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| franchising in international business: Global Franchising Operations Management Ilan Alon, 2012 In this book, the world's leading expert on global franchising helps companies decide whether to franchise outside the United States, identify their best global opportunities, and understand the unique challenges of franchising in emerging ... |
| franchising in international business: International Franchising Alex S. Konigsberg, 1991 |
| franchising in international business: Franchise Your Business Mark Siebert, 2015-12-21 Franchise Your Growth Expert franchise consultant Mark Siebert delivers the ultimate how-to guide to employing the greatest growth strategy ever—franchising. Siebert tells you what to expect, how to move forward, and avoid costly mistakes as he imparts decades of experience, insights, and practical advice to help grow your business exponentially through franchising. Learn how to: Evaluate your existing businesses for franchisability Identify the advantages and disadvantages of franchising Develop a business plan for growth on steroids Evaluate legal risk, obtain necessary documents, and protect intellectual property Create marketing plans, build lead generation, and branding for a new franchise Cultivate the franchisee-franchisor relationship |
| franchising in international business: Introduction to Business Lawrence J. Gitman, Carl McDaniel, Amit Shah, Monique Reece, Linda Koffel, Bethann Talsma, James C. Hyatt, 2024-09-16 Introduction to Business covers the scope and sequence of most introductory business courses. The book provides detailed explanations in the context of core themes such as customer satisfaction, ethics, entrepreneurship, global business, and managing change. Introduction to Business includes hundreds of current business examples from a range of industries and geographic locations, which feature a variety of individuals. The outcome is a balanced approach to the theory and application of business concepts, with attention to the knowledge and skills necessary for student success in this course and beyond. This is an adaptation of Introduction to Business by OpenStax. You can access the textbook as pdf for free at openstax.org. Minor editorial changes were made to ensure a better ebook reading experience. Textbook content produced by OpenStax is licensed under a Creative Commons Attribution 4.0 International License. |
| franchising in international business: Franchising in America Thomas S. Dicke, 2017-12-15 Using a series of case studies from five industries, Dicke analyzes franchising, a marketing system that combines large and small firms into a single administrative unit, strengthening both in the process. He studies the franchise industry from the 1840s to the 1980s, closely examining the rights and obligations of both the parent company and the franchise owner. Originally published in 1992. A UNC Press Enduring Edition -- UNC Press Enduring Editions use the latest in digital technology to make available again books from our distinguished backlist that were previously out of print. These editions are published unaltered from the original, and are presented in affordable paperback formats, bringing readers both historical and cultural value. |
| franchising in international business: Franchising Frank Hoy, John Stanworth, 2014-02-04 A unique, handpicked collection of the highly regarded, classic/seminal contributions to franchising knowledge. Edited by internationally respected authors Text will not date, as the work it includes is already classic The first international reader in this subject matter |
| franchising in international business: International Franchising Marco Hero, 2010 The lack of a harmonised franchise regime or dispute resolution system across the major jurisdictions means that this is not a simple exercise from a legal perspective. In addition, many jurisdictions require specific pre-contractual disclosure and/or registration. In addition to classic legal questions, efficient tax planning is required to secure success. In parallel, the book reviews questions on data protection and intercultural communication during a franchise partnership as well as financing possibilities from various national perspectives. Uniquely, this title applies and reflects general practical and technical franchising know-how to specific franchised industries and highlights typical sector-by-sector questions and solutions in an international franchise context. |
| franchising in international business: International Franchising in Emerging Markets Dianne H. B. Welsh, 2001 Accounting for 80% of the world’s population and 60% of its natural resources, emerging markets present franchisors with the greatest potential for long-term growth. In fact, The U.S. Department of Commerce has estimated that 75% of the expected growth in world trade over the next two decades will come from emerging countries. International Franchising in Emerging Markets: Central and Eastern Europe and Latin America shows you how to expertly navigate this next dynamic franchising frontier.This book from CCH will help you avoid potential pitfalls, enter these markets with confidence, and stack the odds for success in your favor. International Franchising in Emerging Markets: Central and Eastern Europe and Latin America is a must for all professionals and academics with an interest in international franchising. |
