web site contains all source code examples in the book You'll benefit from this timely resource that shows how to get the most from Alfresco for specific business requirements. |
| forrester digital asset management: Brand Fusion Terry Smith, Tom Williams, 2022-07-05 Brand Fusion: Purpose-driven brand strategy presents a compelling case for what consumers, customers, employees, and wider society are now demanding from companies – the development of brands that deliver profi t with purpose, are sustainable, and create mutually benefi cial meaning. It fuses theory-practice-application to purpose-driven brand strategies in order to develop a unique approach that has comprehensive theoretical underpinning as well as practical and thought-provoking lessons from industry. Data-driven case studies from a broad range of brands and contexts show the application of this learning–from micro-brands to corporates; charities to technology companies; retirement villages to aspiring high-growth start-ups. Brand Fusion: Purpose-driven brand strategy is an in-depth analysis of the philosophy and practice behind creating a purposeful brand. |
| forrester digital asset management: InfoWorld , 2003-09-01 InfoWorld is targeted to Senior IT professionals. Content is segmented into Channels and Topic Centers. InfoWorld also celebrates people, companies, and projects. |
| forrester digital asset management: Digital Product Management, Technology and Practice: Interdisciplinary Perspectives Strader, Troy J., 2010-09-30 This book covers a wide range of digital product management issues and offers some insight into real-world practice and research findings on the technical, operational, and strategic challenges that face digital product managers and researchers now and in the next several decades--Provided by publisher. |
| forrester digital asset management: CIO Magazine , 2005-06-15 CIO magazine, launched in 1987, provides business technology leaders with award-winning analysis and insight on information technology trends and a keen understanding of IT’s role in achieving business goals. |
| forrester digital asset management: Understanding Media Economics Gillian Doyle, 2002-05-24 Understanding Media Economics provides a clear, precise introduction to the key economic concepts and issues affecting the media. The book: explains the fundamental concepts relevant to the study of media economics; considers the key industrial questions facing the media industries today; relates economic theory to business practice; covers a wide range of media activity - advertising, television, film, print media, and new media; and looks at the impact of economics on public policy. |
| forrester digital asset management: Enterprise Content Management in Information Systems Research Jan vom Brocke, Alexander Simons, 2013-11-04 This book collects ECM research from the academic discipline of Information Systems and related fields to support academics and practitioners who are interested in understanding the design, use and impact of ECM systems. It also provides a valuable resource for students and lecturers in the field. “Enterprise content management in Information Systems research – Foundations, methods and cases” consolidates our current knowledge on how today’s organizations can manage their digital information assets. The business challenges related to organizational information management include reducing search times, maintaining information quality, and complying with reporting obligations and standards. Many of these challenges are well-known in information management, but because of the vast quantities of information being generated today, they are more difficult to deal with than ever. Many companies use the term “enterprise content management” (ECM) to refer to the management of all forms of information, especially unstructured information. While ECM systems promise to increase and maintain information quality, to streamline content-related business processes, and to track the lifecycle of information, their implementation poses several questions and challenges: Which content objects should be put under the control of the ECM system? Which processes are affected by the implementation? How should outdated technology be replaced? Research is challenged to support practitioners in answering these questions. |
| forrester digital asset management: Global Perspectives on Small and Medium Enterprises and Strategic Information Systems: International Approaches Bharati, Pratyush, Lee, In, Chaudhury, Abhijit, 2010-04-30 Small and medium-sized enterprises (SMEs) play a critical role in rejuvenating and sustaining the modern economy, generating substantial employment and serving as important innovation engines for the global economy. Global Perspectives on Small and Medium Enterprises and Strategic Information Systems: International Approaches aims to spread research conducted on SMEs internationally and place it at the disposal of academics, practitioners, consultants, the vendor community, and policymakers. The goal of this book is to highlight the challenges faced by SMEs and how they are coping with the adverse environment through skillful use of IT and technologies such as Web 2.0, Enterprise Resource Planning (ERP), e-commerce, open source software, Business Process Digitization (BPD), and other emerging technologies. |
