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emotional marketing stats 2023: New Trends in Marketing and Consumer Science Tarnanidis, Theodore K., Sklavounos, Nikolaos, 2024-05-17 Marketing and consumer science are undergoing a seismic shift, propelled by an array of dynamic trends and advancements. Technological advancements, along with shifting socioeconomic and geopolitical factors, have transformed consumer behaviors and preferences in unprecedented ways. As a result, anticipating emerging trends and adapting strategies accordingly has become essential for success in this dynamic landscape. New Trends in Marketing and Consumer Science is the groundbreaking solution poised to revolutionize how academia approaches the study of marketing and consumer science. This book offers a roadmap for scholars to navigate the evolving landscape with confidence and foresight while delving into the trends shaping the future of these disciplines. From AI and machine learning to sustainability and ethical marketing, each chapter provides invaluable insights and practical strategies for addressing the challenges of today and anticipating those of tomorrow. |
emotional marketing stats 2023: Zero To Everyone Akash Jaiswal, 2024-02-29 How can you move from being a whisper to a loud echo in the crowded marketplace of ideas and products? Are you an entrepreneur struggling to make your voice heard? Or a marketer grappling with the dynamics of brand loyalty and consumer behavior? This book is your compass in the ever-evolving landscape of customer engagement. Dive into the intricacies of psychology in marketing, unravel the enigma of branding, and master the art of persuasive advertising. How do luxury brands enchant? How do you create superfans out of ordinary customers? With a blend of practical wisdom and innovative strategies, Zero to Everyone: The Marketing Playbook to Become Visible in the Marketplace is the guide you've been waiting for. Penned by Akash Jaiswal, a mastermind in customer engagement, this book is a beacon for those ready to conquer the world of marketing. If you want to make a lasting impression in the market, turn ears to your story, and make hearts beat in sync with your brand, this book is your war cry. Does this sound like something you were missing till now? Then Zero to Everyone is your next must-read. Seize your copy now and embark on the journey from anonymity to market dominance. |
emotional marketing stats 2023: The Marketing Power of Emotion John O'Shaughnessy, Nicholas J. O'Shaughnessy, 2003 How does one choose between a brand name and a generic named product? Why does one choose an item with a slightly lower price than the other? The answer is emotion. The Marketing Power of Emotion, provides a complete, original and anecdote rich account of the marketing power of emotion. This book is written by two of the leading practitioners in the field and is complete with thorough references and real life examples to follow. Emotions, whether it is realized or not is one of the central factors in our buying behavior. Emotions energizes the motivation to buy and certain persuasive techniques are more effective than others are when marketers are trying to resonate emotionally with consumers. This book covers all the essential topics, including the scope of emotion in marketing and how in response to these emotions customers make product appraisals. Finally, this volume covers branding and how emotions play a role in how consumers become loyal to brands.--Publisher's description. |
emotional marketing stats 2023: Management in Marketing Communications , 2024-10-09 This book provides a comprehensive overview of the essential topics in the field of management in marketing communication. These substantial topics are examined and addressed by scholars from the marketing and management discipline. Beginning with the role of culture as a crucial element in marketing communication, the book delves into various matters within the scope of marketing communication. Consequently, social media and its significance in modern marketing strategies are examined together with the topic of transition from offline to online marketing, emphasizing the impact of accelerated digitalization and its onset during the third decade of the twenty-first century. Furthermore, the book discusses the rapid digital transformation stimulated by the COVID-19 pandemic and thus creates room for further exploration and research. Throughout the book, the evolving dynamics of marketing communication in a digitalized world are examined, providing a resource base for scholars conducting research in the context of modern marketing management. |
emotional marketing stats 2023: 250+ Best Practices for B2B Marketing Success Alexander Kesler, 2024-03-26 Triumph in the B2B Marketing World with a How-To Guide Containing 250+ Useful Tips and Tricks 250+ Best Practices for B2B Marketing Success is a step-by-step guide to becoming a leading B2B marketing professional. Written by Alexander Kesler, a seasoned marketing practitioner and thought leader, this book serves as a resource for every level of B2B professional, from those taking their first steps into the B2B marketing world to the most experienced pundits. 250+ Best Practices for B2B Marketing Success synthesizes best practices that can take years to learn into an easy-to-understand (and easy-to-implement) guide. The information in this book is proven, ready-to-use, and contains steps that most marketers can apply right away—on everything from crafting content to measuring its effectiveness at the campaign’s end. Above all, this book presents engaging strategies and practices suitable for any business. Short and to the point, marketers can apply the advice presented here at any point in their career, from college to the boardroom. If you are a digital marketing or business leader who grapples with the problems and challenges of today’s multi-faceted and ever-evolving industry, 250+ Best Practices for B2B Marketing Success will help you implement proven strategies into your own B2B marketing initiatives with accomplished ease. |