| franchising in international business: Franchise Management For Dummies Michael H. Seid, Joyce Mazero, 2017-04-24 Learn what it takes to find, buy, and run a franchise — and enjoy the rewards of being your own boss If you’ve ever visited a chain restaurant and thought, “I’d like to run one of these,” you’re among countless would-be entrepreneurs eager to be their own boss. Franchise Management For Dummies is a hands-on guide that provides clear and concise information on the issues involved in finding, buying, operating, and ultimately growing a successful franchise business. Geared toward both novices and experts in franchising, it’s an essential guide to help prospective franchisees know what to look for in a great franchisor, and to show existing franchisees what great franchisors are providing their franchisees. Both emerging and experienced franchisors will gain an understanding about the proper methods of structuring, managing, and expanding their franchise systems. Social impact investors, donors, and NGOs can learn how franchising techniques can transform how they look at providing products and services at the base of the pyramid. Inside you’ll discover: How to find a franchise that’s right for you and the ideal location for it Where to find quality franchisors and understand the qualities franchisors look for How to gather information from franchisees A franchisor’s mandatory legal obligations to prospective franchisees, the franchise disclosure document (FDD), and working with franchise professionals How to take a realistic look at your finances and what capital you’ll need to buy and launch a franchise Develop strategic advertising and marketing plans How to find, hire, and train talented employees who will help make your franchise a success How to make sure your franchise makes money How to grow your business with multiple franchises And more! Additionally, Franchise Management For Dummies includes a glossary of common franchise-related terms, ten keys to franchisee success, and the questions to ask before becoming a franchisor. Get a copy today and find out if owning and operating a franchise is the right business move for you. |
| franchising in international business: Key Concepts in Hospitality Management Roy C Wood, 2013-02-01 Accessibly written and thoughtfully edited, making it essential reading for those studying hospitality and embarking on a career in the industry. - Peter Lugosi, Oxford School of Hospitality Management This text is a fascinating read... Roy Wood has spent 25 years teaching, researching and writing on the hospitality industry - much of that learning is here in this book. - Erwin Losekoot, Auckland University of Technology All different aspects of the hospitality industry are elaborated on... All in all a wonderful course book for for our students! - Claudia Rothwangl, ITM College This book covers the major concepts students are likely to encounter throughout their study within the hospitality management, giving a comprehensive and up-to-date overview as well as providing engaging everyday examples from around the world. A leading figure in the field, Roy Wood has successfully gathered international contributors with direct experience of hospitality management and the hospitality industry as a whole, ensuring the academic, geographical and practical integrity of the book. Key Concepts in Hospitality Management is written for undergraduate students and those studying short postgraduate or executive education courses in hospitality management, events management, tourism management and leisure management. |
| franchising in international business: Service Franchising Ilan Alon, 2006-03-14 Service Franchising succinctly extracts from observations about international franchising from both the scholarly and trade literature. The work adds insights gleaned through extensive research and the experiences of the author. As a result, the book advances the body of knowledge on international franchising for the academic community. In addition to being a breakthrough text for researchers in business and economics the book also contains guidance for franchisors and franchisees in their efforts to achieve success in the global marketplace. Ilan Alon has made major contributions to the understanding of franchising, both through his own research and his compiling and study of the work of other leading researchers. Alon pioneered research into the internationalization of franchising with his published studies from Asia, Europe, Latin America and other parts of the world. |
| franchising in international business: Global Franchising Operations Management Ilan Alon, 2012-03-12 Franchising now represents more than 10% of the US economy and 50% of US retail sales, and this winning business model is now showing exceptional promise outside the US as well. Both franchisors and franchisees are beginning to discover immense opportunities to extend operations or build new franchises in emerging markets. Of course, success will depend on their ability to execute – and extending successful franchising operations outside their home markets requires significant new skills, knowledge, and expertise. In Global Franchising Operations Management, the field’s leading expert and author brings together an unprecedented collection of in-depth cases that illuminate the field’s unexplored opportunities, key pitfalls, and proven best practices. Ilan Alon thoroughly covers key challenges from both the franchisor and franchisee perspective, teaching lessons learned by Marks and Spencer, Ruth’s Chris Steakhouse, Athlete’s Foot, Kodak, Sari Organic, and other pioneers. Through these cases, he addresses pivotal issues such as: Should you take your franchise operation global? What unique marketing and demand management challenges will you face in doing so? Do Master Franchisee or Micro-Franchising strategies make sense for you? What are their risks, and can those risks be managed? How can you efficiently manage logistics, supply chains, and operations in unfamiliar markets? Whatever your role or potential role in global franchising operations, this book will be an indispensable resource. |
