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free number for whatsapp business: WhatsApp Amelia Johns, Ariadna Matamoros-Fernández, Emma Baulch, 2023-11-28 In the 2010s, as chat apps became a primary mode of communication for many people across the world, WhatsApp quickly outpaced rival messaging apps and developed into a platform. In this book, the authors provide a comprehensive account of WhatsApp’s global growth. Charting WhatsApp’s evolution from its founding in 2009 to the present day, they argue that WhatsApp has been transformed from a simple, ‘gimmickless’ app into a global communication platform. Understanding this development can shed light on the trajectory of Meta’s industrial development, and how digital economies and social media landscapes are evolving with the rise of ‘superapps’. This book explores how WhatsApp’s unique characteristics mediate new kinds of social and commercial transactions; how they pose new opportunities and challenges for platform regulation, civic participation and democracy; and how they give rise to new kinds of digital literacy as WhatsApp becomes integrated into everyday digital cultures across the globe. Accessibly written, this book is an essential resource for students and scholars of digital media, cultural studies, and media and communications. |
free number for whatsapp business: 10 Proven WhatsApp Marketing Methods , empreender, 2023-02-27 WhatsApp is the biggest messaging platform in the world and if you are not using it to promote your business then you are leaving money on the table. At the time of writing this special report, there are more than 2 billion active WhatsApp users. Over 100 countries have a lot of WhatsApp users who are eager to receive your message.A lot of businesses try to use WhatsApp for marketing and fail. This is because they do not know what they are doing and make a lot of mistakes. Some of these mistakes can result in account bans because WhatsApp has very strict rules for marketing. |
free number for whatsapp business: Introduction to WhatsApp Gilad James, PhD, WhatsApp is a popular mobile application that was founded in 2009 by Jan Koum and Brian Acton. The app allows users to send text messages and voice messages, make voice and video calls, share images, documents, user locations, and other media. In addition to personal messaging, WhatsApp also offers a range of features for businesses, including WhatsApp Business, which allows small businesses to communicate with their customers and share updates over the app. WhatsApp has grown to become one of the most widely used messaging apps in the world, with over 2 billion active users across 180 countries. WhatsApp makes use of end-to-end encryption to ensure that only the sender and recipient of a message can access its contents. The company has been praised for its commitment to user privacy, although it has also faced scrutiny over its handling of false information and its role in facilitating political unrest. Nevertheless, the app remains a vital tool for communication and connection, particularly in countries where other messaging apps are restricted or banned. Its continued popularity is a testament to the users' trust in its security and reliability. |
free number for whatsapp business: Online around the World Laura M. Steckman, Marilyn J. Andrews, 2017-05-24 Covering more than 80 countries around the world, this book provides a compelling, contemporary snapshot of how people in other countries are using the Internet, social media, and mobile apps. How do people in other countries use the social media platform Facebook differently than Americans do? What topics are discussed on the largest online forum—one in Indonesia, with more than seven million registered users? Why does Mongolia rate in the top-ten countries worldwide for peak Internet speeds? Readers of Online around the World: A Geographic Encyclopedia of the Internet, Social Media, and Mobile Apps will discover the answers to these questions and learn about people's Internet and social media preferences on six continents—outside of the online community of users within the United States. The book begins with an overview of the Internet, social media platforms, and mobile apps that chronologically examines the development of technological innovations that have made the Internet what it is today. The country-specific entries that follow the overview provide demographic information and describe specific events influenced by online communications, allowing readers to better appreciate the incredible power of online interactions across otherwise-unconnected individuals and the realities and peculiarities of how people communicate in today's fast-paced, globalized, and high-technology environment. This encyclopedia presents social media and the Internet in new light, identifying how the use of language and the specific application of human culture impacts emerging technologies and communications, dramatically affecting everything from politics to social activism, education, and censorship. |
free number for whatsapp business: Strategic Management Jeffrey H. Dyer, Paul C. Godfrey, Robert J. Jensen, David J. Bryce, 2021-09-28 Students enjoy the concise and approachable style of Strategic Management: Concepts and Cases, 4e. Written in an accessible Harvard Business Review style with lots of practical examples and strategy tools, this course engages students with an easy-to-understand learning experience to strategic management concepts that will help students succeed in today's workplace. The newest edition of Strategic Management sparks ideas, fuels creative thinking and discussion, while engaging students via contemporary examples, outstanding author-produced cases, and much more. |
free number for whatsapp business: Rideshare Rituals Diary Makeda Charles , 2020-11-29 Do your rideshare gig with much professionalism and excellence. You will not treat rideshare gig as just some gig. You will reflect on your rideshare gig-work experience. You will be motivated to approach your rideshare hustle differently. No more doing your rideshare hustle the way you've always done it. |
free number for whatsapp business: Start a Business for £99 Emma Jones, 2015-04-17 Start your own business, be your own boss and still get change from £100. This friendly, step-by-step guide will show you how you can live your small business dreams. Covering everything you need to know about making your idea a reality you'll finally be able to stop dreaming, and start doing - and all for less than £100. The full text downloaded to your computer With eBooks you can: search for key concepts, words and phrases make highlights and notes as you study share your notes with friends eBooks are downloaded to your computer and accessible either offline through the Bookshelf (available as a free download), available online and also via the iPad and Android apps. Upon purchase, you'll gain instant access to this eBook. Time limit The eBooks products do not have an expiry date. You will continue to access your digital ebook products whilst you have your Bookshelf installed. |
free number for whatsapp business: Rule the Roost Ashwini Walia , 2020-10-19 The Book talks about business transformation and the practices essential for the smooth functioning of organizations. It also highlights essential hacks which can assist businesses to achieve desired results in the shortest span of time. |
