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| gartner digital asset management: Infonomics Douglas B. Laney, 2017-09-05 Many senior executives talk about information as one of their most important assets, but few behave as if it is. They report to the board on the health of their workforce, their financials, their customers, and their partnerships, but rarely the health of their information assets. Corporations typically exhibit greater discipline in tracking and accounting for their office furniture than their data. Infonomics is the theory, study, and discipline of asserting economic significance to information. It strives to apply both economic and asset management principles and practices to the valuation, handling, and deployment of information assets. This book specifically shows: CEOs and business leaders how to more fully wield information as a corporate asset CIOs how to improve the flow and accessibility of information CFOs how to help their organizations measure the actual and latent value in their information assets. More directly, this book is for the burgeoning force of chief data officers (CDOs) and other information and analytics leaders in their valiant struggle to help their organizations become more infosavvy. Author Douglas Laney has spent years researching and developing Infonomics and advising organizations on the infinite opportunities to monetize, manage, and measure information. This book delivers a set of new ideas, frameworks, evidence, and even approaches adapted from other disciplines on how to administer, wield, and understand the value of information. Infonomics can help organizations not only to better develop, sell, and market their offerings, but to transform their organizations altogether. Doug Laney masterfully weaves together a collection of great examples with a solid framework to guide readers on how to gain competitive advantage through what he labels the unruly asset – data. The framework is comprehensive, the advice practical and the success stories global and across industries and applications. Liz Rowe, Chief Data Officer, State of New Jersey A must read for anybody who wants to survive in a data centric world. Shaun Adams, Head of Data Science, Betterbathrooms.com Phenomenal! An absolute must read for data practitioners, business leaders and technology strategists. Doug's lucid style has a set a new standard in providing intelligible material in the field of information economics. His passion and knowledge on the subject exudes thru his literature and inspires individuals like me. Ruchi Rajasekhar, Principal Data Architect, MISO Energy I highly recommend Infonomics to all aspiring analytics leaders. Doug Laney’s work gives readers a deeper understanding of how and why information should be monetized and managed as an enterprise asset. Laney’s assertion that accounting should recognize information as a capital asset is quite convincing and one I agree with. Infonomics enjoyably echoes that sentiment! Matt Green, independent business analytics consultant, Atlanta area If you care about the digital economy, and you should, read this book. Tanya Shuckhart, Analyst Relations Lead, IRI Worldwide |
| gartner digital asset management: The Real Business of Blockchain David Furlonger, Christophe Uzureau, 2019-10-15 Blockchain is transforming business. What's your strategy? Leaders of forward-thinking organizations are exploring how blockchain can transform the way they create and seek value. Whether it's used to streamline multiparty processes, create and trade new assets, or leverage artificial intelligence and the internet of things, blockchain enables entirely new business opportunities. This is just the start. As blockchain becomes more widely adopted, it has the potential to radically change the way companies and societies operate, as transformative a paradigm shift as the launch of the internet. The Real Business of Blockchain is one of the first books on this transformative technology written for business leaders. Authors David Furlonger and Christophe Uzureau--both of Gartner, the world-renowned research and advisory company--will help you: Assess how blockchain will impact your business Explore the value proposition that blockchain offers Make smart near- and midterm investments Position your organization in a new competitive landscape Timely, visionary, and accessible, The Real Business of Blockchain cuts through the hype and helps you unlock the vast capabilities of this powerful and potentially world-changing technology. |
| gartner digital asset management: Real Business of IT Richard Hunter, George Westerman, 2009-10-20 If you're a general manager or CFO, do you feel you're spending too much on IT or wishing you could get better returns from your IT investments? If so, it's time to examine what's behind this IT-as-cost mind-set. In The Real Business of IT, Richard Hunter and George Westerman reveal that the cost mind-set stems from IT leaders' inability to communicate about the business value they create-so CIOs get stuck discussing budgets rather than their contributions to the organization. The authors explain how IT leaders can combat this mind-set by first using information technology to generate three forms of value important to leaders throughout the organization: -Value for money when your IT department operates efficiently and effectively -An investment in business performance evidenced when IT helps divisions, units, and departments boost profitability -Personal value of CIOs as leaders whose contributions to their enterprise go well beyond their area of specialization The authors show how to communicate about these forms of value with non-IT leaders-so they understand how your firm is benefiting and see IT as the strategic powerhouse it truly is. |