| forrester digital asset management: Database Systems for Advanced Applications Hiroyuki Kitagawa, Yoshiharu Ishikawa, Qing Li, Chiemi Watanabe, 2010-04-08 This two volume set LNCS 5981 and LNCS 5982 constitutes the refereed proceedings of the 15th International Conference on Database Systems for Advanced Applications, DASFAA 2010, held in Tsukuba, Japan, in April 2010. The 39 revised full papers and 16 revised short papers presented together with 3 invited keynote papers, 22 demonstration papers, 6 industrial papers, and 2 keynote talks were carefully reviewed and selected from 285 submissions. The papers of the first volume are organized in topical sections on P2P-based technologies, data mining technologies, XML search and matching, graphs, spatial databases, XML technologies, time series and streams, advanced data mining, query processing, Web, sensor networks and communications, information management, as well as communities and Web graphs. The second volume contains contributions related to trajectories and moving objects, skyline queries, privacy and security, data streams, similarity search and event processing, storage and advanced topics, industrial, demo papers, and tutorials and panels. |
| forrester digital asset management: Microtimes , 2000 |
| forrester digital asset management: Advancing Smart Cities Simon Elias Bibri, |
| forrester digital asset management: E-Marketing: Concepts, Methodologies, Tools, and Applications Management Association, Information Resources, 2012-05-31 The popularity of e-marketing has helped both small and large businesses to get their products and services message to an unbounded number of potential clients. Keeping in contact with your customers no longer require an extended period of time but rather mere seconds.E-Marketing: Concepts, Methodologies, Tools, and Applications presents a vital compendium of research detailing the latest case studies, architectures, frameworks, methodologies, and research on e-marketing. With contributions from authors around the world, this three-volume collection presents the most sophisticated research and developments from the field, relevant to researchers, academics, and practitioners alike. In order to stay abreast of the latest research, this book affords a vital look into electronic marketing research. |
| forrester digital asset management: Computerworld , 2004-08-09 For more than 40 years, Computerworld has been the leading source of technology news and information for IT influencers worldwide. Computerworld's award-winning Web site (Computerworld.com), twice-monthly publication, focused conference series and custom research form the hub of the world's largest global IT media network. |
| forrester digital asset management: Network World , 2003-09-29 For more than 20 years, Network World has been the premier provider of information, intelligence and insight for network and IT executives responsible for the digital nervous systems of large organizations. Readers are responsible for designing, implementing and managing the voice, data and video systems their companies use to support everything from business critical applications to employee collaboration and electronic commerce. |
| forrester digital asset management: Handbook of Research on Enterprise 2.0: Technological, Social, and Organizational Dimensions Cruz-Cunha, Maria Manuela, 2013-07-31 Workplace technology is evolving at an accelerated pace, driving innovation, productivity, and efficiency to exceedingly high levels. Businesses both small and large must keep up with these changes in order to compete effectively with fellow enterprises. The Handbook of Research on Enterprise 2.0: Technological, Social, and Organizational Dimensions collects the most recent developments in evaluating the technological, organizational, and social dimensions of modern business practices in order to better foster advances in information exchange and collaboration among networks of partners and customers. This crucial reference supports managers and business professionals, as well as members of academia, IT specialists, and network developers in enhancing business practices and obtaining competitive advantage. |
| forrester digital asset management: Social E-Enterprise: Value Creation through ICT Torres-Coronas, Teresa, 2012-12-31 As the importance of the social sector has increased in recent years, utilizing social enterprise aids in the development of knowledge, research, and practices in order to achieve an organizations goals. Therefore, an understanding of ICT implementation in regards to social enterprise is crucial for effectiveness. Social E-Enterprise: Value Creation through ICT provides research on the understanding of ICT in the social enterprise field as it emerges as a major component of both business model and developed economy. This reference source focuses on the role of information communication technology as it promotes the development of the social sector. |
| forrester digital asset management: Computerworld , 2004-08-09 For more than 40 years, Computerworld has been the leading source of technology news and information for IT influencers worldwide. Computerworld's award-winning Web site (Computerworld.com), twice-monthly publication, focused conference series and custom research form the hub of the world's largest global IT media network. |