free number for whatsapp business: Starting & Running a Business All-in-One For Dummies Colin Barrow, 2023-08-11 Get well on your way to business success Starting & Running a Business All-in-One For Dummies is a treasure trove of useful information for new or would-be business owners in the UK. This comprehensive guide will help with every part of starting your own business and keeping it running. Generate great business ideas, navigate legal considerations, finance your new business, create a solid business plan, and spread the word through marketing. With this guide, everything you need is in one place, so you don’t have to bounce from book to book as you learn. And it’s all written in simple terms anyone can understand. You’ll be flipping that sign around to open up shop any day now! Get UK-specific advice on structuring and launching your own business Learn the most effective methods of marketing, virtually and otherwise Keep your books in order and find success in your first year of business Write a stellar business plan and hire good people to keep your business going This book is for any new entrepreneur looking to start a UK business from the ground up and keep it running successfully, as well as veteran entrepreneurs who want to get up-to-date on the latest business trends. |
free number for whatsapp business: Banks and Fintech on Platform Economies Paolo Sironi, 2021-11-12 Discover the future of the financial services industry with this insightful new resource on Contextual and Conscious Banking In Banks and Fintech on Platform Economies: Contextual and Conscious Banking, accomplished fintech professional and author Paolo Sironi delivers an insightful examination of how platform theory, born outside of financial services, will make its way inside banking and financial markets to radically transform the way firms do business. You’ll learn why the financial services industry must master the necessary shift of focus from selling business outputs to selling client outcomes. You’ll also discover how to steer the industry towards new forms of digital transformation underpinned by Contextual Banking and Conscious Banking platform strategies that will benefit stakeholders of all kinds. This important book: Describes the shift in mindset necessary to help banks strengthen and extend the reach of their Banking-as-a-Service and Banking-as-a-Platform operations. Shows how a renewed interpretation of fundamental uncertainty inspires the usage of exponential technologies to achieve architectural resilience, and open the reference theory to spring new business models centered on clients’ and ecosystems’ antifragility. Financial services industry can break-out from a narrow space of value-generation to reclaim top spot against bigtech contenders, enjoying greater flexibility and adaptability at lower digital costs Perfect for CEOs, business leaders, regulators, fintech entrepreneurs, wealth managers, behavioral finance researchers and professionals working at financial technology companies, Banks and Fintech on Platform Economieswill also earn a place in the libraries of bankers seeking a firm grasp of the rapidly evolving outcome economy and a view about the future of the industry. |
free number for whatsapp business: WhatsApp and Everyday Life in West Africa Idayat Hassan, Jamie Hitchen, 2022-09-22 WhatsApp is the most popular messaging platform in over 80% of countries in West Africa, and a daily port of call for a wide range of information and services. This edited collection seeks to examine the impact that this transformative technology has had beyond the much-discussed role it has played in the spread of misinformation, and explore more widely the fundamental changes that WhatsApp has brought to many citizens' lives in social, economic and political contexts. Ranging across subjects including political organisation, religious practice, and family relations, each author in this volume brings direct knowledge and testimony of the impact of WhatsApp across West African society. |
free number for whatsapp business: Intellectual Capital in Organizations Patricia Ordoñez de Pablos, Leif Edvinsson, 2014-12-05 In a global competitive economic environment, resources that are scarce or irreplicable are a source of sustained competitive advantage for companies and organizations. Knowledge-based resources are a major and increasing driver of long term competitive advantage. Most accounting standards however do not allow for knowledge-based resource calculations, including the most important of these, intellectual capital. Intellectual capital is the collective knowledge, documented and otherwise, of individuals in an organization. In the absence of accounting standards to numerically evaluate intellectual capital, some institutions have devised their own reports and statements. But why should companies, universities, and research centers measure these resources? How are intellectual capital statements built? How does one set targets, and what indicators should they include? This book reviews the development of the field of intellectual capital reporting, including core concepts, latest developments, the main components of intellectual capital, how a statement is built, and key indicators of each component. It further analyzes experiences from a variety of pioneering companies and institutions around the globe in measuring intellectual capital, including case studies from educational and research institutions, and provides crucial transnational comparisons. Authors Ordóñez de Pablos and Edvinsson examine the challenges and next steps for the harmonization of intellectual capital reports, consider the creation of a special international agency for intellectual capital reporting standards, and evaluate the weaknesses of current standards and how they might be overcome. |
free number for whatsapp business: Creating Space in the Fifth Estate Janet Fulton, Phillip McIntyre, 2017-05-11 Creating Space in the Fifth Estate explores what is new and valued about the digital media environment. The deep and far-reaching changes that are being wrought by the digital revolution are as radical in their effect as the impact of the industrial revolution was in the nineteenth century. While the long-term significance of these changes is uncertain, the nature of the power of differing forms of media offers interesting possibilities for research, as does the potential for a new mainstream space that shares characteristics with older loci of power. This space is not, as this book suggests, merely a space for journalistic endeavors, as shown by contributions here examining a diverse range of communication practices and forms including blogs, journalism, social media, digital literary magazines, disruptive twitter campaigns, and online music production. The book asks a number of questions. What exactly is the fifth estate? What are the power structures that exist there? What is the relationship between the fourth and fifth estates? What do we lose and what do we gain in that transition? How does the fifth estate change various forms of communication? How does the fifth estate constitute new communities and social movements? What about traditional forms that are still finding their niche in the new world? What actions do we as communicators and communication scholars now need to engage with? Why is it important? Creating Space in the Fifth Estate is accessible to scholars and students in a range of academic disciplines, including communication and media studies, sociology, cultural studies, and the arts. It will also appeal to those who work in the media and communication industries. |