| gartner digital asset management: Digital Asset Valuation and Cyber Risk Measurement Keyun Ruan, 2019-05-29 Digital Asset Valuation and Cyber Risk Measurement: Principles of Cybernomics is a book about the future of risk and the future of value. It examines the indispensable role of economic modeling in the future of digitization, thus providing industry professionals with the tools they need to optimize the management of financial risks associated with this megatrend. The book addresses three problem areas: the valuation of digital assets, measurement of risk exposures of digital valuables, and economic modeling for the management of such risks. Employing a pair of novel cyber risk measurement units, bitmort and hekla, the book covers areas of value, risk, control, and return, each of which are viewed from the perspective of entity (e.g., individual, organization, business), portfolio (e.g., industry sector, nation-state), and global ramifications. Establishing adequate, holistic, and statistically robust data points on the entity, portfolio, and global levels for the development of a cybernomics databank is essential for the resilience of our shared digital future. This book also argues existing economic value theories no longer apply to the digital era due to the unique characteristics of digital assets. It introduces six laws of digital theory of value, with the aim to adapt economic value theories to the digital and machine era. - Comprehensive literature review on existing digital asset valuation models, cyber risk management methods, security control frameworks, and economics of information security - Discusses the implication of classical economic theories under the context of digitization, as well as the impact of rapid digitization on the future of value - Analyzes the fundamental attributes and measurable characteristics of digital assets as economic goods - Discusses the scope and measurement of digital economy - Highlights cutting-edge risk measurement practices regarding cybersecurity risk management - Introduces novel concepts, models, and theories, including opportunity value, Digital Valuation Model, six laws of digital theory of value, Cyber Risk Quadrant, and most importantly, cyber risk measures hekla and bitmort - Introduces cybernomics, that is, the integration of cyber risk management and economics to study the requirements of a databank in order to improve risk analytics solutions for (1) the valuation of digital assets, (2) the measurement of risk exposure of digital assets, and (3) the capital optimization for managing residual cyber risK - Provides a case study on cyber insurance |
| gartner digital asset management: Digital Built Asset Management Qiuchen Lu, Michael Pitt, 2024-10-03 This insightful book presents a comprehensive understanding of the new technologies impacting the digital era of built asset and facility management. Informative and accessible, it illustrates how the concepts, principles, strategies and applications of digital built asset management can be improved and implemented in real-life practice. |
| gartner digital asset management: The Connector Manager Jaime Roca, Sari Wilde, 2019-09-19 The best managers work smarter, not harder After conducting a unique global study of over 9,000 people, analysts at the world-leading sales research firm Gartner identified four distinct types of manager. Incredibly, they found one type consistently performs far better than the rest, and it wasn’t the one they were expecting. Connector Managers understand that it’s not enough for managers to just encourage and teach employees themselves, and that providing constant coaching to employees can actually be detrimental to their independent development. Instead, by connecting employees to others in the team or organisation, Connector Managers can help their employees develop a range of skills beyond their own areas of expertise. Although the four types of managers are more or less evenly distributed, employees with Connector Managers perform significantly better than others. Employees with Always-on Managers who provide constant feedback and coaching perform significantly worse. Drawing on their ground-breaking data-driven research, as well as in-depth case studies and extensive interviews with thousands of managers, you’ll discover what behaviours define Connector Managers and how you can use them yourself to build brilliant, powerhouse teams. |
| gartner digital asset management: Climate Emergency – Managing, Building , and Delivering the Sustainable Development Goals Christopher Gorse, Lloyd Scott, Colin Booth, Mohammad Dastbaz, 2021-11-13 Through research and proven practice, the aim of the International Conference of Sustainable Ecological Engineering Design for Society (SEEDS) is to foster ideas on how to reduce negative impacts on the environment while providing for the health and well-being of society. The professions and fields of research required to ensure buildings meet user demands and provide healthy enclosures are many and diverse. The SEEDS conference addresses the interdependence of people, the built and natural environments, and recognizes the interdisciplinary and international themes necessary to assemble the knowledge required for positive change. |
| gartner digital asset management: Diverse Applications and Transferability of Maturity Models Katuu, Shadrack, 2018-10-19 Previously, professionals had to make judgment calls based on subjective criteria, including their own acumen, in their decision making. In order to combat this subjectivity, maturity models can be implemented to allow organizations a means of assessing everyday processes and to offer a path towards advancement using transparent objective criteria. Diverse Applications and Transferability of Maturity Models is a pivotal reference source that provides vital research on the application of maturity models in organizational development in a variety of work environments. While highlighting topics such as open government, archives and records management, enterprise content management, and digital economy, this publication explores methods to help organizations effectively implement plans in any given management system. This book is ideally designed for professionals and researchers seeking current research on a variety of social science and applied science fields including business studies, computer science, digital preservation, information governance, information science, information systems, public administration, records management, and project management. |
| gartner digital asset management: Web Design & Development Nicolae Sfetcu, A guide for developing web sites by means of conceptualization, planning, modeling, and execution of electronic media delivery via Internet. Web development is a broad term for any activities related to developing a web site for the World Wide Web or an intranet. This can include e-commerce business development, web design, web content development, client-side/server-side coding, and web server configuration. However, among web professionals, web development usually refers only to the non-design aspects of building web sites, e.g. writing markup and coding. Web development can range from developing the simplest static single page of plain text to the most complex web-based internet applications, electronic businesses, or social network services. Web design is a process of conceptualization, planning, modeling, and execution of electronic media delivery via Internet in the form of Markup language suitable for interpretation by Web browser and display as Graphical user interface (GUI). |