| forrester digital asset management: Computerworld , 1999-09-27 For more than 40 years, Computerworld has been the leading source of technology news and information for IT influencers worldwide. Computerworld's award-winning Web site (Computerworld.com), twice-monthly publication, focused conference series and custom research form the hub of the world's largest global IT media network. |
| forrester digital asset management: Modern B2B Marketing David Sweenor, Kalyan Ramanathan, 2023-05-21 There are untold resources on marketing and its different functions—brand marketing, content marketing, social media marketing, and more. However, throughout our combined fifty years in the field, we have failed to find a digestible book for business-to-business (B2B) marketing grounded in day-to-day realities that explains how various marketing functions fit together. This book provides practical explanations, advice, tips, and best practices on how B2B marketing actually works. Modern B2B Marketing: A Practitioner's Guide for Marketing Excellence is designed for anyone who leads, works, or engages with marketing. It’s for business leaders and chief marketing officers (CMOs) who want to learn how to sustain a high-performance marketing organization; for product managers and sales professionals who often work with marketing but don’t understand how it all fits together; and for marketers early in their careers who want to understand how B2B software marketing works outside of a classroom setting. This book is not about marketing technology or a rehash of the Pragmatic Marketing Framework. It is a practitioner's guidebook for effective, modern B2B marketing. Centered around a new model for modern marketing, Modern B2B Marketing is built around the customer. It provides an integrated framework and approach to marketing, including downloadable templates that will help you improve performance in portfolio and product marketing, content marketing, demand generation, marketing operations, customer advocacy, and more. If you want to gain a competitive advantage in today’s fast-paced digital world, this TinyTechGuide™ is for you! Remember, it’s not the tech that’s tiny, just the book!™ |
| forrester digital asset management: Plunkett's Companion to the Almanac of American Employers 2008 Jack W. Plunkett, 2008-03 Covers employers of various types from 100 to 2,500 employees in size (while the main volume covers companies of 2,500 or more employees). This book contains profiles of companies that are of vital importance to job-seekers of various types. It also enables readers to compare the growth potential and benefit plans of large employers. |
| forrester digital asset management: CIO. , 2005-04 |
| forrester digital asset management: Manager’s Guide to SharePoint Server 2016 Heiko Angermann, 2017-12-14 Close the gap between introductory and advanced resources available on SharePoint 2016 with this guide and identify the core benefits of specific techniques in a real-world context, including best practice scenarios. You will find this book to be a comprehensive collection of tutorials and solutions for all of the most widely used techniques (e.g., intranet, Internet, formal metadata management, informal metadata management, document management, social media, project management). To overcome the high volume, velocity, and variety of data, content management systems usually focus on different sub-tasks, namely document management, web content management, digital asset management, and enterprise records management. As a leading enterprise CMS and all-around solution, SharePoint Server handles all of these sub-tasks using one system; however, the opportunities and limits of SharePoint are often unknown at the management level. Many managers who decide to use SharePoint do not know how SharePoint can concretely help to improve their business and day-to-day operations. They are often overwhelmed with its functionalities. In addition, daily users are often overwhelmed with the complexity and extensive features and possibilities of the system. Both SharePoint administrators and users need a clear explanation of when SharePoint can be used, where it can help, and how to use it. Manager’s Guide to SharePoint Server 2016 is that solution. The book provides coverage of: SharePoint technology, including the core technologies of SharePoint and the MySite technology, as well as SharePoint administration levels Template technology, including the most widely used collaboration, enterprise, and publishing site templates Hands-on tutorials and solutions for users and administrators, including use cases in a real-world context Best practice scenarios of SharePoint governance, template usage, and additional tools to improve SharePoint What You’ll Learn Discern how and where SharePoint can help improve a company’s success Understand the core elements of SharePoint for customization and how to improve the site’s functionalities Know how SharePoint can be used as a collaboration and management platform Discover what to do within SharePoint and how to more effectively manage SharePoint in daily business across teams Who This Book Is For Content managers, systems managers, and software engineering professionals. SharePoint managers, end users, and site administrators will also find this book useful. |
