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elon musk twitter case study: Beloved Brands Graham Robertson, 2018-01-06 Beloved Brands is a book every CMO or would-be CMO should read. Al Ries With Beloved Brands, you will learn everything you need to know so you can build a brand that your consumers will love. You will learn how to think strategically, define your brand with a positioning statement and a brand idea, write a brand plan everyone can follow, inspire smart and creative marketing execution, and be able to analyze the performance of your brand through a deep-dive business review. Marketing pros and entrepreneurs, this book is for you. Whether you are a VP, CMO, director, brand manager or just starting your marketing career, I promise you will learn how to realize your full potential. You could be in brand management working for an organization or an owner-operator managing a branded business. Beloved Brands provides a toolbox intended to help you every day in your job. Keep it on your desk and refer to it whenever you need to write a brand plan, create a brand idea, develop a creative brief, make advertising decisions or lead a deep-dive business review. You can even pass on the tools to your team, so they can learn how to deliver the fundamentals needed for your brands. This book is also an excellent resource for marketing professors, who can use it as an in-class textbook to develop future marketers. It will challenge communications agency professionals, who are looking to get better at managing brands, including those who work in advertising, public relations, in-store marketing, digital advertising or event marketing. Most books on branding are really for the MARCOM crowd. They sound good, but you find it's all fluff when you try to take it from words to actions. THIS BOOK IS DIFFERENT! Graham does a wonderful job laying out the steps in clear language and goes beyond advertising and social media to show how branding relates to all aspects of GENERAL as well as marketing management. Make no mistake: there is a strong theoretical foundation for all he says...but he spares you the buzzwords. Next year my students will all be using this book. Kenneth B. (Ken) Wong, Queen's University If you are an entrepreneur who has a great product and wants to turn it into a brand, you can use this book as a playbook. These tips will help you take full advantage of branding and marketing, and make your brand more powerful and more profitable. You will learn how to think, define, plan, execute and analyze, and I provide every tool you will ever need to run your brand. You will find models and examples for each of the four strategic thinking methods, looking at core strength, competitive, consumer and situational strategies. To define the brand, I will provide a tool for writing a brand positioning statement as well as a consumer profile and a consumer benefits ladder. I have created lists of potential functional and emotional benefits to kickstart your thinking on brand positioning. We explore the step-by-step process to come up with your brand idea and bring it all together with a tool for writing the ideal brand concept. For brand plans, I provide formats for a long-range brand strategy roadmap and the annual brand plan with definitions for each planning element. From there, I show how to build a brand execution plan that includes the creative brief, innovation process, and sales plan. I provide tools for how to create a brand calendar and specific project plans. To grow your brand, I show how to make smart decisions on execution around creative advertising and media choices. When it comes time for the analytics, I provide all the tools you need to write a deep-dive business review, looking at the marketplace, consumer, channels, competitors and the brand. Write everything so that it is easy to follow and implement for your brand. My promise to help make you smarter so you can realize your full potential. |
elon musk twitter case study: The Power of Making Thinking Visible Ron Ritchhart, Mark Church, 2020-05-19 The long-awaited follow-up to Making Thinking Visible, provides new thinking routines, original research, and unique global case studies Visible Thinking—a research-based approach developed at Harvard’s Project Zero – prompts and promotes students’ thinking. This approach has been shown to positively impact student engagement, learning, and development as thinkers. Visible Thinking involves using thinking routines, documentation, and effective questioning and listening techniques to enhance learning and collaboration in any learning environment. The Power of Making Thinking Visible explains how educators can effectively use thinking routines and other tools to engage and empower students as learners and transform classrooms into places of deep learning. Building on the success of the bestselling Making Thinking Visible, this highly-anticipated new book expands the work of the original by providing 18 new thinking routines based on new research and work with teachers and students around the world. Original content explains how to use thinking routines to maximum effect in the classroom, engage students exploration of big ideas, link thinking routines to formative assessment, and more. Providing new research, new global case studies, and new practices, this book: Focuses on the power that thinking routines can bring to learning Provides practical insights on using thinking routines to facilitate student engagement Highlights the most effective techniques for using thinking routines in the classroom Identifies the skillsets and mindsets needed to truly make thinking visible Features actionable classroom strategies that can be applied across grade levels and content areas Written by researchers from Harvard’s Project Zero, The Power of Making Thinking Visible: Using Routines to Engage and Empower Learners is an indispensable resource for K-12 educators and curriculum designers, higher education instructional designers and educators, and professional learning course developers. |
elon musk twitter case study: Creating Cultures of Thinking Ron Ritchhart, 2015-02-23 Discover why and how schools must become places where thinking is valued, visible, and actively promoted As educators, parents, and citizens, we must settle for nothing less than environments that bring out the best in people, take learning to the next level, allow for great discoveries, and propel both the individual and the group forward into a lifetime of learning. This is something all teachers want and all students deserve. In Creating Cultures of Thinking: The 8 Forces We Must Master to Truly Transform Our Schools, Ron Ritchhart, author of Making Thinking Visible, explains how creating a culture of thinking is more important to learning than any particular curriculum and he outlines how any school or teacher can accomplish this by leveraging 8 cultural forces: expectations, language, time, modeling, opportunities, routines, interactions, and environment. With the techniques and rich classroom vignettes throughout this book, Ritchhart shows that creating a culture of thinking is not about just adhering to a particular set of practices or a general expectation that people should be involved in thinking. A culture of thinking produces the feelings, energy, and even joy that can propel learning forward and motivate us to do what at times can be hard and challenging mental work. |
elon musk twitter case study: Power Play Tim Higgins, 2022-08-30 A WALL STREET JOURNAL BUSINESS BESTSELLER • The riveting inside story of Elon Musk and Tesla's bid to build the world's greatest car—from award-winning Wall Street Journal tech and auto reporter Tim Higgins. “A deeply reported and business-savvy chronicle of Tesla's wild ride.” —Walter Isaacson, New York Times Book Review Tesla is the envy of the automotive world. Born at the start of the millennium, it was the first car company to be valued at $1 trillion. Its CEO, the mercurial, charismatic Elon Musk has become not just a celebrity but the richest man in the world. But Tesla’s success was far from guaranteed. Founded in the 2000s, the company was built on an audacious vision. Musk and a small band of Silicon Valley engineers set out to make a car that was quicker, sexier, smoother, and cleaner than any gas-guzzler on the road. Tesla would undergo a hellish fifteen years, beset by rivals—pressured by investors, hobbled by whistleblowers. Musk often found himself in the public’s crosshairs, threatening to bring down the company he had helped build. Wall Street Journal tech and auto reporter Tim Higgins had a front-row seat for the drama: the pileups, breakdowns, and the unlikeliest outcome of all, success. A story of impossible wagers and unlikely triumphs, Power Play is an exhilarating look at how a team of innovators beat the odds—and changed the future. |