| gartner digital asset management: Management Information Systems Kenneth C. Laudon, Jane Price Laudon, 2004 Management Information Systems provides comprehensive and integrative coverage of essential new technologies, information system applications, and their impact on business models and managerial decision-making in an exciting and interactive manner. The twelfth edition focuses on the major changes that have been made in information technology over the past two years, and includes new opening, closing, and Interactive Session cases. |
| gartner digital asset management: Digital and Marketing Asset Management Theresa Regli, 2016-08-02 The digital world is transitioning from text to media: photos, audio files, video clips, animations, games, and more. Enterprises of all kinds struggle with how to manage those media assets. Digital professionals who want to master the life cycles behind creating, storing, and reusing media need the inside scoop on how digital and media asset management technology really works. |
| gartner digital asset management: What They Didn't Tell You About Knowledge Management Jay Liebowitz, 2006-05-04 There are a myriad of books that have been published on knowledge management. However, very few of these books give the practical know-how of what truly is needed in the information professional/manager's mind: · How to make the decision whether knowledge management is right for you · How to explain the pros and cons of the various knowledge management alternatives/solutions · How to determine which knowledge management solution, if any, is the best fit with your organizational culture · How to explain the way to show the expected value-added benefits of using knowledge management · How to discuss lessons learned in applying knowledge management (i.e. how others have utilized KM techniques for enhanced decision making) This book is an applied and concise guide, based on the author's many years of experience, addressing these areas. Tools developed by the author (e.g., knowledge audit instruments, knowledge access and sharing surveys, techniques for determining knowledge management success, etc.) are included. |
| gartner digital asset management: Gartner Group Symposium ITxpo , 1998 |
| gartner digital asset management: Digital Asset Ecosystems Tobias Blanke, 2014-07-07 Digital asset management is undergoing a fundamental transformation. Near universal availability of high-quality web-based assets makes it important to pay attention to the new world of digital ecosystems and what it means for managing, using and publishing digital assets. The Ecosystem of Digital Assets reflects on these developments and what the emerging 'web of things' could mean for digital assets. The book is structured into three parts, each covering an important aspect of digital assets. Part one introduces the emerging ecosystems of digital assets. Part two examines digital asset management in a networked environment. The third part covers media ecosystems. - Looks to the future of digital asset management, focussing on the next generation web - Includes up-to date developments in the field, crowd sourcing, and cloud services - Details case studies to demonstrate how generic requirements are met in particular cases |
| gartner digital asset management: Managing Information Quality Martin J. Eppler, 2013-06-05 What makes information useful? This seemingly simple and yet intriguing and complicated question is discussed in this book. It examines ways in which the quality of information can be improved in knowledge-intensive processes (such as on-line communication, strategy, product development, or consulting). Based on existing information quality literature, the book proposes a conceptual framework to manage information quality for knowledge-based content. It presents four proven principles to apply the framework to a variety of information products. Five in-depth company case studies show how information quality can be managed systematically. The book uses frequent diagrams and tables, as well as diagnostic questions and summary boxes to make its content actionable. |
| gartner digital asset management: Assetization Kean Birch, Fabian Muniesa, 2020-07-14 How the asset—anything that can be controlled, traded, and capitalized as a revenue stream—has become the primary basis of technoscientific capitalism. In this book, scholars from a range of disciplines argue that the asset—meaning anything that can be controlled, traded, and capitalized as a revenue stream—has become the primary basis of technoscientific capitalism. An asset can be an object or an experience, a sum of money or a life form, a patent or a bodily function. A process of assetization prevails, imposing investment and return as the key rationale, and overtaking commodification and its speculative logic. Although assets can be bought and sold, the point is to get a durable economic rent from them rather than make a killing on the market. Assetization examines how assets are constructed and how a variety of things can be turned into assets, analyzing the interests, activities, skills, organizations, and relations entangled in this process. The contributors consider the assetization of knowledge, including patents, personal data, and biomedical innovation; of infrastructure, including railways and energy; of nature, including mineral deposits, agricultural seeds, and “natural capital”; and of publics, including such public goods as higher education and “monetizable social ills.” Taken together, the chapters show the usefulness of assetization as an analytical tool and as an element in the critique of capitalism. Contributors Thomas Beauvisage, Kean Birch, Veit Braun, Natalia Buier, Béatrice Cointe, Paul Robert Gilbert, Hyo Yoon Kang, Les Levidow, Kevin Mellet, Sveta Milyaeva, Fabian Muniesa, Alain Nadaï, Daniel Neyland, Victor Roy, James W. Williams |