emotional marketing stats 2023: Machine Learning, Image Processing, Network Security and Data Sciences Naveen Chauhan, |
emotional marketing stats 2023: BDEDM 2023 Misra Anuranjan, Ke Yan, Wang Yan, 2023-06-13 Proceedings of the 2nd International Conference on Big Data Economy and Digital Management (BDEDM 2023) supported by University Malaysia Sabah, Malaysia, held on 6th–8th January 2023 in Changsha, China (virtual conference). The immediate purpose of this Conference was to bring together experienced as well as young scientists who are interested in working actively on various aspects of Big Data Economy and Digital Management. The keynote speeches addressed major theoretical issues, current and forthcoming observational data as well as upcoming ideas in both theoretical and observational sectors. Keeping in mind the “academic exchange first” approach, the lectures were arranged in such a way that the young researchers had ample scope to interact with the stalwarts who are internationally leading experts in their respective fields of research. The major topics covered in the Conference are: Big Data in Enterprise Performance Management, Enterprise Management Modernization, Intelligent Management System, Performance Evaluation and Modeling Applications, Enterprise Technology Innovation, etc. |
emotional marketing stats 2023: MSEA 2023 Gaikar Vilas, Yuriy Shvets, Hrushikesh Mallick, 2023-07-21 The 2nd International Conference on Mathematical Statistics and Economic Analysis (MSEA 2023) was held virtually from 26-28 May 2023 in Nanjing, China. The conference was attended by researchers, teachers, students and engineers in the field of mathematical statistics and economic analysis. Through data statistics and analysis, we can quickly understand the pattern of economic development. This conference combines mathematical statistics and economic analysis, explores the relationship between the two, and provides a platform for experts and scholars in the fields of mathematical statistics and economic analysis to discuss related issues and exchange ideas. Therefore, we hope to create a forum for sharing research results and exploring future research directions, so that participants can learn about the latest research directions, contents and results of mathematical statistics and economic analysis; secondly, we hope that the conference can provide solutions to the major problems facing mathematical statistics and economic analysis, and create a space that encourages discussion and joint development of research, technological development and innovation. |
emotional marketing stats 2023: Modern Healthcare Marketing in the Digital Era Djakeli, Kakhaber, 2023-12-11 Modern Healthcare Marketing in the Digital Era, edited by Kakhaber Djakeli from the International Black Sea University, Georgia, is a comprehensive guide that addresses the critical challenge of transforming healthcare marketing strategies in the dynamic landscape of the digital era. With innovative technologies like artificial intelligence, augmented reality, blockchain, and mobile applications reshaping the healthcare industry, this book offers practical insights and innovative methodologies to create a consumer-centric health culture. Healthcare professionals, policymakers, and marketers will find valuable guidance in bridging the gap between technology and marketing, enabling them to thrive in this ever-evolving landscape. Through its exploration of historical developments, the status, and the evolution of needs and demands in healthcare markets, the book equips readers with the tools they need to navigate the complexities of modern healthcare marketing. It covers essential topics such as patient segmentation, customer relationship management, and the integration of virtual and augmented reality in healthcare marketing and sales. By providing real-world examples and empirical research findings, Modern Healthcare Marketing in the Digital Era serves as a practical roadmap for transforming healthcare services, fostering patient-clinic partnerships, and enhancing health literacy through effective marketing efforts. With its valuable insights, this book is a vital resource for students, educators, healthcare professionals, policymakers, and researchers, empowering them to embrace digital innovations and cultivate a consumer-centric health culture for superior patient care and satisfaction. |