| franchising in international business: Time to Make the Donuts William Rosenberg, Jessica Brilliant Keener, 2001 It all started when Bill Rosenberg took a leap of faith and bet his future on a donut. |
| franchising in international business: Introduction to Franchising Andrew C. Selden, 1990 |
| franchising in international business: Franchising For Dummies Michael H. Seid, Dave Thomas, 2006-10-16 Written by the late Dave Thomas, the widely known founder of Wendy's, and franchising consultant Michael Seid, this is a comprehensive and reliable resource for anyone interested in purchasing a franchise. |
| franchising in international business: Franchising Stephen Spinelli, Robert Rosenberg, Sue Birley, 2004 Hundreds of potential entrepreneurs investigate franchising every year, but this enormous business opportunity remains hugely misunderstood. Franchising: Pathway to Wealth Creation delivers that guidance, from start to finish. |
| franchising in international business: International Franchising in Industrialized Markets Ilan Alon, Dianne H. B. Welsh, 2003 Ilan Alon and Dianne Welsh have created a valuable franchising resource focusing on the West and North European market. The book's articles/chapters cover a huge range of important franchising issues, and are both interesting and insightful. . .It is crammed with interesting and useful information. Dr. Callum Floyd, Editor of Franchise-chat.com As companies globalize, they are finding many new opportunities in more and more markets around the world. Forward-thinking businesses are profiting from operating in markets that previously seemed closed or inaccessible. But as the company grows and diversifies, it becomes more important to understand the legal, cultural, and business landscape in each new target country or region. Entering new markets blind can result in legal problems and business setbacks. CCH now offers International Franchising in Industrialized Markets: Western and Northern Europe, a book intended to help companies enter new markets with their eyes wide open and an invaluable resource for any company looking to expand into new markets. No other publications offer this array of accurate, up-to-date information on international markets and the laws and regulations by which they are governed. No other publications provide you with the intelligence needed to make smart decisions regarding expanding your franchise operations into established markets. |
| franchising in international business: Economics and Management of Franchising Networks Josef Windsperger, Gérard Cliquet, George Hendrikse, 2004-06-08 Franchising networks are experiencing great success in international business organization. Few books try to explain the characteristics of these networks. Contrary to the existing literature this book tackles more theoretical problems related to governance, organization, knowledge management, contract design, incentive and regulation issues both from the economic and management view point. It delivers new theoretical and empirical results regarding plural forms, contract design, and knowledge and strategic management issues. Its purpose is to offer researchers and practitioners new theoretical and empirical insights in one of the most important economic phenomenon at the beginning of the 21st century: Franchising networks as organizational arrangement for growth and internationalization of firms. |
| franchising in international business: Franchising and Licensing Andrew Sherman, 2011-04-13 Comprehensive and applicable to domestic and international franchising initiatives alike, this go-to guide remains the industry standard for insights on expanding your business. As an experienced corporate and transaction lawyer, author Andrew Sherman offers insider insights into unique opportunities for business growth--specifically, leveraging your intellectual capital through franchising and licensing. By helping you understand what intellectual capital is, what revenue your company is entitled to, and how to manage these intangible assets, he provides knowledge and tools to keep your business not only operating, but growing in any economy. Filled with examples, stories from the field, and forms for drafting franchising agreements and licensing programs, Franchising & Licensing simplifies the strategic, legal, financial, and operational aspects of these complex but highly profitable business strategies. You will learn how to: raise capital, structure agreements, and protect intellectual property; create market-responsive sales, marketing, and globalization strategies; establish quality control and compliance measures; and assess opportunities for mergers and acquisitions, joint ventures, and other alternatives to franchising This book also incorporates up-to-the-minute information on regulations, best practices, web strategies, branding techniques and global trademark laws, the new FDD disclosure format, and the latest franchising trends. |