free number for whatsapp business: The Digital Marketing Planner Annmarie Hanlon, 2021-12-08 Your step-by-step guide to creating your own digital marketing plan. From assessing a company and creating strategy and objectives, to planning resources and presenting your work. Includes ‘Annmarie’s Advice’, where the author shares her personal experience of digital marketing and extra hints and tips. This handy planner will instill you with the know-how, skills and confidence you need to form and implement your own strategic plan. At each step you’ll: Learn all the key information you need. See theory in practice through the running Zoom case example. Apply what you’ve learnt through 50 interactive activities and build your plan. Annmarie Hanlon is also the author of the accompanying textbook, Digital Marketing: Strategic Planning & Integration, which includes deeper coverage of digital marketing for students and professionals. Both books can be purchased together in a discounted pack. |
free number for whatsapp business: The WhatsApp India Story Sunetra Sen Narayan, Shalini Narayanan, 2024-02-13 WhatsApp is used by over half a billion people in India today in all fields – in business, corporate and informal sectors, in government, for education and among friends, families and acquaintances. This book critically explores the social messaging app’s rapid expansion in India and its growing influence and looks at whether, as a form of horizontal communication, it poses a challenge to more traditional structures of communication. The book examines WhatsApp’s spread in the personal and professional lives of Indians and the myriad ways in which people in India are using the app in social and business interactions, including among people living with disabilities. Using case studies, interviews, surveys and in-depth research, it analyses key aspects of WhatsApp’s massive popularity and its impact on how people communicate. It also explores its impact on the psycho-social dynamics in India, including the dissemination of fake news and politically motivated content, and the consequent need for media regulation in the country. One of the first books to analyse the pervasiveness of WhatsApp and social media apps in different areas of Indian society, this book will be of interest to scholars and students of media studies, communication studies, digital media, cultural studies, cyberculture studies, sociology and social policy and media law. |
free number for whatsapp business: Artificial Intelligence Tools Book Manish Soni, 2024-11-17 Welcome to the exciting and rapidly evolving world of artificial intelligence (AI). This book, Artificial Intelligence Tools: Unlocking the Power of Intelligent Systems, is designed to be your comprehensive guide to understanding, implementing, and leveraging the cutting-edge tools that drive the advancements in AI. Whether you are a seasoned professional in the field or a curious newcomer, this book aims to provide you with valuable insights and practical knowledge to navigate the multifaceted landscape of AI tools. From machine learning algorithms to neural networks, readers will gain insights into the core concepts that form the backbone of intelligent systems. We aim to make complex ideas accessible, ensuring that readers, regardless of their technical background, can grasp the essentials of AI. |
free number for whatsapp business: How to Build a Million Dollar App George Berkowski, 2014-11-28 George Berkowski, serial entrepreneur and one of the minds behind the internationally successful taxi hailing app Hailo, is the expert on mobile apps. In this free digital ebook companion to How To Build a Billion Dollar App, he includes an outline of the entire book and the chapters from step 1 of the journey, 'Building and Founding a Team', 'Validating Your Product' and 'Raising Seed Funding'. Through his experience, research and insights, readers will receive the beginning they need to start creating their very own Billion Dollar app! |
free number for whatsapp business: Mini Grid Solutions for Underserved Customers Bernard Tenenbaum, Chris Greacen, Ashish Shrestha, 2024-03-06 TRaditionally, mini grids have been viewed as “off-grid†? systems that are built and operated solely for communities without electricity. The reality, however, is that millions of people in Sub-Saharan Africa and India who are connected to the main grid suffer from poor grid reliability (“weak grid†?), sometimes with a power supply of less than 4 to 8 hours daily and with frequent disputes over the accuracy of billing. As a backstop, these poorly served customers often find themselves forced to rely on small fossil fuel†“powered generators that are noisy, polluting, and expensive to operate. Mini Grid Solutions for Underserved Customers: New Insights from Nigeria and India explores another option: undergrid mini grids. These are mostly solar hybrid†“powered mini grids built and operated by private companies in areas already connected with the main electricity grid but facing poor technical and commercial service. This comprehensive book examines how undergrid mini grids can create win-win-win outcomes for retail customers, distribution enterprises, and mini grid developers. Drawing on extensive discussions with pioneering developers, the book showcases detailed case studies from Nigeria and India, shedding light on the challenges and opportunities of interconnected and non-interconnected undergrid mini grids. The authors address technical issues of grid interconnection and delve into the policy and regulatory considerations crucial for the financial sustainability and success of undergrid mini grids. The book is an invaluable resource for policy makers, energy practitioners, and researchers seeking practical insights to bridge the electricity access gap, empower communities with reliable and affordable electricity, and drive environmentally and commercially sustainable development. • “The report is rich with insight, not least because the authors have been able to contrast the Nigeria and India approaches taken by the respective private sectors in each country. The five case studies are very valuable. The authors have powerfully illustrated the importance of the policy and regulatory framework and how that translates into investor behavior.†? — Mohua Mukherjee, Senior Research Fellow, Oxford Institute of Energy Studies • “This great report represents a pivotal turning point in the history of energy and has global implications for the role of mini grids for communities that have been poorly served by main grid utilities.†? — Peter Lilienthal, Founder HOMER Energy • “This is a tremendous addition to the literature on mini grids and an important guide for all of us practitioners working in this area.†? — James Sherwood, Director of Research & Innovation, RMI | Global South Program • “This refreshingly honest and open report provides an excellent overview of interconnected and isolated mini grids, as well as a thorough analysis of key ground-level implementation issues in regulation, business, and engineering.†? — Joanis Holzigel, Chief Operating Officer, INENSUS |