| gartner digital asset management: Digital Assets Jonathan Hobbs, 2021-04-13 Bitcoin and digital assets have come a long way since the bubble popped in December 2017. While many investors have left the crypto market since then, the industry has been quietly building behind the scenes. Fast forward to today and a new digital asset market has emerged, with crypto prices once again on the rise. Crypto trading and investing are no longer just for techno-savvy early adopters. With each passing day, digital assets become more crucial for mainstream investors to consider. In his latest and third book, Digital Assets, Jonathan Hobbs, CFA, provides a compelling case for adding bitcoin and crypto to your broader investment strategy. But perhaps more importantly, he focuses on how you can manage risk in a market that never sleeps, and not get 'wrecked' by the extreme volatility that crypto trading and investing so often entails. If you are a long-term investor trying to buy crypto or a trader wishing to exploit opportunities in the most volatile asset class in the world, Digital Assets will be your compass to navigate this new and revolutionary market. Pretty much essential reading for those who have been tempted to dabble in trading but never quite had the confidence. - Cointelegraph.com |
| gartner digital asset management: Wikibook of Health Informatics , |
| gartner digital asset management: Corporate Legal Compliance Handbook Theodore L. Banks, Frederick Z. Banks, 2010-09-17 Corporate Compliance has changedand—stricter guidelines now impose criminal penalties for activities that were previously considered legal. The and“business judgmentand” rule that protected the decisions of officers and directors has been severely eroded. The Corporate Federal Sentencing Guidelines of the U.S. Sentencing Commission require an effective compliance program, but even if you follow their requirements to the letter, you wonand’t really know if your compliance program works or if you have created a corporate culture that supports compliance. Now, with the completely updated Second Edition of Corporate Legal Compliance Handbook, youand’ll have help in creating a complete compliance system that complies with federal regulations and meets your specific corporate needs. Unlike the complicated or incomplete resources available today, Corporate Legal Compliance Handbook, Second Edition provides explanatory text and background material in two convenient formats: print and electronic. The accompanying CD-ROM contains reference materials, forms, sample training materials and other items to support program development. Corporate Legal Compliance Handbook, Second Edition gives you a unique combination: the essentials of the key laws your corporation must address, specific compliance regulations, and practical insights into designing, implementing, and managing an effectiveand—and efficientand—legal compliance program. It will help you identify the risks your company faces, and devise a system to address those risks. It will help you create a targeted compliance program by examining the risks attached to job descriptions, creating the appropriate corporate policies, establishing control programs, communicating effectively, and testing the effectiveness of your program. Corporate Legal Compliance Handbook, Second Edition will show you: How to ensure that your company establishes an effective compliance program How to master practical risk assessment tools How to identify any special risks posed by you clientand’s type of business How to make sure that each employee involved in a business process understands his or her individual responsibility in the companyand’s legal compliance program |
| gartner digital asset management: Digital Libraries for Open Knowledge Eva Méndez, Fabio Crestani, Cristina Ribeiro, Gabriel David, João Correia Lopes, 2018-09-04 This book constitutes the proceedings of the 22nd International Conference on Theory and Practice of Digital Libraries, TPDL 2018, held in Porto, Portugal, in September 2018. The 51 full papers, 17 short papers, and 13 poster and tutorial papers presented in this volume were carefully reviewed and selected from 81 submissions. The general theme of TPDL 2018 was Digital Libraries for Open Knowledge. The papers present a wide range of the following topics: Metadata, Entity Disambiguation, Data Management, Scholarly Communication, Digital Humanities, User Interaction, Resources, Information Extraction, Information Retrieval, Recommendation. |
| gartner digital asset management: Records and Information Management, Second Edition Patricia C. Franks, 2018-10-10 As Information Management put it, On the strength of its currency and coverage alone, Franks' book is poised to take over as the recommended go-to reference for both students and RIM professionals for many years to come.” The new second edition cements this work’s status as an up-to-date classic, its content updated and expanded to address emerging technologies, most notably blockchain, and evolving standards and practices. Inside, Franks presents complete coverage of the records and information lifecycle model, encompassing paper, electronic (databases, office suites, email), and new media records (blogs, chat messages, and software as a service). Informed by an advisory board of experts in the field and with contributions by noted authorities, the text addresses such key topics as the origins and development of records and information;the discipline of information governance and developing a strategic records management plan;creation/capture and classification;retention strategies, inactive records management, archives, and long-term preservation;access, storage, and retrieval;electronic records and electronic records management systems;the latest on rapidly evolving technologies such as web records, social media, and mobile devices;vital records, disaster preparedness and recovery, and business continuity;monitoring, auditing, and risk management; andeducation and training. This book’s authoritative blend of theory and practice makes it a matchless resource for everyone in the archives and records management field. Instructor/trainer extras include a set of ready-to-go, customizable PowerPoint slides to accompany the text. Examination copies are available for instructors who are interested in adopting this title for course use. |