| franchising in international business: Cracking the Japanese Market James Morgan, 1991-04-04 Global business today is played by new rules -- many of which are being written by the Japanese and their remarkably successful companies. Because the Japanese are redefining business as we know it, Western companies expecting to profit from the new global marketplace must first learn to compete and succeed against the Japanese in Japan. James C. Morgan, Chairman of Applied Materials, Inc., the leading supplier of advanced processing equipment to the worldwide semiconductor industry which does about forty percent of its business in Japan, and J. Jeffrey Morgan, who has worked in Tokyo on the inside at Mitsui & Co., Japan's oldest trading conglomerate, contend that apathy and ignorance have prevented many Western companies from capitalizing on the enormous opportunities for business in Japan. In this brilliant examination of Japanese markets, companies, and business practices -- with special emphasis on the establishment of Applied Materials Japan -- the Morgans, father and son, assert that success in the world of Japanese business is determined by two factors: technology and relationships. Candidly discussing their own mistakes and failures as well as their triumphs, the authors provide invaluable insights into the specific challenges facing Western companies in establishing a presence in Japan: problems in financing the venture, product design and production, marketing and distribution, and most important, creating long-term relationships or putting on a Japanese face. The extraordinary success of Applied Materials Japan -- hailed by George Bush on the campaign trail in 1988 as a model for all America -- is testimony to the valuable lessons to be learned from this book. The Morgans provide a clearly written, step-by-step framework for reorienting company thinking, revising corporate strategy, and revitalizing any organization for world class competitiveness. Using vivid examples of Western companies that have both succeeded admirably and failed miserably in Japan, Cracking the Japanese Market is a straightforward examination of what it takes to compete successfully there -- and by extension in the world today. |
| franchising in international business: Strategic Management (color) , 2020-08-18 Strategic Management (2020) is a 325-page open educational resource designed as an introduction to the key topics and themes of strategic management. The open textbook is intended for a senior capstone course in an undergraduate business program and suitable for a wide range of undergraduate business students including those majoring in marketing, management, business administration, accounting, finance, real estate, business information technology, and hospitality and tourism. The text presents examples of familiar companies and personalities to illustrate the different strategies used by today's firms and how they go about implementing those strategies. It includes case studies, end of section key takeaways, exercises, and links to external videos, and an end-of-book glossary. The text is ideal for courses which focus on how organizations operate at the strategic level to be successful. Students will learn how to conduct case analyses, measure organizational performance, and conduct external and internal analyses. |
| franchising in international business: The SAGE Handbook of International Marketing Masaaki Kotabe, Kristiaan Helsen, 2009-01-05 Over the past two decades; the nature of international marketing has faced huge change. Increasingly challenged with the unprecedented emergence of globally integrated, yet geographically scattered activities multinational marketing has had to respond accordingly. The SAGE Handbook of International Marketing brings together the fundamental questions and themes that have surfaced and promises to be an essential addition to the study of this critical subject area. In an internationally minded and detailed analysis, the contributors seek to examine the state of the art in research in international marketing, with particular emphasis on the conceptual framework and theory development in the field. Looking at new research, formative and fundamental literature and the nature of strategic alliance and global strategy, this timely and comprehensive handbook offers the reader a compelling examination of the central concerns of marketing for an international community. |
| franchising in international business: Fundamentals of International Franchising Richard M. Asbill, Steven M. Goldman, 2001 |
| franchising in international business: Advances in Global Marketing Leonidas C. Leonidou, Constantine S. Katsikeas, Saeed Samiee, Bilge Aykol, 2017-10-20 This book of expert contributions provides a comprehensive analysis of contemporary global marketing issues under different international business settings. It covers a wide array of key areas of international marketing research such as cross-cultural consumer behavior, foreign market entry modes, international entrepreneurship, international marketing strategy, country-of-origin effects, internationalization process, international buyer-seller relationships, corporate social responsibility, and international marketing performance. With both theoretical and empirical contributions by prominent researchers from all over the world, the book highlights and advances extant knowledge on global marketing and offers recommendations for future research. It builds a useful reference for scholars, doctoral researchers, and senior students in international marketing/business. |