free number for whatsapp business: ICT Systems and Sustainability Milan Tuba, Shyam Akashe, Amit Joshi, 2022-10-31 This book proposes new technologies and discusses future solutions for ICT design infrastructures, as reflected in high-quality papers presented at the 7th International Conference on ICT for Sustainable Development (ICT4SD 2022), held in Goa, India, on 29–30 July 2022. The book covers the topics such as big data and data mining, data fusion, IoT programming toolkits and frameworks, green communication systems and network, use of ICT in smart cities, sensor networks and embedded system, network and information security, wireless and optical networks, security, trust, and privacy, routing and control protocols, cognitive radio and networks, and natural language processing. Bringing together experts from different countries, the book explores a range of central issues from an international perspective. |
free number for whatsapp business: The Business of Being Social 2nd Edition Michelle Carvill, David Taylor, 2015-09-01 /fontWhat is social media? Have you got a facebook page but are unsure how it can benefit your company? Or do you want to monitor your social media activity to see its effectiveness? Learn how to understand and utilize social media for business. font face=Verdana size=2From the basics to the most complex issues The Business of Being Social breaks down every aspect of social media and explains step-by-step how you can create a strategy for success. Social media exploded onto our screens but most businesses use traditional marketing methods and are confused how to harness the benefits. Make sure you’re using social media to its full potential. Whether you’re a business owner or need social media for marketing to set up new social media channels such as Pinterest or YouTube, build your community or find out how to use keywords and SEO, The Business of Being Social covers all these aspects and more. From helping you to build your brand and promote communication between yourself and your customers, to driving customers to your website and learning from companies who have made their social media campaigns a success, The Business of Being Social is your one-stop guide to the ins and outs of social media. Learn how to: Create a viable social media strategy Build and use channels such as Twitter, Facebook and LinkedIn Create customised apps, communities and use keywords Monitor any activity such as paid-for advertising Understand your audience and what content they want Integrate your social media activity into your marketing strategies font face = Verdana size=2Discover the secrets to social media for your business. As a business owner, how can you ensure that your company's voice and message is heard loud and clear. Thankfully, online visibility experts, Michelle Carvill and David Taylor, have put their heads together and published The Business of Being Social. The Good Web Guide Up-to-date, thorough, very interesting and informative, well-written, engaging, and highly practical. Michelle and David clearly know their stuff and they've done a great job of combining and presenting their expert knowledge in this book. Birds on the Blog |
free number for whatsapp business: Data Privacy and Competition Law in the Age of Big Data Samson Y. Esayas, Associate Professor of Law Samson Y Esayas, 2024-09-20 Drawing insights from emergent properties and complexity science, Samson Y. Esayas examines the interplay between data privacy law and competition law to address challenges resulting from the commercialization of data. |
free number for whatsapp business: Guerrilla Marketing Jason Myers, Jay Conrad Levinson, Merrilee Kimble, 2022-03-01 Focused on low-cost, strategic marketing concepts that will creatively promote a compelling product or service, Guerrilla Marketing’s winning approach relies on knowledge, time, energy, and imagination rather than a big marketing budget. Now, the winning continues with Guerrilla Marketing Volume 2. |
free number for whatsapp business: You Only Have To Be Right Once Randall Lane, Forbes, 2014-10-16 THE ULTIMATE INSIDER LOOK AT THE NEWEST TITANS OF TECH - AND WHAT YOU CAN LEARN FROM THEIR SUCCESS Silicon Valley's newest billionaires are a unique and unconventional breed of entrepreneur: young, bold and taking the world by storm with their extreme speed, insatiable hunger and progressive leadership. They turn just one brilliant insight into money at a rate never before seen - creating companies that, even with no revenue, garner insane valuations. You Only Have to Be Right Once is the first comprehensive look at the people behind the biggest companies in tech. It behind-the-scenes examinations of billionaire tech titans including Tesla's Elon Musk, Instagram's Kevin Systrom, Airbnb's Brian Chesky and Snapchat co-founder Evan Spiegel - and reveals what these super-entrepreneurs say about their own success. Introduced, edited and updated by Forbes editor Randall Lane, this is the definitive collection of everything we can learn from these incredible game changers, and what their next moves spell for the future of business. |
free number for whatsapp business: The SaaS Model Srinivas B Vijayraghavan, 2023-01-18 Software as a Service (SaaS) provides a subscription-based alternative to buying software that has been embraced by thousands of businesses across the world. Like every core business function, marketing also needs to embrace the 'SaaS way' of doing things. Never has marketing found more relevance in the 'full funnel' of a customer's life cycle from acquisition to renewal and expansion than now. The SaaS Model is a valuable handbook that guides the reader on how to effectively market a brand in a SaaS world. The reader will learn - how marketing has adapted to the subscription-oriented nature of the SaaS world - how the classic marketing framework of segmentation, targeting and positioning followed by the 4 Ps is being transformed by data and the SaaS-based martech stack - how to map the customer life cycle in SaaS and detail how marketing plays a role in driving the freemium model - how self-service models drive enterprise momentum - how marketing plays a role in enterprise trails and deal acceleration - how marketing helps the customer success world with effective onboarding, driving usage and renewing subscriptions |