| forrester digital asset management: Findex , 2002 |
| forrester digital asset management: Computerworld , 2005-07-04 For more than 40 years, Computerworld has been the leading source of technology news and information for IT influencers worldwide. Computerworld's award-winning Web site (Computerworld.com), twice-monthly publication, focused conference series and custom research form the hub of the world's largest global IT media network. |
| forrester digital asset management: Engineering Asset Management Joseph Mathew, Lin Ma, Andy Tan, Deryk Anderson, 2008-02-06 It is with great pleasure that we welcome you to the inaugural World Congress on Engineering Asset Management (WCEAM) being held at the Conrad Jupiters Hotel on the Gold Coast from July 11 to 14, 2006. More than 170 authors from 28 countries have contributed over 160 papers to be presented over the first three days of the conference. Day four will be host to a series of workshops devoted to the practice of various aspects of Engineering Asset Management. WCEAM is a new annual global forum on the various multidisciplinary aspects of Engineering Asset Management. It deals with the presentation and publication of outputs of research and development activities as well as the application of knowledge in the practical aspects of: strategic asset management risk management in asset management design and life-cycle integrity of physical assets asset performance and level of service models financial analysis methods for physical assets reliability modelling and prognostics information systems and knowledge management asset data management, warehousing and mining condition monitoring and intelligent maintenance intelligent sensors and devices regulations and standards in asset management human dimensions in integrated asset management education and training in asset management and performance management in asset management. We have attracted academics, practitioners and scientists from around the world to share their knowledge in this important emerging transdiscipline that impacts on almost every aspect of daily life. |
| forrester digital asset management: Billboard , 2009-02-07 In its 114th year, Billboard remains the world's premier weekly music publication and a diverse digital, events, brand, content and data licensing platform. Billboard publishes the most trusted charts and offers unrivaled reporting about the latest music, video, gaming, media, digital and mobile entertainment issues and trends. |
| forrester digital asset management: Digital Disruption James McQuivey, 2013 You always knew digital was going to change things, but you didn't realize how close to home it would hit. In every industry, digital competitors are taking advantage of new platforms, tools, and relationships to undercut competitors, get closer to customers, and disrupt the usual ways of doing business. The only way to compete is to evolve. James McQuivey of Forrester Research has been teaching people how to do this for over a decade. He's gone into the biggest companies, even in traditional industries like insurance and consumer packaged goods, and changed the way they think about innovation. Now he's sharing his approach with you. McQuivey will show you how Dr. Hugh Reinhoff of Ferrokin BioSciences disrupted the pharmaceutical industry, streamlining connections with doctors and regulators to bring molecules to market far faster--and then sold out for $100 million. How Charles Teague and his team of four people created Lose It!, a weight loss application that millions have adopted, achieving rapid success and undermining titans like Weight Watchers and Jenny Craig in the process. |
| forrester digital asset management: Content Marketing Strategies For Dummies Stephanie Diamond, 2016-01-26 Drive your content marketing campaign toward success Blogs and social platforms are all the rage right now—especially for strategists looking to cultivate influence among target audience members through content marketing. Content Marketing Strategies For Dummies explains how you can use content marketing to gain an edge over your competition, even in the most crowded of marketplaces. This timely text introduces you to the Five C Cycle: Company Focus, Customer Experience, Content Creation, Channel Promotion, and Closed-Loop Analysis. The Five C Cycle drives the creation and documentation of a targeted content marketing strategy, and allows you to approach your content marketing campaign with confidence. By helping you determine your company's focus, uncover your customers' experience with data, develop channel promotions across social platforms, create actionable online content, and use closed-loop analysis to build on previous success, this will become your go-to content marketing guide. Content marketing entails creating and curating content online via blog posts, social media platforms, and more. The goal is to acquire and retain customers by creating content that brings value to their lives, and that encourages them to engage with your brand. This easy-to-understand guide will help you do just that. Analyze customer data to better understand your target audience's journey Leverage social platforms, such as Facebook and Twitter, to develop channel promotions Create and curate intelligent, engaging content that leads to action Build upon your previous success with closed-loop analysis Whether you work for a large corporation, are part of a small business, are a solo thought leader, or are an educator, Content Marketing Strategies For Dummies tells you how to gain a critical, competitive advantage through targeted content marketing strategies. |