| franchising in international business: Franchising Strategies Ed Teixeira, Richard Chan, 2022-07-01 A comprehensive and accessible companion to a proven business model, this book shows how to franchise an existing business, supported by case studies, data, and research reports on the franchise industry. For small to medium sized businesses, franchising can lead to successful and profitable growth, and plays an important role within the US economy. Utilizing a proprietary dataset with the most up-to-date statistics regarding a range of franchising trends, this analytical guide is based on management research frameworks that will lead to better understanding of a range of franchising strategies. Issues covered include: The franchising business model, including its history, economic impact, and regulations Critical factors that significantly influence franchising success, enabling a comprehensive feasibility analysis of franchising potential or existing business ideas Implementation components of franchising strategies, such as different franchise structures, regional development plans, and future trends With its clear focus and practical orientation, this book will be a valuable resource for entrepreneurs, as well as undergraduate and postgraduate students, interested in acquiring the knowledge, skills, and abilities to succeed in franchising. |
| franchising in international business: Franchising Hospitality Services Conrad Lashley, Alison Morrison, 2007-06-07 'Franchising in the Hospitality Industry' provides an overview of the issues, debates and challenges associated with business franchising. In two parts, this text firstly looks at the issues from both an academic and practitioner perspective. The second part looks more closely at service sector groups in the hospitality industry, such as hotels, leisure and catering using national and international examples and illustrations. These demonstrate how the theories and debates discussed in the first part, are tackled in real life situations. Examples used are from well known companies such as McDonalds, Baskin Robbins, Burger King, Choice Hotels, Holiday Inn, Domino Pizza, Pierre Victoire amongst others. |
| franchising in international business: The Economics of Franchising Roger D. Blair, Francine Lafontaine, 2005-04-11 This 2005 book describes in much detail both how and why franchising works. It also analyses the economic tensions that contribute to conflict in the franchisor-franchisee relationship. The treatment includes a great deal of empirical evidence on franchising, its importance in various segments of the economy, the terms of franchise contracts and what we know about how all these have evolved over time, especially in the US market. A good many myths are dispelled in the process. The economic analysis of the franchisor-franchisee relationship begins with the observation that for franchisors, franchising is a contractual alternative to vertical integration. Subsequently, the tensions that arise between a franchisor and its franchisees, who in fact are owners of independent businesses, are examined in turn. In particular the authors discuss issues related to product quality control, tying arrangements, pricing, location and territories, advertising, and termination and renewals. |
| franchising in international business: Franchising Dreams Peter M. Birkeland, 2004-04 Franchises have become an ever-present feature of American life, both in our landscapes and our economics. Peter M. Birkeland worked for three years in the front-line operations of franchise units for three companies, met with CEOs and executives, and attended countless trade shows, seminars, and expositions. Through this extensive fieldwork Birkeland not only discovered what makes franchisees succeed or fail, he uncovered the difficulties in running a business according to someone else's system and values. Bearing witness to a market flooded with fierce competitors and dependent on the inscrutable whims of consumers, he revealed the numerous challenges that franchisees face in making their businesses succeed. Book jacket. |
| franchising in international business: Roadside Empires Stan Luxenberg, 1985 This account explains carefully the inner workings of the franchising business in America. |
| franchising in international business: The ICC Model International Franchising Contract International Chamber of Commerce, 2000 Resource added for the Supply Chain Management program 101821. |
| franchising in international business: Grow Smart, Risk Less Shelly Sun, 2011-10-17 Looking for a low-risk, low-capital path to astounding growth?Experienced franchisor Shelly Sun shares practical advice and her own compelling experiences to help you discover the power and avoid the pitfalls of franchising your business.In today's economic environment, access to capital is limited, and that isn't likely to change. Successful business owners have few options for dramatically expanding their brand. Grow Smart, Risk Less describes how you can use other people's money and can leverage your success for fast, profitable growth.Unlike many authors of books on franchising, Shelly Sun has been through the process, growing her business from $1 million to $100 million in five years in system-wide sales. In Grow Smart, Risk Less she describes the process she went through-equal parts brutally grueling and enormously rewarding-to make it happen. She will educate you on every stage of the franchising process, preparing you to make savvy business decisions that are right for your company now. You will learn how to Determine if you have a concept worthy of franchising and how to adjust your concept if you don't Assemble a professional team without wasting money Adjust your business model along the way for optimum growth Grow as a leader to assume the new challenges of leading a larger, more diverse organizationIf you're ready for the next stage of business development, read Grow Smart, Risk Less and set yourself on the path to amazing growth. |