free number for whatsapp business: Value Proposition Design Alexander Osterwalder, Yves Pigneur, Gregory Bernarda, Alan Smith, 2015-01-26 The authors of the international bestseller Business Model Generation explain how to create value propositions customers can’t resist Value Proposition Design helps you tackle the core challenge of every business — creating compelling products and services customers want to buy. This highly practical book, paired with its online companion, will teach you the processes and tools you need to create products that sell. Using the same stunning visual format as the authors’ global bestseller, Business Model Generation, this sequel explains how to use the “Value Proposition Canvas” to design, test, create, and manage products and services customers actually want. Value Proposition Design is for anyone who has been frustrated by new product meetings based on hunches and intuitions; it’s for anyone who has watched an expensive new product launch fail in the market. The book will help you understand the patterns of great value propositions, get closer to customers, and avoid wasting time with ideas that won’t work. You’ll learn the simple process of designing and testing value propositions, that perfectly match customers’ needs and desires. In addition the book gives you exclusive access to an online companion on Strategyzer.com. You will be able to assess your work, learn from peers, and download pdfs, checklists, and more. Value Proposition Design is an essential companion to the ”Business Model Canvas” from Business Model Generation, a tool embraced globally by startups and large corporations such as MasterCard, 3M, Coca Cola, GE, Fujitsu, LEGO, Colgate-Palmolive, and many more. Value Proposition Design gives you a proven methodology for success, with value propositions that sell, embedded in profitable business models. |
free number for whatsapp business: Social Media Christian Fuchs, 2021-03-10 Never look at social media the same way again. Social media are an integral part of contemporary society. From news and politics to language and everyday life, they have changed the way we communicate, use information and understand the world. So we have to ask critical questions about social media. We have to dig deeper into issues of ownership, power, class and (in)justice. This book equips you with a critical understanding of the complexities and contradictions at the heart of social media’s relationship with society. The revised and expanded |
free number for whatsapp business: The Law of Electronic Commerce Jane K. Winn, Benjamin Wright, 2000-01-01 Annotation New edition of a study of the law of electronic commerce, which requires the simultaneous management of business, technology and legal issues. Winn (law, Southern Methodist U.) and Wright (a business lawyer in Dallas) present 21 chapters that discuss introductory material such as business and technologies of e-commerce, getting online, jurisdiction and choice of law issues, and electronic commerce and law practice; contracting; electronic payments and lending; intellectual property rights and rights in data; regulation of e-business markets; and business administration. Presented in a three-ring binder. Annotation c. Book News, Inc., Portland, OR (booknews.com) |
free number for whatsapp business: WhatsApp Messenger: Timeline, Features, and Usages in Christian Ministries Adebayo Afolaranmi, 2019-12-23 Since the advent of the Internet some decades ago, and the evolution of social media in general and instant messaging apps or platforms in particular, there has been no form of online communication accepted and widely used as WhatsApp Messenger. This booklet gives brief history and milestone of WhatsApp Messanger since its inception, some of the major features of the app, some cautions one has to make in using the app, and how the app can be used effectively in Christians ministries. |
free number for whatsapp business: Machine, Platform, Crowd: Harnessing Our Digital Future Andrew McAfee, Erik Brynjolfsson, 2017-06-27 “A clear and crisply written account of machine intelligence, big data and the sharing economy. But McAfee and Brynjolfsson also wisely acknowledge the limitations of their futurology and avoid over-simplification.” —Financial Times In The Second Machine Age, Andrew McAfee and Erik Brynjolfsson predicted some of the far-reaching effects of digital technologies on our lives and businesses. Now they’ve written a guide to help readers make the most of our collective future. Machine | Platform | Crowd outlines the opportunities and challenges inherent in the science fiction technologies that have come to life in recent years, like self-driving cars and 3D printers, online platforms for renting outfits and scheduling workouts, or crowd-sourced medical research and financial instruments. |
free number for whatsapp business: Algorithmic Marketing and EU Law on Unfair Commercial Practices Federico Galli, 2022-08-30 Artificial Intelligence (AI) systems are increasingly being deployed by marketing entities in connection with consumers’ interactions. Thanks to machine learning (ML) and cognitive computing technologies, businesses can now analyse vast amounts of data on consumers, generate new knowledge, use it to optimize certain processes, and undertake tasks that were previously impossible. Against this background, this book analyses new algorithmic commercial practices, discusses their challenges for consumers, and measures such developments against the current EU legislative framework on consumer protection. The book adopts an interdisciplinary approach, building on empirical findings from AI applications in marketing and theoretical insights from marketing studies, and combining them with normative analysis of privacy and consumer protection in the EU. The content is divided into three parts. The first part analyses the phenomenon of algorithmic marketing practices and reviews the main AI and AI-related technologies used in marketing, e.g. Big data, ML and NLP. The second part describes new commercial practices, including the massive monitoring and profiling of consumers, the personalization of advertising and offers, the exploitation of psychological and emotional insights, and the use of human-like interfaces to trigger emotional responses. The third part provides a comprehensive analysis of current EU consumer protection laws and policies in the field of commercial practices. It focuses on two main legal concepts, their shortcomings, and potential refinements: vulnerability, understood as the conceptual benchmark for protecting consumers from unfair algorithmic practices; manipulation, the substantive legal measure for drawing the line between fair and unfair practices. |
free number for whatsapp business: Xaas: Everything-as-a-service - The Lean And Agile Approach To Business Growth Shantanu Bhattacharya, Lipika Bhattacharya, 2021-10-13 XaaS: Everything-as-a-Service: The Lean and Agile Approach to Business Growth takes the reader into the bold new world of pay-per-use for a product or service. From the perspective of the customer, the servitization model yields multiple benefits: the consumer can try out the product/service at a relatively low cost, the risk is mitigated, capital expenses can be converted into operating expenses, it is not needed to forecast how often the product/service is used, and only parts of the product/service needed can be used. Similarly, a provider can benefit by having a larger market coverage, steadier stream of revenues, upgrades as and when needed, sharing of fixed assets across consumers, practicing of value-based pricing, and unbundling or bundling utility for consumers using appropriate pricing techniques. However, this 'nanoization' of products/services is tricky, and has to be designed carefully. This book provides a set of recipes to providers to adopt the XaaS model by changing the provider's mindset: dividing the product/service forces the provider to take a value-driven approach to his product/service, and consequently, eliminate all non-value added activities. The requirements of the XaaS model serve both as an objective to the innovation and internal processes of the provider, and as guide to understanding the customer's needs. The book also covers data acquisition, data analysis and synthesis, and data application needs of the XaaS model, with simple examples and case studies from the business world of firms that achieve these objectives successfully. |