| forrester digital asset management: Managing Risks in Digital Transformation Ashish Kumar, Shashank Kumar, Abbas Kudrati, Sarah Armstrong- Smith, 2023-04-14 Secure your business in a post-pandemic world: Master digital risk identification and defense Purchase of the print or Kindle book includes a free PDF eBook Key FeaturesBecome well-versed with sophisticated system-level security risks and the zero-trust frameworkLearn about remote working risks, modern collaboration, and securing the digital data estateKeep up with rapidly evolving compliances and regulations and their impact on cyber risksBook Description With the rapid pace of digital change today, especially since the pandemic sped up digital transformation and technologies, it has become more important than ever to be aware of the unknown risks and the landscape of digital threats. This book highlights various risks and shows how business-as-usual operations carried out by unaware or targeted workers can lead your organization to a regulatory or business risk, which can impact your organization's reputation and balance sheet. This book is your guide to identifying the topmost risks relevant to your business with a clear roadmap of when to start the risk mitigation process and what your next steps should be. With a focus on the new and emerging risks that remote-working companies are experiencing across diverse industries, you'll learn how to manage risks by taking advantage of zero trust network architecture and the steps to be taken when smart devices are compromised. Toward the end, you'll explore various types of AI-powered machines and be ready to make your business future-proof. In a nutshell, this book will direct you on how to identify and mitigate risks that the ever- advancing digital technology has unleashed. What you will learnBecome aware of and adopt the right approach to modern digital transformationExplore digital risks across companies of all sizesStudy real-world cases that focus on post-pandemic digital transformationUnderstand insider threats and how to mitigate vulnerability exploitationGet to know how cyberwarfare targets infrastructure and disrupts critical systemsDiscover how implementing a regulatory framework can safeguard you in the current and future data landscapesWho this book is for This book is for three categories of readers—those who own a business and are planning to scale it; those who are leading business and technology charters in large companies or institutions; and those who are academically or disciplinarily targeting cybersecurity and risk management as a practice-area. Essentially, this book is for board members, and professionals working in IT, GRC, and legal domains. It will also help technology leaders, including chief digital officers, chief privacy officers, chief risk officers, CISOs, CIOs, as well as students and cybersecurity enthusiasts with basic awareness of risks to navigate the digital threat landscape. |
| forrester digital asset management: The CX Trinity Alan J. Porter, 2021-02-15 Welcome to the CX Trinity, a look at how we talk to customers, the content we provide to them, and the contexts in which they consume it. CX is an abbreviation for customer experience and is often used as a hashtag in social media. Trinity comes from the belief that any good customer experience is driven by a combination of three critical elements: Meeting the customer’s needs Delivering the right content to help the customer Understanding the context of where, when, and how the customer interacts with you These observations are pulled together from 52 essays that originally appeared as blog posts on Alan’s Content Pool blog, LinkedIn, and the CMS Wire website. They reflect Alan’s years of experience writing, designing, and managing content for both large and small organizations. These essays have been collected, updated, and edited for this volume. |
| forrester digital asset management: Management Information Systems Kenneth C. Laudon, Jane Price Laudon, 2004 Management Information Systems provides comprehensive and integrative coverage of essential new technologies, information system applications, and their impact on business models and managerial decision-making in an exciting and interactive manner. The twelfth edition focuses on the major changes that have been made in information technology over the past two years, and includes new opening, closing, and Interactive Session cases. |
| forrester digital asset management: Information Management & Technology , 2003 |