elon musk twitter case study: Extremely Hardcore Zoë Schiffer, 2024-02-13 Zoë Schiffer has written the definitive book on perhaps the weirdest business story of our time. A fast-paced and riveting account of a hilarious and tragic mess. — Matt Levine, Bloomberg Opinion “Money Stuff” columnist “the bird is freed” - Elon Musk (@elonmusk) October 27, 2022 When Elon Musk took over Twitter, commentators were rooting for the visionary behind Tesla and SpaceX to succeed. Here was a tough leader who could grab back power from Twitter’s entitled workforce, motivate them to get “extremely hardcore,” and supercharge Twitter’s profit and potential. And it was all out of the goodness of his own heart, rooted in his fervent belief in the necessity of making Twitter friendlier to free speech. I didn’t do it to make more money,” Musk said. “I did it to try and help humanity, whom I love.” Once Musk charged into the Twitter headquarters, the command-and-control playbook Musk honed at Tesla and SpaceX went off the rails immediately. Distilling hundreds of hours of interviews with more than sixty employees, thousands of pages of internal documents, Slack messages, presentations, as well as court filings and congressional testimony, Extremely Hardcore is the true story of how Musk reshaped the world’s online public square into his own personal megaphone. You’ll hear from employees who witnessed the destruction of their workplace in real-time, seeing years of progress to fight disinformation and hate speech wiped out within a matter of months. There’s the machine-learning savant who went all-in on Twitter 2.0 before getting betrayed by his new CEO, the father whose need for healthcare swept him into Musk’s inner circle, the trust and safety expert who became the subject of a harassment campaign his former boss incited, and the many other employees who tried to save the company from their new boss’s worst instincts. This is the story of Twitter, but it’s also a chronicle of the post-pandemic labor movement, a war between executives and a workforce newly awakened to their rights and needs. Riveting, character-driven, and filled with jaw-dropping revelations, Extremely Hardcore is the definitive, fly-on-the-wall story of how Elon Musk lit $44 billion on fire and burned down Twitter. It’s the next best thing to being there, and you won’t have to sleep in the Twitter office to get the scoop. |
elon musk twitter case study: Making Thinking Visible Ron Ritchhart, Mark Church, Karin Morrison, 2011-05-03 A proven program for enhancing students' thinking and comprehension abilities Visible Thinking is a research-based approach to teaching thinking, begun at Harvard's Project Zero, that develops students' thinking dispositions, while at the same time deepening their understanding of the topics they study. Rather than a set of fixed lessons, Visible Thinking is a varied collection of practices, including thinking routines?small sets of questions or a short sequence of steps?as well as the documentation of student thinking. Using this process thinking becomes visible as the students' different viewpoints are expressed, documented, discussed and reflected upon. Helps direct student thinking and structure classroom discussion Can be applied with students at all grade levels and in all content areas Includes easy-to-implement classroom strategies The book also comes with a DVD of video clips featuring Visible Thinking in practice in different classrooms. |
elon musk twitter case study: The 7 Tensions of Negotiation Cash Nickerson, 2024-08-27 Have you always considered negotiation merely as a means to secure a “yes”? If so, buckle up—Cash Nickerson’s insightful book The 7 Tensions of Negotiation is set to robustly challenge that comforting yet fundamentally flawed belief. Blending elements of law, psychology, and enriched by over four decades of real-life negotiation experience, Nickerson masterfully immerses you in the nuanced, intricate, and mind-bending world of negotiation tensions. He thoughtfully introduces the idea of positive tension-based elements that are absolutely crucial for achieving successful negotiations: Relationship Tension, where trust takes the center stage; Power & Leverage Tension, which challenges all parties’ perceptions of who truly holds the cards; and Timing Tension, a subtle yet continuously pivotal factor that underpins the entire negotiation process. Nickerson skillfully shatters the prevailing myth that merely “getting along” is the most effective pathway through negotiations. He boldly calls for a critical paradigm shift in our collective mindset, vehemently challenging the widespread culture of “tension avoidance” and advocating the skilled mastery of these tensions as a game-changing strategy for achieving superior negotiation outcomes. By learning to adeptly manage these often uncomfortable yet powerful forces, you’ll significantly improve not only your deal-making abilities but also the broader landscape of human interaction. Readers can expect to deeply: Gain a fresh, eye-opening perspective on the undervalued role of tension in negotiations. Discover insightful negotiation strategies that are firmly rooted in real-world scenarios and groundbreaking research. Bolster their capacity for resilience and adaptability during stressful, high-stakes interactions. Embrace tension as a transformative tool, rather than an inconvenient roadblock, and witness how your negotiation outcomes can dramatically and positively improve. It’s time to fully dispense with your preconceived notions of negotiation as merely a realm of compromise and comfort, and instead, open your eyes and mindset to the thrilling dynamic possibilities that constructive tension offers. Don’t just settle for subpar negotiation results dictated by well-intentioned yet naive principles. Seize the opportunity—grab a copy of The 7 Tensions of Negotiation and decisively level up your negotiation game today. It’s the perfect moment to harness the immense power of tension to negotiate with unparalleled strength, precise focus, and absolutely zero regrets. |
elon musk twitter case study: The Peripheral William Gibson, 2014-10-28 The New York Times bestselling author of Neuromancer and Agency presents a fast-paced sci-fi thriller that takes a terrifying look into the future. DON'T MISS THE SERIES—NOW STREAMING EXCLUSIVELY ON PRIME VIDEO! Flynne Fisher lives down a country road, in a rural America where jobs are scarce, unless you count illegal drug manufacture, which she’s trying to avoid. Her brother Burton lives on money from the Veterans Administration, for neurological damage suffered in the Marines’ elite Haptic Recon unit. Flynne earns what she can by assembling product at the local 3D printshop. She made more as a combat scout in an online game, playing for a rich man, but she’s had to let the shooter games go. Wilf Netherton lives in London, seventy-some years later, on the far side of decades of slow-motion apocalypse. Things are pretty good now, for the haves, and there aren’t many have-nots left. Wilf, a high-powered publicist and celebrity-minder, fancies himself a romantic misfit, in a society where reaching into the past is just another hobby. Burton’s been moonlighting online, secretly working security in some game prototype, a virtual world that looks vaguely like London, but a lot weirder. He’s got Flynne taking over shifts, promised her the game’s not a shooter. Still, the crime she witnesses there is plenty bad. Flynne and Wilf are about to meet one another. Her world will be altered utterly, irrevocably, and Wilf’s, for all its decadence and power, will learn that some of these third-world types from the past can be badass. |