free number for whatsapp business: Fodor's Essential Argentina Fodor's Travel Guides, 2018-11-20 Written by locals, Fodor’s Essential Argentina is the perfect guidebook for those looking for insider tips to make the most out their visit to Argentina. Complete with detailed maps and concise descriptions, this travel guide will help you plan your trip with ease. Join Fodor’s in exploring one of the most exciting countries in South America. From the scenic Mendoza wineries in the foothills of the Andes, to the cultural riches of Buenos Aires, to the gorgeous glacial terrain of Patagonia, Argentina offers experiences for all types of travelers. Whether you plan to marvel at the spectacular waterfalls of Iguazu Falls or the craggy, colorful hills in the Quebrada de Humahuaca, or you want to tango the night away in Buenos Aires, catch a fiery local soccer game, or try wind-skiing in Patagonia, Fodor's Essential Argentina helps travelers take in the most memorable sights and experiences of this culturally and geographically rich country. Fodor’s Essential Argentina includes: •UP-TO-DATE COVERAGE: Fully updated coverage of neighborhoods, must-see attractions, hotels, restaurants, nightlife, shopping, and more. New restaurants and hotels throughout Argentina showcase the best options at different price points and categories. •ULTIMATE EXPERIENCES GUIDE: A brief introduction and spectacular color photos capture the ultimate experiences and attractions throughout Argentina. •GORGEOUS PHOTOS , DETAILED MAPS AND ILLUSTRATED FEATURES: In-depth illustrated features cover iconic sights and experiences like Iguazu Falls, the Quebrada de Humahuaca, tango, gaucho country, Mendoza’s wineries, fly fishing, and Patagonian adventures. Additional features explore Argentina’s rich history. Additional, full-color photos and full-size street maps throughout help to inspire your must-see list and help you get around. •ITINERARIES AND RECOMMENDATIONS: Check out the Great Itineraries section to help plan your time, whether its focus is Buenos Aires with time to take in waterfalls and wine or an itinerary that focuses on making your way to Patagonia. Entire chapters dedicated each to Side Trips from Buenos Aires and Side Trips to Uruguay helps you decide where to focus your time. Includes tips on where to eat, stay, and shop as well as information about nightlife, sports, and the outdoors. Fodor's Choice designates our best picks in every category. •INDISPENSABLE TRIP-PLANNING TOOLS: Planners give useful, practical overviews of important travel information. A Calendar of Events helps visitors choose the best time to plan a visit around special festivals, parades, and events. Tips on Argentine wine, steak, markets, and sporting life give useful tools to dive into the culture. •COVERS: Buenos Aires, Mendoza, Salta, the Lake District, Iguazu Falls, Quebrada de Humahuaca, the wine regions, Colonia del Sacramento in Uruguay, and Patagonia. ABOUT FODOR'S AUTHORS: Each Fodor's Travel Guide is researched and written by local experts. Planning on visiting more of South America? Check out Fodor’s Chile and Fodor’s Peru. |
free number for whatsapp business: Strengthening SME Performance Through Social Media Adoption and Usage Qalati, Sikandar Ali, Ostic, Dragana, Bansal, Rohit, 2023-03-17 Small and medium-sized enterprises (SMEs) are recognized as the backbone of todays world economy. However, SMEs are well known for having limitations and acceptance barriers in adopting new technology even though the internet and communications channels revolution has changed the way people conduct business today. Further, the COVID-19 pandemic has disturbed the operations of SMEs and increased the burden on social media application globally. It is essential that SMEs utilize social media to strengthen their performance. Strengthening SME Performance Through Social Media Adoption and Usage explores experiences in different technological, managerial, organizational, and entrepreneurial environmental issues. It focuses on different conceptions of factors and consequences influencing social media usage and SME performance. Covering topics such as corporate social responsibility, marketing frameworks, and social media adoption, this premier reference source is a valuable resource for entrepreneurs, business leaders and managers, human resource managers, marketers, consultants, students and educators of higher education, librarians, researchers, and academicians. |
free number for whatsapp business: ICMLG 2017 5th International Conference on Management Leadership and Governance Dr Thabang Mokoteli, 2017-03 |
free number for whatsapp business: ICCWS 2017 12th International Conference on Cyber Warfare and Security Dr. Robert F. Mills , Dr. Juan Lopez Jr, 2017 |
free number for whatsapp business: Avalanche of Leads Dr. Elaine Williams-Morgan, 2023-09-27 In this informative book, Dr. Elaine Williams-Morgan explores social media, one of the greatest innovations of our time, chronicling its development from the early beginnings to the current time when there are over two hundred social networking platforms. The book highlights the disruptive character of social media and its commonalities with other disruptive technologies. The disruption is being experienced across a range of industries, including music, advertising, and the traditional media, as journalists, educators, and businesses take advantage of the critical mass that this innovation delivers. It outlines the avalanche of social media platforms available to users, led by Facebook, YouTube, and WhatsApp, and provides a roadmap for the development of an appropriate social media policy and strategy for navigating the digital era. The power inherent in the adoption of social networking tools to reduce marketing and promotional costs, facilitate efficiency and effectiveness in communication, and drive collaboration and innovation is underscored. These trends predict an increase in the number of social networking platforms and a broadening of the scope of these platforms. There is also an indication that as Internet access expands globally, a higher percentage of the global population will go online using their mobile devices and, specifically, for social networking. These developments, Avalanche of Leads emphasizes, make it imperative for individuals and businesses alike to take the steps necessary to develop a winning social media strategy that employs tools that have become important for life and business. A failure in this regard could mean being left out of the social media ecosystem, an environment rich with opportunities to thrive! |