| franchising in international business: The Educated Franchisee Rick Bisio, Mike Kohler, 2011 The Educated Franchisee will show you: -How to find a franchise that is right for you -How owning a franchise can create wealth -Where to find quality franchisors -What qualities franchisors look for -How to gather information from franchisees -How to make sure the franchise makes money -How to confidently select the best franchise -The five keys to success in owning a franchise |
| franchising in international business: Franchising Globally I. Alon, 2010-03-31 Franchising Globally is first of its kind to examine franchising both from an entrepreneurial and from an international perspective. The book includes theoretical discussions and practical examples of international franchising as well as both micro and macro studies of franchising environments in different parts of the world. |
| franchising in international business: Franchising & Licensing Andrew J. Sherman, 2004 Annotation. For more than a decade, this book has been the definitive guide to franchises and licensing programs. In this third edition, author and prominent attorney Andrew J. Sherman expands his in-depth coverage to include international franchising initiatives. In addition, every chapter has been thoroughly updated to reflect new information on market responsiveness, compliance, and other key issues. The result is a truly global reference that will prove indispensable to companies and entrepreneurs alike. If you're involved in any aspect of franchising and licensing, you can't afford to be without the latest edition of this book. It became the industry standard immediately upon its original publication, opening up enticing opportunities for entrepreneurs as well as presenting new strategic options for corporations. Now the third edition gives it truly global reach. Expanded to include international as well as domestic (U.S.) franchising and licensing, it comprehensively covers the strategic, legal, financial, and operational aspects of these complex but highly profitable business structures. |
| franchising in international business: Retail Franchising , 2002 |
| franchising in international business: Franchising Robert T. Justis, Richard J. Judd, 2002 Franchising helps learners develop a clear, realistic picture of franchising with insights designed to assist those entering the field. The book answers major franchising questions as it explores the franchiser-franchisee relationship using an unique, three-part perspective. Success stories throughout add practical knowledge and industry insights as well. Case studies help the reader analyze franchise situations and develop sound judgement in handling potential issues and problems. |
| franchising in international business: Guide to International Master Franchise Arrangements International Institute for the Unification of Private Law, 2007 The Federation Press is now the exclusive agent for Unidroit Books in Australia, New Zealand, Oceania and Asia except Japan. If you wish to purchase this book and do not live in these areas, please contact Unidroit directly. A comprehensive examination of the whole life of this type of arrangement, from the negotiation and drafting of the master franchise agreement and other associated agreements to the end of the relationship.The book deals primarily with the position of the parties directly involved, ie the franchisor and the sub-franchisor, but the position of others affected such as sub-franchisees, are covered where this is considered of particular importance. |
| franchising in international business: Franchising in Europe Martin Mendelsohn, 1993 With 1992 in mind, this book looks at how business can expand through franchising operations in Europe. Key information is contained within each chapter, concerning both general conditions and specific considerations in relation to a particular European country. Each of the 12 EC member states is profiled by a specialist in that particular country. Coverage includes statutory requirements, legal issues relating to competition, employment and copyright, tax and financial matters. Appendices supply the text of key EC legislature and the European Franchise Federation Code of Ethics. |
| franchising in international business: A Consumer Guide to Buying a Franchise United States. Federal Trade Commission, 1994 |
| franchising in international business: Franchising in Africa 2014 Kendal Tyre, Diana Vilmenay-Hammond, Courtney Lindsay, 2014-03-16 This book serves as a practical, succinct, easy-to-use reference tools for lawyers, business people and academics to use in navigating the myriad laws and business issues impacting franchise arrangements in the region. It also covers those laws governing franchising in sixteen African countries - Angola, Botswana, Burundi, Cape Verde, Democratic Republic of Congo, Egypt, Ethiopia, Ghana, Kenya, Mozambique, Nigeria, Rwanda, South Africa, Tunisia, Zambia and Zimbabwe. |
What Is a Franchise, and How Does It Work? - Investopedia
Jun 30, 2024 · Franchises are an effective way for entrepreneurs to start a business, especially when entering a highly competitive industry such as fast food, or an industry that is established …
Franchising - Wikipedia
Franchising is based on a marketing concept which can be adopted by an organization as a strategy for business expansion. Where implemented, a franchisor licenses some or all of its …
What is franchising? Definition and examples - Market ...