elon musk twitter case study: Language and Creativity Ronald Carter, 2015-09-16 Language and Creativity has become established as a pivotal text for courses in English Language, Linguistics and Literacy. Creativity in language has conventionally been regarded as the preserve of institutionalised discourses such as literature and advertising, and individual gifted minds. In this ground-breaking book, bestselling author Ronald Carter explores the idea that creativity, far from being simply a property of exceptional people, is an exceptional property of all people. Drawing on a range of real examples of everyday conversations and speech, from flatmates in a student house and families on holiday to psychotherapy sessions and chat-lines, the book argues that creativity is an all-pervasive feature of everyday language. Using close analysis of naturally occurring language, taken from a unique 5 million word corpus, Language and Creativity reveals that speakers commonly make meanings in a variety of creative ways, in a wide range of social contexts and for a diverse set of reasons. This Routledge Linguistics Classic is here reissued with a new preface from the author, covering a range of key topics from e-language and internet discourse to English language teaching and world Englishes. Language and Creativity continues to build on the previous theories of creativity, offering a radical contribution to linguistic, literary and cultural theory. A must for anyone interested in the creativity of our everyday speech. |
elon musk twitter case study: Proceedings of World Conference on Information Systems for Business Management Andres Iglesias, |
elon musk twitter case study: Ludicrous Edward Niedermeyer, 2019-08-20 Tesla is the most exciting car company in a generation . . . but can it live up to the hype? Tesla Motors and CEO Elon Musk have become household names, shaking up the staid auto industry by creating a set of innovative electric vehicles that have wowed the marketplace and defied conventional wisdom. The company's market valuation now rivals that of long-established automakers, and, to many industry observers, Tesla is defining the future of the industry. But behind the hype, Tesla has some serious deficiencies that raise questions about its sky-high valuation, and even its ultimate survival. Tesla's commitment to innovation has led it to reject the careful, zero-defects approach of other car manufacturers, even as it struggles to mass-produce cars reliably, and with minimal defects. While most car manufacturers struggle with the razor-thin margins of mid-priced sedans, Tesla's strategy requires that the Model 3 finally bring it to profitability, even as the high-priced Roadster and Model S both lost money. And Tesla's approach of continually focusing on the future, even as commitments and deadlines are repeatedly missed, may ultimately test the patience of all but its most devoted fans. In Ludicrous, journalist and auto industry analyst Edward Niedermeyer lays bare the disconnect between the popular perception of Tesla and the day-to-day realities of the company—and the cars it produces. Blending original reporting and never-before-published insider accounts with savvy industry analysis, Niedermeyer tells the story of Tesla as it's never been told before—with clear eyes, objectivity and insight. |
elon musk twitter case study: Connected Soldiers Spencer John Spencer, 2022-07 John Spencer was a new second lieutenant in 2003 when he parachuted into Iraq leading a platoon of infantry soldiers into battle. During that combat tour he learned how important unit cohesion was to surviving a war, both physically and mentally. He observed that this cohesion developed as the soldiers experienced the horrors of combat as a group, spending their downtime together and processing their shared experiences. When Spencer returned to Iraq five years later to take command of a troubled company, he found that his lessons on how to build unit cohesion were no longer as applicable. Rather than bonding and processing trauma as a group, soldiers now spent their downtime separately, on computers communicating with family back home. Spencer came to see the internet as a threat to unit cohesion, but when he returned home and his wife was deployed, the internet connected him and his children to his wife on a daily basis. In Connected Soldiers Spencer delivers lessons learned about effective methods for building teams in a way that overcomes the distractions of home and the outside world, without reducing the benefits gained from connections to family. |
elon musk twitter case study: Quirky Melissa A Schilling, 2018-02-13 The science behind the traits and quirks that drive creative geniuses to make spectacular breakthroughs What really distinguishes the people who literally change the world -- those creative geniuses who give us one breakthrough after another? What differentiates Marie Curie or Elon Musk from the merely creative, the many one-hit wonders among us? Melissa Schilling, one of the world's leading experts on innovation, invites us into the lives of eight people -- Albert Einstein, Benjamin Franklin, Elon Musk, Dean Kamen, Nikola Tesla, Marie Curie, Thomas Edison, and Steve Jobs -- to identify the traits and experiences that drove them to make spectacular breakthroughs, over and over again. While all innovators possess incredible intellect, intellect alone, she shows, does not create a breakthrough innovator. It was their personal, social, and emotional quirkiness that enabled true genius to break through--not just once but again and again. Nearly all of the innovators, for example, exhibited high levels of social detachment that enabled them to break with norms, an almost maniacal faith in their ability to overcome obstacles, and a passionate idealism that pushed them to work with intensity even in the face of criticism or failure. While these individual traits would be unlikely to work in isolation -- being unconventional without having high levels of confidence, effort, and goal directedness might, for example, result in rebellious behavior that does not lead to meaningful outcomes -- together they can fuel both the ability and drive to pursue what others deem impossible. Schilling shares the science behind the convergence of traits that increases the likelihood of success. And, as Schilling also reveals, there is much to learn about nurturing breakthrough innovation in our own lives -- in, for example, the way we run organizations, manage people, and even how we raise our children. |
elon musk twitter case study: Mindfulness for Authentic Leadership Louise Kelly, 2023-11-01 This book explores the notion of authenticity in leaders and examines how authentic leadership is supported by emotional intelligence (EI), resiliency, and mindfulness. In identifying mindfulness as a key to developing self-awareness along with sincere and transparent relationships with others, the author argues that mindfulness allows leaders to achieve greater authenticity and moral perspective in their leadership journey. As authentic leadership increases empowerment and inclusion, this work pays particular attention to how mindfulness can help support leaders from hisotrically marginalized communities and women leaders to lead in a way that is more congruent with their identities and values. Understanding the antecedents of authentic leadership in mindfulness and other related psychological constructs will extend research on leadership development. Based on empirical studies, as well as theoretical constructs, this book will appeal to researchers with expertise in organizational change, diversity and inclusion, strategy, workplace spirituality, and other topics related to leadership. |