| gartner digital asset management: Metadata Matters John Horodyski, 2022-04-03 In what is certain to be a seminal work on metadata, John Horodyski masterfully affirms the value of metadata while providing practical examples of its role in our personal and professional lives. He does more than tell us that metadata matters—he vividly illustrates why it matters. —Patricia C. Franks, PhD, CA, CRM, IGP, CIGO, FAI, President, NAGARA, Professor Emerita, San José State University, USA If data is the language upon which our modern society will be built, then metadata will be its grammar, the construction of its meaning, the building for its content, and the ability to understand what data can be for us all. We are just starting to bring change into the management of the data that connects our experiences. Metadata Matters explains how metadata is the foundation of digital strategy. If digital assets are to be discovered, they want to be found. The path to good metadata design begins with the realization that digital assets need to be identified, organized, and made available for discovery. This book explains how metadata will help ensure that an organization is building the right system for the right users at the right time. Metadata matters and is the best chance for a return on investment on digital assets and is also a line of defense against lost opportunities. It matters to the digital experience of users. It helps organizations ensure that users can identify, discover, and experience their brands in the ways organizations intend. It is a necessary defense, which this book shows how to build. |
| gartner digital asset management: The Social Organization Anthony J. Bradley, Mark P. McDonald, 2011-09-27 As a leader, it's your job to extract maximum talent, energy, knowledge, and innovation from your customers and employees. But how? In The Social Organization, two of Gartner's lead analysts strongly advocate exploiting social technology. The authors share insights from their study of successes and failures at more than four hundred organizations that have used social technologies to foster—and capitalize on—customers’ and employees’ collective efforts. But the new social technology landscape isn’t about the technology. It’s about building communities, fostering new ways of collaborating, and guiding these efforts to achieve a purpose. To that end, the authors identify the core disciplines managers must master to translate community collaboration into otherwise impossible results: • Vision: defining a compelling vision of progress toward a highly collaborative organization. • Strategy: taking community collaboration from risky and random success to measurable business value. • Purpose: rallying people around a clear purpose, not just providing technology. • Launch: creating a collaborative environment and gaining adoption. • Guide: participating in and influencing communities without stifling collaboration. • Adapt: responding creatively to change in order to better support community collaboration. The Social Organization highlights the benefits and challenges of using social technology to tap the power of people, revealing what managers must do to make collaboration a source of enduring competitive advantage. |
| gartner digital asset management: Global Brand Management Laurence Minsky, Ilan Geva, 2019-11-03 In today's hyper-connected world, any brand with a website or digital presence is 'global' by its very definition; yet in practice it takes an enormous amount of strategic planning and adaptability to successfully manage an international brand. Global Brand Management explores the increasingly universal scope of brand management. In an era when many brand managers will find themselves working for large multinationals operating across varied territories, categories and consumer groups, developing an understanding of both the opportunities and risks of multinational brands is truly essential. Meticulously researched, Global Brand Management shows readers how to manage an existing global brand, while simultaneously equipping them with the skills to build one from scratch. The text uses fascinating case studies including Oreo, Harley Davidson and Xiaomi to demonstrate the challenges of maintaining a stable brand identity when operating across territories with different languages, cultural values and logistics. With helpful pedagogy throughout and built-in features to enhance classroom learning, Global Brand Management is the perfect springboard for students to appreciate, enjoy and embrace the nuances and complexities of brand management on an international scale. |
| gartner digital asset management: InfoWorld , 1996-04-08 InfoWorld is targeted to Senior IT professionals. Content is segmented into Channels and Topic Centers. InfoWorld also celebrates people, companies, and projects. |
| gartner digital asset management: Hyperautomation Matt Calkins, Neil Ward-Dutton, George Westerman, Lakshmi N, Sidney Fernandes, Alice Wei, Chris Skinner, Isaac Sacolick, John Rymer, Lisa Heneghan, Darren Blake, Rob Galbraith, Ron Tolido, Michael Beckley, 2020-11-20 HYPERAUTOMATION is a collection of expert essays on low-code development and the future of business process automation. In each chapter, an academic, analyst, implementer, or end-user examines different aspects of low-code and automation in the enterprise, clarifying both value and barriers through personal experiences and insights. With contributions from: Dr. George Westerman, MIT - Neil Ward-Dutton, IDC - Lakshmi N, Tata Consultancy Services - Sidney Fernandes & Alice Wei, University of South Florida - Lisa Heneghan, KPMG - Chris Skinner, FinTech expert - John R. Rymer, Forrester (Emeritus) - Isaac Sacolick, StarCIO - Darren Blake, Bexley Neighbourhood Care - Rob Galbraith, InsureTech expert - Ron Tolido, Capgemini - Michael Beckley, Appian All proceeds from the sale of this book will be donated to Black Girls Code, an organization providing young girls of color opportunities to learn in-demand skills in technology and computer programming. |
| gartner digital asset management: Routledge International Handbook of Research Methods in Digital Humanities Kristen Schuster, Stuart Dunn, 2020-08-23 This book draws on both traditional and emerging fields of study to consider consider what a grounded definition of quantitative and qualitative research in the Digital Humanities (DH) might mean; which areas DH can fruitfully draw on in order to foster and develop that understanding; where we can see those methods applied; and what the future directions of research methods in Digital Humanities might look like. Schuster and Dunn map a wide-ranging DH research methodology by drawing on both ‘traditional’ fields of DH study such as text, historical sources, museums and manuscripts, and innovative areas in research production, such as knowledge and technology, digital culture and society and history of network technologies. Featuring global contributions from scholars in the United Kingdom, the United States, Europe and Australia, this book draws together a range of disciplinary perspectives to explore the exciting developments offered by this fast-evolving field. Routledge International Handbook of Research Methods in Digital Humanities is essential reading for anyone who teaches, researches or studies Digital Humanities or related subjects. |