emotional marketing stats 2023: Emotions Online Alan Petersen, 2022-12-30 Digital media have become deeply immersed in our lives, heightening both hopes and fears of their affordances. While the internet, mobile phones, and social media offer their users many options, they also engender concerns about their manipulations and intrusions. Emotions Online explores the visions that shape responses to media and the emotional regimes that govern people’s engagements with them. This book critically examines evidence on the role of digital media in emotional life. Offering a sociological perspective and using ideas from science and technology studies and media studies, it explores: • The dimensions and operations of the online emotional economy • Growing concerns about online harms and abuse, especially to children • ‘Deepfakes’ and other forms of image-based abuse • The role of hope in shaping online behaviours • ‘Digital well-being’ and its market • COVID-19’s impacts on perceptions of digital media and Big Tech • Growing challenges to centralised control of the internet, and the implications for future emotional life The book breaks new ground in the sociological study of digital media and the emotions. It reveals the dynamics of online emotional regimes showing how deceptive designs and algorithm-driven technologies serve to attract and engage users. As it argues, digital media rely on the emotional labours of many people, including social media inf luencers and content moderators who make the internet seem smart. The book provides an invaluable overview of the evidence and debates on the role of digital media in emotional life and guidance for future research, policy, and action. |
emotional marketing stats 2023: Market Grooming Sumesh Dadwal, Hamid Jahankhani, Kenneth Revett, 2024-11-11 Establishing a paradigm shift in the field of marketing, this thought-provoking scholarly work examines how customers, markets, and communities are groomed, socially conditioned, subliminally marketed to, and influenced by the use of AI technologies. |
emotional marketing stats 2023: Data-Driven Marketing for Strategic Success Rosário, Albérico Travassos, Cruz, Rui Nunes, Moniz, Luis Bettencourt, 2024-08-09 In the field of modern marketing, a pivotal challenge emerges as traditional strategies grapple with the complexities of an increasingly data-centric world. Marketers, researchers, and business consultants find themselves at a crossroads, navigating the intricate intersection of data science and strategic marketing practices. This challenge serves as the catalyst for Data-Driven Marketing for Strategic Success, a guide designed to address the pressing issues faced by academic scholars and professionals alike. This comprehensive exploration unveils the transformative power of data in reshaping marketing strategies, offering a beacon of strategic success in a sea of uncertainty. This book transcends the realm of traditional marketing literature. It stands as a useful resource, not merely adding elements to ongoing research but shaping the very future of how researchers, practitioners, and students engage with the dynamic world of data-driven marketing. It is strategically tailored to reach a diverse audience, offering valuable insights to academics and researchers exploring advanced topics, practitioners in the marketing industry seeking practical applications, and graduate students studying data science, marketing, and business analytics. Policymakers, ethicists, and industry regulators will find the dedicated section on ethical considerations particularly relevant, emphasizing the importance of responsible practices in the data-driven marketing landscape. |
emotional marketing stats 2023: Digital Content Marketing Agata Krowinska, Christof Backhaus, Benjamin Becker, Fabian Bosser, 2023-11-23 Digital Content Marketing: Creating Value in Practice introduces the principles of the content marketing discipline and serves as a guide to any professional or student who wants to learn how to successfully plan and implement digital content marketing strategies and tactics. Filled with contemporary examples of the most successful creative content marketing practices, case studies and professional advice from subject experts, this text offers an in-depth view of the world of content marketing from a value-based perspective. The textbook also includes practical advice on content marketing ideation, content management and content curation, as well as offering recommendations for the best content marketing software. The textbook offers a good balance of both theory and practice and is suitable for advanced undergraduate students and postgraduate students studying content marketing, digital marketing or social media marketing. Support material includes an instructor manual, chapter-by-chapter PowerPoint slides and a test bank of exam questions. |
emotional marketing stats 2023: Community Is Your Currency Daisy Morris, 2023-08-31 Are you looking to supercharge your business and grow your online community? The key to a booming business is your community. Founder of social media consultancy The Selfhood, Daisy Morris, is here with the ultimate guide for all the side-hustlers, creators, business owners and freelancers looking to build a genuine community on social media. This book drops the jargon - Daisy will teach you how to take your community on a journey. From brand awareness through to conversion, you will have the confidence to expand your reach while nurturing your existing fans, followers, subscribers and customers to turn them in to loyal and repeat customers. You will learn how to create meaningful connections with your audience, through real-life case studies, simple exercises and top-notch business advice. A must-read for any business owner. |