elon musk twitter case study: Phonics for Pupils with Special Educational Needs Book 1: Building Basics Ann Sullivan, 2018-10-12 Phonics for Pupils with Special Educational Needs is a complete, structured, multisensory programme for teaching reading and spelling, making it fun and accessible for all. This fantastic seven-part resource offers a refreshingly simple approach to the teaching of phonics, alongside activities to develop auditory and visual perceptual skills. Specifically designed to meet the needs of pupils of any age with special educational needs, the books break down phonics into manageable core elements and provide a huge wealth of resources to support teachers in teaching reading and spelling. Book 1: Building Basics introduces basic sounds and explores their relationship with letters. It focuses on sounds and letters where there is a simple 1:1 correspondence between the two, and explores the sounds in simple words that follow the pattern of vowel-consonant or consonant-vowel-consonant. Sounds are grouped into seven sets, with each set containing more than 50 engaging activities, including: sound story, dynamic blending, reading race, spot the word and spelling challenge. Thorough guidance is provided on how to deliver each activity, as well as a lesson planner template, handy word lists and posters for teachers and teaching assistants to use to support learning. Each book in the series gradually builds on children’s understanding of sounds and letters and provides scaffolded support for children to learn about every sound in the English language. Offering tried and tested material which can be photocopied for each use, this is an invaluable resource to simplify phonics teaching for teachers and teaching assistants and provide fun new ways of learning phonics for all children. This book is accompanied by a companion resource, 'Phonics for Pupils with Complex SEND ', to be used alongside the Phonics for Pupils with Special Educational Needs programme. The activities from Books 1-6 of the programme are adapted to be accessible for non-verbal pupils, including AAC users, and those with physical disabilities. |
elon musk twitter case study: The Financial Restructuring Tool Set Mike Harmon, 2024-12-24 Excessive corporate debt can lead to financial distress, which prevents a business from realizing its full potential. When this occurs, a company transforms into a “zombie,” incapable of making essential investments for its future growth or attracting the resources required to execute its business strategy effectively. In this book, the restructuring veteran Mike Harmon provides an indispensable go-to guide tailored for executives, business owners, boards of directors, creditors, advisors, and investors grappling with financial distress. He equips stakeholders with an invaluable tool kit for mending a company’s fractured balance sheet while demystifying complex techniques and explaining restructuring methods in an accessible fashion. Readers will acquire the skills needed to detect early warning signs of distress and to formulate a financial restructuring plan that reduces the risk of future trouble. They will learn how an effective plan optimizes the objectives of a company’s various stakeholders, its ability to service future financial obligations, its legal and contractual constraints, and its future prospects and business strategy. Written for both current and aspiring practitioners, The Financial Restructuring Tool Set is not just a survival guide—it is a blueprint for transformation, empowering stakeholders to achieve a brighter, more prosperous future. |
elon musk twitter case study: Invisibles David Zweig, 2014-06-12 An inspiring look at the hidden stars in every field who perform essential work without recognition In a culture where so many strive for praise and glory, what kind of person finds the greatest reward in anonymous work? Expanding from his acclaimed Atlantic article, What Do Fact-Checkers and Anesthesiologists Have in Common? David Zweig explores what we can all learn from a modest group he calls Invisibles. Their careers require expertise, skill, and dedication, yet they receive little or no public credit. And that's just fine with them. Zweig met with a wide range of Invisibles to discover first hand what motivates them and how they define success and satisfaction. His fascinating subjects include: * a virtuoso cinematographer for major films. * the lead engineer on some of the world's tallest skyscrapers. * a high-end perfume maker. * an elite interpreter at the United Nations. Despite the diversity of their careers, Zweig found that all Invisibles embody the same core traits. And he shows why the rest of us might be more fulfilled if we followed their example. |
elon musk twitter case study: Innovation Diffusion Models Mariangela Guidolin, 2023-09-06 Innovation Diffusion Models Understand innovation diffusion models and their role in business success Innovation diffusion models are statistical models that predict the medium- and long-term sales performance of new products on a market. They account for numerous factors that contribute to the life cycle of a new product and are subject to continuous reassessment as markets transform and the business world becomes more complex. In a modern market environment where product life cycles are becoming ever shorter, the latest innovation diffusion models are essential for businesses looking to perfect their decision-making processes. Innovation Diffusion Models: Theory and Practice provides a comprehensive and up-to-date guide to these models and their potential to impact product development. It focuses on the latest product diffusion models, which combine time series analysis with nonlinear regression techniques to create increasingly refined predictions. Its combination of mathematical theory and business practice makes it an indispensable tool across many sectors of industry and commerce. Innovation Diffusion Models readers will also find: Real-world examples demonstrating the kinds of data sets generated by new product growth models and their potential applications Discussion of the factors underlying the decision to select a given growth model for a particular product Clear, detailed explanation of each model’s explanatory ability Innovation Diffusion Models is an essential volume for practitioners in any field of industry or commerce, as well as for graduate students and researchers in business and finance. |
elon musk twitter case study: Identity Designed David Airey, 2019-01-22 Ideal for students of design, independent designers, and entrepreneurs who want to expand their understanding of effective design in business, Identity Designed is the definitive guide to visual branding. Written by best-selling writer and renowned designer David Airey, Identity Designed formalizes the process and the benefits of brand identity design and includes a substantial collection of high-caliber projects from a variety of the world’s most talented design studios. You’ll see the history and importance of branding, a contemporary assessment of best practices, and how there’s always more than one way to exceed client expectations. You’ll also learn a range of methods for conducting research, defining strategy, generating ideas, developing touchpoints, implementing style guides, and futureproofing your designs. Each identity case study is followed by a recap of key points. The book includes projects by Lantern, Base, Pharus, OCD, Rice Creative, Foreign Policy, Underline Studio, Fedoriv, Freytag Anderson, Bedow, Robot Food, Together Design, Believe in, Jack Renwick Studio, ico Design, and Lundgren+Lindqvist. Identity Designed is a must-have, not only for designers, but also for entrepreneurs who want to improve their work with a greater understanding of how good design is good business. |
elon musk twitter case study: The Social CEO Damian Corbet, 2019-08-22 A collection of expert insights on how and why CEOs need to get social for business success. There remains a huge gulf in understanding by many leaders of the Social Age – in which everyone, all round the world, can comment on anything and everything. Despite this mass revolution, it is the people at the top of organizations who have been slowest to understand and adapt to it. While business leaders may feel that it's enough to hire social media managers and amend their marketing strategies, Damian Corbet shows why organizations need to do more to succeed in the Social Age – why CEOs need to 'get social' to survive. The Social CEO sets out to educate and inspire senior leaders to embrace the Social Age, teaching them the hows and whys of utilising social media in order to make them stronger leaders. Social CEOs can effectively encourage engagement from their employees as well as other stakeholders and customers; they're better able to communicate their organization's objectives and values, gauge the climate in which they operate and improve their brand image. Offering invaluable contributions from industry-recognised experts in social business, The Social CEO explores the many aspects of leading in the Social Age, such as storytelling, personal branding, managing risk and public relations. With chapters also written by practising 'social CEOs' working across a variety of sectors, from healthcare to sport, the book provides a wealth of insight into how social media can be used to gain a competitive advantage. |