free number for whatsapp business: Social Media: A Blessing and A Curse Ayman Kaddoura, This book seeks to scrutinize the concept of social media and bring to light all the parts of it that have been covered up by shadows. We can never truly know a thing until we take out time to understand and this is a principle I believe needs to be applied to social media. For so long, we have gone with the flow, accepting the words of those at the top as gospel without understanding that all their words and actions are tailored to suit their own needs and for this reason, they can seldom tell us the full truth. Through this book, I also want to open your eyes to unending opportunities available to you through this social media, those things that you have overlooked as being too good to be true or have just never had the time to dig deeper to understand their inner workings. I believe that only reveals a thing in its full form to those who actively seek to find it and that is why you can never completely know until you desire and actively seek to. I hope that your journey through the pages of this book brings you enlightenment and that through it, the eyes of your understanding be opened to those things that have been lurking in the dark. I also hope that your unasked questions will be answered and by the end of this experience, you emerge at the other side with a completely different and better perspective about life and all that it entails. |
free number for whatsapp business: Digital marketing like a PRO Clo Willaerts, 2023-01-31 How do you translate your business objectives into a digital marketing strategy? What are today's best practices for content marketing, email marketing, social media and online advertising? What is the practical use for new technologies like Augmented and Virtual Reality, the Internet of Things, Artificial Intelligence and chatbots? Digital Marketing like a PRO is an easy to follow, step-by-step marketing guide that helps you maximize all digital channels. Packed with models, information and examples to help you succeed, it is free of fluff and noise so you can get to work quickly. Whether you're new to marketing or a long-time professional seeking to boost your skills, this digital marketing handbook will help you save time, energy and resources as you learn from tested industry models and best practices. |
free number for whatsapp business: Business in Latin America Fernando Robles, Nila M. Wiese, 2023-03-21 Business in Latin America provides readers with a comprehensive overview of the business environment of this dynamic and challenging region. The book begins with an overview of the most important macroenvironments shaping the region’s opportunities and risks, while the second part focuses on the business strategies that respond to those opportunities and risks. Capturing the dynamism of this region, this new edition provides a thorough and nuanced understanding of the commonalities and differences within the multifaceted business environments of Latin America. The second edition has been thoroughly revised and updated to include: The sources of economic, political, and natural risks, including the impact of COVID-19 The endemic role of corruption in institutions, the economy, and society The region’s cultural and social diversity and resilience The role of technology and digitalization on corporate and marketing strategies The challenges of managing local and regional supply chains The book includes examples and cases from across the region on corporate strategies, marketing, entrepreneurship, leadership, human resource management, and social and environmental sustainability. An ideal resource for anyone considering a business venture in the region, the book will especially appeal to practitioners and students who have a particular interest in Latin America. |
free number for whatsapp business: Sell Online & Make Money Anim Akhtar Ali Khan, 2021-06-23 “Innovation comes in installment, only innovators with the highest level of patience can do justice to their respective idea which he/she wish to convert into any kind of product. - Anim Akhtar Ali Khan The book will change the way you currently think about online affiliate marketing, marketing done by top 10 online ad networks globally, how through technology using the Ad Network we can create socio economic impact. Sell Online & Make Money book is the crowning achievement which is achieved by our team lead by me. It took 2 years to complete PerPayment.com product which is based on research and survey conducted with thousands of online users worldwide based on current functioning of Ad Networks and what they would love to see in the next big .COM pertaining to Ads. One of the most important aspect was to keep in mind, changing mindset of online users & platforms. The government policies, corporate data policy all were considered before completion of PerPayment.com PerPayment will give credibility to small websites who are currently unable show any Ads due to strict Ad Policy of Global Ad Networks. Millions of site owners can make money now without any investment and create socio economic impact in the field of Finance, HR Tech & Business Trust. PerPayment is a genuine effort to bring all websites under one roof to earn money and make a difference to society without any investment. PerPayment provides real time analytics of impressions, clicks and payment received by the Ad Publisher. |
The WhatsApp Business Platform A-Z guide - Infobip
WhatsApp Business App is a free app that businesses can install on iOS and Android devices. It gives businesses a channel for direct one-to-one conversations with customers. WhatsApp …
The customer service guide to WhatsApp Business
In 2018, the company launched WhatsApp Business, a tool designed to help small, medium, and enterprise businesses interact with customers and showcase their products and services. Over …
EBook WhatsApp Business
The implementation of WhatsApp Business reduces pressure on your customer service team, increases sales, and removes friction within the purchase process. As a business, you can use …
How to Use WhatsApp For Your Business - HubSpot
WhatsApp Marketing Made Easy - THE DIGITAL DUCHESS
In Chapter III: You will learn how your business can get the most out of WhatsApp. We will cover topics like: Setting up and getting to know your Account, WhatsApp Settings, WhatsApp Calls, …
Etisalat Customer Service Charter
24 hours a day, 7 days a week, or visit Etisalat’s Business Centers, service centers and outlets. Our customer service representatives are highly trained to help in resolving your concerns and …
A Comprehensive Guide On WhatsApp API For Customer …
WhatsApp provides two solutions for businesses of every type and size: a business app and an API. WhatsApp Business app is a free-to-download account that helps small businesses …
How to Build a Mobile Marketing Strategy with SMS and …
• WhatsApp: Setting up your Meta Business Manager and WhatsApp Business accounts. • SMS: Obtaining a business text number through your chosen provider. This can be a 10DLC (ten …
Tender for Providing Whats-app Business API Solution
Set up verified WhatsApp Business account of Bank of Baroda. The setup is to be done on Indian phone Number. WhatsApp Business API should support Profile Management, Contact …
WhatsApp Connector Deployment Guide - University College …
WhatsApp Connector Deployment Guide Allows the user to send automated WhatsApp messages through a flow on Power Automate. Custom message templates can be sent and variables …
WhatsApp Requirements Specification - University of …
User must be able to register for the application through a valid phone number. On installing the application, user must be prompted to register their phone number.