emotional marketing stats 2023: Proceedings of the 2022 International Conference on Mathematical Statistics and Economic Analysis (MSEA 2022) Gaikar Vilas Bhau, Yuriy Shvets, Hrushikesh Mallick, 2022-12-22 This is an open access book. 2022 International Conference on Mathematical Statistics and Economic Analysis(MSEA 2022) will be held in Dalian, China from May 27 to 29, 2022. Based on probability theory, mathematical statistics studies the statistical regularity of a large number of random phenomena, and infers and forecasts the whole. Economic development is very important to people's life and the country. Through data statistics and analysis, we can quickly understand the law of economic development. This conference combines mathematical statistics and economic analysis for the first time to explore the relationship between them, so as to provide a platform for experts and scholars in the field of mathematical statistics and economic analysis to exchange and discuss. |
emotional marketing stats 2023: Digital and Social Media Marketing Nripendra P. Rana, Emma L. Slade, Ganesh P. Sahu, Hatice Kizgin, Nitish Singh, Bidit Dey, Anabel Gutierrez, Yogesh K. Dwivedi, 2019-11-11 This book examines issues and implications of digital and social media marketing for emerging markets. These markets necessitate substantial adaptations of developed theories and approaches employed in the Western world. The book investigates problems specific to emerging markets, while identifying new theoretical constructs and practical applications of digital marketing. It addresses topics such as electronic word of mouth (eWOM), demographic differences in digital marketing, mobile marketing, search engine advertising, among others. A radical increase in both temporal and geographical reach is empowering consumers to exert influence on brands, products, and services. Information and Communication Technologies (ICTs) and digital media are having a significant impact on the way people communicate and fulfil their socio-economic, emotional and material needs. These technologies are also being harnessed by businesses for various purposes including distribution and selling of goods, retailing of consumer services, customer relationship management, and influencing consumer behaviour by employing digital marketing practices. This book considers this, as it examines the practice and research related to digital and social media marketing. |
emotional marketing stats 2023: Marketing and Sales in the Metaverse Andreas Kohne, |
emotional marketing stats 2023: Data Science Chengzhong Xu, |
emotional marketing stats 2023: Customer Relationship Management , 2024-10-30 Customer relationship management (CRM) has gone beyond traditional frameworks and immersed itself in innovative strategies. Customer Relationship Management - Contemporary Concepts and Strategies is a highly influential book. This book examines the dynamics in CRM due to cutting-edge technologies and human-centric approaches that redefine businesses’ engagement with their customers. Moreover, this book offers an all-inclusive view of the current and future topography by investigating the deep impact of emotional intelligence on customer loyalty and coupling the transformative power of AI. Further, we provide a robust guidebook for our readers by integrating theoretical foundations with practical applications. We provide an outline to businesses for effective CRM strategies and fostering sustainable customer relationships. This book also addresses CRM implementation across diverse markets and cultures by offering a unique perspective on the universal and adaptable nature of customer management strategies. The insights presented in this book are vital for businesspeople, managers, and researchers so that they may leverage CRM as a strategic tool for their respective success. |
emotional marketing stats 2023: International Conference on Advanced Intelligent Systems for Sustainable Development (AI2SD’2023) Mostafa Ezziyyani, |
emotional marketing stats 2023: Information and Communication Technologies in Tourism 2023 Berta Ferrer-Rosell, David Massimo, Katerina Berezina, 2023-01-14 This open access book provides an extensive overview of the usage of information and communication technologies in the tourism and hospitality industry. It presents the proceedings of the International Federation for IT and Travel & Tourism (IFITT)’s 30th Annual International eTourism Conference, which assembles the latest research presented at the ENTER2023 conference. The enclosed papers cover various topics within the field, including augmented and virtual reality, website development, social media use, e-learning, big data, analytics and recommendation systems. |
emotional marketing stats 2023: Cases on AI Ethics in Business Tennin, Kyla Latrice, Ray, Samrat, Sorg, Jens M., 2024-05-17 Organizations face a pressing challenge in today's rapidly evolving economies: navigating the ethical complexities of adopting Artificial Intelligence (AI) and related technologies. As AI becomes increasingly integral to operations, transparency, fairness, accountability, and privacy concerns are more critical than ever. Organizations need practical guidance to develop and implement AI ethics strategies effectively. Cases on AI Ethics in Business offers a comprehensive solution by examining AI Ethics through theoretical lenses and innovative practices. It provides a roadmap for organizations to address ethical challenges in AI adoption, offering insights from leaders in the field. With a focus on theory-to-practice, the book equips readers with actionable strategies and frameworks to navigate the ethical implications of AI, ensuring responsible and sustainable AI deployment. |