elon musk twitter case study: Antisemitism on Social Media Monika Hübscher, Sabine von Mering, 2022-03-23 Antisemitism on Social Media is a book for all who want to understand this phenomenon. Researchers interested in the matter will find innovative methodologies (CrowdTangle or Voyant Tools mixed with discourse analysis) and new concepts (tertiary antisemitism, antisemitic escalation) that should become standard in research on antisemitism on social media. It is also an invitation to students and up-and-coming and established scholars to study this phenomenon further. This interdisciplinary volume addresses how social media with its technology and business model has revolutionized the dissemination of antisemitism and how this impacts not only victims of antisemitic hate speech but also society at large. The book gives insight into case studies on different platforms such as Twitter, Facebook, TikTok, YouTube, and Telegram. It also demonstrates how social media is weaponized through the dissemination of antisemitic content by political actors from the right, the left, and the extreme fringe, and critically assesses existing counter-strategies. People working for social media companies, policy makers, practitioners, and journalists will benefit from the questions raised, the findings, and the recommendations. Educators who teach courses on antisemitism, hate speech, extremism, conspiracies, and Holocaust denial but also those who teach future leaders in computer technology will find this volume an important resource. |
elon musk twitter case study: ORGANISATIONAL BEHAVIOUR SAMANTA, SASMITA RANI, MAHAJAN, J.P., GOLLAMUDI, HEMA, 2023-10-01 It is a comprehensive text designed to explain the application of Organisational Behaviour (OB) knowledge at the workplace to maximise operational efficiency through effective and efficient use of human talent to accomplish organisational growth and competitiveness. Students, managers-in-the-making, will get a taste of exciting world of OB and also gain in terms of meeting their knowledge-and-examination needs and carving out a promising professional career after completing their studies. Members of the teaching fraternity will find the text material useful in enriching their teaching-learning processes and sharpening diagnostic and problem-solving skills of their students. TARGET AUDIENCE • MBA • M.Com • BBA • B.Com |
elon musk twitter case study: Searchable Talk Michele Zappavigna, 2018-05-17 Metadata such as the hashtag is an important dimension of social media communication. Despite its important role in practices such as curating, tagging, and searching content, there has been little research into how meanings are made with social metadata. This book considers how hashtags have expanded their reach from an information-locating resource to an interpersonal resource for coordinating social relationships and expressing solidarity, affinity, and affiliation. It adopts a social semiotic perspective to investigate the communicative functions of hashtags in relation to both language and images. This book is a follow up to Zappavigna's 2012 model of ambient affiliation, providing an extended analytical framework for exploring how affiliation occurs, bond by bond, in online discourse. It focuses in particular on the communing function of hashtags in metacommentary and ridicule, using recent Twitter discourse about US President Donald Trump as a case study. It is essential reading for researchers as well as undergraduates studying social media on any academic course. |
elon musk twitter case study: Elon Musk Michael Vlismas, 2022-05-06 'How did a bullied, introverted Pretoria schoolboy become the world's richest person and arguably humanity's greatest change agent? Vlismas's extensively researched biography does a great job of unwrapping Elon Musk's remarkable life story.'– TOBY SHAPSHAK. Often in the news for his entrepreneurial exploits and his controversial tweets, Elon Musk is one of the richest and best-known people on earth. In 2022 he made headlines worldwide with his bid to buy Twitter. Who is this boundary-pushing billionaire with grand plans of inhabiting Mars, and what lies at the heart of his vision? Why is he so utterly unafraid of risk? As an awkward Pretoria schoolboy who loved comics and science fiction, Musk's early years and singular family background were crucial in forming his stellar ambitions. Journalist and author Michael Vlismas, who attended the same high school as Musk, knows well the environment that shaped him and offers new insights into Musk's development, including his troubled relationship with his father. Tracing his remarkable life, from his South African childhood to his move to Canada at 17 and then to the US – where Musk made millions out of PayPal and built Tesla and SpaceX into two of the world's most famous companies – this is the story of a man driven to preserve the optimism he sees in humanity and find a future for humans 'out there among the stars'. |
elon musk twitter case study: Character Limit Kate Conger, Ryan Mac, 2024-09-17 “The definitive account of how the world’s richest man, in a fit of unbridled vanity and arrogance, took over and destroyed our digital town square.” —John Carreyrou, author of Bad Blood Astonishing. Kate Conger and Ryan Mac’s meticulous, comprehensive reporting turns an opaque mess brutally transparent. —Jia Tolentino, author of Trick Mirror Rising star New York Times technology reporters, Kate Conger and Ryan Mac, tell for the first time the full and shocking inside story of Elon Musk’s unprecedented takeover of Twitter and the forty-four-billion-dollar deal’s seismic political, social, and financial fallout The billionaire entrepreneur and Tesla CEO Elon Musk has become inextricable from the social media platform that until 2023 was known as Twitter. Started in the mid-2000s as a playful microblogging platform, Twitter quickly became a vital nexus of global politics, culture, and media—where the retweet button could instantly catapult any idea to hundreds of millions of screens around the world, unleashing raw collective emotion like nothing else before. While its founder had idealistically dreamed of building a digital town square, he detested Wall Street and never focused on building a profitable business. Musk joined the platform in 2010 and, by 2022, had become one of the site’s most influential users, hooking over 80 million followers with a mix of provocations, promotion of his companies, and attacks on his enemies. To Musk, Twitter — once known for its almost absolute commitment to free speech — had badly lost its way. He blamed it for the proliferation of what he called the “woke mind virus” and claimed that the survival of democracy and the human race itself depended on the future of the site. In January of 2022, Musk began secretly accumulating Twitter stock. By April, he was its largest shareholder, and soon after, made an unsolicited offer to purchase the company for the unimaginable sum of $44 billion dollars. Backed into a corner, Twitter’s board accepted his offer—but Musk quickly changed his mind, forcing Twitter to sue him to close the deal in October. The richest man on earth controlled one of the most powerful media platforms in the world—but at what price? Before long Twitter would be gone for good, replaced by something radically different, as Musk remade the company in his own image from the ground up. The story of the showdown between Musk and Twitter and his eventual takeover of the company is unlike anything in business or media that has come before. In vivid, cinematic detail, Conger and Mac follow the inner workings of the company as Musk lays siege to it, first from the outside as one of its most vocal users, and then finally from within as a contentious and mercurial leader. Musk has shared some of his version of events, but Conger and Mac have uncovered the full story through exclusive interviews, unreported documents, and internal recordings at Twitter following the billionaire’s takeover. With unparalleled sources from within and around the company, they provide a revelatory, three-dimensional, and definitive account of what really happened when Musk showed up, spoiling for a brawl and intent on revolution, with his merciless, sycophantic cadre of lawyers, investors, and bankers. This is the defining story of our time told with uncommon style and peerless rigor. In a world of viral ideas and emotion, who gets to control the narrative, who gets to be heard, and what does power really cost? |