WhatsApp Guide - Genesys
Use of the WhatsApp channel requires approvals by WhatsApp/Meta and Genesys Product Management. This document describes how to deploy and use the Genesys driver and plugin …
WhatsApp Business Use Cases - Infobip
Using WhatsApp to improve customer care for your retail brand is nothing less than what customers expect. Top reasons why WhatsApp, combined with chatbots and live agent …
Introduction to WhatsApp Business - Textlocal
1-800 or toll-free numbers - Possible as long as the phone number is capable of receiving SMS or voice calls directly. You will not be able to use numbers that are behind IVR.
Two-Pot WhatsApp Security Savvy - oldmutual.co.za
The green checkmark next to the Old Mutual WhatsApp business account is a symbol of verification by WhatsApp. It shows that WhatsApp has verified that Old Mutual is an authentic …
Managing customer conversations at scale with the …
• The critical capabilities of the WhatsApp Business API and how it can help you elevate your messaging in a noisy marketplace • Key use cases highlighting the power of messaging …
deliver a better customer experience with WhatsApp …
WhatsApp Business API gives your customers the opportunity to message you directly across the entire customer journey - right from onboarding and verification to a simple inquiry and …
MEMBERSHIP APPLICATION - SYTA
Telephone International Toll Free Number Fax WhatsApp Email Website Facebook Page Title Twitter Handle Other Social Media COMPANY CONTACT INFORMATION COMPANY …
Using WhatsApp for Radio - kbridge.org
WhatsApp groups and broadcast lists are two advanced WhatsApp features that can be very useful for radio, especially when it comes to sharing information with a large group of people or …
Hack @WhatsApp in 2025 Without a Trace and Access …
Jun 19, 2025 · Step 5: Keep WhatsApp Updated and Use Beta Features for Extra Hackion WhatsApp is constantly rolling out new security features. For example, in June 2025, …
The WhatsApp Business Platform A-Z guide - Infobip
WhatsApp Business App is a free app that businesses can install on iOS and Android devices. It gives businesses a channel for direct one-to-one conversations with customers. WhatsApp …
The customer service guide to WhatsApp Business
In 2018, the company launched WhatsApp Business, a tool designed to help small, medium, and enterprise businesses interact with customers and showcase their products and services. Over …
EBook WhatsApp Business
The implementation of WhatsApp Business reduces pressure on your customer service team, increases sales, and removes friction within the purchase process. As a business, you can use …
How to Use WhatsApp For Your Business - HubSpot
76% of WhatsApp users say they want to communicate with businesses through messaging Yet only a small portion of companies in Europe, the Middle East, and Africa are using WhatsApp …
WhatsApp Marketing Made Easy - THE DIGITAL DUCHESS
In Chapter III: You will learn how your business can get the most out of WhatsApp. We will cover topics like: Setting up and getting to know your Account, WhatsApp Settings, WhatsApp Calls, …
Etisalat Customer Service Charter
24 hours a day, 7 days a week, or visit Etisalat’s Business Centers, service centers and outlets. Our customer service representatives are highly trained to help in resolving your concerns and …
A Comprehensive Guide On WhatsApp API For Customer …
WhatsApp provides two solutions for businesses of every type and size: a business app and an API. WhatsApp Business app is a free-to-download account that helps small businesses …
How to Build a Mobile Marketing Strategy with SMS and …
• WhatsApp: Setting up your Meta Business Manager and WhatsApp Business accounts. • SMS: Obtaining a business text number through your chosen provider. This can be a 10DLC (ten …
Tender for Providing Whats-app Business API Solution
Set up verified WhatsApp Business account of Bank of Baroda. The setup is to be done on Indian phone Number. WhatsApp Business API should support Profile Management, Contact …
WhatsApp Connector Deployment Guide - University College …
WhatsApp Connector Deployment Guide Allows the user to send automated WhatsApp messages through a flow on Power Automate. Custom message templates can be sent and variables …
WhatsApp Requirements Specification - University of …
User must be able to register for the application through a valid phone number. On installing the application, user must be prompted to register their phone number.
WhatsApp Guide - Genesys
Use of the WhatsApp channel requires approvals by WhatsApp/Meta and Genesys Product Management. This document describes how to deploy and use the Genesys driver and plugin …
WhatsApp Business Use Cases - Infobip
Using WhatsApp to improve customer care for your retail brand is nothing less than what customers expect. Top reasons why WhatsApp, combined with chatbots and live agent …
Introduction to WhatsApp Business - Textlocal
1-800 or toll-free numbers - Possible as long as the phone number is capable of receiving SMS or voice calls directly. You will not be able to use numbers that are behind IVR.
Two-Pot WhatsApp Security Savvy - oldmutual.co.za
The green checkmark next to the Old Mutual WhatsApp business account is a symbol of verification by WhatsApp. It shows that WhatsApp has verified that Old Mutual is an authentic …
Managing customer conversations at scale with the …
• The critical capabilities of the WhatsApp Business API and how it can help you elevate your messaging in a noisy marketplace • Key use cases highlighting the power of messaging …
deliver a better customer experience with WhatsApp …
WhatsApp Business API gives your customers the opportunity to message you directly across the entire customer journey - right from onboarding and verification to a simple inquiry and …
MEMBERSHIP APPLICATION - SYTA
Telephone International Toll Free Number Fax WhatsApp Email Website Facebook Page Title Twitter Handle Other Social Media COMPANY CONTACT INFORMATION COMPANY …
Using WhatsApp for Radio - kbridge.org
WhatsApp groups and broadcast lists are two advanced WhatsApp features that can be very useful for radio, especially when it comes to sharing information with a large group of people or …
Hack @WhatsApp in 2025 Without a Trace and Access …
Jun 19, 2025 · Step 5: Keep WhatsApp Updated and Use Beta Features for Extra Hackion WhatsApp is constantly rolling out new security features. For example, in June 2025, …