| gartner digital asset management: Information Asset Management James Price, Nina Evans, 2024-01-31 Organisations are using data, information and knowledge as a competitive weapon. Their data, information and knowledge are arguably their most valuable assets. Yet, this fourth asset is managed badly when compared to the other three assets, namely money, people and infrastructure with considerable risk to the organisation. Executives are accountable for the success of their organisations, and those who don’t manage this critical resource and business enabler effectively can be regarded as negligent. Information Assets carry enormous risk and value. Most boards and executives don’t know how to govern and manage IAs effectively and nobody is held accountable. Given this, organisations should govern and manage their Information Assets the way they manage their Financial Assets. The benefits of managing IAs well are compelling. These benefits include increased efficiency, productivity, employee satisfaction, improved decision-making, mitigating business risk and improving product, protecting corporate reputation and service delivery. Drawing on ground-breaking research, this book explains why Information Assets are so important to organisations and the barriers to managing them well. This book is unique in the sense that it takes a fresh look at this topic, is based on experience and research, and includes interviews from more than 70 industry leaders. In short, this book is written by executives and explains where to start. |
| gartner digital asset management: Digital Services and Information Intelligence Hongxiu Li, Matti Mäntymäki, Xianfeng Zhang, 2014-11-22 This book constitutes the refereed conference proceedings of the 13th IFIP WG 6.11 Conference on e-Business, e-Services and e-Society, I3E 2014, held in Sanya, China, in November 2014. The 32 revised full papers presented were carefully reviewed and selected from 42 submissions. They are organized in the following topical sections: digital services, digital society, and digital business. |
| gartner digital asset management: Digital to the Core Mark Raskino, Graham Waller, 2016-09-12 There is no simple strategic method for dealing with the multidimensional nature of digital change. Even the sharpest leaders can become disoriented as change builds on change, leaving almost nothing certain. Yet to stand still is to fail. Enterprises and leaders must re-master themselves to succeed. Leaders must identify the key macro forces, then lead their organizations at three distinct levels: industry, enterprise, and self. By doing this they cannot only survive but clean up. Digital to the Core makes the case that all business leaders must understand the impact the digital revolution will continue to play in their industries, companies, and leadership style and practices. Drawing on interviews with over 30 top C-level executives in some of the world's most powerful companies and government organizations, including GE, Ford, Tory Burch, Babolat, McDonalds, Publicis and UK Government Digital Service, this book delivers practical insights from those on the front lines of major digital upheaval. The authors incorporate Gartner's annual CIO and CEO global survey research and also apply the deep knowledge and qualitative insights they have acquired as practitioners, management researchers, and advisors over decades in the business. Above all else, Raskino and Waller want companies and their top leaders to understand the full impact of digital change and integrate it at the core of their businesses. |
| gartner digital asset management: Dam Survival Guide David Diamond, 2012-11-04 What Digital Asset Management Industry Pros say about DAM Survival Guide: If you are investing in DAM books to learn more about the subject, I can recommend this one. - Naresh Sarwan, Senior Editor, DigitalAssetManagementNews.org After you've read DAM Survival Guide, when you negotiate with a DAM vendor or try to evaluate the value of a system for your business, you won't have many blanks left for a vendor to fill in with marketing babble. It therefore is a book I warmly recommend. - Erik Vlietinck, Principle, IT Enquirer From newbies to experienced digital asset managers, DAM Survival Guide provides enough information that you can access what you need when you need it. - Marisa Peacock, Journalist, CMS Wire Digital Asset Management Vendors, Integrators, Analyst and Consultants be warned the DAM Survival Guide is packed full of insights, strategies and common sense guides for making DAM work for the end user. David Diamond, a seasoned DAM professional, shares his knowledge using wit, analogy, metaphor that cleaves the real meat on the bones of complexity that is Digital Asset Management. David nails it on every level: technology, human and insights. I would not hesitate in recommending DAM Survival Guide to anyone on or starting their DAM Journey. - Mark Davey, Founder, DAM Foundation _______________ ABOUT THE BOOK DAM Survival Guide is a digital asset management book that explains everything you need to know to design, plan, deploy, promote and maintain a successful DAM initiative at your organization. Written by a recognized DAM industry export in a friendly, easy-to-follow style, DAM Survival Guide is a must-have resource for those new to DAM, and it's great for those looking to increase their DAM knowledge too. DAM Survival Guide is everything you need to know about DAM in one book. Starting with an overview of what digital asset management is and isn't (including a section on why you might not need DAM at all), the book goes on to offer a detailed discussion of everything that's important for you to know before you get too far with your DAM planning: Learn the benefits of wrapping DAM into a corporate initiate you can better manage Know how to find and recruit others at your organization who can become great allies See how you can benefit from reliable professional help (cheap or even free!), so you can avoiding expensive time-wasters Fully understand the needs of your organization, so that you can exceed expectations Start thinking about DAM software at the right time, so you can avoid costly purchase mistakes Discover tricks to determine which DAM vendors are most favored by customers, most progressive, and most likely to stay in business Explore elements of human psychology that can help you overcome change-resistance and increase buy-in Including approximately 56,000 words, this book, first published in June, 2012, is packed with useful information the author, David Diamond, has acquired during his 12+ years as a professional in the Digital Asset Management industry. Note: The Digital Asset Management Survival Guide mentions no DAM software solutions or vendors by name. The book's contents are unbiased and applicable no matter which DAM solution you determine to be right for you. |