elon musk twitter case study: Qalea Drop Joel Shepherd, 2020-11-23 The UFS Phoenix embarks on a dangerous quest for the AI Ceephay Queen who rules at the heart of the Reeh Empire. For cover, Phoenix will use the enormous war being launched by the new rulers of the croma, Croma'Dokran, into reeh space. This war is intended in part to evacuate the corbi homeworld of Rando, thus righting a great wrong of croma history by rescuing two hundred million corbi from reeh tyranny.While Lisbeth defies her parren seniors to use drysine and parren firepower in assisting the evacuation, Erik captains Phoenix, accompanied by Styx's four drysine warships, to the world of Eshir, where Styx insists the Ceephay Queen was once located. There, in the ancient, ruined city of Qalea, Trace and Styx must lead an away mission through buried layers of Reeh Empire history to uncover its long-forgotten secrets. Discovering the Ceephay Queen's present location could set them on the road to saving humanity. But Qalea's secrets have been hidden by the reeh for millennia, secrets that could rock their Empire, and they will stop at nothing to keep hidden. |
elon musk twitter case study: The Divided City Alan Mallach, 2018-06-12 In The Divided City, urban practitioner and scholar Alan Mallach presents a detailed picture of what has happened over the past 15 to 20 years in industrial cities like Pittsburgh and Baltimore, as they have undergone unprecedented, unexpected revival. He spotlights these changes while placing them in their larger economic, social and political context. Most importantly, he explores the pervasive significance of race in American cities, and looks closely at the successes and failures of city governments, nonprofit entities, and citizens as they have tried to address the challenges of change. The Divided City concludes with strategies to foster greater equality and opportunity, firmly grounding them in the cities' economic and political realities. |
elon musk twitter case study: Big Business Tyler Cowen, 2019-04-09 An against-the-grain polemic on American capitalism from New York Times bestselling author Tyler Cowen. We love to hate the 800-pound gorilla. Walmart and Amazon destroy communities and small businesses. Facebook turns us into addicts while putting our personal data at risk. From skeptical politicians like Bernie Sanders who, at a 2016 presidential campaign rally said, “If a bank is too big to fail, it is too big to exist,” to millennials, only 42 percent of whom support capitalism, belief in big business is at an all-time low. But are big companies inherently evil? If business is so bad, why does it remain so integral to the basic functioning of America? Economist and bestselling author Tyler Cowen says our biggest problem is that we don’t love business enough. In Big Business, Cowen puts forth an impassioned defense of corporations and their essential role in a balanced, productive, and progressive society. He dismantles common misconceptions and untangles conflicting intuitions. According to a 2016 Gallup survey, only 12 percent of Americans trust big business “quite a lot,” and only 6 percent trust it “a great deal.” Yet Americans as a group are remarkably willing to trust businesses, whether in the form of buying a new phone on the day of its release or simply showing up to work in the expectation they will be paid. Cowen illuminates the crucial role businesses play in spurring innovation, rewarding talent and hard work, and creating the bounty on which we’ve all come to depend. |
elon musk twitter case study: The Space Barons Christian Davenport, 2018-03-20 The historic quest to rekindle the human exploration and colonization of space led by two rivals and their vast fortunes, egos, and visions of space as the next entrepreneurial frontier The Space Barons is the story of a group of billionaire entrepreneurs who are pouring their fortunes into the epic resurrection of the American space program. Nearly a half-century after Neil Armstrong walked on the moon, these Space Barons-most notably Elon Musk and Jeff Bezos, along with Richard Branson and Paul Allen-are using Silicon Valley-style innovation to dramatically lower the cost of space travel, and send humans even further than NASA has gone. These entrepreneurs have founded some of the biggest brands in the world-Amazon, Microsoft, Virgin, Tesla, PayPal-and upended industry after industry. Now they are pursuing the biggest disruption of all: space. Based on years of reporting and exclusive interviews with all four billionaires, this authoritative account is a dramatic tale of risk and high adventure, the birth of a new Space Age, fueled by some of the world's richest men as they struggle to end governments' monopoly on the cosmos. The Space Barons is also a story of rivalry-hard-charging startups warring with established contractors, and the personal clashes of the leaders of this new space movement, particularly Musk and Bezos, as they aim for the moon and Mars and beyond. |
elon musk twitter case study: Modern Company Valuation Azhar ul Haque Sario, 2024-11-14 Dive into the exciting world of modern company valuation with this comprehensive guide! This book explores the latest techniques and challenges in valuing businesses today. It covers traditional methods like DCF, but also delves into the complexities of valuing intangibles, tech companies, and ESG factors. Learn about valuing high-growth startups, the impact of social media, and the role of activist investors. Discover how to navigate the complexities of Big Tech, biotech, and the energy transition. We'll also examine M&A, distressed investing, IPOs, crypto assets, and the AI revolution. Finally, the book provides insights into private capital and navigating uncertainty in today's volatile markets. This book goes beyond basic valuation techniques to give you a cutting-edge understanding of modern finance. It provides frameworks for valuing intangible assets like brand equity and intellectual property, crucial in today's knowledge economy. You'll gain insights into the unique challenges of valuing tech companies and integrating ESG factors into your analysis. With real-world examples and practical advice, this book equips you with the tools to make informed investment decisions in a rapidly evolving market. |
elon musk twitter case study: Jobs, Robots & Us Kinley Salmon, 2019-05-27 Could millions of jobs soon be eliminated by artificial intelligence and robots? From driverless cars to digital assistants, it seems the world of work is on the cusp of a technological revolution that is generating hopes and fears alike. But are the robots really knocking at the door? And what does all this mean for New Zealanders? In this far-sighted and lucid book, Kinley Salmon explores the future of work in New Zealand. He interrogates common predictions about a jobless future and explores what might happen to workers in New Zealand as automation becomes more widespread. This book also asks big questions about the power we have to shape technological progress and to influence how robots and artificial intelligence are adopted. It sketches out two bold alternative futures for New Zealand – and suggests what it might take, and what we might risk, to pursue each of them. It is time, Salmon argues, to start debating and choosing the future we want for New Zealand. |