Franchising is an arrangement in which the franchisor gives the franchisee the right to distribute and sell the franchisor’s goods or services and use its business name and business model for …
What is a Franchise - International Franchise Association - IFA
Franchising is a contractual relationship between a licensor (franchisor) and a licensee (franchisee) that allows the business owner to use the licensor’s brand and method of doing …
What Is Franchising & How Does It Work? | Britannica Money
Apr 15, 2025 · If this sounds like a reasonable deal—starting an entrepreneurial venture by piggybacking on an established brand—then maybe franchising is right for you. A franchise …
What is Franchising? | Franchise Direct - USA
Simply, a franchise is the right or license granted by a company (the franchisor) to an individual or group (the franchisee) to market its products or services in a specific territory or area. How …
What Is Franchising?
Oct 1, 2008 · Franchising is a business strategy for getting and keeping customers. It is a marketing system for creating an image in the minds of current and future customers about …
What is a Franchise: Concept and Opportunities | Topfranchise.com
Feb 10, 2025 · Franchising, often viewed as a mere business strategy or economic model, is, in essence, the quiet architect of a global dream. It’s a living, breathing organism — a …
The Complete Guide to Franchises - AllBusiness.com
Jun 5, 2025 · Note: The Federal Trade Commission (FTC), the nation's consumer protection agency, regulates franchising through theFTC Franchise Rule, which is designed to help you …
What Is Franchising, and What Does It Mean to Buy In?
Franchising is a growth strategy that companies commonly use to enter new markets or expand in existing ones. It enables companies to broaden their reach across various cities and towns by …
What Is a Franchise, and How Does It Work? - Investopedia
Jun 30, 2024 · Franchises are an effective way for entrepreneurs to start a business, especially when entering a highly competitive industry such as fast food, or an industry that is established …
Franchising - Wikipedia
Franchising is based on a marketing concept which can be adopted by an organization as a strategy for business expansion. Where implemented, a franchisor licenses some or all of its …
What is franchising? Definition and examples - Market ...
Franchising is an arrangement in which the franchisor gives the franchisee the right to distribute and sell the franchisor’s goods or services and use its business name and business model for …
What is a Franchise - International Franchise Association - IFA
Franchising is a contractual relationship between a licensor (franchisor) and a licensee (franchisee) that allows the business owner to use the licensor’s brand and method of doing …
What Is Franchising & How Does It Work? | Britannica Money
Apr 15, 2025 · If this sounds like a reasonable deal—starting an entrepreneurial venture by piggybacking on an established brand—then maybe franchising is right for you. A franchise …
What is Franchising? | Franchise Direct - USA
Simply, a franchise is the right or license granted by a company (the franchisor) to an individual or group (the franchisee) to market its products or services in a specific territory or area. How …
What Is Franchising?
Oct 1, 2008 · Franchising is a business strategy for getting and keeping customers. It is a marketing system for creating an image in the minds of current and future customers about …
What is a Franchise: Concept and Opportunities | Topfranchise.com
Feb 10, 2025 · Franchising, often viewed as a mere business strategy or economic model, is, in essence, the quiet architect of a global dream. It’s a living, breathing organism — a partnership …
The Complete Guide to Franchises - AllBusiness.com
Jun 5, 2025 · Note: The Federal Trade Commission (FTC), the nation's consumer protection agency, regulates franchising through theFTC Franchise Rule, which is designed to help you …
What Is Franchising, and What Does It Mean to Buy In?
Franchising is a growth strategy that companies commonly use to enter new markets or expand in existing ones. It enables companies to broaden their reach across various cities and towns by …