emotional marketing stats 2023: Marketing and Smart Technologies José Luís Reis, Marc K. Peter, Ricardo Cayolla, Zorica Bogdanović, 2022-03-14 This book includes selected papers presented at the International Conference on Marketing and Technologies (ICMarkTech 2021), held at University of La Laguna, Tenerife, Spain, during December 2–4, 2021. It covers up-to-date cutting-edge research on artificial intelligence applied in marketing, virtual and augmented reality in marketing, business intelligence databases and marketing, data mining and big data, marketing data science, web marketing, e-commerce and v-commerce, social media and networking, geomarketing and IoT, marketing automation and inbound marketing, machine learning applied to marketing, customer data management and CRM, and neuromarketing technologies. |
emotional marketing stats 2023: Marketing, Print and Interactive E-Text Greg Elliott, Ingo Bentrott, 2023-09-15 |
emotional marketing stats 2023: Handbook of Research on Consumer Behavior Change and Data Analytics in the Socio-Digital Era Keikhosrokiani, Pantea, 2022-06-24 The emergence of new technologies within the industrial revolution has transformed businesses to a new socio-digital era. In this new era, businesses are concerned with collecting data on customer needs, behaviors, and preferences for driving effective customer engagement and product development, as well as for crucial decision making. However, the ever-shifting behaviors of consumers provide many challenges for businesses to pinpoint the wants and needs of their audience. The Handbook of Research on Consumer Behavior Change and Data Analytics in the Socio-Digital Era focuses on the concepts, theories, and analytical techniques to track consumer behavior change. It provides multidisciplinary research and practice focusing on social and behavioral analytics to track consumer behavior shifts and improve decision making among businesses. Covering topics such as consumer sentiment analysis, emotional intelligence, and online purchase decision making, this premier reference source is a timely resource for business executives, entrepreneurs, data analysts, marketers, advertisers, government officials, social media professionals, libraries, students and educators of higher education, researchers, and academicians. |
emotional marketing stats 2023: Emotional Intelligence Matters R. S. Mekhala, |
emotional marketing stats 2023: Impact of Sensory Marketing on Buying Behavior Malik, Reena, Malhan, Shivani, Arora, Manpreet, 2024-10-22 In an increasingly competitive marketplace, sensory marketing has emerged as a powerful strategy for influencing consumer behavior. By engaging the sensessight, sound, smell, taste, and touchbrands can create immersive experiences that deeply resonate with customers, shaping their perceptions and driving purchasing decisions. Understanding the impact of sensory stimuli on buying behavior is essential for businesses looking to differentiate themselves and build lasting connections with their audience in todays sensory-driven economy. Impact of Sensory Marketing on Buying Behavior offers a thorough exploration of how sensory cues affect consumer decision-making. The book delves into the psychological and emotional responses triggered by sensory stimuli, analyzing how these responses influence shopping habits, brand loyalty, and overall consumer engagement. With case studies and practical insights, this resource equips marketers, researchers, and business professionals with the tools needed to harness the power of sensory marketing and optimize customer experiences. |
emotional marketing stats 2023: Advances in Digital Marketing and eCommerce Francisco J. Martínez-López, 2023-05-30 The Digital Marketing and eCommerce Conference aims to bring together leading researchers and research scholars to exchange and share their experiences and research results on any aspects of ecommerce and digital marketing. This volume presents the proceedings of the 2023 edition in a collection of contributions with many original approaches. They address diverse areas of application such as online brand communities, channel design, online retailing, cryptocurrencies, user-generated content, TikTok, among others. A wide variety of theoretical and methodological approaches have been used. |