elon musk twitter case study: Defending against Social Engineering Cybellium Ltd, 2023-09-05 In today's interconnected world, the threat of social engineering has become more pervasive than ever. Malicious individuals and organizations exploit human vulnerabilities, manipulating emotions and psychology to gain unauthorized access to sensitive information and compromise security systems. But fear not, for Defending against Social Engineering is your ultimate guide to fortifying your defenses and thwarting these insidious attacks. Renowned cybersecurity expert Kris Hermans delves deep into the intricate workings of social engineering, unraveling the psychological tactics used by attackers and providing practical strategies to protect yourself and your organization. With years of experience in the field, Hermans brings a wealth of knowledge to the table, equipping you with the tools and insights necessary to recognize, resist, and recover from social engineering attacks. Inside this comprehensive guide, you will discover: The fundamental principles of social engineering and its impact on individuals and organizations. Real-world case studies highlighting successful social engineering attacks and their devastating consequences. The psychology behind manipulation techniques and how to build immunity against them. Techniques for conducting risk assessments to identify vulnerabilities and weak points in your security system. Proactive measures to educate and train yourself and your team in recognizing and responding to social engineering attempts. Best practices for implementing multi-layered defenses to strengthen your overall security posture. Strategies for incident response and recovery in the aftermath of a social engineering attack. With its practical approach and expert guidance, Defending against Social Engineering is an invaluable resource for individuals, businesses, and security professionals looking to safeguard their digital lives. Arm yourself with the knowledge and skills needed to stay one step ahead of cybercriminals and protect what matters most. |
elon musk twitter case study: New Media Spectacles and Multimodal Creativity in a Globalised Asia Sunny Sui-kwong Lam, 2020-11-20 This edited volume aims to unpack the digitisation of art and media within the dynamics of participatory culture, and how these changes affect the power relations between the production and consumption of these new forms in a globalised Asia. This follows the rise of new art forms and social media platforms in wake of rapid and ongoing digitisation, which has, in turn, produced far-reaching implications for changing media ownership and its role in social, cultural, economic, as well as political activities. New challenges arise every day in relation to digital art and design practices and social media communications, and their respective impact on identity politics. This book showcases a diverse range of interdisciplinary research on these concomitant changes and challenges associated with digital media and technologies within the context of a globalised Asia. The case studies included present perspectives on Asia’s evolving digital humanities landscape from Hong Kong, China, India, Korea and from across Southeast Asia, with topics that tackle organisational digital marketing, brand advertising and design, mobile gaming, interactive art, and the cultural activities of ethnic and sexual minority communities in the region. This book will of interest to scholars in digital humanities focused on new media and cultural studies. |
elon musk twitter case study: Culture Renovation: 18 Leadership Actions to Build an Unshakeable Company Kevin Oakes, 2021-01-12 Seize and expand the competitive edge with a smart, well-managed culture “renovation” Most business leaders understand the power of a dynamic, positive culture—but almost every effort to change culture fails. Why? The approach is often all wrong. Rather than attempt to “transform” a new culture from the ground up, leaders need to instead spearhead a culture renovation. It’s all about keeping what works, changing what needs to be changed, and ensuring proper care and maintenance—much like refurbishing and living in a beautiful historic home and improving its overall value. In Culture Renovation, the head of the world’s leading HR research firm—the Institute for Corporate Productivity (i4cp)—Kevin Oakes provides tangible, tactical insights drawn from a robust data set and informed by CEOs and HR leaders at many of the world’s top companies. You’ll find everything you need to rebuild your corporate culture with care and expertise, including: Three phases and detailed action steps for architecting the change you want to see Practical insights and examples from T-Mobile, Microsoft, 3M, and other top companies The traits of a healthy corporate culture Proven talent practices to maintain your new culture for long-term success Oakes identifies 18 proven leadership actions for turning any culture into an agile, resilient, and innovative high-performance organization. You’ll learn how to best understand the culture in place today and set a new cultural path for decades to come; develop a co-creation mindset; identify influencers and blockers; ferret out skeptics and non-believers; measure, monitor, and report progress; and implement “next practices” in talent strategies to sustain the renovation. Culture Renovation delivers everything you need to plan, build, and maintain a corporate culture that drives profits, growth, and business sustainability now and well into the future. |
elon musk twitter case study: The New Visibility of Religion Michael Hoelzl, Graham Ward, 2008-12-09 A unique collection of essays that brings together contributions from; theology, aesthetics, social and political science, philosophy and cultural theory to examine the surge in the public visibility of religion. |
elon musk twitter case study: Building Business Acumen towards Sustainability Dr.C.Nagadeepa, Dr.Ibha Rani, Dr.Arti Singh, Dr.Raja Kamal Ch, Building Business Acumen towards Sustainability is a thought-provoking and enlightening book that delves into the intersection of business acumen and sustainability. Compiled and edited by a team of renowned researchers and, this collection of research papers offers valuable insights and practical strategies for organizations aiming to navigate the challenges of the modern business landscape while prioritizing sustainability. The book begins by establishing a comprehensive understanding of business acumen, emphasizing its significance in driving strategic decision-making and achieving long-term success. It explores the various dimensions of business acumen, including financial literacy, market analysis, risk management, and innovation. By highlighting the importance of a holistic understanding of business operations, the book sets the stage for integrating sustainability into these core competencies. Central to the book's narrative is the recognition that sustainability is no longer a choice but a necessity for businesses operating in the 21st century. The research papers provide an in-depth examination of the environmental, social, and economic challenges facing organizations, elucidating the interconnectedness between these domains and their impact on long-term business viability. By presenting compelling case studies and empirical evidence, the book illustrates how organizations can effectively incorporate sustainability principles into their operations and drive positive outcomes. One of the key strengths of Building Business Acumen Towards Sustainability is its focus on actionable strategies. The research papers not only provide theoretical frameworks but also offer practical guidance for implementing sustainable practices within organizations of various sizes and industries. From adopting circular economy principles to enhancing supply chain sustainability, the book covers a wide array of topics and provides step-by-step approaches for integrating sustainability into existing business models. Moreover, the book emphasizes the role of leadership in fostering a culture of sustainability within organizations. It explores the qualities and competencies required of leaders to drive sustainable change, highlighting the importance of stakeholder engagement, ethical decision-making, and long-term thinking. By showcasing successful examples of sustainable leadership, the book inspires readers to embrace their role as change agents and advocates for a more sustainable future. Whether you are an academic, business professional, or sustainability enthusiast, this book offers a wealth of knowledge and inspiration to foster positive change and drive sustainable outcomes. |