| gartner digital asset management: Managing Cyber Risk Ariel Evans, 2019-03-28 Cyber risk is the second highest perceived business risk according to U.S. risk managers and corporate insurance experts. Digital assets now represent over 85% of an organization’s value. In a survey of Fortune 1000 organizations, 83% surveyed described cyber risk as an organizationally complex topic, with most using only qualitative metrics that provide little, if any insight into an effective cyber strategy. Written by one of the foremost cyber risk experts in the world and with contributions from other senior professionals in the field, Managing Cyber Risk provides corporate cyber stakeholders – managers, executives, and directors – with context and tools to accomplish several strategic objectives. These include enabling managers to understand and have proper governance oversight of this crucial area and ensuring improved cyber resilience. Managing Cyber Risk helps businesses to understand cyber risk quantification in business terms that lead risk owners to determine how much cyber insurance they should buy based on the size and the scope of policy, the cyber budget required, and how to prioritize risk remediation based on reputational, operational, legal, and financial impacts. Directors are held to standards of fiduciary duty, loyalty, and care. These insights provide the ability to demonstrate that directors have appropriately discharged their duties, which often dictates the ability to successfully rebut claims made against such individuals. Cyber is a strategic business issue that requires quantitative metrics to ensure cyber resiliency. This handbook acts as a roadmap for executives to understand how to increase cyber resiliency and is unique since it quantifies exposures at the digital asset level. |
| gartner digital asset management: Learning Analytics John R Mattox II, Mark Van Buren, Jean Martin, 2016-09-03 Faced with organizations that are more dispersed, a workforce that is more diverse and the pressure to reduce costs, CEOs and CFOs are increasingly asking what the return on investment is from training and development programmes. Learning Analytics provides a framework for understanding how to work with learning analytics at an advanced level. It focuses on the questions that training evaluation is intended to answer: is training effective and how can it be improved? It discusses the field of learning analytics, outlining how and why analytics can be useful, and takes the reader through examples of approaches to answering these questions and looks at the valuable role that technology has to play. Even where technological solutions are employed, the HR or learning and development practitioner needs to understand what questions they should be asking of their data to ensure alignment between training and business needs. Learning Analytics enables both senior L&D and HR professionals as well as CEOs and CFOs to see the transformational power that effective analytics has for building a learning organization, and the impacts that this has on performance, talent management, and competitive advantage. It helps learning and development professionals to make the business case for their activities, demonstrating what is truly adding value and where budgets should be spent, and to deliver a credible service to their business by providing metrics based on which sound business decisions can be made. |
| gartner digital asset management: Information Governance Robert F. Smallwood, 2019-11-26 The essential guide to effective IG strategy and practice Information Governance is a highly practical and deeply informative handbook for the implementation of effective Information Governance (IG) procedures and strategies. A critical facet of any mid- to large-sized company, this “super-discipline” has expanded to cover the management and output of information across the entire organization; from email, social media, and cloud computing to electronic records and documents, the IG umbrella now covers nearly every aspect of your business. As more and more everyday business is conducted electronically, the need for robust internal management and compliance grows accordingly. This book offers big-picture guidance on effective IG, with particular emphasis on document and records management best practices. Step-by-step strategy development guidance is backed by expert insight and crucial advice from a leading authority in the field. This new second edition has been updated to align with the latest practices and regulations, providing an up-to-date understanding of critical IG concepts and practices. Explore the many controls and strategies under the IG umbrella Understand why a dedicated IG function is needed in today’s organizations Adopt accepted best practices that manage risk in the use of electronic documents and data Learn how IG and IT technologies are used to control, monitor, and enforce information access and security policy IG strategy must cover legal demands and external regulatory requirements as well as internal governance objectives; integrating such a broad spectrum of demands into workable policy requires a deep understanding of key concepts and technologies, as well as a clear familiarity with the most current iterations of various requirements. Information Governance distills the best of IG into a primer for effective action. |