emotional marketing stats 2023: Exploring Medical Statistics: Biostatistics, Clinical Trials, and Epidemiology Arora, Geeta, Singh, Sarabjit, Emadifar, Homan, 2024-07-18 In today's data-driven world, understanding and interpreting statistical information is more critical than ever, especially in medicine, where statistical methods are used to design and analyze clinical trials, study the distribution of disease in populations, and develop new treatments. In the era of evidence-based medicine, Exploring Medical Statistics: Biostatistics, Clinical Trials, and Epidemiology addresses the critical need for a grasp of statistical concepts. This book delves into biostatistics, clinical trials, and epidemiology, offering a robust foundation for understanding and interpreting statistical information in medicine. It explores biostatistics, elucidating fundamental elements such as probability, sampling, and hypothesis testing. The section on clinical trials covers the entire spectrum from trial design to ethical considerations, providing an invaluable resource for researchers navigating the complexities of medical research. Epidemiology, a cornerstone of public health, is examined in the book, offering insights into the distribution and determinants of diseases in populations. The application-focused section further extends the utility of medical statistics, encompassing public health, healthcare policy, and drug development. |
emotional marketing stats 2023: The Impact of Digitalization on Current Marketing Strategies Luis Matosas-López, 2024-03-14 Digitalization completely has transformed marketing. It has changed consumption habits, consumer behaviour, and purchasing processes. In addition, it has modified marketing strategies, tactics, and processes, offering a wide range of mechanisms that allow companies, of all types and sizes, to enhance their commercial actions. |
emotional marketing stats 2023: Smart Social Media Luan Wise, 2024-09-12 You might be using 'social media' everyday, but are you maximizing its potential to best benefit your business? Understanding the implications of using social media strategically to enhance and complement marketing initiatives at work is crucial to unlocking your business's growth, and Luan Wise is here to help. Written by a recognized trainer for both LinkedIn and Meta, Smart Social Media is grounded in the insights gained from hands-on consultancy work, plus hours of personal research, observations, and in-depth reviews of the platforms themselves. Both practical and informative, Smart Social Media is full of actionable insights and valuable guidance that will emphasize the importance of using social media strategically, to enhance brand awareness, boost engagement, build relationships with your customers, and keep up with ever-changing consumer behaviour. Drawing insights from real-life case studies and success stories, Luan Wise breakdown the most critical issues, including: Understanding how social media marketing can drive growth for your business; Knowing how to build a strong brand presence on relevant social media platforms; Using social media to guide buyers through their journey from awareness to advocacy; and Recognizing the benefits of collaborations, partnerships, and online communities to support business growth. |
emotional marketing stats 2023: Essentials of Organizational Behavior Terri A. Scandura, 2020-10-31 Concise, practical, and research-based, Essentials of Organizational Behavior equips students with the necessary skills to become effective leaders and managers. Best-selling author Terri A. Scandura uses an evidence-based approach to introduce students to models proven to enhance the well-being, motivation, and productivity of people in the workplace. Experiential exercises and a variety of real-world cases and examples provide students with ample opportunity to apply OB concepts and hone their critical thinking. The Third Edition includes new What′s #Trending in OB? boxes on timely topics such as social media addiction and virtual work teams during the COVID-19 pandemic; new case studies on important issues such as American Airlines′ anti-discrimination protections for LGBTQ workers; and the latest research on topics such as grit and inclusive leadership. This title is accompanied by a complete teaching and learning package. Contact your SAGE representative to request a demo. Digital Option / Courseware SAGE Vantage is an intuitive digital platform that delivers this text’s content and course materials in a learning experience that offers auto-graded assignments and interactive multimedia tools, all carefully designed to ignite student engagement and drive critical thinking. Built with you and your students in mind, it offers simple course set-up and enables students to better prepare for class. Learn more. Assignable Video with Assessment Assignable video (available with SAGE Vantage) is tied to learning objectives and curated exclusively for this text to bring concepts to life. Watch a sample video now. Assignable Self-Assessments Assignable self-assessments (available with SAGE Vantage) help students understand their own management style and strengths. Learn more. LMS Cartridge: Import this title’s instructor resources into your school’s learning management system (LMS) and save time. Don’t use an LMS? You can still access all of the same online resources for this title via the password-protected Instructor Resource Site. Learn more. |