| forrester digital asset management: Dam Survival Guide David Diamond, 2012-11-04 What Digital Asset Management Industry Pros say about DAM Survival Guide: If you are investing in DAM books to learn more about the subject, I can recommend this one. - Naresh Sarwan, Senior Editor, DigitalAssetManagementNews.org After you've read DAM Survival Guide, when you negotiate with a DAM vendor or try to evaluate the value of a system for your business, you won't have many blanks left for a vendor to fill in with marketing babble. It therefore is a book I warmly recommend. - Erik Vlietinck, Principle, IT Enquirer From newbies to experienced digital asset managers, DAM Survival Guide provides enough information that you can access what you need when you need it. - Marisa Peacock, Journalist, CMS Wire Digital Asset Management Vendors, Integrators, Analyst and Consultants be warned the DAM Survival Guide is packed full of insights, strategies and common sense guides for making DAM work for the end user. David Diamond, a seasoned DAM professional, shares his knowledge using wit, analogy, metaphor that cleaves the real meat on the bones of complexity that is Digital Asset Management. David nails it on every level: technology, human and insights. I would not hesitate in recommending DAM Survival Guide to anyone on or starting their DAM Journey. - Mark Davey, Founder, DAM Foundation _______________ ABOUT THE BOOK DAM Survival Guide is a digital asset management book that explains everything you need to know to design, plan, deploy, promote and maintain a successful DAM initiative at your organization. Written by a recognized DAM industry export in a friendly, easy-to-follow style, DAM Survival Guide is a must-have resource for those new to DAM, and it's great for those looking to increase their DAM knowledge too. DAM Survival Guide is everything you need to know about DAM in one book. Starting with an overview of what digital asset management is and isn't (including a section on why you might not need DAM at all), the book goes on to offer a detailed discussion of everything that's important for you to know before you get too far with your DAM planning: Learn the benefits of wrapping DAM into a corporate initiate you can better manage Know how to find and recruit others at your organization who can become great allies See how you can benefit from reliable professional help (cheap or even free!), so you can avoiding expensive time-wasters Fully understand the needs of your organization, so that you can exceed expectations Start thinking about DAM software at the right time, so you can avoid costly purchase mistakes Discover tricks to determine which DAM vendors are most favored by customers, most progressive, and most likely to stay in business Explore elements of human psychology that can help you overcome change-resistance and increase buy-in Including approximately 56,000 words, this book, first published in June, 2012, is packed with useful information the author, David Diamond, has acquired during his 12+ years as a professional in the Digital Asset Management industry. Note: The Digital Asset Management Survival Guide mentions no DAM software solutions or vendors by name. The book's contents are unbiased and applicable no matter which DAM solution you determine to be right for you. |
Forrester 公司简介
作为全球最具影响力的独立研究咨询公司之一，Forrester 协助商业和技术领袖，推动以客户为中心的愿景、战略及执行力，由此驱动商业增长。Forrester 每年面向世界超过690,000名消费者和商业领袖进行调研， …
Forrester
Discover the top 10 emerging technologies shaping 2025, based on Forrester’s exhaustive research. Explore the impact, use cases, and benefit horizons of technologies like agentic …
Forrester 中国: 畅想变革
Forrester 作为全球最具影响力的独立研究咨询公司之一，提供与中国市场相关的研究洞察、市场趋势和最佳实践，例如：中国客户体验趋势、科技厂商在中国的本土化策略、中国科技市场展望等。
Analyst Briefings - Forrester
Forrester analysts use briefings to learn about changes in markets, providers, and services. To increase their understanding of your business, the analyst will ask you clarifying …
2021-年亚太区市场趋势预测 - Forrester
Forrester预测2021年，亚太地区将在欧美之前率先走出疫情，企业将在技术驱动的体验、运营、产品和生态系统方向加倍投入实践。 立即下载指南，了解未来一年值得亚太商业和技术领导者关注的市场趋势。
Forrester 公司简介
作为全球最具影响力的独立研究咨询公司之一，Forrester 协助商业和技术领袖，推动以客户为中心的愿景、战略及执行力，由此驱动商业增长。Forrester 每年面向世界超过690,000名消费者和 …
Forrester
Discover the top 10 emerging technologies shaping 2025, based on Forrester’s exhaustive research. Explore the impact, use cases, and benefit horizons of technologies like agentic AI, …
Forrester 中国: 畅想变革
Forrester 作为全球最具影响力的独立研究咨询公司之一，提供与中国市场相关的研究洞察、市场趋势和最佳实践，例如：中国客户体验趋势、科技厂商在中国的本土化策略、中国科技市场展望 …
Analyst Briefings - Forrester
Forrester analysts use briefings to learn about changes in markets, providers, and services. To increase their understanding of your business, the analyst will ask you clarifying questions.
2021-年亚太区市场趋势预测 - Forrester
Forrester预测2021年，亚太地区将在欧美之前率先走出疫情，企业将在技术驱动的体验、运营、产品和生态系统方向加倍投入实践。 立即下载指南，了解未来一年值得亚太商业和技术领导者 …
Use Journey Maps To Kick-Start A CX Transformation | Forrester
Guide to learn how to leverage new or existing journey maps to spur investment and interest in CX, as well as boost performance.
Momentum Is Building For CX, But Will It Continue? - Forrester
Forrester’s CX Index™ 2019 results reveal that more brands are inching forward along their CX transformation journey. But these are early days yet, and most firms are stagnant. …
Asia Pacific - Forrester
Apr 3, 2025 · Read Forrester's insights on financial services, marketing, technology, and more in the Asia Pacific (APAC) region.
Align Your Revenue Generating Ecosystem - Forrester
Forrester’s SiriusDecisions Research delivers operational intelligence and fact-based insights to functional leaders of B2B organizations and their teams so they can align across the revenue …
Forrester Europe Predictions 2021: All Complimentary Resources
Discover the insights necessary to prepare your organisation for 2021 using Forrester's European Predictions Resources Finder.