| gartner digital asset management: Marketing For Dummies Jeanette Maw McMurtry, 2017-05-18 The classic, bestselling marketing guide, updated for the digital era Marketing For Dummies, 5th Edition is the ultimate handbook for boosting your business. Whether you're a small mom-and-pop shop, a local nonprofit, or a mid-size business looking to grow, the right marketing approach can make your company or organization stand out from the crowd. This book shows you how to find, reach, and engage with your customers in a way that brings in business. This new edition, updated to align with the latest marketing revolution, introduces you to essential techniques including search engine, guerilla, global, and behavior marketing. You'll learn where to find your people, and how to give them what they want—how they want it—using behavioral techniques. You'll discover inexpensive online marketing and promotion tools, proving that budget doesn't have to be an insurmountable obstacle. You'll find up-to-date marketing plans, resources, and examples throughout to help you get out there and get your business noticed today! Today's marketing treats every aspect of customer interaction—including customer service and the product itself—as an opportunity to grow. This book shows you how to harness the power of these techniques to drive traffic, boost sales, and move your business forward. Turn web visibility into real-world traffic and sales Reach the right people at the right time Develop a cohesive marketing plan for any budget Source locally, market dynamically, and connect with your community Whether you're looking for fundamental marketing skills, seeking guidance on social media and analytics, or need a full-blown comprehensive web marketing strategy, this book has you covered. Marketing For Dummies, 5th Edition helps you open the door to a new, more successful phase of business. |
| gartner digital asset management: Efektivní správa dokumentů Kunstová Renáta, 2010-01-08 Publikace se zabývá problematikou správy nestrukturovaných informačních zdrojů, jako jsou dokumenty, e-maily, formuláře, faxy, obrázky, hlasové zprávy apod. Vysvětluje celkovou koncepci aplikační oblasti označované termínem správa podnikového obsahu a vymezuje základní terminologii. Poskytuje přehled základních aplikačních komponent, které charakterizuje z hlediska jejich účelu, hlavních funkcí a očekávaných přínosů pro organizaci. Zabývá se správou podnikového obsahu i v souvislosti s aktuálně platnou legislativou a mezinárodně uznávanými standardy. Opomenuty nejsou ani aspekty řízení, pozornost je věnována momentálně se rozvíjející oblasti služeb a v neposlední řádě kritickým faktorům úspěšnosti projektů. Publikace obsahuje přehled současné nabídky produktů a služeb na našem trhu a uvádí aktuální trendy, které tento trh ovlivňují. Text je obohacen o příklady z praxe a řadu odkazů na internetové stránky, na kterých mohou čtenáři získat další informace. |
| gartner digital asset management: Starting & Running a Small Business For Canadians All-in-One For Dummies Andrew Dagys, Margaret Kerr, JoAnn Kurtz, 2020-01-07 Tried-and-true advice, tools, and strategies to start and succeed in a small business With more Canadians yearning to start a small business—along with benefitting tax rate incentives and interesting new business opportunities—there's never been a greater need for a detailed, comprehensive guide to operating a small business. Comprising the most pertinent information from several bestselling For Dummies books on the subject, this all-encompassing guide gives you everything you need to know about successfully running a small business. Define your target market Create the perfect business plan Get to the bottom of financials Build a strong online presence and social media following From soup to nuts, this book is your recipe for small business success. |
| gartner digital asset management: Dataquest , 2003 |
| gartner digital asset management: Advertising Management in a Digital Environment Larry D. Kelley, Kim Bartel Sheehan, 2021-07-21 Advertising Management in a Digital Environment: Text and Cases blends the latest methods for digital communication and an understanding of the global landscape with the best practices of the functional areas of management. Divided into three core sections, the book provides a truly holistic approach to Advertising Management. The first part considers the fundamentals of advertising management, including leadership, ethics and corporate social responsibility, and finance and budgeting. The second part considers human capital management and managing across cultures, whilst the third part discusses strategic planning, decision making and brand strategy. To demonstrate how theory translates to practice in advertising, each chapter is illustrated with real-life case studies from a broad range of sectors, and practical exercises allow case analysis and further learning. This new textbook offers an integrated and global approach to Advertising Management and should be core or recommended reading for undergraduate and postgraduate students of Media Management, Advertising, Marketing Management and Strategy, Communications and Public Relations. The applied approach provided by case study analysis makes it equally suitable for those in executive education and studying for professional qualifications. |
| gartner digital asset management: Computational Science and Its Applications – ICCSA 2023 Workshops Osvaldo Gervasi, Beniamino Murgante, Ana Maria A. C. Rocha, Chiara Garau, Francesco Scorza, Yeliz Karaca, Carmelo M. Torre, 2023-06-28 This nine-volume set LNCS 14104 – 14112 constitutes the refereed workshop proceedings of the 23rd International Conference on Computational Science and Its Applications, ICCSA 2023, held at Athens, Greece, during July 3–6, 2023. The 350 full papers and 29 short papers and 2 PHD showcase papers included in this volume were carefully reviewed and selected from a total of 876 submissions. These nine-volumes includes the proceedings of the following workshops: Advances in Artificial Intelligence Learning Technologies: Blended Learning, STEM, Computational Thinking and Coding (AAILT 2023); Advanced Processes of Mathematics and Computing Models in Complex Computational Systems (ACMC 2023); Artificial Intelligence supported Medical data examination (AIM 2023); Advanced and Innovative web Apps (AIWA 2023); Assessing Urban Sustainability (ASUS 2023); Advanced Data Science Techniques with applications in Industry and Environmental Sustainability (ATELIERS 2023); Advances in Web Based Learning (AWBL 2023); Blockchain and Distributed Ledgers: Technologies and Applications (BDLTA 2023); Bio and Neuro inspired Computing and Applications (BIONCA 2023); Choices and Actions for Human Scale Cities: Decision Support Systems (CAHSC-DSS 2023); and Computational and Applied Mathematics (CAM 2023). |
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Gartner（高德纳）成立于1979年，是全球最具权威的IT研究公司，其名头在顾问研究领域，可以说是无人不知无人不晓，在鼓公司拥有 1,200多位世界级分析专家。在全球的IT产业中，Gartner …
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知乎，中文互联网高质量的问答社区和创作者聚集的原创内容平台，于 2011 年 1 月正式上线，以「让人们更好的分享知识、经验和见解，找到自己的解答」为品牌使命。知乎凭借认真、专业 …
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