emotional marketing stats 2023: Strengthening Sustainable Digitalization of Asian Economy and Society Ordóñez de Pablos, Patricia, Almunawar, Mohammad Nabil, Anshari, Muhammad, 2024-03-27 In the ongoing evolution of Asia's economy and society, there is a crucial need to explore innovative conceptual frameworks, empirical studies, and case analyses. These endeavors aim to unravel the intricate relationship between digital transformation and the imperative for fostering a greener, more circular, and climate-neutral Asian economy. Strengthening Sustainable Digitalization of Asian Economy and Society explores the intersection between digital technologies, knowledge management, and sustainable development. The book addresses the challenges and opportunities the digital age poses, examining how advanced information technologies, including artificial intelligence, IoT, and machine learning, coupled with practical knowledge management, can catalyze a transformative journey. Strengthening Sustainable Digitalization of Asian Economy and Society unravels how these digital tools and solutions impact the realization of the Sustainable Development Goals (SDGs) by 2030, offering invaluable insights for academics, researchers, industry players, policymakers, and stakeholders. This book emphasizes the ASEAN region, providing an understanding of the regional nuances in the digital transition by presenting comparative regional studies, including Asia, Europe, the USA, Latin America, Africa, and the Gulf Region. |
emotional marketing stats 2023: Proceedings of the 3rd International Conference on Cognitive Based Information Processing and Applications—Volume 2 Bernard J. Jansen, |
emotional marketing stats 2023: Fostering Consumer Well-Being Fatih Sonmez, |
emotional marketing stats 2023: Real Estate Prospecting Tristan Ahumada, 2023-04-19 The ultimate guide to real estate prospecting for both rookies and veterans In Real Estate Prospecting: Create a Million-Dollar Life Through Relationships, Online Leads, Technology, and Social Media, founder, consultant, and real estate team leader Tristan Ahumada delivers a comprehensive discussion of the resources and strategies available to rookie and experienced agents who wish to succeed at the highest levels of the industry. In the book, you’ll explore techniques used by leading agents to become the best brokers, agents, and team leaders they can be. From developing a championship mindset to setting up an unbeatable sales system, the author also explains how to: Create and take advantage of a powerful real estate lead database Use live, virtual, and hybrid connections to round out your strategy Network with precision and efficiency to make the most of your time and energy An essential and exciting new resource from one of the masters of the real estate industry, Real Estate Prospecting is a hands-on demonstration of the tactics, strategies, and tools you need to master to become the best agent, sales leader, or broker in your region. |
emotional marketing stats 2023: Individual and Society Lizabeth A. Crawford, Katherine B. Novak, 2024-05-14 Unlike other texts for undergraduate sociological social psychology courses, Individual and Society covers each of the three research traditions in sociological social psychology—symbolic interactionism, social structure and personality, and group processes and structures. With this approach, the authors make clear the link between sociological social psychology, theory, and methodology. Students will gain a better understanding of how and why social psychologists trained in sociology ask particular kinds of questions; the types of research they are involved in; and how their findings have been, or can be, applied to contemporary societal patterns and problems. This new, third edition makes the emphasis on social inequality within sociological social psychology, a key theme in earlier versions of the book, more salient throughout the text by including new or expanded discussions of intersectionality, positionality, the experiences of gender and sexual minorities, racial microaggression, contemporary social movements, and the complexities of allyship. Other additions to the text address the ubiquity of the Internet and social media, where the authors consider how these phenomena have shaped the experiences of Generation Z, the first “digital natives,” and altered individuals’ self-concepts and social relationships. Engaging exercises and group activities are also embedded within each chapter to enhance students’ readiness to reflect and think critically about the social world around them and to improve their understanding of the different dimensions of sociological social psychology and how they relate to everyday life. |
emotional marketing stats 2023: Proceedings of the 2022 4th International Conference on Economic Management and Cultural Industry (ICEMCI 2022) Hrushikesh Mallick, Gaikar Vilas B., Ong Tze San, 2023-01-13 This is an open access book. 2022 4th International Conference on Economic Management and Cultural Industry (ICEMCI 2022) to be held in Chongqing (Online) on October 14-16, 2022. As the leader of the global trend of scientific and technological innovation, China is constantly creating a more open scientific and technological innovation environment, expanding the depth and breadth of academic cooperation, and building a shared innovation community. These efforts are making new contributions to globalization and building a community with a shared future for mankind. ICEMCI aims to bring together innovative academics and industry experts in Economic Management and Cultural Industry into a common forum. We will discuss and research on areas such as International Economics and Trade, Sustainable Economic Development, Economic Statistics, Economic Policy, The impact of cultural industries on the economy, etc. ICEMCI 2022 also aims to provide a platform for experts, scholars, engineers, technicians and technology R&D personnel to share scientific research results and cutting-edge technologies, understand academic development trends, expand research ideas, strengthen academic research and discussion, and promote cooperation in the industrialization of academic achievements . With the theme Economic Management and Cultural Industry, ICEMCI 2022 aspires to keeping up with advances and changes to a consistently morphing field. Leading researchers and industry experts from around the globe will be presenting the latest studies through papers, keynote speeches and oral presentations. We warmly invite you to participate in ICEMCI 2022 and look forward to seeing you in Chongqing ! |