elon musk twitter case study: Hatching Twitter Nick Bilton, 2014-09-30 The dramatic, unlikely story behind the founding of Twitter, by New York Times bestselling author and Vanity Fair special correspondent The San Francisco-based technology company Twitter has become a powerful force in less than ten years. Today it’s everything from a tool for fighting political oppression in the Middle East to a marketing must-have to the world’s living room during live TV events to President Trump’s preferred method of communication. It has hundreds of millions of active users all over the world. But few people know that it nearly fell to pieces early on. In this rousing history that reads like a novel, Hatching Twitter takes readers behind the scenes of Twitter’s early exponential growth, following the four hackers—Ev Williams, Jack Dorsey, Biz Stone, and Noah Glass, who created the cultural juggernaut practically by accident. It’s a drama of betrayed friendships and high-stakes power struggles over money, influence, and control over a company that was growing faster than they could ever imagine. Drawing on hundreds of sources, documents, and internal e-mails, Bilton offers a rarely-seen glimpse of the inner workings of technology startups, venture capital, and Silicon Valley culture. |
elon musk twitter case study: Listening, Belonging, and Memory Abigail Gardner, 2023-07-13 Listening, Belonging, and Memory puts connected listening at the center of current debates around whose voices might be listened to, who by, and why. Arguing that listening has to be understood in relation to the self, nation, age, witnessing, and memory, it uses examples from digital storytelling, listening projects, and critical media analysis to highlight connections between listening and power. It centers on voices, stories, and silence, how they interweave, and are activated, maneuvered, reconfigured, and denied. It focuses on the small, microengagements that crouch within the superstructures of violent border control and the censorious policing of sonic citizenry, identifying cracks in the reshuffling of histories and hierarchies that connected listening affords. |
elon musk twitter case study: Leveraging Generative Intelligence in Digital Libraries: Towards Human-Machine Collaboration Dion H. Goh, Shu-Jiun Chen, Suppawong Tuarob, 2023-11-29 This two-volume set LNCS 14457 and LNCS 14458 constitutes the refereed proceedings of the 25th International Conference on Asia-Pacific Digital Libraries, ICADL 2023, held in Taipei, Taiwan, during December 4-7, 2023. The 15 full, 17 short, 2 practice papers and 12 poster papers presented in this volume were carefully reviewed and selected from 85 submissions. Based on significant contributions, the full and short papers have been classified into the following topics: include information retrieval, knowledge extraction and discovery, cultural and scholarly data, information seeking and use, digital archives and data management, design and evaluation of information environments, and applications of GAI in digital libraries. |
elon musk twitter case study: Gender and Journalism Mary Angela Bock, 2023-08-29 Gender and Journalism introduces students to how one facet of our humanity—gender—has a tremendous effect on the people working in journalism; the subjects and framing of the stories they tell; and ultimately the people who consume those stories. This engaging textbook provides a history of gender equality struggles alongside the development of news media in the United States. It provides foundational concepts, theories, and methods through which students can explore the role gender has played in news media. Promoting media literacy, the book empowers students to look at the many factors that influence stories and to become more critical media consumers and creators themselves. While the book centers on women’s experiences in the United States, it also considers the political, economic, and cultural aspects of gender and journalism globally. It addresses experiences of LGBTQ and non-white individuals to give an intersectional context to the ramifications of gender. Students learn important concepts such as hegemonic masculinity, colorblind racism, infantilization, and the double binds and explore issues related to gender in photojournalism, sports journalism, and broadcasting. Designed to humanize media institutions, the book highlights the lives of influential writers, journalists, activists, and media producers. Every chapter includes profiles of key journalists and activists and primary source excerpts, as well as reflection and media critique chapter-ending questions. Highlighted keywords in each chapter culminate in a comprehensive glossary. Instructor materials include suggested activities and sample quizzes. Content Features: Discussion of communication and media studies terms and theory Introduction to gender studies terms and theory Discussion of civil rights and race issues as they intersect with gender and journalism History of first- and second-wave feminism LGBTQ+ examples and history of gay rights Dedicated chapter on masculinity In-Text Features: Journalist and activist profile boxes Primary source excerpt boxes End-of-Chapter reflection and media critique questions Chapter keywords and cumulative glossary Instructor Resources: Online News Guidance Multimedia Resources In-Class Activities Clip Flip Exercise Chapter Quiz Questions Sample Syllabus |
Elon University - America’s Top-Ranked Teaching University
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Elon University - America’s Top-Ranked Teaching University
Experiential learning, outstanding teaching & mentoring, and an excellent four-year graduation rate make Elon a top-100 National University.
About - Elon University
Elon University is the nationally recognized leader in engaged, experiential learning that prepares graduates to be creative, resilient, ambitious and ethical citizens of our global culture.
About Elon - Elon University
Elon’s more than 7,000 undergraduate and graduate students learn through hands-on experiences and close working relationships with faculty and staff whose priorities are teaching …
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In the event of an emergency, visit elon.edu/emergency or Today at Elon for vital instructions and information. Campus Safety and Police: 336-278-5555 Sign up for E-alert text messages
Academics - Elon University
Academics are different at Elon. Learning happens not just in the classroom, but around the world through rigorous, immersive experiences that prepare students to conquer the challenges of …
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Discover Elon University's personalized admissions experience, where hands-on learning, global engagement, and a close-knit community empower students to thrive. Explore our programs …
U.S. News & World Report 2024 | About Elon | Elon University
Elon is ranked among the top universities in the nation, with a #1 ranking for undergraduate teaching and a #13 ranking for “most innovative” university. The 2024 rankings are included in …
Semester Abroad | Isabella Cannon Global Education Center | Elon …
At Elon you have access to 100+ programs in over 30 countries offering structured and enriching global experiences, ranging from short-term abroad to full-year programs, so you can select a …
Majors, Minors & Programs | Academics | Elon University
Elon’s extensive academic programs include more than 70 undergraduate majors, nine graduate programs and a wide array of interdisciplinary programs and enriching intellectual and research …
Find Your Program | Graduate Admissions | Elon University
Elon University offers outstanding graduate programs that combine the best of the liberal arts and sciences with nationally recognized engaged learning opportunities that provide excellent …