emotional marketing stats 2023: Cosmetics Marketing Strategy in the Era of the Digital Ecosystem Young Won Park, |
emotional marketing stats 2023: Longitudinal Models in Marketing Vasudevan Sundararajan, 2023-07-13 Longitudinal models play a very important role in marketing model building, and there are some occasions when market research is conducted every day of the year. These longitudinal models can be useful to marketing managers to make many informed and important decisions for optimal allocation of resources to marketing mix variables. In particular, we cover three major applications of these principles adhering to Advertising tracking monitors, Brand Equity monitors, and sales promotion monitors. We introduce the reader to the basic principles and theory of econometrics in model building for analyzing sales and market share variables about marketing spending. Different functional forms are discussed in the book. And the readers are encouraged to use these functional forms to model the three monitors mentioned above. This book is targeted towards second-year MBA students and marketing/brand managers in companies to derive insights about the markets and competitors. This is followed up with different tools for forecasting companies' sales and market share. This book is useful for managers in durables and fast-moving consumer goods industries. This book addresses the need for when and where to make insights about marketing mix variables through econometric models. The author has 32 years of industry experience and is an expert in marketing models. The author has a Ph.D. in marketing from Purdue University. The book elucidates these theories without using complicated mathematical equations in simple-to-understand verbal models of complicated equations. |
EMOTIONAL Definition & Meaning - Merriam-Webster
The meaning of EMOTIONAL is of or relating to emotion. How to use emotional in a sentence.
EMOTIONAL | English meaning - Cambridge Dictionary
EMOTIONAL definition: 1. relating to the emotions: 2. having and expressing strong feelings: 3. relating to the…. Learn more.
EMOTIONAL Definition & Meaning | Dictionary.com
Emotional definition: pertaining to or involving emotion or the emotions.. See examples of EMOTIONAL used in a sentence.
Emotional - definition of emotional by The Free Dictionary
1. pertaining to or involving the emotions. 2. easily affected by emotion. 3. attempting to sway the emotions: an emotional plea for funds. 4. showing or describing very strong emotions. 5. …
emotional adjective - Definition, pictures, pronunciation and usage ...
Definition of emotional adjective in Oxford Advanced Learner's Dictionary. Meaning, pronunciation, picture, example sentences, grammar, usage notes, synonyms and more.
EMOTIONAL Synonyms: 136 Similar and Opposite Words - Merriam-Webster
Synonyms for EMOTIONAL: passionate, passional, warm, intense, religious, fervent, demonstrative, fiery; Antonyms of EMOTIONAL: cold, dispassionate, cool, dry, impassive, …
Emotional Intelligence - Psychology Today
Emotional intelligence refers to the ability to identify and manage one’s own emotions, as well as the emotions of others.
EMOTIONAL - Meaning & Translations | Collins English Dictionary
Master the word "EMOTIONAL" in English: definitions, translations, synonyms, pronunciations, examples, and grammar insights - all in one complete resource.
Why Am I So Emotional? 15 Reasons and What to do - Healthline
Sep 26, 2022 · But in some cases, feeling more emotional than usual could be a sign of an underlying condition. We’ll go over some common causes and help you recognize when it’s …
What does Emotional mean? - Definitions.net
Emotional refers to the feelings, sentiments and affective states that a person experiences. It involves the complex state of feeling, resulting in physical and psychological changes that …
EMOTIONAL Definition & Meaning - Merriam-Webster
The meaning of EMOTIONAL is of or relating to emotion. How to use emotional in a sentence.
EMOTIONAL | English meaning - Cambridge Dictionary
EMOTIONAL definition: 1. relating to the emotions: 2. having and expressing strong feelings: 3. relating to the…. …
EMOTIONAL Definition & Meaning | Dictionary.com
Emotional definition: pertaining to or involving emotion or the emotions.. See examples of EMOTIONAL used in a …
Emotional - definition of emotional by The Free Dictio…
1. pertaining to or involving the emotions. 2. easily affected by emotion. 3. attempting to sway the emotions: an emotional plea for funds. 4. showing or describing very strong emotions. 5. …
emotional adjective - Definition, pictures, pronunci…
Definition of emotional adjective in Oxford Advanced Learner's Dictionary. Meaning, pronunciation, picture, example sentences, grammar, usage notes, synonyms and more.